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アラブ首長国連邦のソーシャルコマース市場のインテリジェンスと今後の成長ダイナミクス データブック エンドユーザー部門別ソーシャルコマース動向、運用KPI、小売製品動向、消費者人口統計に関する50以上のKPI - 2023年第2四半期最新版


United Arab Emirates Social Commerce Market Intelligence and Future Growth Dynamics Databook 50+ KPIs on Social Commerce Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q2 2023 Update

PayNXT360によると、アラブ首長国連邦のソーシャルコマース産業は年率19.3%成長し、2023年には10億米ドルに達すると予想されている。 ソーシャルコマース産業は予測期間中に安定した成長が見込まれ、2023年~... もっと見る

 

 

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PayNXT360
ペイネクスト360
2023年8月23日 US$1,500
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PayNXT360によると、アラブ首長国連邦のソーシャルコマース産業は年率19.3%成長し、2023年には10億米ドルに達すると予想されている。

ソーシャルコマース産業は予測期間中に安定した成長が見込まれ、2023年~2028年の年平均成長率は24.3%を記録する。国内のソーシャルコマースのGMVは、2023年の10億米ドルから増加し、2028年には29億9000万米ドルに達する。

アラブ首長国連邦(UAE)では、消費者がソーシャルメディア・プラットフォームに費やす時間が増加している。こうしたモバイル・アプリケーションとの親和性が、ソーシャル・コマースの盛り上がりを後押ししている。フェイスブックやインスタグラムなどのソーシャルメディア・チャンネルは、ブランドが消費者と交流することを容易にし、アラブ首長国連邦の消費者への大規模な働きかけを活用して販売を促進している。

この傾向は短期的、中期的に見てもさらに続くと予測され、その結果、UAEの成長ポテンシャルを活用しようと、首長国連邦市場に参入するグローバル企業が増えている。競争が激化する中、グローバル企業や国内企業からの投資の結果、ソーシャル・コマース産業の成長は、短期的・中期的な視点で支え続けることになるだろう。

成長を加速させるため、首長国のソーシャルコマース市場に進出するグローバル企業

首長国の小売業者は、長期的なロイヤルティの高い顧客基盤の構築を目指す一方で、売上を促進するためにソーシャルメディア・チャンネルを利用する傾向が強まっています。このトレンドに乗じるため、グローバルプレーヤーはアラブ首長国連邦で事業を拡大し、規模を拡大しています。例えば

- 2022年10月、マレーシアのソーシャルコマース新興企業であるrespond.ioは、成長をさらに加速させるため、アラブ首長国連邦のソーシャルコマース市場への投資を拡大する予定であると発表した。respond.ioは、過去12カ月間にUAEですでに力強い成長を達成していた。respond.ioはアラブ首長国連邦で236%の収益成長を記録し、同社にとって最大の収益成長要因のひとつとなっている。UAE市場への投資の増加により、respond.ioはより多くの小売業者がソーシャル・チャンネルを既存の顧客関係管理に統合することを可能にする。

アラブ首長国連邦への投資拡大は、同社がシリーズA資金調達ラウンドで700万米ドルを調達した後に発表された。短中期的な展望では、小規模な小売業者やブランドがこの地域での販売チャネルの多様化を目指す中、このような企業がさらにこの分野への投資を増やすと予想される。

美容・パーソナルケア分野が首長国のソーシャルコマース産業の成長を牽引

各業界のブランドや小売業者は、フェイスブックやインスタグラムのようなソーシャルメディア・プラットフォームを通じて売上と収益を伸ばしている。消費者がオンラインで費やす時間の増加を活用し、多くのブランドがソーシャル・チャンネルを通じて顧客にアプローチしている。しかし、今後3~4年は、美容・パーソナルケア分野が首長国のソーシャルコマース産業の成長を牽引すると予想されている。

ソーシャル・コマースのショッピング・トレンドの大部分は家族や友人の情報源が牽引しているが、首長国連邦では有名人の影響による購入も増えている。コンテンツクリエイターに対する信頼の高まりはさらに拡大し、ソーシャルコマース活動の急増につながると予測されます。その結果、PayNXT360は、より多くの小売業者がこの地域のインフルエンサーと提携し、短期的・中期的な観点からこの地域での売上と収益の成長をさらに促進すると予想しています。

TikTokは首長国連邦の消費者とブランドの間で広く人気を博しています。

UAEは若い世代の消費者が多い。この消費者層は、TikTokが提供するような動画コンテンツにより傾倒しており、ソーシャルメディア・プラットフォームは過去2年間、買い物客やブランドの間で広く人気を博している。
Z世代の消費者の多くは、ソーシャル・チャンネルを利用して商品を発見し、オンラインで購入している。さらに、ブランドもこのチャネルを利用してUAEの消費者と会話している。アラブ首長国連邦を拠点とする小売グループAlshayaは、ソーシャル・チャンネルが提供するライブ・ストリーミング機能を活用し、Z世代消費者をターゲットとしたオンライン・ショッピング・イベントを開催した。

同グループは、8日間ライブ・ストリーミング・キャンペーンを実施し、グループ傘下の8ブランドが、ブラック・フライデー・イベントのために、連日、最もお買い得な商品を提供した。PayNXT360は、短中期的な観点から、より多くのブランドや小売業者が、このようなキャンペーンをエミレーツで実施することを期待している。

本レポートは、ソーシャルコマース業界の詳細なデータ中心の分析を提供し、市場機会とリスクを網羅しています。アラブ首長国連邦レベルの50以上のKPIを掲載し、ソーシャルコマース市場のダイナミクス、市場規模および予測、市場シェア統計を包括的に把握できます。

PayNXT360の調査手法は業界のベストプラクティスに基づいています。独自の分析プラットフォームを活用した偏りのない分析により、新たなビジネスおよび投資市場機会に関する詳細な見解を提供します。

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目次

1. About this Report.
1.1. Summary
1.2. Methodology
1.3. Social Commerce Definitions
1.4. Disclaimer

2. United Arab Emirates Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
2.1. United Arab Emirates Ecommerce - Gross Merchandise Value Trend Analysis, 2019-2028
2.2. United Arab Emirates Ecommerce - Average Value Per Transaction Trend Analysis, 2019-2028
2.3. United Arab Emirates Ecommerce - Transaction Volume Trend Analysis, 2019-2028

3. United Arab Emirates Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
3.1. United Arab Emirates Social Commerce - Gross Merchandise Value Trend Analysis, 2019-2028
3.2. United Arab Emirates Social Commerce - Transaction Volume Trend Analysis, 2019-2028
3.3. United Arab Emirates Social Commerce - Average Value Per Transaction Trend Analysis, 2019-2028
3.4. United Arab Emirates Social Commerce Market Share Analysis by Key Players, 2021

4. United Arab Emirates Social Commerce Industry Market Size and Forecast by Retail Product Categories
4.1. United Arab Emirates Social Commerce Market Share by Retail Product Categories (%), 2022 Vs. 2028
4.2. United Arab Emirates Social Commerce Clothing & Footwear - Gross Merchandise Value Trend Analysis, 2019-2028
4.3. United Arab Emirates Social Commerce Beauty and Personal Care - Gross Merchandise Value Trend Analysis, 2019-2028
4.4. United Arab Emirates Social Commerce Food & Grocery - Gross Merchandise Value Trend Analysis, 2019-2028
4.5. United Arab Emirates Social Commerce Appliances and Electronics - Gross Merchandise Value Trend Analysis, 2019-2028
4.6. United Arab Emirates Social Commerce Home Improvement - Gross Merchandise Value Trend Analysis, 2019-2028
4.7. United Arab Emirates Social Commerce Travel - Gross Merchandise Value Trend Analysis, 2019-2028
4.8. United Arab Emirates Social Commerce Hospitality - Gross Merchandise Value Trend Analysis, 2019-2028

5. United Arab Emirates Social Commerce Industry Market Size and Forecast by End Use Segment
5.1. United Arab Emirates Social Commerce Market Share by End Use Segment (%), 2022 Vs. 2028
5.2. United Arab Emirates Social Commerce B2B Segment - Gross Merchandise Value Trend Analysis, 2019-2028
5.3. United Arab Emirates Social Commerce B2C Segment - Gross Merchandise Value Trend Analysis, 2019-2028
5.4. United Arab Emirates Social Commerce C2C Segment - Gross Merchandise Value Trend Analysis, 2019-2028

6. United Arab Emirates Social Commerce Industry Market Size and Forecast by End Use Device
6.1. United Arab Emirates Social Commerce Market Share by End Use Device (%), 2022 Vs. 2028
6.2. United Arab Emirates Social Commerce by Mobile - Gross Merchandise Value Trend Analysis, 2019-2028
6.3. United Arab Emirates Social Commerce by Desktop - Gross Merchandise Value Trend Analysis, 2019-2028

7. United Arab Emirates Social Commerce Industry Market Size and Forecast by Location
7.1. United Arab Emirates Social Commerce Market Share by Location (%), 2022 Vs. 2028
7.2. United Arab Emirates Social Commerce by Cross Border - Gross Merchandise Value Trend Analysis, 2019-2028
7.3. United Arab Emirates Social Commerce by Domestic - Gross Merchandise Value Trend Analysis, 2019-2028

8. United Arab Emirates Social Commerce Industry Market Size and Forecast by Cities
8.1. United Arab Emirates Social Commerce Market Share by Cities (%), 2022 Vs. 2028
8.2. United Arab Emirates Social Commerce by Tier-1 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
8.3. United Arab Emirates Social Commerce by Tier-2 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
8.4. United Arab Emirates Social Commerce by Tier-3 Cities - Gross Merchandise Value Trend Analysis, 2019-2028

9. United Arab Emirates Social Commerce Industry Market Size and Forecast by Payment Method
9.1. United Arab Emirates Social Commerce Market Share by Payment Method (%), 2022 Vs. 2028
9.2. United Arab Emirates Social Commerce Payment by Credit Card - Gross Merchandise Value Trend Analysis, 2019-2028
9.3. United Arab Emirates Social Commerce Payment by Debit Card - Gross Merchandise Value Trend Analysis, 2019-2028
9.4. United Arab Emirates Social Commerce Payment by Bank Transfer - Gross Merchandise Value Trend Analysis, 2019-2028
9.5. United Arab Emirates Social Commerce Payment by Prepaid Card - Gross Merchandise Value Trend Analysis, 2019-2028
9.6. United Arab Emirates Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value Trend Analysis, 2019-2028
9.7. United Arab Emirates Social Commerce Payment by Other Digital Payment - Gross Merchandise Value Trend Analysis, 2019-2028
9.8. United Arab Emirates Social Commerce Payment by Cash - Gross Merchandise Value Trend Analysis, 2019-2028

10. United Arab Emirates Social Commerce Industry Market Size and Forecast by Platforms
10.1. United Arab Emirates Social Commerce Market Share by Platforms Method (%), 2022 Vs. 2028
10.2. United Arab Emirates Social Commerce Platforms by Video Commerce (Live Stream + Pre-recorded) - Gross Merchandise Value Trend Analysis, 2019-2028
10.3. United Arab Emirates Social Commerce Platforms by Social Network-Led Commerce - Gross Merchandise Value Trend Analysis, 2019-2028
10.4. United Arab Emirates Social Commerce Platforms by Social Reselling - Gross Merchandise Value Trend Analysis, 2019-2028
10.5. United Arab Emirates Social Commerce Platforms by Group Buying - Gross Merchandise Value Trend Analysis, 2019-2028
10.6. United Arab Emirates Social Commerce Platforms by Product Review Platforms - Gross Merchandise Value Trend Analysis, 2019-2028

11. United Arab Emirates Social Commerce Industry Market Size and Forecast by Contents
11.1. United Arab Emirates Social Commerce Market Share by Contents (%), 2022 Vs. 2028
11.2. United Arab Emirates Social Commerce Contents by Live Streamers - Gross Merchandise Value Trend Analysis, 2019-2028
11.3. United Arab Emirates Social Commerce Contents by Gaming Streamers - Gross Merchandise Value Trend Analysis, 2019-2028
11.4. United Arab Emirates Social Commerce Contents by Reels - Gross Merchandise Value Trend Analysis, 2019-2028
11.5. United Arab Emirates Social Commerce Contents by Influencers - Gross Merchandise Value Trend Analysis, 2019-2028
11.6. United Arab Emirates Social Commerce Contents by Stories - Gross Merchandise Value Trend Analysis, 2019-2028

12. United Arab Emirates Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour
12.1. United Arab Emirates Social Commerce Spend Share by Age Group, 2022
12.2. United Arab Emirates Social Commerce by Age Group - Gen Z (15-27) - Gross Merchandise Value Trend Analysis, 2019-2028
12.3. United Arab Emirates Social Commerce by Age Group - Millennials (28-44) - Gross Merchandise Value Trend Analysis, 2019-2028
12.4. United Arab Emirates Social Commerce by Age Group - Gen X (45 - 60) - Gross Merchandise Value Trend Analysis, 2019-2028
12.5. United Arab Emirates Social Commerce by Age Group - Baby Boomers (60+) - Gross Merchandise Value Trend Analysis, 2019-2028
12.6. United Arab Emirates Social Commerce Share by Income Level, 2022
12.7. United Arab Emirates Social Commerce Share by Gender, 2022

13. Further Reading
13.1. About PayNXT360
13.2. Related Research

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図表リスト

Table 1: United Arab Emirates Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 2: United Arab Emirates Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 3: United Arab Emirates Ecommerce – Transaction Volume (Million), 2019-2028
Table 4: United Arab Emirates Social Commerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 5: United Arab Emirates Social Commerce – Transaction Volume (Million), 2019-2028
Table 6: United Arab Emirates Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 7: United Arab Emirates Social Commerce Clothing & Footwear – Gross Merchandise Value (US$ Million), 2019-2028
Table 8: United Arab Emirates Social Commerce Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2019-2028
Table 9: United Arab Emirates Social Commerce Food & Grocery – Gross Merchandise Value (US$ Million), 2019-2028
Table 10: United Arab Emirates Social Commerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2019-2028
Table 11: United Arab Emirates Social Commerce Home Improvement – Gross Merchandise Value (US$ Million), 2019-2028
Table 12: United Arab Emirates Social Commerce Travel – Gross Merchandise Value (US$ Million), 2019-2028
Table 13: United Arab Emirates Social Commerce Hospitality – Gross Merchandise Value (US$ Million), 2019-2028
Table 14: United Arab Emirates Social Commerce B2B Segment – Gross Merchandise Value (US$ Million), 2019-2028
Table 15: United Arab Emirates Social Commerce B2C Segment – Gross Merchandise Value (US$ Million), 2019-2028
Table 16: United Arab Emirates Social Commerce C2C Segment – Gross Merchandise Value (US$ Million), 2019-2028
Table 17: United Arab Emirates Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2019-2028
Table 18: United Arab Emirates Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2019-2028
Table 19: United Arab Emirates Social Commerce by Cross Border – Gross Merchandise Value (US$ Million), 2019-2028
Table 20: United Arab Emirates Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2019-2028
Table 21: United Arab Emirates Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2019-2028
Table 22: United Arab Emirates Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2019-2028
Table 23: United Arab Emirates Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2019-2028
Table 24: United Arab Emirates Social Commerce Payment by Credit Card – Gross Merchandise Value (US$ Million), 2019-2028
Table 25: United Arab Emirates Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2019-2028
Table 26: United Arab Emirates Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2019-2028
Table 27: United Arab Emirates Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2019-2028
Table 28: United Arab Emirates Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2019-2028
Table 29: United Arab Emirates Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2019-2028
Table 30: United Arab Emirates Social Commerce Payment by Cash – Gross Merchandise Value (US$ Million), 2019-2028
Table 31: United Arab Emirates Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value (US$ Million), 2019-2028
Table 32: United Arab Emirates Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 33: United Arab Emirates Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2019-2028
Table 34: United Arab Emirates Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2019-2028
Table 35: United Arab Emirates Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2019-2028
Table 36: United Arab Emirates Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2019-2028
Table 37: United Arab Emirates Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2019-2028
Table 38: United Arab Emirates Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2019-2028
Table 39: United Arab Emirates Social Commerce Contents by Influencers – Gross Merchandise Value (US$ Million), 2019-2028
Table 40: United Arab Emirates Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2019-2028
Table 41: United Arab Emirates Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 42: United Arab Emirates Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 43: United Arab Emirates Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 44: United Arab Emirates Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028

 

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Summary

According to PayNXT360, social commerce industry in United Arab Emirates is expected to grow by 19.3% on annual basis to reach US$1.00 billion in 2023.

The social commerce industry is expected to grow steadily over the forecast period, recording a CAGR of 24.3% during 2023-2028. The social commerce GMV in the country will increase from US$1.00 billion in 2023 to reach US$2.99 billion by 2028.

In the United Arab Emirates (UAE), consumers are spending an increasing amount of time on social media platforms. The affinity with these mobile applications is driving an upsurge in social commerce. Social media channels, such as Facebook and Instagram, have made it easier for brands to interact with their consumers and drive their sales leveraging the massive outreach among consumers in the Emirates.

The trend is projected to further continue from the short to medium-term perspective, and as a result, more and more global players are entering the Emirati market to capitalize on the growth potential in the UAE. The resulting investment from global and domestic firms, amid the rising competition, will keep supporting the growth of the social commerce industry from the short to medium-term perspective.

Global players are expanding their footprint in the Emirati social commerce market to accelerate growth

Retailers in the Emirati nation are increasingly turning to social media channels to drive their sales while seeking to build a long-term loyal customer base. To capitalize on the trend, global players are expanding and scaling their businesses in the United Arab Emirates. For instance,

• In October 2022, respond.io, the Malaysian social commerce startup, announced that the firm is planning to increase its investment in the Emirates social commerce market to further accelerate its growth. The firm had already achieved strong growth in the UAE over the last 12 months. Being one of the largest revenue growth drivers for the firm, respond.io recorded revenue growth of 236% in the United Arab Emirates. With the increasing investment in the UAE market, respond.io will enable more retailers to integrate social channels into their existing customer relationship management.

The announcement to increase the investment in the Emirates comes after the firm raised US$7 million in its Series A funding round. From the short to medium-term perspective, more such firms are expected to boost their investment in the space, as small retailers and brands seek to diversify their sales channels in the region.

Beauty and personal care segment to lead the growth in the Emirati social commerce industry

Brands and retailers across industry verticals are driving sales and revenue through social media platforms such as Facebook and Instagram. Leveraging an increasing amount of time spent by consumers online, many brands are reaching customers through social channels. However, over the next three to four years, the beauty and personal care segment is expected to lead the growth in the Emirati social commerce industry.

While family and friend sources are largely driving social commerce shopping trends, celebrity-influenced purchases are also catching up in the Emirates. The increasing trust towards content creators is projected to further grow, thereby resulting in an upsurge in social commerce activities. Consequently, PayNXT360 expects more retailers to partner with influencers in the region to further drive their sales and revenue growth in the region from the short to medium-term perspective.

TikTok has gained widespread popularity among consumers and brands in the Emirates

The UAE has a strong population of young generation consumers. With this consumer demographic inclined more towards video content, like the one offered by TikTok, the social media platform has gained widespread popularity among shoppers and brands over the last two years.
Many Gen Z consumers are using social channels to discover products and make purchases online. Furthermore, brands are also using the channel to converse with their audiences in the UAE. Alshaya, the retail group based in the Emirati United Arab Emirates, leveraged the live streaming capabilities offered by the social channel to create its online shopping event, targeted towards Gen Z consumers.

The group ran the live stream campaign for eight days, with eight brands under the group offering the best deals one day after the other for the Black Friday event. From the short to medium-term perspective, PayNXT360 expects more brands and retailers to launch such campaigns in the Emirates.

This report provides a detailed data centric analysis of social commerce industry, covering market opportunities and risks. With over 50+ KPIs at United Arab Emirates level, this report provides a comprehensive understanding of social commerce market dynamics, market size and forecast, and market share statistics.

PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.



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Table of Contents

1. About this Report.
1.1. Summary
1.2. Methodology
1.3. Social Commerce Definitions
1.4. Disclaimer

2. United Arab Emirates Ecommerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
2.1. United Arab Emirates Ecommerce - Gross Merchandise Value Trend Analysis, 2019-2028
2.2. United Arab Emirates Ecommerce - Average Value Per Transaction Trend Analysis, 2019-2028
2.3. United Arab Emirates Ecommerce - Transaction Volume Trend Analysis, 2019-2028

3. United Arab Emirates Social Commerce Industry Market Size and Future Growth Dynamics by Key Performance Indicators
3.1. United Arab Emirates Social Commerce - Gross Merchandise Value Trend Analysis, 2019-2028
3.2. United Arab Emirates Social Commerce - Transaction Volume Trend Analysis, 2019-2028
3.3. United Arab Emirates Social Commerce - Average Value Per Transaction Trend Analysis, 2019-2028
3.4. United Arab Emirates Social Commerce Market Share Analysis by Key Players, 2021

4. United Arab Emirates Social Commerce Industry Market Size and Forecast by Retail Product Categories
4.1. United Arab Emirates Social Commerce Market Share by Retail Product Categories (%), 2022 Vs. 2028
4.2. United Arab Emirates Social Commerce Clothing & Footwear - Gross Merchandise Value Trend Analysis, 2019-2028
4.3. United Arab Emirates Social Commerce Beauty and Personal Care - Gross Merchandise Value Trend Analysis, 2019-2028
4.4. United Arab Emirates Social Commerce Food & Grocery - Gross Merchandise Value Trend Analysis, 2019-2028
4.5. United Arab Emirates Social Commerce Appliances and Electronics - Gross Merchandise Value Trend Analysis, 2019-2028
4.6. United Arab Emirates Social Commerce Home Improvement - Gross Merchandise Value Trend Analysis, 2019-2028
4.7. United Arab Emirates Social Commerce Travel - Gross Merchandise Value Trend Analysis, 2019-2028
4.8. United Arab Emirates Social Commerce Hospitality - Gross Merchandise Value Trend Analysis, 2019-2028

5. United Arab Emirates Social Commerce Industry Market Size and Forecast by End Use Segment
5.1. United Arab Emirates Social Commerce Market Share by End Use Segment (%), 2022 Vs. 2028
5.2. United Arab Emirates Social Commerce B2B Segment - Gross Merchandise Value Trend Analysis, 2019-2028
5.3. United Arab Emirates Social Commerce B2C Segment - Gross Merchandise Value Trend Analysis, 2019-2028
5.4. United Arab Emirates Social Commerce C2C Segment - Gross Merchandise Value Trend Analysis, 2019-2028

6. United Arab Emirates Social Commerce Industry Market Size and Forecast by End Use Device
6.1. United Arab Emirates Social Commerce Market Share by End Use Device (%), 2022 Vs. 2028
6.2. United Arab Emirates Social Commerce by Mobile - Gross Merchandise Value Trend Analysis, 2019-2028
6.3. United Arab Emirates Social Commerce by Desktop - Gross Merchandise Value Trend Analysis, 2019-2028

7. United Arab Emirates Social Commerce Industry Market Size and Forecast by Location
7.1. United Arab Emirates Social Commerce Market Share by Location (%), 2022 Vs. 2028
7.2. United Arab Emirates Social Commerce by Cross Border - Gross Merchandise Value Trend Analysis, 2019-2028
7.3. United Arab Emirates Social Commerce by Domestic - Gross Merchandise Value Trend Analysis, 2019-2028

8. United Arab Emirates Social Commerce Industry Market Size and Forecast by Cities
8.1. United Arab Emirates Social Commerce Market Share by Cities (%), 2022 Vs. 2028
8.2. United Arab Emirates Social Commerce by Tier-1 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
8.3. United Arab Emirates Social Commerce by Tier-2 Cities - Gross Merchandise Value Trend Analysis, 2019-2028
8.4. United Arab Emirates Social Commerce by Tier-3 Cities - Gross Merchandise Value Trend Analysis, 2019-2028

9. United Arab Emirates Social Commerce Industry Market Size and Forecast by Payment Method
9.1. United Arab Emirates Social Commerce Market Share by Payment Method (%), 2022 Vs. 2028
9.2. United Arab Emirates Social Commerce Payment by Credit Card - Gross Merchandise Value Trend Analysis, 2019-2028
9.3. United Arab Emirates Social Commerce Payment by Debit Card - Gross Merchandise Value Trend Analysis, 2019-2028
9.4. United Arab Emirates Social Commerce Payment by Bank Transfer - Gross Merchandise Value Trend Analysis, 2019-2028
9.5. United Arab Emirates Social Commerce Payment by Prepaid Card - Gross Merchandise Value Trend Analysis, 2019-2028
9.6. United Arab Emirates Social Commerce Payment by Digital & Mobile Wallet - Gross Merchandise Value Trend Analysis, 2019-2028
9.7. United Arab Emirates Social Commerce Payment by Other Digital Payment - Gross Merchandise Value Trend Analysis, 2019-2028
9.8. United Arab Emirates Social Commerce Payment by Cash - Gross Merchandise Value Trend Analysis, 2019-2028

10. United Arab Emirates Social Commerce Industry Market Size and Forecast by Platforms
10.1. United Arab Emirates Social Commerce Market Share by Platforms Method (%), 2022 Vs. 2028
10.2. United Arab Emirates Social Commerce Platforms by Video Commerce (Live Stream + Pre-recorded) - Gross Merchandise Value Trend Analysis, 2019-2028
10.3. United Arab Emirates Social Commerce Platforms by Social Network-Led Commerce - Gross Merchandise Value Trend Analysis, 2019-2028
10.4. United Arab Emirates Social Commerce Platforms by Social Reselling - Gross Merchandise Value Trend Analysis, 2019-2028
10.5. United Arab Emirates Social Commerce Platforms by Group Buying - Gross Merchandise Value Trend Analysis, 2019-2028
10.6. United Arab Emirates Social Commerce Platforms by Product Review Platforms - Gross Merchandise Value Trend Analysis, 2019-2028

11. United Arab Emirates Social Commerce Industry Market Size and Forecast by Contents
11.1. United Arab Emirates Social Commerce Market Share by Contents (%), 2022 Vs. 2028
11.2. United Arab Emirates Social Commerce Contents by Live Streamers - Gross Merchandise Value Trend Analysis, 2019-2028
11.3. United Arab Emirates Social Commerce Contents by Gaming Streamers - Gross Merchandise Value Trend Analysis, 2019-2028
11.4. United Arab Emirates Social Commerce Contents by Reels - Gross Merchandise Value Trend Analysis, 2019-2028
11.5. United Arab Emirates Social Commerce Contents by Influencers - Gross Merchandise Value Trend Analysis, 2019-2028
11.6. United Arab Emirates Social Commerce Contents by Stories - Gross Merchandise Value Trend Analysis, 2019-2028

12. United Arab Emirates Social Commerce Industry Market Size and Forecast by Consumer Demographics & Behaviour
12.1. United Arab Emirates Social Commerce Spend Share by Age Group, 2022
12.2. United Arab Emirates Social Commerce by Age Group - Gen Z (15-27) - Gross Merchandise Value Trend Analysis, 2019-2028
12.3. United Arab Emirates Social Commerce by Age Group - Millennials (28-44) - Gross Merchandise Value Trend Analysis, 2019-2028
12.4. United Arab Emirates Social Commerce by Age Group - Gen X (45 - 60) - Gross Merchandise Value Trend Analysis, 2019-2028
12.5. United Arab Emirates Social Commerce by Age Group - Baby Boomers (60+) - Gross Merchandise Value Trend Analysis, 2019-2028
12.6. United Arab Emirates Social Commerce Share by Income Level, 2022
12.7. United Arab Emirates Social Commerce Share by Gender, 2022

13. Further Reading
13.1. About PayNXT360
13.2. Related Research

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List of Tables/Graphs

Table 1: United Arab Emirates Ecommerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 2: United Arab Emirates Ecommerce – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 3: United Arab Emirates Ecommerce – Transaction Volume (Million), 2019-2028
Table 4: United Arab Emirates Social Commerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 5: United Arab Emirates Social Commerce – Transaction Volume (Million), 2019-2028
Table 6: United Arab Emirates Social Commerce – Average Value Per Transaction Trend Analysis (US$), 2019-2028
Table 7: United Arab Emirates Social Commerce Clothing & Footwear – Gross Merchandise Value (US$ Million), 2019-2028
Table 8: United Arab Emirates Social Commerce Beauty and Personal Care – Gross Merchandise Value (US$ Million), 2019-2028
Table 9: United Arab Emirates Social Commerce Food & Grocery – Gross Merchandise Value (US$ Million), 2019-2028
Table 10: United Arab Emirates Social Commerce Appliances and Electronics – Gross Merchandise Value (US$ Million), 2019-2028
Table 11: United Arab Emirates Social Commerce Home Improvement – Gross Merchandise Value (US$ Million), 2019-2028
Table 12: United Arab Emirates Social Commerce Travel – Gross Merchandise Value (US$ Million), 2019-2028
Table 13: United Arab Emirates Social Commerce Hospitality – Gross Merchandise Value (US$ Million), 2019-2028
Table 14: United Arab Emirates Social Commerce B2B Segment – Gross Merchandise Value (US$ Million), 2019-2028
Table 15: United Arab Emirates Social Commerce B2C Segment – Gross Merchandise Value (US$ Million), 2019-2028
Table 16: United Arab Emirates Social Commerce C2C Segment – Gross Merchandise Value (US$ Million), 2019-2028
Table 17: United Arab Emirates Social Commerce by Mobile – Gross Merchandise Value (US$ Million), 2019-2028
Table 18: United Arab Emirates Social Commerce by Desktop – Gross Merchandise Value (US$ Million), 2019-2028
Table 19: United Arab Emirates Social Commerce by Cross Border – Gross Merchandise Value (US$ Million), 2019-2028
Table 20: United Arab Emirates Social Commerce by Domestic – Gross Merchandise Value (US$ Million), 2019-2028
Table 21: United Arab Emirates Social Commerce by Tier-1 Cities – Gross Merchandise Value (US$ Million), 2019-2028
Table 22: United Arab Emirates Social Commerce by Tier-2 Cities – Gross Merchandise Value (US$ Million), 2019-2028
Table 23: United Arab Emirates Social Commerce by Tier-3 Cities – Gross Merchandise Value (US$ Million), 2019-2028
Table 24: United Arab Emirates Social Commerce Payment by Credit Card – Gross Merchandise Value (US$ Million), 2019-2028
Table 25: United Arab Emirates Social Commerce Payment by Debit Card – Gross Merchandise Value (US$ Million), 2019-2028
Table 26: United Arab Emirates Social Commerce Payment by Bank Transfer – Gross Merchandise Value (US$ Million), 2019-2028
Table 27: United Arab Emirates Social Commerce Payment by Prepaid Card – Gross Merchandise Value (US$ Million), 2019-2028
Table 28: United Arab Emirates Social Commerce Payment by Digital & Mobile Wallet – Gross Merchandise Value (US$ Million), 2019-2028
Table 29: United Arab Emirates Social Commerce Payment by Other Digital Payment – Gross Merchandise Value (US$ Million), 2019-2028
Table 30: United Arab Emirates Social Commerce Payment by Cash – Gross Merchandise Value (US$ Million), 2019-2028
Table 31: United Arab Emirates Social Commerce Platforms by Video Commerce (Live Stream + Prerecorded) – Gross Merchandise Value (US$ Million), 2019-2028
Table 32: United Arab Emirates Social Commerce Platforms by Social Network-Led Commerce – Gross Merchandise Value (US$ Million), 2019-2028
Table 33: United Arab Emirates Social Commerce Platforms by Social Reselling – Gross Merchandise Value (US$ Million), 2019-2028
Table 34: United Arab Emirates Social Commerce Platforms by Group Buying – Gross Merchandise Value (US$ Million), 2019-2028
Table 35: United Arab Emirates Social Commerce Platforms by Product Review Platforms – Gross Merchandise Value (US$ Million), 2019-2028
Table 36: United Arab Emirates Social Commerce Contents by Live Streamers – Gross Merchandise Value (US$ Million), 2019-2028
Table 37: United Arab Emirates Social Commerce Contents by Gaming Streamers – Gross Merchandise Value (US$ Million), 2019-2028
Table 38: United Arab Emirates Social Commerce Contents by Reels – Gross Merchandise Value (US$ Million), 2019-2028
Table 39: United Arab Emirates Social Commerce Contents by Influencers – Gross Merchandise Value (US$ Million), 2019-2028
Table 40: United Arab Emirates Social Commerce Contents by Stories – Gross Merchandise Value (US$ Million), 2019-2028
Table 41: United Arab Emirates Social Commerce by Age Group – Gen Z (15-27) – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 42: United Arab Emirates Social Commerce by Age Group – Millennials (28–44) – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 43: United Arab Emirates Social Commerce by Age Group – Gen X (45 – 60) – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028
Table 44: United Arab Emirates Social Commerce by Age Group – Baby Boomers (60+) – Gross Merchandise Value Trend Analysis (US$ Million), 2019-2028

 

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