Summary

The global the potato protein market is projected to reach USD 144 million by 2028 from USD 105 million by 2022, at a CAGR of 5.4% during the forecast period in terms of value. Protein has acknowledged superiority due to awareness and demand for healthy food. Potato protein is extracted from potato juice and industrial potato waste, and the nutritional and functional values of potato protein have been found to be more significant than other vegetables and cereal proteins. Hence, manufacturers are adopting potato protein to create protein-rich commodities in the food & beverage industry.
“By type, Potato protein Isolate is widely used in food industry.”
Potato protein isolates largely finds application in the food industry when compared to the feed industry. Processed potato protein isolates are therefore used commercially for adding to food products to boost their protein level. Potato protein isolates using mild separation techniques do not lead to a significant change in the nutritional value, metabolism or contaminants. Potato protein isolates have high digestibility and blending abilities; hence, a new class of designed foods is developed using it. It has increased protein concentration & advantages in color, flavor and functional qualities, thus giving other varieties of potato protein a competitive edge.
“By application, Bakery & Confectionery is projected in high demand during the forecast period.”
Potato protein is used for the protein enrichment of bread products that are usually quite low in protein in bakery application. Further, bakery products with potato protein can be used as a replacement for wheat protein products as it is gluten-free; this provides this market with an opportunity as there is a growing demand for gluten-free bakery goods such as bread and cakes. In confectionery and baking, potato protein is frequently used as an ingredient to enhance the consistency, flavor, and structure of baked goods. Protein from potatoes is high in amino acids but low in fat and carbs. Potato protein improves the texture of baked goods and has a high water-binding capacity which helps keep baked goods moist and prevent them from drying out. Potato protein is also a good choice for those with gluten intolerances or allergies due to its lack of gluten. The production of gluten-free baked goods is possible by substituting potato protein for wheat flour. Continuous innovation and new products are formed in the market to meet the demand for this application. KMC ingredients (Denmark) offers Protafy 130 potato protein products which are ideal for protein fortification of products based on dough systems, such as bakery, pasta or extruded snacks and pellets.
“By Region, Germany in Europe is driving the market in potato protein market due to increase in customer awareness and growing demand for plant-based products.”
The demand for plant-based proteins is increasing globally, and Germany is no exception. It is driven by several factors, including health concerns, environmental awareness, and animal welfare issues. Potato protein being a high-quality protein source that is low in fat and is cholesterol-free, makes it popular ingredient in health and wellness. Moreover, potato protein has a smaller environmental footprint compared to animal-based protein sources such as meat and dairy. Additionally, potato protein is a high-quality protein source that contains all essential amino acids, making it an attractive option for health-conscious consumers. In addition, potato protein is gluten-free, non-GMO, and allergen-free, which adds to its appeal. The German government has been supporting the growth of the potato protein industry through various regulations and initiatives. In 2019, the German Ministry of Food and Agriculture included the promotion of plant-based protein sources in its “National Action Plan for Sustainable Consumption.” This kind of support is expected to help drive demand for potato protein in the country.
Break-up of Primaries:
By Value Chain Side: Demand Side-41%, Supply Side-59%
By Designation: CXOs-31%, Managers – 24%, and Executives- 45%
By Region: Europe - 40%, Asia Pacific – 20%, North America - 30%, RoW – 10%

Leading players profiled in this report:
• Avebe (Netherlands)
• Tereos (France)
• Kerry Group PLC (Ireland)
• Sudzucker AG (US)
• Roquette Freres (France)
• Emsland Group (Germany)
• KMC Ingredients (Denmark)
• Pepees Group (Poland)
• AKV Langholt (Denmark)
• PPZ Niechlow (Poland)
• The Scoular Company (US)
• Finnamyl (Finland)
• Kemin Industries (USA)
• Bioriginal (Canada)
• Duynie (Netherlands)
Research Coverage:
The report segments the potato protein market on the basis on type, nature, application and region. In terms of insights, this report has focused on various levels of analyses—the competitive landscape, end-use analysis, and company profiles, which together comprise and discuss views on the emerging & high-growth segments of the global potato protein market, high-growth regions, countries, government initiatives, drivers, restraints, opportunities, and challenges.

Reasons to buy this report:
• To get a comprehensive overview of the potato protein market.
• To gain wide-ranging information about the top players in this industry, their product portfolios, and key strategies adopted by them.
• To gain insights about the major countries/regions in which the potato protein market is flourishing.

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Table of Contents

1 INTRODUCTION 26
1.1 STUDY OBJECTIVES 26
1.2 MARKET DEFINITION 27
1.3 STUDY SCOPE 27
FIGURE 1 MARKET SEGMENTATION 27
1.4 INCLUSIONS AND EXCLUSIONS 28
FIGURE 2 POTATO PROTEIN: GEOGRAPHIC SEGMENTATION 29
1.5 YEARS CONSIDERED 29
1.6 UNITS CONSIDERED 30
1.6.1 CURRENCY/VALUE UNIT 30
TABLE 1 USD EXCHANGE RATES CONSIDERED, 2017–2022 30
1.6.2 VOLUME UNIT 30
1.7 STAKEHOLDERS 31
1.8 SUMMARY OF CHANGES 31
1.8.1 RECESSION IMPACT ANALYSIS 31
2 RESEARCH METHODOLOGY 32
2.1 RESEARCH DATA 32
FIGURE 3 POTATO PROTEIN MARKET: RESEARCH DESIGN 32
2.1.1 SECONDARY DATA 33
2.1.1.1 Key data from secondary sources 33
2.1.2 PRIMARY DATA 33
2.1.2.1 Key data from primary sources 34
2.1.2.2 Key industry insights 34
2.1.2.3 Breakdown of primary interviews 35
FIGURE 4 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION 35
2.2 MARKET SIZE ESTIMATION 36
2.2.1 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 37
FIGURE 5 POTATO PROTEIN MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 37
2.2.2 MARKET SIZE ESTIMATION: TOP-DOWN APPROACH 37
FIGURE 6 POTATO PROTEIN MARKET SIZE ESTIMATION: TOP-DOWN APPROACH 38
FIGURE 7 POTATO PROTEIN MARKET SIZE ESTIMATION (DEMAND SIDE) 39
FIGURE 8 POTATO PROTEIN MARKET SIZE ESTIMATION (SUPPLY SIDE) 39
2.3 DATA TRIANGULATION 40
FIGURE 9 DATA TRIANGULATION 40
2.4 GROWTH RATE FORECAST ASSUMPTIONS 41
2.5 ASSUMPTIONS OF STUDY 41
FIGURE 10 ASSUMPTIONS OF STUDY 41
2.6 LIMITATIONS & ASSOCIATED RISKS 42
TABLE 2 LIMITATIONS & ASSOCIATED RISKS 42
2.7 RECESSION IMPACT ANALYSIS 42
2.7.1 RECESSION IMPACT ON POTATO PROTEIN MARKET 43
2.7.1.1 Macroeconomic indicators of recession 43
FIGURE 11 INDICATORS OF RECESSION 43
FIGURE 12 GLOBAL INFLATION RATE, 2011–2021 44
FIGURE 13 GLOBAL GDP, 2011–2021 (USD TRILLION) 44
FIGURE 14 RECESSION INDICATORS AND THEIR IMPACT ON POTATO PROTEIN MARKET 46
FIGURE 15 POTATO PROTEIN MARKET: PREVIOUS FORECAST VS. RECESSION FORECAST (USD MILLION) 46
3 EXECUTIVE SUMMARY 47
TABLE 3 POTATO PROTEIN MARKET SNAPSHOT (VALUE) 47
FIGURE 16 POTATO PROTEIN MARKET, BY APPLICATION, 2023 VS. 2028 (USD THOUSAND) 48
FIGURE 17 POTATO PROTEIN MARKET, BY TYPE, 2023 VS. 2028 (USD THOUSAND) 48
FIGURE 18 POTATO PROTEIN MARKET, BY REGION, 2022 49
4 PREMIUM INSIGHTS 50
4.1 ATTRACTIVE OPPORTUNITIES FOR POTATO PROTEIN MARKET PLAYERS 50
FIGURE 19 DEMAND FOR FAST FOOD AND PLANT-BASED FOOD FOR POTATO PROTEIN MARKET 50
4.2 POTATO PROTEIN MARKET: MAJOR REGIONAL SUBMARKETS 50
FIGURE 20 US WAS LARGEST MARKET GLOBALLY IN 2022 50
4.3 ASIA PACIFIC: POTATO PROTEIN MARKET, BY APPLICATION & COUNTRY 51
FIGURE 21 GERMANY AND FEED WERE LARGEST POTATO PROTEIN MARKET SEGMENTS IN EUROPE IN 2022 51
4.4 POTATO PROTEIN MARKET, BY TYPE 51
FIGURE 22 POTATO PROTEIN CONCENTRATES PROJECTED TO DOMINATE MARKET DURING FORECAST PERIOD 51
4.5 POTATO PROTEIN MARKET, BY NATURE 52
FIGURE 23 CONVENTIONAL POTATO PROTEIN TO DOMINATE MARKET DURING FORECAST PERIOD 52
4.6 POTATO PROTEIN MARKET, BY APPLICATION 52
FIGURE 24 FEED APPLICATION TO DOMINATE MARKET DURING FORECAST PERIOD 52
4.7 POTATO PROTEIN MARKET, BY TYPE & REGION 53
FIGURE 25 EUROPE TO DOMINATE MARKET DURING FORECAST PERIOD 53
5 MARKET OVERVIEW 54
5.1 INTRODUCTION 54
5.2 MACROECONOMIC INDICATORS 54
5.2.1 RISE IN CONSUMPTION OF PLANT-BASED DIETS 54
FIGURE 26 US: PLANT-BASED FOOD MARKET SALES, 2017 VS. 2019 (USD BILLION) 55
5.2.2 INCREASE IN DEMAND FOR GLUTEN-FREE FOOD PRODUCTS 55
FIGURE 27 US: SALES OF GLUTEN-FREE PRODUCTS, 2020 VS. 2026 (USD BILLION) 56
5.3 MARKET DYNAMICS 56
FIGURE 28 POTATO PROTEIN MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 57
5.3.1 DRIVERS 57
5.3.1.1 Increase in vegan population 57
TABLE 4 NUMBER OF VEGAN RESTAURANTS IN TOP FIVE VEGAN COUNTRIES 58
5.3.1.2 Consumer concerns regarding food allergens in products 58
5.3.1.3 Nutritional benefits of potato protein 59
FIGURE 29 PROTEIN FRACTIONS OF POTATO PROTEIN 59
5.3.1.4 Increased demand for fast-food chains 60
5.3.2 RESTRAINTS 60
5.3.2.1 High production cost of potato protein 60
TABLE 5 CHINA: COST AND PROFIT ANALYSIS OF POTATO STARCH PRODUCTION LINE, 2019 61
5.3.2.2 Potential fear of replacement of potato protein in food and feed industries 61
TABLE 6 APPLICATION OF POTATO PROTEIN VS. OTHER PROTEIN SOURCES 62
5.3.3 OPPORTUNITIES 62
5.3.3.1 Growth in investments in new production facilities 62
5.3.3.2 Adoption of new technologies in potato protein industry 63
5.3.4 CHALLENGES 64
5.3.4.1 Low global production and distribution of potato protein 64
6 INDUSTRY TRENDS 65
6.1 INTRODUCTION 65
6.2 VALUE CHAIN ANALYSIS 65
6.2.1 RESEARCH & DEVELOPMENT 65
6.2.2 SOURCING OF RAW MATERIALS 65
6.2.3 PRODUCTION & PROCESSING 66
6.2.4 DISTRIBUTION, MARKETING, AND SALES 66
FIGURE 30 POTATO PROTEIN MARKET: VALUE CHAIN ANALYSIS 66
6.3 SUPPLY CHAIN ANALYSIS 67
FIGURE 31 POTATO PROTEIN MARKET: SUPPLY CHAIN ANALYSIS 67
6.4 MARKET MAP AND ECOSYSTEM OF POTATO PROTEIN MARKET 68
6.4.1 POTATO PROTEIN: DEMAND SIDE 68
6.4.2 POTATO PROTEIN: SUPPLY SIDE 68
FIGURE 32 POTATO PROTEIN MARKET: MARKET MAP 68
6.4.3 ECOSYSTEM MAP 69
TABLE 7 POTATO PROTEIN MARKET: ECOSYSTEM 69
 
6.5 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 70
6.5.1 REVENUE SHIFT AND NEW REVENUE POCKETS IN POTATO PROTEIN MARKET 70
FIGURE 33 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 70
6.6 TECHNOLOGY ANALYSIS 71
6.6.1 SPRAY DRYING 71
6.6.1.1 Atomization 71
6.6.1.2 Dehydration 71
6.6.1.3 Powder collection 71
6.6.2 SEPARATION AND COAGULATION 71
6.7 PRICING ANALYSIS 72
6.7.1 AVERAGE SELLING PRICE, BY TYPE 72
6.7.2 SELLING PRICE CHARGED BY KEY PLAYERS IN TERMS OF TYPES 72
FIGURE 34 SELLING PRICE OF KEY PLAYERS FOR POTATO PROTEIN TYPE, 2022 (USD/KG) 72
TABLE 8 AVERAGE SELLING PRICE FOR TYPE, 2022 (USD/KG) 72
6.7.3 AVERAGE SELLING PRICE, BY TYPE 73
FIGURE 35 AVERAGE SELLING PRICE, BY TYPE, 2018–2022 (USD/TON) 73
TABLE 9 POTATO PROTEIN ISOLATES: AVERAGE SELLING PRICE, BY REGION, 2018–2022 (USD/TON) 73
TABLE 10 POTATO PROTEIN CONCENTRATES: AVERAGE SELLING PRICE, BY REGION, 2018–2022 (USD/TON) 74
6.8 POTATO PROTEIN MARKET: PATENT ANALYSIS 74
FIGURE 36 NUMBER OF PATENTS GRANTED BETWEEN 2013 AND 2022 75
FIGURE 37 REGIONAL ANALYSIS OF PATENTS GRANTED FOR POTATO PROTEIN, 2013–2022 75
TABLE 11 LIST OF KEY PATENTS PERTAINING TO POTATO PROTEIN, 2013–2022 76
6.9 TRADE ANALYSIS 76
6.9.1 IMPORT SCENARIO 77
FIGURE 38 IMPORT VALUE OF POTATO STARCH FOR KEY COUNTRIES, 2017–2021 (USD THOUSAND) 77
TABLE 12 TOP 10 IMPORTERS OF POTATO STARCH, 2021 (USD THOUSAND) 77
6.9.2 EXPORT SCENARIO 78
FIGURE 39 EXPORT VALUE OF POTATO STARCH FOR KEY COUNTRIES, 2017–2021 (USD THOUSAND) 78
TABLE 13 TOP 10 EXPORTERS OF POTATO STARCH, 2021 (USD THOUSAND) 78
6.10 PORTER’S FIVE FORCES ANALYSIS 79
TABLE 14 POTATO PROTEIN MARKET: PORTER’S FIVE FORCES ANALYSIS 79
6.10.1 THREAT OF NEW ENTRANTS 79
6.10.2 THREAT OF SUBSTITUTES 80
6.10.3 BARGAINING POWER OF SUPPLIERS 80
6.10.4 BARGAINING POWER OF BUYERS 81
6.10.5 INTENSITY OF COMPETITIVE RIVALRY 81
6.11 KEY STAKEHOLDERS AND BUYING CRITERIA 82
6.11.1 KEY STAKEHOLDERS IN BUYING PROCESS 82
FIGURE 40 INFLUENCE OF STAKEHOLDERS ON BUYING FOR TOP APPLICATIONS 82
TABLE 15 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP APPLICATIONS 82
6.11.2 BUYING CRITERIA 83
FIGURE 41 KEY BUYING CRITERIA FOR TOP APPLICATIONS 83
TABLE 16 KEY BUYING CRITERIA FOR POTATO PROTEIN APPLICATIONS 83
6.12 REGULATORY FRAMEWORK 84
6.12.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 84
TABLE 17 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 84
TABLE 18 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 85
TABLE 19 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 86
TABLE 20 SOUTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 86
TABLE 21 AFRICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 87
TABLE 22 MIDDLE EAST: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 87
6.12.1.1 North America 88
6.12.1.2 Europe 88
6.12.1.3 Asia Pacific 89
6.12.1.4 Rest of the World 90
6.13 CASE STUDIES 91
6.13.1 KMC INGREDIENTS: DEVELOPMENT OF POTATO PROTEIN FOR INCORPORATION IN NUTRITIOUS SNACKS AND BEVERAGES 91
TABLE 23 AVEBE: SOLANIC100 POTATO PROTEIN 91
6.13.2 KERRY GROUP PLC: DEVELOPMENT OF POTATO PROTEIN FOR CHEESE-FLAVORED SNACKS 91
TABLE 24 KERRY GROUP PLC: CHEESE-FLAVORED SNACKS 91
6.14 KEY CONFERENCES & EVENTS 92
TABLE 25 POTATO PROTEIN MARKET: LIST OF CONFERENCES & EVENTS, 2023–2024 92
7 POTATO PROTEIN MARKET, BY TYPE 93
7.1 INTRODUCTION 94
TABLE 26 POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 94
TABLE 27 POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 94
TABLE 28 POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (TON) 95
TABLE 29 POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (TON) 95
7.2 ISOLATES 95
7.2.1 MULTIFUNCTIONAL USE IN FOOD & BEVERAGE INDUSTRY 95
TABLE 30 POTATO PROTEIN ISOLATES MARKET, BY REGION, 2017–2022 (USD THOUSAND) 96
TABLE 31 POTATO PROTEIN ISOLATES MARKET, BY REGION, 2023–2028 (USD THOUSAND) 96
TABLE 32 POTATO PROTEIN ISOLATES MARKET, BY REGION, 2017–2022 (TON) 96
TABLE 33 POTATO PROTEIN ISOLATES MARKET, BY REGION, 2023–2028 (TON) 97
7.3 CONCENTRATES 97
7.3.1 HIGH PROTEIN CONTENT PREFERRED IN FEED APPLICATIONS AND VEGAN OPTIONS 97
TABLE 34 POTATO PROTEIN CONCENTRATES MARKET, BY REGION, 2017–2022 (USD THOUSAND) 97
TABLE 35 POTATO PROTEIN CONCENTRATES MARKET, BY REGION, 2023–2028 (USD THOUSAND) 98
TABLE 36 POTATO PROTEIN CONCENTRATES MARKET, BY REGION, 2017–2022 (TON) 98
TABLE 37 POTATO PROTEIN CONCENTRATES MARKET, BY REGION, 2023–2028 (TON) 98
8 POTATO PROTEIN MARKET, BY NATURE 99
8.1 INTRODUCTION 100
TABLE 38 POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 100
TABLE 39 POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 100
8.2 ORGANIC 100
8.2.1 GROWTH IN CUSTOMER AWARENESS REGARDING SAFETY ASSURANCE 100
TABLE 40 ORGANIC POTATO PROTEIN MARKET, BY REGION, 2017–2022 (USD THOUSAND) 101
TABLE 41 ORGANIC POTATO PROTEIN MARKET, BY REGION, 2023–2028 (USD THOUSAND) 101
8.3 CONVENTIONAL 102
8.3.1 COST EFFICIENCY OF CONVENTIONAL PROTEINS 102
TABLE 42 CONVENTIONAL POTATO PROTEIN MARKET, BY REGION, 2017–2022 (USD THOUSAND) 102
TABLE 43 CONVENTIONAL POTATO PROTEIN MARKET, BY REGION, 2023–2028 (USD THOUSAND) 102
9 POTATO PROTEIN MARKET, BY APPLICATION 103
9.1 INTRODUCTION 104
TABLE 44 POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 104
TABLE 45 POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 104
9.2 FOOD & BEVERAGES 105
9.2.1 GROWTH IN DEMAND FOR ALLERGEN-FREE FOOD & BEVERAGE PRODUCTS 105
TABLE 46 FOOD & BEVERAGES APPLICATION MARKET, BY SUBAPPLICATION, 2017–2022 (USD THOUSAND) 105
TABLE 47 FOOD & BEVERAGES APPLICATION MARKET, BY SUBAPPLICATION, 2023–2028 (USD THOUSAND) 106
TABLE 48 FOOD & BEVERAGES APPLICATION MARKET, BY REGION, 2017–2022 (USD THOUSAND) 106
TABLE 49 FOOD & BEVERAGES APPLICATION MARKET, BY REGION, 2023–2028 (USD THOUSAND) 106
9.2.2 BAKERY & CONFECTIONERY 107
9.2.2.1 Increase in demand for gluten-free bakery items 107
TABLE 50 BAKERY & CONFECTIONERY APPLICATION MARKET, BY SUBAPPLICATION, 2017–2022 (USD THOUSAND) 107
TABLE 51 BAKERY & CONFECTIONERY APPLICATION MARKET, BY SUBAPPLICATION, 2023–2028 (USD THOUSAND) 108
TABLE 52 BAKERY & CONFECTIONERY APPLICATION MARKET, BY REGION, 2017–2022 (USD THOUSAND) 108
TABLE 53 BAKERY & CONFECTIONERY APPLICATION MARKET, BY REGION, 2023–2028 (USD THOUSAND) 108
9.2.2.2 Breads 109
9.2.2.2.1 Appropriate texture provided by potato flour in breads 109
TABLE 54 BREAD APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 109
TABLE 55 BREAD APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 110
9.2.2.3 Pastries 110
9.2.2.3.1 Increase in demand for potato protein as substitute for egg whites 110
TABLE 56 PASTRY APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 110
TABLE 57 PASTRY APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 111
9.2.2.4 Cookies & Crackers 111
9.2.2.4.1 Crisp texture preferred in cookies and crackers 111
TABLE 58 COOKIE & CRACKER APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 112
TABLE 59 COOKIE & CRACKER APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 112
9.2.2.5 Other Bakery & Confectionery Applications 112
TABLE 60 OTHER BAKERY & CONFECTIONERY APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 112
TABLE 61 OTHER BAKERY & CONFECTIONERY APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 113
9.2.3 BEVERAGES 113
9.2.3.1 Increase in working population in need of ready-to-drink beverages 113
TABLE 62 BEVERAGE APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 113
TABLE 63 BEVERAGE APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 114
9.2.4 PROCESSED FOOD 114
9.2.4.1 Demand for healthy and gluten-free snack items among young individuals 114
TABLE 64 PROCESSED FOOD APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 114
TABLE 65 PROCESSED FOOD APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 115
9.2.5 DAIRY ALTERNATIVES 115
9.2.5.1 Consumer awareness toward health benefits associated with dairy alternatives 115
TABLE 66 DAIRY ALTERNATIVE APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 115
TABLE 67 DAIRY ALTERNATIVE APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 116
9.2.6 MEAT PRODUCTS 116
9.2.6.1 High biological value with high amino acid score of potato protein 116
TABLE 68 MEAT PRODUCT APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 116
TABLE 69 MEAT PRODUCT APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 117
9.2.7 SPORTS NUTRITION 117
9.2.7.1 Demand for higher body metabolism and lower blood pressure levels in sports 117
TABLE 70 SPORTS NUTRITION APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 117
TABLE 71 SPORTS NUTRITION APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 118
9.2.8 INFANT NUTRITION 118
9.2.8.1 Rise in awareness of lactose intolerance and milk allergies 118
TABLE 72 INFANT NUTRITION APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 118
TABLE 73 INFANT NUTRITION APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 119
9.2.9 MEAT ALTERNATIVES 119
9.2.9.1 Preference for frying crust texture and binding ingredients 119
TABLE 74 MEAT ALTERNATIVE APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 120
TABLE 75 MEAT ALTERNATIVE APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 120
9.2.10 OTHER FOOD & BEVERAGE APPLICATIONS 120
TABLE 76 OTHER FOOD APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 121
TABLE 77 OTHER FOOD APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 121
9.3 FEED 122
9.3.1 HIGH PROTEIN DIGESTIBILITY OFFERED BY POTATO PROTEIN IN FEED 122
TABLE 78 FEED APPLICATIONS MARKET, BY REGION, 2017–2022 (USD THOUSAND) 122
TABLE 79 FEED APPLICATIONS MARKET, BY REGION, 2023–2028 (USD THOUSAND) 122
10 POTATO PROTEIN MARKET, BY REGION 123
10.1 INTRODUCTION 124
FIGURE 42 US ACCOUNTED FOR LARGEST SHARE OF POTATO PROTEIN MARKET IN 2022 124
FIGURE 43 ASIA PACIFIC TO EXHIBIT HIGHEST CAGR OF POTATO PROTEIN MARKET 125
TABLE 80 POTATO PROTEIN MARKET, BY REGION, 2017–2022 (USD THOUSAND) 125
TABLE 81 POTATO PROTEIN MARKET, BY REGION, 2023–2028 (USD THOUSAND) 125
TABLE 82 POTATO PROTEIN MARKET, BY REGION, 2017–2022 (TON) 126
TABLE 83 POTATO PROTEIN MARKET, BY REGION, 2023–2028 (TON) 126
 
10.2 NORTH AMERICA 126
10.2.1 INTRODUCTION 126
10.2.2 NORTH AMERICA: RECESSION IMPACT 127
FIGURE 44 NORTH AMERICA: INFLATION RATES, BY KEY COUNTRY, 2017–2021 128
FIGURE 45 NORTH AMERICA: RECESSION IMPACT ANALYSIS, 2023 128
TABLE 84 NORTH AMERICA: POTATO PROTEIN MARKET, BY COUNTRY, 2017–2022 (USD THOUSAND) 129
TABLE 85 NORTH AMERICA: POTATO PROTEIN MARKET, BY COUNTRY, 2023–2028 (USD THOUSAND) 129
TABLE 86 NORTH AMERICA: POTATO PROTEIN MARKET, BY COUNTRY, 2017–2022 (TON) 129
TABLE 87 NORTH AMERICA: POTATO PROTEIN MARKET, BY COUNTRY, 2023–2028 (TON) 129
TABLE 88 NORTH AMERICA: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 130
TABLE 89 NORTH AMERICA: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 130
TABLE 90 NORTH AMERICA: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (TON) 130
TABLE 91 NORTH AMERICA: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (TON) 130
TABLE 92 NORTH AMERICA: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 131
TABLE 93 NORTH AMERICA: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 131
TABLE 94 NORTH AMERICA: FOOD & BEVERAGE APPLICATIONS MARKET, BY SUBAPPLICATION, 2017–2022 (USD THOUSAND) 131
TABLE 95 NORTH AMERICA: FOOD & BEVERAGE APPLICATIONS MARKET, BY SUBAPPLICATION, 2023–2028 (USD THOUSAND) 132
TABLE 96 NORTH AMERICA: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 132
TABLE 97 NORTH AMERICA POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 132
10.2.3 US 133
10.2.3.1 Government investments and increase in exports 133
TABLE 98 US: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 133
TABLE 99 US: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 133
TABLE 100 US: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 134
TABLE 101 US: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 134
TABLE 102 US: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 134
TABLE 103 US: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 134
10.2.4 CANADA 135
10.2.4.1 Increase in demand for plant-based protein sources and sustainable food options 135
TABLE 104 CANADA: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 135
TABLE 105 CANADA: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 135
TABLE 106 CANADA: NORTH AMERICAN POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 136
TABLE 107 CANADA: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 136
TABLE 108 CANADA: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 136
TABLE 109 CANADA: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 136
10.2.5 MEXICO 137
10.2.5.1 Government initiatives and rise in use of potato protein in food & beverage industry 137
TABLE 110 MEXICO: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 137
TABLE 111 MEXICO: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 137
TABLE 112 MEXICO: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 138
TABLE 113 MEXICO: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 138
TABLE 114 MEXICO: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 138
TABLE 115 MEXICO: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 138
10.3 EUROPE 139
10.3.1 INTRODUCTION 139
10.3.2 EUROPE: RECESSION IMPACT 139
FIGURE 46 EUROPE: INFLATION RATES, BY KEY COUNTRY, 2017–2021 140
FIGURE 47 EUROPE: RECESSION IMPACT ANALYSIS, 2023 141
FIGURE 48 EUROPE: POTATO PROTEIN MARKET SNAPSHOT 142
TABLE 116 EUROPE: POTATO PROTEIN MARKET, BY COUNTRY, 2017–2022 (USD THOUSAND) 142
TABLE 117 EUROPE: POTATO PROTEIN MARKET, BY COUNTRY, 2023–2028 (USD THOUSAND) 143
TABLE 118 EUROPE: POTATO PROTEIN MARKET, BY COUNTRY, 2017–2022 (TON) 143
TABLE 119 EUROPE: POTATO PROTEIN MARKET, BY COUNTRY, 2023–2028 (TON) 143
TABLE 120 EUROPE: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 144
TABLE 121 EUROPE: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 144
TABLE 122 EUROPE: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (TON) 144
TABLE 123 EUROPE: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (TON) 144
TABLE 124 EUROPE: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 145
TABLE 125 EUROPE: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 145
TABLE 126 EUROPE: FOOD & BEVERAGE APPLICATIONS MARKET, BY SUBAPPLICATION, 2017–2022 (USD THOUSAND) 145
TABLE 127 EUROPE: FOOD & BEVERAGE APPLICATIONS MARKET, BY SUBAPPLICATION, 2023–2028 (USD THOUSAND) 146
 
10.3.3 GERMANY 146
10.3.3.1 Technological advancements 146
TABLE 128 GERMANY: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 147
TABLE 129 GERMANY: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 147
TABLE 130 GERMANY: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 147
TABLE 131 GERMANY: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 147
TABLE 132 GERMANY: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 148
TABLE 133 GERMANY: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 148
10.3.4 FRANCE 148
10.3.4.1 Active promotion of plant-based proteins by government 148
TABLE 134 FRANCE: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 149
TABLE 135 FRANCE: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 149
TABLE 136 FRANCE: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 149
TABLE 137 FRANCE: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 149
TABLE 138 FRANCE: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 150
TABLE 139 FRANCE: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 150
10.3.5 UK 150
10.3.5.1 Versatility in food & beverage applications 150
TABLE 140 UK: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 151
TABLE 141 UK: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 151
TABLE 142 UK: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 151
TABLE 143 UK: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 151
TABLE 144 UK: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 152
TABLE 145 UK: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 152
10.3.6 ITALY 152
10.3.6.1 High prevalence of celiac disease 152
TABLE 146 ITALY: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 153
TABLE 147 ITALY: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 153
TABLE 148 ITALY: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 153
TABLE 149 ITALY: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 153
TABLE 150 ITALY: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 154
TABLE 151 ITALY: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 154
10.3.7 REST OF EUROPE 154
TABLE 152 REST OF EUROPE: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 155
TABLE 153 REST OF EUROPE: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 155
TABLE 154 REST OF EUROPE: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 155
TABLE 155 REST OF EUROPE: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 155
TABLE 156 REST OF EUROPE: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 156
TABLE 157 REST OF EUROPE: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 156
10.4 ASIA PACIFIC 156
10.4.1 INTRODUCTION 156
10.4.2 ASIA PACIFIC: RECESSION IMPACT 156
FIGURE 49 ASIA PACIFIC: INFLATION RATES, BY KEY COUNTRY, 2017–2021 158
FIGURE 50 ASIA PACIFIC: RECESSION IMPACT ANALYSIS, 2023 158
FIGURE 51 ASIA PACIFIC: POTATO PROTEIN MARKET SNAPSHOT 159
TABLE 158 ASIA PACIFIC: POTATO PROTEIN MARKET, BY COUNTRY, 2017–2022 (USD THOUSAND) 159
TABLE 159 ASIA PACIFIC: POTATO PROTEIN MARKET, BY COUNTRY, 2023–2028 (USD THOUSAND) 160
TABLE 160 ASIA PACIFIC: POTATO PROTEIN MARKET, BY COUNTRY, 2017–2022 (TON) 160
TABLE 161 ASIA PACIFIC: POTATO PROTEIN MARKET, BY COUNTRY, 2023–2028 (TON) 160
TABLE 162 ASIA PACIFIC: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 161
TABLE 163 ASIA PACIFIC: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 161
TABLE 164 ASIA PACIFIC: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (TON) 161
TABLE 165 ASIA PACIFIC: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (TON) 161
TABLE 166 ASIA PACIFIC: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 162
TABLE 167 ASIA PACIFIC: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 162
TABLE 168 ASIA PACIFIC: FOOD & BEVERAGE APPLICATIONS MARKET, BY SUBAPPLICATION, 2017–2022 (USD THOUSAND) 162
TABLE 169 ASIA PACIFIC: FOOD & BEVERAGE APPLICATIONS MARKET, BY SUBAPPLICATION, 2023–2028 (USD THOUSAND) 163
TABLE 170 ASIA PACIFIC: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 163
TABLE 171 ASIA PACIFIC: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 163
10.4.3 CHINA 164
10.4.3.1 Rise in application of potato protein in feed sector 164
TABLE 172 CHINA: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 164
TABLE 173 CHINA: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 164
TABLE 174 CHINA: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 165
TABLE 175 CHINA: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 165
TABLE 176 CHINA POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 165
TABLE 177 CHINA POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 165
10.4.4 JAPAN 166
10.4.4.1 Rise in trend of plant-based and vegan diets 166
TABLE 178 JAPAN: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 166
TABLE 179 JAPAN: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 166
TABLE 180 JAPAN POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 167
TABLE 181 JAPAN: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 167
TABLE 182 JAPAN: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 167
TABLE 183 JAPAN: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 167
10.4.5 INDIA 168
10.4.5.1 Rise in popularity of vegetarian and vegan diets 168
TABLE 184 INDIA: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 168
TABLE 185 INDIA: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 168
TABLE 186 INDIA: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 169
TABLE 187 INDIA: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 169
TABLE 188 INDIA: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 169
TABLE 189 INDIA: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 169
10.4.6 AUSTRALIA 170
10.4.6.1 Increase in popularity of health and functional foods 170
TABLE 190 AUSTRALIA: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 170
TABLE 191 AUSTRALIA: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 170
TABLE 192 AUSTRALIA: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 171
TABLE 193 AUSTRALIA: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 171
TABLE 194 AUSTRALIA: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 171
TABLE 195 AUSTRALIA: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 171
10.4.7 REST OF ASIA PACIFIC 172
TABLE 196 REST OF ASIA PACIFIC: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 172
TABLE 197 REST OF ASIA PACIFIC: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 172
TABLE 198 REST OF ASIA PACIFIC: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 173
TABLE 199 REST OF ASIA PACIFIC: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 173
TABLE 200 REST OF ASIA PACIFIC: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 173
TABLE 201 REST OF ASIA PACIFIC: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 173
10.5 REST OF THE WORLD (ROW) 174
10.5.1 INTRODUCTION 174
10.5.2 ROW: RECESSION IMPACT 174
FIGURE 52 AFRICA: INFLATION RATES, 2017–2021 175
FIGURE 53 ROW: RECESSION IMPACT ANALYSIS, 2023 176
TABLE 202 ROW: POTATO PROTEIN MARKET, BY REGION, 2017–2022 (USD THOUSAND) 176
TABLE 203 ROW: POTATO PROTEIN MARKET, BY REGION, 2023–2028 (USD THOUSAND) 176
TABLE 204 ROW: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 177
TABLE 205 ROW: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 177
TABLE 206 ROW: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (TON) 177
TABLE 207 ROW: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (TON) 177
TABLE 208 ROW: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 178
TABLE 209 ROW: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 178
TABLE 210 ROW: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 178
TABLE 211 ROW: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 178
TABLE 212 ROW: FOOD & BEVERAGE APPLICATIONS MARKET, BY SUBAPPLICATION, 2017–2022 (USD THOUSAND) 179
TABLE 213 ROW: FOOD & BEVERAGE APPLICATIONS MARKET, BY SUBAPPLICATION, 2023–2028 (USD THOUSAND) 179
10.5.3 SOUTH AMERICA 179
10.5.3.1 Large-scale production of potatoes 179
TABLE 214 SOUTH AMERICA: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 180
TABLE 215 SOUTH AMERICA: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 180
TABLE 216 SOUTH AMERICA: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 181
TABLE 217 SOUTH AMERICA: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 181
TABLE 218 SOUTH AMERICA: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 181
TABLE 219 SOUTH AMERICA: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 181
10.5.4 MIDDLE EAST & AFRICA 182
10.5.4.1 Increase in demand for plant-based foods 182
TABLE 220 MIDDLE EAST & AFRICA: POTATO PROTEIN MARKET, BY APPLICATION, 2017–2022 (USD THOUSAND) 182
TABLE 221 MIDDLE EAST & AFRICA: POTATO PROTEIN MARKET, BY APPLICATION, 2023–2028 (USD THOUSAND) 182
TABLE 222 MIDDLE EAST & AFRICA: POTATO PROTEIN MARKET, BY NATURE, 2017–2022 (USD THOUSAND) 183
TABLE 223 MIDDLE EAST & AFRICA: POTATO PROTEIN MARKET, BY NATURE, 2023–2028 (USD THOUSAND) 183
TABLE 224 MIDDLE EAST & AFRICA: POTATO PROTEIN MARKET, BY TYPE, 2017–2022 (USD THOUSAND) 183
TABLE 225 MIDDLE EAST & AFRICA: POTATO PROTEIN MARKET, BY TYPE, 2023–2028 (USD THOUSAND) 183
11 COMPETITIVE LANDSCAPE 184
11.1 OVERVIEW 184
11.2 MARKET SHARE ANALYSIS 184
TABLE 226 POTATO PROTEIN MARKET: DEGREE OF COMPETITION 185
11.3 SEGMENTAL REVENUE ANALYSIS OF KEY PLAYERS 185
FIGURE 54 SEGMENTAL REVENUE ANALYSIS OF KEY PLAYERS, 2017–2021 (USD MILLION) 185
11.4 STRATEGIES ADOPTED BY KEY PLAYERS 186
TABLE 227 STRATEGIES ADOPTED BY KEY POTATO PROTEIN MANUFACTURERS 186
11.5 COMPANY EVALUATION QUADRANT (KEY PLAYERS) 187
11.5.1 STARS 187
11.5.2 EMERGING LEADERS 187
11.5.3 PERVASIVE PLAYERS 187
11.5.4 PARTICIPANTS 187
FIGURE 55 POTATO PROTEIN MARKET: COMPANY EVALUATION QUADRANT, 2022 (KEY PLAYERS) 188
11.5.5 PRODUCT FOOTPRINT 189
TABLE 228 COMPANY FOOTPRINT, BY TYPE 189
TABLE 229 COMPANY FOOTPRINT, BY APPLICATION 190
TABLE 230 COMPANY FOOTPRINT, BY REGION 191
TABLE 231 OVERALL COMPANY FOOTPRINT 192
11.6 COMPANY EVALUATION QUADRANT (STARTUPS/SMES) 193
11.6.1 PROGRESSIVE COMPANIES 193
11.6.2 STARTING BLOCKS 193
11.6.3 RESPONSIVE COMPANIES 193
11.6.4 DYNAMIC COMPANIES 193
FIGURE 56 POTATO PROTEIN MARKET: COMPANY EVALUATION QUADRANT, 2022 (STARTUPS/SMES) 194
11.6.5 COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES 195
TABLE 232 POTATO PROTEIN MARKET: DETAILED LIST OF KEY STARTUPS/SMES 195
TABLE 233 POTATO PROTEIN MARKET: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES 196
11.7 COMPETITIVE SCENARIO 197
11.7.1 DEALS 197
TABLE 234 POTATO PROTEIN MARKET: DEALS, APRIL 2021–OCTOBER 2022 197
11.7.2 OTHER DEVELOPMENTS 198
TABLE 235 POTATO PROTEIN MARKET: OTHER DEVELOPMENTS, MARCH 2019–JANUARY 2023 198