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メスカルの市場規模推移と予測(2020年〜2030年)、世界および地域シェア、動向、成長機会分析 レポートの対象範囲製品タイプ別(ホベン、レポサド、アネホ、その他)、カテゴリー別(100%アガベ、ブレンド)、流通チャネル別(スーパーマーケット、ハイパーマーケット、専門店、オンラインショップ、その他)


Mezcal Market Size and Forecasts (2020 - 2030), Global and Regional Share, Trends, and Growth Opportunity Analysis Report Coverage: By Product Type (Joven, Reposado, Anejo, and Others), Category (100% Agave and Blend), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)

2022年のメスカル市場規模は14.6億米ドルで、2030年には23.9億米ドルに達すると予想され、2023年から2030年までの年平均成長率は6.3%と推定される。 メスカルは、主にオアハカ地方でリュウゼツランから作られ... もっと見る

 

 

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2022年のメスカル市場規模は14.6億米ドルで、2030年には23.9億米ドルに達すると予想され、2023年から2030年までの年平均成長率は6.3%と推定される。

メスカルは、主にオアハカ地方でリュウゼツランから作られるメキシコ特有の蒸留酒である。メスカルの一種であるテキーラがブルー・リュウゼツランのみから作られるのとは異なり、メスカルは様々な種類のリュウゼツランから製造できるため、風味や香りの幅が広がる。メスカルに対する需要の急増は、その職人的な製造方法、独特のスモーキーフレーバー、クラフトスピリッツに対する評価の高まりに起因している。消費者は飲酒体験に本物志向と多様性を求めるようになっており、その結果、メスカルは冒険好きなスピリッツ愛好家やミクソロジストの間で人気を集めている。その文化的遺産と伝統的な製造技術もメスカルの魅力に貢献しており、アガベベースのスピリッツの豊かな世界を探求したい人々にとって、メスカルは人気の高い選択肢となっている。

製品タイプに基づき、市場はホベン、レポサド、アネホ、その他に分類される。レポサド・セグメントは2022~2030年に最も高いCAGRを記録すると予想される。スペイン語で「休ませた」という意味のレポサドは、ホベンの若々しく大胆な味わいとアネホ・メスカルの熟成された複雑な味わいの中間に位置する。オーク樽での熟成期間は2ヶ月から1年と比較的短い。この熟成はスピリッツにまろやかさを与え、アガベのシャープなエッジを滑らかにする。レポサド・メスカルは核となるアガベの風味を保ちながら、バニラ、キャラメル、木の香りなど、さらなるニュアンスを生み出している。レポサドの需要が急増しているのは、ホヴェンの熟成されていない活気とアネホの洗練された複雑さのバランスをとる能力があるからで、より滑らかで親しみやすいメスカル体験を求める人々に好まれる選択となっている。

APACのメスカル市場には、中国、日本、インド、オーストラリア、韓国、その他のAPACなど、先進国と発展途上国がある。メスカルはリュウゼツランから作られる蒸留アルコール飲料である。メスカルは主にメキシコが原産地で、ほとんどのメーカーはこの飲料をアジア諸国、主に日本に輸出している。リュウゼツランは主にメキシコの様々な地域と赤道以南に生息しているが、ほとんどのメスカルはオアハカで製造されている。現在の市場シナリオでは、このアルコール飲料は世界中で人気を博している。アジア市場は今、メスカル販売と消費の重要な市場になりつつある。メスカルは中国、インド、日本、オーストラリアなどのアジア諸国の消費者の間で人気を集めている。メスカルへの消費者のシフトは、主に健康への関心の高まりに起因している。高級アルコール飲料への嗜好の高まりがメスカルへの需要を高めており、APACの市場成長を促進すると予想される。

メスカル市場は成長分野である。若い世代はたいてい、異なる文化圏のさまざまな食べ物、飲み物、料理を探求するのが好きである。これがアジア太平洋地域のメスカル市場の成長にさらに貢献している。また、eコマース分野の成長も顕著である。あらゆる種類のメスカル製品がオンラインやオフラインの小売チャネルを通じて消費者に提供されている。これらすべての要因がアジア太平洋地域のメスカル需要を煽っている。

世界のメスカル市場で事業を展開している主要企業には、Casa Agave Ltd、Qiquiriqui Mezcal Ltd、Davide Campari Milano NV、Gente de Mezcal SA de CV、Bacardi-Martini BV、Diageo Plc、Pernod Ricard SA、Meanwhile Drinks Ltd、Proximo Spirits Inc、Madre Mezcal Incなどがある。世界のメスカル市場で事業を展開する企業は、顧客の需要を満たすために高品質の製品を提供することに注力している。また、研究開発活動への投資、新製品の発売、生産能力の拡大といった戦略にも注力している。



世界のメスカル市場全体の規模は、一次資料と二次資料を用いて算出した。調査プロセスを開始するにあたり、市場に関する質的・量的情報を入手するため、社内外の情報源を用いて徹底的な二次調査を実施した。また、データを検証し、このテーマについてより分析的な洞察を得るために、業界関係者に複数の一次インタビューを実施した。このプロセスの参加者には、副社長、事業開発マネージャー、マーケットインテリジェンスマネージャー、国内営業マネージャーなどの業界専門家や、メスカル市場を専門とするバリュエーション専門家、リサーチアナリスト、キーオピニオンリーダーなどの外部コンサルタントが含まれる。

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目次

TABLE OF CONTENTS

1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Market Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Mezcal Market Landscape
4.1 Overview
4.2 Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Intensity of Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.4 List of Vendors
5. Mezcal Market - Key Industry Dynamics
5.1 Market Drivers
5.1.1 Increase in Demand for Luxury and Premium Beverages
5.1.1 Rise in Availability of Alcoholic Beverages on E-Commerce Platforms
5.2 Market Restraints
5.2.1 Stringent Regulations
5.3 Market Opportunities
5.3.1 Increasing Demand for Craft Spirits
5.4 Future Trends
5.4.1 Flavor Innovations
5.5 Impact of Drivers and Restraints:
6. Mezcal Market - Global Market Analysis
6.1 Mezcal Market Revenue (US$ Million), 2020 – 2030
6.2 Mezcal Market Forecast and Analysis
7. Global Mezcal Market Analysis – Product Type
7.1 Joven
7.1.1 Overview
7.1.2 Joven Market Revenue, and Forecast to 2030 (US$ Million)
7.2 Reposado
7.2.1 Overview
7.2.2 Reposado Market Revenue, and Forecast to 2030 (US$ Million)
7.3 Anejo
7.3.1 Overview
7.3.2 Anejo Market Revenue, and Forecast to 2030 (US$ Million)
7.4 Others
7.4.1 Overview
7.4.2 Others Market Revenue, and Forecast to 2030 (US$ Million)
8. Mezcal Market Analysis - Category
8.1 100% Agave
8.1.1 Overview
8.1.2 100% Agave Market Revenue and Forecast to 2030 (US$ Million)
8.2 Blend
8.2.1 Overview
8.2.2 Blend Market Revenue and Forecast to 2030 (US$ Million)
9. Global Mezcal Market Analysis – Distribution Channel
9.1 Supermarkets and Hypermarkets
9.1.1 Overview
9.1.2 Supermarkets and Hypermarkets Market Revenue, and Forecast to 2030 (US$ Million)
9.2 Specialty Stores
9.2.1 Overview
9.2.2 Specialty Stores Market Revenue, and Forecast to 2030 (US$ Million)
9.3 Online Retail
9.3.1 Overview
9.3.2 Online Retail Market Revenue, and Forecast to 2030 (US$ Million)
9.4 Others
9.4.1 Overview
9.4.2 Others Market Revenue, and Forecast to 2030 (US$ Million)
10. Mezcal Market - Geographical Analysis
10.1 North America
10.1.1 North America Mezcal Market Overview
10.1.2 North America Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.1.3 North America Mezcal Market Breakdown by Product Type
10.1.3.1 North America Mezcal Market Revenue and Forecasts and Analysis - By Product Type
10.1.4 North America Mezcal Market Breakdown by Category
10.1.4.1 North America Mezcal Market Revenue and Forecasts and Analysis - By Category
10.1.5 North America Mezcal Market Breakdown by Distribution Channel
10.1.5.1 North America Mezcal Market Revenue and Forecasts and Analysis - By Distribution Channel
10.1.6 North America Mezcal Market Revenue and Forecasts and Analysis - By Countries
10.1.6.1 North America Mezcal Market Breakdown by Country
10.1.6.2 US Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.1.6.2.1 US Mezcal Market Breakdown by Product Type
10.1.6.2.2 US Mezcal Market Breakdown by Category
10.1.6.2.3 US Mezcal Market Breakdown by Distribution Channel
10.1.6.3 Canada Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.1.6.3.1 Canada Mezcal Market Breakdown by Product Type
10.1.6.3.2 Canada Mezcal Market Breakdown by Category
10.1.6.3.3 Canada Mezcal Market Breakdown by Distribution Channel
10.1.6.4 Mexico Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.1.6.4.1 Mexico Mezcal Market Breakdown by Product Type
10.1.6.4.2 Mexico Mezcal Market Breakdown by Category
10.1.6.4.3 Mexico Mezcal Market Breakdown by Distribution Channel
10.2 Europe
10.2.1 Europe Mezcal Market Overview
10.2.2 Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.3 Europe Mezcal Market Breakdown by Product Type
10.2.3.1 Europe Mezcal Market Revenue and Forecasts and Analysis - By Product Type
10.2.4 Europe Mezcal Market Breakdown by Category
10.2.4.1 Europe Mezcal Market Revenue and Forecasts and Analysis - By Category
10.2.5 Europe Mezcal Market Breakdown by Distribution Channel
10.2.5.1 Europe Mezcal Market Revenue and Forecasts and Analysis - By Distribution Channel
10.2.6 Europe Mezcal Market Revenue and Forecasts and Analysis - By Countries
10.2.6.1 Europe Mezcal Market Breakdown by Country
10.2.6.2 Germany Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.2.1 Germany Mezcal Market Breakdown by Product Type
10.2.6.2.2 Germany Mezcal Market Breakdown by Category
10.2.6.2.3 Germany Mezcal Market Breakdown by Distribution Channel
10.2.6.3 UK Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.3.1 UK Mezcal Market Breakdown by Product Type
10.2.6.3.2 UK Mezcal Market Breakdown by Category
10.2.6.3.3 UK Mezcal Market Breakdown by Distribution Channel
10.2.6.4 France Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.4.1 France Mezcal Market Breakdown by Product Type
10.2.6.4.2 France Mezcal Market Breakdown by Category
10.2.6.4.3 France Mezcal Market Breakdown by Distribution Channel
10.2.6.5 Italy Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.5.1 Italy Mezcal Market Breakdown by Product Type
10.2.6.5.2 Italy Mezcal Market Breakdown by Category
10.2.6.5.3 Italy Mezcal Market Breakdown by Distribution Channel
10.2.6.6 Russia Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.6.1 Russia Mezcal Market Breakdown by Product Type
10.2.6.6.2 Russia Mezcal Market Breakdown by Category
10.2.6.6.3 Russia Mezcal Market Breakdown by Distribution Channel
10.2.6.7 Rest of Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.7.1 Rest of Europe Mezcal Market Breakdown by Product Type
10.2.6.7.2 Rest of Europe Mezcal Market Breakdown by Category
10.2.6.7.3 Rest of Europe Mezcal Market Breakdown by Distribution Channel
10.3 Asia Pacific
10.3.1 Asia Pacific Mezcal Market Overview
10.3.2 Asia Pacific Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.3 Asia Pacific Mezcal Market Breakdown by Product Type
10.3.3.1 Asia Pacific Mezcal Market Revenue and Forecasts and Analysis - By Product Type
10.3.4 Asia Pacific Mezcal Market Breakdown by Category
10.3.4.1 Asia Pacific Mezcal Market Revenue and Forecasts and Analysis - By Category
10.3.5 Asia Pacific Mezcal Market Breakdown by Distribution Channel
10.3.5.1 Asia Pacific Mezcal Market Revenue and Forecasts and Analysis - By Distribution Channel
10.3.6 Asia Pacific Mezcal Market Breakdown by Country
10.3.6.1 Asia Pacific Mezcal Market Breakdown by Country
10.3.6.2 China Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.2.1 China Mezcal Market Breakdown by Product Type
10.3.6.2.2 China Mezcal Market Breakdown by Category
10.3.6.2.3 China Mezcal Market Breakdown by Distribution Channel
10.3.6.3 Japan Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.3.1 Japan Mezcal Market Breakdown by Product Type
10.3.6.3.2 Japan Mezcal Market Breakdown by Category
10.3.6.3.3 Japan Mezcal Market Breakdown by Distribution Channel
10.3.6.4 India Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.4.1 India Mezcal Market Breakdown by Product Type
10.3.6.4.2 India Mezcal Market Breakdown by Category
10.3.6.4.3 India Mezcal Market Breakdown by Distribution Channel
10.3.6.5 Australia Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.5.1 Australia Mezcal Market Breakdown by Product Type
10.3.6.5.2 Australia Mezcal Market Breakdown by Category
10.3.6.5.3 Australia Mezcal Market Breakdown by Distribution Channel
10.3.6.6 South Korea Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.6.1 South Korea Mezcal Market Breakdown by Product Type
10.3.6.6.2 South Korea Mezcal Market Breakdown by Category
10.3.6.6.3 South Korea Mezcal Market Breakdown by Distribution Channel
10.3.6.7 Rest of Asia Pacific Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.7.1 Rest of Asia Pacific Mezcal Market Breakdown by Product Type
10.3.6.7.2 Rest of Asia Pacific Mezcal Market Breakdown by Category
10.3.6.7.3 Rest of Asia Pacific Mezcal Market Breakdown by Distribution Channel
10.4 South & Central America
10.4.1 South & Central America Mezcal Market Overview
10.4.2 South & Central America Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.4.3 South & Central America Mezcal Market Breakdown by Product Type
10.4.3.1 South & Central America Mezcal Market Revenue and Forecasts and Analysis - By Product Type
10.4.4 South & Central America Mezcal Market Breakdown by Category
10.4.4.1 South & Central America Mezcal Market and Forecasts and Analysis - By Category
10.4.5 South & Central America Mezcal Market Breakdown by Distribution Channel
10.4.5.1 South & Central America Mezcal Market Revenue and Forecasts and Analysis - By Distribution Channel
10.4.6 South & Central America Mezcal Market Revenue and Forecasts and Analysis - By Countries
10.4.6.1 South & Central Mezcal Market Breakdown by Country
10.4.6.2 Brazil Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.2.1 Brazil Mezcal Market Breakdown by Product Type
10.4.6.2.2 Brazil Mezcal Market Breakdown by Category
10.4.6.2.3 Brazil Mezcal Market Breakdown by Distribution Channel
10.4.6.3 Argentina Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.3.1 Argentina Mezcal Market Breakdown by Product Type
10.4.6.3.2 Argentina Mezcal Market Breakdown by Category
10.4.6.3.3 Argentina Mezcal Market Breakdown by Distribution Channel
10.4.6.4 Rest of South & Central America Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.4.1 Rest of South & Central America Mezcal Market Breakdown by Product Type
10.4.6.4.2 Rest of South & Central America Mezcal Market Breakdown by Category
10.4.6.4.3 Rest of South & Central America Mezcal Market Breakdown by Distribution Channel
10.5 Middle East & Africa
10.5.1 Middle East & Africa Mezcal Market Overview
10.5.2 Middle East & Africa Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.3 Middle East & Africa Mezcal Market Breakdown by Product Type
10.5.3.1 Middle East & Africa Mezcal Market and Forecasts and Analysis - By Product Type
10.5.4 Middle East & Africa Mezcal Market Breakdown by Category
10.5.4.1 Middle East & Africa Mezcal Market and Forecasts and Analysis - By Category
10.5.5 Middle East & Africa Mezcal Market Breakdown by Distribution Channel
10.5.5.1 Middle East & Africa Mezcal Market and Forecasts and Analysis - By Distribution Channel
10.5.6 Middle East & Africa Mezcal Market Revenue and Forecasts and Analysis - By Countries
10.5.6.1 Middle East & Africa Mezcal Market Breakdown by Country
10.5.6.2 Saudi Arabia Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.2.1 Saudi Arabia Mezcal Market Breakdown by Product Type
10.5.6.2.2 Saudi Arabia Mezcal Market Breakdown by Category
10.5.6.2.3 Saudi Arabia Mezcal Market Breakdown by Distribution Channel
10.5.6.3 UAE Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.3.1 UAE Mezcal Market Breakdown by Product Type
10.5.6.3.2 UAE Mezcal Market Breakdown by Category
10.5.6.3.3 UAE Mezcal Market Breakdown by Distribution Channel
10.5.6.4 South Africa Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.4.1 South Africa Mezcal Market Breakdown by Product Type
10.5.6.4.2 South Africa Mezcal Market Breakdown by Category
10.5.6.4.3 South Africa Mezcal Market Breakdown by Distribution Channel
10.5.6.5 Rest of Middle East & Africa Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.5.1 Rest of Middle East & Africa Mezcal Market Breakdown by Product Type
10.5.6.5.2 Rest of Middle East & Africa Mezcal Market Breakdown by Category
10.5.6.5.3 Rest of Middle East & Africa Mezcal Market Breakdown by Distribution Channel
11. Mezcal Market – Impact of COVID-19 Pandemic
11.1 Pre & Post COVID-19 Impact
12. Competitive Landscape
12.1 Heat Map Analysis By Key Players
12.2 Company Positioning & Concentration
13. Company Profiles
13.1 Casa Agave Ltd
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Quiquiriqui Mezcal Ltd
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Davide Campari Milano NV
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Gente de Mezcal SA de CV
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Bacardi-Martini BV
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Diageo Plc
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 Pernod Ricard SA
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Meanwhile Drinks Ltd
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Proximo Spirits Inc
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 Madre Mezcal Inc
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
14. Appendix

 

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Summary

The mezcal market size was valued at US$ 1.46 billion in 2022 and is expected to reach US$ 2.39 billion by 2030; it is estimated to register a CAGR of 6.3% from 2023 to 2030.

Mezcal is a distinctive Mexican spirit made from agave plants, primarily in the Oaxaca region. Unlike tequila, which is a type of mezcal made exclusively from blue agave, mezcal can be produced from various agave species, giving it a broader range of flavors and aromas. The surge in demand for mezcal can be attributed to its artisanal production methods, unique smoky flavor, and the growing appreciation for craft spirits. Consumers are increasingly seeking authenticity and diversity in their drinking experiences, which has led to mezcal gaining popularity among adventurous spirits enthusiasts and mixologists alike. Its cultural heritage and traditional production techniques have also contributed to its appeal, making it a sought-after choice for those looking to explore the rich world of agave-based spirits.

Based on product type, the market is categorized into joven, reposado, anejo, and others. The reposado segment is expected to register the highest CAGR during 2022–2030. Reposado, which translates to "rested" in Spanish, represents a middle ground between the youthful boldness of joven and the aged complexity of anejo mezcal. It undergoes a relatively short aging process of two months to one year in oak barrels. This aging imparts a mellower character to the spirit, smoothing out some of the agave's sharper edges. While retaining the core agave flavors, reposado mezcal develops additional nuances, such as hints of vanilla, caramel, and wood. Its surging demand is due to its ability to balance the unaged vibrancy of joven and the refined complexity of anejo, making it a preferred choice for those seeking a smoother and more approachable mezcal experience.

The mezcal market in APAC comprises several developed and developing economies such as China, Japan, India, Australia, South Korea, and the Rest of APAC. Mezcal is a distilled alcoholic beverage prepared from any agave. It mainly originated in Mexico, and most manufacturers export this beverage to Asian countries, mainly to Japan. Agaves are found mainly in different parts of Mexico and south to the equator, though most mezcal is made in Oaxaca. In the current market scenario, this alcoholic beverage is gaining popularity across the globe. The Asian market is now becoming a significant market for mezcal sales and consumption. Mezcal is gaining popularity among consumers in Asian countries such as China, India, Japan, and Australia. This consumer shift toward mezcal is mainly attributed to the rising health concerns. The rising preference for luxurious alcoholic beverages has increased the demand for mezcal, which is anticipated to propel the market growth in APAC.

The mezcal market is a growing sector as people are now focusing on experiencing various types of drinks from different countries. The younger generation mostly loves to explore different food, beverages, and cuisines from different cultures. This further contributes to the Mezcal market growth in Asia Pacific. Also, there is a noticeable growth in the e-commerce sector. All types of mezcal products are available to consumers through online and offline retail channels. All these factors are fueling the demand for mezcal in Asia Pacific.

The key players operating in the global mezcal market include Casa Agave Ltd, Quiquiriqui Mezcal Ltd, Davide Campari Milano NV, Gente de Mezcal SA de CV, Bacardi-Martini BV, Diageo Plc, Pernod Ricard SA, Meanwhile Drinks Ltd, Proximo Spirits Inc, and Madre Mezcal Inc among others. Players operating in the global mezcal market focus on providing high-quality products to fulfill customer demand. They also focus on strategies such as investments in research and development activities, new product launches, and expanding production capacities.



The overall global mezcal market size has been derived using primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain more analytical insights into the topic. The participants of this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers—along with external consultants such as valuation experts, research analysts, and key opinion leaders—specializing in the mezcal market.



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Table of Contents

TABLE OF CONTENTS

1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Market Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Mezcal Market Landscape
4.1 Overview
4.2 Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Intensity of Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.4 List of Vendors
5. Mezcal Market - Key Industry Dynamics
5.1 Market Drivers
5.1.1 Increase in Demand for Luxury and Premium Beverages
5.1.1 Rise in Availability of Alcoholic Beverages on E-Commerce Platforms
5.2 Market Restraints
5.2.1 Stringent Regulations
5.3 Market Opportunities
5.3.1 Increasing Demand for Craft Spirits
5.4 Future Trends
5.4.1 Flavor Innovations
5.5 Impact of Drivers and Restraints:
6. Mezcal Market - Global Market Analysis
6.1 Mezcal Market Revenue (US$ Million), 2020 – 2030
6.2 Mezcal Market Forecast and Analysis
7. Global Mezcal Market Analysis – Product Type
7.1 Joven
7.1.1 Overview
7.1.2 Joven Market Revenue, and Forecast to 2030 (US$ Million)
7.2 Reposado
7.2.1 Overview
7.2.2 Reposado Market Revenue, and Forecast to 2030 (US$ Million)
7.3 Anejo
7.3.1 Overview
7.3.2 Anejo Market Revenue, and Forecast to 2030 (US$ Million)
7.4 Others
7.4.1 Overview
7.4.2 Others Market Revenue, and Forecast to 2030 (US$ Million)
8. Mezcal Market Analysis - Category
8.1 100% Agave
8.1.1 Overview
8.1.2 100% Agave Market Revenue and Forecast to 2030 (US$ Million)
8.2 Blend
8.2.1 Overview
8.2.2 Blend Market Revenue and Forecast to 2030 (US$ Million)
9. Global Mezcal Market Analysis – Distribution Channel
9.1 Supermarkets and Hypermarkets
9.1.1 Overview
9.1.2 Supermarkets and Hypermarkets Market Revenue, and Forecast to 2030 (US$ Million)
9.2 Specialty Stores
9.2.1 Overview
9.2.2 Specialty Stores Market Revenue, and Forecast to 2030 (US$ Million)
9.3 Online Retail
9.3.1 Overview
9.3.2 Online Retail Market Revenue, and Forecast to 2030 (US$ Million)
9.4 Others
9.4.1 Overview
9.4.2 Others Market Revenue, and Forecast to 2030 (US$ Million)
10. Mezcal Market - Geographical Analysis
10.1 North America
10.1.1 North America Mezcal Market Overview
10.1.2 North America Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.1.3 North America Mezcal Market Breakdown by Product Type
10.1.3.1 North America Mezcal Market Revenue and Forecasts and Analysis - By Product Type
10.1.4 North America Mezcal Market Breakdown by Category
10.1.4.1 North America Mezcal Market Revenue and Forecasts and Analysis - By Category
10.1.5 North America Mezcal Market Breakdown by Distribution Channel
10.1.5.1 North America Mezcal Market Revenue and Forecasts and Analysis - By Distribution Channel
10.1.6 North America Mezcal Market Revenue and Forecasts and Analysis - By Countries
10.1.6.1 North America Mezcal Market Breakdown by Country
10.1.6.2 US Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.1.6.2.1 US Mezcal Market Breakdown by Product Type
10.1.6.2.2 US Mezcal Market Breakdown by Category
10.1.6.2.3 US Mezcal Market Breakdown by Distribution Channel
10.1.6.3 Canada Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.1.6.3.1 Canada Mezcal Market Breakdown by Product Type
10.1.6.3.2 Canada Mezcal Market Breakdown by Category
10.1.6.3.3 Canada Mezcal Market Breakdown by Distribution Channel
10.1.6.4 Mexico Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.1.6.4.1 Mexico Mezcal Market Breakdown by Product Type
10.1.6.4.2 Mexico Mezcal Market Breakdown by Category
10.1.6.4.3 Mexico Mezcal Market Breakdown by Distribution Channel
10.2 Europe
10.2.1 Europe Mezcal Market Overview
10.2.2 Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.3 Europe Mezcal Market Breakdown by Product Type
10.2.3.1 Europe Mezcal Market Revenue and Forecasts and Analysis - By Product Type
10.2.4 Europe Mezcal Market Breakdown by Category
10.2.4.1 Europe Mezcal Market Revenue and Forecasts and Analysis - By Category
10.2.5 Europe Mezcal Market Breakdown by Distribution Channel
10.2.5.1 Europe Mezcal Market Revenue and Forecasts and Analysis - By Distribution Channel
10.2.6 Europe Mezcal Market Revenue and Forecasts and Analysis - By Countries
10.2.6.1 Europe Mezcal Market Breakdown by Country
10.2.6.2 Germany Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.2.1 Germany Mezcal Market Breakdown by Product Type
10.2.6.2.2 Germany Mezcal Market Breakdown by Category
10.2.6.2.3 Germany Mezcal Market Breakdown by Distribution Channel
10.2.6.3 UK Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.3.1 UK Mezcal Market Breakdown by Product Type
10.2.6.3.2 UK Mezcal Market Breakdown by Category
10.2.6.3.3 UK Mezcal Market Breakdown by Distribution Channel
10.2.6.4 France Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.4.1 France Mezcal Market Breakdown by Product Type
10.2.6.4.2 France Mezcal Market Breakdown by Category
10.2.6.4.3 France Mezcal Market Breakdown by Distribution Channel
10.2.6.5 Italy Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.5.1 Italy Mezcal Market Breakdown by Product Type
10.2.6.5.2 Italy Mezcal Market Breakdown by Category
10.2.6.5.3 Italy Mezcal Market Breakdown by Distribution Channel
10.2.6.6 Russia Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.6.1 Russia Mezcal Market Breakdown by Product Type
10.2.6.6.2 Russia Mezcal Market Breakdown by Category
10.2.6.6.3 Russia Mezcal Market Breakdown by Distribution Channel
10.2.6.7 Rest of Europe Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.2.6.7.1 Rest of Europe Mezcal Market Breakdown by Product Type
10.2.6.7.2 Rest of Europe Mezcal Market Breakdown by Category
10.2.6.7.3 Rest of Europe Mezcal Market Breakdown by Distribution Channel
10.3 Asia Pacific
10.3.1 Asia Pacific Mezcal Market Overview
10.3.2 Asia Pacific Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.3 Asia Pacific Mezcal Market Breakdown by Product Type
10.3.3.1 Asia Pacific Mezcal Market Revenue and Forecasts and Analysis - By Product Type
10.3.4 Asia Pacific Mezcal Market Breakdown by Category
10.3.4.1 Asia Pacific Mezcal Market Revenue and Forecasts and Analysis - By Category
10.3.5 Asia Pacific Mezcal Market Breakdown by Distribution Channel
10.3.5.1 Asia Pacific Mezcal Market Revenue and Forecasts and Analysis - By Distribution Channel
10.3.6 Asia Pacific Mezcal Market Breakdown by Country
10.3.6.1 Asia Pacific Mezcal Market Breakdown by Country
10.3.6.2 China Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.2.1 China Mezcal Market Breakdown by Product Type
10.3.6.2.2 China Mezcal Market Breakdown by Category
10.3.6.2.3 China Mezcal Market Breakdown by Distribution Channel
10.3.6.3 Japan Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.3.1 Japan Mezcal Market Breakdown by Product Type
10.3.6.3.2 Japan Mezcal Market Breakdown by Category
10.3.6.3.3 Japan Mezcal Market Breakdown by Distribution Channel
10.3.6.4 India Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.4.1 India Mezcal Market Breakdown by Product Type
10.3.6.4.2 India Mezcal Market Breakdown by Category
10.3.6.4.3 India Mezcal Market Breakdown by Distribution Channel
10.3.6.5 Australia Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.5.1 Australia Mezcal Market Breakdown by Product Type
10.3.6.5.2 Australia Mezcal Market Breakdown by Category
10.3.6.5.3 Australia Mezcal Market Breakdown by Distribution Channel
10.3.6.6 South Korea Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.6.1 South Korea Mezcal Market Breakdown by Product Type
10.3.6.6.2 South Korea Mezcal Market Breakdown by Category
10.3.6.6.3 South Korea Mezcal Market Breakdown by Distribution Channel
10.3.6.7 Rest of Asia Pacific Mezcal Market Revenue and Forecasts To 2030 (US$ Million)
10.3.6.7.1 Rest of Asia Pacific Mezcal Market Breakdown by Product Type
10.3.6.7.2 Rest of Asia Pacific Mezcal Market Breakdown by Category
10.3.6.7.3 Rest of Asia Pacific Mezcal Market Breakdown by Distribution Channel
10.4 South & Central America
10.4.1 South & Central America Mezcal Market Overview
10.4.2 South & Central America Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.4.3 South & Central America Mezcal Market Breakdown by Product Type
10.4.3.1 South & Central America Mezcal Market Revenue and Forecasts and Analysis - By Product Type
10.4.4 South & Central America Mezcal Market Breakdown by Category
10.4.4.1 South & Central America Mezcal Market and Forecasts and Analysis - By Category
10.4.5 South & Central America Mezcal Market Breakdown by Distribution Channel
10.4.5.1 South & Central America Mezcal Market Revenue and Forecasts and Analysis - By Distribution Channel
10.4.6 South & Central America Mezcal Market Revenue and Forecasts and Analysis - By Countries
10.4.6.1 South & Central Mezcal Market Breakdown by Country
10.4.6.2 Brazil Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.2.1 Brazil Mezcal Market Breakdown by Product Type
10.4.6.2.2 Brazil Mezcal Market Breakdown by Category
10.4.6.2.3 Brazil Mezcal Market Breakdown by Distribution Channel
10.4.6.3 Argentina Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.3.1 Argentina Mezcal Market Breakdown by Product Type
10.4.6.3.2 Argentina Mezcal Market Breakdown by Category
10.4.6.3.3 Argentina Mezcal Market Breakdown by Distribution Channel
10.4.6.4 Rest of South & Central America Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.4.6.4.1 Rest of South & Central America Mezcal Market Breakdown by Product Type
10.4.6.4.2 Rest of South & Central America Mezcal Market Breakdown by Category
10.4.6.4.3 Rest of South & Central America Mezcal Market Breakdown by Distribution Channel
10.5 Middle East & Africa
10.5.1 Middle East & Africa Mezcal Market Overview
10.5.2 Middle East & Africa Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.3 Middle East & Africa Mezcal Market Breakdown by Product Type
10.5.3.1 Middle East & Africa Mezcal Market and Forecasts and Analysis - By Product Type
10.5.4 Middle East & Africa Mezcal Market Breakdown by Category
10.5.4.1 Middle East & Africa Mezcal Market and Forecasts and Analysis - By Category
10.5.5 Middle East & Africa Mezcal Market Breakdown by Distribution Channel
10.5.5.1 Middle East & Africa Mezcal Market and Forecasts and Analysis - By Distribution Channel
10.5.6 Middle East & Africa Mezcal Market Revenue and Forecasts and Analysis - By Countries
10.5.6.1 Middle East & Africa Mezcal Market Breakdown by Country
10.5.6.2 Saudi Arabia Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.2.1 Saudi Arabia Mezcal Market Breakdown by Product Type
10.5.6.2.2 Saudi Arabia Mezcal Market Breakdown by Category
10.5.6.2.3 Saudi Arabia Mezcal Market Breakdown by Distribution Channel
10.5.6.3 UAE Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.3.1 UAE Mezcal Market Breakdown by Product Type
10.5.6.3.2 UAE Mezcal Market Breakdown by Category
10.5.6.3.3 UAE Mezcal Market Breakdown by Distribution Channel
10.5.6.4 South Africa Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.4.1 South Africa Mezcal Market Breakdown by Product Type
10.5.6.4.2 South Africa Mezcal Market Breakdown by Category
10.5.6.4.3 South Africa Mezcal Market Breakdown by Distribution Channel
10.5.6.5 Rest of Middle East & Africa Mezcal Market Revenue and Forecasts to 2030 (US$ Million)
10.5.6.5.1 Rest of Middle East & Africa Mezcal Market Breakdown by Product Type
10.5.6.5.2 Rest of Middle East & Africa Mezcal Market Breakdown by Category
10.5.6.5.3 Rest of Middle East & Africa Mezcal Market Breakdown by Distribution Channel
11. Mezcal Market – Impact of COVID-19 Pandemic
11.1 Pre & Post COVID-19 Impact
12. Competitive Landscape
12.1 Heat Map Analysis By Key Players
12.2 Company Positioning & Concentration
13. Company Profiles
13.1 Casa Agave Ltd
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Quiquiriqui Mezcal Ltd
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Davide Campari Milano NV
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Gente de Mezcal SA de CV
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Bacardi-Martini BV
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Diageo Plc
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 Pernod Ricard SA
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Meanwhile Drinks Ltd
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Proximo Spirits Inc
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 Madre Mezcal Inc
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
14. Appendix

 

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