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欧州のエネルギー・スポーツドリンク市場の展望、2028年


Europe Energy & Sports Drink Market Outlook, 2028

欧州のエネルギー・スポーツドリンク市場は大きな規模を持ち、成長を続けている。市場を牽引しているのは、健康とフィットネスに対する消費者の意識の高まり、スポーツや身体活動への関心の高まり、ライフスタイ... もっと見る

　

　

出版社 出版年月 電子版価格 ページ数 言語
Bonafide Research & Marketing Pvt. Ltd.
ボナファイドリサーチ 		2023年5月31日 US$3,450
シングルユーザライセンス
ライセンス・価格情報・注文方法はこちら 		131 英語

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サマリー

欧州のエネルギー・スポーツドリンク市場は大きな規模を持ち、成長を続けている。市場を牽引しているのは、健康とフィットネスに対する消費者の意識の高まり、スポーツや身体活動への関心の高まり、ライフスタイルの変化といった要因である。市場には、エナジードリンク、アイソトニック飲料、プロテインベースのスポーツドリンクなど、さまざまなセグメントがある。欧州の消費者は健康志向を強めており、ウェルネスの目標に沿った製品を求めている。彼らは、味に妥協することなく、エネルギー、水分補給、機能的なメリットを提供する飲料を求めている。天然素材やオーガニック素材、低糖質、ビーガンやグルテンフリーなど特定の食事嗜好や制限に対応した製品への需要が高まっている。欧州の消費者は、基本的な水分補給やエネルギー補給にとどまらず、機能的なメリットを提供するエナジードリンクやスポーツドリンクを求めるようになっている。アダプトゲン、ビタミン、ミネラル、ハーブ抽出物などの機能性成分を配合した飲料に対する需要が高まっており、これらの成分はさらなる健康上のメリットやパフォーマンスの向上をもたらすと考えられている。欧州市場では、エナジードリンクやスポーツドリンクに関して多様な嗜好が見られる。カフェイン含有量の多い伝統的なエナジードリンクを好む国もあれば、水分補給と電解質補給に重点を置いたアイソトニック飲料を好む国もある。この多様性は、欧州各国における消費者の嗜好や文化的嗜好の違いを反映している。ヨーロッパのエナジードリンクやスポーツドリンクのブランドは、スポーツチームやアスリート、スポーツイベントとスポンサーシップやパートナーシップを結ぶことが多い。こうしたコラボレーションは、製品の販売促進、ブランドの認知度向上、フィットネスやスポーツのパフォーマンスとの関連付けに役立っている。また、ヨーロッパのスポーツ文化において、エナジードリンクやスポーツドリンクが不可欠な役割を果たしていることも浮き彫りにしている。

Bonafide Research社の調査レポート「欧州のエナジー＆スポーツドリンク市場展望、2028年」によると、欧州のエナジー＆スポーツドリンク市場は、2023年から2028年にかけて84億8000万米ドル以上の市場規模を拡大すると予測されている。欧州では、消費者の間で健康とフィットネスに対する意識が著しく高まっている。活動的なライフスタイルを維持することの重要性に対する意識が高まり、水分補給、エネルギー補給、身体活動中のパフォーマンス向上をサポートする飲料に対する需要が増加している。欧州はスポーツやアウトドアの文化が強く、地域全体でさまざまなスポーツ活動やイベントが行われている。アスリート、スポーツ愛好家、身体活動に従事する個人が、パフォーマンスを最適化するために必要な水分補給とエネルギーを提供する飲料を求めるため、こうした文化がエネルギー・スポーツ飲料の需要を促進している。エナジードリンクやスポーツドリンクは、外出先での飲用に便利なソリューションである。欧州の消費者は、これらの飲料の携帯性と入手のしやすさを高く評価しており、通勤、旅行、スポーツやフィットネス・ルーティンへの参加など、さまざまな活動中に水分補給とエネルギー補給を行うことができる。製品の種類（エナジードリンクとスポーツドリンク）に基づくと、欧州市場ではエナジードリンクの市場シェアが最も高い。エナジードリンクは、瞬時にエネルギーを補給し、精神的な覚醒度を高めるために特別に処方されている。カフェインがタウリンやガラナなどの刺激物と組み合わされて中枢神経系を刺激し、覚醒と集中力の向上を促す。これは、疲労と闘うためであれ、集中力を高めるためであれ、厳しい仕事や身体活動中のパフォーマンスを高めるためであれ、手っ取り早い気分転換が必要な人に魅力的である。エナジードリンクは今後、欧州で最も高い市場シェアを占めると予想される。

欧州でエナジードリンクやスポーツドリンクのビジネスを始めるには、特定の資格や免許を取得する必要がある。必要な資格は国や事業内容によって異なります。ほとんどの欧州諸国では、まずエネルギー・スポーツドリンク事業を食品事業者として登録する必要があります。この登録により、食品安全衛生規制を遵守していることが保証され、当局は管轄区域内で営業している食品事業者を把握することができます。危害分析重要管理点（HACCP）認証は、国際的に認められた食品安全管理システムである。製造工程における潜在的なハザードを特定し、食品の安全性を確保するために、それらのハザードを防止、除去、または低減するための管理を実施することを含む。HACCP認証は、事業の規模や性質によって、必須または推奨される場合があります。適正製造規範（GMP）認証は、製造工程が安全で高品質な食品・飲料の製造に必要な基準を満たしていることを保証するものである。これには、人員、施設、設備、衛生、トレーサビリティ、品質管理に関するガイドラインが含まれる。GMP認証は、製造基準の遵守を証明するために必要な場合がある。

エナジードリンクにはノンアルコールとアルコールがあるが、欧州ではノンアルコールの市場シェアが最も高い。欧州では消費者の間で健康志向が高まっている。多くの個人が、アルコールの過剰摂取に伴う潜在的な健康への悪影響を意識するようになっている。その結果、より健康的な選択肢として、エナジードリンクを含むノンアルコールの代替品を選ぶようになっている。欧州はスポーツとフィットネスの文化が強く、かなりの数の人々が身体活動やトレーニングに取り組んでいる。ノンアルコール・エナジードリンクは、激しい運動中や運動後に水分補給、電解質補給、エネルギー補給ができるため、アスリートやフィットネス愛好家の間で人気がある。これらのドリンクは、アルコールの悪影響を受けることなく、個人のパフォーマンスを向上させるのに役立っている。エナジードリンクの種類（非有機タイプと有機タイプ）に基づくと、欧州では非有機タイプが市場をリードしている。レッドブルやモンスター・エナジーといった非有機エナジードリンクブランドは、長年にわたって市場を支配してきた。これらのブランドは、強力なブランド認知を確立し、広範な流通網を持ち、欧州全域で広く利用されている。これらのブランドは、マーケティング、スポンサーシップ、エンドースメントに多額の投資を行い、忠実な顧客層を作り上げ、大きな市場シェアを維持している。非オーガニック・エナジードリンク・ブランドは、多様な消費者の嗜好に応えるため、幅広いフレーバー、配合、製品バリエーションを提供している。新製品、限定版、特別版を継続的に革新・導入し、消費者の間に興奮とバラエティ感を生み出している。こうした幅広い製品ラインアップと多様性が、非有機エナジードリンク市場の優位性につながっている。レモン、ライム、オレンジなどの柑橘系フレーバーのスポーツドリンクは、ヨーロッパの消費者に広く支持されている。これらのフレーバーは爽やかでピリッとした味を提供し、スポーツドリンクの活動的でエネルギッシュな性質を引き立てている。

スポーツドリンク製品の種類（アイソトニック、ハイポトニック、ハイパートニック）に基づくと、この地域ではアイソトニック・スポーツドリンクが市場をリードしている。アイソトニック・スポーツドリンクは、身体活動中に最適な水分補給ができるように設計されている。水、電解質（ナトリウム、カリウム、マグネシウムなど）、炭水化物がバランスよく配合されている。この構成により、水分を補給し、失われた電解質を補い、アスリートや活動的な人々に素早くエネルギーを供給することができる。水分補給とパフォーマンスに重点を置くことで、アイソトニック・スポーツドリンクは欧州の消費者の間で人気の選択肢となっている。ボトルと缶を含むスポーツドリンクの包装タイプ別では、ボトル包装が市場をリードしている。流通チャネル別では、スーパーマーケット、ハイパーマーケット、コンビニエンスストア、オン・トレード、オンラインが含まれる。欧州では、市場をリードしているハイパーマーケットとスーパーマーケットは、Tesco、Carrefour、Lidl、Aldiである。

本レポートの対象

- 地域ヨーロッパ
- 歴史的な年2017
- 基準年2022
- 推定年2023
- 予測年2028

本レポートでカバーされている側面

- 欧州のエネルギー・スポーツドリンク市場、その価値とセグメント別予測
- 進行中のトレンドと開発
- 注目企業
- 戦略的推奨

レポート対象国

- ドイツ
- 英国
- フランス
- イタリア
- スペイン
- ロシア

製品タイプ別

- エナジードリンク
- スポーツドリンク

流通チャネル別

- スーパーマーケット／ハイパーマーケット
- コンビニエンスストア
- オン・トレード
- オンライン

エナジードリンク製品タイプ別

- ノンアルコール
- アルコール

エナジードリンクのタイプ別

- 非オーガニック/従来型
- オーガニック

スポーツドリンクタイプ別

- アイソトニック
- ハイポトニック
- ハイパートニック

スポーツドリンク包装タイプ別

- ボトル
- 缶

レポートのアプローチ

本レポートは、一次調査と二次調査を組み合わせたアプローチで構成されている。まず、市場を理解し、市場に存在する企業をリストアップするために、二次調査を行った。二次調査は、プレスリリース、企業の年次報告書、政府が作成した報告書やデータベースの分析などの第三者情報源からなる。二次ソースからデータを収集した後、一次調査は、市場がどのように機能しているかについて主要プレーヤーと電話インタビューを行い、その後、市場のディーラーやディストリビューターと取引を行いました。その後、消費者を地域別、階層別、年齢層別、性別に均等にセグメンテーションし、一次調査を開始した。一次データを入手した後は、二次ソースから入手した詳細の検証を開始した。

対象読者

本レポートは、業界コンサルタント、メーカー、サプライヤー、スマート照明業界関連団体・組織、政府機関、その他のステークホルダーが市場中心の戦略を立てる際に役立ちます。また、マーケティングやプレゼンテーションだけでなく、業界に関する競合知識を高めることもできます。



***注：ご注文確認後、レポートのお届けまで48時間（2営業日）かかります。

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目次

Table of Content
1. Executive Summary
2. Research Methodology
2.1. Secondary Research
2.2. Primary Data Collection
2.3. Market Formation & Validation
2.4. Report Writing, Quality Check & Delivery
3. Market Structure
3.1. Market Considerate
3.2. Assumptions
3.3. Limitations
3.4. Abbreviations
3.5. Sources
3.6. Definitions
4. Economic /Demographic Snapshot
5. Global Energy and Sport Drink Market Outlook
5.1. Market Size By Value
5.2. Market Share By Region
5.3. Market Size and Forecast, By Geography
5.4. Market Size and Forecast, By Products Types
5.5. Market Size and Forecast, By Packaging
5.6. Market Size and Forecast, By Energy and Sport drink Product types
5.7. Market Size and Forecast, By Distribution Channel
5.8. Market Size and Forecast, By Energy Drink Types
5.9. Market Size and Forecast, By Sport Drink Products types
6. Europe Energy and Sport Drink Market Outlook
6.1. Market Size By Value
6.2. Market Share By Country
6.3. Market Size and Forecast, By Products Types
6.4. Market Size and Forecast, By Packaging
6.5. Market Size and Forecast, By Energy and Sport drink Product types
6.6. Market Size and Forecast, By Distribution Channel
6.7. Market Size and Forecast By Energy Drink Types
6.8. Market Size and Forecast, By Sport Drink Products types
7. Market Dynamics
7.1. Market Drivers & Opportunities
7.2. Market Restraints & Challenges
7.3. Market Trends
7.4. Covid-19 Effect
7.5. Supply chain Analysis
7.6. Policy & Regulatory Framework
7.7. Industry Experts Views
7.8. Germany Energy and Sport Drink Market Outlook
7.8.1. Market Size By Value
7.8.2. Market Size and Forecast By Products Types
7.8.3. Market Size and Forecast By Packaging
7.8.4. Market Size and Forecast By Energy and Sport drink Product types
7.8.5. Market Size and Forecast By Distribution Channel
7.8.6. Market Size and Forecast By Energy Drink Types
7.8.7. Market Size and Forecast By Sport Drink Products types
7.9. United Kingdom Energy and Sport Drink Market Outlook
7.9.1. Market Size By Value
7.9.2. Market Size and Forecast By Products Types
7.9.3. Market Size and Forecast By Packaging
7.9.4. Market Size and Forecast By Energy and Sport drink Product types
7.9.5. Market Size and Forecast By Distribution Channel
7.9.6. Market Size and Forecast By Energy Drink Types
7.9.7. Market Size and Forecast By Sport Drink Products types
7.10. France Energy and Sport Drink Market Outlook
7.10.1. Market Size By Value
7.10.2. Market Size and Forecast By Products Types
7.10.3. Market Size and Forecast By Packaging
7.10.4. Market Size and Forecast By Energy and Sport drink Product types
7.10.5. Market Size and Forecast By Distribution Channel
7.10.6. Market Size and Forecast By Energy Drink Types
7.10.7. Market Size and Forecast By Sport Drink Products types
7.11. Italy Energy and Sport Drink Market Outlook
7.11.1. Market Size By Value
7.11.2. Market Size and Forecast By Products Types
7.11.3. Market Size and Forecast By Packaging
7.11.4. Market Size and Forecast By Energy and Sport drink Product types
7.11.5. Market Size and Forecast By Distribution Channel
7.11.6. Market Size and Forecast By Energy Drink Types
7.11.7. Market Size and Forecast By Sport Drink Products types
7.12. Spain Energy and Sport Drink Market Outlook
7.12.1. Market Size By Value
7.12.2. Market Size and Forecast By Products Types
7.12.3. Market Size and Forecast By Packaging
7.12.4. Market Size and Forecast By Energy and Sport drink Product types
7.12.5. Market Size and Forecast By Distribution Channel
7.12.6. Market Size and Forecast By Energy Drink Types
7.12.7. Market Size and Forecast By Sport Drink Products types
7.13. Russia Energy and Sport Drink Market Outlook
7.13.1. Market Size By Value
7.13.2. Market Size and Forecast By Products Types
7.13.3. Market Size and Forecast By Packaging
7.13.4. Market Size and Forecast By Energy and Sport drink Product types
7.13.5. Market Size and Forecast By Energy Drink Types
7.13.6. Market Size and Forecast By Sport Drink Products types
7.13.7. Market Size and Forecast By Distribution Channel
8. Competitive Landscape
8.1. Competitive Dashboard
8.2. Business Strategies Adopted by Key Players
8.3. Key Players Market Share Insights and Analysis, 2022
8.4. Key Players Market Positioning Matrix
8.5. Porter's Five Forces
8.6. Company Profile
8.6.1. Nestle S.A
8.6.1.1. Company Snapshot
8.6.1.2. Company Overview
8.6.1.3. Financial Highlights
8.6.1.4. Geographic Insights
8.6.1.5. Business Segment & Performance
8.6.1.6. Product Portfolio
8.6.1.7. Key Executives
8.6.1.8. Strategic Moves & Developments
8.6.2. The Coca-Cola Company
8.6.3. PepsiCo, Inc
8.6.4. Red Bull GMBH
8.6.5. The Kraft Heinz Company
8.6.6. Molson Coors Beverages Company
8.6.7. Suntory Holdings Limited
8.6.8. Carlsberg A/S
8.6.9. GNC Holdings, LLC
8.6.10. Ajegroup
8.6.11. Arizona Beverage Company, Ltd
8.6.12. Taisho Pharmaceutical Co./Lipovitan
8.6.13. Otsuka Pharmaceutical Co., Ltd.
8.6.14. Amway Corp
8.6.15. Dr Pepper Snapple Group
8.6.16. Celsius Holdings, Inc
9. Strategic Recommendations
10. Annexure
10.1. FAQ`s
10.2. Notes
10.3. Related Reports
11. Disclaimer

List of Figure

Figure 1: Global Energy and Sport Drink Market Size (USD Billion) By Region, 2022 & 2028
Figure 2: Market attractiveness Index, By Region 2028
Figure 3: Market attractiveness Index, By Segment 2028
Figure 4: Global Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 5: Global Energy and Sport Drink Market Share By Region (2022)
Figure 6: Europe Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 7: Europe Energy and Sport Drink Market Share By Country (2022)
Figure 8: Germany Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 9: UK Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 10: France Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 11: Italy Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 12: Spain Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 13: Russia Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 14: Competitive Dashboard of top 5 players, 2022
Figure 15: Porter's Five Forces of Global Ready to Drink Tea & Coffee Market
 

List of Table
Table 1: Global Energy and Sport Drink Market Snapshot, By Segmentation (2022 & 2028) (in USD Billion)
Table 2: Top 10 Counties Economic Snapshot 2020
Table 3: Economic Snapshot of Other Prominent Countries 2020
Table 4: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 5: Global Energy and Sport Drink Market Size and Forecast, By Products Types (2017 to 2028F) (In USD Billion)
Table 6: Global Energy and Sport Drink Market Size and Forecast, By Packaging (2017 to 2028F) (In USD Billion)
Table 7: Global Energy and Sport Drink Market Size and Forecast, By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 8: Global Energy and Sport Drink Market Size and Forecast, By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 9:Global Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 10:Global Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 11: Europe Energy and Sport Drink Market Size and Forecast, By Products Types (2017 to 2028F) (In USD Billion)
Table 12: Europe Energy and Sport Drink Market Size and Forecast, By Packaging (2017 to 2028F) (In USD Billion)
Table 13: Europe Energy and Sport Drink Market Size and Forecast, By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 14: Europe Energy and Sport Drink Market Size and Forecast, By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 15:Europe Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 16:Europe Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 17: Influencing Factors for Global Energy and Sport Drink Market, 2022
Table 18: Germany Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 19: Germany Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 20: Germany Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 21: Germany Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 22:Germany Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 23:Germany Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 24: United Kingdom Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 25: United Kingdom Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 26: United Kingdom Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 27: United Kingdom Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 28:United Kingdom Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 29:United Kingdom Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 30: France Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 31: France Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 32: France Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 33: France Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 34:France Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 35:France Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 36: Italy Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 37: Italy Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 38: Italy Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 39: Italy Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 40:Italy Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 41:Italy Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 42: Spain Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 43: Spain Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 44: Spain Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 45: Spain Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 46:Spain Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 47:Spain Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 48: Russia Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 49: Russia Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 50: Russia Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 51: Russia Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 52:Russia Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 53:Russia Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)

　

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Summary

The European energy and sports drinks market is significant in size and continues to grow. The market is driven by factors such as increased consumer awareness of health and fitness, growing interest in sports and physical activities, and changing lifestyles. The market includes various segments, including energy drinks, isotonic drinks, and protein-based sports drinks. European consumers are increasingly health-conscious and seek products that align with their wellness goals. They look for beverages that provide energy, hydration, and functional benefits without compromising on taste. There is a growing demand for natural and organic ingredients, reduced sugar content, and products that cater to specific dietary preferences or restrictions, such as vegan or gluten-free options. European consumers are increasingly seeking energy and sports drinks that offer functional benefits beyond basic hydration and an energy boost. There is a rising demand for drinks formulated with functional ingredients such as adaptogens, vitamins, minerals, and herbal extracts, which are believed to provide additional health benefits or performance enhancement. The European market exhibits diverse preferences when it comes to energy and sports drinks. While some countries favour traditional energy drinks with higher caffeine content, others show a preference for isotonic drinks that focus on hydration and electrolyte replenishment. This diversity reflects the varied consumer tastes and cultural preferences across different European countries. As well as the energy and sports drink brands in Europe, often engage in sponsorships and partnerships with sports teams, athletes, and sporting events. These collaborations help promote the products, create brand visibility, and establish associations with physical fitness and sports performance. It also highlights the integral role that energy and sports drinks play in European sports culture.

According to the research report, "Europe Energy & Sport Drink Market Outlook, 2028," published by Bonafide Research, the Europe energy & sport drink market is anticipated to add over USD 8.48 Billion in market size from 2023 to 2028. Europe has witnessed a significant rise in health and fitness consciousness among consumers. There is a growing awareness of the importance of maintaining an active lifestyle, which has led to an increased demand for beverages that support hydration, energy replenishment, and performance enhancement during physical activities. Europe has a strong sports and outdoor culture, with a wide range of sports activities and events taking place throughout the region. This culture drives the demand for energy and sports drinks as athletes, sports enthusiasts, and individuals engaging in physical activities seek beverages that provide the necessary hydration and energy to optimise their performance. Energy and sports drinks provide a convenient solution for on-the-go consumption. European consumers appreciate the portability and easy accessibility of these beverages, allowing them to stay hydrated and energised while engaged in various activities, including commuting, travelling, or participating in sports and fitness routines. Based on the product types, which include energy drinks and sports drinks, in the European market, energy drinks have the highest market share. Energy drinks are specifically formulated to provide an instant energy boost and enhance mental alertness. The caffeine content, combined with other stimulants like taurine and guarana, stimulates the central nervous system, promoting wakefulness and increased focus. This appeals to individuals who need a quick pick-me-up, whether it's to combat fatigue, improve concentration, or boost performance during demanding tasks or physical activities. Energy drinks are also expected to have the highest market share in Europe in the future.

To start energy and sports drink business in Europe, people may need to obtain certain certifications and licences. The specific certifications required can vary depending on the country and the nature of the business. In most European countries, you first need to register an energy and sports drink business as a food business operator. The registration ensures those comply with the food safety and hygiene regulations and allows authorities to keep track of food businesses operating within their jurisdiction. Hazard Analysis Critical Control Point (HACCP) certification is an internationally recognised food safety management system. It involves identifying potential hazards in the production process and implementing controls to prevent, eliminate, or reduce those hazards to ensure food safety. HACCP certification may be required or recommended, depending on the size and nature of the business. Good Manufacturing Process (GMP) certification ensures that the manufacturing processes meet the required standards for the production of safe and high-quality food and beverages. It includes guidelines for personnel, premises, equipment, hygiene, traceability, and quality control. GMP certification may be necessary to demonstrate compliance with manufacturing standards.

Based on the types of energy drink products, which include non-alcoholic and alcoholic, in Europe the non-alcoholic has the highest market share. There is a growing trend towards health consciousness among consumers in Europe. Many individuals are becoming more aware of the potential negative health effects associated with excessive alcohol consumption. As a result, they are opting for non-alcoholic alternatives, including energy drinks, as a healthier option. Europe has a strong sports and fitness culture, with a significant number of individuals engaging in physical activities and workouts. Non-alcoholic energy drinks are popular among athletes and fitness enthusiasts as they provide hydration, electrolyte replenishment, and energy during and after intense physical activities. These drinks help individuals improve their performance without the negative effects of alcohol. Based on the energy drink types, which include the non-organic and organic types, in Europe, the non-organic types are leading the market. Non-organic energy drink brands, such as Red Bull and Monster Energy, have been dominant players in the market for many years. They have established strong brand recognition, extensive distribution networks, and wide availability across Europe. These brands have invested heavily in marketing, sponsorships, and endorsements, creating a loyal customer base and maintaining a significant market share. Non-organic energy drink brands offer a wide range of flavours, formulations, and product variations to cater to diverse consumer preferences. They continuously innovate and introduce new product lines, limited editions, and special editions, creating a sense of excitement and variety among consumers. This wide product range and variety contribute to the market dominance of non-organic energy drinks. Citrus-flavoured sports drinks, such as lemon, lime, and orange, are widely favoured by European consumers. These flavours provide a refreshing and tangy taste that complements the active and energetic nature of sports drinks.

Based on the types of sport drink products, which include isotonic, hypotonic, and hypertonic, in this region the isotonic sport drink is leading the market. Isotonic sports drinks are designed to provide optimal hydration during physical activity. They contain a balanced blend of water, electrolytes (such as sodium, potassium, and magnesium), and carbohydrates. This composition helps replenish fluids, replace lost electrolytes, and provide quick energy to athletes and active individuals. The focus on hydration and performance has made isotonic sports drinks a popular choice among European consumers. Based on the sport drink packaging types segment, which includes bottles and cans, bottle packaging is leading the market. Based on the distribution channel, it includes supermarkets, hypermarkets, convenience stores, on-trade, and online. In Europe, the hypermarkets and supermarkets that are leading the market are Tesco, Carrefour, Lidl, and Aldi.

Considered in this report

• Geography: Europe
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Europe Energy & Sport Drink market with its value and forecast along with its segments
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report:

• Germany
• UK
• France
• Italy
• Spain
• Russia

By Product types

• Energy Drink
• Sport Drink

By Distribution channel

• Supermarket/Hypermarket
• Convenience Stores
• On-Trade
• Online

By Energy Drink Product Type

• Non-Alcoholic
• Alcoholic

By Energy Drink Types

• Non-Organic/ Conventional
• Organic

By Sport Drink Products types

• Isotonic
• Hypotonic
• Hypertonic

By Sport Drink Packaging Type

• Bottle
• Cans

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analysing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Smart Lighting industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.



***Please Note: It will take 48 hours (2 Business days) for delivery of the report upon order confirmation.



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Table of Contents

Table of Content
1. Executive Summary
2. Research Methodology
2.1. Secondary Research
2.2. Primary Data Collection
2.3. Market Formation & Validation
2.4. Report Writing, Quality Check & Delivery
3. Market Structure
3.1. Market Considerate
3.2. Assumptions
3.3. Limitations
3.4. Abbreviations
3.5. Sources
3.6. Definitions
4. Economic /Demographic Snapshot
5. Global Energy and Sport Drink Market Outlook
5.1. Market Size By Value
5.2. Market Share By Region
5.3. Market Size and Forecast, By Geography
5.4. Market Size and Forecast, By Products Types
5.5. Market Size and Forecast, By Packaging
5.6. Market Size and Forecast, By Energy and Sport drink Product types
5.7. Market Size and Forecast, By Distribution Channel
5.8. Market Size and Forecast, By Energy Drink Types
5.9. Market Size and Forecast, By Sport Drink Products types
6. Europe Energy and Sport Drink Market Outlook
6.1. Market Size By Value
6.2. Market Share By Country
6.3. Market Size and Forecast, By Products Types
6.4. Market Size and Forecast, By Packaging
6.5. Market Size and Forecast, By Energy and Sport drink Product types
6.6. Market Size and Forecast, By Distribution Channel
6.7. Market Size and Forecast By Energy Drink Types
6.8. Market Size and Forecast, By Sport Drink Products types
7. Market Dynamics
7.1. Market Drivers & Opportunities
7.2. Market Restraints & Challenges
7.3. Market Trends
7.4. Covid-19 Effect
7.5. Supply chain Analysis
7.6. Policy & Regulatory Framework
7.7. Industry Experts Views
7.8. Germany Energy and Sport Drink Market Outlook
7.8.1. Market Size By Value
7.8.2. Market Size and Forecast By Products Types
7.8.3. Market Size and Forecast By Packaging
7.8.4. Market Size and Forecast By Energy and Sport drink Product types
7.8.5. Market Size and Forecast By Distribution Channel
7.8.6. Market Size and Forecast By Energy Drink Types
7.8.7. Market Size and Forecast By Sport Drink Products types
7.9. United Kingdom Energy and Sport Drink Market Outlook
7.9.1. Market Size By Value
7.9.2. Market Size and Forecast By Products Types
7.9.3. Market Size and Forecast By Packaging
7.9.4. Market Size and Forecast By Energy and Sport drink Product types
7.9.5. Market Size and Forecast By Distribution Channel
7.9.6. Market Size and Forecast By Energy Drink Types
7.9.7. Market Size and Forecast By Sport Drink Products types
7.10. France Energy and Sport Drink Market Outlook
7.10.1. Market Size By Value
7.10.2. Market Size and Forecast By Products Types
7.10.3. Market Size and Forecast By Packaging
7.10.4. Market Size and Forecast By Energy and Sport drink Product types
7.10.5. Market Size and Forecast By Distribution Channel
7.10.6. Market Size and Forecast By Energy Drink Types
7.10.7. Market Size and Forecast By Sport Drink Products types
7.11. Italy Energy and Sport Drink Market Outlook
7.11.1. Market Size By Value
7.11.2. Market Size and Forecast By Products Types
7.11.3. Market Size and Forecast By Packaging
7.11.4. Market Size and Forecast By Energy and Sport drink Product types
7.11.5. Market Size and Forecast By Distribution Channel
7.11.6. Market Size and Forecast By Energy Drink Types
7.11.7. Market Size and Forecast By Sport Drink Products types
7.12. Spain Energy and Sport Drink Market Outlook
7.12.1. Market Size By Value
7.12.2. Market Size and Forecast By Products Types
7.12.3. Market Size and Forecast By Packaging
7.12.4. Market Size and Forecast By Energy and Sport drink Product types
7.12.5. Market Size and Forecast By Distribution Channel
7.12.6. Market Size and Forecast By Energy Drink Types
7.12.7. Market Size and Forecast By Sport Drink Products types
7.13. Russia Energy and Sport Drink Market Outlook
7.13.1. Market Size By Value
7.13.2. Market Size and Forecast By Products Types
7.13.3. Market Size and Forecast By Packaging
7.13.4. Market Size and Forecast By Energy and Sport drink Product types
7.13.5. Market Size and Forecast By Energy Drink Types
7.13.6. Market Size and Forecast By Sport Drink Products types
7.13.7. Market Size and Forecast By Distribution Channel
8. Competitive Landscape
8.1. Competitive Dashboard
8.2. Business Strategies Adopted by Key Players
8.3. Key Players Market Share Insights and Analysis, 2022
8.4. Key Players Market Positioning Matrix
8.5. Porter's Five Forces
8.6. Company Profile
8.6.1. Nestle S.A
8.6.1.1. Company Snapshot
8.6.1.2. Company Overview
8.6.1.3. Financial Highlights
8.6.1.4. Geographic Insights
8.6.1.5. Business Segment & Performance
8.6.1.6. Product Portfolio
8.6.1.7. Key Executives
8.6.1.8. Strategic Moves & Developments
8.6.2. The Coca-Cola Company
8.6.3. PepsiCo, Inc
8.6.4. Red Bull GMBH
8.6.5. The Kraft Heinz Company
8.6.6. Molson Coors Beverages Company
8.6.7. Suntory Holdings Limited
8.6.8. Carlsberg A/S
8.6.9. GNC Holdings, LLC
8.6.10. Ajegroup
8.6.11. Arizona Beverage Company, Ltd
8.6.12. Taisho Pharmaceutical Co./Lipovitan
8.6.13. Otsuka Pharmaceutical Co., Ltd.
8.6.14. Amway Corp
8.6.15. Dr Pepper Snapple Group
8.6.16. Celsius Holdings, Inc
9. Strategic Recommendations
10. Annexure
10.1. FAQ`s
10.2. Notes
10.3. Related Reports
11. Disclaimer

List of Figure

Figure 1: Global Energy and Sport Drink Market Size (USD Billion) By Region, 2022 & 2028
Figure 2: Market attractiveness Index, By Region 2028
Figure 3: Market attractiveness Index, By Segment 2028
Figure 4: Global Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 5: Global Energy and Sport Drink Market Share By Region (2022)
Figure 6: Europe Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 7: Europe Energy and Sport Drink Market Share By Country (2022)
Figure 8: Germany Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 9: UK Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 10: France Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 11: Italy Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 12: Spain Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 13: Russia Energy and Sport Drink Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 14: Competitive Dashboard of top 5 players, 2022
Figure 15: Porter's Five Forces of Global Ready to Drink Tea & Coffee Market
 

List of Table
Table 1: Global Energy and Sport Drink Market Snapshot, By Segmentation (2022 & 2028) (in USD Billion)
Table 2: Top 10 Counties Economic Snapshot 2020
Table 3: Economic Snapshot of Other Prominent Countries 2020
Table 4: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 5: Global Energy and Sport Drink Market Size and Forecast, By Products Types (2017 to 2028F) (In USD Billion)
Table 6: Global Energy and Sport Drink Market Size and Forecast, By Packaging (2017 to 2028F) (In USD Billion)
Table 7: Global Energy and Sport Drink Market Size and Forecast, By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 8: Global Energy and Sport Drink Market Size and Forecast, By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 9:Global Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 10:Global Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 11: Europe Energy and Sport Drink Market Size and Forecast, By Products Types (2017 to 2028F) (In USD Billion)
Table 12: Europe Energy and Sport Drink Market Size and Forecast, By Packaging (2017 to 2028F) (In USD Billion)
Table 13: Europe Energy and Sport Drink Market Size and Forecast, By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 14: Europe Energy and Sport Drink Market Size and Forecast, By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 15:Europe Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 16:Europe Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 17: Influencing Factors for Global Energy and Sport Drink Market, 2022
Table 18: Germany Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 19: Germany Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 20: Germany Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 21: Germany Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 22:Germany Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 23:Germany Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 24: United Kingdom Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 25: United Kingdom Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 26: United Kingdom Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 27: United Kingdom Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 28:United Kingdom Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 29:United Kingdom Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 30: France Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 31: France Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 32: France Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 33: France Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 34:France Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 35:France Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 36: Italy Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 37: Italy Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 38: Italy Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 39: Italy Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 40:Italy Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 41:Italy Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 42: Spain Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 43: Spain Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 44: Spain Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 45: Spain Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 46:Spain Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 47:Spain Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)
Table 48: Russia Energy and Sport Drink Market Size and Forecast By Products Types (2017 to 2028F) (In USD Billion)
Table 49: Russia Energy and Sport Drink Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 50: Russia Energy and Sport Drink Market Size and Forecast By Energy and Sport Drink Types (2017 to 2028F) (In USD Billion)
Table 51: Russia Energy and Sport Drink Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 52:Russia Energy and Sport Drink Market Size and Forecast, by Energy drink types (2017 to 2028F) (In USD Billion)
Table 53:Russia Energy and Sport Drink Market Size and Forecast, by Sport Drink types (2017 to 2028F) (In USD Billion)

　

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