Summary

Executive Summary



Azoth Analytics has released a research report titled “Global Meal Kit Delivery Market (2024 Edition)” which provides a complete analysis of the Global Meal Kit Delivery industry in terms of market segmentation By Offering Type (Heat and Eat, Cook and Eat), By Demography (18-24 years, 25-34 years, 35-44 years, 45-55 years, 55 years & Above), By Sales Channel (Online, Offline), By Region (Americas , Europe, Asia-pacific, Middle-East & Africa), for the historical period of 2020-2023, the estimates of 2024 and the forecast period of 2025-2030.

The report analyses the Meal Kit Delivery Market by Region (Americas, Europe, Asia Pacific, Middle East & Africa) and 11 Countries (United States, Canada, Brazil, Germany, United Kingdom, France, Italy, China, Japan, India, and Australia). The Global Meal Kit Delivery market showcased growth at a CAGR of 28.34% during 2020-2023. The market was valued at USD 18.14 Billion in 2023 which is expected to reach USD 45.12 Billion in 2030. According to industry association more than 28 million users subscribed for meal kit delivery service, many meal kit companies operate on a subscription basis, where customers sign up for regular deliveries of meal kits. Subscribers typically receive a box with ingredients and recipes on a weekly or monthly basis.

The COVID-19 pandemic changed the way people acquired food, including increased use of meal-kit delivery services, according to a research conduct by National Library of Medicine between July 2020 and September 2020, to describe new users of meal-kit services during the pandemic and explore associations between new use of meal-kits and dietary behaviors. Nearly all new meal-kit users were under the age of 55 years (92.5%), lived in urban areas (90.1%), and reported having children in their households (82%).

Lockdowns, social distancing measures, and restaurant closures during the pandemic led to a surge in demand for at-home dining options. Also, the pandemic accelerated the growth of e-commerce across various industries, including meal kit delivery. Consumers became more comfortable with online ordering, and meal kit companies capitalized on this trend by offering user-friendly websites and mobile apps for ordering and customization.

Cook and eat meal kits offer a high degree of customization. Customers can adjust ingredient quantities, add personal touches, and experiment with flavors, giving them creative control over their meals. This factor appeals to individuals who want to tailor their dishes to their unique taste preferences and dietary restrictions.

Generation Z is characterized by its familiarity with digital technology and online platforms. Meal kit providers leverage online ordering, user-friendly mobile apps, and digital marketing strategies, making it easier for tech-savvy consumers to discover, order, and manage their meal kit subscriptions.

Meal kit delivery services have capitalized on the convenience and efficiency that technology and e-commerce platforms offer. According to industry associations more than 28 million individuals have subscribed to meal kit delivery services. E-commerce platforms have made it easy for consumers to browse meal kit options, place orders, and set up subscriptions for regular deliveries.

The growing number of nuclear families in the Asia-Pacific region represents a ripe market for meal kit delivery companies. These families are seeking convenient, customizable, and time-saving meal solutions that align with their busy lifestyles and diverse preferences. By tailoring their offerings to cater to the unique needs of nuclear families, meal kit providers can tap into this expanding demographic and establish themselves as valued partners in family meal planning.



Scope of the Report:

• The report analyses the Meal Kit Delivery Market by Value (USD Billion).

• The report analyses the Meal Kit Delivery Market by Region (Americas, Europe, Asia Pacific, Middle East & Africa) and 10 Countries (United States, Canada, Germany, United Kingdom, France, Italy, China, Japan, India, and Australia).

• The report presents the analysis of Meal Kit Delivery Market for the historical period of 2020-2023, the estimated year 2024 and the forecast period of 2025-2030.

• The report analyses the Meal Kit Delivery Market by Offering Type (Heat and Eat, Cook and Eat).

• The report analyses the Meal Kit Delivery Market by Demography (18-24 years, 25-34 years, 35-44 years, 45-55 years, 55 years & above).

• The report analyses the Meal Kit Delivery Market by Sales Channel (Online, Offline).

• The key insights of the report have been presented through the frameworks of SWOT and Porter’s Five Forces Analysis. Also, the attractiveness of the market has been presented by region, By Offering Type, By Demography & By Sales Channel.

• Also, the major opportunities, trends, drivers, and challenges of the industry has been analyzed in the report.

• The report tracks competitive developments, strategies, mergers and acquisitions and new product development. The companies analysed in the report include HelloFresh, Blue Apron Holdings, Marley Spoon, Gobble, Daily Harvest, Sunbasket, Fresh N Lean, Home Chef, Hungryroot, and Purple Carrot.

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Table of Contents

Table of Contents



1. Market Background

1.1 Scope and Product Outlook

1.2 Executive Summary

1.3 Research Methodology



2. Strategic Recommendations

2.1 Growing number of nuclear families in Asia Pacific

2.2 Increasing number of diseases increased by sedentary lifestyle



3. Global Meal Kit Delivery Market: Historic and Forecast

3.1 Impact Analysis of Macro Economic Factors on Global Meal Kit Delivery Market

3.2 Global Meal Kit Delivery Service Users

3.3 Global Meal Kit Delivery Service Average Revenue Per User

3.4 Shopping & Cooking Attitudes Among Meal Kit Buyers

3.5 Reasons for Meal Kit Use

3.6 Global Meal Kit Delivery Market: Dashboard

3.7 Global Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

3.8 Global Meal Kit Delivery Market: Market Value Assessment

3.9 Global Meal Kit Delivery Market Segmentation : By Offering Type

3.9.1 Global Meal Kit Delivery Market, By Offering Type Overview

3.9.2 Global Meal Kit Delivery Market Attractiveness Index, By Offering Type

3.9.3 Global Meal Kit Delivery Market Size, By Heat and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

3.9.4 Global Meal Kit Delivery Market Size, By Cook and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

3.10 Global Meal Kit Delivery Market Segmentation : By Demography

3.10.1 Global Meal Kit Delivery Market, By Demography Overview

3.10.2 Global Meal Kit Delivery Market Attractiveness Index, By Demography

3.10.3 Global Meal Kit Delivery Market Size, By 18-24 years, By Value, 2020H-2030F (USD Billion & CAGR)

3.10.4 Global Meal Kit Delivery Market Size, By 25-34 years, By Value, 2020H-2030F (USD Billion & CAGR)

3.10.5 Global Meal Kit Delivery Market Size, By 35-44 years, By Value, 2020H-2030F (USD Billion & CAGR)

3.10.6 Global Meal Kit Delivery Market Size, By 45-55 years, By Value, 2020H-2030F (USD Billion & CAGR)

3.10.7 Global Meal Kit Delivery Market Size, By 55 years & Above, By Value, 2020H-2030F (USD Billion & CAGR)

3.11 Global Meal Kit Delivery Market Segmentation : By Sales Channel

3.11.1 Global Meal Kit Delivery Market, By Sales Channel Overview

3.11.2 Global Meal Kit Delivery Market Attractiveness Index, By Sales Channel

3.11.3 Global Meal Kit Delivery Market Size, By Online, By Value, 2020H-2030F (USD Billion & CAGR)

3.11.4 Global Meal Kit Delivery Market Size, By Offline, By Value, 2020H-2030F (USD Billion & CAGR)



4. Global Meal Kit Delivery Market, Region Analysis

4.1 Regional Coverage of the Study

4.2 Regional Snapshot



5. Americas Meal Kit Delivery Market: Historic and Forecast

5.1 Americas Meal Kit Delivery Market: Snapshot

5.2 Americas Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

5.3 Americas Meal Kit Delivery Market: Key Factors

5.4 Americas Meal Kit Delivery Market Segmentation : By Offering Type

5.4.1 Americas Meal Kit Delivery Market, By Offering Type Overview

5.4.2 Americas Meal Kit Delivery Market Size, By Heat and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

5.4.3 Americas Meal Kit Delivery Market Size, By Cook and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

5.5 Americas Meal Kit Delivery Market Segmentation : By Demography

5.5.1 Americas Meal Kit Delivery Market, By Demography Overview

5.5.2 Americas Meal Kit Delivery Market Size, By 18-24 years, By Value, 2020H-2030F (USD Billion & CAGR)

5.5.3 Americas Meal Kit Delivery Market Size, By 25-34 years, By Value, 2020H-2030F (USD Billion & CAGR)

5.5.4 Americas Meal Kit Delivery Market Size, By 35-44 years, By Value, 2020H-2030F (USD Billion & CAGR)

5.5.5 Americas Meal Kit Delivery Market Size, By 45-55 years, By Value, 2020H-2030F (USD Billion & CAGR)

5.5.6 Americas Meal Kit Delivery Market Size, By 55 years & Above, By Value, 2020H-2030F (USD Billion & CAGR)

5.6 Americas Meal Kit Delivery Market Segmentation : By Sales Channel

5.6.1 Americas Meal Kit Delivery Market, By Sales Channel Overview

5.6.2 Americas Meal Kit Delivery Market Size, By Online, By Value, 2020H-2030F (USD Billion & CAGR)

5.6.3 Americas Meal Kit Delivery Market Size, By Offline, By Value, 2020H-2030F (USD Billion & CAGR)

5.7 Americas Meal Kit Delivery Market Segmentation : By Country

5.7.1 Americas Meal Kit Delivery Market, By Country Overview

5.7.2 United States Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

5.7.2.1 United States Meal Kit Delivery Market, By Offering Type

5.7.2.2 United States Meal Kit Delivery Market, By Demography

5.7.2.3 United States Meal Kit Delivery Market, By Sales Channel

5.7.3 Canada Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

5.7.3.1 Canada Meal Kit Delivery Market, By Offering Type

5.7.3.2 Canada Meal Kit Delivery Market, By Demography

5.7.3.3 Canada Meal Kit Delivery Market, By Sales Channel

5.7.4 Brazil Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

5.7.4.1 Brazil Meal Kit Delivery Market, By Offering Type

5.7.4.2 Brazil Meal Kit Delivery Market, By Demography

5.7.4.4 Brazil Meal Kit Delivery Market, By Sales Channel

5.7.5 Rest of Americas Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

5.7.5.1 Rest of Americas Meal Kit Delivery Market, By Offering Type

5.7.5.2 Rest of Americas Meal Kit Delivery Market, By Demography

5.7.5.4 Rest of Americas Meal Kit Delivery Market, By Sales Channel



6. Europe Meal Kit Delivery Market: Historic and Forecast

6.1 Europe Meal Kit Delivery Market: Snapshot

6.2 Europe Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

6.3 Europe Meal Kit Delivery Market: Key Factors

6.4 Europe Meal Kit Delivery Market Segmentation : By Offering Type

6.4.1 Europe Meal Kit Delivery Market, By Offering Type Overview

6.4.2 Europe Meal Kit Delivery Market Size, By Heat and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

6.4.3 Europe Meal Kit Delivery Market Size, By Cook and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

6.5 Europe Meal Kit Delivery Market Segmentation : By Demography

6.5.1 Europe Meal Kit Delivery Market, By Demography Overview

6.5.2 Europe Meal Kit Delivery Market Size, By 18-24 years, By Value, 2020H-2030F (USD Billion & CAGR)

6.5.3 Europe Meal Kit Delivery Market Size, By 25-34 years, By Value, 2020H-2030F (USD Billion & CAGR)

6.5.4 Europe Meal Kit Delivery Market Size, By 35-44 years, By Value, 2020H-2030F (USD Billion & CAGR)

6.5.5 Europe Meal Kit Delivery Market Size, By 45-55 years, By Value, 2020H-2030F (USD Billion & CAGR)

6.5.6 Europe Meal Kit Delivery Market Size, By 55 years & Above, By Value, 2020H-2030F (USD Billion & CAGR)

6.6 Europe Meal Kit Delivery Market Segmentation : By Sales Channel

6.6.1 Europe Meal Kit Delivery Market, By Sales Channel Overview

6.6.2 Europe Meal Kit Delivery Market Size, By Online, By Value, 2020H-2030F (USD Billion & CAGR)

6.6.3 Europe Meal Kit Delivery Market Size, By Offline, By Value, 2020H-2030F (USD Billion & CAGR)

6.7 Europe Meal Kit Delivery Market Segmentation : By Country

6.7.1 Europe Meal Kit Delivery Market, By Country Overview

6.7.2 Germany Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

6.7.2.1 Germany Meal Kit Delivery Market, By Offering Type

6.7.2.2 Germany Meal Kit Delivery Market, By Demography

6.7.2.3 Germany Meal Kit Delivery Market, By Sales Channel

6.7.3 United Kingdom Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

6.7.3.1 United Kingdom Meal Kit Delivery Market, By Offering Type

6.7.3.2 United Kingdom Meal Kit Delivery Market, By Demography

6.7.3.2 United Kingdom Meal Kit Delivery Market, By Sales Channel

6.7.4 France Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

6.7.4.1 France Meal Kit Delivery Market, By Offering Type

6.7.4.2 France Meal Kit Delivery Market, By Demography

6.7.4.3 France Meal Kit Delivery Market, By Sales Channel

6.7.5 Italy Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

6.7.5.1 Italy Meal Kit Delivery Market, By Offering Type

6.7.5.2 Italy Meal Kit Delivery Market, By Demography

6.7.5.3 Italy Meal Kit Delivery Market, By Sales Channel

6.7.6 Rest of Europe Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

6.7.6.1 Rest of Europe Meal Kit Delivery Market, By Offering Type

6.7.6.2 Rest of Europe Meal Kit Delivery Market, By Demography

6.7.6.3 Rest of Europe Meal Kit Delivery Market, By Sales Channel



7. Asia Pacific Meal Kit Delivery Market: Historic and Forecast

7.1 Asia Pacific Meal Kit Delivery Market: Snapshot

7.2 Asia Pacific Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

7.3 Asia Pacific Meal Kit Delivery Market: Key Factors

7.4 Asia Pacific Meal Kit Delivery Market Segmentation : By Offering Type

7.4.1 Asia Pacific Meal Kit Delivery Market, By Offering Type Overview

7.4.2 Asia Pacific Meal Kit Delivery Market Size, By Heat and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

7.4.3 Asia Pacific Meal Kit Delivery Market Size, By Cook and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

7.5 Asia Pacific Meal Kit Delivery Market Segmentation : By Demography

7.5.1 Asia Pacific Meal Kit Delivery Market, By Demography Overview

7.5.2 Asia Pacific Meal Kit Delivery Market Size, By 18-24 years, By Value, 2020H-2030F (USD Billion & CAGR)

7.5.3 Asia Pacific Meal Kit Delivery Market Size, By 25-34 years, By Value, 2020H-2030F (USD Billion & CAGR)

7.5.4 Asia Pacific Meal Kit Delivery Market Size, By 35-44 years, By Value, 2020H-2030F (USD Billion & CAGR)

7.5.5 Asia Pacific Meal Kit Delivery Market Size, By 45-55 years, By Value, 2020H-2030F (USD Billion & CAGR)

7.5.6 Asia Pacific Meal Kit Delivery Market Size, By 55 years & Above, By Value, 2020H-2030F (USD Billion & CAGR)

7.6 Asia Pacific Meal Kit Delivery Market Segmentation : By Sales Channel

7.6.1 Asia Pacific Meal Kit Delivery Market, By Sales Channel Overview

7.6.2 Asia Pacific Meal Kit Delivery Market Size, By Online, By Value, 2020H-2030F (USD Billion & CAGR)

7.6.3 Asia Pacific Meal Kit Delivery Market Size, By Offline, By Value, 2020H-2030F (USD Billion & CAGR)

7.7 Asia Pacific Meal Kit Delivery Market Segmentation : By Country

7.7.1 Asia Pacific Meal Kit Delivery Market, By Country Overview

7.7.2 China Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

7.7.2.1 China Meal Kit Delivery Market, By Offering Type

7.7.2.2 China Meal Kit Delivery Market, By Demography

7.7.2.3 China Meal Kit Delivery Market, By Sales Channel

7.7.3 Japan Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

7.7.3.1 Japan Meal Kit Delivery Market, By Offering Type

7.7.3.2 Japan Meal Kit Delivery Market, By Demography

7.7.3.3 Japan Meal Kit Delivery Market, By Sales Channel

7.7.4 India Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

7.7.4.1 India Meal Kit Delivery Market, By Offering Type

7.7.4.2 India Meal Kit Delivery Market, By Demography

7.7.4.3 India Meal Kit Delivery Market, By Sales Channel

7.7.5 Australia Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

7.7.5.1 Australia Meal Kit Delivery Market, By Offering Type

7.7.5.2 Australia Meal Kit Delivery Market, By Demography

7.7.5.3 Australia Meal Kit Delivery Market, By Sales Channel

7.7.6 Rest of Asia Pacific Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

7.7.6.1 Rest of Asia Pacific Meal Kit Delivery Market, By Offering Type

7.7.6.2 Rest of Asia Pacific Meal Kit Delivery Market, By Demography

7.7.6.3 Rest of Asia Pacific Meal Kit Delivery Market, By Sales Channel



8. Middle East and Africa Meal Kit Delivery Market: Historic and Forecast

8.1 Middle East and Africa Meal Kit Delivery Market: Snapshot

8.2 Middle East and Africa Meal Kit Delivery Market: Market Size and CAGR, 2020-2030 (USD Billion & CAGR)

8.3 Middle East and Africa Meal Kit Delivery Market: Key Factors

8.4 Middle East and Africa Meal Kit Delivery Market Segmentation : By Offering Type

8.4.1 Middle East and Africa Meal Kit Delivery Market, By Offering Type Overview

8.4.2 Middle East and Africa Meal Kit Delivery Market Size, By Heat and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

8.4.3 Middle East and Africa Meal Kit Delivery Market Size, By Cook and Eat, By Value, 2020H-2030F (USD Billion & CAGR)

8.5 Middle East and Africa Meal Kit Delivery Market Segmentation : By Demography

8.5.1 Middle East and Africa Meal Kit Delivery Market, By Demography Overview

8.5.2 Middle East and Africa Meal Kit Delivery Market Size, By 18-24 years, By Value, 2020H-2030F (USD Billion & CAGR)

8.5.3 Middle East and Africa Meal Kit Delivery Market Size, By 25-34 years, By Value, 2020H-2030F (USD Billion & CAGR)

8.5.4 Middle East and Africa Meal Kit Delivery Market Size, By 35-44 years, By Value, 2020H-2030F (USD Billion & CAGR)

8.5.5 Middle East and Africa Meal Kit Delivery Market, By 45-55 years, By Value, 2020H-2030F (USD Billion & CAGR)

8.5.6 Middle East and Africa Meal Kit Delivery Market, By 55 years & Above years, By Value, 2020H-2030F (USD Billion & CAGR)

8.6 Middle East and Africa Meal Kit Delivery Market Segmentation : By Sales Channel

8.6.1 Middle East and Africa Meal Kit Delivery Market, By Sales Channel Overview

8.6.2 Middle East and Africa Meal Kit Delivery Market Size, By Online, By Value, 2020H-2030F (USD Billion & CAGR)

8.6.3 Middle East and Africa Meal Kit Delivery Market, By Offline, By Value, 2020H-2030F (USD Billion & CAGR)



9. Market Dynamics

9.1 Impact assessment of Market Dynamics on Global Meal Kit Delivery Market

9.2 Drivers

9.3 Restraints

9.4 Trends



10. Industry Ecosystem Analysis

10.1 Porter Analysis



11. Competitive Positioning

11.1 Companies’ Product Positioning

11.2 Market Share of Leading Companies

11.3 Company Profiling

11.3.1 HelloFresh

11.3.2 Blue Apron Holdings

11.4.3 Marley Spoon

11.3.4 Gobble

11.3.5 Daily Harvest

11.3.6 Sunbasket

11.3.7 Fresh N Lean

11.3.8 Home Chef

11.3.9 Hungryroot

11.3.10 Purple Carrot



12. About Us and Disclaimer