Summary

The global instant coffee market was valued at $32,926.0 million in 2022, and is projected to reach $60,739.8 million by 2032, registering a CAGR of 6.4% from 2023 to 2032.
Currently, coffee has become an indispensable beverage in the modern lifestyle of individuals. In addition, growth in consciousness about the health benefits of coffee along with busy and hectic lifestyle has become one of the major driving factors for the use of instant coffee in the global market. Presently making up 25% of total global retail coffee sales, the market share of instant coffee is consistently growing. As a result of the COVID-19 pandemic outbreak, there has been a significant surge in the utilization of instant coffee in domestic settings.

The growing number of retail outlets has resulted in a wider range of instant coffee choices for consumers, ultimately enhancing the market presence of the instant coffee industry. The expansion of retail outlets ensures that consumers can conveniently purchase instant coffee during routine shopping trips owing to the increased visibility of these products. This convenience factor enhances the overall shopping experience for consumers, that encourages regular and impromptu purchases. Consumers have the opportunity to select from a wide variety of instant coffee flavors, mixes, and brands, which provides them with an extensive array of options to cater to their preferences.
Moreover, the expansion of the retail industry allows instant coffee manufacturers to penetrate new markets and regions. They can tap into previously untapped consumer segments, which leads to business growth and an increased market share of instant coffee. The retail sector's expansion also encompasses the rise of e-commerce platforms. By means of online sales, manufacturers of instant coffee can utilize online retail channels to connect with a wider range of customers across various regions worldwide. This empowers instant coffee producers to vie in the digital marketplace and extend their global customer base.

Instant coffee is made from processed coffee beans, and any fluctuations in the prices of raw coffee beans directly affect the production cost of instant coffee. Extreme weather changes such as drought, frosts, and pests can significantly damage coffee crops, which reduces production and disrupts timely supply in the market. For instance, in November 2021, global coffee prices surged due to challenging conditions in Brazil, including drought, frost, and unusual weather patterns. This trend continued into 2022, with a 14.8% increase in coffee product prices observed in grocery stores. Moreover, the return of El Nino weather condition has been officially confirmed by the US Climate Prediction Center, and forecasters anticipate it to be at least a moderate, possibly even a strong weather event. This weather phenomenon is expected to bring about hotter and drier conditions, particularly in key Robusta coffee-growing regions such as Vietnam and Indonesia. The increased risk of adverse weather conditions poses a threat to crucial coffee supplies from these areas, thus adding up to supply shortages and fluctuation in prices of coffee beans used in instant coffee production.

With increased globalization, consumers in developing regions are exposed to global trends, including the popularity of premium coffee options. This exposure can create a demand for premium instant coffee as consumers seek to align their choices with international preferences and lifestyle trends. As a result, many companies have started introducing premium and innovative instant coffee products to gain market share and maintain competition in this region. For instance, Nestle has launched its first ultra-premium instant coffee as part of the Starbucks lineup in China. The latest offering comes in popular mini-can packaging and utilizes freeze-drying technologies to rapidly freeze the liquid into ice and sublimate some of it into gas to retain the coffee aroma. Despite the high production costs associated with this method, a set of 18 capsules is priced at $24.55, reflecting its premium nature. Similarly, Sleepy owl has launched premium instant coffee in three variants namely original, French vanilla, and hazelnut, to expand its product portfolio and widen accessibility as a coffee brand in India. Thus, there are numerous opportunities for instant coffee manufacturers in these developing regions during the anticipated period.

The instant coffee market is analyzed on the basis of type, packaging, production technology, distribution channel, and region. By type, it is divided into flavored and unflavored. As per packaging, it is categorized into sachet, pouch, and jar. By production technology, it is bifurcated into spray-dried and freeze-dried. Depending on distribution channel, it is fragmented into supermarkets-hypermarkets, convenience store, business-to-business, specialty store, and online sales channel. Region wise, it is analyzed across North America (U.S., Canada, and Mexico), Europe (Germany, Italy, France, the UK, Spain, and the rest of Europe), Asia-Pacific (China, India, Japan, South Korea, Australia, and the rest of Asia-Pacific), and LAMEA (Brazil, Argentina, South Africa, and the rest of Asia-Pacific).
The major players operating in the global instant coffee market are Nestle SA, The Kraft Heinz Company, Starbucks Corporation, Tata Consumer Products Limited, Strauss Group Inc., The J. M. Smucker Company, Sleepy Owl Coffee Private Limited, illycaffe S.p.A., Unilever PLC, and Koninklijke Douwe Egberts B.V.

Key Benefits For Stakeholders
●This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the instant coffee market analysis from 2022 to 2032 to identify the prevailing instant coffee market opportunities.
●The market research is offered along with information related to key drivers, restraints, and opportunities.
●Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
●In-depth analysis of the instant coffee market segmentation assists to determine the prevailing market opportunities.
●Major countries in each region are mapped according to their revenue contribution to the global market.
●Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
●The report includes the analysis of the regional as well as global instant coffee market trends, key players, market segments, application areas, and market growth strategies.

Additional benefits you will get with this purchase are:
● Quarterly Update and* (only available with a corporate license, on listed price)
● 5 additional Company Profile of client Choice pre- or Post-purchase, as a free update.
● Free Upcoming Version on the Purchase of Five and Enterprise User License.
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● 15% Free Customization* (in case the scope or segment of the report does not match your requirements, 15% is equivalent to 3 working days of free work, applicable once)
● Free data Pack on the Five and Enterprise User License. (Excel version of the report)
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● 24-hour priority response*
● Free Industry updates and white papers.

Possible Customization with this report (with additional cost and timeline, please talk to the sales executive to know more)
● Industry life cycle assessment, by region
● Product Life Cycles
● Consumer Preference and Product Specifications
● Market share analysis of players by products/segments
● New Product Development/ Product Matrix of Key Players
● Regulatory Guidelines
● Additional company profiles with specific to client's interest
● Additional country or region analysis- market size and forecast
● Brands Share Analysis
● Expanded list for Company Profiles
● Historic market data
● Import Export Analysis/Data
● Key player details (including location, contact details, supplier/vendor network etc. in excel format)
● List of customers/consumers/raw material suppliers- value chain analysis
● Market share analysis of players at global/region/country level
● SWOT Analysis
Key Market Segments
By Type
● Unflavored
● Flavored
By Packaging
● Sachet
● Pouch
● Jar
By Production Technology
● Spray-dried
● Freeze-dried
By Distribution Channel
● Supermarkets-Hypermarkets
● Convenience Store
● Business-to-Business
● Specialty Store
● Online Sales Channel
By Region
● North America
○ U.S.
○ Canada
○ Mexico
● Europe
○ Germany
○ Italy
○ France
○ UK
○ Spain
○ Rest of Europe
● Asia-Pacific
○ China
○ India
○ Japan
○ South Korea
○ Australia
○ Rest of Asia-Pacific
● LAMEA
○ Brazil
○ Argentina
○ South Africa
○ Rest of LAMEA
● Key Market Players
○ Nestle SA
○ The Kraft Heinz Company
○ Tata Consumer Products Limited
○ Unilever PLC
○ Starbucks Corporation
○ Illycaffe S.p.A.
○ Sleepy Owl Coffee Private Limited
○ Koninklijke Douwe Egberts B.V.
○ Strauss Group inc.
○ The J. M. Smucker Company

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Table of Contents

CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO Perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.3. Porter’s five forces analysis
3.3.1. Moderate bargaining power of suppliers
3.3.2. Moderate threat of new entrants
3.3.3. Moderate threat of substitutes
3.3.4. Moderate intensity of rivalry
3.3.5. Low bargaining power of buyers
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Increase in demand for single-serve and convenient packaging
3.4.1.2. Growing demand for flavored instant coffee
3.4.1.3. Expanding retail market
3.4.2. Restraints
3.4.2.1. Fluctuation in raw material prices
3.4.2.2. Competition from coffee shops in developed regions
3.4.3. Opportunities
3.4.3.1. Rapid growth in demand for premium instant coffee in developing regions
CHAPTER 4: INSTANT COFFEE MARKET, BY TYPE
4.1. Overview
4.1.1. Market size and forecast
4.2. Flavored
4.2.1. Key market trends, growth factors and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market share analysis by country
4.3. Unflavored
4.3.1. Key market trends, growth factors and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market share analysis by country
CHAPTER 5: INSTANT COFFEE MARKET, BY PACKAGING
5.1. Overview
5.1.1. Market size and forecast
5.2. Sachet
5.2.1. Key market trends, growth factors and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market share analysis by country
5.3. Pouch
5.3.1. Key market trends, growth factors and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market share analysis by country
5.4. Jar
5.4.1. Key market trends, growth factors and opportunities
5.4.2. Market size and forecast, by region
5.4.3. Market share analysis by country
CHAPTER 6: INSTANT COFFEE MARKET, BY PRODUCTION TECHNOLOGY
6.1. Overview
6.1.1. Market size and forecast
6.2. Spray-dried
6.2.1. Key market trends, growth factors and opportunities
6.2.2. Market size and forecast, by region
6.2.3. Market share analysis by country
6.3. Freeze-dried
6.3.1. Key market trends, growth factors and opportunities
6.3.2. Market size and forecast, by region
6.3.3. Market share analysis by country
CHAPTER 7: INSTANT COFFEE MARKET, BY DISTRIBUTION CHANNEL
7.1. Overview
7.1.1. Market size and forecast
7.2. Supermarkets-Hypermarkets
7.2.1. Key market trends, growth factors and opportunities
7.2.2. Market size and forecast, by region
7.2.3. Market share analysis by country
7.3. Convenience Store
7.3.1. Key market trends, growth factors and opportunities
7.3.2. Market size and forecast, by region
7.3.3. Market share analysis by country
7.4. Business-to-Business
7.4.1. Key market trends, growth factors and opportunities
7.4.2. Market size and forecast, by region
7.4.3. Market share analysis by country
7.5. Specialty Store
7.5.1. Key market trends, growth factors and opportunities
7.5.2. Market size and forecast, by region
7.5.3. Market share analysis by country
7.6. Online Sales Channel
7.6.1. Key market trends, growth factors and opportunities
7.6.2. Market size and forecast, by region
7.6.3. Market share analysis by country
CHAPTER 8: INSTANT COFFEE MARKET, BY REGION
8.1. Overview
8.1.1. Market size and forecast By Region
8.2. North America
8.2.1. Key market trends, growth factors and opportunities
8.2.2. Market size and forecast, by Type
8.2.3. Market size and forecast, by Packaging
8.2.4. Market size and forecast, by Production Technology
8.2.5. Market size and forecast, by Distribution Channel
8.2.6. Market size and forecast, by country
8.2.6.1. U.S.
8.2.6.1.1. Market size and forecast, by Type
8.2.6.1.2. Market size and forecast, by Packaging
8.2.6.1.3. Market size and forecast, by Production Technology
8.2.6.1.4. Market size and forecast, by Distribution Channel
8.2.6.2. Canada
8.2.6.2.1. Market size and forecast, by Type
8.2.6.2.2. Market size and forecast, by Packaging
8.2.6.2.3. Market size and forecast, by Production Technology
8.2.6.2.4. Market size and forecast, by Distribution Channel
8.2.6.3. Mexico
8.2.6.3.1. Market size and forecast, by Type
8.2.6.3.2. Market size and forecast, by Packaging
8.2.6.3.3. Market size and forecast, by Production Technology
8.2.6.3.4. Market size and forecast, by Distribution Channel
8.3. Europe
8.3.1. Key market trends, growth factors and opportunities
8.3.2. Market size and forecast, by Type
8.3.3. Market size and forecast, by Packaging
8.3.4. Market size and forecast, by Production Technology
8.3.5. Market size and forecast, by Distribution Channel
8.3.6. Market size and forecast, by country
8.3.6.1. Germany
8.3.6.1.1. Market size and forecast, by Type
8.3.6.1.2. Market size and forecast, by Packaging
8.3.6.1.3. Market size and forecast, by Production Technology
8.3.6.1.4. Market size and forecast, by Distribution Channel
8.3.6.2. Italy
8.3.6.2.1. Market size and forecast, by Type
8.3.6.2.2. Market size and forecast, by Packaging
8.3.6.2.3. Market size and forecast, by Production Technology
8.3.6.2.4. Market size and forecast, by Distribution Channel
8.3.6.3. France
8.3.6.3.1. Market size and forecast, by Type
8.3.6.3.2. Market size and forecast, by Packaging
8.3.6.3.3. Market size and forecast, by Production Technology
8.3.6.3.4. Market size and forecast, by Distribution Channel
8.3.6.4. UK
8.3.6.4.1. Market size and forecast, by Type
8.3.6.4.2. Market size and forecast, by Packaging
8.3.6.4.3. Market size and forecast, by Production Technology
8.3.6.4.4. Market size and forecast, by Distribution Channel
8.3.6.5. Spain
8.3.6.5.1. Market size and forecast, by Type
8.3.6.5.2. Market size and forecast, by Packaging
8.3.6.5.3. Market size and forecast, by Production Technology
8.3.6.5.4. Market size and forecast, by Distribution Channel
8.3.6.6. Rest of Europe
8.3.6.6.1. Market size and forecast, by Type
8.3.6.6.2. Market size and forecast, by Packaging
8.3.6.6.3. Market size and forecast, by Production Technology
8.3.6.6.4. Market size and forecast, by Distribution Channel
8.4. Asia-Pacific
8.4.1. Key market trends, growth factors and opportunities
8.4.2. Market size and forecast, by Type
8.4.3. Market size and forecast, by Packaging
8.4.4. Market size and forecast, by Production Technology
8.4.5. Market size and forecast, by Distribution Channel
8.4.6. Market size and forecast, by country
8.4.6.1. China
8.4.6.1.1. Market size and forecast, by Type
8.4.6.1.2. Market size and forecast, by Packaging
8.4.6.1.3. Market size and forecast, by Production Technology
8.4.6.1.4. Market size and forecast, by Distribution Channel
8.4.6.2. India
8.4.6.2.1. Market size and forecast, by Type
8.4.6.2.2. Market size and forecast, by Packaging
8.4.6.2.3. Market size and forecast, by Production Technology
8.4.6.2.4. Market size and forecast, by Distribution Channel
8.4.6.3. Japan
8.4.6.3.1. Market size and forecast, by Type
8.4.6.3.2. Market size and forecast, by Packaging
8.4.6.3.3. Market size and forecast, by Production Technology
8.4.6.3.4. Market size and forecast, by Distribution Channel
8.4.6.4. South Korea
8.4.6.4.1. Market size and forecast, by Type
8.4.6.4.2. Market size and forecast, by Packaging
8.4.6.4.3. Market size and forecast, by Production Technology
8.4.6.4.4. Market size and forecast, by Distribution Channel
8.4.6.5. Australia
8.4.6.5.1. Market size and forecast, by Type
8.4.6.5.2. Market size and forecast, by Packaging
8.4.6.5.3. Market size and forecast, by Production Technology
8.4.6.5.4. Market size and forecast, by Distribution Channel
8.4.6.6. Rest of Asia-Pacific
8.4.6.6.1. Market size and forecast, by Type
8.4.6.6.2. Market size and forecast, by Packaging
8.4.6.6.3. Market size and forecast, by Production Technology
8.4.6.6.4. Market size and forecast, by Distribution Channel
8.5. LAMEA
8.5.1. Key market trends, growth factors and opportunities
8.5.2. Market size and forecast, by Type
8.5.3. Market size and forecast, by Packaging
8.5.4. Market size and forecast, by Production Technology
8.5.5. Market size and forecast, by Distribution Channel
8.5.6. Market size and forecast, by country
8.5.6.1. Brazil
8.5.6.1.1. Market size and forecast, by Type
8.5.6.1.2. Market size and forecast, by Packaging
8.5.6.1.3. Market size and forecast, by Production Technology
8.5.6.1.4. Market size and forecast, by Distribution Channel
8.5.6.2. Argentina
8.5.6.2.1. Market size and forecast, by Type
8.5.6.2.2. Market size and forecast, by Packaging
8.5.6.2.3. Market size and forecast, by Production Technology
8.5.6.2.4. Market size and forecast, by Distribution Channel
8.5.6.3. South Africa
8.5.6.3.1. Market size and forecast, by Type
8.5.6.3.2. Market size and forecast, by Packaging
8.5.6.3.3. Market size and forecast, by Production Technology
8.5.6.3.4. Market size and forecast, by Distribution Channel
8.5.6.4. Rest of LAMEA
8.5.6.4.1. Market size and forecast, by Type
8.5.6.4.2. Market size and forecast, by Packaging
8.5.6.4.3. Market size and forecast, by Production Technology
8.5.6.4.4. Market size and forecast, by Distribution Channel
CHAPTER 9: COMPETITIVE LANDSCAPE
9.1. Introduction
9.2. Top winning strategies
9.3. Product mapping of top 10 player
9.4. Competitive dashboard
9.5. Competitive heatmap
9.6. Top player positioning, 2022
CHAPTER 10: COMPANY PROFILES
10.1. Nestle SA
10.1.1. Company overview
10.1.2. Key executives
10.1.3. Company snapshot
10.1.4. Operating business segments
10.1.5. Product portfolio
10.1.6. Business performance
10.1.7. Key strategic moves and developments
10.2. The Kraft Heinz Company
10.2.1. Company overview
10.2.2. Key executives
10.2.3. Company snapshot
10.2.4. Operating business segments
10.2.5. Product portfolio
10.2.6. Business performance
10.2.7. Key strategic moves and developments
10.3. Starbucks Corporation
10.3.1. Company overview
10.3.2. Key executives
10.3.3. Company snapshot
10.3.4. Operating business segments
10.3.5. Product portfolio
10.3.6. Business performance
10.3.7. Key strategic moves and developments
10.4. Tata Consumer Products Limited
10.4.1. Company overview
10.4.2. Key executives
10.4.3. Company snapshot
10.4.4. Operating business segments
10.4.5. Product portfolio
10.4.6. Business performance
10.4.7. Key strategic moves and developments
10.5. Strauss Group inc.
10.5.1. Company overview
10.5.2. Key executives
10.5.3. Company snapshot
10.5.4. Operating business segments
10.5.5. Product portfolio
10.5.6. Business performance
10.5.7. Key strategic moves and developments
10.6. The J. M. Smucker Company
10.6.1. Company overview
10.6.2. Key executives
10.6.3. Company snapshot
10.6.4. Operating business segments
10.6.5. Product portfolio
10.6.6. Business performance
10.7. Sleepy Owl Coffee Private Limited
10.7.1. Company overview
10.7.2. Key executives
10.7.3. Company snapshot
10.7.4. Operating business segments
10.7.5. Product portfolio
10.7.6. Key strategic moves and developments
10.8. Illycaffe S.p.A.
10.8.1. Company overview
10.8.2. Key executives
10.8.3. Company snapshot
10.8.4. Operating business segments
10.8.5. Product portfolio
10.8.6. Business performance
10.8.7. Key strategic moves and developments
10.9. Unilever PLC
10.9.1. Company overview
10.9.2. Key executives
10.9.3. Company snapshot
10.9.4. Operating business segments
10.9.5. Product portfolio
10.9.6. Business performance
10.10. Koninklijke Douwe Egberts B.V.
10.10.1. Company overview
10.10.2. Key executives
10.10.3. Company snapshot
10.10.4. Operating business segments
10.10.5. Product portfolio
10.10.6. Business performance
10.10.7. Key strategic moves and developments