Summary

Vietnam food services market is projected to grow at a significant rate during the forecast period. The market growth can be attributed to the rising personal disposable incomes and the rise of commercial and non-commercial food service outlets. Commercial food service outlets include restaurants, nightclubs, recreational outlets, fast-food chains, etc., while non-commercial outlets include food operations in organizations such as hospitals, educational institutes, military bases, etc. The increasing young and working population and the growing availability of organized retail space are aiding the growth of the global food services market. Rising demand for convenience foods and on-the-go lifestyles is expected to impact the market growth. Rising trend of ordering food online and innovation in the new types of services offered at restaurants, hotels, cafes, etc., are also expected to conytribute to the market growth. Moreover, restaurant owners, cafes, hotel chains, etc., are creating new and innovative business models and providing online delivery facilities for adapting to the trend of home delivery, which is anticipated to drive the growth of the Vietnam food services market. Easy availability of food service vouchers and coupons on various promotional websites and improved living standards are also driving the Vietnam food services market in the forecast period. The growing popularity of Vietnamese street foods, increasing urbanization, and rapidly growing tourism industry are also major drivers of the growth of the food service industry in Vietnam. Growing western influence has given rise to the pub and café culture in the country, which is anticipated to drive the growth of the Vietnam food services market.

Vietnam food services market is segmented based on type, structure, company and region. Based on type, the market is segmented into full-service restaurants, cafes and bars, street kiosks, fast food, 100% home delivery restaurants, and others. Full-service restaurants segment is anticipated to dominate the Vietnam food services market due to the availability of a wide range of food items on the menu and growth in the number of full-service restaurants. However, the cafes and bars segment is expected to register the fastest growth in Vietnam food services market due to the growing popularity of socializing culture, especially among youth.
Major players operating in the Vietnam food services market are Yum! Brands, Jollibee Food Corp, Dunkin Brands, Golden Gate JSC, Vietnam Lotteria Company Ltd, Huy Vietnam, AFG Vietnam, and Starbucks Corporation, among others.
Years considered for this report:
Historical Years: 2017-2020
Base Year: 2021
Estimated Year: 2022E
Forecast Period: 2023F–2027F
Objective of the Study:
• To analyze and forecast the market size of Vietnam food services market.
• To classify and forecast Vietnam food services market based on type, structure, company and regional distribution.
• To identify drivers and challenges for Vietnam food services market.
• To examine competitive developments such as expansions, new services in Vietnam food services market.
• To conduct pricing analysis for Vietnam food services market.
• To identify and analyze the profile of leading players operating in Vietnam food services market.
TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of food service companies across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the companies which could not be identified due to the limitations of secondary research. TechSci Research analyzed the companies, distribution channels and presence of all major players across Vietnam.
TechSci Research calculated the market size of Vietnam food services market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these service types and structure for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.
Key Target Audience:
• Food services companies
• Sales channel/vendors/ distribution
• Market research and consulting firms
• Government bodies such as regulating authorities and policy makers
• Organizations, forums and alliances related to food services
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as companies, partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.
Report Scope:
In this report, Vietnam food services market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
• Vietnam Food Services Market, By Type:
o Full Service Restaurants (FSRs)
o Cafes and Bars
o Street Kiosk
o Fast Food
o 100% Home Delivery Restaurants
o Others
• Vietnam Food Services Market, By Structure:
o Independent Consumer Foodservice
o Chained Consumer Foodservice
• Vietnam Food Services Market, By Region:
o South Vietnam
o North Vietnam
o Central Vietnam

Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in Vietnam food services market.
Available Customizations:
With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:
Company Information
• Detailed analysis and profiling of additional market players (up to five).

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