Summary

The deepfake AI market is projected to grow from USD 564 million in 2024 to USD 5,134 million by 2030, at a compound annual growth rate (CAGR) of 44.5% during the forecast period. Market is anticipated to grow due to the advancement of generative AI techniques for synthetic media generation, advances in deepfake detection capabilities, and rising demand for realistic and customizable digital content across multiple industries.
“By offering, deepfake detection & authentication software segment is expected to register the fastest market growth rate during the forecast period.”
The deepfake detection & authentication software segment is poised for the fastest growth rate during the forecast period due to several key factors. As deepfakes penetrate in a variety of industries, including media, politics, and cybersecurity, there is an urgent need for strong methods to detect and limit their negative consequences. Companies and agencies around the world are investing in powerful AI-powered systems that identify tiny alterations in audio, video, and image content. Platforms like Microsoft and Google, for example, have created deepfake detection tools that utilize machine learning algorithms to evaluate and detect abnormalities that indicate the presence of fake information. Furthermore, regulatory authorities are starting to require the use of such technology to combat the spread of misinformation and defend digital integrity. This increased awareness and proactive usage of deepfake detection and authentication tools is driving the segment's rapid rise.
“by technology, generative adversarial network (GANs) segment is expected to account for the largest market share during the forecast period.”
Generative Adversarial Networks (GANs) are expected to capture the largest market share during the forecast period owing to their exceptional capability to produce highly realistic synthetic media. This technology operates with a dual-network structure: a generator creates content while a discriminator assesses its authenticity, continuously improving the quality through competitive learning. Examples like OpenAI's DALL-E and NVIDIA's StyleGAN showcase GANs' ability to generate detailed images with specific attributes. Beyond deepfakes, GANs are applied in fields such as image synthesis and artistic creation, demonstrating their versatility and effectiveness. These factors contribute to GANs' prominence in driving innovation and adoption across diverse industries reliant on synthetic media technologies.
“By Region, North America to have the largest market share in 2024, and Asia Pacific is slated to grow at the fastest rate during the forecast period.”
Fueled by heavy investments in AI research, particularly in powerhouses like China, South Korea, and Japan, Asia Pacific deepfake AI market is set to experience the fastest growth rate between 2024 to 2030. These countries boast robust tech ecosystems that nurture deepfake advancements, with major players like China's Baidu and Tencent leading the charge. Additionally, the region's massive, digitally engaged population, coupled with growing internet access and smartphone use, creates a prime market for AI-powered innovations in media, advertising, and gaming.
North America stands as the leading region by market share in the deepfake AI market. This dominance is fueled by two key advantages: cutting-edge tech infrastructure and heavy investments from both private companies and governments. The US, a powerhouse in this area, boasts prestigious AI research institutions and tech titans like Facebook, Google, and Microsoft. These giants are at the forefront of developing robust deepfake detection technologies. North America also benefits from a well-defined regulatory framework. This framework tackles the ethical concerns and potential risks surrounding deepfakes, ensuring a responsible approach to AI innovation and regulation. This balanced approach, combined with their technological edge, positions North America as the biggest market for deepfake solutions.
Breakdown of primaries
In-depth interviews were conducted with Chief Executive Officers (CEOs), innovation and technology directors, system integrators, and executives from various key organizations operating in the deepfake AI market.
 By Company: Tier I – 10%, Tier II – 28%, and Tier III – 62%
 By Designation: C-Level Executives – 35%, D-Level Executives – 46%, and others – 19%
 By Region: North America – 44%, Europe – 27%, Asia Pacific – 18%, Middle East & Africa – 8%, and Latin America – 3%
The report includes the study of key players offering deepfake AI solutions. It profiles major vendors in the deepfake AI market. The major players in the deepfake AI market include Microsoft (US), AWS (US), Google (US), Intel (US), Veritone (US), Cogito Tech (US), Primeau Forensics (US), iProov (UK), Kairos (US), ValidSoft (US), MyHeritage (Israel), HyperVerge (US), BioID (Germany), DuckDuckGoose AI (Netherlands), Pindrop (US), Truepic (US), Sentinel (Estonia), Synthesia (UK), BLACKBIRD.AI (US), Deepware (Turkey), idenfy (US), Q-Integrity (Switzerland), D-ID (Israel), Resemble AI (US), Sensity AI (Netherlands), Reality Defender (US), Attestiv (US), WeVerify (Germany), DeepMedia.AI (US), Kroop AI (India), Respeecher (Ukraine), DeepSwap (US), Reface (Ukraine), Facia.ai (UK), Oz Forensics (UAE), and Paravision (US).
Research coverage
This research report categorizes the Deepfake AI Market by Offering (Software and Services), Software (Software By Type [Deepfake Generation Software, Deepfake Detection & Authentication Software, and Content Moderation Software], Software By Deployment Mode [Cloud and On-premises]), By Services (Professional Services [Training & Consulting, System Integration & Implementation, and Support & Maintenance] and Managed Services), By Technology (Generative Adversarial Networks [GANs], Autoencoders, Recurrent Neural Networks [RNNs], Diffusion Models, Transformer Models, Natural Language Processing [NLP], and Others [Blockchain and Metadata Analysis]), By Vertical (BFSI, Telecommunications, Government & Defense, Healthcare & Life Sciences, Media & Entertainment, Retail & Ecommerce, and Other Verticals [IT & ITeS, Real Estate, and Education]), and By Region (North America, Europe, Asia Pacific, Middle East & Africa, and Latin America). The scope of the report covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the deepfake AI market. A detailed analysis of the key industry players has been done to provide insights into their business overview, solutions, and services; key strategies; contracts, partnerships, agreements, new product & service launches, mergers and acquisitions, and recent developments associated with the deepfake AI market. Competitive analysis of upcoming startups in the deepfake AI market ecosystem is covered in this report.


Key Benefits of Buying the Report
The report would provide the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall deepfake AI market and its subsegments. It would help stakeholders understand the competitive landscape and gain more insights better to position their business and plan suitable go-to-market strategies. It also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.
The report provides insights on the following pointers:
• Analysis of key drivers (Increasing deepfakes posing threat to digital identity, growing advancements in artificial intelligence (AI) technology and the proliferation of digital media platforms, and surging demand for ethical deepfakes in marketing & advertising), restraints (Rise in false positives and negatives in deepfake detection, and evolving techniques of image manipulation complicating detection efforts), opportunities (Surging deepfake scams to open new doors for deepfake detection solutions companies, collaborations between technology companies, research institutions, and policymakers to drive efforts for responsible AI development and deployment, and integration with emerging technologies to create immersive and interactive experiences), and challenges (Lack of awareness of deepfakes among the general public, and addressing the ethical implications of AI-generated media).
• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the deepfake AI market.
• Market Development: Comprehensive information about lucrative markets – the report analyses the deepfake AI market across varied regions.
• Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the deepfake AI market.
• Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players like Microsoft (US), AWS (US), Google (US), Intel (US), Veritone (US), Cogito Tech (US), Primeau Forensics (US), iProov (UK), Kairos (US), ValidSoft (US), MyHeritage (Israel), HyperVerge (US), BioID (Germany), DuckDuckGoose AI (Netherlands), Pindrop (US), Truepic (US), Sentinel (Estonia), and Synthesia (UK), among others in the deepfake AI market. The report also helps stakeholders understand the pulse of the deepfake AI market and provides them with information on key market drivers, restraints, challenges, and opportunities.

ページTOPに戻る

Table of Contents

1 INTRODUCTION 56
1.1 STUDY OBJECTIVES 56
1.2 MARKET DEFINITION 56
1.2.1 INCLUSIONS AND EXCLUSIONS 57
1.3 MARKET SCOPE 58
1.3.1 MARKET SEGMENTATION 58
TABLE 1 DEEPFAKE AI MARKET DETAILED SEGMENTATION 58
1.3.2 REGIONS COVERED 61
1.3.3 YEARS CONSIDERED 61
1.4 CURRENCY CONSIDERED 62
TABLE 2 UNITED STATES DOLLAR EXCHANGE RATE, 2019–2023 62
1.5 STAKEHOLDERS 62
1.6 IMPACT OF RECESSION 62
2 RESEARCH METHODOLOGY 63
2.1 RESEARCH DATA 63
FIGURE 1 DEEPFAKE AI MARKET: RESEARCH DESIGN 63
2.1.1 SECONDARY DATA 64
2.1.2 PRIMARY DATA 64
TABLE 3 PRIMARY INTERVIEWS 64
2.1.2.1 Breakup of primary profiles 65
2.1.2.2 Key industry insights 65
2.2 MARKET BREAKUP AND DATA TRIANGULATION 66
FIGURE 2 DATA TRIANGULATION 66
2.3 MARKET SIZE ESTIMATION 67
FIGURE 3 DEEPFAKE AI MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 67
2.3.1 TOP-DOWN APPROACH 67
2.3.2 BOTTOM-UP APPROACH 67
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY - APPROACH 1, BOTTOM UP (SUPPLY SIDE): REVENUE FROM SOFTWARE/SERVICES OF DEEPFAKE AI MARKET 68
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY- APPROACH 2, BOTTOM UP (SUPPLY SIDE): COLLECTIVE REVENUE FROM ALL SOFTWARE/SERVICES OF DEEPFAKE AI MARKET 68
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY - APPROACH 3, BOTTOM UP (SUPPLY SIDE): COLLECTIVE REVENUE FROM ALL SOFTWARE/SERVICES OF DEEPFAKE AI MARKET 69
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY - APPROACH 4, BOTTOM UP (DEMAND SIDE): SHARE OF DEEPFAKE AI THROUGH OVERALL IT SPENDING 70
2.4 MARKET FORECAST 71
TABLE 4 FACTOR ANALYSIS 71
2.5 RESEARCH ASSUMPTIONS 72
2.6 STUDY LIMITATIONS 73
2.7 IMPLICATIONS OF RECESSION ON DEEPFAKE AI MARKET 73
TABLE 5 IMPACT OF RECESSION ON GLOBAL DEEPFAKE AI MARKET 74
3 EXECUTIVE SUMMARY 76
TABLE 6 GLOBAL DEEPFAKE AI MARKET SIZE AND GROWTH RATE, 2020–2023 (USD MILLION, Y-O-Y %) 78
TABLE 7 GLOBAL DEEPFAKE AI MARKET SIZE AND GROWTH RATE, 2024–2030 (USD MILLION, Y-O-Y %) 78
FIGURE 8 SOFTWARE SEGMENT TO ACCOUNT FOR LARGER MARKET SIZE IN 2024 79
FIGURE 9 CONTENT MODERATION TO BE LEADING SOFTWARE TYPE IN 2024 79
FIGURE 10 CLOUD SEGMENT TO BECOME LEADING SOFTWARE DEPLOYMENT MODE IN 2024 79
FIGURE 11 PROFESSIONAL SERVICES SEGMENT TO REGISTER LARGER MARKET SHARE IN 2024 80
FIGURE 12 TRAINING & CONSULTING SERVICES TO ACCOUNT FOR LARGEST MARKET SHARE IN 2024 80
FIGURE 13 GENERATIVE ADVERSARIAL NETWORKS TO EMERGE AS LARGEST SEGMENT IN 2024 80
FIGURE 14 BFSI TO EMERGE AS FASTEST-GROWING VERTICAL DURING FORECAST PERIOD 81
FIGURE 15 ASIA PACIFIC TO REGISTER HIGHEST GROWTH RATE BETWEEN 2024 AND 2030 81
4 PREMIUM INSIGHTS 82
4.1 ATTRACTIVE OPPORTUNITIES IN DEEPFAKE AI MARKET 82
FIGURE 16 EXPANDING DEMAND FOR REALISTIC SYNTHETIC MEDIA, AND URGENT NEED TO COMBAT MISINFORMATION AND FRAUD, WILL DRIVE MARKET GROWTH 82
4.2 DEEPFAKE AI MARKET: TOP THREE TECHNOLOGIES 83
FIGURE 17 TRANSFORMER MODELS SEGMENT TO ACCOUNT FOR HIGHEST GROWTH RATE DURING FORECAST PERIOD 83
4.3 NORTH AMERICA: DEEPFAKE AI MARKET, BY TECHNOLOGY AND VERTICAL 83
FIGURE 18 GENERATIVE ADVERSARIAL NETWORKS AND BFSI TO BE LARGEST SHAREHOLDERS IN NORTH AMERICA IN 2024 83
4.4 DEEPFAKE AI MARKET, BY REGION 84
FIGURE 19 NORTH AMERICA TO HOLD LARGEST MARKET SHARE IN 2024 84
5 MARKET OVERVIEW AND INDUSTRY TRENDS 85
5.1 INTRODUCTION 85
5.2 MARKET DYNAMICS 85
FIGURE 20 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: DEEPFAKE AI MARKET 86
5.2.1 DRIVERS 86
5.2.1.1 Growing advancements in artificial intelligence (AI) technology and proliferation of digital media platforms 86
5.2.1.2 Increasing deepfakes posing threat to digital identity 87
5.2.1.3 Surging demand for ethical deepfakes in marketing and advertising 87
5.2.2 RESTRAINTS 88
5.2.2.1 Growing concerns over inaccurate results and misidentifications 88
5.2.2.2 Evolving techniques of image manipulation 88
5.2.3 OPPORTUNITIES 89
5.2.3.1 Surging deepfake scams to open new doors for deepfake detection solution companies 89
5.2.3.2 Collaborative efforts between technology companies and policymakers to establish guidelines for ethical AI development and deployment 89
5.2.3.3 Integration with emerging technologies to create immersive and interactive experiences 90
5.2.4 CHALLENGES 90
5.2.4.1 Lack of awareness of deepfakes 90
5.2.4.2 Addressing ethical implications of AI-generated media 91
5.2.4.3 Constant evolution and sophistication of deepfake technology 91
5.3 EVOLUTION OF DEEPFAKE AI 92
FIGURE 21 EVOLUTION OF DEEPFAKE AI 92
5.4 SUPPLY CHAIN ANALYSIS 94
FIGURE 22 DEEPFAKE AI MARKET: SUPPLY CHAIN ANALYSIS 94
5.5 ECOSYSTEM ANALYSIS 96
TABLE 8 DEEPFAKE AI MARKET: ECOSYSTEM 96
FIGURE 23 KEY PLAYERS IN DEEPFAKE AI MARKET ECOSYSTEM 98
5.5.1 DEEPFAKE GENERATION TOOL PROVIDERS 98
5.5.2 DEEPFAKE DETECTION TOOL PROVIDERS 98
5.5.3 DEEPFAKE CONTENT MODERATION TOOL PROVIDERS 99
5.5.4 DEEPFAKE AI CLOUD PROVIDERS 99
5.5.5 DEEPFAKE AI END USERS 99
5.5.6 DEEPFAKE AI REGULATORY BODIES 99
5.6 INVESTMENT LANDSCAPE AND FUNDING SCENARIO 100
FIGURE 24 DEEPFAKE AI MARKET: INVESTMENT LANDSCAPE AND FUNDING SCENARIO (USD MILLION AND NUMBER OF FUNDING ROUNDS) 100
FIGURE 25 DEEPFAKE AI MARKET: MOST VALUED STARTUPS AS OF 2023 101
5.7 ETHICAL DEEPFAKE GENERATION 102
5.8 DEEPFAKE DETECTION: BEST PRACTICES 103
5.9 CASE STUDY ANALYSIS 105
5.9.1 TELECOM 105
5.9.1.1 IPRoyal reduced time to verify new users while building custom-tailored KYC onboarding flow 105
5.9.1.2 How HollaEx simplified its ID verification process by partnering with iDenfy 105
5.9.2 BFSI 106
5.9.2.1 Safe and cost-effective liveness detection for Evocabank 106
5.9.3 HEALTHCARE 106
5.9.3.1 Insight Global upskilled nurses with AI video 106
5.9.4 MEDIA & ENTERTAINMENT 107
5.9.4.1 D-ID revolutionized media engagement for Radio Formula 107
5.10 TECHNOLOGY ANALYSIS 107
5.10.1 KEY TECHNOLOGIES 107
5.10.1.1 Machine Learning 107
5.10.1.2 Face Recognition 108
5.10.1.3 High-performance Computing 108
5.10.1.4 Generative AI 108
5.10.1.5 Image & Video Processing 109
5.10.1.6 Natural Language Processing (NLP) 109
5.10.2 COMPLEMENTARY TECHNOLOGIES 110
5.10.2.1 Blockchain & Digital Signatures 110
5.10.2.2 Ethical AI & Bias Mitigation Tools 110
5.10.2.3 Cybersecurity & Digital Forensics 110
5.10.2.4 Content Verification & Authentication 111
5.10.3 ADJACENT TECHNOLOGIES 111
5.10.3.1 3D Modeling & Animation 111
5.10.3.2 Augmented Reality (AR) & Virtual Reality (VR) 111
5.10.3.3 Computer Vision 112
5.10.3.4 Speech Synthesis 112
5.11 REGULATORY LANDSCAPE 113
5.11.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 113
TABLE 9 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 113
TABLE 10 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 113
TABLE 11 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 114
TABLE 12 MIDDLE EAST & AFRICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 114
TABLE 13 LATIN AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 115
5.11.2 REGULATIONS: DEEPFAKE AI 115
5.11.2.1 North America 115
5.11.2.1.1 Financial Services Modernization Act (US) 115
5.11.2.1.2 Federal Information Security Modernization Act (US) 115
5.11.2.1.3 DEEP FAKES Accountability Act (US) 116
5.11.2.1.4 Assembly Bill 730 (US) 116
5.11.2.2 Europe 116
5.11.2.2.1 General Data Protection Regulation (Europe) 116
5.11.2.2.2 e-Commerce Directive (Europe) 116
5.11.2.2.3 Online Safety Act 2023 (UK) 116
5.11.2.2.4 Digital Services Act (DSA) (Europe) 116
5.11.2.2.5 Audiovisual Media Services Directive (Europe) 116
5.11.2.3 Asia Pacific 117
5.11.2.3.1 The National AI Strategy (Singapore) 117
5.11.2.3.2 The Hiroshima AI Process Comprehensive Policy Framework (Japan) 117
5.11.2.4 Middle East & Africa 118
5.11.2.4.1 The National Strategy for Artificial Intelligence (UAE) 118
5.11.2.4.2 The National Artificial Intelligence Strategy (Qatar) 118
5.11.2.4.3 The AI Ethics Principles and Guidelines (Dubai) 118
5.11.2.5 Latin America 119
5.11.2.5.1 Federal Institute of Telecommunications (Mexico) 119
5.12 PATENT ANALYSIS 119
5.12.1 METHODOLOGY 119
5.12.2 PATENTS FILED, BY DOCUMENT TYPE 119
TABLE 14 PATENTS FILED, 2020–2023 119
5.12.3 INNOVATION AND PATENT APPLICATIONS 120
FIGURE 26 NUMBER OF PATENTS GRANTED IN LAST 4 YEARS, 2020–2023 120
5.12.3.1 Top 10 applicants in deepfake AI market 120
FIGURE 27 TOP 10 APPLICANTS IN DEEPFAKE AI MARKET, 2020–2023 120
TABLE 15 TOP 20 PATENT OWNERS IN DEEPFAKE AI MARKET, 2020–2023 121
TABLE 16 LIST OF FEW PATENTS IN DEEPFAKE AI MARKET, 2022–2023 122
FIGURE 28 REGIONAL ANALYSIS OF PATENTS GRANTED, 2020–2023 124
5.13 PRICING ANALYSIS 125
5.13.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY SOFTWARE TYPE 126
FIGURE 29 AVERAGE SELLING PRICES OF KEY PLAYERS FOR TOP 3 SOFTWARE TYPES 126
TABLE 17 AVERAGE SELLING PRICES OF KEY PLAYERS FOR TOP 3 SOFTWARE TYPES (USD) 126
5.13.2 INDICATIVE PRICING ANALYSIS, BY OFFERING 127
TABLE 18 INDICATIVE PRICING LEVELS OF DEEPFAKE AI SOLUTIONS, BY OFFERING 127
5.14 KEY CONFERENCES AND EVENTS (2024–2025) 128
TABLE 19 DEEPFAKE AI MARKET: DETAILED LIST OF CONFERENCES & EVENTS, 2024–2025 128
5.15 PORTER’S FIVE FORCES ANALYSIS 129
TABLE 20 PORTERS’ FIVE FORCES’ IMPACT ON DEEPFAKE AI MARKET 129
FIGURE 30 DEEPFAKE AI MARKET: PORTER’S FIVE FORCES ANALYSIS 130
5.15.1 THREAT OF NEW ENTRANTS 130
5.15.2 THREAT OF SUBSTITUTES 130
5.15.3 BARGAINING POWER OF SUPPLIERS 131
5.15.4 BARGAINING POWER OF BUYERS 131
5.15.5 INTENSITY OF COMPETITIVE RIVALRY 131
5.16 DEEPFAKE AI TECHNOLOGY ROADMAP 131
TABLE 21 TECHNOLOGY ROADMAP FOR DEEPFAKE AI MARKET 131
5.17 DEEPFAKE AI BUSINESS MODELS 134
FIGURE 31 BUSINESS MODELS OF DEEPFAKE AI MARKET 134
5.17.1 DEEPFAKE DETECTION TOOLS MODEL 134
5.17.2 DEEPFAKE DETECTION BUILT-IN APPS MODEL 135
5.17.3 DEEPFAKE GENERATION TOOLS MODEL 135
5.18 KEY STAKEHOLDERS & BUYING CRITERIA 136
5.18.1 KEY STAKEHOLDERS IN BUYING PROCESS 136
FIGURE 32 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS 136
TABLE 22 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS 136
5.18.2 BUYING CRITERIA 137
FIGURE 33 KEY BUYING CRITERIA FOR TOP THREE VERTICALS 137
TABLE 23 KEY BUYING CRITERIA FOR TOP THREE VERTICALS 137
5.19 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 137
5.19.1 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 137
FIGURE 34 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS’ BUSINESSES 138
6 DEEPFAKE AI MARKET, BY OFFERING 139
6.1 INTRODUCTION 140
6.1.1 OFFERING: DEEPFAKE AI MARKET DRIVERS 140
FIGURE 35 SERVICES SEGMENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 140
TABLE 24 DEEPFAKE AI MARKET, BY OFFERING, 2019–2023 (USD MILLION) 141
TABLE 25 DEEPFAKE AI MARKET, BY OFFERING, 2024–2030 (USD MILLION) 141
6.2 SOFTWARE, BY TYPE 141
FIGURE 36 DEEPFAKE DETECTION & AUTHORIZATION SOFTWARE SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 142
TABLE 26 DEEPFAKE AI MARKET, BY SOFTWARE TYPE, 2019–2023 (USD MILLION) 142
TABLE 27 DEEPFAKE AI MARKET, BY SOFTWARE TYPE, 2024–2030 (USD MILLION) 142
6.2.1 DEEPFAKE GENERATION SOFTWARE 142
6.2.1.1 Open-source community to accelerate innovation and expanding capabilities of deepfake software through collaborative projects 142
TABLE 28 DEEPFAKE GENERATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE, 2019–2023 (USD MILLION) 143
TABLE 29 DEEPFAKE GENERATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE, 2024–2030 (USD MILLION) 143
6.2.1.2 Deepfake Audio & Voice Software 143
TABLE 30 DEEPFAKE AUDIO & VOICE SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 144
TABLE 31 DEEPFAKE AUDIO & VOICE SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 144
6.2.1.3 Deepfake Image & Face Swap Software 144
TABLE 32 DEEPFAKE IMAGE & FACE SWAP SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 145
TABLE 33 DEEPFAKE IMAGE & FACE SWAP SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 145
6.2.1.4 Deepfake Video Editing Software 145
TABLE 34 DEEPFAKE VIDEO EDITING SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 146
TABLE 35 DEEPFAKE VIDEO EDITING SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 146
6.2.2 DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE 147
6.2.2.1 Continuous advancements in neural networks and deep learning to enhance realism and quality of deepfake content 147
TABLE 36 DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE, 2019–2023 (USD MILLION) 147
TABLE 37 DEEPFAKE DETECTION & AUTHENTICATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE, 2024–2030 (USD MILLION) 147
6.2.2.2 Deepfake Detection Algorithms 148
TABLE 38 DEEPFAKE DETECTION ALGORITHMS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 148
TABLE 39 DEEPFAKE DETECTION ALGORITHMS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 148
6.2.2.3 Media Authentication Tools 149
TABLE 40 MEDIA AUTHENTICATION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 149
TABLE 41 MEDIA AUTHENTICATION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 149
6.2.2.4 Forensic Analysis Software 150
TABLE 42 FORENSIC ANALYSIS SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 150
TABLE 43 FORENSIC ANALYSIS SOFTWARE: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 150
6.2.3 CONTENT MODERATION SOFTWARE 151
6.2.3.1 Industry to witness growth in user-generated content moderation 151
TABLE 44 CONTENT MODERATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE, 2019–2023 (USD MILLION) 151
TABLE 45 CONTENT MODERATION SOFTWARE: DEEPFAKE AI MARKET, BY TYPE, 2024–2030 (USD MILLION) 151
6.2.3.2 AI-driven Content Moderation Tools 152
TABLE 46 AI-DRIVEN CONTENT MODERATION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 152
TABLE 47 AI-DRIVEN CONTENT MODERATION TOOLS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 152
6.2.3.3 Content Reporting & Removal Systems 153
TABLE 48 CONTENT REPORTING & REMOVAL SYSTEMS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 153
TABLE 49 CONTENT REPORTING & REMOVAL SYSTEMS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 153
6.3 SOFTWARE, BY DEPLOYMENT MODE 154
FIGURE 37 CLOUD TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 154
TABLE 50 DEEPFAKE AI MARKET, BY DEPLOYMENT MODE, 2019–2023 (USD MILLION) 154
TABLE 51 DEEPFAKE AI MARKET, BY DEPLOYMENT MODE, 2024–2030 (USD MILLION) 155
6.3.1 CLOUD 155
6.3.1.1 Cloud-based deepfake solutions to make advanced AI capabilities accessible to broader range of users and organizations 155
TABLE 52 CLOUD: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 155
TABLE 53 CLOUD: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 156
6.3.2 ON-PREMISES 156
6.3.2.1 Increasing sophistication of deepfake technology to lead to rise in demand for robust on-premises detection and verification solutions 156
TABLE 54 ON-PREMISES: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 156
TABLE 55 ON-PREMISES: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 157
6.4 SERVICES 157
FIGURE 38 MANAGED SERVICES TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 157
TABLE 56 DEEPFAKE AI MARKET, BY SERVICE, 2019–2023 (USD MILLION) 158
TABLE 57 DEEPFAKE AI MARKET, BY SERVICE, 2024–2030 (USD MILLION) 158
6.4.1 PROFESSIONAL SERVICES 158
6.4.1.1 Professional services to help industries harness deepfake technology to produce high-quality content 158
FIGURE 39 SYSTEM INTEGRATION & IMPLEMENTATION TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 159
TABLE 58 DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE, 2019–2023 (USD MILLION) 159
TABLE 59 DEEPFAKE AI MARKET, BY PROFESSIONAL SERVICE, 2024–2030 (USD MILLION) 159
6.4.1.2 Training & Consulting Services 159
TABLE 60 TRAINING & CONSULTING SERVICES: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 160
TABLE 61 TRAINING & CONSULTING SERVICES: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 160
6.4.1.3 System Integration & Implementation Services 161
TABLE 62 SYSTEM INTEGRATION & IMPLEMENTATION SERVICES: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 161
TABLE 63 SYSTEM INTEGRATION & IMPLEMENTATION SERVICES: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 161
6.4.1.4 Support & Maintenance Services 162
TABLE 64 SUPPORT & MAINTENANCE SERVICES: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 162
TABLE 65 SUPPORT & MAINTENANCE SERVICES: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 162
6.4.2 MANAGED SERVICES 163
6.4.2.1 Managed service providers (MSPs) to offer tailored solutions that integrate seamlessly with existing workflows 163
TABLE 66 MANAGED SERVICES: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 163
TABLE 67 MANAGED SERVICES: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 163
7 DEEPFAKE AI MARKET, BY TECHNOLOGY 164
7.1 INTRODUCTION 165
7.1.1 TECHNOLOGY: DEEPFAKE AI MARKET DRIVERS 165
FIGURE 40 TRANSFORMER MODELS TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 166
TABLE 68 DEEPFAKE AI MARKET, BY TECHNOLOGY, 2019–2023 (USD MILLION) 166
TABLE 69 DEEPFAKE AI MARKET, BY TECHNOLOGY, 2024–2030 (USD MILLION) 167
7.2 GENERATIVE ADVERSARIAL NETWORKS (GANS) 167
7.2.1 COMPANIES TO PRODUCE HIGHLY TARGETED MARKETING CAMPAIGNS, ENHANCING USER ENGAGEMENT AND BRAND LOYALTY BY INTEGRATING GAN-POWERED SOFTWARE 167
TABLE 70 GENERATIVE ADVERSARIAL NETWORKS (GANS): DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 168
TABLE 71 GENERATIVE ADVERSARIAL NETWORKS (GANS): DEEPFAKE AI MARKET BY REGION, 2024–2030 (USD MILLION) 168
7.2.2 STANDARD GAN-BASED DEEPFAKE TECHNOLOGY 168
7.2.3 PROGRESSIVE GROWING GANS 168
7.2.4 CONDITIONAL GANS 169
7.3 AUTOENCODERS 169
7.3.1 AUTOENCODER-BASED APPROACHES BEING EMPLOYED IN DEEPFAKE DETECTION, ENHANCING OVERALL SECURITY AND TRUSTWORTHINESS OF DIGITAL MEDIA PLATFORMS 169
TABLE 72 AUTOENCODERS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 170
TABLE 73 AUTOENCODERS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 170
7.3.2 VARIATIONAL AUTOENCODERS (VAES) 170
7.3.3 AUDIO AUTOENCODERS 171
7.3.4 TEXT-TO-IMAGE AUTOENCODERS 171
7.4 RECURRENT NEURAL NETWORKS (RNNS) 172
7.4.1 RECURRENT NEURAL NETWORKS TO PLAY PIVOTAL ROLE IN DEEPFAKE AI MARKET LEVERAGING VARIOUS ADVANCED TECHNOLOGIES TO CREATE AND DETECT SYNTHETIC MEDIA 172
TABLE 74 RECURRENT NEURAL NETWORKS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 172
TABLE 75 RECURRENT NEURAL NETWORKS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 172
7.4.2 LONG SHORT-TERM MEMORY (LSTM) RNN 173
7.4.3 GATED RECURRENT UNITS (GRUS) 173
7.5 DIFFUSION MODELS 173
7.5.1 DIFFUSION MODELS TO ENABLE GENERATION OF HIGHLY REALISTIC AND CONVINCING SYNTHETIC MEDIA 173
TABLE 76 DIFFUSION MODELS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 174
TABLE 77 DIFFUSION MODELS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 174
7.5.2 LINEAR DIFFUSION MODELS 174
7.5.3 NON-LINEAR DIFFUSION MODELS 175
7.5.4 DISCRETE DIFFUSION MODELS 175
7.5.5 CONTINUOUS DIFFUSION MODELS 175
7.6 TRANSFORMER MODELS 176
7.6.1 INTEGRATION OF TRANSFORMER MODELS INTO DEEPFAKE GENERATION SOFTWARE TO ENHANCE REALISM AND QUALITY OF GENERATED CONTENT 176
TABLE 78 TRANSFORMER MODELS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 176
TABLE 79 TRANSFORMER MODELS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 176
7.6.2 TRANSFORMER-BASED DEEPFAKE TECHNOLOGY 177
7.6.3 BERT FOR TEXT-BASED DEEPFAKES 177
7.6.4 GPT FOR TEXT & AUDIO-BASED DEEPFAKES 177
7.7 NATURAL LANGUAGE PROCESSING (NLP) 178
7.7.1 NLP-BASED DETECTION AND MITIGATION SOLUTIONS TO COUNTER SPREAD OF FAKE TEXT AND MITIGATE ITS POTENTIAL IMPACT 178
TABLE 80 NATURAL LANGUAGE PROCESSING: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 178
TABLE 81 NATURAL LANGUAGE PROCESSING: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 179
7.7.2 LANGUAGE MODELS 179
7.7.3 SENTIMENT ANALYSIS 179
7.7.4 AUTHORSHIP VERIFICATION 180
7.8 OTHER TECHNOLOGIES 180
TABLE 82 OTHER TECHNOLOGIES: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 180
TABLE 83 OTHER TECHNOLOGIES: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 181
8 DEEPFAKE AI MARKET, BY VERTICAL 182
8.1 INTRODUCTION 183
8.1.1 VERTICAL: DEEPFAKE AI MARKET DRIVERS 183
FIGURE 41 BFSI TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 184
TABLE 84 DEEPFAKE AI MARKET, BY VERTICAL, 2019–2023 (USD MILLION) 184
TABLE 85 DEEPFAKE AI MARKET, BY VERTICAL, 2024–2030 (USD MILLION) 185
8.2 BFSI 185
8.2.1 DEEPFAKE AI TO PRESENT SIGNIFICANT CHALLENGES TO BFSI SECTOR, ALSO PRESENTING OPPORTUNITIES FOR INNOVATION AND ENHANCED SECURITY MEASURES 185
TABLE 86 BFSI: DEEPFAKE AI MARKET, BY APPLICATION, 2019–2023 (USD MILLION) 185
TABLE 87 BFSI: DEEPFAKE AI MARKET, BY APPLICATION, 2024–2030 (USD MILLION) 186
8.2.2 CUSTOMER VERIFICATION & AUTHENTICATION 186
TABLE 88 CUSTOMER VERIFICATION & AUTHENTICATION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 186
TABLE 89 CUSTOMER VERIFICATION & AUTHENTICATION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 187
8.2.3 ANTI-MONEY LAUNDERING (AML) & FRAUD DETECTION 187
TABLE 90 ANTI-MONEY LAUNDERING (AML) & FRAUD DETECTION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 187
TABLE 91 ANTI-MONEY LAUNDERING (AML) & FRAUD DETECTION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 188
8.2.4 OTHER BFSI APPLICATIONS 188
TABLE 92 OTHER BFSI APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 188
TABLE 93 OTHER BFSI APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 189
8.3 TELECOMMUNICATIONS 189
8.3.1 TELECOM COMPANIES TO ADHERE TO STRINGENT COMPLIANCE MEASURES REGARDING ETHICAL USE OF DEEPFAKE TECHNOLOGY 189
TABLE 94 TELECOMMUNICATIONS: DEEPFAKE AI MARKET, BY APPLICATION, 2019–2023 (USD MILLION) 189
TABLE 95 TELECOMMUNICATIONS: DEEPFAKE AI MARKET, BY APPLICATION, 2024–2030 (USD MILLION) 190
8.3.2 CALL CENTER SECURITY 190
TABLE 96 CALL CENTER SECURITY: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 190
TABLE 97 CALL CENTER SECURITY: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 191
8.3.3 FRAUD DETECTION 191
TABLE 98 FRAUD DETECTION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 191
TABLE 99 FRAUD DETECTION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 192
8.3.4 OTHER TELECOMMUNICATIONS APPLICATIONS 192
TABLE 100 OTHER TELECOMMUNICATIONS APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD THOUSAND) 192
TABLE 101 OTHER TELECOMMUNICATIONS APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD THOUSAND) 192
8.4 GOVERNMENT & DEFENSE 193
8.4.1 GOVERNMENTS TO FORMULATE POLICIES TO GOVERN RESPONSIBLE USE OF AI IN DEFENSE APPLICATIONS 193
TABLE 102 GOVERNMENT & DEFENSE: DEEPFAKE AI MARKET, BY APPLICATION, 2019–2023 (USD MILLION) 193
TABLE 103 GOVERNMENT & DEFENSE: DEEPFAKE AI MARKET, BY APPLICATION, 2024–2030 (USD MILLION) 194
8.4.2 ELECTION CAMPAIGNS 194
TABLE 104 ELECTION CAMPAIGNS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 194
TABLE 105 ELECTION CAMPAIGNS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 195
8.4.3 NATIONAL SECURITY 195
TABLE 106 NATIONAL SECURITY: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 195
TABLE 107 NATIONAL SECURITY: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 196
8.4.4 GOVERNMENT COMMUNICATIONS 196
TABLE 108 GOVERNMENT COMMUNICATIONS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 196
TABLE 109 GOVERNMENT COMMUNICATIONS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 197
8.4.5 CONTENT VERIFICATION & MODERATION 197
TABLE 110 CONTENT VERIFICATION & MODERATION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 197
TABLE 111 CONTENT VERIFICATION & MODERATION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 198
8.4.6 ETHICAL HACKING & DIGITAL SECURITY 198
TABLE 112 ETHICAL HACKING & DIGITAL SECURITY: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD THOUSAND) 198
TABLE 113 ETHICAL HACKING & DIGITAL SECURITY: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD THOUSAND) 199
8.4.7 LAW ENFORCEMENT AGENCIES 199
TABLE 114 LAW ENFORCEMENT AGENCIES: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 199
TABLE 115 LAW ENFORCEMENT AGENCIES: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 200
8.4.7.1 Criminal Investigations 200
8.4.7.2 Security Surveillance 200
8.4.7.3 Counterterrorism & National Security 200
8.5 HEALTHCARE & LIFE SCIENCES 201
8.5.1 DEEPFAKE TO CREATE EDUCATIONAL CONTENT FOR PUBLIC HEALTH CAMPAIGNS, RAISING AWARENESS ABOUT VARIOUS HEALTH ISSUES 201
TABLE 116 HEALTHCARE & LIFE SCIENCES: DEEPFAKE AI MARKET, BY APPLICATION, 2019–2023 (USD MILLION) 201
TABLE 117 HEALTHCARE & LIFE SCIENCES: DEEPFAKE AI MARKET, BY APPLICATION, 2024–2030 (USD MILLION) 202
8.5.2 MEDICAL TRAINING & SIMULATION 202
TABLE 118 MEDICAL TRAINING & SIMULATION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 202
TABLE 119 MEDICAL TRAINING & SIMULATION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 203
8.5.3 PATIENT CASE SIMULATIONS 203
TABLE 120 PATIENT CASE SIMULATIONS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 203
TABLE 121 PATIENT CASE SIMULATIONS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 204
8.5.4 TELEMEDICINE & VIRTUAL HEALTHCARE 204
TABLE 122 TELEMEDICINE & VIRTUAL HEALTHCARE: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 204
TABLE 123 TELEMEDICINE & VIRTUAL HEALTHCARE: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 205
8.5.5 OTHER HEALTHCARE & LIFE SCIENCES APPLICATIONS 205
TABLE 124 OTHER HEALTHCARE & LIFE SCIENCES APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 205
TABLE 125 OTHER HEALTHCARE & LIFE SCIENCES APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 206
8.6 LEGAL 206
8.6.1 LEGAL INDUSTRY WITNESSING INCREASE IN COLLABORATIVE EFFORTS TO COMBAT DEEPFAKE THREATS 206
TABLE 126 LEGAL: DEEPFAKE AI MARKET, BY APPLICATION, 2019–2023 (USD MILLION) 206
TABLE 127 LEGAL: DEEPFAKE AI MARKET, BY APPLICATION, 2024–2030 (USD MILLION) 207
8.6.2 DIGITAL EVIDENCE AUTHENTICATION 207
TABLE 128 DIGITAL EVIDENCE AUTHENTICATION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 207
TABLE 129 DIGITAL EVIDENCE AUTHENTICATION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 208
8.6.3 INTELLECTUAL PROPERTY PROTECTION 208
TABLE 130 INTELLECTUAL PROPERTY PROTECTION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 208
TABLE 131 INTELLECTUAL PROPERTY PROTECTION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 209
8.6.4 LEGAL & ETHICAL CONSULTATION 209
TABLE 132 LEGAL & ETHICAL CONSULTATION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 209
TABLE 133 LEGAL & ETHICAL CONSULTATION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 210
8.6.5 OTHER LEGAL APPLICATIONS 210
TABLE 134 OTHER LEGAL APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD THOUSAND) 210
TABLE 135 OTHER LEGAL APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD THOUSAND) 211
8.7 MEDIA & ENTERTAINMENT 211
8.7.1 PROLIFERATION OF SOCIAL MEDIA AND DIGITAL PLATFORMS TO AMPLIFY DEMAND FOR VIRAL CONTENT AND DEEPFAKES 211
TABLE 136 MEDIA & ENTERTAINMENT: DEEPFAKE AI MARKET, BY APPLICATION, 2019–2023 (USD MILLION) 212
TABLE 137 MEDIA & ENTERTAINMENT: DEEPFAKE AI MARKET, BY APPLICATION, 2024–2030 (USD MILLION) 212
8.7.2 CGI CHARACTER CREATION 212
TABLE 138 CGI CHARACTER CREATION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 213
TABLE 139 CGI CHARACTER CREATION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 213
8.7.3 DE-AGING ACTORS 213
TABLE 140 DE-AGING ACTORS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 214
TABLE 141 DE-AGING ACTORS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 214
8.7.4 SPECIAL EFFECTS & VISUAL ENHANCEMENTS 214
TABLE 142 SPECIAL EFFECTS & VISUAL ENHANCEMENTS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 215
TABLE 143 SPECIAL EFFECTS & VISUAL ENHANCEMENTS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 215
8.7.5 DIGITAL CONTENT CREATION 215
TABLE 144 DIGITAL CONTENT CREATION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 216
TABLE 145 DIGITAL CONTENT CREATION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 216
8.7.6 CELEBRITY & INFLUENCER MARKETING 216
TABLE 146 CELEBRITY & INFLUENCER MARKETING: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 217
TABLE 147 CELEBRITY & INFLUENCER MARKETING: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 217
8.7.7 NEWS AGENCIES 217
TABLE 148 NEWS AGENCIES: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 218
TABLE 149 NEWS AGENCIES: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 218
8.7.7.1 Journalistic Integrity 218
8.7.7.2 Media Verification & Authentication 218
8.7.7.3 Media Production & Enhancement 219
8.7.8 SOCIAL MEDIA 219
TABLE 150 SOCIAL MEDIA: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 219
TABLE 151 SOCIAL MEDIA: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 220
8.7.8.1 Content Moderation & Regulation 220
8.7.8.2 User-generated Content Enhancement 220
8.7.8.3 Deepfake Detection on Platforms 220
8.8 RETAIL & E-COMMERCE 221
8.8.1 RETAILERS INCREASINGLY PARTNERING WITH INFLUENCERS TO REACH WIDER AUDIENCES 221
TABLE 152 RETAIL & E-COMMERCE: DEEPFAKE AI MARKET, BY APPLICATION, 2019–2023 (USD MILLION) 221
TABLE 153 RETAIL & E-COMMERCE: DEEPFAKE AI MARKET, BY APPLICATION, 2024–2030 (USD MILLION) 221
8.8.2 CUSTOMER SERVICE & PERSONALIZATION 222
TABLE 154 CUSTOMER SERVICE & PERSONALIZATION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 222
TABLE 155 CUSTOMER SERVICE & PERSONALIZATION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 222
8.8.3 VISUAL MERCHANDIZING 223
TABLE 156 VISUAL MERCHANDIZING: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 223
TABLE 157 VISUAL MERCHANDIZING: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 223
8.8.4 SECURITY & FRAUD PREVENTION 224
TABLE 158 SECURITY & FRAUD PREVENTION: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD THOUSAND) 224
TABLE 159 SECURITY & FRAUD PREVENTION: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD THOUSAND) 224
8.8.5 OTHER RETAIL & E-COMMERCE APPLICATIONS 225
TABLE 160 OTHER RETAIL & E-COMMERCE APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD THOUSAND) 225
TABLE 161 OTHER RETAIL & E-COMMERCE APPLICATIONS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD THOUSAND) 225
8.9 OTHER VERTICALS 225
TABLE 162 OTHER VERTICALS: DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 226
TABLE 163 OTHER VERTICALS: DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 226
9 DEEPFAKE AI MARKET, BY REGION 227
9.1 INTRODUCTION 228
FIGURE 42 JAPAN TO ACCOUNT FOR HIGHEST CAGR DURING FORECAST PERIOD 228
FIGURE 43 ASIA PACIFIC TO ACCOUNT FOR HIGHEST CAGR DURING FORECAST PERIOD 229
TABLE 164 DEEPFAKE AI MARKET, BY REGION, 2019–2023 (USD MILLION) 229
TABLE 165 DEEPFAKE AI MARKET, BY REGION, 2024–2030 (USD MILLION) 229