パーソナライズド栄養市場：製品タイプ（アクティブ測定、標準測定）、用途、エンドユーザー（消費者直販、ウェルネス＆フィットネスセンター、病院・クリニック、教育機関）、形態、地域別 - 2027年までの世界予測

Personalized Nutrition Market by Product Type (Active Measurement and Standard Measurement), Application, End Use (Direct-to-Consumer, Wellness & Fitness Centers, Hospitals & Clinics, and Institutions), Form and Region - Global Forecast to 2027

MarketsandMarketsによると、2022年の世界のパーソナライズド栄養市場規模は113億米ドルと推定されます。2027年には、金額ベースで15.5%のCAGRを記録し、233億米ドルに達すると予測されています。適切なライフス... もっと見る

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MarketsandMarketsによると、2022年の世界のパーソナライズド栄養市場規模は113億米ドルと推定されます。2027年には、金額ベースで15.5%のCAGRを記録し、233億米ドルに達すると予測されています。適切なライフスタイル（栄養を含む）を採用することは、病気にかかりやすい患者の疾病予防において、薬物療法よりも有益であるという説得力のある証拠があります。食事要素は、健康と疾病に関与することが知られています。一般化されすぎた食事ガイドラインはほとんど効果がなく、しばしば食事摂取量をわずかに増加させるだけである。従って、食事指導を受ける人の特性を考慮し、パーソナライズすることで、食事調整へのモチベーションを高めることができるかもしれません。

"製品タイプ別では、アクティブ測定が予測期間中に最大の市場シェアを占めると予測される。"
製品タイプ別では、予測期間中、アクティブ測定が最大の市場シェアを占めると予測されています。健康への懸念の高まりにより、人々はケト、パレオ、植物ベースの食事など、個別化された特定の食事に適応するようになり、個別化栄養プログラムの需要を促進すると予測されます。さらに、ライフスタイルパターンの変化により、大人はパーソナライズされた栄養のためのアプリを使用するようになりました。これらの要因は、パーソナライズド栄養市場におけるアクティブな測定ツールの需要を促進すると予測されます。
"アプリケーション別では、標準的なサプリメントセグメントがレビュー期間中に最大の市場シェアを占めると予測される。"
消費者の需要の変化は、健康を豊かにする選択を促しており、健康問題に対処するためのパーソナライズされたソリューションを開発する機会を提供しています。消費者は、毎日の生活の一部として、オーダーメイドのソリューションを手に入れようとします。消費者の嗜好の変化に伴い、栄養補助食品、栄養剤、食品ベースのサプリメントに対する需要は今後も高水準で推移すると予測されます。
"最終用途別では、消費者直結型セグメントが市場で最大のシェアを占めると予測されます。"
消費者は自分の体型を意識するようになり、利用できる解決策について知りたがっています。消費者の個別化栄養に対する適応性や要求の変化は、個別化栄養市場における顧客直販セグメントの成長を促進すると予測される主要な要因の一部です。
"形態別では、錠剤セグメントがレビュー期間中に最大の市場シェアを占めると予測されています。"
錠剤は圧縮性があるため、コンパクトでありながらカプセルよりも多くの栄養素を保持することができ、効果が長く持続することができます。さらに、錠剤は錠剤を飲み込めない人のために、砕いて飲み物に混ぜることができます。これらの要因が、世界の個別化栄養食品市場における同分野の成長を後押ししています。
"予測期間中、北米がパーソナライズド栄養市場で最大のシェアを占めると予測される。"
北米における所得の増加は、消費者の購買力の向上に寄与し、その結果、消費者は自分の好みに応じてパーソナライズされた食事を購入することができるようになるであろう。同地域では肥満率が上昇しており、これが個別化栄養食の需要をさらに押し上げると予測されます。この地域の消費者は、多忙なライフスタイルにより、それぞれのニーズに合わせた栄養補助食品への移行が進んでいます。

主要製品の内訳
企業タイプ別ティア1：30％、ティア2：25％、ティア3：45
役職別マネージャー：25%、CXO：40%、エグゼクティブ：35
地域別地域別：アジア太平洋地域 - 40%、ヨーロッパ - 30%、北米 - 16%、RoW-14%。

本レポートで紹介する主要なプレイヤーは以下の通りです。
- BASF SE (ドイツ)
- DSM (オランダ)
- ハーバライフ・ニュートリション社（米国(米国)
- アムウェイ（米国）
- DNAfit（イギリス）
- ウェルネスコーチズUSA, LLC.(米国)
- アトラスバイオメッド（英国）
- ケア・オブ（米国）
- ヴィオーム・ライフサイエンス社（米国）
- ペルソナニュートリション（米国）
- バルケム社（米国）
- Zipongo, Inc.（米国）

調査対象
本レポートでは、製品タイプ、アプリケーション、エンドユース、形態、地域に基づいてパーソナライズドニュートリション市場をセグメントしています。本調査レポートでは、競合環境、価格に関する考察、最終用途分析、企業プロファイルなど、様々なレベルの分析に焦点を当て、個別化栄養市場の新興＆高成長セグメント、高成長地域、国、産業動向、促進要因、阻害要因、機会、課題に関する基本見解を構成・考察しています。
本レポートを購入する理由
- 個別化された栄養市場の包括的な概要を把握するため。
- 業界のトップ企業、製品ポートフォリオの詳細、採用された主要戦略に関する幅広い情報を得ることができます。
- 個別化栄養市場が繁栄している主要国/地域に関する洞察を得るため

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1 INTRODUCTION 35
1.1 STUDY OBJECTIVES 35
1.2 MARKET DEFINITION 35
1.3 MARKET SCOPE 36
FIGURE 1 PERSONALIZED NUTRITION MARKET SEGMENTATION 36
1.3.1 GEOGRAPHIC SCOPE 36
1.3.2 YEARS CONSIDERED 37
1.4 CURRENCY CONSIDERED 37
1.5 UNITS CONSIDERED 38
TABLE 1 USD EXCHANGE RATES CONSIDERED, 2018–2021 38
1.6 STAKEHOLDERS 38
1.7 SUMMARY OF CHANGES 39
2 RESEARCH METHODOLOGY 40
2.1 RESEARCH DATA 40
FIGURE 2 PERSONALIZED NUTRITION MARKET: RESEARCH DESIGN 40
2.1.1 SECONDARY DATA 41
2.1.1.1 Key data from secondary sources 41
2.1.2 PRIMARY DATA 42
2.1.2.1 Key data from primary sources 42
FIGURE 3 EXPERT INSIGHTS 43
2.1.2.2 Breakdown of primaries 43
2.2 MARKET SIZE ESTIMATION 44
2.2.1 PERSONALIZED NUTRITION MARKET SIZE ESTIMATION - METHOD 1 45
2.2.2 PERSONALIZED NUTRITION MARKET SIZE ESTIMATION - METHOD 2 45
2.2.3 PERSONALIZED NUTRITION MARKET SIZE ESTIMATION NOTES 46
2.3 DATA TRIANGULATION 47
FIGURE 4 DATA TRIANGULATION METHODOLOGY 47
2.4 ASSUMPTIONS 48
2.5 LIMITATIONS 48
3 EXECUTIVE SUMMARY 50
TABLE 2 PERSONALIZED NUTRITION MARKET SNAPSHOT, 2022 VS. 2027 51
FIGURE 5 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022 VS. 2027 (USD MILLION) 52
FIGURE 6 PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022 VS. 2027 (USD MILLION) 52
FIGURE 7 PERSONALIZED NUTRITION MARKET, BY END USE, 2022 VS. 2027 (USD MILLION) 53
FIGURE 8 PERSONALIZED NUTRITION MARKET, BY FORM, 2022 VS. 2027 (USD MILLION) 53
FIGURE 9 PERSONALIZED NUTRITION MARKET SHARE AND GROWTH RATE (VALUE), BY REGION, 2021 54
4 PREMIUM INSIGHTS 55
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN PERSONALIZED NUTRITION MARKET 55
FIGURE 10 RISING DEMAND FOR PERSONALIZED NUTRITION DUE TO INCREASING DEMAND FOR PLANT-BASED FOOD 55
4.2 EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE AND COUNTRY, 2021 56
FIGURE 11 DIRECT-TO-CONSUMER SEGMENT AND GERMANY ACCOUNTED FOR LARGEST SHARES IN EUROPE IN 2021 56
4.3 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE 56
FIGURE 12 ACTIVE MEASUREMENT TO DOMINATE DURING FORECAST PERIOD 56
4.4 PERSONALIZED NUTRITION MARKET, BY END USE AND REGION 57
FIGURE 13 DIRECT-TO-CONSUMER AND NORTH AMERICA TO DOMINATE DURING FORECAST PERIOD 57
4.5 PERSONALIZED NUTRITION MARKET, BY APPLICATION 58
FIGURE 14 STANDARD SUPPLEMENTS TO DOMINATE DURING FORECAST PERIOD 58
4.6 PERSONALIZED NUTRITION MARKET, BY END USE 58
FIGURE 15 DIRECT-TO-CONSUMER TO DOMINATE DURING FORECAST PERIOD 58
4.7 PERSONALIZED NUTRITION MARKET, BY FORM 59
FIGURE 16 TABLETS TO DOMINATE DURING FORECAST PERIOD 59
4.8 PERSONALIZED NUTRITION MARKET SHARE, BY COUNTRY, 2021 59
FIGURE 17 US TO DOMINATE DURING FORECAST PERIOD 59
5 MARKET OVERVIEW 60
5.1 INTRODUCTION 60
5.2 MARKET DYNAMICS 61
FIGURE 18 PERSONALIZED NUTRITION MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 61
5.2.1 DRIVERS 61
5.2.1.1 Shift in consumer preferences due to rise in health awareness 61
5.2.1.2 Rising geriatric population 62
FIGURE 19 AGING POPULATION IN JAPAN 63
FIGURE 20 BUSINESS MODEL OF NESTLE IN PERSONALIZED NUTRITION MARKET 63
5.2.1.3 Growing trend of digital healthcare 64
FIGURE 21 DIGITAL HEALTH TOOLS USED IN PERSONALIZED NUTRITION MARKET 65
5.2.1.4 Increasing obesity rates worldwide 65
5.2.2 RESTRAINTS 66
5.2.2.1 High cost of personalized testing and nutrition plans 66
5.2.2.2 High cost of personalized supplements 66
5.2.3 OPPORTUNITIES 66
5.2.3.1 Increasing innovations and advancements in technologies 66
5.2.3.2 Collaborations and strategic partnerships present growth opportunities for manufacturers 67
5.2.3.3 Consumer awareness about micronutrient deficiencies 68
TABLE 3 FOODS THAT BOOST IMMUNE SYSTEM 68
TABLE 4 MICRONUTRIENT DEFICIENCY CONDITIONS AND THEIR WORLDWIDE PREVALENCE 68
5.2.4 CHALLENGES 69
5.2.4.1 Stringent regulatory policies 69
6 INDUSTRY TRENDS 70
6.1 INTRODUCTION 70
6.2 VALUE CHAIN ANALYSIS 70
FIGURE 22 PERSONALIZED NUTRITION: VALUE CHAIN ANALYSIS 70
6.2.1 SAMPLING 70
6.2.2 TESTING AND ASSESSMENT 71
6.2.3 INTERPRETATION & RECOMMENDATION 71
6.2.4 END USERS 71
6.3 PRICING ANALYSIS 71
TABLE 5 GLOBAL ASP: PRICING ANALYSIS OF PERSONALIZED NUTRITION, BY PRODUCT TYPE 72
TABLE 6 GLOBAL ASP: PRICING ANALYSIS OF PERSONALIZED NUTRITION, BY KEY PLAYER, FOR PRODUCT TYPE 72
FIGURE 23 PRICING AND COMPLEXITY OF OFFERINGS IN NEXT-GENERATION PERSONALIZED NUTRITION MARKET 73
6.4 ECOSYSTEM MAP 73
6.4.1 PERSONALIZED NUTRITION MARKET MAP 73
TABLE 7 PERSONALIZED NUTRITION MARKET ECOSYSTEM 74
6.5 TRENDS/DISRUPTIONS IMPACTING BUYERS IN PERSONALIZED NUTRITION MARKET 74
FIGURE 24 REVENUE SHIFT FOR PERSONALIZED NUTRITION MARKET 75
6.6 TECHNOLOGY ANALYSIS 75
6.7 PATENT ANALYSIS 76
FIGURE 25 PATENTS GRANTED FOR PERSONALIZED NUTRITION MARKET, 2011–2021 77
FIGURE 26 REGIONAL ANALYSIS OF PATENTS GRANTED, 2011–2021 77
TABLE 8 KEY PATENTS PERTAINING TO PERSONALIZED NUTRITION MARKET, 2020–2021 78
6.8 PORTER’S FIVE FORCES ANALYSIS 79
TABLE 9 PORTER’S FIVE FORCES ANALYSIS 79
6.8.1 DEGREE OF COMPETITION 80
6.8.2 BARGAINING POWER OF SUPPLIERS 80
6.8.3 BARGAINING POWER OF BUYERS 81
6.8.4 THREAT OF SUBSTITUTES 81
6.8.5 THREAT OF NEW ENTRANTS 81
6.9 CASE STUDIES 82
6.9.1 COMBINING AVA’S DIGITAL HEALTH PLATFORM WITH DSM’S EXPERTISE 82
6.9.2 WELLNESS COACHES USA, LLC. OFFERED NUTRITION SERVICES TO CORPORATE CLIENTS 82
6.10 KEY CONFERENCES & EVENTS IN 2022-2023 83
TABLE 10 DETAILED LIST OF CONFERENCES & EVENTS, 2022–2023 83
6.11 KEY STAKEHOLDERS AND BUYING CRITERIA 83
6.11.1 KEY STAKEHOLDERS IN BUYING PROCESS 83
TABLE 11 INFLUENCE OF STAKEHOLDERS ON BUYING DIFFERENT PRODUCT TYPES 83
6.11.2 BUYING CRITERIA 84
FIGURE 27 KEY BUYING CRITERIA FOR PERSONALIZED NUTRITION INDUSTRIAL FOOD APPLICATIONS 84
TABLE 12 KEY BUYING CRITERIA FOR PERSONALIZED NUTRITION INDUSTRIAL FOOD APPLICATIONS 84
7 KEY REGULATIONS FOR PERSONALIZED NUTRITION 85
7.1 NORTH AMERICA 85
7.1.1 CANADA 85
7.1.2 US 85
7.1.3 MEXICO 85
7.1.4 EUROPEAN UNION REGULATIONS 85
7.1.4.1 Asia Pacific 86
7.1.4.1.1 China 86
7.1.4.1.2 India 87
7.1.4.1.3 Australia & New Zealand 87
7.2 TARIFF AND REGULATORY LANDSCAPE 87
7.2.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 87
TABLE 13 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 87
TABLE 14 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 88
TABLE 15 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 89
TABLE 16 REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 90
8 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE 91
8.1 INTRODUCTION 92
FIGURE 28 PERSONALIZED NUTRITION MARKET, BY TYPE, 2022 VS. 2027 (USD MILLION) 92
TABLE 17 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 92
TABLE 18 PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 93
8.2 ACTIVE MEASUREMENT 93
8.2.1 GROWING AWARENESS ABOUT CUSTOMIZABLE NUTRITIONAL SOLUTIONS 93
TABLE 19 ACTIVE MEASUREMENT MARKET, BY REGION, 2019–2021 (USD MILLION) 93
TABLE 20 ACTIVE MEASUREMENT MARKET, BY REGION, 2022–2027 (USD MILLION) 94
TABLE 21 ACTIVE MEASUREMENT MARKET, BY SUBTYPE, 2019–2021 (USD MILLION) 94
TABLE 22 ACTIVE MEASUREMENT MARKET, BY SUBTYPE, 2022–2027 (USD MILLION) 94
8.2.2 APPS 94
8.2.2.1 Busier lifestyles to drive demand for apps 94
8.2.3 TESTING KITS 95
8.2.3.1 Advancements in genetic profiling technologies to drive demand for testing kits 95
8.2.4 PROGRAMS 96
8.2.4.1 Increased preference for diet plans to drive demand for personalized programs 96
8.3 STANDARD MEASUREMENT 97
8.3.1 RISING HEALTH AWARENESS TO DRIVE DEMAND FOR STANDARD MEASUREMENT PLANS 97
TABLE 23 STANDARD MEASUREMENT MARKET, BY REGION, 2019–2021 (USD MILLION) 97
TABLE 24 STANDARD MEASUREMENT MARKET, BY REGION, 2022–2027 (USD MILLION) 98
9 PERSONALIZED NUTRITION MARKET, BY APPLICATION 99
9.1 INTRODUCTION 100
FIGURE 29 PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022 VS. 2027 (USD MILLION) 100
TABLE 25 PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 101
TABLE 26 PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 101
9.2 STANDARD SUPPLEMENTS 101
9.2.1 GROWING AWARENESS ABOUT NUTRITIONAL DEFICIENCY AND CUSTOMIZABLE SOLUTIONS 101
TABLE 27 STANDARD SUPPLEMENTS MARKET, BY REGION, 2019–2021 (USD MILLION) 102
TABLE 28 STANDARD SUPPLEMENTS MARKET, BY REGION, 2022–2027 (USD MILLION) 102
TABLE 29 STANDARD SUPPLEMENTS MARKET, BY SUBTYPE, 2019–2021 (USD MILLION) 102
TABLE 30 STANDARD SUPPLEMENTS MARKET, BY SUBTYPE, 2022–2027 (USD MILLION) 102
9.2.2 HEALTH NUTRITION 103
9.2.2.1 Increasing awareness about healthier lifestyles to drive demand 103
9.2.3 SPORTS NUTRITION 103
9.2.3.1 Growing need for sports enthusiasts to improve athletic performance to drive demand 103
9.3 DISEASE-BASED 104
9.3.1 CHANGING LIFESTYLES AND CUSTOMIZED SOLUTIONS TO PREVENT DISEASES TO DRIVE GROWTH 104
TABLE 31 DISEASE-BASED MARKET, BY REGION, 2019–2021 (USD MILLION) 104
TABLE 32 DISEASE-BASED MARKET, BY REGION, 2022–2027 (USD MILLION) 105
TABLE 33 DISEASE-BASED MARKET, BY SUBTYPE, 2019–2021 (USD MILLION) 105
TABLE 34 DISEASE-BASED MARKET, BY SUBTYPE, 2022–2027 (USD MILLION) 105
9.3.2 LIFESTYLE 105
9.3.2.1 Dietary habits affecting consumer lifestyles to drive demand for personalized nutrition 105
9.3.3 INHERITED 106
9.3.3.1 Growing trend of genetic testing for personalized nutrition to drive market 106
10 PERSONALIZED NUTRITION MARKET, BY END USE 107
10.1 INTRODUCTION 108
FIGURE 30 PERSONALIZED NUTRITION MARKET, BY END USE, 2022 VS. 2027 (USD MILLION) 108
TABLE 35 PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 108
TABLE 36 PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 109
10.2 DIRECT-TO-CONSUMER 109
10.2.1 INCREASING DEMAND FOR NUTRITIONAL SUPPLEMENTS TO DRIVE GROWTH 109
TABLE 37 DIRECT-TO-CONSUMER MARKET, BY REGION, 2019–2021 (USD MILLION) 109
TABLE 38 DIRECT-TO-CONSUMER MARKET, BY REGION, 2022–2027 (USD MILLION) 110
10.3 WELLNESS & FITNESS CENTERS 110
10.3.1 RISING HEALTH-CONSCIOUS POPULATION TO DRIVE DEMAND FOR PERSONALIZED NUTRITION 110
TABLE 39 WELLNESS & FITNESS CENTERS MARKET, BY REGION, 2019–2021 (USD MILLION) 110
TABLE 40 WELLNESS & FITNESS CENTERS MARKET, BY REGION, 2022–2027 (USD MILLION) 111
10.4 HOSPITALS & CLINICS 111
10.4.1 PREVENTIVE HEALTHCARE IN HOSPITALS AND CLINICS TO DRIVE MARKET 111
TABLE 41 HOSPITALS & CLINICS MARKET, BY REGION, 2019–2021 (USD MILLION) 111
TABLE 42 HOSPITALS & CLINICS MARKET, BY REGION, 2022–2027 (USD MILLION) 112
10.5 INSTITUTIONS 112
10.5.1 GROWING DEMAND FOR PERSONALIZED PROGRAMS TO IMPROVE EFFICIENCY AND PRODUCTIVITY OF INDIVIDUALS 112
TABLE 43 INSTITUTIONS MARKET, BY REGION, 2019–2021 (USD MILLION) 113
TABLE 44 INSTITUTIONS MARKET, BY REGION, 2022–2027 (USD MILLION) 113
11 PERSONALIZED NUTRITION MARKET, BY FORM 114
11.1 INTRODUCTION 115
FIGURE 31 PERSONALIZED NUTRITION MARKET, BY FORM, 2022 VS. 2027 (USD MILLION) 115
TABLE 45 PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 115
TABLE 46 PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 116
11.2 TABLETS 116
11.2.1 LONGEVITY OF TABLETS TO DRIVE MARKET 116
TABLE 47 PERSONALIZED NUTRITION MARKET FOR TABLETS, BY REGION, 2019–2021 (USD MILLION) 117
TABLE 48 PERSONALIZED NUTRITION MARKET FOR TABLETS, BY REGION, 2022–2027 (USD MILLION) 117
11.3 CAPSULES 117
11.3.1 RAPID ABSORPTION OF NUTRIENTS THROUGH CAPSULES 117
TABLE 49 PERSONALIZED NUTRITION MARKET FOR CAPSULES, BY REGION, 2019–2021 (USD MILLION) 118
TABLE 50 PERSONALIZED NUTRITION MARKET FOR CAPSULES, BY REGION, 2022–2027 (USD MILLION) 118
11.4 LIQUIDS 118
11.4.1 HIGH ABSORPTION OF LIQUIDS TO PROPEL MARKET GROWTH 118
TABLE 51 PERSONALIZED NUTRITION MARKET FOR LIQUIDS, BY REGION, 2019–2021 (USD MILLION) 119
TABLE 52 PERSONALIZED NUTRITION MARKET FOR LIQUIDS, BY REGION, 2022–2027 (USD MILLION) 119
11.5 POWDERS 120
11.5.1 EASY RELEASE OF ACTIVE INGREDIENTS TO DRIVE USAGE OF POWDER FORM 120
TABLE 53 PERSONALIZED NUTRITION MARKET FOR POWDERS, BY REGION, 2019–2021 (USD MILLION) 120
TABLE 54 PERSONALIZED NUTRITION MARKET FOR POWDERS, BY REGION, 2022–2027 (USD MILLION) 120
11.6 OTHER FORMS 121
11.6.1 RELATIVELY LOW COST OF SOFT GELS TO DRIVE MARKET 121
TABLE 55 PERSONALIZED NUTRITION MARKET FOR OTHER FORMS, BY REGION, 2019–2021 (USD MILLION) 121
TABLE 56 PERSONALIZED NUTRITION MARKET FOR OTHER FORMS, BY REGION, 2022–2027 (USD MILLION) 122
12 PERSONALIZED NUTRITION MARKET, BY REGION 123
12.1 INTRODUCTION 124
FIGURE 32 PERSONALIZED NUTRITION MARKET, BY REGION, 2022 VS. 2027 (USD MILLION) 124
FIGURE 33 CHINA TO WITNESS SIGNIFICANT GROWTH (2022–2027) 125
TABLE 57 PERSONALIZED NUTRITION MARKET, BY REGION, 2019–2021 (USD MILLION) 125
TABLE 58 PERSONALIZED NUTRITION MARKET, BY REGION, 2022–2027 (USD MILLION) 125
12.2 NORTH AMERICA 126
FIGURE 34 NORTH AMERICA: PERSONALIZED NUTRITION MARKET SNAPSHOT 126
TABLE 59 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2019–2021 (USD MILLION) 127
TABLE 60 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 127
TABLE 61 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 127
TABLE 62 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 127
TABLE 63 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 128
TABLE 64 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 128
TABLE 65 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 128
TABLE 66 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 128
TABLE 67 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 129
TABLE 68 NORTH AMERICA: PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 129
12.2.1 US 129
12.2.1.1 Presence of emerging players to create growth opportunities 129
TABLE 69 US: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 130
TABLE 70 US: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 130
TABLE 71 US: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 131
TABLE 72 US: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 131
TABLE 73 US: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 131
TABLE 74 US: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 131
12.2.2 CANADA 132
12.2.2.1 Regulations regarding nutritional products to be potential challenge 132
TABLE 75 CANADA: CRUDE INCIDENCE RATES PER 100,000 PEOPLE AGED 65 YEARS AND OLDER 132
TABLE 76 CANADA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 133
TABLE 77 CANADA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 133
TABLE 78 CANADA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 133
TABLE 79 CANADA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 133
TABLE 80 CANADA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 134
TABLE 81 CANADA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 134
12.2.3 MEXICO 134
12.2.3.1 Low dietary intake among consumers to create growth opportunities for key players 134
TABLE 82 MEXICO: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 135
TABLE 83 MEXICO: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 135
TABLE 84 MEXICO: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 135
TABLE 85 MEXICO: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 135
TABLE 86 MEXICO: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 136
TABLE 87 MEXICO: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 136
12.3 EUROPE 136
TABLE 88 EUROPE: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2019–2021 (USD MILLION) 137
TABLE 89 EUROPE: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 137
TABLE 90 EUROPE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 137
TABLE 91 EUROPE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 138
TABLE 92 EUROPE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 138
TABLE 93 EUROPE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 138
TABLE 94 EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 138
TABLE 95 EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 139
TABLE 96 EUROPE: PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 139
TABLE 97 EUROPE: PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 139
12.3.1 GERMANY 140
12.3.1.1 Aging population to drive demand for personalized solutions 140
TABLE 98 GERMANY: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 140
TABLE 99 GERMANY: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 140
TABLE 100 GERMANY: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 141
TABLE 101 GERMANY: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 141
TABLE 102 GERMANY: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 141
TABLE 103 GERMANY: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 141
12.3.2 FRANCE 142
12.3.2.1 Increasing trend of adopting high-nutrition diets to drive market growth 142
FIGURE 35 HEALTHCARE EXPENDITURE, 2019 142
TABLE 104 FRANCE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 143
TABLE 105 FRANCE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 143
TABLE 106 FRANCE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 143
TABLE 107 FRANCE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 143
TABLE 108 FRANCE: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 144
TABLE 109 FRANCE: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 144
12.3.3 UK 144
12.3.3.1 Increasing health consciousness among consumers to drive growth 144
TABLE 110 UK: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 145
TABLE 111 UK: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 145
TABLE 112 UK: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 145
TABLE 113 UK: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 145
TABLE 114 UK: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 146
TABLE 115 UK: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 146
12.3.4 ITALY 146
12.3.4.1 Growing inclination of consumers toward sports nutrition to positively impact Italian market 146
TABLE 116 ITALY: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 147
TABLE 117 ITALY: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 147
TABLE 118 ITALY: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 147
TABLE 119 ITALY: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 147
TABLE 120 ITALY: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 148
TABLE 121 ITALY: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 148
12.3.5 SPAIN 148
12.3.5.1 Growing interest in maintaining healthy lifestyle to drive market 148
TABLE 122 SPAIN: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 149
TABLE 123 SPAIN: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 149
TABLE 124 SPAIN: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 149
TABLE 125 SPAIN: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 149
TABLE 126 SPAIN: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 150
TABLE 127 SPAIN: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 150
12.3.6 REST OF EUROPE 150
12.3.6.1 Increasing premiumization trend to drive demand for customized solutions 150
TABLE 128 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 151
TABLE 129 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 151
TABLE 130 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 151
TABLE 131 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 151
TABLE 132 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 152
TABLE 133 REST OF EUROPE: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 152
12.4 ASIA PACIFIC 152
FIGURE 36 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET SNAPSHOT 153
TABLE 134 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2019–2021 (USD MILLION) 153
TABLE 135 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 154
TABLE 136 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 154
TABLE 137 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 154
TABLE 138 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 154
TABLE 139 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 155
TABLE 140 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 155
TABLE 141 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 155
TABLE 142 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 156
TABLE 143 ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 156
12.4.1 CHINA 156
12.4.1.1 Health-related concerns in China to drive personalized nutrition market 156
TABLE 144 CHINA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 157
TABLE 145 CHINA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 157
TABLE 146 CHINA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 158
TABLE 147 CHINA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 158
TABLE 148 CHINA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 158
TABLE 149 CHINA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 158
12.4.2 JAPAN 159
12.4.2.1 Aging population to drive demand for personalized nutrition 159
TABLE 150 JAPAN: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 159
TABLE 151 JAPAN: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 159
TABLE 152 JAPAN: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 160
TABLE 153 JAPAN: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 160
TABLE 154 JAPAN: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 160
TABLE 155 JAPAN: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 160
12.4.3 SOUTH KOREA 161
12.4.3.1 Favorable government initiatives and regulations to support market growth 161
TABLE 156 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 161
TABLE 157 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 161
TABLE 158 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 162
TABLE 159 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 162
TABLE 160 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 162
TABLE 161 SOUTH KOREA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 162
12.4.4 AUSTRALIA 163
12.4.4.1 Growing health concerns among individuals to drive demand for personalized solutions 163
TABLE 162 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 163
TABLE 163 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 163
TABLE 164 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 164
TABLE 165 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 164
TABLE 166 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 164
TABLE 167 AUSTRALIA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 164
12.4.5 INDIA 165
12.4.5.1 Millennials to play important role in driving demand for personalized nutrition 165
TABLE 168 INDIA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 165
TABLE 169 INDIA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 165
TABLE 170 INDIA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 166
TABLE 171 INDIA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 166
TABLE 172 INDIA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 166
TABLE 173 INDIA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 166
12.4.6 REST OF ASIA PACIFIC 167
12.4.6.1 Increasing consumer preferences for health-enriching alternatives to drive market 167
TABLE 174 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 167
TABLE 175 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 167
TABLE 176 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 167
TABLE 177 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 168
TABLE 178 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 168
TABLE 179 REST OF ASIA PACIFIC: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 168
12.5 REST OF THE WORLD 169
TABLE 180 ROW: PERSONALIZED NUTRITION MARKET, BY REGION, 2019–2021 (USD MILLION) 169
TABLE 181 ROW: PERSONALIZED NUTRITION MARKET, BY REGION, 2022–2027 (USD MILLION) 169
TABLE 182 ROW: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 169
TABLE 183 ROW: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 170
TABLE 184 ROW: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 170
TABLE 185 ROW: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 170
TABLE 186 ROW: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 170
TABLE 187 ROW: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 171
TABLE 188 ROW: PERSONALIZED NUTRITION MARKET, BY FORM, 2019–2021 (USD MILLION) 171
TABLE 189 ROW: PERSONALIZED NUTRITION MARKET, BY FORM, 2022–2027 (USD MILLION) 171
12.5.1 SOUTH AMERICA 172
12.5.1.1 Prevalence of chronic diseases leading to shift in consumer preferences for personalized products 172
TABLE 190 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 172
TABLE 191 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 172
TABLE 192 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 173
TABLE 193 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 173
TABLE 194 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 173
TABLE 195 SOUTH AMERICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 173
12.5.2 MIDDLE EAST 174
12.5.2.1 Growing lifestyle-related concerns to drive demand for personalized nutrition programs 174
FIGURE 37 OBESITY RATES IN MIDDLE EAST 174
TABLE 196 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 174
TABLE 197 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 175
TABLE 198 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 175
TABLE 199 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 175
TABLE 200 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 175
TABLE 201 MIDDLE EAST: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 176
12.5.3 AFRICA 176
12.5.3.1 Low nutrition levels among consumers to present growth opportunities for personalized nutrition 176
TABLE 202 AFRICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2019–2021 (USD MILLION) 176
TABLE 203 AFRICA: PERSONALIZED NUTRITION MARKET, BY PRODUCT TYPE, 2022–2027 (USD MILLION) 177
TABLE 204 AFRICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2019–2021 (USD MILLION) 177
TABLE 205 AFRICA: PERSONALIZED NUTRITION MARKET, BY APPLICATION, 2022–2027 (USD MILLION) 177
TABLE 206 AFRICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2019–2021 (USD MILLION) 177
TABLE 207 AFRICA: PERSONALIZED NUTRITION MARKET, BY END USE, 2022–2027 (USD MILLION) 178
13 COMPETITIVE LANDSCAPE 179
13.1 OVERVIEW 179
13.2 MARKET SHARE ANALYSIS, 2O21 179
FIGURE 38 MARKET SHARE, 2021 180
13.3 STRATEGIES ADOPTED BY KEY PLAYERS 180
13.4 REVENUE SHARE ANALYSIS OF KEY PLAYERS 182
FIGURE 39 TOTAL REVENUE ANALYSIS OF KEY PLAYERS, 2019–2021 (USD BILLION) 182
13.5 COMPANY EVALUATION QUADRANT (KEY PLAYERS) 183
13.5.1 STARS 183
13.5.2 EMERGING LEADERS 183
13.5.3 PERVASIVE PLAYERS 183
13.5.4 PARTICIPANTS 183
FIGURE 40 PERSONALIZED NUTRITION MARKET: COMPANY EVALUATION QUADRANT, 2020 (KEY PLAYERS) 184
13.6 PRODUCT FOOTPRINT 185
TABLE 208 KEY PLAYERS’ FOOTPRINT, BY PRODUCT TYPE 185
TABLE 209 KEY PLAYERS’ PRODUCT FOOTPRINT, BY APPLICATION 185
TABLE 210 KEY PLAYERS’ PRODUCT FOOTPRINT, BY REGION 186
TABLE 211 KEY PLAYERS’ OVERALL FOOTPRINT 187
13.7 STARTUP/SME EVALUATION QUADRANT (OTHER PLAYERS) 187
13.7.1 PROGRESSIVE COMPANIES 187
13.7.2 STARTING BLOCKS 187
13.7.3 RESPONSIVE COMPANIES 187
13.7.4 DYNAMIC COMPANIES 188
TABLE 212 PERSONALIZED NUTRITION: COMPETITIVE BENCHMARKING OF KEY STARTUPS/SMES 188
FIGURE 41 PERSONALIZED NUTRITION MARKET: COMPANY EVALUATION QUADRANT, 2020 (OTHER PLAYERS) 189
13.8 PRODUCT FOOTPRINT 190
TABLE 213 OTHER PLAYERS’ FOOTPRINT, BY PRODUCT TYPE 190
TABLE 214 OTHER PLAYERS’ PRODUCT FOOTPRINT, BY APPLICATION 190
TABLE 215 OTHER PLAYERS’ PRODUCT FOOTPRINT, BY REGION 191
TABLE 216 OTHER PLAYERS’ OVERALL FOOTPRINT 191
13.9 COMPETITIVE SCENARIO 192
13.9.1 PRODUCT LAUNCHES 192
TABLE 217 PERSONALIZED NUTRITION MARKET: PRODUCT LAUNCHES, 2019–2022 192
13.9.2 DEALS 194
TABLE 218 PERSONALIZED NUTRITION MARKET: DEALS, 2019–2022 194
13.9.3 OTHERS 197
TABLE 219 PERSONALIZED NUTRITION MARKET: EXPANSIONS, 2019 - 2022 197

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Table of Contents

Summary

According to MarketsandMarkets, the global personalized nutrition market size is estimated to be valued at USD 11.3 Billion in 2022. It is projected to reach USD 23.3 Billion by 2027, recording a CAGR of 15.5%, in terms of value. There is convincing evidence that adopting a proper lifestyle (including nutrition) can be more beneficial than pharmacological treatment in the prevention of diseases in susceptible patients. Dietary elements are known to play a role in health and diseases. Dietary guidelines that are too generalized have little effect and frequently only slightly increase food intake. Thus, personalizing dietary advice by considering the recipients’ unique traits may boost motivation for dietary adjustments.

“By product type, active measurement is projected to account for the largest market share during the forecast period.”
Based on product type, the active measurement segment is projected to account for the largest share in the market during the forecast period. Rising health concerns have encouraged people to adapt to personalized and specific diets, such as keto, paleo, and plant-based diets, which are projected to drive the demand for personalized nutrition programs. Moreover, changing lifestyle patterns have led adults to use apps for personalized nutrition. These factors are projected to drive the demand for active measurement tools in the personalized nutrition market.
“By application, the standard supplements segment is forecasted to account for the largest market share during the review period.”
Shifting consumer demands are encouraging health-enriching choices, which provide an opportunity to develop personalized solutions for addressing health issues. Consumers seek to obtain tailor-made solutions as a part of their daily routine. With the changing consumer preferences, the demand for dietary, nutritional, and food-based supplements is projected to remain high.
“By end use, the direct-to-consumer segment is forecasted to account for the largest share in the market.”
Consumers are becoming aware of their body type and are curious to know about the solutions available. The adaptability among consumers for personalized nutrition and changing requirements are some of the major factors that are projected to drive the growth of the direct-to-customer segment in the personalized nutrition market.
“By form, the tablets segment is forecasted to account for the largest market share during the review period.”
The compressibility of tablets ensures that they can hold more nutrients than a capsule while being compact and providing long-lasting benefits. Moreover, tablets can be crushed and mixed into a drink for those who cannot swallow pills. These factors drive the growth of the segment in the global personalized nutrition market.
“North America is projected to account for the largest share in the personalized nutrition market during the forecast period.”
The rising incomes in North America will contribute to the increasing buying power of consumers, which, in turn, will enable them to purchase personalized diets according to their preferences. The region is witnessing increased obesity rates, which is further projected to drive the demand for personalized nutrition. Hectic and busier lifestyles have encouraged consumers in the region to move toward dietary supplements tailored to their specific needs.

Break-up of Primaries
 By Company Type: Tier 1 – 30%, Tier 2 – 25%, and Tier 3 – 45%
 By Designation: Manager - 25%, CXOs – 40%, and Executives – 35%
 By Region: Asia Pacific – 40%, Europe - 30%, North America - 16%, and RoW - 14%

Leading players profiled in this report include the following:
• BASF SE (Germany)
• DSM (Netherlands)
• Herbalife Nutrition Ltd. (US)
• Amway (US)
• DNAfit (UK)
• Wellness Coaches USA, LLC. (US)
• Atlas Biomed (UK)
• Care/of (US)
• Viome Life Sciences, Inc. (US)
• Persona Nutrition (US)
• Balchem Corporation (US)
• Zipongo, Inc. (US)

Research Coverage
This report segments the personalized nutrition market based on product type, application, end use, form, and region. In terms of insights, this research report focuses on various levels of analyses—competitive landscape, pricing insights, end-use analysis, and company profiles—which together comprise and discuss the basic views on the emerging & high-growth segments of the personalized nutrition market, high-growth regions, countries, industry trends, drivers, restraints, opportunities, and challenges.
Reasons to buy this report
• To get a comprehensive overview of the personalized nutrition market
• To gain wide-ranging information about the top players in this industry, their product portfolio details, and the key strategies adopted by them
• To gain insights about the major countries/regions, in which the personalized nutrition market is flourishing

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世界各国の「市場・技術・法規制などの」実情を調査・収集される時には、データリソース社にご相談ください。
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ご注文は、お電話またはWEBから承ります。お見積もりの作成もお気軽にご相談ください。

本レポートと同分野（在宅・地域医療）の最新刊レポート

MarketsandMarkets 社の最新刊レポート

本レポートと同じKEY WORD（wellness）の最新刊レポート

よくあるご質問

MarketsandMarkets社はどのような調査会社ですか?

調査レポートの納品までの日数はどの程度ですか?

注文の手続きはどのようになっていますか?

お支払方法の方法はどのようになっていますか?

データリソース社はどのような会社ですか?