Summary

Refillable Deodorants Market Growth & Trends

The global refillable deodorants market size is expected to reach USD 343.01 million by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 7.1% from 2023 to 2030. The refillable deodorants are gaining increased significance in the beauty industry. Consumers might not always have the means to purchase high-end fragrances, but they often choose body sprays and deodorants from luxury brands for the sake of owning the brand and its scent. Recognizing this opportunity, several manufacturers have expanded their product lines to include refillable deodorants.

Beauty brands are actively introducing innovative ways to provide consumers with refills for an expanding range of products while prioritizing packaging durability to reduce landfill waste. Grove Collaborative, for instance, has adopted aluminum for its plastic-free refill system, which was introduced in May for its Peach product line. This kit includes three new stick products, such as Soothing Body Lotion, All-Over Body Balm, and Deodorant. To refill the round aluminum case, users are supposed to simply push up on the bottom to release the stick, insert the refill, and rotate it down until it clicks.

Similarly, Birchbox offers a multi-purpose stick called "Beauty Balm" under its in-house brand "Re.fil." This balm serves various purposes, including moisturizing lips, cuticles, and elbows. The round refillable package is made entirely from post-consumer recycled materials, and the refill is provided in a paper tube.

This trend has led prominent manufacturers to place a heightened emphasis on research and development initiatives, leading to the expansion of green chemistry and the broader green sector. The shift in consumer inclination towards natural and organic products, along with increasing adoption of environmentally friendly alternatives, is projected to drive market progress. Manufacturers of organic products are dedicating substantial time, financial resources, and effort to formulate efficacious and sustainable products.

Furthermore, supermarkets and hypermarkets hold a significant share of the market. Beauty and personal care products that include refillable deodorants by various local and international brands are easily accessible at these stores and customers have a variety to choose from. The products are also available at discounted prices to generate consumer interest. In a supermarket, a variety of products are available under one roof, allowing customers to choose and buy products from there.

Refillable Deodorants Market Report Highlights

• Based on type, the refillable spray deodorants segment dominated the market in 2022 with a revenue share of around 60%. Spray deodorants function by rapidly providing a revitalizing and effective sensation to the underarms. One of the factors propelling the adoption of spray deodorant is its quick drying time and cleaner application, which will help remove any deodorant residue on the fabric

• Based on packaging, the others packaging segment such as recycled paper, recycled plastic, and more are expected to witness substantial growth over the forecast period from 2023 to 2030. Key players nowadays offer various packaging options that include recyclable plastic, recyclable paper, etc. to meet the consumer requirements for eco-friendly products with sustainable packaging

• Based on distribution channel, the online segment is anticipated to register the fastest CAGR of 8.0% due to its convenience, flexibility, and consumer comfort with this channel. Subscriptions offered by company-owned online channels are projected to be one of the key drivers of the demand for refillable deodorants through online platform

• Based on region, Central & South America is projected to emerge as a lucrative region for refillable deodorants owing to the rise in focus of attention towards personal care and grooming products

ページTOPに戻る

Table of Contents

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segmental Outlook
2.3. Regional Outlook
Chapter 3. Refillable Deodorants Market Variables, Trends & Scope
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Industry Challenges
3.3.4. Industry Opportunities
3.4. Industry Analysis Tools
3.4.1. Industry Analysis - Porter’s
3.4.1.1. Supplier Power
3.4.1.2. Buyer Power
3.4.1.3. Substitution Threat
3.4.1.4. Threat from New Entrant
3.4.1.5. Competitive Rivalry
3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decision
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
Chapter 5. Refillable Deodorants Market: Type Estimates & Trend Analysis
5.1. Type Movement Analysis & Market Share, 2022 & 2030
5.2. Refillable Deodorants Market Estimates & Forecast, By Type (USD Million)
5.2.1. Refillable Spray Deodorant
5.2.2. Refillable Stick Deodorant
Chapter 6. Refillable Deodorants Market: Packaging Estimates & Trend Analysis
6.1. Packaging Movement Analysis & Market Share, 2022 & 2030
6.2. Refillable Deodorants Market Estimates & Forecast, By Packaging (USD Million)
6.2.1. Metal
6.2.2. Glass
6.2.3. Plastic
6.2.4. Paper
6.2.5. Others (Recycled Paper, Recycled Plastic, etc.)
Chapter 7. Refillable Deodorants Market: Distribution Channel Estimates & Trend Analysis
7.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030
7.2. Refillable Deodorants Market Estimates & Forecast, By Distribution Channel (USD Million)
7.2.1. Online
7.2.2. Offline
7.2.2.1. Supermarkets & Hypermarkets
7.2.2.2. Specialty Stores
7.2.2.3. Drugstore/Pharmacies
Chapter 8. Refillable Deodorants Market: Regional Estimates & Trend Analysis
8.1. Regional Movement Analysis & Market Share, 2022 & 2030
8.2. North America
8.2.1. North America refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.2.2. U.S.
8.2.2.1. Key country dynamics
8.2.2.2. U.S. refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.2.3. Canada
8.2.3.1. Key country dynamics
8.2.3.2. Canada refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.2.4. Mexico
8.2.4.1. Key country dynamics
8.2.4.2. Mexico refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.3. Europe
8.3.1. Europe refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.3.2. UK
8.3.2.1. Key country dynamics
8.3.2.2. UK refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.3.3. Germany
8.3.3.1. Key country dynamics
8.3.3.2. Germany refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.3.4. France
8.3.4.1. Key country dynamics
8.3.4.2. France refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.3.5. Spain
8.3.5.1. Key country dynamics
8.3.5.2. Spain refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.3.6. Italy
8.3.6.1. Key country dynamics
8.3.6.2. Italy refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.4. Asia Pacific
8.4.1. Asia Pacific refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.4.2. China
8.4.2.1. Key country dynamics
8.4.2.2. China refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.4.3. India
8.4.3.1. Key country dynamics
8.4.3.2. India refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.4.4. Japan
8.4.4.1. Key country dynamics
8.4.4.2. Japan refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.4.5. Australia & New Zealand
8.4.5.1. Key country dynamics
8.4.5.2. Australia & New Zealand refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.5. Central & South America
8.5.1. Central & South America refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.5.2. Brazil
8.5.2.1. Key country dynamics
8.5.2.2. Brazil refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.6. Middles East & Africa
8.6.1. Middles East & Africa refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.6.2. South Africa
8.6.2.1. Key country dynamics
8.6.2.2. South Africa refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
8.6.3. UAE
8.6.3.1. Key country dynamics
8.6.3.2. South Africa refillable deodorants market estimates & forecast, 2017 - 2030 (USD Million)
Chapter 9. Refillable Deodorants Market: Competitive Landscape
9.1. List of key companies analyzed in this section includes:
9.1.1. Unilever Plc.
9.1.2. The Procter & Gamble Company
9.1.3. by Humankind
9.1.4. Grove Collaborative, Inc.
9.1.5. Noniko
9.1.6. Myro
9.1.7. Asuvi
9.1.8. The Lekker Company
9.1.9. Fussy Ltd
9.1.10. Proverb Skincare
9.2. Recent Developments & Impact Analysis, By Key Market Participants
9.3. Company Categorization
9.4. Participant’s Overview
9.5. Financial Performance
9.6. Product Benchmarking
9.7. Company Market Share Analysis, 2022 (Value % Share)
9.8. Company Heat Map Analysis
9.9. Strategy Mapping