仮想イベントプラットフォーム市場：コンポーネント（プラットフォーム、サービス）、組織規模、エンドユーザー（企業、政府、教育、医療、第三者プランナー、協会、非営利）、地域別 - 2027年までの世界予測

Virtual Event Platform Market by Component (Platform and Services), Organization Size, End User (Corporations, Governments, Education, Healthcare, Third-party Planners, Associations, Non-Profit) and Region - Global Forecast to 2027

仮想イベントプラットフォームの世界市場規模は、予測期間中に19.8%の年間平均成長率（CAGR）で成長し、2022年の124億米ドルから2027年には306億米ドルに達すると予想されています。市場の成長を促進すると予想さ... もっと見る

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MarketsandMarkets マーケッツアンドマーケッツ	2023年2月27日	US$4,950 シングルユーザライセンスライセンス・価格情報注文方法はこちら	241	267	英語

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仮想イベントプラットフォームの世界市場規模は、予測期間中に19.8%の年間平均成長率（CAGR）で成長し、2022年の124億米ドルから2027年には306億米ドルに達すると予想されています。市場の成長を促進すると予想される主な要因は、パンデミック時にリモートワークや社会的距離を置く規範に大きくシフトし、何百万もの企業が対面式の物理的イベントを中止して、分散したオーディエンスとつながるための代替手段としてウェビナーやバーチャルイベントにシフトしたこと、分散型およびハイブリッド型ワークの持続可能な影響、デジタルチャネル、ウェビナー、バーチャルイベントの導入などです。
仮想イベントプラットフォームの世界市場に対する景気後退の影響
調査研究によると、景気後退期においても、グローバル企業は、ITコンサルティング予算の策定、計画、実施、支出に慎重になることはあっても、デジタルトランスフォーメーションの取り組みを中止したり停止したりすることはないと予想されます。2008年から2010年にかけての景気後退期には、展示会の収益は約15％減少しています。これは、スポンサーシップの低下、サブスクリプションの減少、参加者の減少が主な要因です。しかし、2022-23会計年度には、経済的な問題があるにもかかわらず、バーチャルイベントプラットフォームベンダーは、多様な製品と効果的なサービスにより、60-70%まで規模を拡大することができました。不況下での会場費の高騰は、世界中のいくつかの組織や企業にとって課題となっています。企業は、このようなインフレの時代に、不測の事態に備え、代替策を検討しています。

予測期間中、サービス分野がより高いCAGRを維持する
コンポーネントに基づいて、仮想イベントプラットフォーム市場は、プラットフォームとサービスの2つのカテゴリに分類されます。サービスセグメントは、バーチャルイベントプラットフォームの容易な展開、統合、および適切な機能のために必要です。サービス分野はさらに、トレーニングとコンサルティング、サポートとメンテナンス、展開と統合に区分される。例えば、統合サービスプロバイダーは、CRM、分析ツール、AIを搭載したマッチング支援など、必要なアプリなどの他のツールとプラットフォームをシームレスに統合し、同じ考えを持つ参加者のエンゲージメントとネットワーキングの機会を強化することを目的としています。
法人向けセグメントは予測期間中に大きな成長を遂げると予想される
バーチャルイベントプラットフォーム市場では、法人向けが最も大きなシェアを占めています。企業には、航空宇宙・防衛、製薬、テクノロジー、自動車、銀行、金融サービス、保険、ビジネスリファレンス、エネルギー・電力、エンジニアリング、食品・農業、法律・法務などの業種がある。民間企業や上場企業を含む企業や法人は、ターゲットオーディエンスとのコミュニケーション、ビジネスのプロモーション、その他いくつかのビジネス機能のために、デジタルイベントプラットフォームを導入しています。仮想イベントプラットフォームによって、企業はデータベースや予算の管理、イベントの宣伝、イベントでの代表者の参加、企業イベントの円滑な運営を実現し、代表者に豊かでストレスのない体験を提供することができます。企業は、ブランドプロモーション戦略にバーチャルイベントを加えることで、積極的に利益を得ています。
予測期間中、ヨーロッパが大きな成長を遂げる
モバイル機器の大量導入と高いインターネット普及率が、欧州のバーチャルイベントプラットフォーム市場の成長を促進する主な要因となっています。欧州では、ビジネス戦略の転換や経済状況の変化により、バーチャルイベントプラットフォームの導入が顕著になっています。同地域の主な分析対象国は、英国、ドイツ、フランスです。英国のIT＆ITeS業界は、ビジネス顧客の基盤を確立している。この地域の企業は強力な技術的専門知識を持っており、IT予算も大きい。ビッグデータ、ゲーミフィケーション、聴衆の参加と代表者の参加、ハイブリッドミーティングは、バーチャルイベントプラットフォーム市場の将来を形作る主要なイベントトレンドの一部です。この地域の企業は、さまざまなイベントを管理するためのデジタルプラットフォームに注目しています。クラウドの普及率の上昇や、スマートフォンやスマートデバイスの利用の増加により、バーチャルイベントプラットフォームの採用が進むと予想されています。また、この地域の中小企業は、事業の成長を維持するためのブランド構築やパフォーマンスのニーズに応えるため、デジタルイベントプラットフォーム（仮想およびハイブリッド）を採用している。
仮想イベントプラットフォーム市場で事業を展開する様々な主要企業・団体の最高経営責任者（CEO）、最高マーケティング責任者（CMO）、副社長（VP）、常務取締役（MD）、技術・イノベーション担当役員、関連主要幹部に対して詳細なインタビューを実施しました。
 企業別 - Tier I-37%、Tier II-25%、Tier III-38%。
 職位別 - Cレベルエグゼクティブ-22％、ディレクターレベル-33％、その他-45％。
 地域別 - 北米-42％、欧州-25％、APAC-18％、RoW-15％。

仮想イベントプラットフォーム市場は、主に6Connex（米国）、Cvent（米国）、Remo（米国）、Hubilo（米国）、vFairs（米国）、BigMarker（米国）、Zoom（米国）、Hopin（英国）、Microsoft（米国）、Cisco（米国）、Kestone（インド）、Acelevents（米国）、Whorova（米国）、EventMobi（カナダ）、On24（米国）などのベンダーによって支配されています、Vconfex（インド）、Samaaro（インド）、Aventri（米国）、Intrado（米国）、Bizzabo（米国）、Airmeet（インド）、Attendify（インド）、Splash（米国）、HeySummit（英国）、Pheedloop（カナダ）、Socio（米国）、Vconferenceonline（米国）、SpotMe（スイス）、Orbit（オーストラリア）、Brella（米国）、Run the World（米国）およびEventcube（米国）。
調査対象
本レポートでは、世界のバーチャルイベントプラットフォーム市場をコンポーネント別に分類しています。仮想イベントプラットフォームは、プラットフォームとサービスの2つに分類される。組織規模別では、大企業、中堅企業、小企業の3つのカテゴリーに区分される。エンドユーザー別では、非営利団体、政府、教育、医療・ライフサイエンス、サードパーティープランナー、協会、企業などに区分される。地域別では、北米、欧州、APAC、MEA、中南米に区分されています。
本レポートの主な利点
本レポートは、仮想イベントプラットフォーム市場全体とサブセグメントの収益数の最も近い近似値に関する情報を提供することで、本市場のマーケットリーダー/新規参入者の助けとなるでしょう。本レポートは、関係者が競争環境を理解し、自社のビジネスをより良く位置づけ、適切な市場参入戦略を計画するための洞察を得るのに役立つだろう。本レポートは、関係者が市場の鼓動を理解し、主要な市場促進要因、阻害要因、課題、機会、COVID-19の影響に関する情報を提供するのに役立つと思われます。

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1 INTRODUCTION 22
1.1 STUDY OBJECTIVES 22
1.2 MARKET DEFINITION 22
1.2.1 INCLUSIONS AND EXCLUSIONS 23
1.3 MARKET SCOPE 23
1.3.1 MARKET SEGMENTATION 24
1.3.2 REGIONAL SCOPE 24
1.3.3 YEARS CONSIDERED 25
1.4 CURRENCY CONSIDERED 25
1.5 UNITS CONSIDERED 25
TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2017–2021 25
1.6 STAKEHOLDERS 26
1.7 SUMMARY OF CHANGES 26
2 RESEARCH METHODOLOGY 27
2.1 RESEARCH DATA 27
FIGURE 1 VIRTUAL EVENT PLATFORM MARKET: RESEARCH DESIGN 27
2.1.1 SECONDARY DATA 28
2.1.2 PRIMARY DATA 29
TABLE 2 LIST OF KEY PRIMARY INTERVIEW PARTICIPANTS 29
2.1.2.1 Breakdown of primary interviews 30
FIGURE 2 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION 30
2.1.2.2 Key industry insights 30
2.2 MARKET BREAKDOWN AND DATA TRIANGULATION 31
FIGURE 3 DATA TRIANGULATION 31
2.3 MARKET SIZE ESTIMATION 32
FIGURE 4 VIRTUAL EVENT PLATFORM MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 32
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY—APPROACH 1 (SUPPLY-SIDE): REVENUE OF SERVICES FROM VENDORS 33
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH (SUPPLY-SIDE): COLLECTIVE REVENUE OF VIRTUAL EVENT PLATFORM MANAGEMENT VENDORS 34
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY—APPROACH 2 (DEMAND-SIDE): REVENUE GENERATED FROM VERTICALS (1/2) 35
FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY—APPROACH 2 (DEMAND-SIDE): REVENUE GENERATED FROM ORGANIZATIONS (2/2) 35
2.4 MARKET FORECAST 36
TABLE 3 MARKET GROWTH FORECAST 36
2.4.1 RECESSION IMPACT 37
2.5 RESEARCH ASSUMPTIONS 37
2.6 LIMITATIONS OF STUDY 38
3 EXECUTIVE SUMMARY 39
FIGURE 9 VIRTUAL EVENT PLATFORM MARKET: GLOBAL SNAPSHOT 39
3.1 VIRTUAL EVENT PLATFORM MARKET: OVERVIEW OF RECESSION IMPACT 40
3.2 VIRTUAL EVENT PLATFORM MARKET: OVERVIEW OF SEGMENTS 41
FIGURE 10 FASTEST-GROWING SEGMENTS IN VIRTUAL EVENT PLATFORM MARKET 42
FIGURE 11 SERVICES COMPONENT TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 42
FIGURE 12 SMALL ENTERPRISES TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD, BY ORGANIZATION SIZE 43
FIGURE 13 CORPORATIONS END USER SEGMENT HELD THE LARGEST MARKET SIZE IN 2022 43
FIGURE 14 VIRTUAL EVENT PLATFORM MARKET: REGIONAL SNAPSHOT 44
4 PREMIUM INSIGHTS 45
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN VIRTUAL EVENT PLATFORM MARKET 45
FIGURE 15 RISING DEMAND FOR DIGITAL MEDIA PLATFORMS AND DIGITALIZATION TO DRIVE ADOPTION OF VIRTUAL EVENT PLATFORMS 45
4.2 VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022 VS 2027 45
FIGURE 16 PLATFORM COMPONENT TO HAVE LARGER MARKET SHARE IN 2027 45
4.3 VIRTUAL EVENT PLATFORM MARKET, BY SERVICE, 2022 VS. 2027 46
FIGURE 17 SUPPORT & MAINTENANCE SERVICES TO HAVE LARGEST MARKET SHARE IN 2027 46
4.4 VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2022 VS. 2027 46
FIGURE 18 LARGE ENTERPRISES TO HAVE HIGHEST MARKET SHARE IN 2027 46
4.5 VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2022 VS. 2027 47
FIGURE 19 CORPORATIONS END USER SEGMENT TO HAVE LARGEST MARKET SHARE IN 2027 47
4.6 VIRTUAL EVENT PLATFORM MARKET---INVESTMENT SCENARIO 47
FIGURE 20 ASIA PACIFIC TO EMERGE AS BEST MARKET FOR INVESTMENT DURING FORECAST PERIOD 47
5 MARKET OVERVIEW AND INDUSTRY TRENDS 48
5.1 INTRODUCTION 48
5.2 MARKET DYNAMICS 48
FIGURE 21 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES IN VIRTUAL EVENT PLATFORM MARKET 48
5.2.1 DRIVERS 49
5.2.1.1 Adoption of digital media marketing platform to expand audience base 49
FIGURE 22 IT SPEND (AS A PERCENTAGE OF REVENUE), BY INDUSTRY TYPE, 2020 49
5.2.1.2 Rise in popularity of online streaming to replace in-person presentation 49
FIGURE 23 MOBILE CONNECTIONS BY NETWORK TYPE (AS A PERCENTAGE OF REGIONAL POPULATION), 2023 50
5.2.1.3 Transition of businesses to remote working approaches 50
5.2.1.4 Cloud services gaining popularity in small and medium enterprises 50
FIGURE 24 PUBLIC CLOUD EXPENDITURE TRENDS, BY REVENUE SHARE OF ENTERPRISES, 2021 51
5.2.1.5 Enhanced accuracy in collecting customer information 51
5.2.2 RESTRAINTS 51
5.2.2.1 Lack of technological expertise in integrating virtual event software 51
5.2.2.2 Network inconsistency and lack of communication infrastructure 52
5.2.3 OPPORTUNITIES 52
5.2.3.1 Automation and advancements in AI to improve audience experience 52
5.2.3.2 Rise in demand for communication platforms across enterprises 52
5.2.3.3 Surge in dependence on BYOD and CYOD solutions 52
5.2.3.4 Scope to empower continuous digital engagement 53
5.2.4 CHALLENGES 53
5.2.4.1 Data privacy and security issues with virtual event platforms 53
5.2.4.2 Lack of two-way communication 53
5.2.4.3 Difficulties in integration 53
5.2.4.4 Lack of effective designing of proper content strategy 53
5.3 USE CASES 54
5.3.1 MATRIX NETWORKS IMPLEMENTED VFAIRS SOLUTION TO BUILD ITS BRAND IMAGE 54
5.3.2 CISCO PROVIDED CISCO WEBEX MEETING SOLUTIONS TO FACILITATE REMOTE WORK 54
5.3.3 HIRE SPACE DEPLOYED BRELLA VIRTUAL EVENT SOFTWARE TO DELIVER QUALITY CONTENT 100% VIRTUALLY 55
5.3.4 SALESFORCE MIGRATED TO 6CONNEX VIRTUAL EVENT PLATFORM TO IMPROVE EMPLOYEE PARTICIPATION 55
5.3.5 BIZZABO PROVIDED A VIRTUAL CONFERENCE PLATFORM TO CREATE A VIRTUAL NETWORKING ENVIRONMENT 55
5.4 ECOSYSTEM MAPPING 56
FIGURE 25 VIRTUAL EVENT PLATFORM MARKET: ECOSYSTEM 56
5.5 TECHNOLOGY ANALYSIS 57
5.5.1 ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING 57
5.5.2 CLOUD 57
5.5.3 BIG DATA AND ANALYTICS 57
5.5.4 AUGMENTED REALITY AND VIRTUAL REALITY 57
5.6 PRICING ANALYSIS 58
TABLE 4 PRICING ANALYSIS: VIRTUAL EVENT PLATFORM MARKET (1/2) 58
TABLE 5 PRICING ANALYSIS: VIRTUAL EVENT PLATFORM MARKET (2/2) 58
5.7 PATENT ANALYSIS 59
FIGURE 26 NUMBER OF PATENT DOCUMENTS PUBLISHED DURING 2012–2022 59
FIGURE 27 TOP FIVE PATENT OWNERS (GLOBAL) 59
TABLE 6 TOP 10 PATENT APPLICANTS 60
TABLE 7 KEY PATENTS GRANTED TO VENDORS 60
5.8 PORTER’S FIVE FORCES ANALYSIS 61
FIGURE 28 PORTER’S FIVE FORCES ANALYSIS: VIRTUAL EVENT PLATFORM MARKET 61
TABLE 8 VIRTUAL EVENT PLATFORM MARKET: PORTER’S FIVE FORCES ANALYSIS 61
5.8.1 THREAT OF NEW ENTRANTS 62
5.8.2 THREAT OF SUBSTITUTES 62
5.8.3 BARGAINING POWER OF SUPPLIERS 62
5.8.4 BARGAINING POWER OF BUYERS 62
5.8.5 INTENSITY OF COMPETITIVE RIVALRY 62
5.9 KEY STAKEHOLDERS AND BUYING CRITERIA 63
5.9.1 KEY STAKEHOLDERS IN BUYING PROCESS 63
FIGURE 29 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP END USES 63
TABLE 9 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP END USES (%) 63
5.9.2 BUYING CRITERIA 63
FIGURE 30 KEY BUYING CRITERIA FOR TOP END USES 64
TABLE 10 KEY BUYING CRITERIA FOR TOP END USES 64
5.10 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 65
FIGURE 31 VIRTUAL EVENT PLATFORM MARKET: TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 65
5.11 KEY CONFERENCES AND EVENTS IN 2023 66
TABLE 11 VIRTUAL EVENT PLATFORM MARKET: DETAILED LIST OF CONFERENCES AND EVENTS 66
5.12 REGULATORY LANDSCAPE 66
5.12.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 66
TABLE 12 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 66
TABLE 13 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 67
TABLE 14 ASIA PACIFIC: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 67
TABLE 15 REST OF THE WORLD: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 67
5.12.2 REGULATIONS, BY REGION 68
5.12.2.1 North America 68
5.12.2.2 Europe 69
5.12.2.3 Asia Pacific 70
5.12.2.4 Middle East and South Africa 71
5.12.2.5 Latin America 71

6 VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT 72
6.1 INTRODUCTION 73
6.1.1 COMPONENTS: VIRTUAL EVENT PLATFORM MARKET DRIVERS 73
FIGURE 32 SERVICES COMPONENT SEGMENT TO GROW AT A HIGHER CAGR IN VIRTUAL EVENT PLATFORM MARKET 73
TABLE 16 VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 74
TABLE 17 VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 74
TABLE 18 VIRTUAL EVENT PLATFORM MARKET, BY SERVICES COMPONENT, 2018–2021 (USD MILLION) 74
TABLE 19 VIRTUAL EVENT PLATFORM MARKET, BY SERVICES COMPONENT, 2022–2027 (USD MILLION) 74
6.2 PLATFORM 75
6.2.1 EVENT REGISTRATION AND TICKETING 75
6.2.2 EVENT PLANNING 75
6.2.3 AUDIENCE ENGAGEMENT AND COMMUNICATION 75
6.2.4 CONTENT MANAGEMENT 75
6.2.5 VENUE MANAGEMENT 75
6.2.6 SPONSORSHIP OPPORTUNITIES 76
6.2.7 ANALYTICS AND REPORTING 76
TABLE 20 PLATFORM: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 76
TABLE 21 PLATFORM: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 76
6.3 SERVICES 77
FIGURE 33 SUPPORT & MAINTENANCE SERVICES SEGMENT TO GROW AT HIGHEST CAGR 77
TABLE 22 SERVICES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 77
TABLE 23 SERVICES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 78
6.3.1 TRAINING & CONSULTING 78
TABLE 24 TRAINING & CONSULTING: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 78
TABLE 25 TRAINING & CONSULTING: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 78
6.3.2 DEPLOYMENT & INTEGRATION 79
TABLE 26 DEPLOYMENT & INTEGRATION: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 79
TABLE 27 DEPLOYMENT & INTEGRATION: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 79
6.3.3 SUPPORT & MAINTENANCE 79
TABLE 28 SUPPORT & MAINTENANCE: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 80
TABLE 29 SUPPORT & MAINTENANCE: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 80
7 VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE 81
7.1 INTRODUCTION 82
7.1.1 ORGANIZATION SIZE: VIRTUAL EVENT PLATFORM MARKET DRIVERS 82
TABLE 30 VIRTUAL EVENT PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2018–2021 (USD MILLION) 82
TABLE 31 VIRTUAL EVENT PLATFORM MARKET SIZE, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION) 83
FIGURE 34 SMALL ENTERPRISES SEGMENT TO GROW AT HIGHEST CAGR 83
7.2 LARGE ENTERPRISES 83
TABLE 32 LARGE ENTERPRISES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 84
TABLE 33 LARGE ENTERPRISES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 84
7.3 MEDIUM-SIZED ENTERPRISES 84
TABLE 34 MEDIUM-SIZED ENTERPRISES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 85
TABLE 35 MEDIUM-SIZED ENTERPRISES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 85
7.4 SMALL ENTERPRISES 85
TABLE 36 SMALL ENTERPRISES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 86
TABLE 37 SMALL ENTERPRISES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 86
8 VIRTUAL EVENT PLATFORM MARKET, BY END USER 87
8.1 INTRODUCTION 88
8.1.1 END USERS: VIRTUAL EVENT PLATFORM MARKET DRIVERS 88
FIGURE 35 THIRD-PARTY PLANNERS END USER SEGMENT TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 88
TABLE 38 VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2018–2021 (USD MILLION) 89
TABLE 39 VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2022–2027 (USD MILLION) 89
8.2 CORPORATIONS 90
TABLE 40 CORPORATIONS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 90
TABLE 41 CORPORATIONS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 90
8.3 GOVERNMENTS 91
TABLE 42 GOVERNMENTS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 91
TABLE 43 GOVERNMENTS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 91
8.4 EDUCATIONAL INSTITUTIONS 92
TABLE 44 EDUCATIONAL INSTITUTIONS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 92
TABLE 45 EDUCATIONAL INSTITUTIONS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 92
8.5 HEALTHCARE & LIFE SCIENCES 93
TABLE 46 HEALTHCARE & LIFE SCIENCES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 93
TABLE 47 HEALTHCARE & LIFE SCIENCES: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 93
8.6 THIRD-PARTY PLANNERS 94
TABLE 48 THIRD-PARTY PLANNERS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 94
TABLE 49 THIRD-PARTY PLANNERS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 94
8.7 ASSOCIATIONS 95
TABLE 50 ASSOCIATIONS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 95
TABLE 51 ASSOCIATIONS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 95
8.8 NON-PROFIT ORGANIZATIONS 96
TABLE 52 NON-PROFIT ORGANIZATIONS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 96
TABLE 53 NON-PROFIT ORGANIZATIONS: VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 96
9 VIRTUAL EVENT PLATFORM MARKET, BY REGION 97
9.1 INTRODUCTION 98
FIGURE 36 ASIA PACIFIC TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 98
TABLE 54 VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2018–2021 (USD MILLION) 98
TABLE 55 VIRTUAL EVENT PLATFORM MARKET, BY REGION, 2022–2027 (USD MILLION) 99
9.2 NORTH AMERICA 99
9.2.1 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET DRIVERS 99
9.2.2 NORTH AMERICA: RECESSION IMPACT 100
9.2.3 NORTH AMERICA: REGULATIONS 100
FIGURE 37 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET SNAPSHOT 101
TABLE 56 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 102
TABLE 57 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 102
TABLE 58 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2018–2021 (USD MILLION) 102
TABLE 59 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2022–2027 (USD MILLION) 102
TABLE 60 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2018–2021 (USD MILLION) 103
TABLE 61 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION) 103
TABLE 62 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2018–2021 (USD MILLION) 103
TABLE 63 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2022–2027 (USD MILLION) 104
TABLE 64 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2018–2021 (USD MILLION) 104
TABLE 65 NORTH AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 104
9.2.4 US 105
9.2.4.1 Presence of leading virtual event platform vendors to drive market 105
TABLE 66 US: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 105
TABLE 67 US: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 105
9.2.5 CANADA 106
9.2.5.1 Government initiatives for digital transformation to drive market 106
TABLE 68 CANADA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 106
TABLE 69 CANADA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 106
9.3 EUROPE 107
9.3.1 EUROPE: VIRTUAL EVENT PLATFORM MARKET DRIVERS 107
9.3.2 EUROPE: RECESSION IMPACT 107
9.3.3 EUROPE: REGULATIONS 108
TABLE 70 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 108
TABLE 71 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 108
TABLE 72 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2018–2021 (USD MILLION) 109
TABLE 73 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2022–2027 (USD MILLION) 109
TABLE 74 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2018–2021 (USD MILLION) 109
TABLE 75 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION) 109
TABLE 76 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2018–2021 (USD MILLION) 110
TABLE 77 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2022–2027 (USD MILLION) 110
TABLE 78 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2018–2021 (USD MILLION) 110
TABLE 79 EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 111
9.3.4 UK 111
9.3.4.1 High adoption rate of cloud technologies to boost market 111
TABLE 80 UK: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 111
TABLE 81 UK: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 111
9.3.5 GERMANY 112
9.3.5.1 Lucrative opportunities in event management and planning sectors to drive market 112
TABLE 82 GERMANY: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 112
TABLE 83 GERMANY: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 112
9.3.6 REST OF EUROPE 112
TABLE 84 REST OF EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 113
TABLE 85 REST OF EUROPE: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 113
9.4 ASIA PACIFIC 113
9.4.1 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET DRIVERS 113
9.4.2 ASIA PACIFIC: RECESSION IMPACT 114
9.4.3 ASIA PACIFIC: REGULATIONS 114
FIGURE 38 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET SNAPSHOT 115
TABLE 86 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 115
TABLE 87 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 116
TABLE 88 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2018–2021 (USD MILLION) 116
TABLE 89 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2022–2027 (USD MILLION) 116
TABLE 90 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2018–2021 (USD MILLION) 116
TABLE 91 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION) 117
TABLE 92 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2018–2021 (USD MILLION) 117
TABLE 93 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2022–2027 (USD MILLION) 117
TABLE 94 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2018–2021 (USD MILLION) 118
TABLE 95 ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 118
9.4.4 CHINA 118
9.4.4.1 Rapid 5G deployments across country to boost market 118
TABLE 96 CHINA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 119
TABLE 97 CHINA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 119
9.4.5 JAPAN 119
9.4.5.1 Early adoption of advanced technologies to drive market 119
TABLE 98 JAPAN: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 119
TABLE 99 JAPAN: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 120
9.4.6 REST OF ASIA PACIFIC 120
TABLE 100 REST OF ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 120
TABLE 101 REST OF ASIA PACIFIC: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 121
9.5 MIDDLE EAST & AFRICA 121
9.5.1 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET DRIVERS 121
9.5.2 MIDDLE EAST & AFRICA: RECESSION IMPACT 122
9.5.3 MIDDLE EAST & AFRICA: REGULATIONS 122
TABLE 102 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 122
TABLE 103 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 123
TABLE 104 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2018–2021 (USD MILLION) 123
TABLE 105 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2022–2027 (USD MILLION) 123
TABLE 106 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2018–2021 (USD MILLION) 123
TABLE 107 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION) 124
TABLE 108 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2018–2021 (USD MILLION) 124
TABLE 109 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2022–2027 (USD MILLION) 124
TABLE 110 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2018–2021 (USD MILLION) 125
TABLE 111 MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 125
9.5.4 KINGDOM OF SAUDI ARABIA 125
9.5.4.1 Continuous upgrades to companies’ IT infrastructure to drive market 125
TABLE 112 KINGDOM OF SAUDI ARABIA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 126
TABLE 113 KINGDOM OF SAUDI ARABIA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 126
9.5.5 UAE 126
9.5.5.1 Rising expansion of major vendors to increase adoption of virtual event platforms 126
TABLE 114 UAE: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 126
TABLE 115 UAE: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 127
9.5.6 SOUTH AFRICA 127
9.5.6.1 Startups adopting low-cost virtual event solutions to drive market 127
TABLE 116 SOUTH AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 127
TABLE 117 SOUTH AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 127
9.5.7 REST OF MIDDLE EAST & AFRICA 128
TABLE 118 REST OF MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 128
TABLE 119 REST OF MIDDLE EAST & AFRICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 128
9.6 LATIN AMERICA 128
9.6.1 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET DRIVERS 129
9.6.2 LATIN AMERICA: RECESSION IMPACT 129
9.6.3 LATIN AMERICA: REGULATIONS 129
TABLE 120 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 130
TABLE 121 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 130
TABLE 122 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2018–2021 (USD MILLION) 130
TABLE 123 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY SERVICE COMPONENT, 2022–2027 (USD MILLION) 130
TABLE 124 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2018–2021 (USD MILLION) 131
TABLE 125 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY ORGANIZATION SIZE, 2022–2027 (USD MILLION) 131
TABLE 126 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2018–2021 (USD MILLION) 131
TABLE 127 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY END USER, 2022–2027 (USD MILLION) 132
TABLE 128 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2018–2021 (USD MILLION) 132
TABLE 129 LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COUNTRY, 2022–2027 (USD MILLION) 132
9.6.4 BRAZIL 133
9.6.4.1 Growing adoption from educational institutions and government to drive market 133
TABLE 130 BRAZIL: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 133
TABLE 131 BRAZIL: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 133
9.6.5 MEXICO 134
9.6.5.1 Growing digital transformation to drive market 134
TABLE 132 MEXICO: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 134
TABLE 133 MEXICO: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 134
9.6.6 REST OF LATIN AMERICA 134
TABLE 134 REST OF LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2018–2021 (USD MILLION) 135
TABLE 135 REST OF LATIN AMERICA: VIRTUAL EVENT PLATFORM MARKET, BY COMPONENT, 2022–2027 (USD MILLION) 135
10 COMPETITIVE LANDSCAPE 136
10.1 INTRODUCTION 136
10.2 MARKET SHARE OF TOP VENDORS 136
TABLE 136 VIRTUAL EVENT PLATFORM MARKET: INTENSITY OF COMPETITIVE RIVALRY 136
FIGURE 39 VIRTUAL EVENT PLATFORM MARKET: VENDOR SHARE ANALYSIS, 2021 137
10.3 COMPANY EVALUATION QUADRANT 137
10.3.1 DEFINITIONS AND METHODOLOGY 137
FIGURE 40 EVALUATION QUADRANT FOR KEY PLAYERS: CRITERIA WEIGHTAGE 138
10.3.2 STARS 138
10.3.3 EMERGING LEADERS 138
10.3.4 PERVASIVE PLAYERS 139
10.3.5 PARTICIPANTS 139
FIGURE 41 VIRTUAL EVENT PLATFORM MARKET (GLOBAL): COMPANY EVALUATION QUADRANT, 2022 140
TABLE 137 VIRTUAL EVENT PLATFORM MARKET: GLOBAL COMPANY FOOTPRINT 141
10.4 STARTUP/SMALL AND MEDIUM-SIZED ENTERPRISES (SMES) EVALUATION QUADRANT 142
10.4.1 DEFINITION AND METHODOLOGY 142
FIGURE 42 EVALUATION QUADRANT FOR STARTUPS: CRITERIA WEIGHTAGE 142
FIGURE 43 VIRTUAL EVENT PLATFORM (STARTUPS/SMES): COMPANY EVALUATION QUADRANT, 2022 143
10.4.2 PROGRESSIVE COMPANIES 143
10.4.3 RESPONSIVE COMPANIES 143
10.4.4 DYNAMIC COMPANIES 144
10.4.5 STARTING BLOCKS 144
10.5 COMPETITIVE BENCHMARKING 144
TABLE 138 VIRTUAL EVENT PLATFORM MARKET: DETAILED LIST OF KEY STARTUPS/SMES 144
TABLE 139 VIRTUAL EVENT PLATFORM MARKET: COMPETITIVE BENCHMARKING OF SMES/STARTUPS 145
10.6 KEY MARKET DEVELOPMENTS 146
TABLE 140 VIRTUAL EVENT PLATFORM MARKET: NEW PRODUCT LAUNCHES/PRODUCT ENHANCEMENTS, 2020–2023 146
TABLE 141 VIRTUAL EVENT PLATFORM MARKET: DEALS, 2020–2023 157
11 COMPANY PROFILES 165
11.1 INTRODUCTION 165
11.2 KEY PLAYERS 165
(Business Overview, Products offered, Recent Developments, MnM View)*
11.2.1 6CONNEX 165
TABLE 142 6CONNEX: BUSINESS OVERVIEW 165
TABLE 143 6CONNEX: PRODUCTS/SOLUTIONS OFFERED 165
TABLE 144 6CONNEX: NEW PRODUCT LAUNCHES 166
TABLE 145 6CONNEX: DEALS 166
11.2.2 CVENT 168
TABLE 146 CVENT: BUSINESS OVERVIEW 168
FIGURE 44 CVENT: COMPANY SNAPSHOT 168
TABLE 147 CVENT: PRODUCTS/SOLUTIONS OFFERED 169
TABLE 148 CVENT: NEW PRODUCT LAUNCHES 169
TABLE 149 CVENT: DEALS 169
11.2.3 HOPIN 172
TABLE 150 HOPIN: BUSINESS OVERVIEW 172
TABLE 151 HOPIN: PRODUCTS OFFERED 172
TABLE 152 HOPIN: NEW PRODUCT LAUNCHES 173
TABLE 153 HOPIN: DEALS 173
11.2.4 REMO 175
TABLE 154 REMO: BUSINESS OVERVIEW 175
TABLE 155 REMO: PRODUCTS OFFERED 175
TABLE 156 REMO: NEW PRODUCT LAUNCHES 175
TABLE 157 REMO: DEALS 176
11.2.5 HUBILO 178
TABLE 158 HUBILO: BUSINESS OVERVIEW 178
TABLE 159 HUBILO: PLATFORMS OFFERED 178
TABLE 160 HUBILO: NEW PRODUCT LAUNCHES 178
TABLE 161 HUBILO: DEALS 180
11.2.6 VFAIRS 181
TABLE 162 VFAIRS: BUSINESS OVERVIEW 181
TABLE 163 VFAIRS: PLATFORM OFFERED 181
TABLE 164 VFAIRS: NEW PRODUCT LAUNCHES 181
TABLE 165 VFAIRS: DEALS 182
11.2.7 BIGMARKER 183
TABLE 166 BIGMARKER: BUSINESS OVERVIEW 183
TABLE 167 BIGMARKER: PRODUCTS OFFERED 183
TABLE 168 BIGMARKER: NEW PRODUCT LAUNCHES 183
11.2.8 ZOOM 185
TABLE 169 ZOOM: BUSINESS OVERVIEW 185
FIGURE 45 ZOOM: COMPANY SNAPSHOT 185
TABLE 170 ZOOM: PLATFORMS OFFERED 186
TABLE 171 ZOOM: NEW PRODUCT LAUNCHES 186
TABLE 172 ZOOM: DEALS 187
11.2.9 MICROSOFT 189
TABLE 173 MICROSOFT: BUSINESS OVERVIEW 189
FIGURE 46 MICROSOFT: COMPANY SNAPSHOT 189
TABLE 174 MICROSOFT: PLATFORMS OFFERED 190
TABLE 175 MICROSOFT: NEW PRODUCT LAUNCHES 190
TABLE 176 MICROSOFT: DEALS 192
11.2.10 CISCO 194
TABLE 177 CISCO: BUSINESS OVERVIEW 194
FIGURE 47 CISCO: COMPANY SNAPSHOT 195
TABLE 178 CISCO: PLATFORMS OFFERED 196
TABLE 179 CISCO: NEW PRODUCT LAUNCHES 196
TABLE 180 CISCO: DEALS 197
11.2.11 KESTONE 198
TABLE 181 KESTONE: BUSINESS OVERVIEW 198
TABLE 182 KESTONE: PLATFORMS OFFERED 198
TABLE 183 KESTONE: NEW PRODUCT LAUNCHES 199
11.2.12 ACCELEVENTS 200
TABLE 184 ACCELEVENTS: BUSINESS OVERVIEW 200
TABLE 185 ACCELEVENTS: PRODUCTS OFFERED 200
TABLE 186 ACCELEVENTS: NEW PRODUCT LAUNCHES 201
TABLE 187 ACCELEVENTS: DEALS 202
11.2.13 WHOVA 203
TABLE 188 WHOVA: BUSINESS OVERVIEW 203
TABLE 189 WHOVA: PLATFORMS OFFERED 203
TABLE 190 WHOVA: NEW PRODUCT LAUNCHES 204
11.2.14 EVENTMOBI 205
TABLE 191 EVENTMOBI: BUSINESS OVERVIEW 205
TABLE 192 EVENTMOBI: PLATFORMS OFFERED 205
TABLE 193 EVENTMOBI: NEW PRODUCT LAUNCHES 206
TABLE 194 EVENTMOBI: DEALS 207
11.2.15 ON24 208
TABLE 195 ON24: BUSINESS OVERVIEW 208
TABLE 196 ON24: PLATFORMS OFFERED 208
TABLE 197 ON24: NEW PRODUCT LAUNCHES 209
TABLE 198 ON24: DEALS 210
11.2.16 VCONFEX 211
TABLE 199 VCONFEX: BUSINESS OVERVIEW 211
TABLE 200 VCONFEX: PLATFORMS OFFERED 211
11.2.17 SAMAARO 212
TABLE 201 SAMAARO: BUSINESS OVERVIEW 212
TABLE 202 SAMAARO: PLATFORMS OFFERED 212
11.2.18 AVENTRI 213
TABLE 203 AVENTRI: BUSINESS OVERVIEW 213
TABLE 204 AVENTRI: PRODUCTS OFFERED 213
TABLE 205 AVENTRI: NEW PRODUCT LAUNCHES 214
TABLE 206 AVENTRI: DEALS 214
*Details on Business Overview, Products offered, Recent Developments, MnM View might not be captured in case of unlisted companies.
11.3 OTHER PLAYERS 216
11.3.1 INTRADO 216
11.3.2 BIZZABO 217
11.3.3 AIRMEET 218
11.3.4 ATTENDIFY 218
11.3.5 SPLASH 219
11.3.6 HEYSUMMIT 219
11.3.7 PHEEDLOOP 220
11.3.8 VCONFERENCEONLINE 221
11.3.9 SPOTME 222
11.3.10 ORBITS 223
11.3.11 BRELLA 223
11.3.12 RUN THE WORLD 224
11.3.13 EVENTCUBE 224
12 ADJACENT & RELATED MARKETS 225
12.1 INTRODUCTION 225
12.2 EVENT MANAGEMENT SOFTWARE MARKET 225
TABLE 207 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY END USER, 2014–2018 (USD MILLION) 225
TABLE 208 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY END USER, 2019–2026 (USD MILLION) 226
TABLE 209 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY COMPONENT, 2014–2018 (USD MILLION) 226
TABLE 210 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY COMPONENT, 2019–2026 (USD MILLION) 226
TABLE 211 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY DEPLOYMENT TYPE, 2014–2018 (USD MILLION) 227
TABLE 212 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY DEPLOYMENT TYPE, 2019–2026 (USD MILLION) 227
TABLE 213 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2014–2018 (USD MILLION) 227
TABLE 214 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY ORGANIZATION SIZE, 2019–2026 (USD MILLION) 227
TABLE 215 EVENT ORGANIZERS AND PLANNERS: EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY REGION, 2014–2018 (USD MILLION) 228
TABLE 216 EVENT ORGANIZERS AND PLANNERS: EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY REGION, 2019–2026 (USD MILLION) 228
TABLE 217 CORPORATE: EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY REGION, 2014–2018 (USD MILLION) 228
TABLE 218 CORPORATE: EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY REGION, 2019–2026 (USD MILLION) 229
TABLE 219 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY REGION, 2014–2018 (USD MILLION) 229
TABLE 220 EVENT MANAGEMENT SOFTWARE MARKET SIZE, BY REGION, 2019–2026 (USD MILLION) 229
13 APPENDIX 230
13.1 DISCUSSION GUIDE 230
13.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 236
13.3 CUSTOMIZATION OPTIONS 238
13.4 RELATED REPORTS 238
13.5 AUTHOR DETAILS 238

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Table of Contents

Summary

The global virtual event platform market size is expected to grow at a Compound Annual Growth Rate (CAGR) of 19.8% during the forecast period, to reach USD 30.6 Billion in 2027 from USD 12.4 Billion in 2022. Key factors that are expected to drive the growth of the market are a significant shift to remote working and social distancing norms during the pandemic, which drove millions of businesses to cancel their in-person physical events and shift to webinars and virtual events as an alternative to connect with distributed audiences, the sustainable impact of distributed and hybrid work and adoption of digital channels, webinars, and virtual events.
Recession Impact on the global virtual event platform market
According to research studies and surveys, even during a recession, global enterprises are not expected to halt or shut down their digital transformation efforts, though they may be more cautious in formulating, planning, implementing and spending their IT consulting budgets. During the earlier recession of 2008-2010, exhibition revenues were down nearly about 15%. That was largely driven by lower sponsorship, lesser subscriptions as well as a reduction of attendees. This financial year 2022-23, even with all the economic issues, virtual event platform vendors managed to scale up to 60-70% with their diversified offerings and effective services. Rising venue costs during the recession are a challenge for several organizations and enterprises worldwide. Companies are seeking contingency plans and considering alternative solutions during these inflation times.

The services segment to hold a higher CAGR during the forecast period
Based on component, the virtual event platform market is segmented into two categories: platform and services. The services segment is necessary for easy deployment, integration, and proper functioning of the virtual event platform. The services segment has been further segmented into training and consulting support & maintenance and deployment and integration. For instance, integration service providers aim at providing seamless integration of the platform with other tools, such as necessary apps, such as CRM, analytics tools, and AI-powered matchmaking assistance to enhance engagement and networking opportunities of like-minded attendees.
Corporations segment is expected to have significant growth during the forecast period
The corporations vertical has the largest market share in the virtual event platform market. Verticals under corporations include aerospace and defense, pharmaceutical, technology, automotive, banking, financial services, insurance, business reference, energy and power, engineering, food and agriculture, and law and legal. Businesses or corporations, including private and public companies, deploy digital event platforms for communicating with their target audiences, promoting their business, and several other business functions. The virtual event platform enables corporations to handle databases and budgets, promote events, engage their delegates at events, and ensure corporate events run smoothly while providing their representatives with an enriching, stress-free experience. Businesses have positively benefited from adding virtual events to their brand promotion strategy.
Europe to exhibit significant growth during the forecast period
The large adoption of mobile devices and high internet penetration are the main factors that drive the growth of the virtual event platform market in Europe. Europe is witnessing significant adoption of virtual event platforms due to shifting business strategies and economic drifts. Major countries considered in the region for analysis are the UK, Germany, and France. The IT & ITeS industry in the UK has an established base of business customers. Enterprises in the region have strong technical expertise, along with bigger IT budgets. Big data, gamification, audience engagement and delegate involvement, and hybrid meetings are some of the major event trends shaping the future of the virtual event platform market. Corporations in this region are focusing on digital platforms for managing various events. The rising cloud penetration and increasing growth in the use of smartphones and smart devices are expected to increase the adoption of virtual event platforms. SMEs across this region are also adopting digital event platforms (virtual and hybrid) to meet their business’ brand-building and performance needs for maintaining the growth of their businesses.
In-depth interviews were conducted with the Chief Executive Officers (CEOs), Chief Marketing Officers (CMO), Vice Presidents (VPs), Managing Directors (MDs), technology and innovation directors, and related key executives from various key companies and organizations operating in the virtual event platform market.
 By Company – Tier I–37%, Tier II–25%, and Tier III–38%
 By Designation – C-Level Executives–22%, Director Level–33%, and Others–45%
 By Region – North America–42%, Europe–25%, APAC–18%, RoW – 15%

The virtual event platform market is dominated mainly by vendors such as 6Connex (US), Cvent (US), Remo (US), Hubilo (US), vFairs (US), BigMarker (US), Zoom (US), Hopin (UK), Microsoft (US), Cisco (US), Kestone (India), Accelevents (US), Whova (US), EventMobi (Canada), On24(US), Vconfex (India), Samaaro (India), Aventri (US), Intrado (US), Bizzabo (US), Airmeet (India), Attendify (India), Splash (US), HeySummit (UK), Pheedloop (Canada), Socio (US), Vconferenceonline (US), SpotMe (Switzerland), Orbits (Australia), Brella (US), Run the World (US) and Eventcube (UK).
Research Coverage
The report segments the global virtual event platform market by component. The virtual event platform is segmented into two categories: platform and services. By organization size, the market is segmented into three categories: large enterprises, medium-sized enterprises, and small enterprises. By end user, the market is segmented into non profit, government, education, healthcare and life sciences, third party planner, associations and corporations. By region, the market has been segmented into North America, Europe, APAC, MEA, and Latin America.
Key benefits of the report
The report would help the market leaders/new entrants in this market with the information on the closest approximations of the revenue numbers for the overall virtual event platform market and the subsegments. This report would help stakeholders understand the competitive landscape and gain insights to better position their businesses and plan suitable go-to-market strategies. The report would help stakeholders understand the pulse of the market and provide them with information on the key market drivers, restraints, challenges, opportunities, and COVID-19 impact.

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マーケッツアンドマーケッツ（MarketsandMarkets）は通信、半導体、医療機器、エネルギーなど、幅広い市場に関する調査レポートを出版しています。また広範な市場を対象としたカスタム調査も行って... もっと見る

調査レポートの納品までの日数はどの程度ですか?

在庫のあるものは速納となりますが、平均的には 3-４日と見て下さい。
但し、一部の調査レポートでは、発注を受けた段階で内容更新をして納品をする場合もあります。
発注をする前のお問合せをお願いします。

注文の手続きはどのようになっていますか?

1)お客様からの御問い合わせをいただきます。
2)見積書やサンプルの提示をいたします。
3)お客様指定、もしくは弊社の発注書をメール添付にて発送してください。
4)データリソース社からレポート発行元の調査会社へ納品手配します。
5) 調査会社からお客様へ納品されます。最近は、pdfにてのメール納品が大半です。

お支払方法の方法はどのようになっていますか?

納品と同時にデータリソース社よりお客様へ請求書（必要に応じて納品書も）を発送いたします。
お客様よりデータリソース社へ（通常は円払い）の御振り込みをお願いします。
請求書は、納品日の日付で発行しますので、翌月最終営業日までの当社指定口座への振込みをお願いします。振込み手数料は御社負担にてお願いします。
お客様の御支払い条件が60日以上の場合は御相談ください。
尚、初めてのお取引先や個人の場合、前払いをお願いすることもあります。ご了承のほど、お願いします。

データリソース社はどのような会社ですか?

当社は、世界各国の主要調査会社・レポート出版社と提携し、世界各国の市場調査レポートや技術動向レポートなどを日本国内の企業・公官庁及び教育研究機関に提供しております。
世界各国の「市場・技術・法規制などの」実情を調査・収集される時には、データリソース社にご相談ください。
お客様の御要望にあったデータや情報を抽出する為のレポート紹介や調査のアドバイスも致します。

仮想イベントプラットフォーム市場：コンポーネント（プラットフォーム、サービス）、組織規模、エンドユーザー（企業、政府、教育、医療、第三者プランナー、協会、非営利）、地域別 - 2027年までの世界予測

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ご注文は、お電話またはWEBから承ります。お見積もりの作成もお気軽にご相談ください。

本レポートと同分野（通信・IT）の最新刊レポート

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よくあるご質問

MarketsandMarkets社はどのような調査会社ですか?

調査レポートの納品までの日数はどの程度ですか?

注文の手続きはどのようになっていますか?

お支払方法の方法はどのようになっていますか?

データリソース社はどのような会社ですか?