世界各国のリアルタイムなデータ・インテリジェンスで皆様をお手伝い
ニュージーランドの在宅介護Home Care in New Zealand 2020年2月に最初のCOVID-19患者が報告された後、2020年3月21日に4段階の警戒レベルシステムが導入され、ニュージーランド国内のアウトブレイクを管理することになりました。それ以降、2020年3月から5月にかけて全... もっと見る
サマリー2020年2月に最初のCOVID-19患者が報告された後、2020年3月21日に4段階の警戒レベルシステムが導入され、ニュージーランド国内のアウトブレイクを管理することになりました。それ以降、2020年3月から5月にかけて全国的にロックダウンが行われた後、地域ごとに警戒レベルが変更され、オークランド地域は2020年8月から9月、2021年2月から3月の2回、ロックダウンに入りました。ニュージーランドへのすべての国境と入国港は、2020年3月19日に非居住者に対して閉鎖され、帰国した市民と居住者...この調査レポートはニュージーランドのホームケア市場を調査・分析したもので、国別市場の規模と形態に関する包括的なガイドを提供します。最新の小売販売データ（過去の日付範囲）を提供しており、成長を牽引するセクターを特定することが可能です。主要企業、主要ブランドを特定し、新製品開発、パッケージングイノベーション、経済/ライフスタイルの影響、流通、価格問題など、市場に影響を与える主要要因の戦略的分析を行っています。2026年までの予測は、市場がどのように変化していくかを示しています。 対象製品エアケア、ブリーチ、食器洗い、家庭用殺虫剤、ランドリーケア、ポリッシュ、サーフェスケア、トイレケア データ収録範囲：市場規模（過去および予測）、企業シェア、ブランドシェア、流通データ。 本レポートを購入される理由は？ * ホームケア市場の詳細なイメージを得ることができます。 * 成長分野を特定し、変化を促す要因を特定します。 * 競争環境、市場の主要プレーヤーと主要ブランドの理解。 * 5年間の予測により、市場の発展予測を評価することができます。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ビリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人以上のアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼できる情報資源を開発する独自の能力を有しています。 目次Home Care in New ZealandEuromonitor International April 2022 List Of Contents And Tables HOME CARE IN NEW ZEALAND EXECUTIVE SUMMARY Home care in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for home care? CHART 1 Home Care Value Sales Growth Scenarios: 2019-2026 CHART 2 Home Care Impact of Drivers on Value Sales: 2019-2026 MARKET INDICATORS Table 1 Households 2016-2021 MARKET DATA Table 2 Sales of Home Care by Category: Value 2016-2021 Table 3 Sales of Home Care by Category: % Value Growth 2016-2021 Table 4 NBO Company Shares of Home Care: % Value 2017-2021 Table 5 LBN Brand Shares of Home Care: % Value 2018-2021 Table 6 Penetration of Private Label in Home Care by Category: % Value 2016-2021 Table 7 Distribution of Home Care by Format: % Value 2016-2021 Table 8 Distribution of Home Care by Format and Category: % Value 2021 Table 9 Forecast Sales of Home Care by Category: Value 2021-2026 Table 10 Forecast Sales of Home Care by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources LAUNDRY CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Strong growth from green brands Unilever continues to lead, but takes notice of green trends Liquid tablet detergents the strongest performer PROSPECTS AND OPPORTUNITIES Water conservation likely to influence laundry care Opportunities for private label Uncertain outlook for construction sector to influence sales of washing machines CATEGORY INDICATORS Table 11 Household Possession of Washing Machines 2016-2021 CATEGORY DATA Table 12 Sales of Laundry Care by Category: Value 2016-2021 Table 13 Sales of Laundry Care by Category: % Value Growth 2016-2021 Table 14 Sales of Laundry Aids by Category: Value 2016-2021 Table 15 Sales of Laundry Aids by Category: % Value Growth 2016-2021 Table 16 Sales of Laundry Detergents by Category: Value 2016-2021 Table 17 Sales of Laundry Detergents by Category: % Value Growth 2016-2021 Table 18 NBO Company Shares of Laundry Care: % Value 2017-2021 Table 19 LBN Brand Shares of Laundry Care: % Value 2018-2021 Table 20 NBO Company Shares of Laundry Aids: % Value 2017-2021 Table 21 LBN Brand Shares of Laundry Aids: % Value 2018-2021 Table 22 NBO Company Shares of Laundry Detergents: % Value 2017-2021 Table 23 LBN Brand Shares of Laundry Detergents: % Value 2018-2021 Table 24 Forecast Sales of Laundry Care by Category: Value 2021-2026 Table 25 Forecast Sales of Laundry Care by Category: % Value Growth 2021-2026 DISHWASHING IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Work from home trend drives growth Green brands continue to grow Reckitt Benckiser focuses on reducing water waste through its Finish brand PROSPECTS AND OPPORTUNITIES Water conservation likely to influence dishwashing Uncertain outlook for construction sector to influence sales of dishwashers Opportunities for private label growth CATEGORY INDICATORS Table 26 Household Possession of Dishwashers 2015-2020 CATEGORY DATA Table 27 Sales of Dishwashing by Category: Value 2016-2021 Table 28 Sales of Dishwashing by Category: % Value Growth 2016-2021 Table 29 NBO Company Shares of Dishwashing: % Value 2017-2021 Table 30 LBN Brand Shares of Dishwashing: % Value 2018-2021 Table 31 Forecast Sales of Dishwashing by Category: Value 2021-2026 Table 32 Forecast Sales of Dishwashing by Category: % Value Growth 2021-2026 SURFACE CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Value sales decline in 2021, but remain well above pre-COVID-19 levels Surface care one of the most segmented categories in home care Penetration of green brands grows PROSPECTS AND OPPORTUNITIES Wipes likely to come under increased scrutiny Work from home trend likely to influence category dynamics over the forecast period Product performance likely to be front of mind post-COVID-19 CATEGORY DATA Table 33 Sales of Surface Care by Category: Value 2016-2021 Table 34 Sales of Surface Care by Category: % Value Growth 2016-2021 Table 35 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2016-2021 Table 36 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2016-2021 Table 37 NBO Company Shares of Surface Care: % Value 2017-2021 Table 38 LBN Brand Shares of Surface Care: % Value 2018-2021 Table 39 NBO Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2017-2021 Table 40 LBN Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2018-2021 Table 41 Forecast Sales of Surface Care by Category: Value 2021-2026 Table 42 Forecast Sales of Surface Care by Category: % Value Growth 2021-2026 BLEACH IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS COVID-19 continues to drive growth in bleach Janola continues to dominate the category Work from home trend drives growth PROSPECTS AND OPPORTUNITIES Lingering effects of COVID-19 likely to influence category prospects Private label opportunities Distribution shift to online shopping CATEGORY DATA Table 43 Sales of Bleach: Value 2016-2021 Table 44 Sales of Bleach: % Value Growth 2016-2021 Table 45 NBO Company Shares of Bleach: % Value 2017-2021 Table 46 LBN Brand Shares of Bleach: % Value 2018-2021 Table 47 Forecast Sales of Bleach: Value 2021-2026 Table 48 Forecast Sales of Bleach: % Value Growth 2021-2026 TOILET CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Penetration of green brands grows SC Johnson continues to lead, but rivals focus on innovation to grow shares Toilet liquids/foam continues to drive the overall performance of toilet care PROSPECTS AND OPPORTUNITIES Work from home trend likely to influence category dynamics over the forecast period Private label growth opportunities Influence of green trends likely to grow CATEGORY DATA Table 49 Sales of Toilet Care by Category: Value 2016-2021 Table 50 Sales of Toilet Care by Category: % Value Growth 2016-2021 Table 51 NBO Company Shares of Toilet Care: % Value 2017-2021 Table 52 LBN Brand Shares of Toilet Care: % Value 2018-2021 Table 53 Forecast Sales of Toilet Care by Category: Value 2021-2026 Table 54 Forecast Sales of Toilet Care by Category: % Value Growth 2021-2026 POLISHES IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Work from home trends influences polishes Supply chain constraints impact demand for metal polish SC Johnson & Son continues to lead with two different brands PROSPECTS AND OPPORTUNITIES Lingering effects of COVID-19 likely to be felt New ways of working likely to continue to hamper growth in shoe polish Uncertain outlook for the construction industry to influence sales of dishwashers CATEGORY DATA Table 55 Sales of Polishes by Category: Value 2016-2021 Table 56 Sales of Polishes by Category: % Value Growth 2016-2021 Table 57 NBO Company Shares of Polishes: % Value 2017-2021 Table 58 LBN Brand Shares of Polishes: % Value 2018-2021 Table 59 Forecast Sales of Polishes by Category: Value 2021-2026 Table 60 Forecast Sales of Polishes by Category: % Value Growth 2021-2026 AIR CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Effects of COVID-19 see people at home more, driving growth Strong new product development activity from the major brands Car air fresheners struggles with people spending more time at home PROSPECTS AND OPPORTUNITIES Sustainability and green trends to characterise air care COVID-19-driven changes to consumer behaviour likely to remain permanent Housing construction likely to influence growth in air care CATEGORY DATA Table 61 Sales of Air Care by Category: Value 2016-2021 Table 62 Sales of Air Care by Category: % Value Growth 2016-2021 Table 63 Sales of Air Care by Fragrance: Value Ranking 2019-2021 Table 64 NBO Company Shares of Air Care: % Value 2017-2021 Table 65 LBN Brand Shares of Air Care: % Value 2018-2021 Table 66 Forecast Sales of Air Care by Category: Value 2021-2026 Table 67 Forecast Sales of Air Care by Category: % Value Growth 2021-2026 HOME INSECTICIDES IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Working from home and warm summer drive sales growth in home insecticides SC Johnson and Reckitt Benckiser continue to lead, although local brands grow their presence Spray/aerosol insecticides remains the largest category PROSPECTS AND OPPORTUNITIES Warm weather likely to see demand continue to grow Usage of natural ingredients likely to grow Work from home trend likely to be here to stay CATEGORY DATA Table 68 Sales of Home Insecticides by Category: Value 2016-2021 Table 69 Sales of Home Insecticides by Category: % Value Growth 2016-2021 Table 70 Sales of Spray/Aerosol Insecticides by Type: % Value 2016-2021 Table 71 NBO Company Shares of Home Insecticides: % Value 2017-2021 Table 72 LBN Brand Shares of Home Insecticides: % Value 2018-2021 Table 73 Forecast Sales of Home Insecticides by Category: Value 2021-2026 Table 74 Forecast Sales of Home Insecticides by Category: % Value Growth 2021-2026
SummaryAfter the first COVID-19 cases were reported in February 2020, a four-level alert level system was introduced on 21 March 2020 to manage the outbreak within New Zealand. From then, after a nationwide lockdown from March to May 2020, regionalised alert level changes were used, with the Auckland Region entering lockdown twice, in August-September 2020 and February-March 2021. All borders and entry ports to New Zealand were closed to non-residents on 19 March 2020, with returning citizens and resid... Table of ContentsHome Care in New ZealandEuromonitor International April 2022 List Of Contents And Tables HOME CARE IN NEW ZEALAND EXECUTIVE SUMMARY Home care in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for home care? CHART 1 Home Care Value Sales Growth Scenarios: 2019-2026 CHART 2 Home Care Impact of Drivers on Value Sales: 2019-2026 MARKET INDICATORS Table 1 Households 2016-2021 MARKET DATA Table 2 Sales of Home Care by Category: Value 2016-2021 Table 3 Sales of Home Care by Category: % Value Growth 2016-2021 Table 4 NBO Company Shares of Home Care: % Value 2017-2021 Table 5 LBN Brand Shares of Home Care: % Value 2018-2021 Table 6 Penetration of Private Label in Home Care by Category: % Value 2016-2021 Table 7 Distribution of Home Care by Format: % Value 2016-2021 Table 8 Distribution of Home Care by Format and Category: % Value 2021 Table 9 Forecast Sales of Home Care by Category: Value 2021-2026 Table 10 Forecast Sales of Home Care by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources LAUNDRY CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Strong growth from green brands Unilever continues to lead, but takes notice of green trends Liquid tablet detergents the strongest performer PROSPECTS AND OPPORTUNITIES Water conservation likely to influence laundry care Opportunities for private label Uncertain outlook for construction sector to influence sales of washing machines CATEGORY INDICATORS Table 11 Household Possession of Washing Machines 2016-2021 CATEGORY DATA Table 12 Sales of Laundry Care by Category: Value 2016-2021 Table 13 Sales of Laundry Care by Category: % Value Growth 2016-2021 Table 14 Sales of Laundry Aids by Category: Value 2016-2021 Table 15 Sales of Laundry Aids by Category: % Value Growth 2016-2021 Table 16 Sales of Laundry Detergents by Category: Value 2016-2021 Table 17 Sales of Laundry Detergents by Category: % Value Growth 2016-2021 Table 18 NBO Company Shares of Laundry Care: % Value 2017-2021 Table 19 LBN Brand Shares of Laundry Care: % Value 2018-2021 Table 20 NBO Company Shares of Laundry Aids: % Value 2017-2021 Table 21 LBN Brand Shares of Laundry Aids: % Value 2018-2021 Table 22 NBO Company Shares of Laundry Detergents: % Value 2017-2021 Table 23 LBN Brand Shares of Laundry Detergents: % Value 2018-2021 Table 24 Forecast Sales of Laundry Care by Category: Value 2021-2026 Table 25 Forecast Sales of Laundry Care by Category: % Value Growth 2021-2026 DISHWASHING IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Work from home trend drives growth Green brands continue to grow Reckitt Benckiser focuses on reducing water waste through its Finish brand PROSPECTS AND OPPORTUNITIES Water conservation likely to influence dishwashing Uncertain outlook for construction sector to influence sales of dishwashers Opportunities for private label growth CATEGORY INDICATORS Table 26 Household Possession of Dishwashers 2015-2020 CATEGORY DATA Table 27 Sales of Dishwashing by Category: Value 2016-2021 Table 28 Sales of Dishwashing by Category: % Value Growth 2016-2021 Table 29 NBO Company Shares of Dishwashing: % Value 2017-2021 Table 30 LBN Brand Shares of Dishwashing: % Value 2018-2021 Table 31 Forecast Sales of Dishwashing by Category: Value 2021-2026 Table 32 Forecast Sales of Dishwashing by Category: % Value Growth 2021-2026 SURFACE CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Value sales decline in 2021, but remain well above pre-COVID-19 levels Surface care one of the most segmented categories in home care Penetration of green brands grows PROSPECTS AND OPPORTUNITIES Wipes likely to come under increased scrutiny Work from home trend likely to influence category dynamics over the forecast period Product performance likely to be front of mind post-COVID-19 CATEGORY DATA Table 33 Sales of Surface Care by Category: Value 2016-2021 Table 34 Sales of Surface Care by Category: % Value Growth 2016-2021 Table 35 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2016-2021 Table 36 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2016-2021 Table 37 NBO Company Shares of Surface Care: % Value 2017-2021 Table 38 LBN Brand Shares of Surface Care: % Value 2018-2021 Table 39 NBO Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2017-2021 Table 40 LBN Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2018-2021 Table 41 Forecast Sales of Surface Care by Category: Value 2021-2026 Table 42 Forecast Sales of Surface Care by Category: % Value Growth 2021-2026 BLEACH IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS COVID-19 continues to drive growth in bleach Janola continues to dominate the category Work from home trend drives growth PROSPECTS AND OPPORTUNITIES Lingering effects of COVID-19 likely to influence category prospects Private label opportunities Distribution shift to online shopping CATEGORY DATA Table 43 Sales of Bleach: Value 2016-2021 Table 44 Sales of Bleach: % Value Growth 2016-2021 Table 45 NBO Company Shares of Bleach: % Value 2017-2021 Table 46 LBN Brand Shares of Bleach: % Value 2018-2021 Table 47 Forecast Sales of Bleach: Value 2021-2026 Table 48 Forecast Sales of Bleach: % Value Growth 2021-2026 TOILET CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Penetration of green brands grows SC Johnson continues to lead, but rivals focus on innovation to grow shares Toilet liquids/foam continues to drive the overall performance of toilet care PROSPECTS AND OPPORTUNITIES Work from home trend likely to influence category dynamics over the forecast period Private label growth opportunities Influence of green trends likely to grow CATEGORY DATA Table 49 Sales of Toilet Care by Category: Value 2016-2021 Table 50 Sales of Toilet Care by Category: % Value Growth 2016-2021 Table 51 NBO Company Shares of Toilet Care: % Value 2017-2021 Table 52 LBN Brand Shares of Toilet Care: % Value 2018-2021 Table 53 Forecast Sales of Toilet Care by Category: Value 2021-2026 Table 54 Forecast Sales of Toilet Care by Category: % Value Growth 2021-2026 POLISHES IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Work from home trends influences polishes Supply chain constraints impact demand for metal polish SC Johnson & Son continues to lead with two different brands PROSPECTS AND OPPORTUNITIES Lingering effects of COVID-19 likely to be felt New ways of working likely to continue to hamper growth in shoe polish Uncertain outlook for the construction industry to influence sales of dishwashers CATEGORY DATA Table 55 Sales of Polishes by Category: Value 2016-2021 Table 56 Sales of Polishes by Category: % Value Growth 2016-2021 Table 57 NBO Company Shares of Polishes: % Value 2017-2021 Table 58 LBN Brand Shares of Polishes: % Value 2018-2021 Table 59 Forecast Sales of Polishes by Category: Value 2021-2026 Table 60 Forecast Sales of Polishes by Category: % Value Growth 2021-2026 AIR CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Effects of COVID-19 see people at home more, driving growth Strong new product development activity from the major brands Car air fresheners struggles with people spending more time at home PROSPECTS AND OPPORTUNITIES Sustainability and green trends to characterise air care COVID-19-driven changes to consumer behaviour likely to remain permanent Housing construction likely to influence growth in air care CATEGORY DATA Table 61 Sales of Air Care by Category: Value 2016-2021 Table 62 Sales of Air Care by Category: % Value Growth 2016-2021 Table 63 Sales of Air Care by Fragrance: Value Ranking 2019-2021 Table 64 NBO Company Shares of Air Care: % Value 2017-2021 Table 65 LBN Brand Shares of Air Care: % Value 2018-2021 Table 66 Forecast Sales of Air Care by Category: Value 2021-2026 Table 67 Forecast Sales of Air Care by Category: % Value Growth 2021-2026 HOME INSECTICIDES IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Working from home and warm summer drive sales growth in home insecticides SC Johnson and Reckitt Benckiser continue to lead, although local brands grow their presence Spray/aerosol insecticides remains the largest category PROSPECTS AND OPPORTUNITIES Warm weather likely to see demand continue to grow Usage of natural ingredients likely to grow Work from home trend likely to be here to stay CATEGORY DATA Table 68 Sales of Home Insecticides by Category: Value 2016-2021 Table 69 Sales of Home Insecticides by Category: % Value Growth 2016-2021 Table 70 Sales of Spray/Aerosol Insecticides by Type: % Value 2016-2021 Table 71 NBO Company Shares of Home Insecticides: % Value 2017-2021 Table 72 LBN Brand Shares of Home Insecticides: % Value 2018-2021 Table 73 Forecast Sales of Home Insecticides by Category: Value 2021-2026 Table 74 Forecast Sales of Home Insecticides by Category: % Value Growth 2021-2026
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