Summary

Nepal's diversified terrain encompasses a wide range of climatic conditions, from lowland plains to high-altitude mountain regions. Millets are well-suited to growing in these various conditions, making them an ideal crop for smallholder farmers confronting climate concerns. Millets are noted for their great nutritional value, as they are abundant in proteins, dietary fibre, vitamins, and minerals. Millets are considered an important part of a balanced diet in Nepal, where malnutrition is a major concern. The millets market in Nepal is undergoing a significant shift, owing to a number of reasons that underline the growing importance of these adaptable grains in the country's agricultural landscape and dietary preferences. Millets, such as pearl millet, finger millet, and other lesser-known types, have a long history in Nepal, where they are firmly interwoven in many ethnic groups' traditional diets and cultural practises. However, there has been a resurgence in interest in and consumption of millets in recent years, driven by their remarkable nutritional value, climate resistance, and promise for sustainable agriculture. With greater health consciousness and an understanding of the environmental impact of food choices, millets have emerged as a valued crop, providing a variety of benefits to both consumers and farmers. As the government promotes and supports millet cultivation through various initiatives, and the private sector explores value addition and export opportunities, the millets market in Nepal is poised for dynamic growth, making its mark as an essential and promising component of the country's agricultural and culinary future.

According to the research report "Nepal Millets Market Overview, 2028," published by Bonafide Research, the Nepal Millets market is expected to add USD 43.76 Million from 2023 to 2028. The government launched the National Millet Promotion Program to boost millet cultivation and consumption in Nepal. This program aims to increase millet production, improve farmers' livelihoods, and enhance food security in the country. Consumer preferences are shifting towards natural and traditional cuisine. Millets, as a traditional crop in Nepal, are seen as authentic and culturally significant, which adds to their appeal. Ongoing R&D activities are centred on enhancing millet cultivars, post-harvest technology, and processing procedures. These developments help to improve crop yields and product development in the millets market. Millets have traditionally been consumed by numerous ethnic groups in Nepal's hilly and mountainous regions. Because of their nutritional content, tolerance to a variety of agroclimatic conditions, and cultural significance, they are regarded as staple foods in many areas. Based on nature market is divided into conventional and organic. There is increasing preference for organic millets in Nepal. Organic certification ensures that millets are grown and processed in accordance with strict organic standards. Organically certified millets appeal to those seeking pure and authentic food options. The Nepalese government has promoted organic farming through numerous initiatives and policies. This assistance has aided the increase in organic millet production and raised customer awareness. Millets have a long cultural and traditional history in Nepal. Organic millets are thought to be more in accordance with traditional farming practises, making them appealing to consumers who respect cultural heritage.

Pearl millets are most widely consumed in Nepal and are significantly leading the market of Nepal. In Nepal, pearl millet has a long history of cultivation and eating. It is profoundly established in numerous ethnic groups' traditional diets and cultural practises, particularly in hilly and mountainous locations. Pearl millet grows well in Nepal's different agroclimatic settings, from the lowland plains to high-altitude locations. Its flexibility makes it a dependable crop for farmers in various locales. Dhido is a traditional Nepali food created by heating pearl millet flour with water until it becomes thick and dough-like. It is frequently served with a variety of side dishes, including lentils, vegetables, and pickles. Puffed pearl millet is used in traditional treats such as "bajra chiura." It is frequently combined with additional ingredients such as nuts, dried fruits, and spices to create a tasty and nutritious snack.

Based on application market is segmented into ready to eat food, bakery, beverages, breakfast and direct consumption. Among them there is certain increase in demand for millets in ready to eat food. Consumers appreciate the ease of ready-to-eat millet-based goods, particularly in urban regions with hectic lifestyles. These items require little preparation and can be consumed right away, saving time and effort in the kitchen. As Nepal's population grows, more people are working long hours and have little time to prepare elaborate meals. Ready-to-eat millet products are a convenient way to prepare a nutritious and full meal. Ready-to-eat millet products provide a novel option for customers to include millets in their diets outside of conventional meals. This expansion broadens the market for millet-based products. Based on distribution channel market is dominated by traditional grocery stores, trade associations & organizations, supermarkets, online stores and others(speciality stores). Among them traditional grocery stores is leading the market of Nepal. Modern supermarkets and retail chains are less prevalent or difficult to access in some parts of Nepal. Traditional grocery stores fill this need, becoming the principal source of millets and other vital foods. Many Nepalese households use millets such as pearl millet (bajra) and finger millet (ragi). Consumers are familiar with these grains and frequently favour them in their diets. Traditional grocery stores are more likely to stock items that are popular with their customers. Millets are becoming more popular, and people are becoming more aware of their nutritional benefits; thus, there is a growing market demand for these grains. Traditional grocery stores respond to this demand by stocking an adequate amount of millets to meet customer needs.

Considered in this report:
• Geography: Nepal
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report:
• Nepal Millets market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Nature:
• Conventional
• Organic

By Product:
• Pearl Millet
• Foxtail Millet
• Sorghum
• Finger Millet
• Others(Kodo millet, proso millet, barnyard millet)

By Application:
• Ready to eat food
• Bakery
• Beverages
• Breakfast
• Direct Consumption

By Distribution Channel:
• Traditional Grocery Stores
• Trade Associations & organizations
• Supermarkets
• Online Stores
• Others(Speciality Stores)

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and list out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, and annual reports of companies, analyzing the government-generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducting trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers into regional aspects, tier aspects, age groups, and gender. Once we have primary data with us we started verifying the details obtained from secondary sources.

Intended audience:
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to the Millets industry, government bodies, and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

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Table of Contents

Table of Contents
1. Executive Summary
2. Market Structure
2.1. Market Considerate
2.2. Assumptions
2.3. Limitations
2.4. Abbreviations
2.5. Sources
2.6. Definitions
2.7. Geography
3. Research Methodology
3.1. Secondary Research
3.2. Primary Data Collection
3.3. Market Formation & Validation
3.4. Report Writing, Quality Check & Delivery
4. Nepal Macro Economic Indicators
5. Market Dynamics
5.1. Key Findings
5.2. Key Developments - 2021
5.3. Market Drivers & Opportunities
5.4. Market Restraints & Challenges
5.5. Market Trends
5.6. Covid-19 Effect
5.7. Supply chain Analysis
5.8. Policy & Regulatory Framework
5.9. Industry Experts Views
6. Nepal Millets Market Overview
6.1. Market Size By Value
6.2. Market Size and Forecast By Product Type
6.3. Market Size and Forecast By Nature
6.4. Market Size and Forecast By Application
6.5. Market Size and Forecast By Distribution channel
7. Nepal Millets Market Segmentations
7.1. Nepal Millets Market, By Product Type
7.1.1. Nepal Millets Market Size, By Pearl Millet, 2017-2028
7.1.2. Nepal Millets Market Size, By Foxtail Millet, 2017-2028
7.1.3. Nepal Millets Market Size, By Sorghum, 2017-2028
7.1.4. Nepal Millets Market Size, By Finger Millet, 2017-2028
7.1.5. Nepal Millets Market Size, By Others, 2017-2028
7.2. Nepal Millets Market, By Nature
7.2.1. Nepal Millets Market Size, By Conventional, 2017-2028
7.2.2. Nepal Millets Market Size, By Conventional, 2017-2028
7.3. Nepal Millets Market, By Application
7.3.1. Nepal Millets Market Size, By Ready to eat food, 2017-2028
7.3.2. Nepal Millets Market Size, By Bakery, 2017-2028
7.3.3. Nepal Millets Market Size, By Beverages, 2017-2028
7.3.4. Nepal Millets Market Size, By Breakfast, 2017-2028
7.3.5. Nepal Millets Market Size, By Direct Consumption, 2017-2028
7.4. Nepal Millets Market, By Distribution channel
7.4.1. Nepal Millets Market Size, By Traditional Grocery Stores, 2017-2028
7.4.2. Nepal Millets Market Size, By Trade Associations & organizations, 2017-2028
7.4.3. Nepal Millets Market Size, By Supermarkets, 2017-2028
7.4.4. Nepal Millets Market Size, By Online Stores, 2017-2028
7.4.5. Nepal Millets Market Size, By Others, 2017-2028
8. Nepal Millets Market Opportunity Assessment
8.1. By Product Type, 2023 to 2028
8.2. By Nature, 2023 to 2028
8.3. By Application, 2023 to 2028
8.4. By Distribution channel, 2023 to 2028
9. Competitive Landscape
9.1. Porter's Five Forces
9.2. Company Profile
9.2.1. Company 1
9.2.1.1. Company Snapshot
9.2.1.2. Company Overview
9.2.1.3. Financial Highlights
9.2.1.4. Geographic Insights
9.2.1.5. Business Segment & Performance
9.2.1.6. Product Portfolio
9.2.1.7. Key Executives
9.2.1.8. Strategic Moves & Developments
9.2.2. Company 2
9.2.3. Company 3
9.2.4. Company 4
9.2.5. Company 5
9.2.6. Company 6
9.2.7. Company 7
9.2.8. Company 8
10. Strategic Recommendations
11. Disclaimer

List of Figures

Figure 1: Nepal Millets Market Size By Value (2017, 2022 & 2028F) (in USD Million)
Figure 2: Market Attractiveness Index, By Product Type
Figure 3: Market Attractiveness Index, By Nature
Figure 4: Market Attractiveness Index, By Application
Figure 5: Market Attractiveness Index, By Distribution channel
Figure 6: Porter's Five Forces of Nepal Millets Market


List of Table

Table 1 : Influencing Factors for Millets Market, 2022
Table 2: Nepal Millets Market Size and Forecast By Product Type (2017, 2022 & 2028F)
Table 3: Nepal Millets Market Size and Forecast By Nature (2017, 2022 & 2028F)
Table 4: Nepal Millets Market Size and Forecast By Application (2017, 2022 & 2028F)
Table 5: Nepal Millets Market Size and Forecast By Distribution channel (2017, 2022 & 2028F)
Table 6: Nepal Millets Market Size of Pearl Millet (2017 to 2028) in USD Million
Table 7: Nepal Millets Market Size of Foxtail Millet (2017 to 2028) in USD Million
Table 8: Nepal Millets Market Size of Sorghum (2017 to 2028) in USD Million
Table 9: Nepal Millets Market Size of Finger Millet (2017 to 2028) in USD Million
Table 10: Nepal Millets Market Size of Others (2017 to 2028) in USD Million
Table 11: Nepal Millets Market Size of Conventional (2017 to 2028) in USD Million
Table 12: Nepal Millets Market Size of Conventional (2017 to 2028) in USD Million
Table 13: Nepal Millets Market Size of Ready to eat food (2017 to 2028) in USD Million
Table 14: Nepal Millets Market Size of Bakery (2017 to 2028) in USD Million
Table 15: Nepal Millets Market Size of Beverages (2017 to 2028) in USD Million
Table 16: Nepal Millets Market Size of Breakfast (2017 to 2028) in USD Million
Table 17: Nepal Millets Market Size of Direct Consumption (2017 to 2028) in USD Million
Table 18: Nepal Millets Market Size of Traditional Grocery Stores (2017 to 2028) in USD Million
Table 19: Nepal Millets Market Size of Trade Associations & organizations (2017 to 2028) in USD Million
Table 20: Nepal Millets Market Size of Supermarkets (2017 to 2028) in USD Million
Table 21: Nepal Millets Market Size of Online Stores (2017 to 2028) in USD Million
Table 22: Nepal Millets Market Size of Others (2017 to 2028) in USD Million