Summary

The In-store analytics market was valued for $2,914.73 million in 2022 and is estimated to reach $26,948.25 million by 2032, exhibiting a CAGR of 25.3% from 2023 to 2032.
The in-store analytics market is a vibrant niche within the larger retail technology space with a focus on offering insights and intelligence drawn from data gathered within physical retail spaces. It includes a range of technical solutions intended to evaluate and understand different in-store data points, improving customer experiences, increasing operational effectiveness, and assisting merchants in making well-informed decisions. The fundamental idea behind the in-store analytics industry is to turn conventional brick-and-mortar stores into data-driven, intelligent locations. Moreover, to gather real-time data on consumer, foot traffic, product interactions, and other pertinent in-store activities, advanced technology like sensors, cameras, Wi-Fi tracking, and other Internet of things devices are used. The market addresses the growing requirement for retailers to leverage data to stay competitive in a time when internet shopping and e-commerce provide major challenge for offline stores. With valuable insights similar to the data-rich environment of e-commerce platforms, in-store analytics solutions seek to close the gap between the online and offline retail experiences.

Furthermore, surge in strengthening the customer experience, rise in omnichannel integration, and an escalation of operational efficiency primarily drive the growth of the in-store analytics market. However, rising rise in security concerns and complexity of implementation hamper the market growth. Moreover, customized marketing strategies is expected to provide lucrative opportunities for the market growth during the forecast period.
On the basis of deployment mode, on-premise segment dominated the in-store analytics market in 2022 and is expected to maintain its dominance in the upcoming years owing to offer company access to real-time data about sales success, retail operations, and customer behavior without depending on cloud-based services propels the market growth significantly. However, the cloud segment is expected to witness the highest growth, owing to the scalability, flexibility of cloud-based solutions and cost savings, which enable companies to manage massive data volumes and adjust to changing demands.

Region-wise, the in-store analytics market size was dominated by North America in 2022 and is expected to retain its position during the forecast period, owing to the increasing need of retailers to improve customer experience and boost sales, coupled with the growing use of cutting-edge technology aiding the growth of the in-store analytics market. However, Asia Pacific is expected to witness significant growth during the forecast period, owing to the expanding retail industry and rise in use of cutting-edge technology which is expected to fuel the market growth in this region. Furthermore, several major in-store analytics providers including include such RETAILNEXT, INC., AMOOBI, Capillary Technologies, V-Count, SEMSEYE, Capgemini, and SAP.
The key players operating in the market include RETAILNEXT, INC., AMOOBI, Trax Image Recognition, Teralytics Inc., Capillary Technologies, V-Count, SEMSEYE, HoxtonAi, Capgemini, and SAP. Furthermore, it highlights the strategies of the key players to improve the market share and sustain competition.

Key Benefits For Stakeholders
●This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the in-store analytics market analysis from 2022 to 2032 to identify the prevailing in-store analytics market opportunities.
●The market research is offered along with information related to key drivers, restraints, and opportunities.
●Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
●In-depth analysis of the in-store analytics market segmentation assists to determine the prevailing market opportunities.
●Major countries in each region are mapped according to their revenue contribution to the global market.
●Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
●The report includes the analysis of the regional as well as global in-store analytics market trends, key players, market segments, application areas, and market growth strategies.

Additional benefits you will get with this purchase are:
● Quarterly Update and* (only available with a corporate license, on listed price)
● 5 additional Company Profile of client Choice pre- or Post-purchase, as a free update.
● Free Upcoming Version on the Purchase of Five and Enterprise User License.
● 16 analyst hours of support* (post-purchase, if you find additional data requirements upon review of the report, you may receive support amounting to 16 analyst hours to solve questions, and post-sale queries)
● 15% Free Customization* (in case the scope or segment of the report does not match your requirements, 15% is equivalent to 3 working days of free work, applicable once)
● Free data Pack on the Five and Enterprise User License. (Excel version of the report)
● Free Updated report if the report is 6-12 months old or older.
● 24-hour priority response*
● Free Industry updates and white papers.

Possible Customization with this report (with additional cost and timeline, please talk to the sales executive to know more)
● Upcoming/New Entrant by Regions
● Market share analysis of players by products/segments
● Regulatory Guidelines
● Strategic Recommedations
● Additional company profiles with specific to client's interest
● Expanded list for Company Profiles
● Historic market data
● Key player details (including location, contact details, supplier/vendor network etc. in excel format)
● Market share analysis of players at global/region/country level
● SWOT Analysis
Key Market Segments
By Component
● Software
● Services
By Deployment Mode
● On-premise
● Cloud
By Enterprise Size
● Large Enterprise
● Small and Medium-sized Enterprise
By Application
● Customer Management
● Marketing Management
● Merchandising Analysis
● Store Operations Management
● Risk and Compliance Management
● Others
By Region
● North America
○ U.S.
○ Canada
● Europe
○ UK
○ Germany
○ France
○ Italy
○ Spain
○ Rest of Europe
● Asia-Pacific
○ China
○ Japan
○ India
○ Australia
○ South Korea
○ Rest of Asia-Pacific
● LAMEA
○ Latin America
○ Middle East
○ Africa
● Key Market Players
○ SAP SE
○ HoxtonAi
○ SEMSEYE
○ AMOOBI
○ Trax Image Recognition
○ Teralytics Inc.
○ Capillary Technologies
○ Capgemini
○ RETAILNEXT, INC.
○ V-Count

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Table of Contents

CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO Perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.3. Porter’s five forces analysis
3.3.1. Low bargaining power of suppliers
3.3.2. Low threat of new entrants
3.3.3. Low threat of substitutes
3.3.4. Low intensity of rivalry
3.3.5. Low bargaining power of buyers
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Strengthening Customer Experience
3.4.1.2. Rise in Omnichannel integration
3.4.1.3. Escalation of operational efficiency
3.4.2. Restraints
3.4.2.1. Rise in security concerns
3.4.2.2. Complexity of implementation
3.4.3. Opportunities
3.4.3.1. Customized marketing strategies
CHAPTER 4: IN-STORE ANALYTICS MARKET, BY COMPONENT
4.1. Overview
4.1.1. Market size and forecast
4.2. Software
4.2.1. Key market trends, growth factors and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market share analysis by country
4.3. Services
4.3.1. Key market trends, growth factors and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market share analysis by country
CHAPTER 5: IN-STORE ANALYTICS MARKET, BY DEPLOYMENT MODE
5.1. Overview
5.1.1. Market size and forecast
5.2. On-premise
5.2.1. Key market trends, growth factors and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market share analysis by country
5.3. Cloud
5.3.1. Key market trends, growth factors and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market share analysis by country
CHAPTER 6: IN-STORE ANALYTICS MARKET, BY ENTERPRISE SIZE
6.1. Overview
6.1.1. Market size and forecast
6.2. Large Enterprise
6.2.1. Key market trends, growth factors and opportunities
6.2.2. Market size and forecast, by region
6.2.3. Market share analysis by country
6.3. Small and Medium-sized Enterprise
6.3.1. Key market trends, growth factors and opportunities
6.3.2. Market size and forecast, by region
6.3.3. Market share analysis by country
CHAPTER 7: IN-STORE ANALYTICS MARKET, BY APPLICATION
7.1. Overview
7.1.1. Market size and forecast
7.2. Customer Management
7.2.1. Key market trends, growth factors and opportunities
7.2.2. Market size and forecast, by region
7.2.3. Market share analysis by country
7.3. Marketing Management
7.3.1. Key market trends, growth factors and opportunities
7.3.2. Market size and forecast, by region
7.3.3. Market share analysis by country
7.4. Merchandising Analysis
7.4.1. Key market trends, growth factors and opportunities
7.4.2. Market size and forecast, by region
7.4.3. Market share analysis by country
7.5. Store Operations Management
7.5.1. Key market trends, growth factors and opportunities
7.5.2. Market size and forecast, by region
7.5.3. Market share analysis by country
7.6. Risk and Compliance Management
7.6.1. Key market trends, growth factors and opportunities
7.6.2. Market size and forecast, by region
7.6.3. Market share analysis by country
7.7. Others
7.7.1. Key market trends, growth factors and opportunities
7.7.2. Market size and forecast, by region
7.7.3. Market share analysis by country
CHAPTER 8: IN-STORE ANALYTICS MARKET, BY REGION
8.1. Overview
8.1.1. Market size and forecast By Region
8.2. North America
8.2.1. Key market trends, growth factors and opportunities
8.2.2. Market size and forecast, by Component
8.2.3. Market size and forecast, by Deployment Mode
8.2.4. Market size and forecast, by Enterprise Size
8.2.5. Market size and forecast, by Application
8.2.6. Market size and forecast, by country
8.2.6.1. U.S.
8.2.6.1.1. Market size and forecast, by Component
8.2.6.1.2. Market size and forecast, by Deployment Mode
8.2.6.1.3. Market size and forecast, by Enterprise Size
8.2.6.1.4. Market size and forecast, by Application
8.2.6.2. Canada
8.2.6.2.1. Market size and forecast, by Component
8.2.6.2.2. Market size and forecast, by Deployment Mode
8.2.6.2.3. Market size and forecast, by Enterprise Size
8.2.6.2.4. Market size and forecast, by Application
8.3. Europe
8.3.1. Key market trends, growth factors and opportunities
8.3.2. Market size and forecast, by Component
8.3.3. Market size and forecast, by Deployment Mode
8.3.4. Market size and forecast, by Enterprise Size
8.3.5. Market size and forecast, by Application
8.3.6. Market size and forecast, by country
8.3.6.1. UK
8.3.6.1.1. Market size and forecast, by Component
8.3.6.1.2. Market size and forecast, by Deployment Mode
8.3.6.1.3. Market size and forecast, by Enterprise Size
8.3.6.1.4. Market size and forecast, by Application
8.3.6.2. Germany
8.3.6.2.1. Market size and forecast, by Component
8.3.6.2.2. Market size and forecast, by Deployment Mode
8.3.6.2.3. Market size and forecast, by Enterprise Size
8.3.6.2.4. Market size and forecast, by Application
8.3.6.3. France
8.3.6.3.1. Market size and forecast, by Component
8.3.6.3.2. Market size and forecast, by Deployment Mode
8.3.6.3.3. Market size and forecast, by Enterprise Size
8.3.6.3.4. Market size and forecast, by Application
8.3.6.4. Italy
8.3.6.4.1. Market size and forecast, by Component
8.3.6.4.2. Market size and forecast, by Deployment Mode
8.3.6.4.3. Market size and forecast, by Enterprise Size
8.3.6.4.4. Market size and forecast, by Application
8.3.6.5. Spain
8.3.6.5.1. Market size and forecast, by Component
8.3.6.5.2. Market size and forecast, by Deployment Mode
8.3.6.5.3. Market size and forecast, by Enterprise Size
8.3.6.5.4. Market size and forecast, by Application
8.3.6.6. Rest of Europe
8.3.6.6.1. Market size and forecast, by Component
8.3.6.6.2. Market size and forecast, by Deployment Mode
8.3.6.6.3. Market size and forecast, by Enterprise Size
8.3.6.6.4. Market size and forecast, by Application
8.4. Asia-Pacific
8.4.1. Key market trends, growth factors and opportunities
8.4.2. Market size and forecast, by Component
8.4.3. Market size and forecast, by Deployment Mode
8.4.4. Market size and forecast, by Enterprise Size
8.4.5. Market size and forecast, by Application
8.4.6. Market size and forecast, by country
8.4.6.1. China
8.4.6.1.1. Market size and forecast, by Component
8.4.6.1.2. Market size and forecast, by Deployment Mode
8.4.6.1.3. Market size and forecast, by Enterprise Size
8.4.6.1.4. Market size and forecast, by Application
8.4.6.2. Japan
8.4.6.2.1. Market size and forecast, by Component
8.4.6.2.2. Market size and forecast, by Deployment Mode
8.4.6.2.3. Market size and forecast, by Enterprise Size
8.4.6.2.4. Market size and forecast, by Application
8.4.6.3. India
8.4.6.3.1. Market size and forecast, by Component
8.4.6.3.2. Market size and forecast, by Deployment Mode
8.4.6.3.3. Market size and forecast, by Enterprise Size
8.4.6.3.4. Market size and forecast, by Application
8.4.6.4. Australia
8.4.6.4.1. Market size and forecast, by Component
8.4.6.4.2. Market size and forecast, by Deployment Mode
8.4.6.4.3. Market size and forecast, by Enterprise Size
8.4.6.4.4. Market size and forecast, by Application
8.4.6.5. South Korea
8.4.6.5.1. Market size and forecast, by Component
8.4.6.5.2. Market size and forecast, by Deployment Mode
8.4.6.5.3. Market size and forecast, by Enterprise Size
8.4.6.5.4. Market size and forecast, by Application
8.4.6.6. Rest of Asia-Pacific
8.4.6.6.1. Market size and forecast, by Component
8.4.6.6.2. Market size and forecast, by Deployment Mode
8.4.6.6.3. Market size and forecast, by Enterprise Size
8.4.6.6.4. Market size and forecast, by Application
8.5. LAMEA
8.5.1. Key market trends, growth factors and opportunities
8.5.2. Market size and forecast, by Component
8.5.3. Market size and forecast, by Deployment Mode
8.5.4. Market size and forecast, by Enterprise Size
8.5.5. Market size and forecast, by Application
8.5.6. Market size and forecast, by country
8.5.6.1. Latin America
8.5.6.1.1. Market size and forecast, by Component
8.5.6.1.2. Market size and forecast, by Deployment Mode
8.5.6.1.3. Market size and forecast, by Enterprise Size
8.5.6.1.4. Market size and forecast, by Application
8.5.6.2. Middle East
8.5.6.2.1. Market size and forecast, by Component
8.5.6.2.2. Market size and forecast, by Deployment Mode
8.5.6.2.3. Market size and forecast, by Enterprise Size
8.5.6.2.4. Market size and forecast, by Application
8.5.6.3. Africa
8.5.6.3.1. Market size and forecast, by Component
8.5.6.3.2. Market size and forecast, by Deployment Mode
8.5.6.3.3. Market size and forecast, by Enterprise Size
8.5.6.3.4. Market size and forecast, by Application
CHAPTER 9: COMPETITIVE LANDSCAPE
9.1. Introduction
9.2. Top winning strategies
9.3. Product mapping of top 10 player
9.4. Competitive dashboard
9.5. Competitive heatmap
9.6. Top player positioning, 2022
CHAPTER 10: COMPANY PROFILES
10.1. SAP SE
10.1.1. Company overview
10.1.2. Key executives
10.1.3. Company snapshot
10.1.4. Operating business segments
10.1.5. Product portfolio
10.1.6. Business performance
10.1.7. Key strategic moves and developments
10.2. AMOOBI
10.2.1. Company overview
10.2.2. Key executives
10.2.3. Company snapshot
10.2.4. Operating business segments
10.2.5. Product portfolio
10.3. RETAILNEXT, INC.
10.3.1. Company overview
10.3.2. Key executives
10.3.3. Company snapshot
10.3.4. Operating business segments
10.3.5. Product portfolio
10.3.6. Key strategic moves and developments
10.4. Capillary Technologies
10.4.1. Company overview
10.4.2. Key executives
10.4.3. Company snapshot
10.4.4. Operating business segments
10.4.5. Product portfolio
10.4.6. Key strategic moves and developments
10.5. SEMSEYE
10.5.1. Company overview
10.5.2. Key executives
10.5.3. Company snapshot
10.5.4. Operating business segments
10.5.5. Product portfolio
10.6. Capgemini
10.6.1. Company overview
10.6.2. Key executives
10.6.3. Company snapshot
10.6.4. Operating business segments
10.6.5. Product portfolio
10.6.6. Business performance
10.6.7. Key strategic moves and developments
10.7. HoxtonAi
10.7.1. Company overview
10.7.2. Key executives
10.7.3. Company snapshot
10.7.4. Operating business segments
10.7.5. Product portfolio
10.8. Trax Image Recognition
10.8.1. Company overview
10.8.2. Key executives
10.8.3. Company snapshot
10.8.4. Operating business segments
10.8.5. Product portfolio
10.8.6. Key strategic moves and developments
10.9. Teralytics Inc.
10.9.1. Company overview
10.9.2. Key executives
10.9.3. Company snapshot
10.9.4. Operating business segments
10.9.5. Product portfolio
10.9.6. Key strategic moves and developments
10.10. V-Count
10.10.1. Company overview
10.10.2. Key executives
10.10.3. Company snapshot
10.10.4. Operating business segments
10.10.5. Product portfolio