Summary

Overview
Global Millet and Sorghum Ancient Grains Market reached US$ 9.9 billion in 2022 and is expected to reach US$ 11.6 billion by 2030, growing with a CAGR of 2.1% during the forecast period 2023-2030.
The global millet and sorghum ancient grains market has witnessed significant growth, these grains have remained unchanged over several years, and consumers are highly adopting these grains as they provide all the essential nutrients, vitamins, and Fibers. They are naturally gluten-free and also help in maintaining heart health. Hence, such factors help in driving the global millet and sorghum ancient grains market.
Furthermore, as the demand is increasing, the Agricultural & Processed Food Products Export Development Authority (APEDA) of India, launched a variety of Millet in Minutes” products under the category of Ready-to-Eat (RTE) such as Upma, Pongal, Khichadi, Noodles, Biryani, and others for all age groups at affordable prices ranging from Rs 5 to Rs 15 at the AAHAR food fair. Hence, it can help in increasing the market growth.
The millet segment accounts for over half of the market share. Similarly, the Asia-Pacific dominates the millet and sorghum ancient grains market, holds the largest market share. India’s average yield in millet farming in 2021-22 is 1208 kgs per hectare, India remains the largest producer and consumer of millet and sorghum ancient grains market.
Dynamics
Government Initiatives
Consumers are highly adopting these grains as they provide numerous health benefits. As the demand is increasing many governments are providing schemes, and policies to promote the cultivation, processing, and consumption of these grains for various reasons. Hence, it can help in increasing the market growth.
Furthermore, in February 2023, the Agricultural and Processed Food Products Export Development Authority (APEDA) of India had a Memorandum of Understanding (MoU) with Lulu Hypermarket LLC, to export and promote the millets and value-added millet products to GCC countries. Hence, such initiatives can help in increasing the global millet and sorghum ancient grains market.
Raising Demand for Innovative Foods
Consumers' demand for innovative nutrition foods is increasing the demand for millet s and sorghum in various RTE foods as they are rich in fiber, vitamins, minerals, and antioxidants. Also they are gluten-free. They also help in weight management and improve digestion. Hence, such factors help in increasing the market growth.
Furthermore, as the demand is increasing many manufacturing companies are launching innovative products in order to attract larger consumer bases. For instance, in September 2023, Nestle launched a range of a+masala Millet-based porridge that contains ancient pearl millet, barley, vegetables, and a variety of 20 spices. They are available in different flavours. Hence, such products can help in increasing the market growth.
Specific Growing Conditions
The specific growing conditions can affect the growth of the global millet and sorghum ancient grains market. As the sorghum and millets grow well in warm, dry weather, and moderate rainfall. In areas with significant temperature shifts, heavy rainfall, or prolonged droughts, they might not thrive. Hence, it could affect the market growth.
Furthermore, According to FAOSTAT (2021), the global millet production in 2019-20 was 84.17 billion metric tonnes from an area of 70.75 billion hectares, of which 20.50% was produced in India, hence, due to specific growing conditions the production rate is decreased which can hamper the market growth.
Segment Analysis
The global millet and sorghum ancient grains market is segmented based on type, distribution channel, application and region.
Increase in Demand for Plant-based Nutrition
The millet segment holds the maximum share in the global millet and sorghum ancient grains market. Consumers are highly attracted to millet-based RTE foods as they contain essential nutrients, gluten-free and also, and are a rich source of vitamin B. They help in weight management. Hence, such factors help in increasing the market growth.
Furthermore, many key players are focusing on producing innovative products in order to attract larger consumer bases. For instance, Moon Foods company produces a wide range of ancient millet cookies such as finger millet cookies, pearl millet cookies, Kodo millet cookies, and others. Hence, such products can help in increasing the market growth.
Geographical Penetration
High Production
Asia-Pacific has been a dominant force in the global millet and sorghum ancient grains market and its significance has only grown in the post-2020 era. Consumers in this region are highly adopting millet and sorghum-based RTE foods in their regular diets as they provide nutritional benefits. Hence, it helps in increasing the demand for the market in this region.
Furthermore, the production is increasing in this region. For instance, according to India's development review, India’s average yield in millet farming in 2021-22 is 1208 kgs per hectare, The production of millet has also increased by 7% (1966-2022). Hence, such high production can help in increasing the market growth.
Additionally, Australian sorghum production for 2020/21 is estimated at 1.35 billion metric tons, up 1.05 billion metric tons from 2019-20, and the Area is estimated at 0.51 billion hectares(mha), up 0.36 mha or 240 percent from 2019-20. Yield is forecast at 2.65 tons per hectare (t/ha), up 0.65 t/ha or 33 percent from 2019-20.
Competitive Landscape
The major global players in the market include Agro products Manufacturers, Samruddhi Organic Farm (India) Private Limited, Fibro Foods, Moon Foods, Giva Agro, VAD Industries Pvt. Ltd, KIO Farm Private Limited, Kaadu Organics, Kinal Global Care Private Limited, and Nature Land Organics.
COVID-19 Impact Analysis
The pandemic has brought a disruption in the supply chain, many manufacturing companies are shut down due to government lockdown restrictions, which has led to a decrease in the availability of products in the market, which decreases the adoption rate. This has shown a negative impact on the global millet and sorghum ancient grains market.
By Type
• Millet
• Foxtail Millet
• Pearl Millet
• Koda Millet
• Barnyard Millet
• Others
• Sorghum
By Distribution Channel
• Company Stores
• E-Commerce
• Hypermarkets/Supermarkets
• Specialty Stores
• Others
By Application
• Bakery & confectionary
• Sports Nutrition
• Infant Formula
• Cereals
• Animal Feed
• others
By Region
• North America
o U.S.
o Canada
o Mexico
• Europe
o Germany
o UK
o France
o Italy
o Russia
o Rest of Europe
• South America
o Brazil
o Argentina
o Rest of South America
• Asia-Pacific
o China
o India
o Japan
o Australia
o Rest of Asia-Pacific
• Middle East and Africa
Key Developments
• In January 2023, ITC launched Mission Millets to launch several Millet-based products such as noodles, pasta, dosa, idly mix, ragi vermicelli, multi-millet-based cookies, confectionery, and snacks.
• In March 2021, the government of India and the United Nations General Assembly declared 2023 as the International Year of Millets (IYOM). The action plan of IYOM-2023 focuses on strategies to enhance production, consumption, export, branding, and others.
Why Purchase the Report?
• To visualize the global millet and sorghum ancient grains market segmentation based on type, distribution channel, application, and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of millet and sorghum ancient grains market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.
The global millet and sorghum ancient grains market report would provide approximately 61 tables, 61 figures and 181 Pages.
Target Audience 2023
• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies

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Table of Contents

1. Methodology and Scope
1.1. Research Methodology
1.2. Research Objective and Scope of the Report
2. Definition and Overview
3. Executive Summary
3.1. Snippet by Type
3.2. Snippet by Distribution Channel
3.3. Snippet by Application
3.4. Snippet by Region
4. Dynamics
4.1. Impacting Factors
4.1.1. Drivers
4.1.1.1. Government Initiatives
4.1.1.2. Raising Demand for Innovative Foods
4.1.2. Restraints
4.1.2.1. Specific Growing Conditions
4.1.3. Opportunity
4.1.4. Impact Analysis
5. Industry Analysis
5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Patent Analysis
5.5. Regulatory Analysis
6. COVID-19 Analysis
6.1. Analysis of COVID-19
6.1.1. Scenario Before COVID
6.1.2. Scenario During COVID
6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion
7. By Type
7.1. Introduction
7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
7.1.2. Market Attractiveness Index, By Type
7.2. Millet*
7.2.1. Introduction
7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.2.3. Foxtail Millet
7.2.4. Pearl Millet
7.2.5. Koda Millet
7.2.6. Barnyard Millet
7.2.7. Others
7.3. Sorghum
8. By Distribution Channel
8.1. Introduction
8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
8.1.2. Market Attractiveness Index, By Distribution Channel
8.2. Company Stores*
8.2.1. Introduction
8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. E-Commerce
8.4. Hypermarkets/Supermarkets
8.5. Specialty Stores
8.6. Others
9. By Application
9.1. Introduction
9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
9.1.2. Market Attractiveness Index, By Application
9.2. Bakery & confectionary*
9.2.1. Introduction
9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Sports nutrition
9.4. Infant formula
9.5. Cereals
9.6. Animal feed
9.7. Others
10. By Region
10.1. Introduction
10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
10.1.2. Market Attractiveness Index, By Region
10.2. North America
10.2.1. Introduction
10.2.2. Key Region-Specific Dynamics
10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
10.2.6.1. U.S.
10.2.6.2. Canada
10.2.6.3. Mexico
10.3. Europe
10.3.1. Introduction
10.3.2. Key Region-Specific Dynamics
10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
10.3.6.1. Germany
10.3.6.2. UK
10.3.6.3. France
10.3.6.4. Italy
10.3.6.5. Russia
10.3.6.6. Rest of Europe
10.4. South America
10.4.1. Introduction
10.4.2. Key Region-Specific Dynamics
10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
10.4.6.1. Brazil
10.4.6.2. Argentina
10.4.6.3. Rest of South America
10.5. Asia-Pacific
10.5.1. Introduction
10.5.2. Key Region-Specific Dynamics
10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
10.5.6.1. China
10.5.6.2. India
10.5.6.3. Japan
10.5.6.4. Australia
10.5.6.5. Rest of Asia-Pacific
10.6. Middle East and Africa
10.6.1. Introduction
10.6.2. Key Region-Specific Dynamics
10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
11. Competitive Landscape
11.1. Competitive Scenario
11.2. Market Positioning/Share Analysis
11.3. Mergers and Acquisitions Analysis
12. Company Profiles
12.1. Agroproducts Manufacturers*
12.1.1. Company Overview
12.1.2. Product Portfolio and Description
12.1.3. Financial Overview
12.1.4. Key Developments
12.2. Samruddhi Organic Farm (India) Private Limited
12.3. Fibro Foods
12.4. Moon Foods
12.5. Giva Agro
12.6. VAD Industries Pvt. Ltd.
12.7. KIO Farm Private Limited.
12.8. Kaadu Organics
12.9. Kinal Global Care Private Limited
12.10. NATURE LAND ORGANICS
LIST NOT EXHAUSTIVE
13. Appendix
13.1. About Us and Services
13.2. Contact Us