Summary

Automation testing is a software testing technique that uses automated scripts and testing tools to execute test cases and verify the outcomes of software applications. It involves the use of specialized software to perform pre-defined actions, simulate user interactions, and compare actual results with expected results. The primary goals of automation testing are to improve the efficiency, effectiveness, and accuracy of the testing process.

The growing demand for faster software development and deployment, as well as the need for continuous integration and delivery, has propelled the adoption of automation testing tools and practices. Further, businesses are increasingly recognizing the importance of ensuring software quality and reliability, which further fuels the automation testing market growth. Furthermore, the emergence of new programming languages, platforms, and devices, has created a need for versatile and adaptable automation testing solutions benefiting the growth of automation testing market. However, high investment cost and lack of skilled professional is expected to hamper the growth of the market. On the contrary, the technological development and integration with advance algorithms is expected to boost the market in coming years. Moreover, growing adoption of online and mobile application is expected to create lucrative opportunities for the market to grow in upcoming years.

The automation testing is segmented on the component, testing type, interface, industry vertical and region. On the basis of component, it is categorized into solution and service. On the basis of testing type, it is classified into static testing and dynamic testing. By interface, the automation testing market is segmented into mobile testing, web testing, desktop testing, and software testing. Based on industry vertical, the market is divided into BFSI, IT & telecom, manufacturing, retail, healthcare, government, and others. On the basis of region, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The report analyzes the profiles of key players operating in the automation testing such as IBM, Apexon, Accenture, Cigniti Technologies, Capgemini, Microsoft, Tricentis, Keysight Technologies, Sauce Labs Inc., and Parasoft. These players have adopted various strategies to increase their market penetration and strengthen their position in the automation testing industry.

Key Benefits for Stakeholders
●The study provides in-depth analysis of the global automation testing along with the current & future trends to illustrate the imminent investment pockets.
●Information about key drivers, restrains, & opportunities and their impact analysis on the global automation testing size are provided in the report.
●Porter’s five forces analysis illustrates the potency of buyers and suppliers operating in the industry.
●The quantitative analysis of the global automation testing from 2022 to 2032 is provided to determine the market potential.

Additional benefits you will get with this purchase are:
● Quarterly Update and* (only available with a corporate license, on listed price)
● 5 additional Company Profile of client Choice pre- or Post-purchase, as a free update.
● Free Upcoming Version on the Purchase of Five and Enterprise User License.
● 16 analyst hours of support* (post-purchase, if you find additional data requirements upon review of the report, you may receive support amounting to 16 analyst hours to solve questions, and post-sale queries)
● 15% Free Customization* (in case the scope or segment of the report does not match your requirements, 15% is equivalent to 3 working days of free work, applicable once)
● Free data Pack on the Five and Enterprise User License. (Excel version of the report)
● Free Updated report if the report is 6-12 months old or older.
● 24-hour priority response*
● Free Industry updates and white papers.

Possible Customization with this report (with additional cost and timeline, please talk to the sales executive to know more)
● Investment Opportunities
● Upcoming/New Entrant by Regions
● Market share analysis of players by products/segments
● Regulatory Guidelines
● Additional company profiles with specific to client's interest
● Additional country or region analysis- market size and forecast
● Key player details (including location, contact details, supplier/vendor network etc. in excel format)
● Market share analysis of players at global/region/country level
● SWOT Analysis
Key Market Segments
By Component
● Solution
● Service
By Testing Type
● Static Testing
● Dynamic Testing
By Interface
● Mobile Testing
● Web Testing
● Dekstop Testing
● Software Testing
By Industry Vertical
● BFSI
● IT and Telecom
● Manufacturing
● Retail
● Healthcare
● Government
● Others
By Region
● North America
○ U.S.
○ Canada
● Europe
○ UK
○ Germany
○ France
○ Italy
○ Spain
○ Rest of Europe
● Asia-Pacific
○ China
○ Japan
○ India
○ Australia
○ South Korea
○ Rest of Asia-Pacific
● LAMEA
○ Latin America
○ Middle East
○ Africa
● Key Market Players
○ Capgemini
○ IBM Corporation
○ Cigniti Technologies Ltd.
○ Apexon
○ Sauce Labs Inc.
○ Tricentis GmbH
○ Accenture
○ Keysight Technologies, Inc.
○ Microsoft
○ Parasoft

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Table of Contents

CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO Perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.3. Porter’s five forces analysis
3.3.1. Low bargaining power of suppliers
3.3.2. Low threat of new entrants
3.3.3. Low threat of substitutes
3.3.4. Low intensity of rivalry
3.3.5. Low bargaining power of buyers
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Increasing adoption of cloud-based automation tools
3.4.1.2. Rising adoption of Agile and DevOps in software development
3.4.1.3. Integration of AI and ML in test automation
3.4.2. Restraints
3.4.2.1. High investment cost
3.4.2.2. Lack of skilled professionals
3.4.3. Opportunities
3.4.3.1. Increasing adoption of online and mobile applications
CHAPTER 4: AUTOMATION TESTING MARKET, BY COMPONENT
4.1. Overview
4.1.1. Market size and forecast
4.2. Solution
4.2.1. Key market trends, growth factors and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market share analysis by country
4.3. Service
4.3.1. Key market trends, growth factors and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market share analysis by country
CHAPTER 5: AUTOMATION TESTING MARKET, BY TESTING TYPE
5.1. Overview
5.1.1. Market size and forecast
5.2. Static Testing
5.2.1. Key market trends, growth factors and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market share analysis by country
5.3. Dynamic Testing
5.3.1. Key market trends, growth factors and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market share analysis by country
CHAPTER 6: AUTOMATION TESTING MARKET, BY INTERFACE
6.1. Overview
6.1.1. Market size and forecast
6.2. Mobile Testing
6.2.1. Key market trends, growth factors and opportunities
6.2.2. Market size and forecast, by region
6.2.3. Market share analysis by country
6.3. Web Testing
6.3.1. Key market trends, growth factors and opportunities
6.3.2. Market size and forecast, by region
6.3.3. Market share analysis by country
6.4. Dekstop Testing
6.4.1. Key market trends, growth factors and opportunities
6.4.2. Market size and forecast, by region
6.4.3. Market share analysis by country
6.5. Software Testing
6.5.1. Key market trends, growth factors and opportunities
6.5.2. Market size and forecast, by region
6.5.3. Market share analysis by country
CHAPTER 7: AUTOMATION TESTING MARKET, BY INDUSTRY VERTICAL
7.1. Overview
7.1.1. Market size and forecast
7.2. BFSI
7.2.1. Key market trends, growth factors and opportunities
7.2.2. Market size and forecast, by region
7.2.3. Market share analysis by country
7.3. IT and Telecom
7.3.1. Key market trends, growth factors and opportunities
7.3.2. Market size and forecast, by region
7.3.3. Market share analysis by country
7.4. Manufacturing
7.4.1. Key market trends, growth factors and opportunities
7.4.2. Market size and forecast, by region
7.4.3. Market share analysis by country
7.5. Retail
7.5.1. Key market trends, growth factors and opportunities
7.5.2. Market size and forecast, by region
7.5.3. Market share analysis by country
7.6. Healthcare
7.6.1. Key market trends, growth factors and opportunities
7.6.2. Market size and forecast, by region
7.6.3. Market share analysis by country
7.7. Government
7.7.1. Key market trends, growth factors and opportunities
7.7.2. Market size and forecast, by region
7.7.3. Market share analysis by country
7.8. Others
7.8.1. Key market trends, growth factors and opportunities
7.8.2. Market size and forecast, by region
7.8.3. Market share analysis by country
CHAPTER 8: AUTOMATION TESTING MARKET, BY REGION
8.1. Overview
8.1.1. Market size and forecast By Region
8.2. North America
8.2.1. Key market trends, growth factors and opportunities
8.2.2. Market size and forecast, by Component
8.2.3. Market size and forecast, by Testing Type
8.2.4. Market size and forecast, by Interface
8.2.5. Market size and forecast, by Industry Vertical
8.2.6. Market size and forecast, by country
8.2.6.1. U.S.
8.2.6.1.1. Market size and forecast, by Component
8.2.6.1.2. Market size and forecast, by Testing Type
8.2.6.1.3. Market size and forecast, by Interface
8.2.6.1.4. Market size and forecast, by Industry Vertical
8.2.6.2. Canada
8.2.6.2.1. Market size and forecast, by Component
8.2.6.2.2. Market size and forecast, by Testing Type
8.2.6.2.3. Market size and forecast, by Interface
8.2.6.2.4. Market size and forecast, by Industry Vertical
8.3. Europe
8.3.1. Key market trends, growth factors and opportunities
8.3.2. Market size and forecast, by Component
8.3.3. Market size and forecast, by Testing Type
8.3.4. Market size and forecast, by Interface
8.3.5. Market size and forecast, by Industry Vertical
8.3.6. Market size and forecast, by country
8.3.6.1. UK
8.3.6.1.1. Market size and forecast, by Component
8.3.6.1.2. Market size and forecast, by Testing Type
8.3.6.1.3. Market size and forecast, by Interface
8.3.6.1.4. Market size and forecast, by Industry Vertical
8.3.6.2. Germany
8.3.6.2.1. Market size and forecast, by Component
8.3.6.2.2. Market size and forecast, by Testing Type
8.3.6.2.3. Market size and forecast, by Interface
8.3.6.2.4. Market size and forecast, by Industry Vertical
8.3.6.3. France
8.3.6.3.1. Market size and forecast, by Component
8.3.6.3.2. Market size and forecast, by Testing Type
8.3.6.3.3. Market size and forecast, by Interface
8.3.6.3.4. Market size and forecast, by Industry Vertical
8.3.6.4. Italy
8.3.6.4.1. Market size and forecast, by Component
8.3.6.4.2. Market size and forecast, by Testing Type
8.3.6.4.3. Market size and forecast, by Interface
8.3.6.4.4. Market size and forecast, by Industry Vertical
8.3.6.5. Spain
8.3.6.5.1. Market size and forecast, by Component
8.3.6.5.2. Market size and forecast, by Testing Type
8.3.6.5.3. Market size and forecast, by Interface
8.3.6.5.4. Market size and forecast, by Industry Vertical
8.3.6.6. Rest of Europe
8.3.6.6.1. Market size and forecast, by Component
8.3.6.6.2. Market size and forecast, by Testing Type
8.3.6.6.3. Market size and forecast, by Interface
8.3.6.6.4. Market size and forecast, by Industry Vertical
8.4. Asia-Pacific
8.4.1. Key market trends, growth factors and opportunities
8.4.2. Market size and forecast, by Component
8.4.3. Market size and forecast, by Testing Type
8.4.4. Market size and forecast, by Interface
8.4.5. Market size and forecast, by Industry Vertical
8.4.6. Market size and forecast, by country
8.4.6.1. China
8.4.6.1.1. Market size and forecast, by Component
8.4.6.1.2. Market size and forecast, by Testing Type
8.4.6.1.3. Market size and forecast, by Interface
8.4.6.1.4. Market size and forecast, by Industry Vertical
8.4.6.2. Japan
8.4.6.2.1. Market size and forecast, by Component
8.4.6.2.2. Market size and forecast, by Testing Type
8.4.6.2.3. Market size and forecast, by Interface
8.4.6.2.4. Market size and forecast, by Industry Vertical
8.4.6.3. India
8.4.6.3.1. Market size and forecast, by Component
8.4.6.3.2. Market size and forecast, by Testing Type
8.4.6.3.3. Market size and forecast, by Interface
8.4.6.3.4. Market size and forecast, by Industry Vertical
8.4.6.4. Australia
8.4.6.4.1. Market size and forecast, by Component
8.4.6.4.2. Market size and forecast, by Testing Type
8.4.6.4.3. Market size and forecast, by Interface
8.4.6.4.4. Market size and forecast, by Industry Vertical
8.4.6.5. South Korea
8.4.6.5.1. Market size and forecast, by Component
8.4.6.5.2. Market size and forecast, by Testing Type
8.4.6.5.3. Market size and forecast, by Interface
8.4.6.5.4. Market size and forecast, by Industry Vertical
8.4.6.6. Rest of Asia-Pacific
8.4.6.6.1. Market size and forecast, by Component
8.4.6.6.2. Market size and forecast, by Testing Type
8.4.6.6.3. Market size and forecast, by Interface
8.4.6.6.4. Market size and forecast, by Industry Vertical
8.5. LAMEA
8.5.1. Key market trends, growth factors and opportunities
8.5.2. Market size and forecast, by Component
8.5.3. Market size and forecast, by Testing Type
8.5.4. Market size and forecast, by Interface
8.5.5. Market size and forecast, by Industry Vertical
8.5.6. Market size and forecast, by country
8.5.6.1. Latin America
8.5.6.1.1. Market size and forecast, by Component
8.5.6.1.2. Market size and forecast, by Testing Type
8.5.6.1.3. Market size and forecast, by Interface
8.5.6.1.4. Market size and forecast, by Industry Vertical
8.5.6.2. Middle East
8.5.6.2.1. Market size and forecast, by Component
8.5.6.2.2. Market size and forecast, by Testing Type
8.5.6.2.3. Market size and forecast, by Interface
8.5.6.2.4. Market size and forecast, by Industry Vertical
8.5.6.3. Africa
8.5.6.3.1. Market size and forecast, by Component
8.5.6.3.2. Market size and forecast, by Testing Type
8.5.6.3.3. Market size and forecast, by Interface
8.5.6.3.4. Market size and forecast, by Industry Vertical
CHAPTER 9: COMPETITIVE LANDSCAPE
9.1. Introduction
9.2. Top winning strategies
9.3. Product mapping of top 10 player
9.4. Competitive dashboard
9.5. Competitive heatmap
9.6. Top player positioning, 2022
CHAPTER 10: COMPANY PROFILES
10.1. IBM Corporation
10.1.1. Company overview
10.1.2. Key executives
10.1.3. Company snapshot
10.1.4. Operating business segments
10.1.5. Product portfolio
10.1.6. Business performance
10.1.7. Key strategic moves and developments
10.2. Apexon
10.2.1. Company overview
10.2.2. Key executives
10.2.3. Company snapshot
10.2.4. Operating business segments
10.2.5. Product portfolio
10.3. Accenture
10.3.1. Company overview
10.3.2. Key executives
10.3.3. Company snapshot
10.3.4. Operating business segments
10.3.5. Product portfolio
10.3.6. Business performance
10.3.7. Key strategic moves and developments
10.4. Cigniti Technologies Ltd.
10.4.1. Company overview
10.4.2. Key executives
10.4.3. Company snapshot
10.4.4. Operating business segments
10.4.5. Product portfolio
10.4.6. Business performance
10.4.7. Key strategic moves and developments
10.5. Capgemini
10.5.1. Company overview
10.5.2. Key executives
10.5.3. Company snapshot
10.5.4. Operating business segments
10.5.5. Product portfolio
10.5.6. Business performance
10.6. Microsoft
10.6.1. Company overview
10.6.2. Key executives
10.6.3. Company snapshot
10.6.4. Operating business segments
10.6.5. Product portfolio
10.6.6. Business performance
10.6.7. Key strategic moves and developments
10.7. Tricentis GmbH
10.7.1. Company overview
10.7.2. Key executives
10.7.3. Company snapshot
10.7.4. Operating business segments
10.7.5. Product portfolio
10.8. Keysight Technologies, Inc.
10.8.1. Company overview
10.8.2. Key executives
10.8.3. Company snapshot
10.8.4. Operating business segments
10.8.5. Product portfolio
10.8.6. Business performance
10.8.7. Key strategic moves and developments
10.9. Sauce Labs Inc.
10.9.1. Company overview
10.9.2. Key executives
10.9.3. Company snapshot
10.9.4. Operating business segments
10.9.5. Product portfolio
10.9.6. Key strategic moves and developments
10.10. Parasoft
10.10.1. Company overview
10.10.2. Key executives
10.10.3. Company snapshot
10.10.4. Operating business segments
10.10.5. Product portfolio
10.10.6. Key strategic moves and developments