高級ラム酒市場規模・予測（2020年～2030年）、世界・地域シェア、動向、成長機会分析レポート対象範囲製品タイプ別（ホワイト、ダーク、ゴールド）、カテゴリー別（スーパープレミアム、ウルトラプレミアム、プレステージ＆プレステージプラス）、性質別（プレーン、フレーバード）、流通チャネル別（スーパーマーケット、ハイパーマーケット、専門店、オンラインショップ、その他）

High-End Rum Market Size and Forecasts (2020 - 2030), Global and Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Product Type (White, Dark, and Gold), Category (Super Premium, Ultra-Premium, and Prestige & Prestige Plus), Nature (Plain and Flavored), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Retail, and Others)

2022年の高級ラム酒市場規模は35.6億米ドルで、2030年には50.0億米ドルに達すると予想され、2022年から2030年までの年平均成長率は4.3％と推定される。高級ラムには、スーパープレミアムラム、ウルトラプレミ... もっと見る

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2022年の高級ラム酒市場規模は35.6億米ドルで、2030年には50.0億米ドルに達すると予想され、2022年から2030年までの年平均成長率は4.3％と推定される。

高級ラムには、スーパープレミアムラム、ウルトラプレミアムラム、プレステージ＆プレステージプラスラムが含まれる。高級ラムのカテゴリーに属するラムの価格はすべて30米ドル以上である。高級ラムは、消費者がプレミアムな飲み心地を求めるため、大きな需要がある。さらに、消費者は熟成ラムにも傾倒しており、これらのラムには独特の香り、風味、感触があるからである。高級ラム酒は、その色と外観からホワイト、ゴールド、ダークに分類される。色が濃いラムほど、より熟成されたラム酒とみなされる。高級ラム酒市場は、カテゴリーに基づき、スーパープレミアムラム酒、ウルトラプレミアムラム酒、プレステージ＆プレステージプラスラム酒に区分される。スーパープレミアムラムセグメントが2020年に最大の市場シェアを占めたのに対し、ウルトラプレミアムセグメントは2022年から2030年にかけて最も速いCAGRを記録すると予測されている。
高級ラム酒市場規模の拡大に寄与する主な要因は、ラム酒のプレミアム化と主要企業による戦略的取り組みである。伝統的に、ラム酒は幅広い層に人気がある。当初、ラム酒は大量生産が可能で、風味がシンプルで、カクテルにブレンドするのに適していることで知られていた。しかし、時が経つにつれ、ラム酒メーカーは高度な熟成技術やより洗練された蒸留方法を探求し始めた。その結果、ウイスキーやコニャックといった他の高級蒸留酒に匹敵する、より複雑でニュアンスのある風味を持つラム酒が開発されるようになった。デジタルマーケティングとソーシャルメディアの影響も重要な役割を果たしている。ソーシャル・プラットフォームを効果的に活用しているプレミアム・ラム・ブランドは、製品の多用途性と高級感をアピールし、消費者を惹きつけている。

製品タイプに基づき、市場はホワイト、ダーク、ゴールドに区分される。高級ラム酒市場で最大のシェアを占めるのはゴールド・セグメントである。ゴールドラムは「アンバー」ラムとしても知られ、一般的に熟成されたミディアムボディのラム酒である。ゴールド・ラムは、木樽で熟成させることで濃い色になる。ゴールド・ラムは、ライト・ラムやホワイト・ラムよりも風味が強く、ライト・ラムとダーク・ラムの中間と考えられている。ゴールド・ラムはダーク・カクテルに使われる。ゴールド・ラムの例としては、1バレル、アブエロ、アップルトン・スペシャル、バルセロ・ドラド、ブルガル・アネホ、ベルムデス・ロン・ドラドなどがある。

2022年、ヨーロッパが世界の高級ラム市場を独占した。ヨーロッパの高級ラム酒市場は、都市化の進展と消費者の嗜好の変化により活況を呈している。ヨーロッパの市場は、その飲酒文化と恵まれた気候条件のおかげで著しく成長している。この地域のいくつかの国は、高級ラム酒の生産と消費で人気がある。近年、若い層のラム愛好家が増加している。ラム酒の高級化傾向の高まりは、高級ラム酒の需要を押し上げる主な要因の一つである。メーカーは、高級ラム酒を製造するために、高度な熟成技術やより洗練された蒸留方法を用いている。高級ラム酒に関連する贅沢なステータスは、この地域の消費者を惹きつけている。そのため、高級ラム酒市場はこの地域で著しく成長している。このように、ラム酒のプレミアム化は、世界の高級ラム酒市場規模の拡大に貢献している。

Cayman Spirits Co、Sovereign Brands LLC、Cognac Ferrand SASU、Pernod Ricard SA、Distilleries Arehucas SA、Mount Gay Distilleries Ltd、Davide Campari Milano NV、Brown-Forman Corp、Westerhall Estate Ltd、Diageo Plcは、ハイエンドラム市場レポートで紹介されている著名なプレーヤーです。さらに、市場とそのエコシステムの全体像を把握するために、他のいくつかの企業も調査・分析されています。ハイエンドラム市場の調査には、市場で事業展開している競合他社/プレイヤーの業績を評価するための企業のポジショニングと集中度も含まれています。

世界のハイエンドラム酒市場全体の規模は、一次情報源と二次情報源の両方を用いて導き出されました。調査プロセスを開始するにあたり、市場に関連する質的・量的情報を入手するため、社内外の情報源を用いて徹底的な二次調査を実施しました。また、データを検証し、トピックに関するより分析的な洞察を得るために、業界関係者に複数の一次インタビューを実施した。このプロセスの参加者には、副社長、事業開発マネージャー、マーケットインテリジェンスマネージャー、国内営業マネージャーなどの業界専門家、および評価専門家、リサーチアナリスト、高級ラム酒市場を専門とする主要オピニオンリーダーなどの外部コンサルタントが含まれる。

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TABLE OF CONTENTS

1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Market Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
3.4 Limitations and Assumptions
4. High-End Rum Market Landscape
4.1 Overview
4.2 Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.3.1 Raw Material Suppliers
4.3.2 Manufacturing Processes
4.3.2.1 Fermentation
4.3.2.2 Distillation
4.3.2.3 Aging/Maturation
4.3.2.4 Blending
4.3.2.5 Bottling
4.3.3 Distribution Channels
4.4 List of Vendors
5. High-End Rum Market – Key Market Dynamics
5.1 High-End Rum Market – Key Market Dynamics
5.2 Market Drivers
5.2.1 Rum Premiumization
5.2.2 Strategic Initiatives by Key Players
5.3 Market Restraints
5.3.1 Increasing Demand for Low-alcoholic Beverages
5.4 Market Opportunities
5.4.1 Growing Consumption of Flavored and Spiced Rum
5.4.2 Rising Sales through E-commerce Platforms
5.5 Future Trends
5.5.1 Rising Trend of Homemade Cocktail Among Consumers
5.6 Impact of Drivers and Restraints:
6. High-End Rum Market – Global Market Analysis
6.1 High-End Rum Market Revenue (US$ Million), 2020–2030
6.2 High-End Rum Market Forecast Analysis
7. High-End Rum Market Analysis – By Product Type
7.1 Overview
7.2 White
7.2.1 Overview
7.2.2 White: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
7.3 Dark
7.3.1 Overview
7.3.2 Dark: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
7.4 Gold
7.4.1 Overview
7.4.2 Gold: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
8. High-End Rum Market Revenue Analysis - By Category
8.1 Overview
8.2 Super Premium
8.2.1 Overview
8.2.2 Super Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
8.3 Ultra Premium
8.3.1 Overview
8.3.2 Ultra Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
8.4 Prestige & Prestige Plus
8.4.1 Overview
8.4.2 Prestige & Prestige Plus: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
9. High-End Rum Market Revenue Analysis - By Nature
9.1 Overview
9.2 Plain
9.2.1 Overview
9.2.2 Plain: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
9.3 Flavored
9.3.1 Overview
9.3.2 Flavored: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10. High-End Rum Market Revenue Analysis - By Distribution Channel
10.1 Overview
10.2 Supermarkets and Hypermarkets
10.2.1 Overview
10.2.2 Supermarkets and Hypermarkets: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10.3 Specialty Stores
10.3.1 Overview
10.3.2 Specialty Stores: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10.4 Online Retail
10.4.1 Overview
10.4.2 Online Retail: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10.5 Others
10.5.1 Overview
10.5.2 Others: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
11. High-End Rum Market - Geographical Analysis
11.1 North America
11.1.1 North America High-End Rum Market Overview
11.1.2 North America High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.3 North America High-End Rum Market Breakdown by Product Type
11.1.3.1 North America High-End Rum Market Revenue and Forecasts and Analysis - By Product Type
11.1.4 North America High-End Rum Market Breakdown by Category
11.1.4.1 North America High-End Rum Market Revenue and Forecasts and Analysis - By Category
11.1.5 North America High-End Rum Market Breakdown by Nature
11.1.5.1 North America High-End Rum Market Revenue and Forecasts and Analysis - By Nature
11.1.6 North America High-End Rum Market Breakdown by Distribution Channel
11.1.6.1 North America High-End Rum Market Revenue and Forecasts and Analysis - By Distribution Channel
11.1.7 North America High-End Rum Market Revenue and Forecasts and Analysis - By Countries
11.1.7.1 North America High-End Rum Market Breakdown by Country
11.1.7.2 North America: High-End Rum Market – Revenue and Forecast Analysis – by Country
11.1.7.3 US High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.7.3.1 US High-End Rum Market Breakdown by Product Type
11.1.7.3.2 US High-End Rum Market Breakdown by Category
11.1.7.3.3 US High-End Rum Market Breakdown by Nature
11.1.7.3.4 US High-End Rum Market Breakdown by Distribution Channel
11.1.7.4 Canada High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.7.4.1 Canada High-End Rum Market Breakdown by Product Type
11.1.7.4.2 Canada High-End Rum Market Breakdown by Category
11.1.7.4.3 Canada High-End Rum Market Breakdown by Nature
11.1.7.4.4 Canada High-End Rum Market Breakdown by Distribution Channel
11.1.7.5 Mexico High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.7.5.1 Mexico High-End Rum Market Breakdown by Product Type
11.1.7.5.2 Mexico High-End Rum Market Breakdown by Category
11.1.7.5.3 Mexico High-End Rum Market Breakdown by Nature
11.1.7.5.4 Mexico High-End Rum Market Breakdown by Distribution Channel
11.2 Europe
11.2.1 Europe High-End Rum Market Overview
11.2.2 Europe High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.2.3 Europe High-End Rum Market Breakdown by Product Type
11.2.3.1 Europe High-End Rum Market Revenue and Forecasts and Analysis - By Product Type
11.2.4 Europe High-End Rum Market Breakdown by Category
11.2.4.1 Europe High-End Rum Market Revenue and Forecasts and Analysis - By Category
11.2.5 Europe High-End Rum Market Breakdown by Nature
11.2.5.1 Europe High-End Rum Market Revenue and Forecasts and Analysis - By Nature
11.2.6 Europe High-End Rum Market Breakdown by Distribution Channel
11.2.6.1 Europe High-End Rum Market Revenue and Forecasts and Analysis - By Distribution Channel
11.2.7 Europe High-End Rum Market Revenue and Forecasts and Analysis - By Countries
11.2.7.1 Europe High-End Rum Market Breakdown by Country
11.2.7.2 Europe: High-End Rum Market – Revenue and Forecast Analysis – by Country
11.2.7.3 Germany High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.2.7.3.1 Germany High-End Rum Market Breakdown by Product Type
11.2.7.3.2 Germany High-End Rum Market Breakdown by Category
11.2.7.3.3 Germany High-End Rum Market Breakdown by Nature
11.2.7.3.4 Germany High-End Rum Market Breakdown by Distribution Channel
11.2.7.4 France High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.2.7.4.1 France High-End Rum Market Breakdown by Product Type
11.2.7.4.2 France High-End Rum Market Breakdown by Category
11.2.7.4.3 France High-End Rum Market Breakdown by Nature
11.2.7.4.4 France High-End Rum Market Breakdown by Distribution Channel
11.2.7.5 Italy High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.2.7.5.1 Italy High-End Rum Market Breakdown by Product Type
11.2.7.5.2 Italy High-End Rum Market Breakdown by Category
11.2.7.5.3 Italy High-End Rum Market Breakdown by Nature
11.2.7.5.4 Italy High-End Rum Market Breakdown by Distribution Channel
11.2.7.6 Spain High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.2.7.6.1 Spain High-End Rum Market Breakdown by Product Type
11.2.7.6.2 Spain High-End Rum Market Breakdown by Category
11.2.7.6.3 Spain High-End Rum Market Breakdown by Nature
11.2.7.6.4 Spain High-End Rum Market Breakdown by Distribution Channel
11.2.7.7 UK High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.2.7.7.1 UK High-End Rum Market Breakdown by Product Type
11.2.7.7.2 UK High-End Rum Market Breakdown by Category
11.2.7.7.3 UK High-End Rum Market Breakdown by Nature
11.2.7.7.4 UK High-End Rum Market Breakdown by Distribution Channel
11.2.7.8 Czech Republic High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.2.7.8.1 Czech Republic High-End Rum Market Breakdown by Product Type
11.2.7.8.2 Czech Republic High-End Rum Market Breakdown by Category
11.2.7.8.3 Czech Republic High-End Rum Market Breakdown by Nature
11.2.7.8.4 Czech Republic High-End Rum Market Breakdown by Distribution Channel
11.2.7.9 The Nordics High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.2.7.9.1 The Nordics High-End Rum Market Breakdown by Product Type
11.2.7.9.2 The Nordics High-End Rum Market Breakdown by Category
11.2.7.9.3 The Nordics High-End Rum Market Breakdown by Nature
11.2.7.9.4 The Nordics High-End Rum Market Breakdown by Distribution Channel
11.2.7.10 Rest of Europe High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.2.7.10.1 Rest of Europe High-End Rum Market Breakdown by Product Type
11.2.7.10.2 Rest of Europe High-End Rum Market Breakdown by Category
11.2.7.10.3 Rest of Europe High-End Rum Market Breakdown by Nature
11.2.7.10.4 Rest of Europe High-End Rum Market Breakdown by Distribution Channel
11.3 Asia Pacific
11.3.1 Asia Pacific High-End Rum Market Overview
11.3.2 Asia Pacific High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.3.3 Asia Pacific High-End Rum Market Breakdown by Product Type
11.3.3.1 Asia Pacific High-End Rum Market Revenue and Forecasts and Analysis - By Product Type
11.3.4 Asia Pacific High-End Rum Market Breakdown by Category
11.3.4.1 Asia Pacific High-End Rum Market Revenue and Forecasts and Analysis - By Category
11.3.5 Asia Pacific High-End Rum Market Breakdown by Nature
11.3.5.1 Asia Pacific High-End Rum Market Revenue and Forecasts and Analysis - By Nature
11.3.6 Asia Pacific High-End Rum Market Breakdown by Distribution Channel
11.3.6.1 Asia Pacific High-End Rum Market Revenue and Forecasts and Analysis - By Distribution Channel
11.3.7 Asia Pacific High-End Rum Market Revenue and Forecasts and Analysis - By Countries
11.3.7.1 Asia Pacific High-End Rum Market Breakdown by Country
11.3.7.2 Asia Pacific: High-End Rum Market – Revenue and Forecast Analysis – by Country
11.3.7.3 Australia High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.3.7.3.1 Australia High-End Rum Market Breakdown by Product Type
11.3.7.3.2 Australia High-End Rum Market Breakdown by Category
11.3.7.3.3 Australia High-End Rum Market Breakdown by Nature
11.3.7.3.4 Australia High-End Rum Market Breakdown by Distribution Channel
11.3.7.4 China High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.3.7.4.1 China High-End Rum Market Breakdown by Product Type
11.3.7.4.2 China High-End Rum Market Breakdown by Category
11.3.7.4.3 China High-End Rum Market Breakdown by Nature
11.3.7.4.4 China High-End Rum Market Breakdown by Distribution Channel
11.3.7.5 India High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.3.7.5.1 India High-End Rum Market Breakdown by Product Type
11.3.7.5.2 India High-End Rum Market Breakdown by Category
11.3.7.5.3 India High-End Rum Market Breakdown by Nature
11.3.7.5.4 India High-End Rum Market Breakdown by Distribution Channel
11.3.7.6 Japan High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.3.7.6.1 Japan High-End Rum Market Breakdown by Product Type
11.3.7.6.2 Japan High-End Rum Market Breakdown by Category
11.3.7.6.3 Japan High-End Rum Market Breakdown by Nature
11.3.7.6.4 Japan High-End Rum Market Breakdown by Distribution Channel
11.3.7.7 South Korea High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.3.7.7.1 South Korea High-End Rum Market Breakdown by Product Type
11.3.7.7.2 South Korea High-End Rum Market Breakdown by Category
11.3.7.7.3 South Korea High-End Rum Market Breakdown by Nature
11.3.7.7.4 South Korea High-End Rum Market Breakdown by Distribution Channel
11.3.7.8 New Zealand High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.3.7.8.1 New Zealand High-End Rum Market Breakdown by Product Type
11.3.7.8.2 New Zealand High-End Rum Market Breakdown by Category
11.3.7.8.3 New Zealand High-End Rum Market Breakdown by Nature
11.3.7.8.4 New Zealand High-End Rum Market Breakdown by Distribution Channel
11.3.7.9 Rest of Asia Pacific High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.3.7.9.1 Rest of Asia Pacific High-End Rum Market Breakdown by Product Type
11.3.7.9.2 Rest of Asia Pacific High-End Rum Market Breakdown by Category
11.3.7.9.3 Rest of Asia Pacific High-End Rum Market Breakdown by Nature
11.3.7.9.4 Rest of Asia Pacific High-End Rum Market Breakdown by Distribution Channel
11.4 Middle East & Africa
11.4.1 Middle East & Africa High-End Rum Market Overview
11.4.2 Middle East & Africa High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.4.3 Middle East & Africa High-End Rum Market Breakdown by Product Type
11.4.3.1 Middle East & Africa High-End Rum Market Revenue and Forecasts and Analysis - By Product Type
11.4.4 Middle East & Africa High-End Rum Market Breakdown by Category
11.4.4.1 Middle East & Africa High-End Rum Market Revenue and Forecasts and Analysis - By Category
11.4.5 Middle East & Africa High-End Rum Market Breakdown by Nature
11.4.5.1 Middle East & Africa High-End Rum Market Revenue and Forecasts and Analysis - By Nature
11.4.6 Middle East & Africa High-End Rum Market Breakdown by Distribution Channel
11.4.6.1 Middle East & Africa High-End Rum Market Revenue and Forecasts and Analysis - By Distribution Channel
11.4.7 Middle East & Africa High-End Rum Market Revenue and Forecasts and Analysis - By Countries
11.4.7.1 Middle East & Africa High-End Rum Market Breakdown by Country
11.4.7.2 Middle East and Africa: High-End Rum Market – Revenue and Forecast Analysis – by Country
11.4.7.3 South Africa High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.4.7.3.1 South Africa High-End Rum Market Breakdown by Product Type
11.4.7.3.2 South Africa High-End Rum Market Breakdown by Category
11.4.7.3.3 South Africa High-End Rum Market Breakdown by Nature
11.4.7.3.4 South Africa High-End Rum Market Breakdown by Distribution Channel
11.4.7.4 UAE High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.4.7.4.1 UAE High-End Rum Market Breakdown by Product Type
11.4.7.4.2 UAE High-End Rum Market Breakdown by Category
11.4.7.4.3 UAE High-End Rum Market Breakdown by Nature
11.4.7.4.4 UAE High-End Rum Market Breakdown by Distribution Channel
11.4.7.5 Nigeria High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.4.7.5.1 Nigeria High-End Rum Market Breakdown by Product Type
11.4.7.5.2 Nigeria High-End Rum Market Breakdown by Category
11.4.7.5.3 Nigeria High-End Rum Market Breakdown by Nature
11.4.7.5.4 Nigeria High-End Rum Market Breakdown by Distribution Channel
11.4.7.6 Rest of Middle East & Africa High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.4.7.6.1 Rest of Middle East & Africa High-End Rum Market Breakdown by Product Type
11.4.7.6.2 Rest of Middle East & Africa High-End Rum Market Breakdown by Category
11.4.7.6.3 Rest of Middle East & Africa High-End Rum Market Breakdown by Nature
11.4.7.6.4 Rest of Middle East & Africa High-End Rum Market Breakdown by Distribution Channel
11.5 South & Central America
11.5.1 South & Central America High-End Rum Market Overview
11.5.2 South & Central America High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.5.3 South & Central America High-End Rum Market Breakdown by Product Type
11.5.3.1 South & Central America High-End Rum Market Revenue and Forecasts and Analysis - By Product Type
11.5.4 South & Central America High-End Rum Market Breakdown by Category
11.5.4.1 South & Central America High-End Rum Market Revenue and Forecasts and Analysis - By Category
11.5.5 South & Central America High-End Rum Market Breakdown by Nature
11.5.5.1 South & Central America High-End Rum Market Revenue and Forecasts and Analysis - By Nature
11.5.6 South & Central America High-End Rum Market Breakdown by Distribution Channel
11.5.6.1 South & Central America High-End Rum Market Revenue and Forecasts and Analysis - By Distribution Channel
11.5.7 South & Central America High-End Rum Market Revenue and Forecasts and Analysis - By Countries
11.5.7.1 South & Central America High-End Rum Market Breakdown by Country
11.5.7.2 South and Central America: High-End Rum Market – Revenue and Forecast Analysis – by Country
11.5.7.3 Brazil High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.5.7.3.1 Brazil High-End Rum Market Breakdown by Product Type
11.5.7.3.2 Brazil High-End Rum Market Breakdown by Category
11.5.7.3.3 Brazil High-End Rum Market Breakdown by Nature
11.5.7.3.4 Brazil High-End Rum Market Breakdown by Distribution Channel
11.5.7.4 Argentina High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.5.7.4.1 Argentina High-End Rum Market Breakdown by Product Type
11.5.7.4.2 Argentina High-End Rum Market Breakdown by Category
11.5.7.4.3 Argentina High-End Rum Market Breakdown by Nature
11.5.7.4.4 Argentina High-End Rum Market Breakdown by Distribution Channel
11.5.7.5 Colombia High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.5.7.5.1 Colombia High-End Rum Market Breakdown by Product Type
11.5.7.5.2 Colombia High-End Rum Market Breakdown by Category
11.5.7.5.3 Colombia High-End Rum Market Breakdown by Nature
11.5.7.5.4 Colombia High-End Rum Market Breakdown by Distribution Channel
11.5.7.6 Rest of South & Central America High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.5.7.6.1 Rest of South & Central America High-End Rum Market Breakdown by Product Type
11.5.7.6.2 Rest of South & Central America High-End Rum Market Breakdown by Category
11.5.7.6.3 Rest of South & Central America High-End Rum Market Breakdown by Nature
11.5.7.6.4 Rest of South & Central America High-End Rum Market Breakdown by Distribution Channel
12. Impact of COVID-19 Pandemic on Global High-End Rum Market
12.1 Pre & Post COVID-19 Impact on High-End Rum Market
13. Competitive Landscape
13.1 Heat Map Analysis
13.2 Company Positioning & Concentration
14. Industry Landscape: High-End Rum Market
14.1 Overview
14.2 Partnership
14.3 Product News
14.4 Collaboration
14.5 Joint Venture
14.6 Merger and Acquisitions
15. Company Profiles
15.1 Cayman Spirits Co
15.1.1 Key Facts
15.1.2 Business Description
15.1.3 Products and Services
15.1.4 Financial Overview
15.1.5 SWOT Analysis
15.1.6 Key Developments
15.2 Sovereign Brands LLC
15.2.1 Key Facts
15.2.2 Business Description
15.2.3 Products and Services
15.2.4 Financial Overview
15.2.5 SWOT Analysis
15.2.6 Key Developments
15.3 Cognac Ferrand SASU
15.3.1 Key Facts
15.3.2 Business Description
15.3.3 Products and Services
15.3.4 Financial Overview
15.3.5 SWOT Analysis
15.3.6 Key Developments
15.4 Pernod Ricard SA
15.4.1 Key Facts
15.4.2 Business Description
15.4.3 Products and Services
15.4.4 Financial Overview
15.4.5 SWOT Analysis
15.4.6 Key Developments
15.5 Distilleries Arehucas SA
15.5.1 Key Facts
15.5.2 Business Description
15.5.3 Products and Services
15.5.4 Financial Overview
15.5.5 SWOT Analysis
15.5.6 Key Developments
15.6 Mount Gay Distilleries Ltd
15.6.1 Key Facts
15.6.2 Business Description
15.6.3 Products and Services
15.6.4 Financial Overview
15.6.5 SWOT Analysis
15.6.6 Key Developments
15.7 Davide Campari Milano NV
15.7.1 Key Facts
15.7.2 Business Description
15.7.3 Products and Services
15.7.4 Financial Overview
15.7.5 SWOT Analysis
15.7.6 Key Developments
15.8 Brown-Forman Corp
15.8.1 Key Facts
15.8.2 Business Description
15.8.3 Products and Services
15.8.4 Financial Overview
15.8.5 SWOT Analysis
15.8.6 Key Developments
15.9 Westerhall Estate Ltd
15.9.1 Key Facts
15.9.2 Business Description
15.9.3 Products and Services
15.9.4 Financial Overview
15.9.5 SWOT Analysis
15.9.6 Key Developments
15.10 Diageo Plc
15.10.1 Key Facts
15.10.2 Business Description
15.10.3 Products and Services
15.10.4 Financial Overview
15.10.5 SWOT Analysis
15.10.6 Key Developments
16. Appendix

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Table of Contents

Summary

The high-end rum market size was valued at US$ 3.56 billion in 2022 and is expected to reach US$ 5.00 billion by 2030; it is estimated to register a CAGR of 4.3% from 2022 to 2030.

High-end rums include super premium, ultra-premium, and prestige & prestige plus rums. All the rums under the high-end rums category are priced at US$ 30 and above. High-end rums are witnessing huge demand as consumers seek premium drinking experiences. Moreover, consumers are also inclined toward aged rums as these rums have a distinct aroma, flavor, and feel. High-end rums are categorized into white, gold, and dark based on their color and appearance. The darker rum is considered more aged. Based on category, the high-end rum market is segmented into super premium, ultra-premium, and prestige & prestige plus. The super premium rum segment held the largest market share in 2020, whereas the ultra-premium segment is projected to register the fastest CAGR from 2022 to 2030.
Major factors contributing to the growing high-end rum market size are rum premiumization and strategic initiatives by key players. Traditionally, rum has been popular among a broad demographic. Initially, rum was known for its mass production, simple flavor profile, and ideal for blending into cocktails. However, over time, rum manufacturers began to explore advanced aging techniques and more sophisticated distillation methods. This resulted in the development of rums with more complex and nuanced flavor profiles comparable to other premium spirits such as whiskey and cognac. The impact of digital marketing and social media has also played an important role. Premium rum brands that effectively use social platforms have showcased the versatility and luxury associated with products, attracting consumers.

Based on product type, the market is segmented into white, dark, and gold. The gold segment accounts for the largest high-end rum market share. Gold rum, also known as "amber" rum, is medium-bodied rum that is generally aged. Gold rum gains a dark color from aging in wooden barrels. Gold rums have more flavor and are stronger in taste than light rum or white rum and it is considered as midway between light rum and the darker varieties. Gold rum is used in the dark cocktail. Examples of gold rums include 1 Barrel, Abuelo, Appleton Special, Barcelo Dorado, Brugal Añejo, and Bermudez Ron Dorado.

In 2022, Europe dominated the global high-end rum market. The Europe high-end rum market is thriving because of increasing urbanization and changing consumer preferences. The market in Europe is significantly growing owing to its drinking culture and favorable climatic conditions. Several nations across the region are popular for the production and consumption of high-end rum. In recent years, the country has witnessed a growing number of rum enthusiasts among the younger demographic. The rising trend of rum premiumization is one of the major factors boosting the demand for high-end rum. Manufacturers are using advanced aging techniques and more sophisticated distillation methods to produce high-end rum. The luxury status associated with high-end rum attracts consumers in the region. Thus, the high-end rum market is significantly growing in the region. Thus, the premiumization of rum is contributing to the growing high-end rum market size globally.

Cayman Spirits Co, Sovereign Brands LLC, Cognac Ferrand SASU, Pernod Ricard SA, Distilleries Arehucas SA, Mount Gay Distilleries Ltd, Davide Campari Milano NV, Brown-Forman Corp, Westerhall Estate Ltd, and Diageo Plc are among the prominent players profiled in the high-end rum market report. In addition, several other players have been studied and analyzed during the study to get a holistic view of the market and its ecosystem. The high-end rum market study also includes company positioning and concentration to evaluate the performance of competitors/players operating in the market.

The overall global high-end rum market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain more analytical insights into the topic. Participants in this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the high-end rum market.

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目次

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Table of Contents

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