Summary

According to PayNXT360, gift card industry in the country is expected to grow by 16.5% on annual basis to reach US$8.9 billion in 2024.

The gift card industry in India will continue to grow over the forecast period and is expected to record a CAGR of 15.3% during 2024-2028. Gift card market in the country will increase from US$7.6 billion in 2023 to reach US$15.7 billion by 2028.

The gift card market is poised to record strong growth in India over the medium term. The rising adoption of the payment tool, especially among consumers from Tier II and III cities, is aiding the industry growth. Consumers in Tier II cities and beyond are increasingly adopting gift cards as a gifting and payment tool. In India, digital gift cards are more popular compared to physical ones among consumers.

To tap into the high-growth market, more digital platforms are launching gift card solutions to meet the demand among Indian consumers. E-commerce platforms have also reported strong gift card sales in 2023. This trend is expected to continue further in 2024 in the Indian market. Overall, PayNXT360 maintains a positive growth outlook for the Indian gift card sector over the next three to four years.

Amid rising adoption more digital platforms are launching gift card solutions for consumers and corporations

The rising preference for gift cards is evident in the fast-growing competitive landscape in the Indian market. More players have started to offer gift card solutions to consumers and corporates over the last 12 months and this trend is projected to continue further over the medium term.

• The Open Network for Digital Commerce (ONDC), in September 2023, launched the ONDC Network Gift Card. The network-level gift card is targeted towards corporates as well as consumers. Unlike traditional brand-specific gift cards, the ONDC Network Gift Card provides consumers with a choice to choose from a vast range of products and brands, spanning different categories such as fashion, electronics, food, and others.
• The gift card solution was launched just before the Indian festive season, which is one of the biggest contributors towards total gift card sales over the 12 months. The Network Gift Card also aligns well with the ONDC’s ambition of democratizing digital commerce in India. The gift cards are powered by the RuPay Network and can be loaded with a maximum of INR 10,000.
ONDC, in November 2023, recorded 1.2 million transactions during the festive season. This shows the growing popularity of the platform among Indian consumers. In 2024, ONDC is poised to expand in more Indian cities. This will aid the penetration of gift cards in Tier II and beyond cities over the next three to four years in the Indian market, thereby supporting the market growth too.

Gift card is still a small portion of a multi-billion-dollar gifting industry in India

The gifting industry in India is one of the largest globally. From weddings to festivals, gift-giving is the traditional process followed across the nation. Gift cards still represent a tiny portion of the multi-billion-dollar gifting industry. This is also seen in the revenue generated through gift card sales by providers in India.
• IGP, an online multi-category gifting platform, revealed that gift cards constituted only 10% of its total business during the 2023 festive season. The firm has further revealed that corporate and personalized gifting sectors have been growing at a significant rate in India. IGP reported a 20% year-on-year expansion in the corporate gifting segment during the 2023 Indian festive season. The personalized gifting market, on the other hand, reported 25% growth year-on-year.

The fact that gift cards only constituted 10% of IGP’s total revenue during the festival season shows that there is plenty of headroom for growth for providers in the Indian market. With adoption still growing at a significant pace, the growth opportunity will drive more global players into the Indian market, thereby aiding the competitive landscape over the medium term.

The Indian government is considering some relief from GST on gift cards and vouchers

The government, in India, is considering offering relief from goods and services tax (GST) on gift cards and vouchers provided by businesses and merchants. The relief aims to solve the problem of double taxation in certain cases. The decision is expected to provide clear guidelines on how these widely-used payment tools are taxed.
• Many brands and businesses offer their customers vouchers or gift cards that can be used to get goods or services. The problem arises when GST is applied at the time of purchasing these gift cards, leading to double taxation when they are used to buy goods or services already subject to GST.

To address this issue, the proposed clarification suggests exempting vouchers and gift cards from sales tax. Additionally, the government also seeks to establish how companies' vouchers, traded or sold to distributors or dealers, should be taxed. Another issue under consideration, by the Indian government, is the levy of tax on the entire face value of the vouchers rather than simply the commission, as is the practice in the industry when vouchers are transferred.

Gift card market in 2023 was driven a wide range of factors, which supported growth across retail and corporate segments. The primary factors included growth of ecommerce, increased adoption to incentivize employees working remotely, digital gifting, and initiatives undertaken by government, hospitality, and travel industries to revive growth.

This report provides a detailed data centric analysis of gift card market, covering market opportunities and risks across a range of retail categories. With over 75 KPIs at country level, this report provides a comprehensive understanding of gift card market dynamics, market size and forecast.

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Table of Contents

1 About this Report
1.1 Summary
1.2 Methodology
1.3 Definition
1.4 Disclaimer

2 India Total Gift Spend Analyzer
2.1 Total Spend on Gift by Value - Market Size and Forecast, 2019-2028
2.2 Total Spend on Gift by Volume - Market Size and Forecast, 2019-2028
2.3 Total Gift Spend Market Share Analysis by Consumer Segment, 2019-2028
2.4 Gift Spend Market Size and Forecast Analysis by Product Category, 2019-2028
2.5 Gift Spend Market Share Analysis by Product Category, 2019-2028
2.6 Total Gift Spend Market Size and Forecast Trend Analysis by Retail Sector, 2019-2028
2.7 Total Gift Spend Market Share Analysis by Retail Sector, 2019-2028

3 India Retail Consumer Gift Spend Analyzer
3.1 Retail Consumer Spend on Gift - Market Size and Forecast, 2019-2028
3.2 Retail Consumer Gift Spend Market Analysis by Volume, 2019-2028
3.3 Retail Consumer Gift Spend Market Size and Forecast Analysis by Product Category, 2019-2028
3.4 Retail Consumer Gift Spend Market Share Analysis by Product Category, 2019-2028
3.5 Retail Consumer Gift Spend Market Size and Forecast Trend Analysis by Retail Sector, 2019-2028
3.6 Retail Consumer Total Gift Spend Market Share Analysis by Retail Sector, 2019-2028

4 India Corporate Consumer Gift Spend Analyzer
4.1 Corporate Consumer Spend on Gift - Market Size and Forecast, 2019-2028
4.2 Corporate Consumer Gift Spend Market Analysis by Volume, 2019-2028
4.3 Corporate Consumer Gift Spend Market Size and Forecast Analysis by Product Category, 2019-2028
4.4 Corporate Consumer Gift Spend Market Share Analysis by Product Category, 2019-2028
4.5 Corporate Consumer Total Gift Spend Market Size and Forecast Trend Analysis by Retail Sector, 2019-2028
4.6 Corporate Consumer Total Gift Spend Market Share Analysis by Retail Sector, 2019-2028

5 India Gift Card Spend Analyzer
5.1 Gift Card Spend Market Size and Forecast, 2019-2028
5.2 Gift Card Spend Market Analysis by Transaction Value and Volume, 2019-2028
5.3 Gift Card Spend Market Analysis by Avg. Value and Unused Value, 2019-2028
5.4 Gift Card Spend Market Share Analysis by Consumer Segment, 2019-2028
5.5 Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028
5.6 Digital Gift Card Spend Market Size and Forecast, 2019-2028

6 India Digital Gift Card Spend Analyzer
6.1 Digital Gift Card Market Size and Forecast, 2019-2028
6.2 Digital Gift Card Penetration by Occasion, 2019-2028
6.3 Retail Consumer Digital Gift Card Market Size and Forecast, 2019-2028
6.4 Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion, 2019-2028
6.5 Corporate Consumer Digital Gift Card Market Size and Forecast, 2019-2028
6.6 Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion, 2019-2028
6.7 Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size, 2019-2028
6.8 Large Enterprise Segment Digital Gift Card Spend Analysis, 2019-2028
6.9 Mid-Tier Segment Digital Gift Card Spend Analysis, 2019-2028
6.1 Small Scale Segment Digital Gift Card Spend Analysis, 2019-2028

7 India Gift Card Spend Share by Demographics and Purchase Behaviour
7.1 Gift Card Spend Share by Age, Income, and Gender, 2023
7.2 Digital Gift Card Spend Share by Age, Income, and Gender, 2023
7.3 Gift Card Consumer Purchase Behaviour, 2023
7.4 Corporate Consumer Gift Card Spend by Company Type, 2023

8 India Retail Consumer Gift Card Spend Analyzer
8.1 Retail Consumer Gift Card Spend Market Size and Forecast, 2019-2028
8.2 Retail Consumer Gift Card Spend Market Share Analysis by Occasion, 2019-2028
8.3 Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028
8.4 Retail Consumer Digital Gift Card Spend Market Size and Forecast, 2019-2028

9 India Retail Consumer Gift Card Spend Analysis by Functional Attribute, 2019-2028
9.1 Retail Consumer Gift Card Spend Market Size and Forecast - Open Loop vs. Closed Loop, 2019-2028
9.2 Retail Consumer Open Loop Gift Card Spend Market Size and Forecast, 2019-2028
9.3 Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast, 2019-2028
9.4 Retail Consumer Average Value of Gift Card Purchased by Functional Attribute, 2019-2028

10 India Retail Consumer Gift Card Spend Analysis by Occasion
10.1 Retail Consumer Gift Card Spend Market Share Analysis by Occasion, 2019-2028
10.2 Retail Consumer Gift Card Spend Market Size and Forecast - Festivals & Special Celebration Days, 2019-2028
10.3 Retail Consumer Gift Card Spend Market Size and Forecast - Milestone Celebration, 2019-2028
10.4 Retail Consumer Gift Card Spend Market Size and Forecast - Self-Use, 2019-2028
10.5 Retail Consumer Gift Card Spend Market Size and Forecast - Other, 2019-2028

11 India Corporate Consumer Gift Card Spend Analyzer
11.1 Corporate Consumer Gift Card Spend Market Size and Forecast, 2019-2028
11.2 Corporate Consumer Gift Card Spend Market Share Analysis by Occasion, 2019-2028
11.3 Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028
11.4 Corporate Consumer Digital Gift Card Spend Market Size and Forecast, 2019-2028

12 India Corporate Consumer Gift Card Spend Analysis by Functional Attribute
12.1 Corporate Consumer Gift Card Spend Market Size and Forecast - Open Loop vs. Closed Loop, 2019-2028
12.2 Corporate Consumer Open Loop Gift Card Spend Market Size and Forecast, 2019-2028
12.3 Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast, 2019-2028
12.4 Corporate Consumer Average Value of Gift Card Purchased by Functional Attribute, 2019-2028

13 India Corporate Consumer Gift Card Spend Analysis by Occasion
13.1 Corporate Consumer Gift Card Spend Market Share Analysis by Occasion, 2019-2028
13.2 Corporate Consumer Gift Card Spend Market Size and Forecast - Employee Incentive, 2019-2028
13.3 Corporate Consumer Gift Card Spend Market Size and Forecast - Sales / Channel Incentive, 2019-2028
13.4 Corporate Consumer Gift Card Spend Market Size and Forecast - Consumer Incentive, 2019-2028

14 India Corporate Consumer Gift Card Spend Analysis by Company Size
14.1 Corporate Consumer Gift Card Spend Market Share Analysis by Company Size, 2019-2028
14.2 Corporate Consumer - Large Enterprise Segment - Gift Card Spend Market Size and Forecast, 2019-2028
14.3 Corporate Consumer - Mid-Tier Segment - Gift Card Spend Market Size and Forecast, 2019-2028
14.4 Corporate Consumer - Small Scale Segment - Gift Card Spend Market Size and Forecast, 2019-2028

15 India Corporate Consumer Gift Card Spend Analysis by Company Size X Functional Attribute
15.1 Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028
15.2 Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028
15.3 Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute, 2019-2028

16 India Gift Card Spend Analysis by Distribution Channel
16.1 Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2021-2028
16.2 Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2021-2028
16.3 Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline, 2021-2028
16.4 Gift Card Spend Market Size and Forecast by Online Distribution Channel - 1st Party Sales vs. 3rd Party Sales, 2021-2028

17 India Gift Card Spend Analysis by Retail Sector
17.1 Gift Card Spend Market Size and Forecast by Retail Sector, 2019-2028
17.2 Total Gift Card Spend Market Share Analysis by Retail Sector, 2019-2028
17.3 Sales Uplift by Retail Sector, 2023

18 India Retail Consumer Gift Card Spend Analysis by Retail Sector
18.1 Retail Consumer - Gift Card Spend Market Size and Forecast by Retail Sector, 2019-2028
18.2 Retail Consumer Gift Card Spend Market Share Analysis by Retail Sector, 2019-2028

19 India Corporate Consumer Gift Card Spend Analysis by Retail Sector
19.1 Corporate Consumer - Gift Card Spend Market Size and Forecast by Retail Sector, 2019-2028
19.2 Corporate Consumer Gift Card Spend Market Share Analysis by Retail Sector, 2019-2028

20 Gift Card Sales Estimates by Key Retailers

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List of Tables/Graphs

Table 1: India Total Gift Spend Analysis (US$ Million), 2019-2028
Table 2: India Gift Card Penetration by Market Value (%), 2019-2028
Table 3: India Total Gift Spend Analysis by Number of Gifts (in Million), 2019-2028
Table 4: India Total Gift Spend Analysis by Avg. Value Per Gift (US$), 2019-2028
Table 5: India Total Gift Spend Market Share Analysis by Consumer Segment (US$ Million), 2019-2028
Table 6: India Total Gift Spend Market Share Analysis by Consumer Segment (%), 2019-2028
Table 7: India Retail Consumer Gift Spend Analysis (US$ Million), 2019-2028
Table 8: India Retail Consumer Gift Card Penetration by Market Value (%), 2019-2028
Table 9: India Retail Consumer Gift Spend Analysis by Number of Gifts (in Million), 2019-2028
Table 10: India Retail Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2019-2028
Table 11: India Corporate Consumer Gift Spend Analysis (US$ Million), 2019-2028
Table 12: India Corporate Consumer Gift Card Penetration by Market Value (%), 2019-2028
Table 13: India Corporate Consumer Gift Spend Analysis by Number of Gifts (in Million), 2019-2028
Table 14: India Corporate Consumer Gift Spend Analysis by Avg. Value Per Gift (US$), 2019-2028
Table 15: India Gift Card Load Value (US$ Million), 2019-2028
Table 16: India Number of Gift Cards Purchased (Million) 2019-2028
Table 17: India Gift Card Transaction Value (US$ Million), 2019-2028
Table 18: India Gift Card Transaction Volume (Million), 2019-2028
Table 19: India Average Value of Per Transaction (US$), 2019-2028
Table 20: India Unused Value of Gift Card Purchased (US$ Million), 2019-2028
Table 21: India Gift Card Spend Market Share Analysis by Consumer Segment (US$ Million), 2019-2028
Table 22: India Gift Card Spend Market Share Analysis by Consumer Segment (%), 2019-2028
Table 23: India Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028
Table 24: India Gift Card Spend Market Share Analysis by Functional Attribute (Volume in Million), 2019-2028
Table 25: India Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2019-2028
Table 26: India Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2019-2028
Table 27: India Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2019-2028
Table 28: India Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2019-2028
Table 29: India Digital Gift Card Penetration by Occasion - Retail Consumer (%), 2019-2028
Table 30: India Digital Gift Card Penetration by Occasion - Corporate Consumer (%), 2019-2028
Table 31: India Retail Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2019-2028
Table 32: India Retail Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2019-2028
Table 33: India Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028
Table 34: India Retail Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028
Table 35: India Corporate Consumer Digital Gift Card Market Size and Forecast by Load Value (US$ Million) and Digital Gift Card Penetration, 2019-2028
Table 36: India Corporate Consumer Digital Gift Card Market Size and Forecast by Number of Cards (Million) and Avg. Value (US$), 2019-2028
Table 37: India Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028
Table 38: India Corporate Consumer Digital Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028
Table 39: India Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2019-2028
Table 40: India Corporate Consumer Digital Gift Card Spend Market Share Analysis by Company Size (by Value %), 2019-2028
Table 41: India Large Enterprise Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2019-2028
Table 42: India Large Enterprise Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2019-2028
Table 43: India Mid-Tier Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2019-2028
Table 44: India Mid-Tier Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2019-2028
Table 45: India Small Scale Segment Digital Gift Card Spend Market Size (US$ Million) and Digital Penetration (%), 2019-2028
Table 46: India Small Scale Segment Digital Gift Card Number of Cards (Mn) and Avg. Value (US$), 2019-2028
Table 47: India Retail Consumer Gift Card Load Value (US$ Million), 2019-2028
Table 48: India Retail Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2019-2028
Table 49: India Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028
Table 50: India Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028
Table 51: India Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028
Table 52: India Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Volume), 2019-2028
Table 53: India Retail Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million), 2019-2028
Table 54: India Retail Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2019-2028
Table 55: India Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028
Table 56: India Retail Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2019-2028
Table 57: India Retail Consumer Open Loop Gift Card Load Value (US$ Million), 2019-2028
Table 58: India Retail Consumer Open Loop Number of Gift Cards Purchased (Million) 2019-2028
Table 59: India Retail Consumer Closed Loop Gift Card Load Value (US$ Million), 2019-2028
Table 60: India Retail Consumer Closed Loop Number of Gift Cards Purchased (Million) 2019-2028
Table 61: India Retail Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2019-2028
Table 62: India Retail Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2019-2028
Table 63: India Retail Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028
Table 64: India Retail Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028
Table 65: India Retail Consumer Gift Card Load Value - Festivals & Special Celebration Days (US$ Million), 2019-2028
Table 66: India Retail Consumer Number of Gift Cards Purchased - Festivals & Special Celebration Days (Million) and Average Value (US$), 2019-2028
Table 67: India Retail Consumer Gift Card Load Value - Milestone Celebration (US$ Million), 2019-2028
Table 68: India Retail Consumer Number of Gift Cards Purchased - Milestone Celebration (Million) and Average Value (US$), 2019-2028
Table 69: India Retail Consumer Gift Card Load Value - Self-Use (US$ Million), 2019-2028
Table 70: India Retail Consumer Number of Gift Cards Purchased - Self-Use (Million) and Average Value (US$), 2019-2028
Table 71: India Retail Consumer Gift Card Load Value - Other (US$ Million), 2019-2028
Table 72: India Retail Consumer Number of Gift Cards Purchased - Other (Million) and Average Value (US$), 2019-2028
Table 73: India Corporate Consumer Gift Card Load Value (US$ Million), 2019-2028
Table 74: India Corporate Consumer Number of Gift Cards Purchased (Million) and Avg. Value (US$), 2019-2028
Table 75: India Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028
Table 76: India Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028
Table 77: India Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028
Table 78: India Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (Number of Cards in Million), 2019-2028
Table 79: India Corporate Consumer Digital Gift Card Spend Market Size and Penetration by Value (US$ Million and %), 2019-2028
Table 80: India Corporate Consumer Digital Gift Card Spend Market Size by Volume - Number of Cards (Mn) and Avg. Value of Card Purchased (US$), 2019-2028
Table 81: India Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028
Table 82: India Corporate Consumer Gift Card Spend Market Share Analysis by Functional Attribute (%), 2019-2028
Table 83: India Corporate Consumer Open Loop Gift Card Load Value (US$ Million), 2019-2028
Table 84: India Corporate Consumer Open Loop Number of Gift Cards Purchased (Million), 2019-2028
Table 85: India Corporate Consumer Closed Loop Gift Card Load Value (US$ Million), 2019-2028
Table 86: India Corporate Consumer Closed Loop Number of Gift Cards Purchased (Million), 2019-2028
Table 87: India Corporate Consumer Avg. Value of Open Loop Gift Card Purchased (US$), 2019-2028
Table 88: India Corporate Consumer Avg. Value of Closed Loop Gift Card Purchased (US$), 2019-2028
Table 89: India Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (US$ Million), 2019-2028
Table 90: India Corporate Consumer Gift Card Spend Market Share Analysis by Occasion (%), 2019-2028
Table 91: India Corporate Consumer Gift Card Load Value - Employee Incentive (US$ Million), 2019-2028
Table 92: India Corporate Consumer Number of Gift Cards Purchased - Employee Incentive (Million), 2019-2028
Table 93: India Corporate Consumer Gift Card Load Value - Sales / Channel Incentive (US$ Million), 2019-2028
Table 94: India Corporate Consumer Number of Gift Cards Purchased - Sales / Channel Incentive (Million), 2019-2028
Table 95: India Corporate Consumer Gift Card Load Value - Consumer Incentive (US$ Million), 2019-2028
Table 96: India Corporate Consumer Number of Gift Cards Purchased - Consumer Incentive (Million), 2019-2028
Table 97: India Corporate Consumer Gift Card Spend Market Share Analysis by Company Size (US$ Million), 2019-2028
Table 98: India Corporate Consumer Gift Card Market Share by Company Size (%), 2019-2028
Table 99: India Corporate Consumer - Large Enterprise Segment - Gift Card Load Value (US$ Million), 2019-2028
Table 100: India Corporate Consumer - Large Enterprise Segment - Number of Gift Cards (Million), 2019-2028
Table 101: India Corporate Consumer - Mid-Tier Segment - Gift Card Load Value (US$ Million), 2019-2028
Table 102: India Corporate Consumer - Mid-Tier Segment - Number of Gift Cards (Million), 2019-2028
Table 103: India Corporate Consumer - Small Scale Segment - Gift Card Load Value (US$ Million), 2019-2028
Table 104: India Corporate Consumer - Small Scale Segment - Number of Gift Cards (Million), 2019-2028
Table 105: India Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028
Table 106: India Large Enterprise Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2019-2028
Table 107: India Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028
Table 108: India Mid-Tier Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2019-2028
Table 109: India Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (US$ Million), 2019-2028
Table 110: India Small Scale Segment Gift Card Spend Market Share Analysis by Functional Attribute (Volume - Number of Cards (Mn)), 2019-2028
Table 111: India Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2021-2028
Table 112: India Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2021-2028
Table 113: India Retail Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2021-2028
Table 114: India Retail Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2021-2028
Table 115: India Corporate Consumer Closed Loop Gift Card Spend Market Size and Forecast by Distribution Channel - Online vs. Offline (US$ Million), 2021-2028
Table 116: India Corporate Consumer Closed Loop Gift Card Spend Market Share by Distribution Channel - Online vs. Offline (%), 2021-2028
Table 117: India Gift Card Spend Market Size and Forecast by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (US$ Million), 2021-2028
Table 118: India Gift Card Spend Market Share by Distribution Channel - 1st Party Sales vs. 3rd Party Sales (%), 2021-2028
Table 119: India Gift Card Sales Estimates by Key Retailers