Summary

According to PayNXT360, the loyalty market in the region is expected to grow by 10.7% on an annual basis to reach US$46,794.3 million in 2024.

In value terms, the loyalty market in the region has recorded a CAGR of 12.0% during 2019–2023. The loyalty market in the country region will continue to grow over the forecast period and is expected to record a CAGR of 9.4% during 2024-2028. The loyalty market in the region will increase from US$42,270.6 million in 2023 to reach US$66,910.0 million by 2028.

The adoption of loyalty programs has increased at a significant rate across Europe in 2023, and the trend is projected to continue further over the medium term. As a result, PayNXT360 expects the market to record steady growth over the next three to four years. Food inflation, in the United Kingdom, will continue to drive more shoppers to adopt supermarket loyalty programs.
In Germany, too, supermarkets are leveraging loyalty programs to accelerate their business growth. Retailers, across Europe, are also stepping up their rewards to help shoppers navigate inflation. The trend is projected to continue further in 2024. Overall, PayNXT360 maintains a positive growth outlook for the European loyalty program industry over the next three to four years.

French supermarkets are launching digital loyalty cards to help consumers beat high food inflation

Food inflation has reached multi-year highs across many European nations, and France is no different. Consumers, throughout 2023, have been reeling under the impact of higher inflation and food prices. Consequently, to drive consumer spending, supermarkets have been leveraging loyalty programs.
• Netto, the France-based supermarket chain, announced the launch of a digital loyalty card in September 2023. The digital loyalty card provides access to offers and electronic vouchers. The launch is part of the firm’s strategy to lessen the impact of higher food prices faced by consumers.

The strategy has been adopted by many of the leading supermarket chains across the region. Tesco and Sainsbury’s have made changes to their loyalty program to better meet the demands of their consumers. These programs have also resulted in higher sales numbers for firms like Tesco. Nearly, 21 million households have a Tesco Clubcard in the United Kingdom. For Tesco, these 21 million households are responsible for 80% of the sales. Tesco holds a significant 27.4% of the market share. More than 8,000 products are offered under its Clubcard Prices scheme. Sainsbury’s, on the other hand, offers 6,000 products under its loyalty scheme.

Firms are looking to integrate loyalty programs and NFTs to create innovative experiences for members

Many leading corporations have integrated NFTs (non-fungible tokens) and loyalty over the last two years. The trend is also picking up pace in the German market, with businesses seeking to leverage NFTs and loyalty programs to drive innovative experiences for customers.

• Lufthansa, the German airline carrier, entered into a strategic partnership with Polygon in September 2023. As part of the collaboration, the airline aims to launch an NFT-powered loyalty program, which will gamify the flight experience for flyers. Notably, the airline carrier will enable flyers to collect NFTs, which can be utilized for rewards like accumulating miles and accessing the lounge. Lufthansa has partnered with Polygon Blockchain for its speed and low fees.
From the short to medium-term perspective, PayNXT360 expects more firms in the German market to power their loyalty programs using NFTs and other Web3 applications. This will drive innovation in the sector, which is expected to grow at a steady pace over the next three to four years.

New loyalty program launches to support industry growth over the medium term in the United Kingdom

Amid higher adoption and the fact that more and more consumers are seeking to leverage loyalty programs to lessen the impact of worsening economic conditions, the number of new program launches has been rising.

• JD Sports, the sports retailer, announced the launch of a loyalty app in the United Kingdom in October 2023. The program aims to deliver rewards to shoppers on purchases made across all of its stores in England, Wales, and Scotland. After the nationwide rollout in October 2023, the retailer is now planning to launch the loyalty program in more European nations in 2024.
In the United Kingdom, the trend of new loyalty program launches is projected to continue in 2024. Domino's, for instance, is planning to launch a loyalty scheme in the United Kingdom in 2024. In the United States, Domino’s has been able to increase the purchase frequency by 1.7 times in the first year of the program launch. The QSR aims to replicate the success in the United Kingdom too. These new loyalty scheme launches will further support the growth of the industry over the short to medium-term perspective.

This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of industry categories. With over 50 KPIs at the country level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics.

PayNXT360 research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view of emerging business and investment market opportunities.

This tittle is a bundled offering provides detailed 17 reports, covering regional insights along with data centric analysis at regional and country level:

1. Europe Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
2. Austria Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
3. Belgium Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
4. Denmark Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
5. Finland Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
6. France Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
7. Germany Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
8. Greece Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
9. Ireland Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
10. Israel Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
11. Italy Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
12. Netherlands Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
13. Poland Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
14. Russia Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
15. Spain Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
16. Switzerland Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
17. United Kingdom Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)


• Gain insights into the loyalty spend market: The report provides a comprehensive overview of the loyalty spend market, including market size, growth drivers, and trends. This information can help businesses to make informed decisions about their loyalty program strategies.

• Benchmark your business against competitors: The report provides a competitive analysis of the loyalty spend market, which can help businesses to identify their strengths and weaknesses relative to their competitors. This information can help businesses to improve their loyalty program strategies and gain a competitive advantage.

• Stay up-to-date on the latest trends in the loyalty spend market: The report provides an overview of the latest trends in the loyalty spend market, such as the growing popularity of mobile-based loyalty programs and the increasing awareness of the benefits of loyalty programs among consumers. This information can help businesses to stay ahead of the competition and improve their loyalty program strategies.

• Make informed decisions about your loyalty program: The report provides a comprehensive overview of the factors to consider when developing a loyalty program, such as the target audience, the rewards and benefits, and the marketing and communication strategy. This information can help businesses to develop a loyalty program that is effective and successful.

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Table of Contents

This tittle is a bundled offering provides detailed 16 reports, covering regional insights along with data centric analysis at regional and country level:

1. Europe Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
2. Austria Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
3. Belgium Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
4. Denmark Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
5. Finland Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
6. France Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
7. Germany Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
8. Greece Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
9. Ireland Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
10. Italy Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
11. Netherlands Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
12. Poland Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
13. Russia Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
14. Spain Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
15. Switzerland Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
16. United Kingdom Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)

All the regional and country sections above follow the following table of contents covering 100 charts and 78 tables for each country / region:

1 About this Report
1.1 Summary
1.2 Methodology
1.3 Loyalty Programs Definitions
1.4 Disclaimer

2 Retail Sector Market Size Analysis
2.1 Retail Industry Market Size, 2019-2028
2.2 Ecommerce Market Size, 2019-2028
2.3 POS Spend Trend Analysis, 2019-2028

3 Loyalty Spend Market Size and Future Growth Dynamics
3.1 Loyalty Spend Market Size and Future Growth Dynamics, 2019-2028
3.2 Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate, 2023
3.3 Loyalty Spend Share by Functional Domains, 2019-2028
3.4 Loyalty Spend by Loyalty Schemes, 2019-2028
3.5 Loyalty Spend by Loyalty Platforms, 2019-2028

4 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Loyalty Program Type
4.1 Loyalty Schemes Spend Share by Loyalty Program Type, 2023
4.2 Spend by Point-based Loyalty Program, 2019-2028
4.3 Spend by Tiered Loyalty Program, 2019-2028
4.4 Spend by Mission-driven Loyalty Program, 2019-2028
4.5 Spend by Spend-based Loyalty Program, 2019-2028
4.6 Spend by Gaming Loyalty Program, 2019-2028
4.7 Spend by Free Perks Loyalty Program, 2019-2028
4.8 Spend by Subscription Loyalty Program, 2019-2028
4.9 Spend by Community Loyalty Program, 2019-2028
4.1 Spend by Refer a Friend Loyalty Program, 2019-2028
4.11 Spend by Paid Loyalty Program, 2019-2028
4.12 Spend by Cashback Loyalty Program, 2019-2028

5 Loyalty Schemes Market Size and Future Growth Dynamics by Channel
5.1 Loyalty Schemes Spend Share by Channel, 2019-2028
5.2 Loyalty Spend by In-Store, 2019-2028
5.3 Loyalty Spend by Online, 2019-2028
5.4 Loyalty Spend by Mobile, 2019-2028

6 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
6.1 Loyalty Schemes Spend Share by Business Model, 2019-2028
6.2 Loyalty Spend by Seller Driven, 2019-2028
6.3 Loyalty Spend by Payment Instrument Driven, 2019-2028
6.4 Loyalty Spend by Other Segment, 2019-2028

7 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Key Sectors
7.1 Loyalty Schemes Spend Share by Key Sectors, 2019-2028
7.2 Loyalty Schemes Spend in Retail, 2019-2028
7.3 Loyalty Schemes Spend in Financial Services, 2019-2028
7.4 Loyalty Schemes Spend in Healthcare & Wellness, 2019-2028
7.5 Loyalty Schemes Spend in Restaurants & Food Delivery, 2019-2028
7.6 Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2019-2028
7.7 Loyalty Schemes Spend in Telecoms, 2019-2028
7.8 Loyalty Schemes Spend in Media & Entertainment, 2019-2028
7.9 Loyalty Schemes Spend in Other, 2019-2028

8 Loyalty Schemes Spend in Key Sectors by Online Channel, 2019-2028
8.1 Online Loyalty Spend in Retail Segment, 2019-2028
8.2 Online Loyalty Spend in Financial Services, 2019-2028
8.3 Online Loyalty Spend in Healthcare & Wellness, 2019-2028
8.4 Online Loyalty Spend in Restaurants & Food Delivery, 2019-2028
8.5 Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2019-2028
8.6 Online Loyalty Spend in Telecoms, 2019-2028
8.7 Online Loyalty Spend in Media & Entertainment, 2019-2028
8.8 Online Loyalty Spend in Other Segment, 2019-2028

9 In-Store Loyalty Schemes Spend in Key Sectors, 2019-2028
9.1 In-Store Loyalty Spend in Retail Segment, 2019-2028
9.2 In-Store Loyalty Spend in Healthcare & Wellness Segment, 2019-2028
9.3 In-Store Loyalty Spend in Restaurants & Food Delivery Segment, 2019-2028
9.4 In-Store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2019-2028
9.5 In-Store Loyalty Spend in Media & Entertainment Segment, 2019-2028
9.6 In-Store Loyalty Spend in Other Sector, 2019-2028

10 Mobile App Loyalty Schemes Spend in Key Sectors, 2019-2028
10.1 Mobile App Loyalty Spend in Retail Segment, 2019-2028
10.2 Mobile App Loyalty Spend in Financial Services Segment, 2019-2028
10.3 Mobile App Loyalty Spend in Healthcare & Wellness Segment, 2019-2028
10.4 Mobile App Loyalty Spend in Restaurants & Food Delivery Segment, 2019-2028
10.5 Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2019-2028
10.6 Mobile App Loyalty Spend in Telecoms Segment, 2019-2028
10.7 Mobile App Loyalty Spend in Media & Entertainment Segment, 2019-2028
10.8 Mobile App Loyalty Spend in Other Segment, 2019-2028

11 Retail Sector Loyalty Schemes Spend Market Size and Future Growth Dynamics
11.1 Loyalty Schemes Spend Share by Retail Segments, 2019-2028
11.2 Loyalty Retail Schemes Spend by Diversified Retailers, 2019-2028
11.3 Loyalty Retail Schemes Spend by Department Stores, 2019-2028
11.4 Loyalty Retail Schemes Spend by Specialty Stores, 2019-2028
11.5 Loyalty Retail Schemes Spend by Clothing, Footwear & Accessories, 2019-2028
11.6 Loyalty Retail Schemes Spend by Toy & Hobby Shops, 2019-2028
11.7 Loyalty Retail Schemes Spend by Supermarket and Convenience Store, 2019-2028
11.8 Loyalty Retail Schemes Spend by Home Merchandise, 2019-2028
11.9 Loyalty Retail Schemes Spend by Other, 2019-2028

12 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Accessibility
12.1 Loyalty Schemes Spend Share by Accessibility, 2023 Vs 2028
12.2 Loyalty Spend by Card Based Access, 2019-2028
12.3 Loyalty Spend by Digital Access, 2019-2028

13 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Consumer Type
13.1 Loyalty Schemes Spend Share by Consumer Type, 2023 Vs 2028
13.2 Loyalty Schemes Spend by B2B Consumers, 2019-2028
13.3 Loyalty Spend by B2C Consumers, 2019-2028

14 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
14.1 Loyalty Schemes Spend Share by Membership Type, 2019-2028
14.2 Loyalty Membership Type Schemes Spend by Free, 2019-2028
14.3 Loyalty Membership Type Schemes Spend by Free + Premium, 2019-2028
14.4 Loyalty Membership Type Schemes Spend by Premium, 2019-2028

15 Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use case
15.1 Loyalty Platform Spend Share by Software Use Case, 2023 Vs 2028
15.2 Loyalty Software Platform Spend by Analytics and AI Driven, 2019-2028
15.3 Loyalty Software Platform Spend by Management Platform, 2019-2028

16 Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner
16.1 Loyalty Platform Spend Share by Vendor/Solution Partner, 2023 Vs 2028
16.2 Loyalty Vendor/Solution Partner Platform Spend by In House, 2019-2028
16.3 Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor, 2019-2028

17 Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
17.1 Loyalty Platform Spend Share by Deployment, 2023 Vs 2028
17.2 Loyalty Deployment Platform Spend by Cloud, 2019-2028
17.3 Loyalty Deployment Platform Spend by On-Premise, 2019-2028

18 Loyalty Spend Market Size and Future Growth Dynamics by Software vs. Services
18.1 Loyalty Spend Share by Software vs. Services, 2023 Vs 2028
18.2 Loyalty Spend by Software, 2019-2028
18.3 Loyalty Spend by Services, 2019-2028

19 Loyalty Spend Market Size and Future Growth Dynamics by Custom vs. Off the Shelf Software Platforms
19.1 Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms, 2023 Vs 2028
19.2 Loyalty Software Platforms Spend by Custom Built Platform, 2019-2028
19.3 Loyalty Software Platforms Spend by Off the Shelf Platform, 2019-2028

20 Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
20.1 Loyalty Spend Share by Age Group, 2023
20.2 Loyalty Spend Share by Income Level, 2023
20.3 Loyalty Spend Share by Gender, 2023

21 Further Reading
21.1 About PayNXT360
21.2 Related Research

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List of Tables/Graphs

All country reports mentioned above will have the following tables:

Table 1: Retail Industry Market Size (US$ Million), 2019-2028
Table 2: Ecommerce Market Size (US$ Million), 2019-2028
Table 3: POS Spend Market Size (US$ Million), 2019-2028
Table 4: Total Loyalty Spend (US$ Million), 2019-2028
Table 5: Loyalty Spend by Loyalty Schemes (US$ Million), 2019-2028
Table 6: Loyalty Spend by Loyalty Platforms (US$ Million), 2019-2028
Table 7: Spend by Point-based Loyalty Program (US$ Million), 2019-2028
Table 8: Spend by Tiered Loyalty Program (US$ Million), 2019-2028
Table 9: Spend by Mission-driven Loyalty Program (US$ Million), 2019-2028
Table 10: Spend by Spend-based Loyalty Program (US$ Million), 2019-2028
Table 11: Spend by Gaming Loyalty Program (US$ Million), 2019-2028
Table 12: Spend by Free Perks Loyalty Program (US$ Million), 2019-2028
Table 13: Spend by Subscription Loyalty Program (US$ Million), 2019-2028
Table 14: Spend by Community Loyalty Program (US$ Million), 2019-2028
Table 15: Spend by Refer a Friend Loyalty Program (US$ Million), 2019-2028
Table 16: Spend by Paid Loyalty Program (US$ Million), 2019-2028
Table 17: Spend by Cashback Loyalty Program (US$ Million), 2019-2028
Table 18: Loyalty Spend by In-Store (US$ Million), 2019-2028
Table 19: Loyalty Spend by Online (US$ Million), 2019-2028
Table 20: Loyalty Spend by Mobile (US$ Million), 2019-2028
Table 21: Loyalty Business Model Schemes Spend by Seller Driven (US$ Million), 2019-2028
Table 22: Loyalty Business Model Schemes Spend by Payment Instrument Driven (US$ Million), 2019-2028
Table 23: Loyalty Business Model Schemes Spend by Other Segment (US$ Million), 2019-2028
Table 24: Loyalty Schemes Spend in Retail (US$ Million), 2019-2028
Table 25: Loyalty Schemes Spend in Financial Services (US$ Million), 2019-2028
Table 26: Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2019-2028
Table 27: Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2019-2028
Table 28: Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2019-2028
Table 29: Loyalty Schemes Spend in Telecoms (US$ Million), 2019-2028
Table 30: Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2019-2028
Table 31: Loyalty Schemes Spend in Others (US$ Million), 2019-2028
Table 32: Online Loyalty Spend in Retail Segment (US$ Million), 2019-2028
Table 33: Online Loyalty Spend in Financial Services (US$ Million), 2019-2028
Table 34: Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2019-2028
Table 35: Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2019-2028
Table 36: Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2019-2028
Table 37: Online Loyalty Spend in Telecoms (US$ Million), 2019-2028
Table 38: Online Loyalty Spend in Media & Entertainment (US$ Million), 2019-2028
Table 39: Online Loyalty Spend in Other Segments (US$ Million), 2019-2028
Table 40: In-Store Loyalty Spend in Retail Segment (US$ Million), 2019-2028
Table 41: In-Store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
Table 42: In-Store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
Table 43: In-Store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
Table 44: In-Store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
Table 45: In-Store Loyalty Spend in Other Sector (US$ Million), 2019-2028
Table 46: Mobile App Loyalty Spend in Retail Segment (US$ Million), 2019-2028
Table 47: Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2019-2028
Table 48: Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
Table 49: Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
Table 50: Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
Table 51: Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2019-2028
Table 52: Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
Table 53: Mobile App Loyalty Spend in Other Segment (US$ Million), 2019-2028
Table 54: Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2019-2028
Table 55: Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2019-2028
Table 56: Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2019-2028
Table 57: Loyalty Retail Schemes Spend by Clothing, Footwear & Accessories (US$ Million), 2019-2028
Table 58: Loyalty Retail Schemes Spend by Toy & Hobby Shops (US$ Million), 2019-2028
Table 59: Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2019-2028
Table 60: Loyalty Retail Schemes Spend by Home Merchandise (US$ Million), 2019-2028
Table 61: Loyalty Retail Schemes Spend by Other (US$ Million), 2019-2028
Table 62: Loyalty Spend by Card Based Access (US$ Million), 2019-2028
Table 63: Loyalty Spend by Digital Access (US$ Million), 2019-2028
Table 64: Loyalty Schemes Spend by B2B Consumers (US$ Million), 2019-2028
Table 65: Loyalty Schemes Spend by B2C Consumers (US$ Million), 2019-2028
Table 66: Loyalty Membership Type Schemes Spend by Free (US$ Million), 2019-2028
Table 67: Loyalty Membership Type Schemes Spend by Free + Premium (US$ Million), 2019-2028
Table 68: Loyalty Membership Type Schemes Spend by Premium (US$ Million), 2019-2028
Table 69: Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2019-2028
Table 70: Loyalty Software Platform Spend by Management Platform (US$ Million), 2019-2028
Table 71: Loyalty Vendor/Solution Partner Platform Spend by In-House (US$ Million), 2019-2028
Table 72: Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2019-2028
Table 73: Loyalty Deployment Platform Spend by Cloud (US$ Million), 2019-2028
Table 74: Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2019-2028
Table 75: Loyalty Spend by Software (US$ Million), 2019-2028
Table 76: Loyalty Spend by Services (US$ Million), 2019-2028
Table 77: Loyalty Software Platforms Spend by Custom Built Platform (US$ Million), 2019-2028
Table 78: Loyalty Software Platforms Spend by Off the Shelf Platform (US$ Million), 2019-2028