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Zero Trust Security Market by Offering, Security type, Authentication Type (Single Factor, Multi Factor), Vertical (BFSI, Government &Defense, IT & ITES, Healthcare, Retail E-commerce, Energy and Utilities) and Region - Global Forecast to 2029


The Zero Trust security market size is projected to grow from USD 30.9 billion in 2024 to USD 66.6 billion by 2029 at a compound annual growth rate (CAGR) of 16.6% during the forecast period. As bu... もっと見る

 

 

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2024年7月31日 US$4,950
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Summary

The Zero Trust security market size is projected to grow from USD 30.9 billion in 2024 to USD 66.6 billion by 2029 at a compound annual growth rate (CAGR) of 16.6% during the forecast period. As businesses shift to remote work and cloud technologies, cyber attacks become more sophisticated, and the market for zero-trust security is expanding quickly. The fundamental tenet of zero trust security is "never trust, always check," which implies that every person and device, regardless of location, must authenticate themselves before gaining access to any information. Numerous factors, including an increase in cyberattacks, a rise in cloud computing usage, an increase in remote labor, and more stringent data protection regulations, have made this strategy less visible. Zero trust is increasingly becoming essential for businesses to protect their sensitive data and systems in this digital age because hackers are always coming up with new methods.
"By Security Type , the Application Security will grow at a higher CAGR during the forecast period."
Zero trust security solutions are changing the traditional security model from a perimeter based to a risk based model that increases application security. These solutions have several key components to achieve this new security posture. For example, continuous authentication ensures only authorized users and trusted devices have access to applications regardless of location or network and reduces the risk of unauthorized breaches. Micro-segmentation creates isolated zones around applications and holds lateral movement and unauthorized access. Least privilege access reduces the attack surface and limits damage in case of a breach.The real-time monitoring driven by behavioral analytics and machine learning detects abnormal activity and responds to potential threats. Zero Trust Network Access (ZTNA) is the foundation, allowing secure access to applications from outside the corporate network. The Identity and Access Management (IAM), encryption, application centric security, API security, user behavior analytics and compliance auditing all contribute to the comprehensive and adaptive security framework of zero trust solutions.
"By Offering, the Solution segment accounts for the largest market size during the forecast period. "
The zero trust market has become a must have defense against today’s dynamic cyber threats. This new approach uses the “never trust, always verify” principle instead of the traditional perimeter based model. This reduces the risk of unauthorized access and data breaches making it a must have for businesses of all sizes. Advanced authentication, continuous monitoring and strict access controls are all part of zero trust, only authorized users wherever they are in the world can access critical resources. Zero trust solutions provide full network activity visibility so you can detect threats in real-time and respond to breaches quickly. By reducing false positives and automating security processes this proactive approach improves your business efficiency as well as your security posture. Zero trust is a resilient and flexible response to the ever changing cyber threat landscape, protecting your digital assets and keeping stakeholders trust in an increasingly connected world.
“By region, North America will have the largest market size during the forecast period.”
The North American market, Includes US and Canada, is characterized by a high concentration of security vendors and a rise in cyberattacks. This sector may maintain a leading position in the zero trust security market for some time to come because of its early adoption of cutting edge technologies. The increase in sophisticated cyberattacks is one of the key factors driving businesses to implement zero trust security solutions. The increasing usage of IoT, digital payments, cloud-based apps, and OT, as well as industries including banking, finance, government, and healthcare, the region is now more susceptible to cyberattacks.This was demonstrated in the January MailChimp attack, where hackers gained unauthorized access and affected a significant number of users by using social engineering techniques. These kinds of incidents emphasize how important it is to have a zero-trust policy, which may effectively stop escalations and restrict lateral movement within networks.
Breakdown of primaries:
In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, other innovation and technology directors, and executives from various key organizations operating in the Zero Trust security market.
• By company type: Tier 1: 40%, Tier 2: 35%, and Tier 3: 25%
• By designation: C-level: 45%, Directors 35%, and Other Managers: 20%
• By Region: North America: 35%, Asia Pacific: 30%, Europe: 25%, MEA :5% and latin America :5%

Major vendors in the global Zero Trust security market include Palo Alto Networks(US), VMware(US), Zscaler(US), Akamai(US), Microsoft(US), Cisco(US), IBM(US), Qnext(US), Citrix(US), Checkpoint(Isreal), Trellix(US), Forcepoint(US), Crowdstrike(US), Cloudflare(US), Fortinet(US), and Google(US). The study includes an in-depth competitive analysis of the key Zero Trust security market players, their company profiles, recent developments, and key market strategies.

Research Coverage
The report comprehensively segments the Zero Trust security market. It provides forecasts regarding its size across various dimensions, including Offering(solutions, services),Security Type (Network Security,Application Security, Cloud Security, Data Security, Endpoint Secuerity and IOT security), Authentication Type (Single factor Authentication, Multi factor Authentication ),vertical (BFSI, Government and Defense, Healthcare, Retail&Ecommerce, IT&ITES, Energy and utilities other verticals), and region (North America, Europe, Middle East & Africa, Asia Pacific, and Latin America).
Additionally, the study encompasses a thorough competitive analysis of key market players, offering insights into their company profiles, product and business offerings, recent developments, and key market strategies.
Key benefits of buying report
The report offers market leaders and new entrants valuable insights by providing close approximations of revenue figures for the overall Zero Trust security market and its subsegments. Stakeholders can leverage this report to understand the competitive landscape better, enabling them to position their businesses more effectively and develop tailored go-to-market strategies. Additionally, stakeholders can grasp the market dynamics and stay informed about key drivers, restraints, challenges, and opportunities shaping the industry landscape.
The report provides insights on the following pointers:
• Analysis of critical drivers (Rapid adoption of cloud and surge in digital transformation
), restraints (Presence of legacy systems and compatibility issues), opportunities (mproved visibility into networks and robust security, and challenges Weakening of established security perimeters)
• Product Development/Innovation: Detailed insights on upcoming technologies, research development activities, new products, and service launches in the Zero Trust Security market.
• Market Development: Comprehensive information about lucrative markets – the report analyses the Security market across varied regions.
• Market Diversification: Exhaustive information about new products and services, untapped geographies, recent developments, and investments in the Zero Trust security market.
• Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players Palo Alto Networks(US), VMware(US), Zscaler(US), Akamai(US), Microsoft(US), Cisco(US), IBM(US), Qnext(US), Citrix(US), Checkpoint(Isreal), Trellix(US), Forcepoint(US), Crowdstrike(US), Cloudflare(US), Fortinet(US), and Google(US) are some of the key players operating in the global Zero Trust Security among others, in the Zero Trust security market strategies.

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Table of Contents

1 INTRODUCTION 35
1.1 STUDY OBJECTIVES 35
1.2 MARKET DEFINITION 35
1.3 STUDY SCOPE 36
1.3.1 MARKET SEGMENTATION 36
1.3.2 INCLUSIONS AND EXCLUSIONS 37
1.3.3 YEARS CONSIDERED 38
1.4 CURRENCY CONSIDERED 39
1.5 STAKEHOLDERS 39
1.6 SUMMARY OF CHANGES 39
2 RESEARCH METHODOLOGY 41
2.1 RESEARCH DATA 41
2.1.1 SECONDARY DATA 43
2.1.2 PRIMARY DATA 43
2.1.2.1 Breakup of primary profiles 44
2.1.2.2 Key industry insights 44
2.2 MARKET BREAKUP AND DATA TRIANGULATION 45
2.3 MARKET SIZE ESTIMATION 45
2.3.1 TOP-DOWN APPROACH 47
2.3.2 BOTTOM-UP APPROACH 48
2.4 MARKET FORECAST 49
2.5 RESEARCH ASSUMPTIONS 49
2.6 RESEARCH LIMITATIONS 50
3 EXECUTIVE SUMMARY 51
4 PREMIUM INSIGHTS 55
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN ZERO TRUST SECURITY MARKET 55
4.2 ZERO TRUST SECURITY MARKET, BY OFFERING, 2024–2029 56
4.3 ZERO TRUST SECURITY MARKET, BY APPLICATION, 2024–2029 56
4.4 ZERO TRUST SECURITY MARKET, BY SECURITY TYPE, 2024–2029 57
4.5 ZERO TRUST SECURITY MARKET, BY AUTHENTICATION TYPE, 2024–2029 57
4.6 ZERO TRUST SECURITY MARKET, BY VERTICAL, 2024–2029 58
4.7 MARKET INVESTMENT SCENARIO 58

5 MARKET OVERVIEW AND INDUSTRY TRENDS 59
5.1 INTRODUCTION 59
5.2 EVOLUTION OF ZERO TRUST SECURITY MARKET: COMPREHENSIVE HISTORY AND OUTLOOK 60
5.3 MARKET DYNAMICS 62
5.3.1 DRIVERS 62
5.3.1.1 Rapid adoption of cloud and surge in digital transformation 62
5.3.1.2 Rising regulatory compliance demands 63
5.3.1.3 Diminishing popularity of perimeter-based security 63
5.3.1.4 Rising threat of sophisticated cyberattacks 64
5.3.2 RESTRAINTS 65
5.3.2.1 Complexity and costly implementation 65
5.3.2.2 Presence of legacy systems and compatibility issues 65
5.3.2.3 Organizational resistance to change 66
5.3.3 OPPORTUNITIES 66
5.3.3.1 Improved visibility into networks and robust security 66
5.3.3.2 Development of new zero trust security products and services 67
5.3.3.3 Surge in awareness about zero trust security 67
5.3.4 CHALLENGES 68
5.3.4.1 Weakening of established security perimeters 68
5.3.4.2 Growth of shadow SaaS applications 68
5.3.4.3 Digital supply chain vulnerability 68
5.3.4.4 Fragmented security operations and siloed teams 69
5.4 IMPACT OF GENERATIVE AI ON ZERO TRUST SECURITY MARKET 70
5.4.1 TOP USE CASES AND MARKET POTENTIAL 70
5.4.1.1 Key use cases 70
5.4.2 IMPACT OF GENERATIVE AI ON INTERCONNECTED AND ADJACENT ECOSYSTEMS 70
5.4.2.1 Identity and access management (IAM) 71
5.4.2.2 Blockchain 71
5.4.2.3 Internet of Things (IoT) 72
5.4.2.4 Security information and event management (SIEM) 72
5.4.2.5 Behavioral analytics 72
5.5 CASE STUDY ANALYSIS 72
5.5.1 CASE STUDY 1: MICRON TECHNOLOGY ENHANCES SECURITY AND OPERATIONAL EFFICIENCY THROUGH ZSCALER'S ZERO TRUST SOLUTIONS 73
5.5.2 CASE STUDY 2: DZ BANK ENHANCES ZERO TRUST SECURITY AND COMPLIANCE WITH CYBERARK INTEGRATION 74
5.5.3 CASE STUDY 3: WEALDEN DISTRICT COUNCIL ENHANCES CONNECTIVITY AND SECURITY WITH PALO ALTO NETWORKS SASE SOLUTION 75
5.5.4 CASE STUDY 4: DELOITTE’S CUSTOMIZED SOLUTION HELPED MAJOR CHEMICAL INDUSTRIAL ORGANIZATION ACHIEVE ZERO TRUST ARCHITECTURE 76
5.5.5 CASE STUDY 5: ARRIVAL ENHANCED ITS INTERNAL INFRASTRUCTURE SECURITY WITH CLOUDFLARE’S ZERO TRUST NETWORK ACCESS 77
5.5.6 CASE STUDY 6: CISCO HELPED VICTORIA UNIVERSITY ENHANCE CAMPUS SECURITY WITH ZERO TRUST SECURITY SOLUTIONS 78
5.6 VALUE CHAIN ANALYSIS 78
5.6.1 RESEARCH AND DEVELOPMENT 79
5.6.2 SOLUTION PROVIDERS 79
5.6.3 INTEGRATION AND DEPLOYMENT 80
5.6.3.1 Managed security service providers 80
5.6.3.2 Training and education providers 80
5.6.4 COMPLIANCE AND AUDITING 80
5.6.5 END USERS 80
5.7 ECOSYSTEM ANALYSIS 81
5.8 PORTER’S FIVE FORCES ANALYSIS 84
5.8.1 THREAT OF NEW ENTRANTS 85
5.8.2 BARGAINING POWER OF SUPPLIERS 85
5.8.3 BARGAINING POWER OF BUYERS 85
5.8.4 THREAT OF SUBSTITUTES 85
5.8.5 INTENSITY OF COMPETITIVE RIVALRY 85
5.9 PRICING ANALYSIS 86
5.9.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY AUTHENTICATION TYPE 87
5.9.2 INDICATIVE PRICING ANALYSIS, BY OFFERING 88
5.10 TECHNOLOGY ANALYSIS 92
5.10.1 KEY TECHNOLOGIES 92
5.10.1.1 Identity and access management (IAM) 92
5.10.1.2 Cloud access security brokers (CASBs) 92
5.10.2 COMPLEMENTARY TECHNOLOGIES 93
5.10.2.1 Multi-factor authentication (MFA) 93
5.10.2.2 Endpoint detection and response (EDR) 93
5.10.3 ADJACENT TECHNOLOGIES 93
5.10.3.1 Internet of Things (IoT) 93
5.10.3.2 Blockchain 94
5.10.3.3 Artificial intelligence 94
5.11 PATENT ANALYSIS 95
5.12 TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS 99
5.13 TECHNOLOGY ROADMAP 100
5.14 KEY STAKEHOLDERS AND BUYING CRITERIA 101
5.14.1 KEY STAKEHOLDERS IN BUYING PROCESS 101
5.14.2 BUYING CRITERIA 102
5.15 REGULATORY LANDSCAPE 103
5.15.1 PAYMENT CARD INDUSTRY DATA SECURITY STANDARD (PCI–DSS) 103
5.15.2 GENERAL DATA PROTECTION REGULATION (GDPR) 103
5.15.3 CALIFORNIA CONSUMER PRIVACY ACT (CCPA) 103
5.15.4 GRAMM—LEACH—BLILEY ACT OF 1999 (GLBA) 104
5.15.5 PERSONAL INFORMATION PROTECTION AND ELECTRONIC DOCUMENTS ACT (PIPEDA) 104
5.15.6 HEALTH INSURANCE PORTABILITY AND ACCOUNTABILITY ACT (HIPAA) 104
5.15.7 INTERNATIONAL ORGANIZATION FOR STANDARDIZATION (ISO) STANDARD 27001 104
5.15.8 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 105
5.16 KEY CONFERENCES AND EVENTS, 2024–2025 107
5.17 BUSINESS MODEL 108
5.18 INVESTMENT AND FUNDING SCENARIO 109
6 ZERO TRUST SECURITY MARKET, BY OFFERING 110
6.1 INTRODUCTION 111
6.1.1 OFFERINGS: ZERO TRUST SECURITY MARKET DRIVERS 112
6.2 SOLUTIONS 113
6.2.1 FOCUS ON OPTIMIZING OPERATIONAL EFFICIENCY WITH ZERO TRUST SECURITY SOLUTIONS TO DRIVE MARKET 113
6.2.2 IDENTITY AND ACCESS MANAGEMENT (IAM) 114
6.2.3 MICRO-SEGMENTATION 114
6.2.4 ZERO TRUST NETWORK ACCESS (ZTNA) 115
6.2.5 ZERO TRUST DATA ACCESS (ZTDA) 115
6.2.6 SECURITY INFORMATION AND EVENT MANAGEMENT (SIEM) 116
6.2.7 USER AND ENTITY BEHAVIOR ANALYTICS (UEBA) 117
6.2.8 POLICY MANAGEMENT 117
6.2.9 OTHER SOLUTION TYPES 118
6.3 SERVICES 118
6.3.1 NEED FOR PROACTIVE EXPERTISE AND CONTINUOUS PROTECTION SERVICES TO DRIVE MARKET 118
6.3.2 PROFESSIONAL SERVICES 119
6.3.2.1 Design, deployment, integration, and consulting 119
6.3.2.2 Training and education 120
6.3.2.3 Support and maintenance 120
6.3.3 MANAGED SERVICES 120
7 ZERO TRUST SECURITY MARKET, BY APPLICATION 121
7.1 INTRODUCTION 122
7.1.1 APPLICATION: ZERO TRUST SECURITY MARKET DRIVERS 123
7.2 ACCESS CONTROL 123
7.2.1 NEED FOR RIGOROUS IDENTITY VERIFICATION AND GRANULAR ACCESS MANAGEMENT TO DRIVE MARKET 123
7.3 API SECURITY 125
7.3.1 NEED TO ENSURE SECURE COMMUNICATION AND DATA SHARING BETWEEN SOFTWARE APPLICATIONS TO DRIVE MARKET 125

7.4 USER BEHAVIOR ANALYTICS (UBA) 126
7.4.1 NEED FOR REAL-TIME DETECTION AND RESPONSE TO ANOMALOUS ACTIVITIES IN ZERO TRUST ENVIRONMENTS TO DRIVE MARKET 126
7.5 SECURITY ANALYTICS 128
7.5.1 DEMAND FOR COMPREHENSIVE THREAT DETECTION AND ENHANCED INCIDENT RESPONSE IN ZERO TRUST ENVIRONMENTS TO DRIVE MARKET 128
8 ZERO TRUST SECURITY MARKET, BY SECURITY TYPE 130
8.1 INTRODUCTION 131
8.1.1 SECURITY TYPE: ZERO TRUST SECURITY MARKET DRIVERS 132
8.2 NETWORK SECURITY 133
8.2.1 NEED TO BOLSTER NETWORK SECURITY AGAINST EVOLVING THREATS TO DRIVE MARKET 133
8.3 APPLICATION SECURITY 134
8.3.1 NEED TO PROVIDE FULL CONTROL OVER PLATFORMS, SYSTEMS, AND DATA TO ORGANIZATIONS TO PROPEL MARKET 134
8.4 CLOUD SECURITY 135
8.4.1 EMPHASIS ON STRENGTHENING CLOUD SECURITY WITH CASBS, CSPM, AND CWPPS IN ZERO TRUST SECURITY ENVIRONMENTS TO DRIVE MARKET 135
8.5 DATA SECURITY 136
8.5.1 FOCUS ON GRANULAR ACCESS CONTROLS, CONTINUOUS VERIFICATION, AND ENCRYPTION TO ENHANCE DATA SECURITY TO DRIVE MARKET 136
8.6 ENDPOINT SECURITY & IOT SECURITY 137
8.6.1 RISING COMPLEXITIES IN ENDPOINT AND IOT SECURITY TO ENCOURAGE ADOPTION OF ZERO TRUST SECURITY SOLUTIONS 137
9 ZERO TRUST SECURITY MARKET, BY AUTHENTICATION TYPE 139
9.1 INTRODUCTION 140
9.1.1 AUTHENTICATION TYPE: ZERO TRUST SECURITY MARKET DRIVERS 141
9.2 SINGLE-FACTOR AUTHENTICATION 141
9.2.1 NEED TO BOLSTER NETWORK SECURITY AGAINST EVOLVING THREATS TO DRIVE MARKET 141
9.3 MULTI-FACTOR AUTHENTICATION 142
9.3.1 DEMAND FOR ENHANCED AUTHENTICATION AND IDENTIFICATION ACROSS INDUSTRIES TO DRIVE MARKET 142
10 ZERO TRUST SECURITY MARKET, BY VERTICAL 144
10.1 INTRODUCTION 145
10.1.1 VERTICAL: ZERO TRUST SECURITY MARKET DRIVERS 146
10.2 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) 148
10.2.1 NEED FOR ADVANCED SECURITY SOLUTIONS IN BFSI SECTOR AMID RISING CYBER THREATS TO DRIVE MARKET 148
10.3 GOVERNMENT & DEFENSE 149
10.3.1 NEED TO STRENGTHEN CYBERSECURITY RESILIENCE IN GOVERNMENT & DEFENSE SECTORS TO DRIVE MARKET 149
10.4 IT & ITES 150
10.4.1 GROWING COMPLEXITIES IN CYBERSECURITY AND STRINGENT REGULATORY REQUIREMENTS TO PROPEL MARKET 150
10.5 HEALTHCARE 151
10.5.1 ESCALATING CYBER THREATS TO BOOST POPULARITY OF ZERO TRUST SECURITY SOLUTIONS 151
10.6 RETAIL & E-COMMERCE 153
10.6.1 RISING DIGITAL TRANSFORMATION TRENDS TO DRIVE DEMAND FOR ZERO TRUST SECURITY SOLUTIONS 153
10.7 ENERGY & UTILITIES 154
10.7.1 NEED FOR ENHANCED CRITICAL INFRASTRUCTURE SECURITY TO DRIVE ADOPTION OF ZERO TRUST SECURITY SOLUTIONS 154
10.8 OTHER VERTICALS 155
11 ZERO TRUST SECURITY MARKET, BY REGION 157
11.1 INTRODUCTION 158
11.2 NORTH AMERICA 159
11.2.1 NORTH AMERICA: ZERO TRUST SECURITY MARKET DRIVERS 160
11.2.2 NORTH AMERICA: MACROECONOMIC OUTLOOK 160
11.2.3 US 165
11.2.3.1 Weak password hygiene and increased concerns regarding cybersecurity to fuel demand 165
11.2.4 CANADA 168
11.2.4.1 Rising bot attacks and ransomware and increasing government initiatives to drive market 168
11.3 EUROPE 171
11.3.1 EUROPE: ZERO TRUST SECURITY MARKET DRIVERS 171
11.3.2 EUROPE: MACROECONOMIC OUTLOOK 172
11.3.3 UK 176
11.3.3.1 Increased collaboration with forces to develop robust security solutions to drive market 176
11.3.4 GERMANY 179
11.3.4.1 Rising cyberattacks on critical government websites and early adoption of cutting-edge technologies to drive market 179
11.3.5 FRANCE 182
11.3.5.1 Increased internet use and need to safeguard sensitive data to boost demand 182
11.3.6 ITALY 184
11.3.6.1 Increasing digital transformation and growing adoption of cloud services to drive demand 184
11.3.7 REST OF EUROPE 187
11.4 ASIA PACIFIC 190
11.4.1 ASIA PACIFIC: ZERO TRUST SECURITY MARKET DRIVERS 191
11.4.2 ASIA PACIFIC: MACROECONOMIC OUTLOOK 191

11.4.3 CHINA 197
11.4.3.1 Booming mobile internet services and increasing importance of online payment security to drive market 197
11.4.4 JAPAN 199
11.4.4.1 Rising instances of cyberattacks to fuel demand 199
11.4.5 INDIA 203
11.4.5.1 Cultural shifts, budget constraints, and escalating threat of cyberattacks to drive market 203
11.4.6 SINGAPORE 206
11.4.6.1 Increasing government initiatives to combat cyber threats to drive demand 206
11.4.7 AUSTRALIA 209
11.4.7.1 Focus of government on adopting robust cybersecurity strategies to drive market 209
11.4.8 REST OF ASIA PACIFIC 212
11.5 MIDDLE EAST & AFRICA 215
11.5.1 MIDDLE EAST & AFRICA: ZERO TRUST SECURITY MARKET DRIVERS 215
11.5.2 MIDDLE EAST & AFRICA: MACROECONOMIC OUTLOOK 215
11.5.3 GCC COUNTRIES 219
11.5.3.1 KSA 223
11.5.3.1.1 Rapid digital transformation to encourage organizations to prioritize implementing effective cybersecurity solutions 223
11.5.3.2 UAE 226
11.5.3.2.1 Increasing need for effective cybersecurity infrastructure to drive demand 226
11.5.3.3 Rest of GCC Countries 228
11.5.4 SOUTH AFRICA 231
11.5.4.1 Increasing awareness of people regarding zero trust security campaigns to drive market 231
11.5.5 REST OF MIDDLE EAST & AFRICA 234
11.6 LATIN AMERICA 237
11.6.1 LATIN AMERICA: ZERO TRUST SECURITY MARKET DRIVERS 238
11.6.2 LATIN AMERICA: MACROECONOMIC OUTLOOK 238
11.6.3 BRAZIL 242
11.6.3.1 Evolving cybersecurity challenges due to rapid shift to remote work during pandemic to drive market 242
11.6.4 MEXICO 245
11.6.4.1 Proliferation of connected devices and integration of XDR capabilities with zero trust principles to drive market 245
11.6.5 REST OF LATIN AMERICA 248

12 COMPETITIVE LANDSCAPE 251
12.1 KEY PLAYER STRATEGIES/RIGHT TO WIN 251
12.2 REVENUE ANALYSIS 252
12.3 MARKET SHARE ANALYSIS 253
12.4 BRAND COMPARISON 256
12.5 COMPANY VALUATION AND FINANCIAL METRICS 257
12.5.1 COMPANY VALUATION 257
12.5.2 FINANCIAL METRICS USING EV/EBITDA 257
12.6 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023 258
12.6.1 STARS 258
12.6.2 EMERGING LEADERS 258
12.6.3 PERVASIVE PLAYERS 259
12.6.4 PARTICIPANTS 259
12.6.5 COMPANY FOOTPRINT: KEY PLAYERS, 2023 260
12.6.5.1 Company footprint 260
12.6.5.2 Offering footprint 260
12.6.5.3 Vertical footprint 261
12.6.5.4 Regional footprint 262
12.7 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023 262
12.7.1 PROGRESSIVE COMPANIES 263
12.7.2 RESPONSIVE COMPANIES 263
12.7.3 DYNAMIC COMPANIES 263
12.7.4 STARTING BLOCKS 263
12.7.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023 264
12.7.5.1 Detailed list of key startups/SMEs 264
12.7.5.2 Competitive benchmarking of key startups/SMEs 265
12.8 COMPETITIVE SCENARIO 266
12.8.1 PRODUCT LAUNCHES 266
12.8.2 DEALS 271
13 COMPANY PROFILES 281
13.1 KEY PLAYERS 281
13.1.1 PALO ALTO NETWORKS 281
13.1.1.1 Business overview 281
13.1.1.2 Products/Solutions/Services offered 282
13.1.1.3 Recent developments 283
13.1.1.4 MnM view 285
13.1.1.4.1 Key strengths 285
13.1.1.4.2 Strategic choices 285
13.1.1.4.3 Weaknesses and competitive threats 286

13.1.2 VMWARE 287
13.1.2.1 Business overview 287
13.1.2.2 Products/Solutions/Services offered 288
13.1.2.3 MnM view 291
13.1.2.3.1 Key strengths 291
13.1.2.3.2 Strategic choices 291
13.1.2.3.3 Weaknesses and competitive threats 291
13.1.3 ZSCALER 292
13.1.3.1 Business overview 292
13.1.3.2 Products/Solutions/Services offered 293
13.1.3.3 Recent developments 294
13.1.3.4 MnM view 296
13.1.3.4.1 Key strengths 296
13.1.3.4.2 Strategic choices 297
13.1.3.4.3 Weaknesses and competitive threats 297
13.1.4 AKAMAI 298
13.1.4.1 Business overview 298
13.1.4.2 Products/Solutions/Services offered 299
13.1.4.3 Recent developments 300
13.1.4.4 MnM view 301
13.1.4.4.1 Key strengths 301
13.1.4.4.2 Strategic choices 301
13.1.4.4.3 Weaknesses and competitive threats 301
13.1.5 MICROSOFT 302
13.1.5.1 Business overview 302
13.1.5.2 Products/Solutions/Services offered 303
13.1.5.3 Recent developments 304
13.1.5.4 MnM view 305
13.1.5.4.1 Key strengths 305
13.1.5.4.2 Strategic choices 305
13.1.5.4.3 Weaknesses and competitive threats 305
13.1.6 CISCO 306
13.1.6.1 Business overview 306
13.1.6.2 Products/Solutions/Services offered 307
13.1.6.3 Recent developments 308
13.1.7 IBM 310
13.1.7.1 Business overview 310
13.1.7.2 Products/Solutions/Services offered 311
13.1.7.3 Recent developments 313

13.1.8 CITRIX 314
13.1.8.1 Business overview 314
13.1.8.2 Products/Solutions/Services offered 314
13.1.8.3 Recent developments 315
13.1.9 CHECK POINT 316
13.1.9.1 Business overview 316
13.1.9.2 Products/Solutions/Services offered 317
13.1.9.3 Recent developments 318
13.1.10 TRELLIX 319
13.1.10.1 Business overview 319
13.1.10.2 Products/Solutions/Services offered 320
13.1.10.3 Recent developments 320
13.1.11 FORCEPOINT 321
13.1.11.1 Business overview 321
13.1.11.2 Products/Solutions/Services offered 322
13.1.11.3 Recent developments 322
13.1.12 CROWDSTRIKE 323
13.1.12.1 Business overview 323
13.1.12.2 Products/Solutions/Services offered 324
13.1.12.3 Recent developments 325
13.1.13 CLOUDFLARE 326
13.1.13.1 Business overview 326
13.1.13.2 Products/Solutions/Services offered 327
13.1.13.3 Recent developments 328
13.1.14 FORTINET 331
13.1.14.1 Business overview 331
13.1.14.2 Products/Solutions/Services offered 332
13.1.15 GOOGLE 334
13.1.15.1 Business overview 334
13.1.15.2 Products/Solutions/Services offered 335
13.1.15.3 Recent developments 336
13.1.16 QNEXT 337
13.1.16.1 Business overview 337
13.1.16.2 Products/Solutions/Services offered 337
13.1.16.3 Recent developments 338
13.2 OTHER PLAYERS 339
13.2.1 ILLUMIO 339
13.2.2 ON2IT 340
13.2.3 PERIMETER 81 341
13.2.4 THREATLOCKER 342
13.2.5 TWINGATE 343
13.2.6 APPGATE 343
13.2.7 ZERO NETWORKS 344
13.2.8 ZENTERA 345
13.2.9 XAGE 346
13.2.10 SKYHIGH SECURITY 347
14 ADJACENT MARKETS 348
14.1 INTRODUCTION 348
14.2 LIMITATIONS 348
14.3 IDENTITY AND ACCESS MANAGEMENT (IAM) MARKET 349
14.4 CYBERSECURITY MARKET 350
15 APPENDIX 353
15.1 DISCUSSION GUIDE 353
15.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 356
15.3 CUSTOMIZATION OPTIONS 358
15.4 RELATED REPORTS 358
15.5 AUTHOR DETAILS 359

 

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