Zero Trust Security Market by Offering, Security type, Authentication Type (Single Factor, Multi Factor), Vertical (BFSI, Government &Defense, IT & ITES, Healthcare, Retail E-commerce, Energy and Utilities) and Region - Global Forecast to 2029
The Zero Trust security market size is projected to grow from USD 30.9 billion in 2024 to USD 66.6 billion by 2029 at a compound annual growth rate (CAGR) of 16.6% during the forecast period. As bu... もっと見る
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SummaryThe Zero Trust security market size is projected to grow from USD 30.9 billion in 2024 to USD 66.6 billion by 2029 at a compound annual growth rate (CAGR) of 16.6% during the forecast period. As businesses shift to remote work and cloud technologies, cyber attacks become more sophisticated, and the market for zero-trust security is expanding quickly. The fundamental tenet of zero trust security is "never trust, always check," which implies that every person and device, regardless of location, must authenticate themselves before gaining access to any information. Numerous factors, including an increase in cyberattacks, a rise in cloud computing usage, an increase in remote labor, and more stringent data protection regulations, have made this strategy less visible. Zero trust is increasingly becoming essential for businesses to protect their sensitive data and systems in this digital age because hackers are always coming up with new methods."By Security Type , the Application Security will grow at a higher CAGR during the forecast period." Zero trust security solutions are changing the traditional security model from a perimeter based to a risk based model that increases application security. These solutions have several key components to achieve this new security posture. For example, continuous authentication ensures only authorized users and trusted devices have access to applications regardless of location or network and reduces the risk of unauthorized breaches. Micro-segmentation creates isolated zones around applications and holds lateral movement and unauthorized access. Least privilege access reduces the attack surface and limits damage in case of a breach.The real-time monitoring driven by behavioral analytics and machine learning detects abnormal activity and responds to potential threats. Zero Trust Network Access (ZTNA) is the foundation, allowing secure access to applications from outside the corporate network. The Identity and Access Management (IAM), encryption, application centric security, API security, user behavior analytics and compliance auditing all contribute to the comprehensive and adaptive security framework of zero trust solutions. "By Offering, the Solution segment accounts for the largest market size during the forecast period. " The zero trust market has become a must have defense against today’s dynamic cyber threats. This new approach uses the “never trust, always verify” principle instead of the traditional perimeter based model. This reduces the risk of unauthorized access and data breaches making it a must have for businesses of all sizes. Advanced authentication, continuous monitoring and strict access controls are all part of zero trust, only authorized users wherever they are in the world can access critical resources. Zero trust solutions provide full network activity visibility so you can detect threats in real-time and respond to breaches quickly. By reducing false positives and automating security processes this proactive approach improves your business efficiency as well as your security posture. Zero trust is a resilient and flexible response to the ever changing cyber threat landscape, protecting your digital assets and keeping stakeholders trust in an increasingly connected world. “By region, North America will have the largest market size during the forecast period.” The North American market, Includes US and Canada, is characterized by a high concentration of security vendors and a rise in cyberattacks. This sector may maintain a leading position in the zero trust security market for some time to come because of its early adoption of cutting edge technologies. The increase in sophisticated cyberattacks is one of the key factors driving businesses to implement zero trust security solutions. The increasing usage of IoT, digital payments, cloud-based apps, and OT, as well as industries including banking, finance, government, and healthcare, the region is now more susceptible to cyberattacks.This was demonstrated in the January MailChimp attack, where hackers gained unauthorized access and affected a significant number of users by using social engineering techniques. These kinds of incidents emphasize how important it is to have a zero-trust policy, which may effectively stop escalations and restrict lateral movement within networks. Breakdown of primaries: In-depth interviews were conducted with Chief Executive Officers (CEOs), marketing directors, other innovation and technology directors, and executives from various key organizations operating in the Zero Trust security market. • By company type: Tier 1: 40%, Tier 2: 35%, and Tier 3: 25% • By designation: C-level: 45%, Directors 35%, and Other Managers: 20% • By Region: North America: 35%, Asia Pacific: 30%, Europe: 25%, MEA :5% and latin America :5% Major vendors in the global Zero Trust security market include Palo Alto Networks(US), VMware(US), Zscaler(US), Akamai(US), Microsoft(US), Cisco(US), IBM(US), Qnext(US), Citrix(US), Checkpoint(Isreal), Trellix(US), Forcepoint(US), Crowdstrike(US), Cloudflare(US), Fortinet(US), and Google(US). The study includes an in-depth competitive analysis of the key Zero Trust security market players, their company profiles, recent developments, and key market strategies. Research Coverage The report comprehensively segments the Zero Trust security market. It provides forecasts regarding its size across various dimensions, including Offering(solutions, services),Security Type (Network Security,Application Security, Cloud Security, Data Security, Endpoint Secuerity and IOT security), Authentication Type (Single factor Authentication, Multi factor Authentication ),vertical (BFSI, Government and Defense, Healthcare, Retail&Ecommerce, IT&ITES, Energy and utilities other verticals), and region (North America, Europe, Middle East & Africa, Asia Pacific, and Latin America). Additionally, the study encompasses a thorough competitive analysis of key market players, offering insights into their company profiles, product and business offerings, recent developments, and key market strategies. Key benefits of buying report The report offers market leaders and new entrants valuable insights by providing close approximations of revenue figures for the overall Zero Trust security market and its subsegments. Stakeholders can leverage this report to understand the competitive landscape better, enabling them to position their businesses more effectively and develop tailored go-to-market strategies. Additionally, stakeholders can grasp the market dynamics and stay informed about key drivers, restraints, challenges, and opportunities shaping the industry landscape. The report provides insights on the following pointers: • Analysis of critical drivers (Rapid adoption of cloud and surge in digital transformation ), restraints (Presence of legacy systems and compatibility issues), opportunities (mproved visibility into networks and robust security, and challenges Weakening of established security perimeters) • Product Development/Innovation: Detailed insights on upcoming technologies, research development activities, new products, and service launches in the Zero Trust Security market. • Market Development: Comprehensive information about lucrative markets – the report analyses the Security market across varied regions. • Market Diversification: Exhaustive information about new products and services, untapped geographies, recent developments, and investments in the Zero Trust security market. • Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players Palo Alto Networks(US), VMware(US), Zscaler(US), Akamai(US), Microsoft(US), Cisco(US), IBM(US), Qnext(US), Citrix(US), Checkpoint(Isreal), Trellix(US), Forcepoint(US), Crowdstrike(US), Cloudflare(US), Fortinet(US), and Google(US) are some of the key players operating in the global Zero Trust Security among others, in the Zero Trust security market strategies. Table of Contents1 INTRODUCTION 351.1 STUDY OBJECTIVES 35 1.2 MARKET DEFINITION 35 1.3 STUDY SCOPE 36 1.3.1 MARKET SEGMENTATION 36 1.3.2 INCLUSIONS AND EXCLUSIONS 37 1.3.3 YEARS CONSIDERED 38 1.4 CURRENCY CONSIDERED 39 1.5 STAKEHOLDERS 39 1.6 SUMMARY OF CHANGES 39 2 RESEARCH METHODOLOGY 41 2.1 RESEARCH DATA 41 2.1.1 SECONDARY DATA 43 2.1.2 PRIMARY DATA 43 2.1.2.1 Breakup of primary profiles 44 2.1.2.2 Key industry insights 44 2.2 MARKET BREAKUP AND DATA TRIANGULATION 45 2.3 MARKET SIZE ESTIMATION 45 2.3.1 TOP-DOWN APPROACH 47 2.3.2 BOTTOM-UP APPROACH 48 2.4 MARKET FORECAST 49 2.5 RESEARCH ASSUMPTIONS 49 2.6 RESEARCH LIMITATIONS 50 3 EXECUTIVE SUMMARY 51 4 PREMIUM INSIGHTS 55 4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN ZERO TRUST SECURITY MARKET 55 4.2 ZERO TRUST SECURITY MARKET, BY OFFERING, 2024–2029 56 4.3 ZERO TRUST SECURITY MARKET, BY APPLICATION, 2024–2029 56 4.4 ZERO TRUST SECURITY MARKET, BY SECURITY TYPE, 2024–2029 57 4.5 ZERO TRUST SECURITY MARKET, BY AUTHENTICATION TYPE, 2024–2029 57 4.6 ZERO TRUST SECURITY MARKET, BY VERTICAL, 2024–2029 58 4.7 MARKET INVESTMENT SCENARIO 58 5 MARKET OVERVIEW AND INDUSTRY TRENDS 59 5.1 INTRODUCTION 59 5.2 EVOLUTION OF ZERO TRUST SECURITY MARKET: COMPREHENSIVE HISTORY AND OUTLOOK 60 5.3 MARKET DYNAMICS 62 5.3.1 DRIVERS 62 5.3.1.1 Rapid adoption of cloud and surge in digital transformation 62 5.3.1.2 Rising regulatory compliance demands 63 5.3.1.3 Diminishing popularity of perimeter-based security 63 5.3.1.4 Rising threat of sophisticated cyberattacks 64 5.3.2 RESTRAINTS 65 5.3.2.1 Complexity and costly implementation 65 5.3.2.2 Presence of legacy systems and compatibility issues 65 5.3.2.3 Organizational resistance to change 66 5.3.3 OPPORTUNITIES 66 5.3.3.1 Improved visibility into networks and robust security 66 5.3.3.2 Development of new zero trust security products and services 67 5.3.3.3 Surge in awareness about zero trust security 67 5.3.4 CHALLENGES 68 5.3.4.1 Weakening of established security perimeters 68 5.3.4.2 Growth of shadow SaaS applications 68 5.3.4.3 Digital supply chain vulnerability 68 5.3.4.4 Fragmented security operations and siloed teams 69 5.4 IMPACT OF GENERATIVE AI ON ZERO TRUST SECURITY MARKET 70 5.4.1 TOP USE CASES AND MARKET POTENTIAL 70 5.4.1.1 Key use cases 70 5.4.2 IMPACT OF GENERATIVE AI ON INTERCONNECTED AND ADJACENT ECOSYSTEMS 70 5.4.2.1 Identity and access management (IAM) 71 5.4.2.2 Blockchain 71 5.4.2.3 Internet of Things (IoT) 72 5.4.2.4 Security information and event management (SIEM) 72 5.4.2.5 Behavioral analytics 72 5.5 CASE STUDY ANALYSIS 72 5.5.1 CASE STUDY 1: MICRON TECHNOLOGY ENHANCES SECURITY AND OPERATIONAL EFFICIENCY THROUGH ZSCALER'S ZERO TRUST SOLUTIONS 73 5.5.2 CASE STUDY 2: DZ BANK ENHANCES ZERO TRUST SECURITY AND COMPLIANCE WITH CYBERARK INTEGRATION 74 5.5.3 CASE STUDY 3: WEALDEN DISTRICT COUNCIL ENHANCES CONNECTIVITY AND SECURITY WITH PALO ALTO NETWORKS SASE SOLUTION 75 5.5.4 CASE STUDY 4: DELOITTE’S CUSTOMIZED SOLUTION HELPED MAJOR CHEMICAL INDUSTRIAL ORGANIZATION ACHIEVE ZERO TRUST ARCHITECTURE 76 5.5.5 CASE STUDY 5: ARRIVAL ENHANCED ITS INTERNAL INFRASTRUCTURE SECURITY WITH CLOUDFLARE’S ZERO TRUST NETWORK ACCESS 77 5.5.6 CASE STUDY 6: CISCO HELPED VICTORIA UNIVERSITY ENHANCE CAMPUS SECURITY WITH ZERO TRUST SECURITY SOLUTIONS 78 5.6 VALUE CHAIN ANALYSIS 78 5.6.1 RESEARCH AND DEVELOPMENT 79 5.6.2 SOLUTION PROVIDERS 79 5.6.3 INTEGRATION AND DEPLOYMENT 80 5.6.3.1 Managed security service providers 80 5.6.3.2 Training and education providers 80 5.6.4 COMPLIANCE AND AUDITING 80 5.6.5 END USERS 80 5.7 ECOSYSTEM ANALYSIS 81 5.8 PORTER’S FIVE FORCES ANALYSIS 84 5.8.1 THREAT OF NEW ENTRANTS 85 5.8.2 BARGAINING POWER OF SUPPLIERS 85 5.8.3 BARGAINING POWER OF BUYERS 85 5.8.4 THREAT OF SUBSTITUTES 85 5.8.5 INTENSITY OF COMPETITIVE RIVALRY 85 5.9 PRICING ANALYSIS 86 5.9.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY AUTHENTICATION TYPE 87 5.9.2 INDICATIVE PRICING ANALYSIS, BY OFFERING 88 5.10 TECHNOLOGY ANALYSIS 92 5.10.1 KEY TECHNOLOGIES 92 5.10.1.1 Identity and access management (IAM) 92 5.10.1.2 Cloud access security brokers (CASBs) 92 5.10.2 COMPLEMENTARY TECHNOLOGIES 93 5.10.2.1 Multi-factor authentication (MFA) 93 5.10.2.2 Endpoint detection and response (EDR) 93 5.10.3 ADJACENT TECHNOLOGIES 93 5.10.3.1 Internet of Things (IoT) 93 5.10.3.2 Blockchain 94 5.10.3.3 Artificial intelligence 94 5.11 PATENT ANALYSIS 95 5.12 TRENDS AND DISRUPTIONS IMPACTING CUSTOMER BUSINESS 99 5.13 TECHNOLOGY ROADMAP 100 5.14 KEY STAKEHOLDERS AND BUYING CRITERIA 101 5.14.1 KEY STAKEHOLDERS IN BUYING PROCESS 101 5.14.2 BUYING CRITERIA 102 5.15 REGULATORY LANDSCAPE 103 5.15.1 PAYMENT CARD INDUSTRY DATA SECURITY STANDARD (PCI–DSS) 103 5.15.2 GENERAL DATA PROTECTION REGULATION (GDPR) 103 5.15.3 CALIFORNIA CONSUMER PRIVACY ACT (CCPA) 103 5.15.4 GRAMM—LEACH—BLILEY ACT OF 1999 (GLBA) 104 5.15.5 PERSONAL INFORMATION PROTECTION AND ELECTRONIC DOCUMENTS ACT (PIPEDA) 104 5.15.6 HEALTH INSURANCE PORTABILITY AND ACCOUNTABILITY ACT (HIPAA) 104 5.15.7 INTERNATIONAL ORGANIZATION FOR STANDARDIZATION (ISO) STANDARD 27001 104 5.15.8 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 105 5.16 KEY CONFERENCES AND EVENTS, 2024–2025 107 5.17 BUSINESS MODEL 108 5.18 INVESTMENT AND FUNDING SCENARIO 109 6 ZERO TRUST SECURITY MARKET, BY OFFERING 110 6.1 INTRODUCTION 111 6.1.1 OFFERINGS: ZERO TRUST SECURITY MARKET DRIVERS 112 6.2 SOLUTIONS 113 6.2.1 FOCUS ON OPTIMIZING OPERATIONAL EFFICIENCY WITH ZERO TRUST SECURITY SOLUTIONS TO DRIVE MARKET 113 6.2.2 IDENTITY AND ACCESS MANAGEMENT (IAM) 114 6.2.3 MICRO-SEGMENTATION 114 6.2.4 ZERO TRUST NETWORK ACCESS (ZTNA) 115 6.2.5 ZERO TRUST DATA ACCESS (ZTDA) 115 6.2.6 SECURITY INFORMATION AND EVENT MANAGEMENT (SIEM) 116 6.2.7 USER AND ENTITY BEHAVIOR ANALYTICS (UEBA) 117 6.2.8 POLICY MANAGEMENT 117 6.2.9 OTHER SOLUTION TYPES 118 6.3 SERVICES 118 6.3.1 NEED FOR PROACTIVE EXPERTISE AND CONTINUOUS PROTECTION SERVICES TO DRIVE MARKET 118 6.3.2 PROFESSIONAL SERVICES 119 6.3.2.1 Design, deployment, integration, and consulting 119 6.3.2.2 Training and education 120 6.3.2.3 Support and maintenance 120 6.3.3 MANAGED SERVICES 120 7 ZERO TRUST SECURITY MARKET, BY APPLICATION 121 7.1 INTRODUCTION 122 7.1.1 APPLICATION: ZERO TRUST SECURITY MARKET DRIVERS 123 7.2 ACCESS CONTROL 123 7.2.1 NEED FOR RIGOROUS IDENTITY VERIFICATION AND GRANULAR ACCESS MANAGEMENT TO DRIVE MARKET 123 7.3 API SECURITY 125 7.3.1 NEED TO ENSURE SECURE COMMUNICATION AND DATA SHARING BETWEEN SOFTWARE APPLICATIONS TO DRIVE MARKET 125 7.4 USER BEHAVIOR ANALYTICS (UBA) 126 7.4.1 NEED FOR REAL-TIME DETECTION AND RESPONSE TO ANOMALOUS ACTIVITIES IN ZERO TRUST ENVIRONMENTS TO DRIVE MARKET 126 7.5 SECURITY ANALYTICS 128 7.5.1 DEMAND FOR COMPREHENSIVE THREAT DETECTION AND ENHANCED INCIDENT RESPONSE IN ZERO TRUST ENVIRONMENTS TO DRIVE MARKET 128 8 ZERO TRUST SECURITY MARKET, BY SECURITY TYPE 130 8.1 INTRODUCTION 131 8.1.1 SECURITY TYPE: ZERO TRUST SECURITY MARKET DRIVERS 132 8.2 NETWORK SECURITY 133 8.2.1 NEED TO BOLSTER NETWORK SECURITY AGAINST EVOLVING THREATS TO DRIVE MARKET 133 8.3 APPLICATION SECURITY 134 8.3.1 NEED TO PROVIDE FULL CONTROL OVER PLATFORMS, SYSTEMS, AND DATA TO ORGANIZATIONS TO PROPEL MARKET 134 8.4 CLOUD SECURITY 135 8.4.1 EMPHASIS ON STRENGTHENING CLOUD SECURITY WITH CASBS, CSPM, AND CWPPS IN ZERO TRUST SECURITY ENVIRONMENTS TO DRIVE MARKET 135 8.5 DATA SECURITY 136 8.5.1 FOCUS ON GRANULAR ACCESS CONTROLS, CONTINUOUS VERIFICATION, AND ENCRYPTION TO ENHANCE DATA SECURITY TO DRIVE MARKET 136 8.6 ENDPOINT SECURITY & IOT SECURITY 137 8.6.1 RISING COMPLEXITIES IN ENDPOINT AND IOT SECURITY TO ENCOURAGE ADOPTION OF ZERO TRUST SECURITY SOLUTIONS 137 9 ZERO TRUST SECURITY MARKET, BY AUTHENTICATION TYPE 139 9.1 INTRODUCTION 140 9.1.1 AUTHENTICATION TYPE: ZERO TRUST SECURITY MARKET DRIVERS 141 9.2 SINGLE-FACTOR AUTHENTICATION 141 9.2.1 NEED TO BOLSTER NETWORK SECURITY AGAINST EVOLVING THREATS TO DRIVE MARKET 141 9.3 MULTI-FACTOR AUTHENTICATION 142 9.3.1 DEMAND FOR ENHANCED AUTHENTICATION AND IDENTIFICATION ACROSS INDUSTRIES TO DRIVE MARKET 142 10 ZERO TRUST SECURITY MARKET, BY VERTICAL 144 10.1 INTRODUCTION 145 10.1.1 VERTICAL: ZERO TRUST SECURITY MARKET DRIVERS 146 10.2 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) 148 10.2.1 NEED FOR ADVANCED SECURITY SOLUTIONS IN BFSI SECTOR AMID RISING CYBER THREATS TO DRIVE MARKET 148 10.3 GOVERNMENT & DEFENSE 149 10.3.1 NEED TO STRENGTHEN CYBERSECURITY RESILIENCE IN GOVERNMENT & DEFENSE SECTORS TO DRIVE MARKET 149 10.4 IT & ITES 150 10.4.1 GROWING COMPLEXITIES IN CYBERSECURITY AND STRINGENT REGULATORY REQUIREMENTS TO PROPEL MARKET 150 10.5 HEALTHCARE 151 10.5.1 ESCALATING CYBER THREATS TO BOOST POPULARITY OF ZERO TRUST SECURITY SOLUTIONS 151 10.6 RETAIL & E-COMMERCE 153 10.6.1 RISING DIGITAL TRANSFORMATION TRENDS TO DRIVE DEMAND FOR ZERO TRUST SECURITY SOLUTIONS 153 10.7 ENERGY & UTILITIES 154 10.7.1 NEED FOR ENHANCED CRITICAL INFRASTRUCTURE SECURITY TO DRIVE ADOPTION OF ZERO TRUST SECURITY SOLUTIONS 154 10.8 OTHER VERTICALS 155 11 ZERO TRUST SECURITY MARKET, BY REGION 157 11.1 INTRODUCTION 158 11.2 NORTH AMERICA 159 11.2.1 NORTH AMERICA: ZERO TRUST SECURITY MARKET DRIVERS 160 11.2.2 NORTH AMERICA: MACROECONOMIC OUTLOOK 160 11.2.3 US 165 11.2.3.1 Weak password hygiene and increased concerns regarding cybersecurity to fuel demand 165 11.2.4 CANADA 168 11.2.4.1 Rising bot attacks and ransomware and increasing government initiatives to drive market 168 11.3 EUROPE 171 11.3.1 EUROPE: ZERO TRUST SECURITY MARKET DRIVERS 171 11.3.2 EUROPE: MACROECONOMIC OUTLOOK 172 11.3.3 UK 176 11.3.3.1 Increased collaboration with forces to develop robust security solutions to drive market 176 11.3.4 GERMANY 179 11.3.4.1 Rising cyberattacks on critical government websites and early adoption of cutting-edge technologies to drive market 179 11.3.5 FRANCE 182 11.3.5.1 Increased internet use and need to safeguard sensitive data to boost demand 182 11.3.6 ITALY 184 11.3.6.1 Increasing digital transformation and growing adoption of cloud services to drive demand 184 11.3.7 REST OF EUROPE 187 11.4 ASIA PACIFIC 190 11.4.1 ASIA PACIFIC: ZERO TRUST SECURITY MARKET DRIVERS 191 11.4.2 ASIA PACIFIC: MACROECONOMIC OUTLOOK 191 11.4.3 CHINA 197 11.4.3.1 Booming mobile internet services and increasing importance of online payment security to drive market 197 11.4.4 JAPAN 199 11.4.4.1 Rising instances of cyberattacks to fuel demand 199 11.4.5 INDIA 203 11.4.5.1 Cultural shifts, budget constraints, and escalating threat of cyberattacks to drive market 203 11.4.6 SINGAPORE 206 11.4.6.1 Increasing government initiatives to combat cyber threats to drive demand 206 11.4.7 AUSTRALIA 209 11.4.7.1 Focus of government on adopting robust cybersecurity strategies to drive market 209 11.4.8 REST OF ASIA PACIFIC 212 11.5 MIDDLE EAST & AFRICA 215 11.5.1 MIDDLE EAST & AFRICA: ZERO TRUST SECURITY MARKET DRIVERS 215 11.5.2 MIDDLE EAST & AFRICA: MACROECONOMIC OUTLOOK 215 11.5.3 GCC COUNTRIES 219 11.5.3.1 KSA 223 11.5.3.1.1 Rapid digital transformation to encourage organizations to prioritize implementing effective cybersecurity solutions 223 11.5.3.2 UAE 226 11.5.3.2.1 Increasing need for effective cybersecurity infrastructure to drive demand 226 11.5.3.3 Rest of GCC Countries 228 11.5.4 SOUTH AFRICA 231 11.5.4.1 Increasing awareness of people regarding zero trust security campaigns to drive market 231 11.5.5 REST OF MIDDLE EAST & AFRICA 234 11.6 LATIN AMERICA 237 11.6.1 LATIN AMERICA: ZERO TRUST SECURITY MARKET DRIVERS 238 11.6.2 LATIN AMERICA: MACROECONOMIC OUTLOOK 238 11.6.3 BRAZIL 242 11.6.3.1 Evolving cybersecurity challenges due to rapid shift to remote work during pandemic to drive market 242 11.6.4 MEXICO 245 11.6.4.1 Proliferation of connected devices and integration of XDR capabilities with zero trust principles to drive market 245 11.6.5 REST OF LATIN AMERICA 248 12 COMPETITIVE LANDSCAPE 251 12.1 KEY PLAYER STRATEGIES/RIGHT TO WIN 251 12.2 REVENUE ANALYSIS 252 12.3 MARKET SHARE ANALYSIS 253 12.4 BRAND COMPARISON 256 12.5 COMPANY VALUATION AND FINANCIAL METRICS 257 12.5.1 COMPANY VALUATION 257 12.5.2 FINANCIAL METRICS USING EV/EBITDA 257 12.6 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023 258 12.6.1 STARS 258 12.6.2 EMERGING LEADERS 258 12.6.3 PERVASIVE PLAYERS 259 12.6.4 PARTICIPANTS 259 12.6.5 COMPANY FOOTPRINT: KEY PLAYERS, 2023 260 12.6.5.1 Company footprint 260 12.6.5.2 Offering footprint 260 12.6.5.3 Vertical footprint 261 12.6.5.4 Regional footprint 262 12.7 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023 262 12.7.1 PROGRESSIVE COMPANIES 263 12.7.2 RESPONSIVE COMPANIES 263 12.7.3 DYNAMIC COMPANIES 263 12.7.4 STARTING BLOCKS 263 12.7.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023 264 12.7.5.1 Detailed list of key startups/SMEs 264 12.7.5.2 Competitive benchmarking of key startups/SMEs 265 12.8 COMPETITIVE SCENARIO 266 12.8.1 PRODUCT LAUNCHES 266 12.8.2 DEALS 271 13 COMPANY PROFILES 281 13.1 KEY PLAYERS 281 13.1.1 PALO ALTO NETWORKS 281 13.1.1.1 Business overview 281 13.1.1.2 Products/Solutions/Services offered 282 13.1.1.3 Recent developments 283 13.1.1.4 MnM view 285 13.1.1.4.1 Key strengths 285 13.1.1.4.2 Strategic choices 285 13.1.1.4.3 Weaknesses and competitive threats 286 13.1.2 VMWARE 287 13.1.2.1 Business overview 287 13.1.2.2 Products/Solutions/Services offered 288 13.1.2.3 MnM view 291 13.1.2.3.1 Key strengths 291 13.1.2.3.2 Strategic choices 291 13.1.2.3.3 Weaknesses and competitive threats 291 13.1.3 ZSCALER 292 13.1.3.1 Business overview 292 13.1.3.2 Products/Solutions/Services offered 293 13.1.3.3 Recent developments 294 13.1.3.4 MnM view 296 13.1.3.4.1 Key strengths 296 13.1.3.4.2 Strategic choices 297 13.1.3.4.3 Weaknesses and competitive threats 297 13.1.4 AKAMAI 298 13.1.4.1 Business overview 298 13.1.4.2 Products/Solutions/Services offered 299 13.1.4.3 Recent developments 300 13.1.4.4 MnM view 301 13.1.4.4.1 Key strengths 301 13.1.4.4.2 Strategic choices 301 13.1.4.4.3 Weaknesses and competitive threats 301 13.1.5 MICROSOFT 302 13.1.5.1 Business overview 302 13.1.5.2 Products/Solutions/Services offered 303 13.1.5.3 Recent developments 304 13.1.5.4 MnM view 305 13.1.5.4.1 Key strengths 305 13.1.5.4.2 Strategic choices 305 13.1.5.4.3 Weaknesses and competitive threats 305 13.1.6 CISCO 306 13.1.6.1 Business overview 306 13.1.6.2 Products/Solutions/Services offered 307 13.1.6.3 Recent developments 308 13.1.7 IBM 310 13.1.7.1 Business overview 310 13.1.7.2 Products/Solutions/Services offered 311 13.1.7.3 Recent developments 313 13.1.8 CITRIX 314 13.1.8.1 Business overview 314 13.1.8.2 Products/Solutions/Services offered 314 13.1.8.3 Recent developments 315 13.1.9 CHECK POINT 316 13.1.9.1 Business overview 316 13.1.9.2 Products/Solutions/Services offered 317 13.1.9.3 Recent developments 318 13.1.10 TRELLIX 319 13.1.10.1 Business overview 319 13.1.10.2 Products/Solutions/Services offered 320 13.1.10.3 Recent developments 320 13.1.11 FORCEPOINT 321 13.1.11.1 Business overview 321 13.1.11.2 Products/Solutions/Services offered 322 13.1.11.3 Recent developments 322 13.1.12 CROWDSTRIKE 323 13.1.12.1 Business overview 323 13.1.12.2 Products/Solutions/Services offered 324 13.1.12.3 Recent developments 325 13.1.13 CLOUDFLARE 326 13.1.13.1 Business overview 326 13.1.13.2 Products/Solutions/Services offered 327 13.1.13.3 Recent developments 328 13.1.14 FORTINET 331 13.1.14.1 Business overview 331 13.1.14.2 Products/Solutions/Services offered 332 13.1.15 GOOGLE 334 13.1.15.1 Business overview 334 13.1.15.2 Products/Solutions/Services offered 335 13.1.15.3 Recent developments 336 13.1.16 QNEXT 337 13.1.16.1 Business overview 337 13.1.16.2 Products/Solutions/Services offered 337 13.1.16.3 Recent developments 338 13.2 OTHER PLAYERS 339 13.2.1 ILLUMIO 339 13.2.2 ON2IT 340 13.2.3 PERIMETER 81 341 13.2.4 THREATLOCKER 342 13.2.5 TWINGATE 343 13.2.6 APPGATE 343 13.2.7 ZERO NETWORKS 344 13.2.8 ZENTERA 345 13.2.9 XAGE 346 13.2.10 SKYHIGH SECURITY 347 14 ADJACENT MARKETS 348 14.1 INTRODUCTION 348 14.2 LIMITATIONS 348 14.3 IDENTITY AND ACCESS MANAGEMENT (IAM) MARKET 349 14.4 CYBERSECURITY MARKET 350 15 APPENDIX 353 15.1 DISCUSSION GUIDE 353 15.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 356 15.3 CUSTOMIZATION OPTIONS 358 15.4 RELATED REPORTS 358 15.5 AUTHOR DETAILS 359
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