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ロケーションアナリティクス市場は、2023年の206億米ドルから2028年には385億米ドルに成長すると予測され、予測期間中の年平均成長率は13.4％である。ロケーションアナリティクスの最大の推進要因は、データ駆動型の意思決定である。ロケーションアナリティクスによって、企業は地理空間データに基づいて情報に基づいた選択ができるようになり、業務の最適化、顧客体験の向上、競争力の獲得が可能になる。位置データを分析することで、企業は顧客の行動を理解し、物流を合理化し、資源配分を強化し、災害管理や都市計画などのさまざまな課題に効果的に対応することができる。より良い意思決定を行うためにロケーションデータの力を活用できることが、業界全体でロケーションアナリティクスの導入が進む根本的な原動力となっている。
予測期間中、BFSI分野が最大の市場になると予測されている。
BFSI分野では、ロケーションアナリティクスは競争優位性を促進する戦略的ツールである。リスク評価を強化し、銀行や保険会社が融資や保険に影響を与える地理的要因を評価できるようにする。位置情報から得られる正確な顧客インサイトにより、パーソナライズされたマーケティングが可能になり、エンゲージメントが向上する。足取りや人口統計分析を利用したスマートな支店やATMの配置最適化により、業務効率が向上します。位置情報に基づくトランザクション・モニタリングにより、不正検知が可能になります。信用スコアリング・モデルは、位置情報履歴データによって改良されます。市場拡大、資産管理、災害復旧計画はすべて、ロケーション分析から恩恵を受けます。コンプライアンス、不動産投資、サプライチェーンファイナンス戦略も強化され、BFSIの意思決定において重要な資産となっている。
アプリケーションの中では、緊急対応管理分野が予測期間中に最も高いCAGRで成長すると予測されている。
位置情報分析は、企業の緊急対応管理にとって貴重なツールである。様々なソースからのリアルタイムデータを統合することで状況認識を強化し、迅速な対応を可能にする。企業は、正確な位置データによってリソース配分を最適化し、人員や機材の迅速な派遣を実現できる。位置情報分析によって安全なルートと避難予想時間が特定されるため、避難計画がより効率的になります。予測分析は、緊急事態の予測と準備に役立ちます。交通管理とリソースの追跡により、危機発生時のシームレスなオペレーションが可能になります。事故後の分析は対応策の改善に役立ち、モバイル・アプリを通じたコミュニティ参加はコミュニケーションを強化します。省庁間の連携が合理化され、協調的かつ効果的な緊急対応が促進され、最終的には企業や地域社会の安全を守る。
予測期間中、市場規模が最も大きいのはソリューション分野である。
位置情報分析ソフトウェア市場は、いくつかの重要な要因によって大きな成長を遂げている。各業界のソリューション・プロバイダーは、位置情報分析を統合して自社のサービスを強化している。EsriやIoT企業などの地理情報システム（GIS）プロバイダーは、都市計画や資産追跡などのソリューションに位置解析を組み込んでいる。Tableauのようなビジネスインテリジェンス（BI）プラットフォームは、市場洞察のために位置情報データを活用し、車両管理システムはリアルタイムの位置情報モニタリングでルートを最適化する。小売分析企業は、店舗内でのショッピング体験を向上させるために位置情報分析を利用し、緊急対応や公共安全ソリューションは位置情報データで対応時間を改善する。サプライチェーンとロジスティクス・プロバイダーはオペレーションを最適化し、不動産テック企業は物件に関する洞察を提供し、ヘルスケア・システムは患者の追跡とリソース割り当てに位置情報分析を利用する。これらのアプリケーションは、様々な業界の意思決定、効率、顧客体験を向上させる。
予測期間中、北米が最大の市場規模を占める
北米がロケーションアナリティクス市場で最大のシェアを占めると推定されている。ロケーションアナリティクスの世界市場は北米が支配している。ロケーションアナリティクス市場は世界的に大きな成長を遂げており、北米が市場シェアを独占すると予測されている。政府、防衛、小売などの業種間で、位置情報と地理空間分析ソリューションに対する需要が高まっていることが、この成長を後押ししている。企業は位置情報サービスを利用して、顧客行動、市場動向、業務効率に関する貴重な洞察を得ている。業界の主要企業による高度な位置情報分析ソリューションの開発も市場成長に寄与している。無線機器や位置情報センサーの普及に伴い、位置情報分析ソリューションの需要は世界的に高まっている。北米では、COVID-19の大流行を受けて、米国政府がテクノロジー企業と協力して分析ツールを導入した。企業が競争力を獲得するにつれ、位置情報ソリューションによる販売・マーケティング最適化戦略が重要な役割を果たすだろう。
プライマリーの内訳
最高経営責任者（CEO）、イノベーション・技術責任者、システム・インテグレーター、ロケーション・アナリティクス市場で事業を展開する様々な主要組織の幹部に対して詳細なインタビューを実施。
 企業別：ティアⅠ：35％、ティアⅡ：45％、ティアⅢ：20
 役職別Cレベルエグゼクティブ35%、取締役25%、その他40%
 地域別北米: 40%、ヨーロッパ: 20%, APAC：30％、MEA：5％、ラテンアメリカ：5
世界中で位置分析ソリューションとサービスを提供している主なベンダーは、IBM（米国）、Google（米国）、Oracle（米国）、Microsoft（米国）、Esri（米国）、SAS（米国）、Precisely（米国）、SAP（ドイツ）、Cisco（米国）、TomTom（オランダ）、Hexagon（スウェーデン）、Zebra Technologies（米国）、Alteryx（米国）、HERE（米国）、Purple（英国）、Galigeo（フランス）、GeoMoby（オーストラリア）、Quuppa（フィンランド）、CleverMaps（チェコ共和国）、IndoorAtlas（フィンランド）、Lepton Software（インド）、CARTO（米国）、TIBCO（米国）、Sparkgeo（カナダ）、Ascent Cloud（米国）、Foursquare（米国）、MapLarge（米国）、SedimentIQ（米国）、Ariadne Maps（ドイツ）、Locale.ai（インド）、Geoblink（スペイン）、Nrby（米国）、Mapidea（ポルトガル）、GapMaps（オーストラリア）、LocationsCloud（米国）。
調査範囲
この市場調査は、各セグメントにわたるロケーション分析を対象としている。この調査レポートは、市場規模と、提供、用途、業種、地域などのさまざまなセグメントにわたる成長の可能性を推定することを目的としています。市場主要企業の詳細な競合分析、企業プロフィール、製品および事業提供に関する主な見解、最近の動向、主要な市場戦略などを掲載しています。
レポート購入の主な利点
本レポートは、この市場の市場リーダー／新規参入者に、ロケーションアナリティクス市場全体とそのサブセグメントの収益数の最も近い近似値に関する情報を提供します。本レポートは、利害関係者が競争状況を理解し、自社のビジネスを位置付け、適切な市場参入戦略を計画するためのより良い洞察を得るのに役立ちます。また、利害関係者が市場の鼓動を理解するのに役立ち、主要な市場促進要因、阻害要因、課題、機会に関する情報を提供します。
本レポートでは、以下のポイントに関する洞察を提供しています：

- 位置情報分析市場の成長に影響を与える主な促進要因（複数の業種における空間データと分析ツールの採用の増加、消費者の間での位置情報アプリケーションの使用の増加、業種を超えた競争上の優位性を獲得する必要性の高まり）、阻害要因（地理的プライバシーと機密データに関連する法的懸念、導入の初期コストの高さ）、機会（中小企業における採用の増加、先端技術の浸透の拡大）、課題（統一された規制基準の欠如、熟練労働者の不足）の分析

- 製品開発/イノベーション：ロケーションアナリティクス市場における今後の技術、研究開発活動、新製品・サービス発表に関する詳細な洞察。

- 市場開発：有利な市場に関する包括的な情報 - 当レポートでは、さまざまな地域のロケーションアナリティクス市場を分析しています。

- 市場の多様化：新製品とサービス、未開拓の地域、最近の開発、位置情報分析市場戦略への投資に関する情報を網羅。また、ステークホルダーが位置情報分析市場の鼓動を理解するのに役立ち、主要な市場促進要因、阻害要因、課題、機会に関する情報を提供します。

- 競合評価：IBM（米国）、Google（米国）、Oracle（米国）、Microsoft（米国）、Esri（米国）、SAS（米国）、Precisely（米国）、SAP（ドイツ）、Cisco（米国）、TomTom（オランダ）、Hexagon（スウェーデン）、Zebra Technologies（米国）など、ロケーションアナリティクス市場における主要企業の市場シェア、成長戦略、サービス内容を詳細に評価。

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目次

1 INTRODUCTION 31
1.1 STUDY OBJECTIVES 31
1.2 MARKET DEFINITION 31
1.2.1 INCLUSIONS AND EXCLUSIONS 32
1.3 MARKET SCOPE 33
1.3.1 MARKET SEGMENTATION 33
1.3.2 REGIONS COVERED 34
1.3.3 YEARS CONSIDERED 34
1.4 CURRENCY CONSIDERED 35
TABLE 1 USD EXCHANGE RATE, 2020–2022 35
1.5 STAKEHOLDERS 35
1.6 SUMMARY OF CHANGES 36
2 RESEARCH METHODOLOGY 37
2.1 RESEARCH DATA 37
FIGURE 1 LOCATION ANALYTICS MARKET: RESEARCH DESIGN 37
2.1.1 SECONDARY DATA 38
2.1.2 PRIMARY DATA 38
TABLE 2 PRIMARY SOURCES 39
2.1.2.1 Breakup of primary profiles 39
2.1.2.2 Key industry insights 40
2.2 DATA TRIANGULATION 41
FIGURE 2 LOCATION ANALYTICS MARKET: DATA TRIANGULATION 41
2.3 MARKET SIZE ESTIMATION 42
FIGURE 3 TOP-DOWN AND BOTTOM-UP APPROACHES 42
2.3.1 TOP-DOWN APPROACH 42
2.3.2 BOTTOM-UP APPROACH 43
FIGURE 4 MARKET SIZE ESTIMATION METHODOLOGY - APPROACH 1 (SUPPLY SIDE): REVENUE OF SOLUTIONS/SERVICES OF LOCATION ANALYTICS COMPANIES 43
FIGURE 5 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 - BOTTOM-UP (SUPPLY SIDE) - COLLECTIVE REVENUE OF LOCATION ANALYTICS SOLUTIONS/SERVICES PROVIDING COMPANIES 44
FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY - APPROACH 3 - BOTTOM-UP (SUPPLY SIDE): COLLECTIVE REVENUE FROM LOCATION ANALYTICS SOFTWARE/SERVICES 44
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY - APPROACH 4 - BOTTOM-UP (DEMAND SIDE): SHARE OF LOCATION ANALYTICS THROUGH OVERALL LOCATION ANALYTICS SPENDING 45
2.4 MARKET FORECAST 46
TABLE 3 FACTOR ANALYSIS 46
2.5 RESEARCH ASSUMPTIONS 47
2.6 LIMITATIONS 48
2.7 RECESSION IMPACT ON LOCATION ANALYTICS MARKET 49
TABLE 4 RECESSION IMPACT ON LOCATION ANALYTICS MARKET 49
3 EXECUTIVE SUMMARY 51
TABLE 5 LOCATION ANALYTICS MARKET AND GROWTH RATE, 2017–2022 (USD MILLION AND Y-O-Y GROWTH) 53
TABLE 6 LOCATION ANALYTICS MARKET AND GROWTH RATE, 2023–2028 (USD MILLION AND Y-O-Y GROWTH) 53
FIGURE 8 SOLUTIONS SEGMENT TO ACCOUNT FOR LARGER MARKET SIZE IN 2023 53
FIGURE 9 GEOCODING & REVERSE GEOCODING SOLUTIONS TO ACCOUNT FOR LARGEST MARKET SIZE IN 2023 54
FIGURE 10 PROFESSIONAL SERVICES TO ACCOUNT FOR LARGER MARKET SHARE IN 2023 54
FIGURE 11 CONSULTING SERVICES TO ACCOUNT FOR LARGEST MARKET SIZE IN 2023 54
FIGURE 12 CLOUD TO ACCOUNT FOR LARGER MARKET SIZE IN 2023 55
FIGURE 13 OUTDOOR LOCATION TO ACCOUNT FOR LARGER MARKET SIZE IN 2023 55
FIGURE 14 RISK MANAGEMENT TO ACCOUNT FOR LARGEST MARKET SIZE IN 2023 56
FIGURE 15 HEALTHCARE & LIFE SCIENCES VERTICAL TO ACCOUNT FOR LARGEST MARKET IN 2023 56
FIGURE 16 NORTH AMERICA TO ACCOUNT FOR LARGEST MARKET IN 2023 57
4 PREMIUM INSIGHTS 58
4.1 ATTRACTIVE OPPORTUNITIES FOR LOCATION ANALYTICS MARKET PLAYERS 58
FIGURE 17 ANALYZING OPTIMUM ROUTES WITH EFFICIENT ALTERNATE ROUTES TO DRIVE MARKET 58
4.2 LOCATION ANALYTICS MARKET, BY APPLICATION 58
FIGURE 18 RISK MANAGEMENT TO BE LARGEST APPLICATION DURING FORECAST PERIOD 58
4.3 LOCATION ANALYTICS MARKET, BY REGION 59
FIGURE 19 NORTH AMERICA TO ACCOUNT FOR LARGEST REGIONAL MARKET IN 2023 59
4.4 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY OFFERING AND VERTICAL 59
FIGURE 20 SOLUTION AND TELECOMMUNICATION TO ACCOUNT FOR LARGEST SHARES IN 2023 59
5 MARKET OVERVIEW AND TRENDS 60
5.1 INTRODUCTION 60
5.2 MARKET DYNAMICS 61
FIGURE 21 LOCATION ANALYTICS MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 61
5.2.1 DRIVERS 61
5.2.1.1 Growth in adoption of spatial data and analytical tools 61
5.2.1.2 Rise in use of location-based applications among consumers 62
5.2.1.3 Greater organizational need to gain competitive advantage across verticals 62
5.2.2 RESTRAINTS 62
5.2.2.1 Legal concerns associated with geoprivacy and confidential data 62
5.2.2.2 High initial cost of deployment 62
5.2.3 OPPORTUNITIES 63
5.2.3.1 Increase in adoption by small- and medium-sized enterprises 63
5.2.3.2 Growth in penetration of advanced technologies 63
5.2.4 CHALLENGES 63
5.2.4.1 Lack of uniform regulatory norms 63
5.2.4.2 Lack of skilled workforce 64
5.3 CASE STUDY ANALYSIS 64
5.3.1 BANKING & FINANCIAL SERVICES 64
5.3.1.1 Use case 1: CARTO helped Mastercard with data monetization 64
5.3.1.2 Use case 2: Esri helped retail bank improve business performance 65
5.3.1.3 Use case 3: Quadrant.io helped optimize ATM locations for retail bank 65
5.3.1.4 Use case 4: Quadrant.io improved targeted advertising 66
5.3.2 INSURANCE 66
5.3.2.1 Use case 1: CARTO modeled platforms to detect fraud 66
5.3.2.2 Use case 2: GravyAnalytics worked with insurance companies to predict risks 67
5.3.2.3 Use case 3: Esri helped risk managers build profitable portfolios 67
5.3.3 RETAIL 68
5.3.3.1 Use case 1: CARTO used location analytics to select sites for brick-and-mortar workspaces 68
5.3.3.2 Use case 2: Xtract.io assisted companies in expanding new markets 68
5.3.3.3 Use case 3: Cisco DNA Spaces’ location-based services acquired new customers and increase loyalty 69
5.3.4 HEALTHCARE 69
5.3.4.1 Use case 1: Quuppa Intelligent Locating System solution reduced hospital infections 69
5.3.4.2 Use case 2: Spatial modeling and analysis identified root causes of health issues 70
5.3.5 REAL ESTATE 70
5.3.5.1 Use case 1: Jones Lang LaSalle used CARTO-designed platform for site planning 70
5.3.5.2 Use case 2: Tinsa Digital used CARTO’s platform for to manage real estate portfolio 71
5.3.5.3 Use case 3: CARTO-powered platform enabled OneMap’s customers to leverage location data 71
5.3.6 ENERGY & UTILITY 72
5.3.6.1 Use case 1: MapLarge Platform assisted oil & gas companies in fulfilling growing resource demand 72
5.3.6.2 Use case 2: MapLarge Platform helped manage outages 72
5.3.7 HOSPITALITY 73
5.3.7.1 Use case 1: Skyhook LI implemented loyalty management 73
5.3.7.2 Use case 2: Skyhook’s solutions helped gain competitive insights 73
5.3.8 MEDIA & ENTERTAINMENT 74
5.3.8.1 Use case 1: CARTO Platform analyzed ad campaigns for geomarketing 74
5.3.9 TRANSPORTATION & LOGISTICS 74
5.3.9.1 Use case 1: CARTO’s logistics analytics helped achieve supply chain optimization 74
5.3.10 GOVERNMENT 75
5.3.10.1 Use case 1: Quuppa Intelligent Locating System enhanced access control 75
5.3.10.2 Use case 2: Quuppa Intelligent Locating System helped in law enforcement and corrections 75
5.4 PATENT ANALYSIS 75
5.4.1 METHODOLOGY 75
5.4.2 DOCUMENT TYPE 76
TABLE 7 PATENTS FILED, 2013–2023 76
5.4.3 INNOVATION AND PATENT APPLICATIONS 76
FIGURE 22 TOTAL NUMBER OF PATENTS GRANTED, 2013–2023 76
5.4.3.1 Top applicants 77
FIGURE 23 TOP 10 COMPANIES WITH HIGHEST NUMBER OF PATENT APPLICATIONS, 2013–2023 77
FIGURE 24 REGIONAL ANALYSIS OF PATENTS GRANTED, 2013–2023 77
TABLE 8 TOP 20 PATENT OWNERS, 2013–2023 78
TABLE 9 LIST OF PATENTS IN LOCATION ANALYTICS MARKET, 2021–2023 79
5.5 ECOSYSTEM ANALYSIS 80
FIGURE 25 ECOSYSTEM ANALYSIS 80
TABLE 10 LOCATION ANALYTICS MARKET: SOLUTION PROVIDERS 81
TABLE 11 LOCATION ANALYTICS MARKET: SERVICE PROVIDERS 81
TABLE 12 LOCATION ANALYTICS MARKET: TECHNOLOGY PROVIDERS 82
TABLE 13 LOCATION ANALYTICS MARKET: REGULATORY BODIES 82
5.6 SUPPLY CHAIN ANALYSIS 84
FIGURE 26 SUPPLY CHAIN ANALYSIS 84
5.7 PRICING MODEL ANALYSIS 85
TABLE 14 AVERAGE SELLING PRICING ANALYSIS, 2022 85
5.8 TRENDS/DISRUPTIONS IMPACTING BUYERS/CLIENTS 86
FIGURE 27 TRENDS/DISRUPTIONS IMPACTING BUYERS/CLIENTS 86
5.9 PORTER’S FIVE FORCES ANALYSIS 87
FIGURE 28 PORTER’S FIVE FORCES ANALYSIS 87
TABLE 15 PORTER’S FIVE FORCES ANALYSIS 87
5.9.1 THREAT OF NEW ENTRANTS 88
5.9.2 THREAT OF SUBSTITUTES 88
5.9.3 BARGAINING POWER OF SUPPLIERS 88
5.9.4 BARGAINING POWER OF BUYERS 88
5.9.5 INTENSITY OF COMPETITIVE RIVALRY 89
5.10 REGULATORY LANDSCAPE 89
5.10.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 89
TABLE 16 NORTH AMERICA: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 89
TABLE 17 EUROPE: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 90
TABLE 18 ASIA PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 92
TABLE 19 ROW: REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 93
5.10.1.1 North America 93
5.10.1.1.1 US 93
5.10.1.1.2 Canada 94
5.10.1.2 Europe 94
5.10.1.3 Asia Pacific 94
5.10.1.3.1 South Korea 94
5.10.1.3.2 China 94
5.10.1.3.3 India 94
5.10.1.4 Middle East & Africa 94
5.10.1.4.1 UAE 94
5.10.1.4.2 KSA 95
5.10.1.4.3 Bahrain 95
5.10.1.5 Latin America 95
5.10.1.5.1 Brazil 95
5.10.1.5.2 Mexico 95
5.11 TECHNOLOGIES IN LOCATION ANALYTICS 95
5.11.1 KEY TECHNOLOGIES 95
5.11.1.1 BLUETOOTH 95
5.11.1.2 GPS 96
5.11.1.3 RFID 96
5.11.1.4 WI-FI 96
5.11.1.5 NFC 96
5.11.1.6 BEACON 96
5.11.2 ADJACENT TECHNOLOGIES 97
5.11.2.1 Smart Sensors and IoT 97
5.11.2.2 Cloud Computing 97
5.11.2.3 Blockchain 97
5.12 KEY CONFERENCES & EVENTS, 2023–2024 98
TABLE 20 DETAILED LIST OF CONFERENCES & EVENTS, 2023–2024 98
5.13 KEY STAKEHOLDERS & BUYING CRITERIA 99
5.13.1 KEY STAKEHOLDERS IN BUYING PROCESS 99
FIGURE 29 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS 99
TABLE 21 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR TOP THREE VERTICALS (%) 99
5.13.2 BUYING CRITERIA 100
FIGURE 30 KEY BUYING CRITERIA FOR TOP THREE VERTICALS 100
TABLE 22 KEY BUYING CRITERIA FOR TOP THREE VERTICALS 100
5.14 BUSINESS MODELS OF LOCATION ANALYTICS 100
5.14.1 DATA AS A SERVICE (DAAS) 100
5.14.2 SOFTWARE AS A SERVICE (SAAS) 101
5.14.3 PLATFORM AS A SERVICE (PAAS) 101
5.15 FUTURE DIRECTION OF LOCATION ANALYTICS MARKET 101
TABLE 23 SHORT-TERM ROADMAP, 2023–2025 101
TABLE 24 MID-TERM ROADMAP, 2026–2028 102
TABLE 25 LONG-TERM ROADMAP, 2029–2030 102
6 LOCATION ANALYTICS MARKET, BY OFFERING 103
6.1 INTRODUCTION 104
6.1.1 OFFERING: MARKET DRIVERS 104
FIGURE 31 SOLUTIONS SEGMENT TO LEAD MARKET DURING FORECAST PERIOD 105
TABLE 26 LOCATION ANALYTICS MARKET, BY OFFERING, 2017–2022 (USD MILLION) 105
TABLE 27 LOCATION ANALYTICS MARKET, BY OFFERING, 2023–2028 (USD MILLION) 105
6.2 SOLUTIONS 106
6.2.1 COMPANIES INVESTING IN GEOSPATIAL ANALYTICS SOLUTIONS TO UNDERSTAND BUSINESS TRENDS AND INCREASE PRODUCTIVITY 106
6.2.2 SOLUTIONS: LOCATION ANALYTICS MARKET, BY TYPE 106
FIGURE 32 GEOCODING AND REVERSE GEOCODING SEGMENT TO LEAD MARKET DURING FORECAST PERIOD 106
TABLE 28 SOLUTIONS: LOCATION ANALYTICS MARKET, BY TYPE, 2017–2022 (USD MILLION) 107
TABLE 29 SOLUTIONS: LOCATION ANALYTICS MARKET, BY TYPE, 2023–2028 (USD MILLION) 107
TABLE 30 TYPE: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 107
TABLE 31 TYPE: LOCATION ANALYTICS SOLUTIONS MARKET, BY REGION, 2023–2028 (USD MILLION) 108
6.2.2.1 Geocoding & reverse geocoding 108
6.2.2.1.1 Geocoding & reverse geocoding solution to have real-time impact on customer experience solutions 108
TABLE 32 GEOCODING & REVERSE GEOCODING: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 109
TABLE 33 GEOCODING & REVERSE GEOCODING: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 109
6.2.2.2 Data integration & ETL 109
6.2.2.2.1 Ability to extract geographic data from any source system to drive adoption of location analytics solutions 109
TABLE 34 DATA INTEGRATION & ETL: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 110
TABLE 35 DATA INTEGRATION & ETL: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 110
6.2.2.3 Reporting & visualization 110
6.2.2.3.1 Reporting & visualization solution to offer detailed simplified analysis of complex data for customers 110
TABLE 36 REPORTING & VISUALIZATION: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 111
TABLE 37 REPORTING & VISUALIZATION: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 111
6.2.2.4 Thematic mapping & spatial analysis 111
6.2.2.4.1 Thematic mapping & spatial analytics to provide rapid visual representations of geographical data 111
TABLE 38 THEMATIC MAPPING & SPATIAL ANALYSIS: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 112
TABLE 39 THEMATIC MAPPING & SPATIAL ANALYSIS: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 112
6.2.2.5 Other solutions 112
TABLE 40 OTHER SOLUTIONS: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 113
TABLE 41 OTHER SOLUTIONS: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 113
6.2.3 SOLUTIONS: LOCATION ANALYTICS MARKET, BY DEPLOYMENT 113
FIGURE 33 CLOUD SEGMENT TO ACHIEVE HIGHER GROWTH DURING FORECAST PERIOD 115
TABLE 42 LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2017–2022 (USD MILLION) 114
TABLE 43 LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2023–2028 (USD MILLION) 114
6.2.3.1 On-premises 115
6.2.3.1.1 Rising need for security and compliances to drive adoption of on-premises location analytics solutions 115
TABLE 44 ON-PREMISES: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 115
TABLE 45 ON-PREMISES: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 115
6.2.3.2 Cloud 116
6.2.3.2.1 Adoption of cloud-based solutions to drive market 116
TABLE 46 CLOUD: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 116
TABLE 47 CLOUD: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 116
6.3 SERVICES 117
FIGURE 34 MANAGED SERVICES TO GROW AT HIGHER CAGR DURING FORECAST PERIOD 117
TABLE 48 LOCATION ANALYTICS MARKET, BY SERVICE, 2017–2022 (USD MILLION) 117
TABLE 49 LOCATION ANALYTICS MARKET, BY SERVICE, 2023–2028 (USD MILLION) 118
TABLE 50 SERVICES: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 118
TABLE 51 SERVICES: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 118
6.3.1 PROFESSIONAL SERVICES 119
6.3.1.1 Need to develop location analytics strategies and roadmaps to drive market growth 119
FIGURE 35 DEPLOYMENT & INTEGRATION SEGMENT TO ACCOUNT FOR LARGEST MARKET DURING FORECAST PERIOD 119
TABLE 52 LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2017–2022 (USD MILLION) 120
TABLE 53 LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2023–2028 (USD MILLION) 120
TABLE 54 PROFESSIONAL SERVICES: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 120
TABLE 55 PROFESSIONAL SERVICES: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 121
6.3.1.2 Consulting Services 121
TABLE 56 CONSULTING SERVICES: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 121
TABLE 57 CONSULTING SERVICES: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 122
6.3.1.3 Deployment & Integration 122
TABLE 58 DEPLOYMENT & INTEGRATION: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 122
TABLE 59 DEPLOYMENT & INTEGRATION: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 123
6.3.1.4 Training, Support, and Maintenance 123
TABLE 60 TRAINING, SUPPORT, AND MAINTENANCE: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 123
TABLE 61 TRAINING, SUPPORT, AND MAINTENANCE: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 124
6.3.2 MANAGED SERVICES 124
6.3.2.1 Optimizing location analytics with managed services for improved business performance 124
TABLE 62 MANAGED SERVICES: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 124
TABLE 63 MANAGED SERVICES: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 125
7 LOCATION ANALYTICS MARKET, BY LOCATION TYPE 126
7.1 INTRODUCTION 127
7.1.1 LOCATION TYPE: MARKET DRIVERS 127
FIGURE 36 OUTDOOR LOCATION SEGMENT TO LEAD MARKET DURING FORECAST PERIOD 127
TABLE 64 LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2017–2022 (USD MILLION) 128
TABLE 65 LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2023–2028 (USD MILLION) 128
7.2 INDOOR LOCATION 128
7.2.1 ADVANCED TECHNOLOGIES TO BE USED FOR INDOOR LOCATION TRACKING 128
TABLE 66 INDOOR LOCATION: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 129
TABLE 67 INDOOR LOCATION: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 129
7.3 OUTDOOR LOCATION 129
7.3.1 OUTDOOR LOCATION ANALYTICS TO MONITOR IMMOVABLE ASSETS TO REDUCE COSTS 129
TABLE 68 OUTDOOR LOCATION: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 130
TABLE 69 OUTDOOR LOCATION: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 130
8 LOCATION ANALYTICS MARKET, BY APPLICATION 131
8.1 INTRODUCTION 132
8.1.1 APPLICATION: MARKET DRIVERS 132
FIGURE 37 SUPPLY CHAIN PLANNING AND OPTIMIZATION APPLICATION TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 132
TABLE 70 LOCATION ANALYTICS MARKET, BY APPLICATION, 2017–2022 (USD MILLION) 133
TABLE 71 LOCATION ANALYTICS MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 133
8.2 RISK MANAGEMENT 134
8.2.1 LOCATION ANALYTICS TO IMPROVE DATA QUALITY AND STREAMLINE BUSINESS PROCESSES 134
TABLE 72 RISK MANAGEMENT: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 134
TABLE 73 RISK MANAGEMENT: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 135
8.3 EMERGENCY RESPONSE MANAGEMENT 135
8.3.1 LOCATION ANALYTICS TO COORDINATE CRISIS RESPONSE BETWEEN SERVICES AND EMERGENCY DEPARTMENTS 135
TABLE 74 EMERGENCY RESPONSE MANAGEMENT: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 136
TABLE 75 EMERGENCY RESPONSE MANAGEMENT: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 136
8.4 CUSTOMER EXPERIENCE MANAGEMENT 136
8.4.1 LOCATION ANALYTICS TO PROVIDE USER INFORMATION AND USER EXPERIENCE DATA 136
TABLE 76 CUSTOMER EXPERIENCE MANAGEMENT: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 137
TABLE 77 CUSTOMER EXPERIENCE MANAGEMENT: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 137
8.5 SUPPLY CHAIN PLANNING AND OPTIMIZATION 137
8.5.1 LOCATION ANALYTICS TO IMPROVE PERFORMANCE OF ORDER-PICKING AND STOCK-TAKING PROCESSES 137
TABLE 78 SUPPLY CHAIN PLANNING AND OPTIMIZATION: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 138
TABLE 79 SUPPLY CHAIN PLANNING AND OPTIMIZATION: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 138
8.6 SALES & MARKETING OPTIMIZATION 139
8.6.1 LOCATION ANALYTICS TO ENABLE OPTIMIZATION OF SUPPLY CHAIN NETWORKS FOR ENHANCED EFFICIENCY AND COST SAVINGS 139
TABLE 80 SALES & MARKETING OPTIMIZATION: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 139
TABLE 81 SALES & MARKETING OPTIMIZATION: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 140
8.7 LOCATION SELECTION & OPTIMIZATION 140
8.7.1 LOCATION ANALYTICS TO AID IN UNDERSTANDING BUSINESS GROWTH WITH LOCATION INTELLIGENCE AND OTHER FEATURES 140
TABLE 82 LOCATION SELECTION & OPTIMIZATION: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 140
TABLE 83 LOCATION SELECTION & OPTIMIZATION: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 141
8.8 OTHER APPLICATIONS 141
TABLE 84 OTHER APPLICATIONS: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 141
TABLE 85 OTHER APPLICATIONS: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 142
9 LOCATION ANALYTICS MARKET, BY VERTICAL 143
9.1 INTRODUCTION 144
FIGURE 38 HEALTHCARE & LIFE SCIENCES VERTICAL TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 144
TABLE 86 LOCATION ANALYTICS MARKET, BY VERTICAL, 2017–2022 (USD MILLION) 145
TABLE 87 LOCATION ANALYTICS MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 145
9.1.1 VERTICAL: MARKET DRIVERS 146
9.2 RETAIL & ECOMMERCE 146
9.2.1 LOCATION ANALYTICS SOLUTIONS TO PROMOTE CUSTOMER EXPERIENCE 146
TABLE 88 RETAIL & ECOMMERCE: USE CASES 147
TABLE 89 RETAIL & ECOMMERCE: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 147
TABLE 90 RETAIL & ECOMMERCE: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 147
9.3 MANUFACTURING 148
9.3.1 LOCATION ANALYTICS SOLUTIONS TO SUPPORT INCREASING PRODUCTIVITY 148
TABLE 91 MANUFACTURING: USE CASES 148
TABLE 92 MANUFACTURING: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 148
TABLE 93 MANUFACTURING: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 149
9.4 GOVERNMENT & DEFENSE 149
9.4.1 DATA SECURITY AND SAFETY TO BE KEY FACTOR FOR MARKET GROWTH 149
TABLE 94 GOVERNMENT & DEFENSE: USE CASES 149
TABLE 95 GOVERNMENT & DEFENSE: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 150
TABLE 96 GOVERNMENT & DEFENSE: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 150
9.5 MEDIA & ENTERTAINMENT 151
9.5.1 ADOPTION OF TECHNOLOGIES IN MEDIA & ENTERTAINMENT TO HELP VENDORS INCREASE PROFITABILITY 151
TABLE 97 MEDIA & ENTERTAINMENT: USE CASES 151
TABLE 98 MEDIA & ENTERTAINMENT: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 151
TABLE 99 MEDIA & ENTERTAINMENT: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 152
9.6 AUTOMOTIVE, TRANSPORTATION & LOGISTICS 152
9.6.1 DEMAND FOR REAL-TIME LOCATION SYSTEMS TO DRIVE GROWTH 152
TABLE 100 AUTOMOTIVE, TRANSPORTATION & LOGISTICS: USE CASES 152
TABLE 101 AUTOMOTIVE, TRANSPORTATION & LOGISTICS: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 153
TABLE 102 AUTOMOTIVE, TRANSPORTATION & LOGISTICS: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 153
9.7 ENERGY & UTILITY 153
9.7.1 GIS TO AID ELECTRIC UTILITY COMPANIES IN DATA MANAGEMENT, PLANNING AND ANALYSIS, AND SITUATIONAL AWARENESS 153
TABLE 103 ENERGY & UTILITY: USE CASES 154
TABLE 104 ENERGY & UTILITY: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 154
TABLE 105 ENERGY & UTILITY: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 154
9.8 TELECOMMUNICATION 155
9.8.1 STRATEGIC ALIGNMENT OF LOCATION-BASED INSIGHTS WITH CUSTOMER SEGMENTATION TO DRIVE GROWTH 155
TABLE 106 TELECOMMUNICATION: USE CASES 155
TABLE 107 TELECOMMUNICATION: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 155
TABLE 108 TELECOMMUNICATION: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 156
9.9 BFSI 156
9.9.1 LOCATION ANALYTICS TO FACILITATE DIGITAL PORTFOLIO MANAGEMENT FROM DATA REPOSITORY 156
TABLE 109 BFSI: USE CASES 156
TABLE 110 BFSI: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 157
TABLE 111 BFSI: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 157
9.10 IT/ITES 157
9.10.1 LOCATION ANALYTICS TO PROVIDE ACCURATE INSIGHTS TO MINIMIZE DOWNTIME 157
TABLE 112 IT/ITES: USE CASES 158
TABLE 113 IT/ITES: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 158
TABLE 114 IT/ITES: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 158
9.11 HEALTHCARE & LIFE SCIENCES 159
9.11.1 LOCATION ANALYTICS TO AID HEALTHCARE PROFESSIONALS IN CLASSIFYING HEALTH TRENDS 159
TABLE 115 HEALTHCARE & LIFE SCIENCES: USE CASES 159
TABLE 116 HEALTHCARE & LIFE SCIENCES: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 159
TABLE 117 HEALTHCARE & LIFE SCIENCES: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 160
9.12 AGRICULTURE 160
9.12.1 ABILITY TO PROVIDE UNPARALLELED INSIGHTS INTO CROP PHENOLOGY TO DRIVE DEMAND 160
TABLE 118 AGRICULTURE: USE CASES 160
TABLE 119 AGRICULTURE: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 161
TABLE 120 AGRICULTURE: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 161
9.13 OTHER VERTICALS 161
TABLE 121 OTHER VERTICALS: LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 162
TABLE 122 OTHER VERTICALS: LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 162
10 LOCATION ANALYTICS MARKET, BY REGION 163
10.1 INTRODUCTION 164
FIGURE 39 ASIA PACIFIC TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 164
FIGURE 40 INDIA TO GROW AT HIGHEST CAGR DURING FORECAST PERIOD 165
TABLE 123 LOCATION ANALYTICS MARKET, BY REGION, 2017–2022 (USD MILLION) 165
TABLE 124 LOCATION ANALYTICS MARKET, BY REGION, 2023–2028 (USD MILLION) 165
10.2 NORTH AMERICA 166
10.2.1 NORTH AMERICA: MARKET DRIVERS 166
10.2.2 NORTH AMERICA: RECESSION IMPACT 166
FIGURE 41 NORTH AMERICA: MARKET SNAPSHOT 167
TABLE 125 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY OFFERING, 2017–2022 (USD MILLION) 168
TABLE 126 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY OFFERING, 2023–2028 (USD MILLION) 168
TABLE 127 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY SOLUTION, 2017–2022 (USD MILLION) 168
TABLE 128 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY SOLUTION, 2023–2028 (USD MILLION) 169
TABLE 129 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2017–2022 (USD MILLION) 169
TABLE 130 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2023–2028 (USD MILLION) 169
TABLE 131 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY SERVICE, 2017–2022 (USD MILLION) 169
TABLE 132 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY SERVICE, 2023–2028 (USD MILLION) 170
TABLE 133 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2017–2022 (USD MILLION) 170
TABLE 134 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2023–2028 (USD MILLION) 170
TABLE 135 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2017–2022 (USD MILLION) 170
TABLE 136 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2023–2028 (USD MILLION) 171
TABLE 137 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY APPLICATION, 2017–2022 (USD MILLION) 171
TABLE 138 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 171
TABLE 139 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY VERTICAL, 2017–2022 (USD MILLION) 172
TABLE 140 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 172
TABLE 141 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY COUNTRY, 2017–2022 (USD MILLION) 173
TABLE 142 NORTH AMERICA: LOCATION ANALYTICS MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 173
10.2.3 US 173
10.2.3.1 Increase in adoption of geospatial analytics technologies to drive growth 173
TABLE 143 US: LOCATION ANALYTICS MARKET, BY OFFERING, 2017–2022 (USD MILLION) 173
TABLE 144 US: LOCATION ANALYTICS MARKET, BY OFFERING, 2023–2028 (USD MILLION) 174
TABLE 145 US: LOCATION ANALYTICS MARKET, BY SOLUTION, 2017–2022 (USD MILLION) 174
TABLE 146 US: LOCATION ANALYTICS MARKET, BY SOLUTION, 2023–2028 (USD MILLION) 174
TABLE 147 US: LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2017–2022 (USD MILLION) 174
TABLE 148 US: LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2023–2028 (USD MILLION) 175
TABLE 149 US: LOCATION ANALYTICS MARKET, BY SERVICE, 2017–2022 (USD MILLION) 175
TABLE 150 US: LOCATION ANALYTICS MARKET, BY SERVICE, 2023–2028 (USD MILLION) 175
TABLE 151 US: LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2017–2022 (USD MILLION) 175
TABLE 152 US: LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2023–2028 (USD MILLION) 176
TABLE 153 US: LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2017–2022 (USD MILLION) 176
TABLE 154 US: LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2023–2028 (USD MILLION) 176
10.2.4 CANADA 176
10.2.4.1 Rising adoption of cloud to drive adoption of location analytics 176
10.3 EUROPE 177
10.3.1 EUROPE: MARKET DRIVERS 177
10.3.2 EUROPE: RECESSION IMPACT 177
TABLE 155 EUROPE: LOCATION ANALYTICS MARKET, BY OFFERING, 2017–2022 (USD MILLION) 178
TABLE 156 EUROPE: LOCATION ANALYTICS MARKET, BY OFFERING, 2023–2028 (USD MILLION) 178
TABLE 157 EUROPE: LOCATION ANALYTICS MARKET, BY SOLUTION, 2017–2022 (USD MILLION) 179
TABLE 158 EUROPE: LOCATION ANALYTICS MARKET, BY SOLUTION, 2023–2028 (USD MILLION) 179
TABLE 159 EUROPE: LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2017–2022 (USD MILLION) 179
TABLE 160 EUROPE: LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2023–2028 (USD MILLION) 179
TABLE 161 EUROPE: LOCATION ANALYTICS MARKET, BY SERVICE, 2017–2022 (USD MILLION) 180
TABLE 162 EUROPE: LOCATION ANALYTICS MARKET, BY SERVICE, 2023–2028 (USD MILLION) 180
TABLE 163 EUROPE: LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2017–2022 (USD MILLION) 180
TABLE 164 EUROPE: LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2023–2028 (USD MILLION) 180
TABLE 165 EUROPE: LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2017–2022 (USD MILLION) 181
TABLE 166 EUROPE: LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2023–2028 (USD MILLION) 181
TABLE 167 EUROPE: LOCATION ANALYTICS MARKET, BY APPLICATION, 2017–2022 (USD MILLION) 181
TABLE 168 EUROPE: LOCATION ANALYTICS MARKET, BY APPLICATION, 2023–2028 (USD MILLION) 182
TABLE 169 EUROPE: LOCATION ANALYTICS MARKET, BY VERTICAL, 2017–2022 (USD MILLION) 182
TABLE 170 EUROPE: LOCATION ANALYTICS MARKET, BY VERTICAL, 2023–2028 (USD MILLION) 183
TABLE 171 EUROPE: LOCATION ANALYTICS MARKET, BY COUNTRY, 2017–2022 (USD MILLION) 183
TABLE 172 EUROPE: LOCATION ANALYTICS MARKET, BY COUNTRY, 2023–2028 (USD MILLION) 184
10.3.3 UK 184
10.3.3.1 Investments in innovation for smart infrastructure to boost tracking and navigation solutions 184
TABLE 173 UK: LOCATION ANALYTICS MARKET, BY OFFERING, 2017–2022 (USD MILLION) 184
TABLE 174 UK: LOCATION ANALYTICS MARKET, BY OFFERING, 2023–2028 (USD MILLION) 185
TABLE 175 UK: LOCATION ANALYTICS MARKET, BY SOLUTION, 2017–2022 (USD MILLION) 185
TABLE 176 UK: LOCATION ANALYTICS MARKET, BY SOLUTION, 2023–2028 (USD MILLION) 185
TABLE 177 UK: LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2017–2022 (USD MILLION) 185
TABLE 178 UK: LOCATION ANALYTICS MARKET, BY DEPLOYMENT, 2023–2028 (USD MILLION) 186
TABLE 179 UK: LOCATION ANALYTICS MARKET, BY SERVICE, 2017–2022 (USD MILLION) 186
TABLE 180 UK: LOCATION ANALYTICS MARKET, BY SERVICE, 2023–2028 (USD MILLION) 186
TABLE 181 UK: LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2017–2022 (USD MILLION) 186
TABLE 182 UK: LOCATION ANALYTICS MARKET, BY PROFESSIONAL SERVICE, 2023–2028 (USD MILLION) 187
TABLE 183 UJK: LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2017–2022 (USD MILLION) 187
TABLE 184 UK: LOCATION ANALYTICS MARKET, BY LOCATION TYPE, 2023–2028 (USD MILLION) 187
10.3.4 GERMANY 187
10.3.4.1 Adoption of location intelligence in smart grid development to contribute to market growth 187
10.3.5 FRANCE 188
10.3.5.1 Investment in intelligent location technologies to augment market growth 188
10.3.6 ITALY 188
10.3.6.1 Location analytics for enhanced decision-making and operational efficiency to drive growth 188
10.3.7 SPAIN 188
10.3.7.1 Technological advancements to drive growth 188
10.3.8 REST OF EUROPE 189