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医療教育市場：提供者別（大学、教育プラットフォーム、医療シミュレーション）、提供形態別（教室ベース、Eラーニング）、用途別（神経学、循環器学、小児科）、エンドユーザー別（学生、医師）-2028年までの世界予測


Healthcare Education Market by Provider (Universities, Educational Platforms, Medical Simulation), Delivery Mode (Classroom-based, E-Learning), Application (Neurology, Cardiology, Pediatrics), End User (Students, Physicians) - Global Forecasts to 2028

世界のヘルスケア教育市場は、2023年の1,087億米ドルから2028年には1,646億米ドルに達すると予測され、予測期間中の年平均成長率は8.6%である。データ分析と学習管理システム（LMS）の統合は、教育プログラムの設... もっと見る

　

　

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世界のヘルスケア教育市場は、2023年の1,087億米ドルから2028年には1,646億米ドルに達すると予測され、予測期間中の年平均成長率は8.6%である。データ分析と学習管理システム（LMS）の統合は、教育プログラムの設計と最適化の方法に革命をもたらしている。学習者のデータを分析することで、医療教育プロバイダーは学習体験をパーソナライズし、知識のギャップを特定し、教育内容を個々のニーズに合わせて調整することができる。このようなデータ主導型のアプローチにより、教育提供の効果が向上し、学習成果の向上や専門能力開発の強化につながります。コンプライアンス基準を満たさない場合、市場へのアクセスが制限され、ヘルスケア教育ソリューションプロバイダーの成長が妨げられる可能性があります。

"プロバイダーは、より新しい教育ソリューションを立ち上げ、市場のシナリオを改善する責任がある。"
プロバイダーベースでは、医療教育市場は大学・学術センター、OEM/製薬会社、継続医療教育（CME）プロバイダー、学習管理システム（LMS）プロバイダー、教育プラットフォーム、医療シミュレーションプロバイダーに区分される。2022年には、大学・学術センターセグメントが医療教育市場で最大のシェアを占めた。専門職間教育（IPE）の出現は、大学や学術センター内での連携やチームワークに革命をもたらしている。学際的スキルの重要性を認識する教育機関は、様々な医療分野の学生を集めてIPEを推進している。このアプローチは、医療行為に対する包括的な理解を育み、効果的なコミュニケーションを促し、チームワークを強化します。

"Eラーニングソリューションは、ヘルスケア教育ソリューション市場のデリバリーモード部門で最も高いCAGRを確立している。"
ヘルスケア教育市場は、教室ベースのコースとeラーニングソリューションの2つの配信モードに分かれています。2022年現在、教室型コース分野がヘルスケア教育市場の大半の市場シェアを占めている。しかし、eラーニング・ソリューション分野は予測期間中に最も高い成長を記録すると予測されている。このセグメントの高成長は、eラーニングソリューションの利点に起因している。データ分析と人工知能（AI）の採用は、eラーニングソリューションにおけるパーソナライズされた学習に革命をもたらしている。学習者のデータを活用することで、AIアルゴリズムは個人の進捗状況、嗜好、改善点を分析し、カスタマイズされた学習経路を提供することができる。このパーソナライズされたアプローチにより、医療従事者は的を絞った教育コンテンツを受けることができ、より効率的で効果的な学習成果を得ることができます。

"北米は2023年から2028年にかけて著しい成長を遂げる"
ヘルスケア教育市場は4つの主要地域セグメントに区分されている：北米、欧州、アジア太平洋地域、その他の地域である。2022年には、アジア太平洋地域が世界市場で最大の市場シェアを占めている。しかし、北米市場は予測期間中に最も高い複合年間成長率（CAGR）を示すと予測されている。患者の安全性、質の高いケア、法規制遵守を重視する傾向が強まっていることが、北米における医療教育ソリューションの採用を後押ししている。医療機関は、優れた患者転帰を実現するためには、十分な訓練を受けた知識豊富なスタッフが重要であることを認識しています。その結果、研修プログラム、シミュレーションツール、eラーニングプラットフォームを提供する教育ソリューションに投資し、従業員のスキルと能力を高めている。

供給側の一次インタビューの内訳- 企業タイプ別：企業タイプ別：ティア1 - 40%、ティア2 - 30%、ティア3 - 30%：Cレベル - 27%、ディレクターレベル - 18%、その他 - 55% - 地域別：地域別：北米40％、欧州20％、APAC30％、その他地域10
ヘルスケア教育市場に参入している主な企業には、Stryker（米国）、SAP（ドイツ）、Adobe（米国）、Infor（米国）、Oracle（米国）、HealthStream（米国）、Symplr（米国）、Elsevier（オランダ）などがある、Articulate（米国）、PeopleFluent（米国）、富士フイルム（日本）、GE Healthcare（米国）、Trivantis Corporation（米国）、Koninklijke Phillips（オランダ）、Siemens Healthineers（ドイツ）、Coursera（米国）、IBM（米国）。

調査範囲
本レポートでは、医療教育ソリューション市場をプロバイダー、提供形態、エンドユーザー、用途、地域に基づいて調査しています。また、市場成長に影響を与える要因（促進要因、阻害要因、機会、課題など）についても調査しています。市場における機会と課題を分析し、市場リーダーのための競争状況の詳細を提供しています。さらに、個々の成長動向に関してミクロ市場を分析し、4つの主要地域とそれぞれの国に関して市場セグメントの収益を予測しています。

レポート購入の理由
本レポートは、既存企業だけでなく、新規参入企業や小規模企業が市場の動向を把握するのに役立ち、ひいては、より大きなシェアを獲得するのに役立つでしょう。本レポートを購入される企業は、以下の5つの戦略を1つまたは組み合わせて使用することができます。

本レポートでは、以下のポイントに関する洞察を提供している：
- 医療教育市場の成長に影響を与える主な促進要因（デジタル学習の採用増加、トレーニングニーズの増加につながる医療業界の技術変化、厳しい規制義務によるCMEプログラムの採用増加）、阻害要因（対面対話や直接モニタリングの欠如、ほとんどの発展途上国における信頼性の低いインフラ）、機会（患者安全への関心の高まり、アダプティブラーニングの採用増加）、課題（クラス最高のサービスを低コストで提供するための強い競争、熟練したトレーナーやインストラクターの不足）の分析。
- 製品開発/イノベーション：ヘルスケア教育市場における今後の技術、研究開発活動、製品発売に関する詳細な洞察。
- 市場開発：有利な新興市場に関する包括的情報。本レポートでは、地域別に様々なタイプのヘルスケア教育ソリューションの市場を分析しています。
- 市場の多様化：ヘルスケア教育市場における製品、未開拓地域、最近の開発、投資に関する情報を網羅。
- 競合評価：ヘルスケア教育市場における主要企業の市場シェア、戦略、製品、流通ネットワーク、製造能力を詳細に評価。

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目次

1 INTRODUCTION 24
1.1 STUDY OBJECTIVES 24
1.2 MARKET DEFINITION 24
1.3 MARKET SCOPE 24
1.3.1 INCLUSIONS AND EXCLUSIONS 24
1.3.2 MARKETS COVERED 25
FIGURE 1 HEALTHCARE EDUCATION MARKET SEGMENTATION 25
1.3.3 REGIONS COVERED 25
1.3.4 YEARS CONSIDERED 26
1.4 CURRENCY CONSIDERED 26
TABLE 1 ANNUAL AVERAGE EXCHANGE RATES FOR CURRENCY CONVERSIONS TO USD 26
1.5 STAKEHOLDERS 27
1.6 SUMMARY OF CHANGES 27
2 RESEARCH METHODOLOGY 28
2.1 RESEARCH DATA 28
FIGURE 2 RESEARCH DESIGN 28
2.1.1 SECONDARY DATA 29
2.1.1.1 Key data from secondary sources 30
2.1.2 PRIMARY DATA 31
FIGURE 3 PRIMARY SOURCES 31
2.1.2.1 Key data from primary sources 32
2.1.2.2 Insights from primary experts 32
FIGURE 4 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION 33
2.2 MARKET SIZE ESTIMATION 33
FIGURE 5 RESEARCH METHODOLOGY: HYPOTHESIS BUILDING 33
FIGURE 6 MARKET SIZE ESTIMATION: UNIVERSITIES AND ACADEMIC CENTERS ANALYSIS 34
FIGURE 7 MARKET SIZE ESTIMATION: CME ANALYSIS 35
FIGURE 8 CAGR PROJECTIONS FROM ANALYSIS OF DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 35
FIGURE 9 CAGR PROJECTIONS: HEALTHCARE EDUCATION MARKET 36
2.3 MARKET ESTIMATION AND DATA TRIANGULATION 37
FIGURE 10 DATA TRIANGULATION METHODOLOGY 37
2.4 STUDY ASSUMPTIONS 38
2.5 RISK ASSESSMENT 38
TABLE 2 RISK ASSESSMENT: HEALTHCARE EDUCATION MARKET 38
2.6 RESEARCH LIMITATIONS 38
2.6.1 METHODOLOGY-RELATED LIMITATIONS 38
2.6.2 SCOPE-RELATED LIMITATIONS 39
3 EXECUTIVE SUMMARY 40
FIGURE 11 HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2023 VS. 2028 (USD MILLION) 40
FIGURE 12 HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2023 VS. 2028 (USD MILLION) 41
FIGURE 13 HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2023 VS. 2028 (USD MILLION) 41
FIGURE 14 HEALTHCARE EDUCATION MARKET, BY END USER, 2023 VS. 2028 (USD MILLION) 42
FIGURE 15 GEOGRAPHICAL SNAPSHOT: HEALTHCARE EDUCATION MARKET 42
4 PREMIUM INSIGHTS 44
4.1 HEALTHCARE EDUCATION MARKET OVERVIEW 44
FIGURE 16 TECHNOLOGICAL ADVANCEMENTS IN HEALTHCARE INDUSTRY AND GROWTH IN ONLINE EDUCATION TO DRIVE MARKET 44
4.2 GEOGRAPHICAL GROWTH OPPORTUNITIES: HEALTHCARE EDUCATION MARKET (2022) 45
FIGURE 17 ASIA PACIFIC COMMANDED LARGEST SHARE OF HEALTHCARE EDUCATION MARKET IN 2022 45
4.3 REGIONAL MIX: HEALTHCARE EDUCATION MARKET (2021–2028) 45
FIGURE 18 NORTH AMERICA TO REGISTER HIGHEST GROWTH RATE DURING FORECAST PERIOD 45
4.4 HEALTHCARE EDUCATION MARKET: DEVELOPED VS. EMERGING ECONOMIES, 2023 VS. 2028 (USD MILLION) 46
FIGURE 19 EMERGING ECONOMIES TO REGISTER HIGHER GROWTH DURING STUDY PERIOD 46
5 MARKET OVERVIEW 47
5.1 INTRODUCTION 47
5.2 MARKET DYNAMICS 47
FIGURE 20 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: HEALTHCARE EDUCATION MARKET 47
5.2.1 DRIVERS 48
5.2.1.1 Increasing adoption of digital learning for medical professionals 48
5.2.1.2 Increased training needs due to constantly evolving technologies in medical industry 48
5.2.1.3 Greater adoption of continuing medical education programs 49
5.2.2 RESTRAINTS 50
5.2.2.1 Lack of face-to-face interaction and direct monitoring 50
5.2.2.2 Unreliable internet connectivity and electricity infrastructure in emerging economies 50
5.2.3 OPPORTUNITIES 50
5.2.3.1 Growing focus on patient safety and care quality in healthcare organizations 50
5.2.3.2 Increasing adoption of adaptive learning among medical students 51
5.2.4 CHALLENGES 51
5.2.4.1 Increased competition for offering best-in-class services at lower cost 51
5.2.4.2 Lack of skilled trainers and instructors with adequate technical knowledge 51
5.3 ECOSYSTEM MARKET MAP 52
FIGURE 21 ECOSYSTEM MARKET MAP: HEALTHCARE EDUCATION MARKET 52
5.4 TECHNOLOGY ANALYSIS 52
TABLE 3 TECHNOLOGICAL DEVELOPMENTS BY LEADING VENDORS 52
5.5 REGULATORY ANALYSIS 53
5.5.1 DISTANCE LEARNING AND INNOVATION REGULATION, 2020 53
5.5.2 COMMON CARTRIDGE 53
5.5.3 AUSTRALIAN EDUCATION ACT 54
5.5.4 EDUCATION SERVICES FOR OVERSEAS STUDENTS ACT 54
5.6 PRICING ANALYSIS 54
TABLE 4 TRAINING COST INCURRED FOR 1-DAY TRAINING OF EDUCATIONAL SOLUTIONS 54
TABLE 5 PRICING RANGE OFFERED BY VENDORS ON DIFFERENT SOLUTIONS 55
5.7 ROLE OF MEDICAL SIMULATION IN HEALTHCARE EDUCATION MARKET 55
FIGURE 22 REVENUE GENERATED FROM USAGE OF MEDICAL SIMULATION 56
6 HEALTHCARE EDUCATION MARKET, BY PROVIDER 57
6.1 INTRODUCTION 58
TABLE 6 HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 58
6.2 UNIVERSITIES AND ACADEMIC CENTERS 58
6.2.1 UNIVERSITIES AND ACADEMIC CENTERS COMMANDED LARGEST SHARE OF HEALTHCARE EDUCATION PROVIDERS MARKET IN 2022 58
TABLE 7 HEALTHCARE EDUCATION MARKET FOR UNIVERSITIES AND ACADEMIC CENTERS, BY COUNTRY, 2021–2028 (USD MILLION) 59
6.3 CONTINUING MEDICAL EDUCATION PROVIDERS 59
6.3.1 INCREASING PARTICIPATION OF NURSES, PHYSICIAN ASSISTANTS, AND PHARMACISTS IN EDUCATIONAL ACTIVITIES TO DRIVE MARKET 59
TABLE 8 HEALTHCARE EDUCATION MARKET FOR CONTINUING MEDICAL EDUCATION PROVIDERS, BY COUNTRY, 2021–2028 (USD MILLION) 60
6.4 OEMS/PHARMACEUTICAL COMPANIES 60
6.4.1 INCREASING NUMBER OF PHARMACEUTICAL COMPANIES OFFERING MEDICAL EDUCATION TO DRIVE MARKET 60
TABLE 9 HEALTHCARE EDUCATION MARKET FOR OEMS/PHARMACEUTICAL COMPANIES, BY COUNTRY, 2021–2028 (USD MILLION) 61
6.5 LEARNING MANAGEMENT SYSTEM PROVIDERS 61
6.5.1 GROWING USE OF ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING TO DRIVE MARKET 61
TABLE 10 HEALTHCARE EDUCATION MARKET FOR LEARNING MANAGEMENT SYSTEM PROVIDERS, BY COUNTRY, 2021–2028 (USD MILLION) 62
 
6.6 EDUCATIONAL PLATFORMS 62
6.6.1 INCREASED ADOPTION OF E-LEARNING SOLUTIONS AFTER COVID-19 TO DRIVE MARKET 62
TABLE 11 HEALTHCARE EDUCATION MARKET FOR EDUCATIONAL PLATFORMS, BY COUNTRY, 2021–2028 (USD MILLION) 63
6.7 MEDICAL SIMULATION PROVIDERS 63
6.7.1 GROWING AWARENESS OF SIMULATION EDUCATION IN EMERGING ECONOMIES TO DRIVE MARKET 63
TABLE 12 HEALTHCARE EDUCATION MARKET FOR MEDICAL SIMULATION PROVIDERS, BY COUNTRY, 2021–2028 (USD MILLION) 64
7 HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE 65
7.1 INTRODUCTION 66
TABLE 13 HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 66
7.2 CLASSROOM-BASED COURSES 66
7.2.1 CLASSROOM-BASED COURSES TO PROVIDE BETTER HANDS-ON TRAINING EXPERIENCE TO PROFESSIONALS 66
TABLE 14 HEALTHCARE EDUCATION MARKET FOR CLASSROOM-BASED COURSES, BY COUNTRY, 2021–2028 (USD MILLION) 67
7.3 E-LEARNING SOLUTIONS 67
7.3.1 GREATER FLEXIBILITY IN TRAINING SCHEDULES WITH BETTER ACCESSIBILITY TO LEARNING MATERIALS TO DRIVE MARKET 67
TABLE 15 HEALTHCARE EDUCATION MARKET FOR E-LEARNING SOLUTIONS, BY COUNTRY, 2021–2028 (USD MILLION) 68
8 HEALTHCARE EDUCATION MARKET, BY APPLICATION 69
8.1 INTRODUCTION 70
TABLE 16 HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 70
8.2 ACADEMIC EDUCATION 70
8.2.1 HEALTHCARE SOLUTIONS TO SIMPLIFY LEARNING PROCESSES IN HIGHER ACADEMIC INSTITUTIONS 70
TABLE 17 HEALTHCARE EDUCATION MARKET FOR ACADEMIC EDUCATION, BY COUNTRY, 2021–2028 (USD MILLION) 71
8.3 CARDIOLOGY 71
8.3.1 CARDIOLOGY SEGMENT TO REGISTER HIGHEST GROWTH RATE DURING FORECAST PERIOD 71
TABLE 18 HEALTHCARE EDUCATION MARKET FOR CARDIOLOGY, BY COUNTRY, 2021–2028 (USD MILLION) 72
8.4 NEUROLOGY 73
8.4.1 INCREASED HEALTHCARE EDUCATION SERVICES AND SOLUTIONS FOR NEUROLOGY IN EMERGING ECONOMIES TO DRIVE MARKET 73
TABLE 19 HEALTHCARE EDUCATION MARKET FOR NEUROLOGY, BY COUNTRY, 2021–2028 (USD MILLION) 74
 
8.5 RADIOLOGY 74
8.5.1 INCREASE IN NUMBER OF DOCTORS/PHYSICIANS UNDERGOING RADIOLOGY TRAINING TO DRIVE MARKET 74
TABLE 20 HEALTHCARE EDUCATION MARKET FOR RADIOLOGY, BY COUNTRY, 2021–2028 (USD MILLION) 75
8.6 INTERNAL MEDICINE 75
8.6.1 INCREASED NEED TO SOLVE COMPLEX DIAGNOSTIC PROBLEMS AND HANDLE CHRONIC ILLNESSES TO DRIVE MARKET 75
TABLE 21 HEALTHCARE EDUCATION MARKET FOR INTERNAL MEDICINE, BY COUNTRY, 2021–2028 (USD MILLION) 76
8.7 PEDIATRICS 76
8.7.1 NEED FOR RECERTIFICATION OF PEDIATRICIANS TO INCREASE DEMAND FOR ONLINE EDUCATION COURSES 76
TABLE 22 HEALTHCARE EDUCATION MARKET FOR PEDIATRICS, BY COUNTRY, 2021–2028 (USD MILLION) 77
8.8 OTHER APPLICATIONS 77
TABLE 23 HEALTHCARE EDUCATION MARKET FOR OTHER APPLICATIONS, BY COUNTRY, 2021–2028 (USD MILLION) 78
9 HEALTHCARE EDUCATION MARKET, BY END USER 79
9.1 INTRODUCTION 80
TABLE 24 HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 80
9.2 STUDENTS 80
9.2.1 STUDENTS SEGMENT COMMANDED LARGEST SHARE OF HEALTHCARE EDUCATION END USER MARKET IN 2022 80
TABLE 25 HEALTHCARE EDUCATION MARKET FOR STUDENTS, BY COUNTRY, 2021–2028 (USD MILLION) 81
9.3 PHYSICIANS 81
9.3.1 INCREASING MEDICAL GRANTS PROVIDED BY GOVERNMENT BODIES GLOBALLY TO DRIVE MARKET 81
TABLE 26 HEALTHCARE EDUCATION MARKET FOR PHYSICIANS, BY COUNTRY, 2021–2028 (USD MILLION) 82
9.4 NON-PHYSICIANS 82
9.4.1 NON-PHYSICIANS SEGMENT TO GROW AT HIGHEST CAGR DURING STUDY PERIOD 82
TABLE 27 HEALTHCARE EDUCATION MARKET FOR NON-PHYSICIANS, BY COUNTRY, 2021–2028 (USD MILLION) 83
10 HEALTHCARE EDUCATION MARKET, BY REGION 84
10.1 INTRODUCTION 85
TABLE 28 HEALTHCARE EDUCATION MARKET, BY REGION, 2021–2028 (USD MILLION) 85
10.2 NORTH AMERICA 86
FIGURE 23 NORTH AMERICA: HEALTHCARE EDUCATION MARKET SNAPSHOT 86
TABLE 29 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY COUNTRY, 2021–2028 (USD MILLION) 87
TABLE 30 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 87
TABLE 31 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 87
TABLE 32 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 88
TABLE 33 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 88
10.2.1 US 88
10.2.1.1 US commanded largest share of North American healthcare education market in 2022 88
TABLE 34 US: HEALTHCARE PROFESSIONALS (2023) 90
TABLE 35 US: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 90
TABLE 36 US: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 90
TABLE 37 US: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 91
TABLE 38 US: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 91
10.2.2 CANADA 91
10.2.2.1 Increasing number of grants from national medical societies and governing bodies to drive market 91
TABLE 39 CANADA: HEALTHCARE PROFESSIONALS (2023) 93
TABLE 40 CANADA: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 93
TABLE 41 CANADA: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 93
TABLE 42 CANADA: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 94
TABLE 43 CANADA: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 94
10.3 EUROPE 94
TABLE 44 EUROPE: HEALTHCARE EDUCATION MARKET, BY COUNTRY, 2021–2028 (USD MILLION) 95
TABLE 45 EUROPE: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 95
TABLE 46 EUROPE: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 95
TABLE 47 EUROPE: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 96
TABLE 48 EUROPE: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 96
10.3.1 GERMANY 96
10.3.1.1 Germany dominated European healthcare education market in 2022 96
TABLE 49 GERMANY: HEALTHCARE PROFESSIONALS (2023) 97
TABLE 50 GERMANY: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 97
TABLE 51 GERMANY: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 98
TABLE 52 GERMANY: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 98
TABLE 53 GERMANY: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 98
10.3.2 UK 99
10.3.2.1 UK to be fastest-growing country in European healthcare education market during forecast period 99
TABLE 54 UK: HEALTHCARE PROFESSIONALS (2023) 99
TABLE 55 UK: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 100
TABLE 56 UK: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 100
TABLE 57 UK: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 100
TABLE 58 UK: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 101
10.3.3 FRANCE 101
10.3.3.1 Shortage of healthcare workers to limit market 101
TABLE 59 FRANCE: HEALTHCARE PROFESSIONALS (2023) 101
TABLE 60 FRANCE: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 102
TABLE 61 FRANCE: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 102
TABLE 62 FRANCE: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 102
TABLE 63 FRANCE: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 103
10.3.4 REST OF EUROPE 103
TABLE 64 REST OF EUROPE: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 104
TABLE 65 REST OF EUROPE: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 104
TABLE 66 REST OF EUROPE: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 105
TABLE 67 REST OF EUROPE: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 105
10.4 ASIA PACIFIC 105
FIGURE 24 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET SNAPSHOT 106
TABLE 68 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY COUNTRY, 2021–2028 (USD MILLION) 107
TABLE 69 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 107
TABLE 70 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 108
TABLE 71 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 108
TABLE 72 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 108
10.4.1 JAPAN 109
10.4.1.1 Increased educational activities by OEMs to drive market 109
TABLE 73 JAPAN: HEALTHCARE PROFESSIONALS (2023) 110
TABLE 74 JAPAN: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 110
TABLE 75 JAPAN: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 110
TABLE 76 JAPAN: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 111
TABLE 77 JAPAN: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 111
10.4.2 CHINA 111
10.4.2.1 Increasing number of government initiatives and reforms in healthcare sector to drive market 111
TABLE 78 CHINA: HEALTHCARE PROFESSIONALS (2023) 112
TABLE 79 CHINA: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 112
TABLE 80 CHINA: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 113
TABLE 81 CHINA: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 113
TABLE 82 CHINA: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 113
10.4.3 INDIA 114
10.4.3.1 Increasing number of medical schools providing health-related education to drive market 114
TABLE 83 INDIA: HEALTHCARE PROFESSIONALS (2023) 115
TABLE 84 INDIA: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 115
TABLE 85 INDIA: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 116
TABLE 86 INDIA: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 116
TABLE 87 INDIA: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 116
10.4.4 REST OF ASIA PACIFIC 117
TABLE 88 REST OF ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 117
TABLE 89 REST OF ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 118
TABLE 90 REST OF ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 118
TABLE 91 REST OF ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 118
 
10.5 REST OF THE WORLD 119
TABLE 92 REST OF THE WORLD: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 120
TABLE 93 REST OF THE WORLD: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 120
TABLE 94 REST OF THE WORLD: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 120
TABLE 95 REST OF THE WORLD: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 121
11 COMPETITIVE LANDSCAPE 122
11.1 OVERVIEW 122
FIGURE 25 KEY DEVELOPMENTS OF MAJOR PLAYERS BETWEEN JANUARY 2020 AND JUNE 2023 122
11.2 MARKET RANKING ANALYSIS 123
FIGURE 26 HEALTHCARE EDUCATION MARKET ANALYSIS, BY KEY PLAYER, 2022 123
11.3 REVENUE SHARE ANALYSIS OF KEY PLAYERS 123
FIGURE 27 REVENUE ANALYSIS OF KEY PLAYERS IN HEALTHCARE EDUCATION MARKET 124
11.4 R&D EXPENDITURE: HEALTHCARE EDUCATION MARKET 124
FIGURE 28 R&D EXPENDITURE OF KEY PLAYERS IN HEALTHCARE EDUCATION MARKET (2021 VS. 2022) 124
11.5 COMPETITIVE BENCHMARKING 125
TABLE 96 FOOTPRINT OF COMPANIES IN HEALTHCARE EDUCATION MARKET 125
11.6 COMPANY EVALUATION MATRIX 126
11.6.1 STARS 126
11.6.2 EMERGING LEADERS 126
11.6.3 PARTICIPANTS 126
11.6.4 PERVASIVE PLAYERS 126
FIGURE 29 GLOBAL LMS MARKET: COMPANY EVALUATION MATRIX, 2022 127
FIGURE 30 GLOBAL OEM MARKET: COMPANY EVALUATION MATRIX, 2022 128
11.7 COMPETITIVE SCENARIO 129
11.7.1 KEY PRODUCT LAUNCHES AND APPROVALS 129
TABLE 97 KEY PRODUCT LAUNCHES AND APPROVALS, JANUARY 2020– JUNE 2023 129
11.7.2 KEY DEALS 130
TABLE 98 KEY DEALS, JANUARY 2020– MAY 2023 130
12 COMPANY PROFILES 132
12.1 KEY PLAYERS 132
(Business Overview, Products Offered, Recent Developments, and MnM View (Key strengths/Right to Win, Strategic Choices Made, and Weaknesses and Competitive Threats))*
12.1.1 STRYKER 132
TABLE 99 STRYKER: COMPANY OVERVIEW 132
FIGURE 31 STRYKER: COMPANY SNAPSHOT (2022) 133
12.1.2 SAP 136
TABLE 100 SAP: COMPANY OVERVIEW 136
FIGURE 32 SAP: COMPANY SNAPSHOT (2022) 137
12.1.3 ADOBE 139
TABLE 101 ADOBE: COMPANY OVERVIEW 139
FIGURE 33 ADOBE: COMPANY SNAPSHOT (2022) 139
12.1.4 ORACLE 141
TABLE 102 ORACLE: COMPANY OVERVIEW 141
FIGURE 34 ORACLE: COMPANY SNAPSHOT (2022) 142
12.1.5 HEALTHSTREAM 144
TABLE 103 HEALTHSTREAM: COMPANY OVERVIEW 144
FIGURE 35 HEALTHSTREAM: COMPANY SNAPSHOT (2022) 144
12.1.6 GE HEALTHCARE 148
TABLE 104 GE HEALTHCARE: COMPANY OVERVIEW 148
FIGURE 36 GE HEALTHCARE: COMPANY SNAPSHOT (2022) 149
12.1.7 SIEMENS HEALTHINEERS AG 151
TABLE 105 SIEMENS HEALTHINEERS AG: COMPANY OVERVIEW 151
FIGURE 37 SIEMENS HEALTHINEERS AG: COMPANY SNAPSHOT (2022) 152
12.1.8 KONINKLIJKE PHILIPS N.V. 155
TABLE 106 KONINKLIJKE PHILIPS N.V.: COMPANY OVERVIEW 155
FIGURE 38 KONINKLIJKE PHILIPS N.V.: COMPANY SNAPSHOT (2022) 156
12.1.9 IBM 159
TABLE 107 IBM: COMPANY OVERVIEW 159
FIGURE 39 IBM: COMPANY SNAPSHOT (2022) 160
12.1.10 FUJIFILM CORPORATION 161
TABLE 108 FUJIFILM CORPORATION: COMPANY OVERVIEW 161
FIGURE 40 FUJIFILM CORPORATION: COMPANY SNAPSHOT (2021) 162
12.1.11 SYMPLR 164
TABLE 109 SYMPLR: COMPANY OVERVIEW 164
12.1.12 INFOR 166
TABLE 110 INFOR: COMPANY OVERVIEW 166
12.1.13 ELSEVIER 168
TABLE 111 ELSEVIER: COMPANY OVERVIEW 168
12.1.14 ARTICULATE GLOBAL, LLC 171
TABLE 112 ARTICULATE GLOBAL, LLC: COMPANY OVERVIEW 171
12.1.15 PEOPLEFLUENT 172
TABLE 113 PEOPLEFLUENT: COMPANY OVERVIEW 172
12.1.16 TRIVANTIS CORPORATION 173
TABLE 114 TRIVANTIS CORPORATION: COMPANY OVERVIEW 173
12.1.17 ACADEMY OF MEDICINE OF RICHMOND 174
TABLE 115 ACADEMY OF MEDICINE OF RICHMOND: COMPANY OVERVIEW 174
12.1.18 COURSERA 175
TABLE 116 COURSERA: COMPANY OVERVIEW 175
12.1.19 CENTRAL MICHIGAN UNIVERSITY (CMU) COLLEGE OF MEDICINE 177
TABLE 117 CENTRAL MICHIGAN UNIVERSITY (CMU) COLLEGE OF MEDICINE: COMPANY OVERVIEW 177
12.1.20 VIRTAMED AG 179
TABLE 118 VIRTAMED AG: COMPANY OVERVIEW 179
12.2 OTHER PLAYERS 181
12.2.1 HEALTH SCHOLARS 181
12.2.2 BIOFLIGHT VR 182
12.2.3 HAAG-STREIT SIMULATION GMBH 182
*Details on Business Overview, Products Offered, Recent Developments, and MnM View (Key strengths/Right to Win, Strategic Choices Made, and Weaknesses and Competitive Threats) might not be captured in case of unlisted companies.
13 APPENDIX 184
13.1 DISCUSSION GUIDE 184
13.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 188
13.3 CUSTOMIZATION OPTIONS 190
13.4 RELATED REPORTS 190
13.5 AUTHOR DETAILS 191

　

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Summary

The global healthcare education market is projected to reach USD 164.6 billion by 2028 from USD 108.7 billion in 2023, at a CAGR of 8.6% during the forecast period. The integration of data analytics and learning management systems (LMS) is revolutionizing how educational programs are designed and optimized. By analyzing learner data, healthcare education providers can personalize learning experiences, identify knowledge gaps, and tailor educational content to individual needs. This data-driven approach improves the effectiveness of education delivery, leading to better learning outcomes and enhanced professional development. Failure to meet compliance standards can restrict market access and hinder the growth of healthcare education solution providers.

“Providers are responsible for launching newer educational solutions and improving the market scenario.”
On the basis of providers, the healthcare education market is segmented into universities and academic centers, OEMs/pharmaceutical companies, continuing medical education (CME) providers, learning management system (LMS) providers, educational platforms, and medical simulation providers. In 2022, the universities and academic centers segment accounted for the largest share of the healthcare education market. The emergence of interprofessional education (IPE) is revolutionizing collaboration and teamwork within universities and academic centers. Recognizing the importance of interdisciplinary skills, institutions promote IPE by bringing together students from various healthcare disciplines. This approach fosters a comprehensive understanding of healthcare practices, encourages effective communication, and enhances teamwork, all of which are critical for providing comprehensive, patient-centered care.

“E Learning solution has established the highest CAGR in the delivery mode segment of the healthcare education solution market.”
The healthcare education market is divided into two delivery modes: classroom-based courses and eLearning solutions. As of 2022, the classroom-based courses segment held the majority market share of the healthcare education market. However, the eLearning solutions segment is projected to register the highest growth in the forecast period. The high growth of this segment can be attributed to the benefits of eLearning solutions; the adoption of data analytics and artificial intelligence (AI) is revolutionizing personalized learning in e-learning solutions. By leveraging learner data, AI algorithms can analyze individual progress, preferences, and areas of improvement to provide customized learning pathways. This personalized approach ensures that healthcare professionals receive targeted educational content, resulting in more efficient and effective learning outcomes.

“North America to Witness Significant Growth From 2023 to 2028.”
The healthcare education market has been segmented into four major regional segments: North America, Europe, Asia Pacific, and the Rest of the World. In 2022, the Asia Pacific region held the largest market share of the global market. However, the North American market is anticipated to exhibit the highest compound annual growth rate (CAGR) during the forecast period. The increasing emphasis on patient safety, quality care, and regulatory compliance drives the adoption of healthcare education solutions in North America. Healthcare organizations recognize the importance of well-trained and knowledgeable staff in delivering superior patient outcomes. As a result, they invest in educational solutions that provide training programs, simulation tools, and e-learning platforms to enhance the skills and competencies of their workforce.

Breakdown of supply-side primary interviews: • By Company Type: Tier 1 – 40%, Tier 2 – 30%, and Tier 3 – 30% • By Designation: C-level – 27%, Director-level – 18%, and Others – 55% • By Region: North America - 40%, Europe – 20%, APAC – 30%, Rest of the World – 10%
Some of the prominent players operating in the healthcare education market are Stryker (US), SAP (Germany), Adobe (US), Infor (US), Oracle (US), HealthStream (US), Symplr (US), Elsevier (Netherlands), Articulate (US), PeopleFluent (US), Fujifilm Corporation (Japan), GE Healthcare (US), Trivantis Corporation (US), Koninklijke Phillips (Netherlands), Siemens Healthineers (Germany), Coursera (US), and IBM (US).

Research Coverage
This report studies the healthcare education solution market based on providers, delivery modes, end users, applications, and regions. The report also studies factors (such as drivers, restraints, opportunities, and challenges) affecting market growth. It analyzes the opportunities and challenges in the market and provides details of the competitive landscape for market leaders. Furthermore, the report analyzes micro markets with respect to their individual growth trends and forecasts the revenue of the market segments with respect to four main regions and respective countries.

Reasons to Buy the Report
The report can help established firms as well as new entrants/smaller firms to gauge the pulse of the market, which, in turn, would help them garner a greater share. Firms purchasing the report could use one or a combination of the below-mentioned five strategies.

This report provides insights into the following pointers:
• Analysis of key drivers (increasing adoption of digital learning, changing technologies in the healthcare industry leading to increased training needs, increased adoption of CME programs due to stringent regulatory mandates), restraints (lack of face-to-face interaction and direct monitoring, unreliable infrastructure in most developing countries), opportunities (increasing focus on patient safety, increasing adoption of adaptive learning), and challenges (strong competition for offering best-in-class services at a lower cost, lack of skilled trainers and instructors) influencing the growth of healthcare education market.
• Product Development/Innovation: Detailed insights on upcoming technologies, research and development activities, and product launches in the healthcare education market.
• Market Development: Comprehensive information about lucrative emerging markets. The report analyzes the markets for various types of healthcare education solutions across regions.
• Market Diversification: Exhaustive information about products, untapped regions, recent developments, and investments in the healthcare education market.
• Competitive Assessment: In-depth assessment of market shares, strategies, products, distribution networks, and manufacturing capabilities of the leading players in the healthcare education market.



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Table of Contents

1 INTRODUCTION 24
1.1 STUDY OBJECTIVES 24
1.2 MARKET DEFINITION 24
1.3 MARKET SCOPE 24
1.3.1 INCLUSIONS AND EXCLUSIONS 24
1.3.2 MARKETS COVERED 25
FIGURE 1 HEALTHCARE EDUCATION MARKET SEGMENTATION 25
1.3.3 REGIONS COVERED 25
1.3.4 YEARS CONSIDERED 26
1.4 CURRENCY CONSIDERED 26
TABLE 1 ANNUAL AVERAGE EXCHANGE RATES FOR CURRENCY CONVERSIONS TO USD 26
1.5 STAKEHOLDERS 27
1.6 SUMMARY OF CHANGES 27
2 RESEARCH METHODOLOGY 28
2.1 RESEARCH DATA 28
FIGURE 2 RESEARCH DESIGN 28
2.1.1 SECONDARY DATA 29
2.1.1.1 Key data from secondary sources 30
2.1.2 PRIMARY DATA 31
FIGURE 3 PRIMARY SOURCES 31
2.1.2.1 Key data from primary sources 32
2.1.2.2 Insights from primary experts 32
FIGURE 4 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION 33
2.2 MARKET SIZE ESTIMATION 33
FIGURE 5 RESEARCH METHODOLOGY: HYPOTHESIS BUILDING 33
FIGURE 6 MARKET SIZE ESTIMATION: UNIVERSITIES AND ACADEMIC CENTERS ANALYSIS 34
FIGURE 7 MARKET SIZE ESTIMATION: CME ANALYSIS 35
FIGURE 8 CAGR PROJECTIONS FROM ANALYSIS OF DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 35
FIGURE 9 CAGR PROJECTIONS: HEALTHCARE EDUCATION MARKET 36
2.3 MARKET ESTIMATION AND DATA TRIANGULATION 37
FIGURE 10 DATA TRIANGULATION METHODOLOGY 37
2.4 STUDY ASSUMPTIONS 38
2.5 RISK ASSESSMENT 38
TABLE 2 RISK ASSESSMENT: HEALTHCARE EDUCATION MARKET 38
2.6 RESEARCH LIMITATIONS 38
2.6.1 METHODOLOGY-RELATED LIMITATIONS 38
2.6.2 SCOPE-RELATED LIMITATIONS 39
3 EXECUTIVE SUMMARY 40
FIGURE 11 HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2023 VS. 2028 (USD MILLION) 40
FIGURE 12 HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2023 VS. 2028 (USD MILLION) 41
FIGURE 13 HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2023 VS. 2028 (USD MILLION) 41
FIGURE 14 HEALTHCARE EDUCATION MARKET, BY END USER, 2023 VS. 2028 (USD MILLION) 42
FIGURE 15 GEOGRAPHICAL SNAPSHOT: HEALTHCARE EDUCATION MARKET 42
4 PREMIUM INSIGHTS 44
4.1 HEALTHCARE EDUCATION MARKET OVERVIEW 44
FIGURE 16 TECHNOLOGICAL ADVANCEMENTS IN HEALTHCARE INDUSTRY AND GROWTH IN ONLINE EDUCATION TO DRIVE MARKET 44
4.2 GEOGRAPHICAL GROWTH OPPORTUNITIES: HEALTHCARE EDUCATION MARKET (2022) 45
FIGURE 17 ASIA PACIFIC COMMANDED LARGEST SHARE OF HEALTHCARE EDUCATION MARKET IN 2022 45
4.3 REGIONAL MIX: HEALTHCARE EDUCATION MARKET (2021–2028) 45
FIGURE 18 NORTH AMERICA TO REGISTER HIGHEST GROWTH RATE DURING FORECAST PERIOD 45
4.4 HEALTHCARE EDUCATION MARKET: DEVELOPED VS. EMERGING ECONOMIES, 2023 VS. 2028 (USD MILLION) 46
FIGURE 19 EMERGING ECONOMIES TO REGISTER HIGHER GROWTH DURING STUDY PERIOD 46
5 MARKET OVERVIEW 47
5.1 INTRODUCTION 47
5.2 MARKET DYNAMICS 47
FIGURE 20 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: HEALTHCARE EDUCATION MARKET 47
5.2.1 DRIVERS 48
5.2.1.1 Increasing adoption of digital learning for medical professionals 48
5.2.1.2 Increased training needs due to constantly evolving technologies in medical industry 48
5.2.1.3 Greater adoption of continuing medical education programs 49
5.2.2 RESTRAINTS 50
5.2.2.1 Lack of face-to-face interaction and direct monitoring 50
5.2.2.2 Unreliable internet connectivity and electricity infrastructure in emerging economies 50
5.2.3 OPPORTUNITIES 50
5.2.3.1 Growing focus on patient safety and care quality in healthcare organizations 50
5.2.3.2 Increasing adoption of adaptive learning among medical students 51
5.2.4 CHALLENGES 51
5.2.4.1 Increased competition for offering best-in-class services at lower cost 51
5.2.4.2 Lack of skilled trainers and instructors with adequate technical knowledge 51
5.3 ECOSYSTEM MARKET MAP 52
FIGURE 21 ECOSYSTEM MARKET MAP: HEALTHCARE EDUCATION MARKET 52
5.4 TECHNOLOGY ANALYSIS 52
TABLE 3 TECHNOLOGICAL DEVELOPMENTS BY LEADING VENDORS 52
5.5 REGULATORY ANALYSIS 53
5.5.1 DISTANCE LEARNING AND INNOVATION REGULATION, 2020 53
5.5.2 COMMON CARTRIDGE 53
5.5.3 AUSTRALIAN EDUCATION ACT 54
5.5.4 EDUCATION SERVICES FOR OVERSEAS STUDENTS ACT 54
5.6 PRICING ANALYSIS 54
TABLE 4 TRAINING COST INCURRED FOR 1-DAY TRAINING OF EDUCATIONAL SOLUTIONS 54
TABLE 5 PRICING RANGE OFFERED BY VENDORS ON DIFFERENT SOLUTIONS 55
5.7 ROLE OF MEDICAL SIMULATION IN HEALTHCARE EDUCATION MARKET 55
FIGURE 22 REVENUE GENERATED FROM USAGE OF MEDICAL SIMULATION 56
6 HEALTHCARE EDUCATION MARKET, BY PROVIDER 57
6.1 INTRODUCTION 58
TABLE 6 HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 58
6.2 UNIVERSITIES AND ACADEMIC CENTERS 58
6.2.1 UNIVERSITIES AND ACADEMIC CENTERS COMMANDED LARGEST SHARE OF HEALTHCARE EDUCATION PROVIDERS MARKET IN 2022 58
TABLE 7 HEALTHCARE EDUCATION MARKET FOR UNIVERSITIES AND ACADEMIC CENTERS, BY COUNTRY, 2021–2028 (USD MILLION) 59
6.3 CONTINUING MEDICAL EDUCATION PROVIDERS 59
6.3.1 INCREASING PARTICIPATION OF NURSES, PHYSICIAN ASSISTANTS, AND PHARMACISTS IN EDUCATIONAL ACTIVITIES TO DRIVE MARKET 59
TABLE 8 HEALTHCARE EDUCATION MARKET FOR CONTINUING MEDICAL EDUCATION PROVIDERS, BY COUNTRY, 2021–2028 (USD MILLION) 60
6.4 OEMS/PHARMACEUTICAL COMPANIES 60
6.4.1 INCREASING NUMBER OF PHARMACEUTICAL COMPANIES OFFERING MEDICAL EDUCATION TO DRIVE MARKET 60
TABLE 9 HEALTHCARE EDUCATION MARKET FOR OEMS/PHARMACEUTICAL COMPANIES, BY COUNTRY, 2021–2028 (USD MILLION) 61
6.5 LEARNING MANAGEMENT SYSTEM PROVIDERS 61
6.5.1 GROWING USE OF ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING TO DRIVE MARKET 61
TABLE 10 HEALTHCARE EDUCATION MARKET FOR LEARNING MANAGEMENT SYSTEM PROVIDERS, BY COUNTRY, 2021–2028 (USD MILLION) 62
 
6.6 EDUCATIONAL PLATFORMS 62
6.6.1 INCREASED ADOPTION OF E-LEARNING SOLUTIONS AFTER COVID-19 TO DRIVE MARKET 62
TABLE 11 HEALTHCARE EDUCATION MARKET FOR EDUCATIONAL PLATFORMS, BY COUNTRY, 2021–2028 (USD MILLION) 63
6.7 MEDICAL SIMULATION PROVIDERS 63
6.7.1 GROWING AWARENESS OF SIMULATION EDUCATION IN EMERGING ECONOMIES TO DRIVE MARKET 63
TABLE 12 HEALTHCARE EDUCATION MARKET FOR MEDICAL SIMULATION PROVIDERS, BY COUNTRY, 2021–2028 (USD MILLION) 64
7 HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE 65
7.1 INTRODUCTION 66
TABLE 13 HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 66
7.2 CLASSROOM-BASED COURSES 66
7.2.1 CLASSROOM-BASED COURSES TO PROVIDE BETTER HANDS-ON TRAINING EXPERIENCE TO PROFESSIONALS 66
TABLE 14 HEALTHCARE EDUCATION MARKET FOR CLASSROOM-BASED COURSES, BY COUNTRY, 2021–2028 (USD MILLION) 67
7.3 E-LEARNING SOLUTIONS 67
7.3.1 GREATER FLEXIBILITY IN TRAINING SCHEDULES WITH BETTER ACCESSIBILITY TO LEARNING MATERIALS TO DRIVE MARKET 67
TABLE 15 HEALTHCARE EDUCATION MARKET FOR E-LEARNING SOLUTIONS, BY COUNTRY, 2021–2028 (USD MILLION) 68
8 HEALTHCARE EDUCATION MARKET, BY APPLICATION 69
8.1 INTRODUCTION 70
TABLE 16 HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 70
8.2 ACADEMIC EDUCATION 70
8.2.1 HEALTHCARE SOLUTIONS TO SIMPLIFY LEARNING PROCESSES IN HIGHER ACADEMIC INSTITUTIONS 70
TABLE 17 HEALTHCARE EDUCATION MARKET FOR ACADEMIC EDUCATION, BY COUNTRY, 2021–2028 (USD MILLION) 71
8.3 CARDIOLOGY 71
8.3.1 CARDIOLOGY SEGMENT TO REGISTER HIGHEST GROWTH RATE DURING FORECAST PERIOD 71
TABLE 18 HEALTHCARE EDUCATION MARKET FOR CARDIOLOGY, BY COUNTRY, 2021–2028 (USD MILLION) 72
8.4 NEUROLOGY 73
8.4.1 INCREASED HEALTHCARE EDUCATION SERVICES AND SOLUTIONS FOR NEUROLOGY IN EMERGING ECONOMIES TO DRIVE MARKET 73
TABLE 19 HEALTHCARE EDUCATION MARKET FOR NEUROLOGY, BY COUNTRY, 2021–2028 (USD MILLION) 74
 
8.5 RADIOLOGY 74
8.5.1 INCREASE IN NUMBER OF DOCTORS/PHYSICIANS UNDERGOING RADIOLOGY TRAINING TO DRIVE MARKET 74
TABLE 20 HEALTHCARE EDUCATION MARKET FOR RADIOLOGY, BY COUNTRY, 2021–2028 (USD MILLION) 75
8.6 INTERNAL MEDICINE 75
8.6.1 INCREASED NEED TO SOLVE COMPLEX DIAGNOSTIC PROBLEMS AND HANDLE CHRONIC ILLNESSES TO DRIVE MARKET 75
TABLE 21 HEALTHCARE EDUCATION MARKET FOR INTERNAL MEDICINE, BY COUNTRY, 2021–2028 (USD MILLION) 76
8.7 PEDIATRICS 76
8.7.1 NEED FOR RECERTIFICATION OF PEDIATRICIANS TO INCREASE DEMAND FOR ONLINE EDUCATION COURSES 76
TABLE 22 HEALTHCARE EDUCATION MARKET FOR PEDIATRICS, BY COUNTRY, 2021–2028 (USD MILLION) 77
8.8 OTHER APPLICATIONS 77
TABLE 23 HEALTHCARE EDUCATION MARKET FOR OTHER APPLICATIONS, BY COUNTRY, 2021–2028 (USD MILLION) 78
9 HEALTHCARE EDUCATION MARKET, BY END USER 79
9.1 INTRODUCTION 80
TABLE 24 HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 80
9.2 STUDENTS 80
9.2.1 STUDENTS SEGMENT COMMANDED LARGEST SHARE OF HEALTHCARE EDUCATION END USER MARKET IN 2022 80
TABLE 25 HEALTHCARE EDUCATION MARKET FOR STUDENTS, BY COUNTRY, 2021–2028 (USD MILLION) 81
9.3 PHYSICIANS 81
9.3.1 INCREASING MEDICAL GRANTS PROVIDED BY GOVERNMENT BODIES GLOBALLY TO DRIVE MARKET 81
TABLE 26 HEALTHCARE EDUCATION MARKET FOR PHYSICIANS, BY COUNTRY, 2021–2028 (USD MILLION) 82
9.4 NON-PHYSICIANS 82
9.4.1 NON-PHYSICIANS SEGMENT TO GROW AT HIGHEST CAGR DURING STUDY PERIOD 82
TABLE 27 HEALTHCARE EDUCATION MARKET FOR NON-PHYSICIANS, BY COUNTRY, 2021–2028 (USD MILLION) 83
10 HEALTHCARE EDUCATION MARKET, BY REGION 84
10.1 INTRODUCTION 85
TABLE 28 HEALTHCARE EDUCATION MARKET, BY REGION, 2021–2028 (USD MILLION) 85
10.2 NORTH AMERICA 86
FIGURE 23 NORTH AMERICA: HEALTHCARE EDUCATION MARKET SNAPSHOT 86
TABLE 29 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY COUNTRY, 2021–2028 (USD MILLION) 87
TABLE 30 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 87
TABLE 31 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 87
TABLE 32 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 88
TABLE 33 NORTH AMERICA: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 88
10.2.1 US 88
10.2.1.1 US commanded largest share of North American healthcare education market in 2022 88
TABLE 34 US: HEALTHCARE PROFESSIONALS (2023) 90
TABLE 35 US: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 90
TABLE 36 US: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 90
TABLE 37 US: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 91
TABLE 38 US: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 91
10.2.2 CANADA 91
10.2.2.1 Increasing number of grants from national medical societies and governing bodies to drive market 91
TABLE 39 CANADA: HEALTHCARE PROFESSIONALS (2023) 93
TABLE 40 CANADA: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 93
TABLE 41 CANADA: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 93
TABLE 42 CANADA: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 94
TABLE 43 CANADA: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 94
10.3 EUROPE 94
TABLE 44 EUROPE: HEALTHCARE EDUCATION MARKET, BY COUNTRY, 2021–2028 (USD MILLION) 95
TABLE 45 EUROPE: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 95
TABLE 46 EUROPE: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 95
TABLE 47 EUROPE: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 96
TABLE 48 EUROPE: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 96
10.3.1 GERMANY 96
10.3.1.1 Germany dominated European healthcare education market in 2022 96
TABLE 49 GERMANY: HEALTHCARE PROFESSIONALS (2023) 97
TABLE 50 GERMANY: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 97
TABLE 51 GERMANY: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 98
TABLE 52 GERMANY: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 98
TABLE 53 GERMANY: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 98
10.3.2 UK 99
10.3.2.1 UK to be fastest-growing country in European healthcare education market during forecast period 99
TABLE 54 UK: HEALTHCARE PROFESSIONALS (2023) 99
TABLE 55 UK: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 100
TABLE 56 UK: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 100
TABLE 57 UK: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 100
TABLE 58 UK: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 101
10.3.3 FRANCE 101
10.3.3.1 Shortage of healthcare workers to limit market 101
TABLE 59 FRANCE: HEALTHCARE PROFESSIONALS (2023) 101
TABLE 60 FRANCE: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 102
TABLE 61 FRANCE: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 102
TABLE 62 FRANCE: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 102
TABLE 63 FRANCE: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 103
10.3.4 REST OF EUROPE 103
TABLE 64 REST OF EUROPE: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 104
TABLE 65 REST OF EUROPE: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 104
TABLE 66 REST OF EUROPE: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 105
TABLE 67 REST OF EUROPE: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 105
10.4 ASIA PACIFIC 105
FIGURE 24 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET SNAPSHOT 106
TABLE 68 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY COUNTRY, 2021–2028 (USD MILLION) 107
TABLE 69 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 107
TABLE 70 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 108
TABLE 71 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 108
TABLE 72 ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 108
10.4.1 JAPAN 109
10.4.1.1 Increased educational activities by OEMs to drive market 109
TABLE 73 JAPAN: HEALTHCARE PROFESSIONALS (2023) 110
TABLE 74 JAPAN: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 110
TABLE 75 JAPAN: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 110
TABLE 76 JAPAN: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 111
TABLE 77 JAPAN: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 111
10.4.2 CHINA 111
10.4.2.1 Increasing number of government initiatives and reforms in healthcare sector to drive market 111
TABLE 78 CHINA: HEALTHCARE PROFESSIONALS (2023) 112
TABLE 79 CHINA: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 112
TABLE 80 CHINA: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 113
TABLE 81 CHINA: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 113
TABLE 82 CHINA: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 113
10.4.3 INDIA 114
10.4.3.1 Increasing number of medical schools providing health-related education to drive market 114
TABLE 83 INDIA: HEALTHCARE PROFESSIONALS (2023) 115
TABLE 84 INDIA: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 115
TABLE 85 INDIA: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 116
TABLE 86 INDIA: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 116
TABLE 87 INDIA: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 116
10.4.4 REST OF ASIA PACIFIC 117
TABLE 88 REST OF ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 117
TABLE 89 REST OF ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 118
TABLE 90 REST OF ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 118
TABLE 91 REST OF ASIA PACIFIC: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 118
 
10.5 REST OF THE WORLD 119
TABLE 92 REST OF THE WORLD: HEALTHCARE EDUCATION MARKET, BY PROVIDER, 2021–2028 (USD MILLION) 120
TABLE 93 REST OF THE WORLD: HEALTHCARE EDUCATION MARKET, BY END USER, 2021–2028 (USD MILLION) 120
TABLE 94 REST OF THE WORLD: HEALTHCARE EDUCATION MARKET, BY DELIVERY MODE, 2021–2028 (USD MILLION) 120
TABLE 95 REST OF THE WORLD: HEALTHCARE EDUCATION MARKET, BY APPLICATION, 2021–2028 (USD MILLION) 121
11 COMPETITIVE LANDSCAPE 122
11.1 OVERVIEW 122
FIGURE 25 KEY DEVELOPMENTS OF MAJOR PLAYERS BETWEEN JANUARY 2020 AND JUNE 2023 122
11.2 MARKET RANKING ANALYSIS 123
FIGURE 26 HEALTHCARE EDUCATION MARKET ANALYSIS, BY KEY PLAYER, 2022 123
11.3 REVENUE SHARE ANALYSIS OF KEY PLAYERS 123
FIGURE 27 REVENUE ANALYSIS OF KEY PLAYERS IN HEALTHCARE EDUCATION MARKET 124
11.4 R&D EXPENDITURE: HEALTHCARE EDUCATION MARKET 124
FIGURE 28 R&D EXPENDITURE OF KEY PLAYERS IN HEALTHCARE EDUCATION MARKET (2021 VS. 2022) 124
11.5 COMPETITIVE BENCHMARKING 125
TABLE 96 FOOTPRINT OF COMPANIES IN HEALTHCARE EDUCATION MARKET 125
11.6 COMPANY EVALUATION MATRIX 126
11.6.1 STARS 126
11.6.2 EMERGING LEADERS 126
11.6.3 PARTICIPANTS 126
11.6.4 PERVASIVE PLAYERS 126
FIGURE 29 GLOBAL LMS MARKET: COMPANY EVALUATION MATRIX, 2022 127
FIGURE 30 GLOBAL OEM MARKET: COMPANY EVALUATION MATRIX, 2022 128
11.7 COMPETITIVE SCENARIO 129
11.7.1 KEY PRODUCT LAUNCHES AND APPROVALS 129
TABLE 97 KEY PRODUCT LAUNCHES AND APPROVALS, JANUARY 2020– JUNE 2023 129
11.7.2 KEY DEALS 130
TABLE 98 KEY DEALS, JANUARY 2020– MAY 2023 130
12 COMPANY PROFILES 132
12.1 KEY PLAYERS 132
(Business Overview, Products Offered, Recent Developments, and MnM View (Key strengths/Right to Win, Strategic Choices Made, and Weaknesses and Competitive Threats))*
12.1.1 STRYKER 132
TABLE 99 STRYKER: COMPANY OVERVIEW 132
FIGURE 31 STRYKER: COMPANY SNAPSHOT (2022) 133
12.1.2 SAP 136
TABLE 100 SAP: COMPANY OVERVIEW 136
FIGURE 32 SAP: COMPANY SNAPSHOT (2022) 137
12.1.3 ADOBE 139
TABLE 101 ADOBE: COMPANY OVERVIEW 139
FIGURE 33 ADOBE: COMPANY SNAPSHOT (2022) 139
12.1.4 ORACLE 141
TABLE 102 ORACLE: COMPANY OVERVIEW 141
FIGURE 34 ORACLE: COMPANY SNAPSHOT (2022) 142
12.1.5 HEALTHSTREAM 144
TABLE 103 HEALTHSTREAM: COMPANY OVERVIEW 144
FIGURE 35 HEALTHSTREAM: COMPANY SNAPSHOT (2022) 144
12.1.6 GE HEALTHCARE 148
TABLE 104 GE HEALTHCARE: COMPANY OVERVIEW 148
FIGURE 36 GE HEALTHCARE: COMPANY SNAPSHOT (2022) 149
12.1.7 SIEMENS HEALTHINEERS AG 151
TABLE 105 SIEMENS HEALTHINEERS AG: COMPANY OVERVIEW 151
FIGURE 37 SIEMENS HEALTHINEERS AG: COMPANY SNAPSHOT (2022) 152
12.1.8 KONINKLIJKE PHILIPS N.V. 155
TABLE 106 KONINKLIJKE PHILIPS N.V.: COMPANY OVERVIEW 155
FIGURE 38 KONINKLIJKE PHILIPS N.V.: COMPANY SNAPSHOT (2022) 156
12.1.9 IBM 159
TABLE 107 IBM: COMPANY OVERVIEW 159
FIGURE 39 IBM: COMPANY SNAPSHOT (2022) 160
12.1.10 FUJIFILM CORPORATION 161
TABLE 108 FUJIFILM CORPORATION: COMPANY OVERVIEW 161
FIGURE 40 FUJIFILM CORPORATION: COMPANY SNAPSHOT (2021) 162
12.1.11 SYMPLR 164
TABLE 109 SYMPLR: COMPANY OVERVIEW 164
12.1.12 INFOR 166
TABLE 110 INFOR: COMPANY OVERVIEW 166
12.1.13 ELSEVIER 168
TABLE 111 ELSEVIER: COMPANY OVERVIEW 168
12.1.14 ARTICULATE GLOBAL, LLC 171
TABLE 112 ARTICULATE GLOBAL, LLC: COMPANY OVERVIEW 171
12.1.15 PEOPLEFLUENT 172
TABLE 113 PEOPLEFLUENT: COMPANY OVERVIEW 172
12.1.16 TRIVANTIS CORPORATION 173
TABLE 114 TRIVANTIS CORPORATION: COMPANY OVERVIEW 173
12.1.17 ACADEMY OF MEDICINE OF RICHMOND 174
TABLE 115 ACADEMY OF MEDICINE OF RICHMOND: COMPANY OVERVIEW 174
12.1.18 COURSERA 175
TABLE 116 COURSERA: COMPANY OVERVIEW 175
12.1.19 CENTRAL MICHIGAN UNIVERSITY (CMU) COLLEGE OF MEDICINE 177
TABLE 117 CENTRAL MICHIGAN UNIVERSITY (CMU) COLLEGE OF MEDICINE: COMPANY OVERVIEW 177
12.1.20 VIRTAMED AG 179
TABLE 118 VIRTAMED AG: COMPANY OVERVIEW 179
12.2 OTHER PLAYERS 181
12.2.1 HEALTH SCHOLARS 181
12.2.2 BIOFLIGHT VR 182
12.2.3 HAAG-STREIT SIMULATION GMBH 182
*Details on Business Overview, Products Offered, Recent Developments, and MnM View (Key strengths/Right to Win, Strategic Choices Made, and Weaknesses and Competitive Threats) might not be captured in case of unlisted companies.
13 APPENDIX 184
13.1 DISCUSSION GUIDE 184
13.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 188
13.3 CUSTOMIZATION OPTIONS 190
13.4 RELATED REPORTS 190
13.5 AUTHOR DETAILS 191

　

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