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ウクライナの健康・福祉Health and Wellness in Ukraine ウクライナの健康・ウェルネス産業は、COVID-19の大流行が消費者の習慣や行動に大きな影響を維持したため、2021年に圧倒的なパフォーマンスを記録したが、1年の間に状況はある程度改善し、事実上すべてのカテゴリ... もっと見る
サマリーウクライナの健康・ウェルネス産業は、COVID-19の大流行が消費者の習慣や行動に大きな影響を維持したため、2021年に圧倒的なパフォーマンスを記録したが、1年の間に状況はある程度改善し、事実上すべてのカテゴリーで成長率が改善される結果となった。この年の最も重要な出来事は、ウクライナのホスピタリティセクターが再開されたことであり、消費者向けフードサービスの利用可能性が、この年の成長率を低下させた。Euromonitor Internationalの調査レポート「ウクライナの健康とウェルネス」は、様々な食品セクターにおける健康関連製品タイプの展開と競合ブランドの健康志向のポジショニングを追跡しています。2017-2021年の最新小売販売データを提供しており、健康・ウェルネスカテゴリーの相互比較や、セクターの総市場との関連で比較することが可能です。主要企業、主要ブランドを特定し、新製品開発、法的背景、ライフスタイルの影響など、市場に影響を与える主要要因の戦略的分析を提供しています。2026年までの予測は、市場がどのように変化していくかを示しています。 製品範囲主要機能性成分別フォーカスカテゴリー、カテゴリー別ヘルス＆ウェルネス、タイプ別ヘルス＆ウェルネス、プライムポジショニング別ヘルスウェルネス。 データカバレッジ：市場規模（過去および予測）、企業シェア、ブランドシェア、流通データ。 本レポートを購入する理由 * ヘルス＆ウェルネス市場の詳細なイメージを得ることができる。 * 成長分野を特定し、変化を促す要因を特定する。 * 競争環境、市場の主要プレーヤー、主要ブランドの理解。 * 5年間の予測により、市場の発展予測を評価することができます。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ビリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人を超えるアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼できる情報資源を開発する独自の能力を有しています。 目次Health and Wellness in UkraineEuromonitor International February 2022 List Of Contents And Tables HEALTH AND WELLNESS IN UKRAINE EXECUTIVE SUMMARY Health and wellness in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for health and wellness? MARKET DATA Table 1 Sales of Health and Wellness by Type: Value 2016-2021 Table 2 Sales of Health and Wellness by Type: % Value Growth 2016-2021 Table 3 Sales of Health and Wellness by Category: Value 2016-2021 Table 4 Sales of Health and Wellness by Category: % Value Growth 2016-2021 Table 5 Sales of Health and Wellness by Prime Positioning: Value 2016-2021 Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021 Table 7 NBO Company Shares of Health and Wellness: % Value 2017-2021 Table 8 LBN Brand Shares of Health and Wellness: % Value 2018-2021 Table 9 Distribution of Health and Wellness by Format: % Value 2016-2021 Table 10 Distribution of Health and Wellness by Format and Category: % Value 2021 Table 11 Forecast Sales of Health and Wellness by Type: Value 2021-2026 Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026 Table 13 Forecast Sales of Health and Wellness by Category: Value 2021-2026 Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026 Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026 Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources BETTER FOR YOU BEVERAGES IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS Reduced fat chocolate-based flavoured powder drinks begins to emerge New launches direct consumer attention towards reduced sugar carbonates Health concerns over energy drinks motivate the launch of reduced sugar options PROSPECTS AND OPPORTUNITIES BFY reduced caffeine beverages expected to remain a marginal category BFY reduced sugar hot drinks set to benefit from the recent launch of new products Reduced sugar RTD tea to emerge strongly as consumer interest in RTD tea rises CATEGORY DATA Table 17 Sales of BFY Beverages by Category: Value 2016-2021 Table 18 Sales of BFY Beverages by Category: % Value Growth 2016-2021 Table 19 NBO Company Shares of BFY Beverages: % Value 2017-2021 Table 20 LBN Brand Shares of BFY Beverages: % Value 2018-2021 Table 21 Distribution of BFY Beverages by Format: % Value 2016-2021 Table 22 Forecast Sales of BFY Beverages by Category: Value 2021-2026 Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2021-2026 FORTIFIED/FUNCTIONAL BEVERAGES IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS Immune support positioning adopted by fortified/functional soft drinks brands Demand for FF bottled water recovers as brands launch interesting new products FF carbonates poised to emerge as major players take an interest in the category PROSPECTS AND OPPORTUNITIES Immune support positioning set to remain at the core of fortified/functional marketing FF energy drinks set to benefit from recent launches FF powder concentrates poised to emerge as a mainstream category CATEGORY DATA Table 24 Sales of Fortified/Functional Beverages by Category: Value 2016-2021 Table 25 Sales of Fortified/Functional Beverages by Category: % Value Growth 2016-2021 Table 26 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2016-2021 Table 27 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2016-2021 Table 28 NBO Company Shares of Fortified/Functional Beverages: % Value 2017-2021 Table 29 LBN Brand Shares of Fortified/Functional Beverages: % Value 2018-2021 Table 30 Distribution of Fortified/Functional Beverages by Format: % Value 2016-2021 Table 31 Forecast Sales of Fortified/Functional Beverages by Category: Value 2021-2026 Table 32 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2021-2026 NATURALLY HEALTHY BEVERAGES IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS High prices, low awareness continue to inhibit the development of NH 100% juice NH flavoured bottled water mounts a robust recovery as new launches spur demand The adverse economic situation dampens consumer enthusiasm for NH beverages PROSPECTS AND OPPORTUNITIES Lingering fears related to COVID-19 set to continue underpinning sales NH superfruit juice set to register a strong sales uplift as demand spreads Packaged smoothies set to emerge strongly in NH fruit/vegetable juice CATEGORY DATA Table 33 Sales of NH Beverages by Category: Value 2016-2021 Table 34 Sales of NH Beverages by Category: % Value Growth 2016-2021 Table 35 NBO Company Shares of NH Beverages: % Value 2017-2021 Table 36 LBN Brand Shares of NH Beverages: % Value 2018-2021 Table 37 Distribution of NH Beverages by Format: % Value 2016-2021 Table 38 Forecast Sales of NH Beverages by Category: Value 2021-2026 Table 39 Forecast Sales of NH Beverages by Category: % Value Growth 2021-2026 ORGANIC BEVERAGES IN UKRAINE 2021 DEVELOPMENTS Marginal sales and minimal consumer awareness of organic beverages BETTER FOR YOU PACKAGED FOOD IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS BFY reduced sugar products become more popular across numerous categories The emergence of plant-based alternatives to milk boosts interest in reduced fat dairy New launches spur consumer interest in reduced fat sauces, dressings and condiments PROSPECTS AND OPPORTUNITIES BFY reduced sugar confectionery poised to emerge strongly during the forecast period Reduced salt and reduced fat products set to become increasingly popular Rising demand for reduced fat cheese set to underpin growth in BFY reduced fat dairy CATEGORY DATA Table 40 Sales of BFY Packaged Food by Category: Value 2016-2021 Table 41 Sales of BFY Packaged Food by Category: % Value Growth 2016-2021 Table 42 NBO Company Shares of BFY Packaged Food: % Value 2017-2021 Table 43 LBN Brand Shares of BFY Packaged Food: % Value 2018-2021 Table 44 Distribution of BFY Packaged Food by Format: % Value 2016-2021 Table 45 Forecast Sales of BFY Packaged Food by Category: Value 2021-2026 Table 46 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2021-2026 FREE FROM IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS Free from meat, free from dairy benefit from boom in demand for plant-based options Spreading awareness of lactose intolerance fuels growth in sales of free from lactose Free from gluten makes more of an impact among the population of Ukraine PROSPECTS AND OPPORTUNITIES Free from dairy milk slated for a particularly strong sales performance Free from meat meat and seafood substitutes set to boom during the forecast period Free from positioning poised to become more important in various categories CATEGORY DATA Table 47 Sales of Free From by Category: Value 2016-2021 Table 48 Sales of Free From by Category: % Value Growth 2016-2021 Table 49 NBO Company Shares of Free From: % Value 2017-2021 Table 50 LBN Brand Shares of Free From: % Value 2018-2021 Table 51 Distribution of Free From by Format: % Value 2016-2021 Table 52 Forecast Sales of Free From by Category: Value 2021-2026 Table 53 Forecast Sales of Free From by Category: % Value Growth 2021-2026 FORTIFIED/FUNCTIONAL PACKAGED FOOD IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS FF dairy benefits from rising demand for products that boost immune system function The popularity of high protein products points to opportunities for fortified/functional Calming and relaxing effects join digestive benefits as key positioning in FF dairy PROSPECTS AND OPPORTUNITIES Fortification with vitamins to continue building in FF breakfast cereals and FF snack bars Fortification with omega fatty acids likely to be seen in FF vegetable and seed oil Fortification expected to be used by cow’s milk brands to compete with milk alternatives CATEGORY DATA Table 54 Sales of Fortified/Functional Packaged Food by Category: Value 2016-2021 Table 55 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2016-2021 Table 56 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2016-2021 Table 57 Key Functional Ingredients in Fortified/Functional Bread: % Value 2016-2021 Table 58 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2016-2021 Table 59 Key Functional Ingredients in Fortified/Functional Milk: % Value 2016-2021 Table 60 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2016-2021 Table 61 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2016-2021 Table 62 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2017-2021 Table 63 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2018-2021 Table 64 LBN Brand Shares of Fortified/Functional Bread: % Value 2018-2021 Table 65 Distribution of Fortified/Functional Packaged Food by Format: % Value 2016-2021 Table 66 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2021-2026 Table 67 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2021-2026 NATURALLY HEALTHY PACKAGED FOOD IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS NH dairy continues to benefit from consumer perceptions that cheese is healthy Products with a natural healthy positioning appear in a wider range of categories Naturally healthy faces stiff competition from other health and wellness categories PROSPECTS AND OPPORTUNITIES Consumers to favour products combining indulgence with naturally healthy properties Naturally healthy positioning likely to be increasingly tied to quality perceptions Naturally healthy ingredients to be used to boost demand for a wide range of products CATEGORY DATA Table 68 Sales of NH Packaged Food by Category: Value 2016-2021 Table 69 Sales of NH Packaged Food by Category: % Value Growth 2016-2021 Table 70 NBO Company Shares of NH Packaged Food: % Value 2017-2021 Table 71 LBN Brand Shares of NH Packaged Food: % Value 2018-2021 Table 72 Distribution of NH Packaged Food by Format: % Value 2016-2021 Table 73 Forecast Sales of NH Packaged Food by Category: Value 2021-2026 Table 74 Forecast Sales of NH Packaged Food by Category: % Value Growth 2021-2026 ORGANIC PACKAGED FOOD IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS Organic packaged food continues to have an inherently premium image Concerns over agricultural chemicals results in a proliferation of organic processed meat Organic baby food continues to boom as parents pay attention to their babies’ nutrition PROSPECTS AND OPPORTUNITIES Organic packaged food has strong potential due to concerns over artificial additives The launch of a national certification system set to benefit organic packaged food A more diverse competitive environment set to support the category’s development CATEGORY DATA Table 75 Sales of Organic Packaged Food by Category: Value 2016-2021 Table 76 NBO Company Shares of Organic Packaged Food: % Value 2017-2021 Table 77 LBN Brand Shares of Organic Packaged Food: % Value 2018-2021 Table 78 Distribution of Organic Packaged Food by Format: % Value 2016-2021 Table 79 Forecast Sales of Organic Packaged Food by Category: Value 2021-2026 Table 80 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2021-2026
SummaryUkraine’s health and wellness industry registered an underwhelming performance in 2021 as the COVID-19 pandemic maintained a huge influence over consumer habits and behaviours, although the situation improved to some extent over the course of the year, resulting in an improvement in growth rates across virtually all categories. Among the most important developments during the year was the reopening of Ukraine’s hospitality sector, with the availability of consumer foodservice undermining any gai... Table of ContentsHealth and Wellness in UkraineEuromonitor International February 2022 List Of Contents And Tables HEALTH AND WELLNESS IN UKRAINE EXECUTIVE SUMMARY Health and wellness in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for health and wellness? MARKET DATA Table 1 Sales of Health and Wellness by Type: Value 2016-2021 Table 2 Sales of Health and Wellness by Type: % Value Growth 2016-2021 Table 3 Sales of Health and Wellness by Category: Value 2016-2021 Table 4 Sales of Health and Wellness by Category: % Value Growth 2016-2021 Table 5 Sales of Health and Wellness by Prime Positioning: Value 2016-2021 Table 6 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021 Table 7 NBO Company Shares of Health and Wellness: % Value 2017-2021 Table 8 LBN Brand Shares of Health and Wellness: % Value 2018-2021 Table 9 Distribution of Health and Wellness by Format: % Value 2016-2021 Table 10 Distribution of Health and Wellness by Format and Category: % Value 2021 Table 11 Forecast Sales of Health and Wellness by Type: Value 2021-2026 Table 12 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026 Table 13 Forecast Sales of Health and Wellness by Category: Value 2021-2026 Table 14 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026 Table 15 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026 Table 16 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources BETTER FOR YOU BEVERAGES IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS Reduced fat chocolate-based flavoured powder drinks begins to emerge New launches direct consumer attention towards reduced sugar carbonates Health concerns over energy drinks motivate the launch of reduced sugar options PROSPECTS AND OPPORTUNITIES BFY reduced caffeine beverages expected to remain a marginal category BFY reduced sugar hot drinks set to benefit from the recent launch of new products Reduced sugar RTD tea to emerge strongly as consumer interest in RTD tea rises CATEGORY DATA Table 17 Sales of BFY Beverages by Category: Value 2016-2021 Table 18 Sales of BFY Beverages by Category: % Value Growth 2016-2021 Table 19 NBO Company Shares of BFY Beverages: % Value 2017-2021 Table 20 LBN Brand Shares of BFY Beverages: % Value 2018-2021 Table 21 Distribution of BFY Beverages by Format: % Value 2016-2021 Table 22 Forecast Sales of BFY Beverages by Category: Value 2021-2026 Table 23 Forecast Sales of BFY Beverages by Category: % Value Growth 2021-2026 FORTIFIED/FUNCTIONAL BEVERAGES IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS Immune support positioning adopted by fortified/functional soft drinks brands Demand for FF bottled water recovers as brands launch interesting new products FF carbonates poised to emerge as major players take an interest in the category PROSPECTS AND OPPORTUNITIES Immune support positioning set to remain at the core of fortified/functional marketing FF energy drinks set to benefit from recent launches FF powder concentrates poised to emerge as a mainstream category CATEGORY DATA Table 24 Sales of Fortified/Functional Beverages by Category: Value 2016-2021 Table 25 Sales of Fortified/Functional Beverages by Category: % Value Growth 2016-2021 Table 26 Key Functional Ingredients in Fortified/Functional Bottled Water: % Value 2016-2021 Table 27 Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Value 2016-2021 Table 28 NBO Company Shares of Fortified/Functional Beverages: % Value 2017-2021 Table 29 LBN Brand Shares of Fortified/Functional Beverages: % Value 2018-2021 Table 30 Distribution of Fortified/Functional Beverages by Format: % Value 2016-2021 Table 31 Forecast Sales of Fortified/Functional Beverages by Category: Value 2021-2026 Table 32 Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2021-2026 NATURALLY HEALTHY BEVERAGES IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS High prices, low awareness continue to inhibit the development of NH 100% juice NH flavoured bottled water mounts a robust recovery as new launches spur demand The adverse economic situation dampens consumer enthusiasm for NH beverages PROSPECTS AND OPPORTUNITIES Lingering fears related to COVID-19 set to continue underpinning sales NH superfruit juice set to register a strong sales uplift as demand spreads Packaged smoothies set to emerge strongly in NH fruit/vegetable juice CATEGORY DATA Table 33 Sales of NH Beverages by Category: Value 2016-2021 Table 34 Sales of NH Beverages by Category: % Value Growth 2016-2021 Table 35 NBO Company Shares of NH Beverages: % Value 2017-2021 Table 36 LBN Brand Shares of NH Beverages: % Value 2018-2021 Table 37 Distribution of NH Beverages by Format: % Value 2016-2021 Table 38 Forecast Sales of NH Beverages by Category: Value 2021-2026 Table 39 Forecast Sales of NH Beverages by Category: % Value Growth 2021-2026 ORGANIC BEVERAGES IN UKRAINE 2021 DEVELOPMENTS Marginal sales and minimal consumer awareness of organic beverages BETTER FOR YOU PACKAGED FOOD IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS BFY reduced sugar products become more popular across numerous categories The emergence of plant-based alternatives to milk boosts interest in reduced fat dairy New launches spur consumer interest in reduced fat sauces, dressings and condiments PROSPECTS AND OPPORTUNITIES BFY reduced sugar confectionery poised to emerge strongly during the forecast period Reduced salt and reduced fat products set to become increasingly popular Rising demand for reduced fat cheese set to underpin growth in BFY reduced fat dairy CATEGORY DATA Table 40 Sales of BFY Packaged Food by Category: Value 2016-2021 Table 41 Sales of BFY Packaged Food by Category: % Value Growth 2016-2021 Table 42 NBO Company Shares of BFY Packaged Food: % Value 2017-2021 Table 43 LBN Brand Shares of BFY Packaged Food: % Value 2018-2021 Table 44 Distribution of BFY Packaged Food by Format: % Value 2016-2021 Table 45 Forecast Sales of BFY Packaged Food by Category: Value 2021-2026 Table 46 Forecast Sales of BFY Packaged Food by Category: % Value Growth 2021-2026 FREE FROM IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS Free from meat, free from dairy benefit from boom in demand for plant-based options Spreading awareness of lactose intolerance fuels growth in sales of free from lactose Free from gluten makes more of an impact among the population of Ukraine PROSPECTS AND OPPORTUNITIES Free from dairy milk slated for a particularly strong sales performance Free from meat meat and seafood substitutes set to boom during the forecast period Free from positioning poised to become more important in various categories CATEGORY DATA Table 47 Sales of Free From by Category: Value 2016-2021 Table 48 Sales of Free From by Category: % Value Growth 2016-2021 Table 49 NBO Company Shares of Free From: % Value 2017-2021 Table 50 LBN Brand Shares of Free From: % Value 2018-2021 Table 51 Distribution of Free From by Format: % Value 2016-2021 Table 52 Forecast Sales of Free From by Category: Value 2021-2026 Table 53 Forecast Sales of Free From by Category: % Value Growth 2021-2026 FORTIFIED/FUNCTIONAL PACKAGED FOOD IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS FF dairy benefits from rising demand for products that boost immune system function The popularity of high protein products points to opportunities for fortified/functional Calming and relaxing effects join digestive benefits as key positioning in FF dairy PROSPECTS AND OPPORTUNITIES Fortification with vitamins to continue building in FF breakfast cereals and FF snack bars Fortification with omega fatty acids likely to be seen in FF vegetable and seed oil Fortification expected to be used by cow’s milk brands to compete with milk alternatives CATEGORY DATA Table 54 Sales of Fortified/Functional Packaged Food by Category: Value 2016-2021 Table 55 Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2016-2021 Table 56 Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Value 2016-2021 Table 57 Key Functional Ingredients in Fortified/Functional Bread: % Value 2016-2021 Table 58 Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Value 2016-2021 Table 59 Key Functional Ingredients in Fortified/Functional Milk: % Value 2016-2021 Table 60 Key Functional Ingredients in Fortified/Functional Sweet Biscuits: % Value 2016-2021 Table 61 Sales of Fortified/Functional Yoghurt by Standard Fat vs Reduced Fat: % Value 2016-2021 Table 62 NBO Company Shares of Fortified/Functional Packaged Food: % Value 2017-2021 Table 63 LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2018-2021 Table 64 LBN Brand Shares of Fortified/Functional Bread: % Value 2018-2021 Table 65 Distribution of Fortified/Functional Packaged Food by Format: % Value 2016-2021 Table 66 Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2021-2026 Table 67 Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2021-2026 NATURALLY HEALTHY PACKAGED FOOD IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS NH dairy continues to benefit from consumer perceptions that cheese is healthy Products with a natural healthy positioning appear in a wider range of categories Naturally healthy faces stiff competition from other health and wellness categories PROSPECTS AND OPPORTUNITIES Consumers to favour products combining indulgence with naturally healthy properties Naturally healthy positioning likely to be increasingly tied to quality perceptions Naturally healthy ingredients to be used to boost demand for a wide range of products CATEGORY DATA Table 68 Sales of NH Packaged Food by Category: Value 2016-2021 Table 69 Sales of NH Packaged Food by Category: % Value Growth 2016-2021 Table 70 NBO Company Shares of NH Packaged Food: % Value 2017-2021 Table 71 LBN Brand Shares of NH Packaged Food: % Value 2018-2021 Table 72 Distribution of NH Packaged Food by Format: % Value 2016-2021 Table 73 Forecast Sales of NH Packaged Food by Category: Value 2021-2026 Table 74 Forecast Sales of NH Packaged Food by Category: % Value Growth 2021-2026 ORGANIC PACKAGED FOOD IN UKRAINE KEY DATA FINDINGS 2021 DEVELOPMENTS Organic packaged food continues to have an inherently premium image Concerns over agricultural chemicals results in a proliferation of organic processed meat Organic baby food continues to boom as parents pay attention to their babies’ nutrition PROSPECTS AND OPPORTUNITIES Organic packaged food has strong potential due to concerns over artificial additives The launch of a national certification system set to benefit organic packaged food A more diverse competitive environment set to support the category’s development CATEGORY DATA Table 75 Sales of Organic Packaged Food by Category: Value 2016-2021 Table 76 NBO Company Shares of Organic Packaged Food: % Value 2017-2021 Table 77 LBN Brand Shares of Organic Packaged Food: % Value 2018-2021 Table 78 Distribution of Organic Packaged Food by Format: % Value 2016-2021 Table 79 Forecast Sales of Organic Packaged Food by Category: Value 2021-2026 Table 80 Forecast Sales of Organic Packaged Food by Category: % Value Growth 2021-2026
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