Summary

Saudi Arabia biscuit market is anticipated to grow at a formidable CAGR during the forecast period. Rising trend of healthy snacking and increasing number of biscuit varieties are expected to propel the growth of Saudi Arabia biscuit market through 2027. Biscuits are also considered a potential gifting option since they are available in attractive packaging during festive seasons and special occasions, contributing to their significant demand. Besides, an increasing number of biscuit options with enhanced taste and flavors introduced by the market players are driving the demand for Saudi Arabia biscuit market during the forecast period. The COVID-19 propelled the demand for biscuits as consumers started to work from home and biscuits served them as a convenient snack option, which in turn, fueled the growth of Saudi Arabia biscuit market. However, an increasing number of healthy, savory and sweet snack options could hamper the demand for biscuits. Besides, sweet biscuits are high in calories and fats that make them an unhealthy snack for people suffering from lifestyle disorders. Thus, the increasing prevalence of diabetes, obesity, and heart disorders and rising health awareness for health could dampen the demand for biscuits, which could restrict the growth of Saudi Arabia biscuit market.
The Saudi Arabia biscuit market is segmented based on type, packaging, distribution channel, company and region. Based on type, the market can be divided into crackers & savory biscuits and sweet biscuits. The sweet biscuits segment is expected to hold the largest market share in Saudi Arabia biscuit market due to their immense popularity and a broad number of varieties. Children and teenagers prefer sweet biscuits to satiate their sugar cravings, contributing to their widespread adoption. Amongst the sweet biscuit segment, cookies remain the most preferred option. On the basis of distribution channel, the Saudi Arabia biscuit market is segmented into supermarkets/hypermarkets, convenience stores, specialist retailers, online and others. Online segment is expected to register the highest growth during the forecast period due to the increasing number of online channels providing a large variety of biscuits and cookies as well as an added convenience for consumers with doorstep delivery.
Mondelez AMEA, The Kellogg Company, Britannia Industries Limited, Food Manufacturers Co FMC (Ulker), Gandour, International Foodstuffs Co (IFFCO), National Biscuits Confectionery Co. Ltd., National food Company-Americana Cake, Deemah United Food Industries Corp.LTD.CO, Al Wefag Trading & Manufacturing (Haweek) and others are some of the major players dominating the Saudi Arabia biscuit market. Top players in the biscuit industry are introducing new and healthy products for consumers as well as developing technologies to increase the shelf-life of biscuits to stay ahead in the Saudi Arabia biscuit market.
Years considered for this report:
Historical Years: 2017-2020
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2023-2027
Objective of the Study:
• To analyze and estimate the market size of Saudi Arabia biscuit market from 2017 to 2021.
• To estimate and forecast the market size of Saudi Arabia biscuit market from 2022 to 2027 and growth rate until 2027.
• To classify and forecast Saudi Arabia biscuit market based on type, packaging, distribution channel, company, and regional distribution.
• To identify dominant region or segment in the Saudi Arabia biscuit market.
• To identify drivers and challenges for Saudi Arabia biscuit market.
• To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Saudi Arabia biscuit market.
• To conduct pricing analysis in the Saudi Arabia biscuit market.
• To identify and analyze the profile of leading players operating in Saudi Arabia biscuit market.
• To identify key sustainable strategies adopted by market players in Saudi Arabia biscuit market.
TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of manufacturers across the globe. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the manufacturers which could not be identified due to the limitations of secondary research. TechSci Research analyzed the manufacturers, distribution channels and presence of all major players across the globe.
TechSci Research calculated the market size of Saudi Arabia biscuit market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.
Key Target Audience:
• Biscuit manufacturers/ suppliers/ distributors
• Market research and consulting firms
• Government bodies such as regulating authorities and policy makers
• Organizations, forums and alliances related to biscuit
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.
Report Scope:
In this report, Saudi Arabia biscuit market has been segmented into following categories, in addition to the industry trends which have also been detailed below:
• Saudi Arabia Biscuit Market, By Type:
o Crackers & Savoury Biscuits
 Plain
 Flavored
o Sweet Biscuits
 Plain Biscuits
 Cookies
 Sandwich Biscuits
 Chocolate-coated Biscuits
 Other
• Saudi Arabia Biscuit Market, By Packaging:
o Pouches/Packets
o Boxes
o Cans/Jars
o Others
• Saudi Arabia Biscuit Market, By Distribution Channel:
o Supermarkets/Hypermarkets
o Convenience Stores
o Specialist Retailers
o Online
o Others
• Saudi Arabia Biscuit Market, By Region:
o Central
o Eastern
o Western
o Rest of Saudi Arabia

Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in Saudi Arabia biscuit market.
Available Customizations:
With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:
Company Information
• Detailed analysis and profiling of additional market players (up to five).

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