Summary

Global Application Platform Market 2024-2028
The application platform market is forecasted to grow by USD 5.67 bn during 2023-2028, accelerating at a CAGR of 6.34% during the forecast period. The report on the application platform market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the growing popularity of cloud-based services, the rapid development of the mobile application ecosystem, and increasing capital investment in application development for mobile and web.
Technavio's application platform market is segmented as below:
By Deployment
• On-premises
• aPaaS
By End-user
• Large enterprises
• SMEs
By Geographical Landscape
• North America
• Europe
• APAC
• South America
• Middle East and Africa
This study identifies the emergence of low-code application platforms as one of the prime reasons driving the application platform market growth during the next few years. Also, innovations in application platforms and a growing number of acquisitions and partnerships among vendors will lead to sizable demand in the market.
The report on the application platform market covers the following areas:
• Application platform market sizing
• Application platform market forecast
• Application platform market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading application platform market vendors that include Adobe Inc., Alphabet Inc., Amazon.com Inc., Appian Corp., Betty Blocks BV, BMC Software Inc., Caucho Technology Inc, Cisco Systems Inc., GigaSpaces, Hewlett Packard Enterprise Co., Hitachi Ltd., International Business Machines Corp., Microsoft Corp., Open Text Corp., Oracle Corp., Salesforce Inc., SAP SE, Siemens AG, VANTIQ Inc., Wipro Ltd., Zerone Consulting Pvt. Ltd., and Akamai Technologies Inc.. Also, the application platform market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors. For further information on this report, please visit - https://www.technavio.com/report/application-platform-market-industry-analysis
The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources through an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

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Table of Contents

- 1 Executive Summary
o 1.1 Market overview
o Exhibit 01: Executive Summary - Chart on Market Overview
o Exhibit 02: Executive Summary - Data Table on Market Overview
o Exhibit 03: Executive Summary - Chart on Global Market Characteristics
o Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
o Exhibit 05: Executive Summary - Chart on Market Segmentation by Deployment
o Exhibit 06: Executive Summary - Chart on Market Segmentation by End-user
o Exhibit 07: Executive Summary - Chart on Incremental Growth
o Exhibit 08: Executive Summary - Data Table on Incremental Growth
o Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
- 2 Market Landscape
o 2.1 Market ecosystem
o Exhibit 10: Parent market
o Exhibit 11: Market Characteristics
- 3 Market Sizing
o 3.1 Market definition
o Exhibit 12: Offerings of vendors included in the market definition
o 3.2 Market segment analysis
o Exhibit 13: Market segments
o 3.3 Market size 2023
o 3.4 Market outlook: Forecast for 2023-2028
o Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
o Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
o Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
o Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
- 4 Historic Market Size
o 4.1 Global Application Platform market 2018 - 2022
o Exhibit 18: Historic Market Size - Data Table on global application platform market 2018 - 2022 ($ billion)
o 4.2 Deployment Segment Analysis 2018 - 2022
o Exhibit 19: Historic Market Size - Deployment Segment 2018 - 2022 ($ billion)
o 4.3 End-user Segment Analysis 2018 - 2022
o Exhibit 20: Historic Market Size - End-user Segment 2018 - 2022 ($ billion)
o 4.4 Geography Segment Analysis 2018 - 2022
o Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
o 4.5 Country Segment Analysis 2018 - 2022
o Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
- 5 Five Forces Analysis
o 5.1 Five forces summary
o Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
o 5.2 Bargaining power of buyers
o Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
o 5.3 Bargaining power of suppliers
o Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
o 5.4 Threat of new entrants
o Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
o 5.5 Threat of substitutes
o Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
o 5.6 Threat of rivalry
o Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
o 5.7 Market condition
o Exhibit 29: Chart on Market condition - Five forces 2023 and 2028
- 6 Market Segmentation by Deployment
o 6.1 Market segments
o Exhibit 30: Chart on Deployment - Market share 2023-2028 (%)
o Exhibit 31: Data Table on Deployment - Market share 2023-2028 (%)
o 6.2 Comparison by Deployment
o Exhibit 32: Chart on Comparison by Deployment
o Exhibit 33: Data Table on Comparison by Deployment
o 6.3 On-premises - Market size and forecast 2023-2028
o Exhibit 34: Chart on On-premises - Market size and forecast 2023-2028 ($ billion)
o Exhibit 35: Data Table on On-premises - Market size and forecast 2023-2028 ($ billion)
o Exhibit 36: Chart on On-premises - Year-over-year growth 2023-2028 (%)
o Exhibit 37: Data Table on On-premises - Year-over-year growth 2023-2028 (%)
o 6.4 aPaaS - Market size and forecast 2023-2028
o Exhibit 38: Chart on aPaaS - Market size and forecast 2023-2028 ($ billion)
o Exhibit 39: Data Table on aPaaS - Market size and forecast 2023-2028 ($ billion)
o Exhibit 40: Chart on aPaaS - Year-over-year growth 2023-2028 (%)
o Exhibit 41: Data Table on aPaaS - Year-over-year growth 2023-2028 (%)
o 6.5 Market opportunity by Deployment
o Exhibit 42: Market opportunity by Deployment ($ billion)
o Exhibit 43: Data Table on Market opportunity by Deployment ($ billion)
- 7 Market Segmentation by End-user
o 7.1 Market segments
o Exhibit 44: Chart on End-user - Market share 2023-2028 (%)
o Exhibit 45: Data Table on End-user - Market share 2023-2028 (%)
o 7.2 Comparison by End-user
o Exhibit 46: Chart on Comparison by End-user
o Exhibit 47: Data Table on Comparison by End-user
o 7.3 Large enterprises - Market size and forecast 2023-2028
o Exhibit 48: Chart on Large enterprises - Market size and forecast 2023-2028 ($ billion)
o Exhibit 49: Data Table on Large enterprises - Market size and forecast 2023-2028 ($ billion)
o Exhibit 50: Chart on Large enterprises - Year-over-year growth 2023-2028 (%)
o Exhibit 51: Data Table on Large enterprises - Year-over-year growth 2023-2028 (%)
o 7.4 SMEs - Market size and forecast 2023-2028
o Exhibit 52: Chart on SMEs - Market size and forecast 2023-2028 ($ billion)
o Exhibit 53: Data Table on SMEs - Market size and forecast 2023-2028 ($ billion)
o Exhibit 54: Chart on SMEs - Year-over-year growth 2023-2028 (%)
o Exhibit 55: Data Table on SMEs - Year-over-year growth 2023-2028 (%)
o 7.5 Market opportunity by End-user
o Exhibit 56: Market opportunity by End-user ($ billion)
o Exhibit 57: Data Table on Market opportunity by End-user ($ billion)
- 8 Customer Landscape
o 8.1 Customer landscape overview
o Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 9 Geographic Landscape
o 9.1 Geographic segmentation
o Exhibit 59: Chart on Market share By Geographical Landscape 2023-2028 (%)
o Exhibit 60: Data Table on Market share By Geographical Landscape 2023-2028 (%)
o 9.2 Geographic comparison
o Exhibit 61: Chart on Geographic comparison
o Exhibit 62: Data Table on Geographic comparison
o 9.3 North America - Market size and forecast 2023-2028
o Exhibit 63: Chart on North America - Market size and forecast 2023-2028 ($ billion)
o Exhibit 64: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
o Exhibit 65: Chart on North America - Year-over-year growth 2023-2028 (%)
o Exhibit 66: Data Table on North America - Year-over-year growth 2023-2028 (%)
o 9.4 Europe - Market size and forecast 2023-2028
o Exhibit 67: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
o Exhibit 68: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
o Exhibit 69: Chart on Europe - Year-over-year growth 2023-2028 (%)
o Exhibit 70: Data Table on Europe - Year-over-year growth 2023-2028 (%)
o 9.5 APAC - Market size and forecast 2023-2028
o Exhibit 71: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
o Exhibit 72: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
o Exhibit 73: Chart on APAC - Year-over-year growth 2023-2028 (%)
o Exhibit 74: Data Table on APAC - Year-over-year growth 2023-2028 (%)
o 9.6 South America - Market size and forecast 2023-2028
o Exhibit 75: Chart on South America - Market size and forecast 2023-2028 ($ billion)
o Exhibit 76: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
o Exhibit 77: Chart on South America - Year-over-year growth 2023-2028 (%)
o Exhibit 78: Data Table on South America - Year-over-year growth 2023-2028 (%)
o 9.7 Middle East and Africa - Market size and forecast 2023-2028
o Exhibit 79: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
o Exhibit 80: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
o Exhibit 81: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
o Exhibit 82: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
o 9.8 US - Market size and forecast 2023-2028
o Exhibit 83: Chart on US - Market size and forecast 2023-2028 ($ billion)
o Exhibit 84: Data Table on US - Market size and forecast 2023-2028 ($ billion)
o Exhibit 85: Chart on US - Year-over-year growth 2023-2028 (%)
o Exhibit 86: Data Table on US - Year-over-year growth 2023-2028 (%)
o 9.9 Germany - Market size and forecast 2023-2028
o Exhibit 87: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
o Exhibit 88: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
o Exhibit 89: Chart on Germany - Year-over-year growth 2023-2028 (%)
o Exhibit 90: Data Table on Germany - Year-over-year growth 2023-2028 (%)
o 9.10 China - Market size and forecast 2023-2028
o Exhibit 91: Chart on China - Market size and forecast 2023-2028 ($ billion)
o Exhibit 92: Data Table on China - Market size and forecast 2023-2028 ($ billion)
o Exhibit 93: Chart on China - Year-over-year growth 2023-2028 (%)
o Exhibit 94: Data Table on China - Year-over-year growth 2023-2028 (%)
o 9.11 UK - Market size and forecast 2023-2028
o Exhibit 95: Chart on UK - Market size and forecast 2023-2028 ($ billion)
o Exhibit 96: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
o Exhibit 97: Chart on UK - Year-over-year growth 2023-2028 (%)
o Exhibit 98: Data Table on UK - Year-over-year growth 2023-2028 (%)
o 9.12 Australia - Market size and forecast 2023-2028
o Exhibit 99: Chart on Australia - Market size and forecast 2023-2028 ($ billion)
o Exhibit 100: Data Table on Australia - Market size and forecast 2023-2028 ($ billion)
o Exhibit 101: Chart on Australia - Year-over-year growth 2023-2028 (%)
o Exhibit 102: Data Table on Australia - Year-over-year growth 2023-2028 (%)
o 9.13 Market opportunity By Geographical Landscape
o Exhibit 103: Market opportunity By Geographical Landscape ($ billion)
o Exhibit 104: Data Tables on Market opportunity By Geographical Landscape ($ billion)
- 10 Drivers, Challenges, and Trends
o 10.1 Market drivers
o 10.2 Market challenges
o 10.3 Impact of drivers and challenges
o Exhibit 105: Impact of drivers and challenges in 2023 and 2028
o 10.4 Market trends
- 11 Vendor Landscape
o 11.1 Overview
o 11.2 Vendor landscape
o Exhibit 106: Overview on Criticality of inputs and Factors of differentiation
o 11.3 Landscape disruption
o Exhibit 107: Overview on factors of disruption
o 11.4 Industry risks
o Exhibit 108: Impact of key risks on business
- 12 Vendor Analysis
o 12.1 Vendors covered
o Exhibit 109: Vendors covered
o 12.2 Market positioning of vendors
o Exhibit 110: Matrix on vendor position and classification
o 12.3 Adobe Inc.
o Exhibit 111: Adobe Inc. - Overview
o Exhibit 112: Adobe Inc. - Business segments
o Exhibit 113: Adobe Inc. - Key offerings
o Exhibit 114: Adobe Inc. - Segment focus
o 12.4 Akamai Technologies Inc.
o Exhibit 115: Akamai Technologies Inc. - Overview
o Exhibit 116: Akamai Technologies Inc. - Business segments
o Exhibit 117: Akamai Technologies Inc. - Key news
o Exhibit 118: Akamai Technologies Inc. - Key offerings
o Exhibit 119: Akamai Technologies Inc. - Segment focus
o 12.5 Alphabet Inc.
o Exhibit 120: Alphabet Inc. - Overview
o Exhibit 121: Alphabet Inc. - Business segments
o Exhibit 122: Alphabet Inc. - Key news
o Exhibit 123: Alphabet Inc. - Key offerings
o Exhibit 124: Alphabet Inc. - Segment focus
o 12.6 Appian Corp.
o Exhibit 125: Appian Corp. - Overview
o Exhibit 126: Appian Corp. - Product / Service
o Exhibit 127: Appian Corp. - Key news
o Exhibit 128: Appian Corp. - Key offerings
o 12.7 Betty Blocks BV
o Exhibit 129: Betty Blocks BV - Overview
o Exhibit 130: Betty Blocks BV - Product / Service
o Exhibit 131: Betty Blocks BV - Key offerings
o 12.8 BMC Software Inc.
o Exhibit 132: BMC Software Inc. - Overview
o Exhibit 133: BMC Software Inc. - Product / Service
o Exhibit 134: BMC Software Inc. - Key offerings
o 12.9 Cisco Systems Inc.
o Exhibit 135: Cisco Systems Inc. - Overview
o Exhibit 136: Cisco Systems Inc. - Business segments
o Exhibit 137: Cisco Systems Inc. - Key news
o Exhibit 138: Cisco Systems Inc. - Key offerings
o Exhibit 139: Cisco Systems Inc. - Segment focus
o 12.10 GigaSpaces
o Exhibit 140: GigaSpaces - Overview
o Exhibit 141: GigaSpaces - Product / Service
o Exhibit 142: GigaSpaces - Key offerings
o 12.11 International Business Machines Corp.
o Exhibit 143: International Business Machines Corp. - Overview
o Exhibit 144: International Business Machines Corp. - Business segments
o Exhibit 145: International Business Machines Corp. - Key news
o Exhibit 146: International Business Machines Corp. - Key offerings
o Exhibit 147: International Business Machines Corp. - Segment focus
o 12.12 Microsoft Corp.
o Exhibit 148: Microsoft Corp. - Overview
o Exhibit 149: Microsoft Corp. - Business segments
o Exhibit 150: Microsoft Corp. - Key news
o Exhibit 151: Microsoft Corp. - Key offerings
o Exhibit 152: Microsoft Corp. - Segment focus
o 12.13 Open Text Corp.
o Exhibit 153: Open Text Corp. - Overview
o Exhibit 154: Open Text Corp. - Product / Service
o Exhibit 155: Open Text Corp. - Key news
o Exhibit 156: Open Text Corp. - Key offerings
o 12.14 Oracle Corp.
o Exhibit 157: Oracle Corp. - Overview
o Exhibit 158: Oracle Corp. - Business segments
o Exhibit 159: Oracle Corp. - Key news
o Exhibit 160: Oracle Corp. - Key offerings
o Exhibit 161: Oracle Corp. - Segment focus
o 12.15 Salesforce Inc.
o Exhibit 162: Salesforce Inc. - Overview
o Exhibit 163: Salesforce Inc. - Product / Service
o Exhibit 164: Salesforce Inc. - Key news
o Exhibit 165: Salesforce Inc. - Key offerings
o 12.16 SAP SE
o Exhibit 166: SAP SE - Overview
o Exhibit 167: SAP SE - Business segments
o Exhibit 168: SAP SE - Key news
o Exhibit 169: SAP SE - Key offerings
o Exhibit 170: SAP SE - Segment focus
o 12.17 Siemens AG
o Exhibit 171: Siemens AG - Overview
o Exhibit 172: Siemens AG - Business segments
o Exhibit 173: Siemens AG - Key news
o Exhibit 174: Siemens AG - Key offerings
o Exhibit 175: Siemens AG - Segment focus
- 13 Appendix
o 13.1 Scope of the report
o 13.2 Inclusions and exclusions checklist
o Exhibit 176: Inclusions checklist
o Exhibit 177: Exclusions checklist
o 13.3 Currency conversion rates for US$
o Exhibit 178: Currency conversion rates for US$
o 13.4 Research methodology
o Exhibit 179: Research methodology
o Exhibit 180: Validation techniques employed for market sizing
o Exhibit 181: Information sources
o 13.5 List of abbreviations
o Exhibit 182: List of abbreviations