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緑茶市場レポート:タイプ別(緑茶ティーバッグ、緑茶インスタントミックス、アイス緑茶、ルーズリーフ、カプセル、その他)、フレーバー別(レモン、アロエベラ、シナモン、バニラ、ワイルドベリー、ジャスミン、バジル、その他)、流通チャネル別(スーパーマーケット・ハイパーマーケット、専門店、コンビニエンスストア、オンラインストア、その他)、地域別 2024-2032


Green Tea Market Report by Type (Green Tea Bags, Green Tea Instant Mixes, Iced Green Tea, Loose Leaf, Capsules, and Others), Flavour (Lemon, Aloe Vera, Cinnamon, Vanilla, Wild Berry, Jasmin, Basil, and Others), Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Convenience Stores, Online Stores, and Others), and Region 2024-2032

世界の緑茶市場規模は2023年に161億米ドルに達した。今後、IMARC Groupは、2024年から2032年にかけて5.8%の成長率(CAGR)を示し、2032年までに272億米ドルに達すると予測している。市場は、健康とウェルネスのト... もっと見る

 

 

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サマリー

世界の緑茶市場規模は2023年に161億米ドルに達した。今後、IMARC Groupは、2024年から2032年にかけて5.8%の成長率(CAGR)を示し、2032年までに272億米ドルに達すると予測している。市場は、健康とウェルネスのトレンドの台頭、緑茶の効能に対する消費者の意識の高まり、製品提供における最近の技術革新、茶文化の急速なグローバル化、可処分所得の増加などに牽引されて急成長している。

緑茶市場の動向
健康とウェルネスの新たなトレンド

消費者は食生活の選択とそれが健康全般に与える影響について、ますます意識するようになっている。これに伴い、脳機能を改善し、体重減少を助け、心臓病のリスクを低減し、ある種の癌のリスクを低下させる抗酸化物質や生物活性化合物を豊富に含む緑茶の普及が市場の成長を後押ししている。さらに、消費者がコーヒーや紅茶のような伝統的な飲料を緑茶で代用するよう促している健康的な生活へのシフトが進行していることも、市場の成長を後押ししている。さらに、肥満や糖尿病などの生活習慣病の流行が拡大しており、消費者が緑茶のような健康的な代替品を選ぶようになっていることも、市場に明るい見通しをもたらしている。

緑茶の効能に対する消費者の意識の高まり

科学的研究、メディア報道、マーケティング活動によって、緑茶の健康効果に対する認識が高まっていることが、市場の成長を後押ししている。これに伴い、脳機能の改善、特定の癌のリスクを低下させる抗酸化物質、代謝率の上昇、心血管疾患のリスク低減など、緑茶の潜在的な健康効果を強調する研究が増加しており、市場の成長を後押ししている。さらに、潜在的な健康効果に関する情報は、健康ブログ、ウェルネス雑誌、ソーシャル・メディア・プラットフォームを通じて広く流布され、一般の人々にとってより身近なものとなっている。これに加えて、緑茶メーカーによる積極的なマーケティング・キャンペーンが、緑茶の自然で健康促進的な側面を強調することが多く、市場の成長を後押ししている。

製品提供における最近のイノベーション

レモン、ハチミツ、ミント、ジャスミンなど、さまざまな天然フレーバーの導入など、製品提供における最近のイノベーションが市場の成長を後押ししている。さらに、外出が多く、多忙なライフスタイルに合った健康的な飲料を探している消費者に利便性と入手しやすさを提供する、すぐに飲める(RTD)緑茶飲料の開発が市場の成長を支えている。さらに、加糖・無糖の緑茶や緑茶ベースのエナジードリンクなど、革新的な製品の登場も市場成長にプラスの影響を与えている。このほか、健康と美容の分野で緑茶入り製品が広く利用されていることも成長を促す要因となっている。さらに、環境にやさしく倫理的に生産された商品に対する需要の高まりに対応するため、有機栽培や持続可能な方法で生産された緑茶製品が開発されていることも、市場の成長を後押ししている。

茶文化の急速なグローバル化

世界的な旅行者の増加、文化交流、欧米諸国におけるアジア系ディアスポラの影響など、いくつかの要因による茶文化のグローバル化が市場成長を後押ししている。お茶を飲む習慣を含む新しい食品・飲料(F&B)の伝統に触れる機会が増えたことで、以前はあまり一般的でなかった地域でも緑茶に対する評価が高まり、緑茶が採用されるようになったことが、市場の成長を支えている。さらに、さまざまな種類の緑茶を提供し、消費者にその多様な風味と形態を紹介する専門店やカフェの数が増加していることも、市場成長の起爆剤となっている。さらに、映画、テレビ、ソーシャルメディアなどの媒体を通じてアジアのポップカルチャーの存在感が増していることが、緑茶に対する幅広い受容と好奇心をもたらし、市場成長を後押ししている。

可処分所得の増加

可処分所得の増加により、より多くの人々が緑茶のような高級飲料を含む非必需品に費やす財源をより多く持てるようになり、市場の成長を後押ししている。さらに、急速な経済成長により、伝統的に茶を消費してきた地域で中間層が急増していることも、市場の成長を支えている。加えて、消費者がより高いステータスを示す製品や健康上のメリットがあると認識される製品を求めるようになり、高級緑茶へのシフトが進んでいることも、市場成長にプラスの影響を与えている。さらに、可処分所得の増加により、消費者は有機茶や輸入茶を含むさまざまな種類の緑茶を試してみることができる。

緑茶業界のセグメンテーション
IMARC Groupは、2024年から2032年までの世界、地域、国レベルの予測とともに、市場各セグメントにおける主要トレンドの分析を提供しています。当レポートでは、市場をタイプ、フレーバー、流通チャネルに基づいて分類しています。

タイプ別内訳
緑茶ティーバッグ
緑茶インスタントミックス
アイス緑茶
ルーズリーフ
カプセル
その他

市場シェアの大半を占める緑茶ティーバッグ

本レポートでは、市場をタイプ別に詳細に分類・分析している。これには、緑茶ティーバッグ、緑茶インスタントミックス、アイス緑茶、ルーズリーフ、カプセル、その他が含まれる。報告書によると、緑茶ティーバッグが最大のセグメントを占めている。

フレーバー別内訳:

レモン
アロエベラ
シナモン
バニラ
ワイルドベリー
ジャスミン
バジル
その他

レモンが業界トップシェア

本レポートでは、フレーバーに基づく市場の詳細な分類と分析も行っている。これにはレモン、アロエベラ、シナモン、バニラ、ワイルドベリー、ジャスミン、バジルなどが含まれる。レポートによると、レモンが最大の市場シェアを占めている。

流通チャネル別内訳:

スーパーマーケットとハイパーマーケット
専門店
コンビニエンスストア
オンラインストア
その他

スーパーマーケットとハイパーマーケットが主要市場セグメント

本レポートでは、流通チャネル別に市場を詳細に分類・分析している。これにはスーパーマーケットとハイパーマーケット、専門店、コンビニエンスストア、オンラインストア、その他が含まれる。報告書によると、スーパーマーケットとハイパーマーケットが最大のセグメントを占めている。

地域別内訳
アジア太平洋
北米
ヨーロッパ
中東・アフリカ
中南米

アジア太平洋地域が市場をリードし、緑茶市場で最大のシェアを占める

この市場調査報告書は、アジア太平洋、北米、ヨーロッパ、中東・アフリカ、中南米を含むすべての主要地域市場の包括的な分析も提供している。それによると、アジア太平洋地域が最大の市場シェアを占めている。

この市場調査報告書は、競争環境の包括的な分析を提供しています。また、すべての主要企業の詳細なプロフィールも提供している。同市場の主要企業には以下のようなものがある:

アモーレパシフィック社
アリゾナ・ビバレッジ・カンパニー
アソシエイテッド・ブリティッシュ・フーズLLC
コカ・コーラ社
タタ・グローバル・ビバレッジズ
ユニリーバ
ケープナチュラルティープロダクツ
セレスティアル・シーズニングス
フィンレイズ・ビバレッジズ
フロンティアナチュラルプロダクツ協同組合
ハンブルデンハーブス
ハンコックティー
オネストティー社
伊藤園
キリンビバレッジ
メトロポリタンティーカンパニー
ノーザン・ティー・マーチャンツ・リミテッド
ヌミ・オーガニック・ティー
オイシグループ
オレゴンチャイ社
ヨギティー

本レポートで回答した主な質問

1.2023年の世界の緑茶市場規模は?
2.2024-2032年の世界の緑茶市場の予想成長率は?
3.COVID-19が世界の緑茶市場に与えた影響は?
4.世界の緑茶市場を牽引する主な要因は?
5.世界の緑茶市場のタイプ別内訳は?
6.フレーバーに基づく世界の緑茶市場の内訳は?
7.緑茶の世界市場の流通チャネル別の内訳は?
8.世界の緑茶市場における主要地域は?
9.世界の緑茶市場における主要プレイヤー/企業は?

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目次

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Green Tea Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Type
5.5 Market Breakup by Flavour
5.6 Market Breakup by Distribution Channel
5.7 Market Breakup by Region
5.8 Market Forecast
6 Market Breakup by Type
6.1 Green Tea Bags
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Green Tea Instant Mixes
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Iced Green Tea
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Loose Leaf
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Capsules
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Others
6.6.1 Market Trends
6.6.2 Market Forecast
7 Market Breakup by Flavour
7.1 Lemon
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Aloe Vera
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Cinnamon
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Vanilla
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Wild Berry
7.5.1 Market Trends
7.5.2 Market Forecast
7.6 Jasmin
7.6.1 Market Trends
7.6.2 Market Forecast
7.7 Basil
7.7.1 Market Trends
7.7.2 Market Forecast
7.8 Others
7.8.1 Market Trends
7.8.2 Market Forecast
8 Market Breakup by Distribution Channel
8.1 Supermarkets and Hypermarkets
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Specialty Stores
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Convenience Stores
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Online Stores
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by Region
9.1 Asia Pacific
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 North America
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Europe
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Middle East and Africa
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Latin America
9.5.1 Market Trends
9.5.2 Market Forecast
10 Global Green Tea Industry: SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Global Green Tea Industry: Value Chain Analysis
11.1 Overview
11.2 Producers
11.3 Processing
11.4 Trade
11.5 Manufacturers
11.6 Retail
11.7 Consumers
12 Global Green Tea Industry: Porters Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Global Green Tea Industry: Price Analysis
13.1 Price Indicators
13.2 Price Structure
13.3 Margin Analysis
14 Green Tea Manufacturing Process
14.1 Product Overview
14.2 Raw Material Requirements
14.3 Manufacturing Process
14.4 Key Success and Risk Factors
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 AMORE Pacific Corp
15.3.2 Arizona Beverage Company
15.3.3 Associated British Foods LLC
15.3.4 The Coca-Cola Company
15.3.5 Tata Global Beverages
15.3.6 Unilever
15.3.7 Cape Natural Tea Products
15.3.8 Celestial Seasonings
15.3.9 Finlays Beverages Ltd.
15.3.10 Frontier Natural Products Co-Op.
15.3.11 Hambleden Herbs
15.3.12 Hankook Tea
15.3.13 Honest Tea, Inc.
15.3.14 ITO EN
15.3.15 Kirin Beverage Corp.
15.3.16 Metropolitan Tea Company
15.3.17 Northern Tea Merchants Ltd
15.3.18 Numi Organic Tea
15.3.19 Oishi Group Plc.
15.3.20 Oregon Chai Inc.
15.3.21 Yogi Tea
List of Figures
Figure 1: Global: Green Tea Market: Major Drivers and Challenges
Figure 2: Global: Green Tea Market: Sales Value (in Billion US$), 2018-2023
Figure 3: Global: Green Tea Market: Breakup by Type (in %), 2023
Figure 4: Global: Green Tea Market: Breakup by Flavour (in %), 2023
Figure 5: Global: Green Tea Market: Breakup by Distribution Channel (in %), 2023
Figure 6: Global: Green Tea Market: Breakup by Region (in %), 2023
Figure 7: Global: Green Tea Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 8: Global: Green Tea Industry: SWOT Analysis
Figure 9: Global: Green Tea Industry: Value Chain Analysis
Figure 10: Global: Green Tea Industry: Porter’s Five Forces Analysis
Figure 11: Global: Green Tea (Green Tea Bags) Market: Sales Value (in Million US$), 2018 & 2023
Figure 12: Global: Green Tea (Green Tea Bags) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 13: Global: Green Tea (Green Tea Instant Mixes) Market: Sales Value (in Million US$), 2018 & 2023
Figure 14: Global: Green Tea (Green Tea Instant Mixes) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 15: Global: Green Tea (Iced Green Tea) Market: Sales Value (in Million US$), 2018 & 2023
Figure 16: Global: Green Tea (Iced Green Tea) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 17: Global: Green Tea (Loose Leaf) Market: Sales Value (in Million US$), 2018 & 2023
Figure 18: Global: Green Tea (Loose Leaf) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 19: Global: Green Tea (Capsules) Market: Sales Value (in Million US$), 2018 & 2023
Figure 20: Global: Green Tea (Capsules) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 21: Global: Green Tea (Other Types) Market: Sales Value (in Million US$), 2018 & 2023
Figure 22: Global: Green Tea (Other Types) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 23: Global: Green Tea (Lemon) Market: Sales Value (in Million US$), 2018 & 2023
Figure 24: Global: Green Tea (Lemon) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 25: Global: Green Tea (Aloe Vera) Market: Sales Value (in Million US$), 2018 & 2023
Figure 26: Global: Green Tea (Aloe Vera) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 27: Global: Green Tea (Cinnamon) Market: Sales Value (in Million US$), 2018 & 2023
Figure 28: Global: Green Tea (Cinnamon) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 29: Global: Green Tea (Vanilla) Market: Sales Value (in Million US$), 2018 & 2023
Figure 30: Global: Green Tea (Vanilla) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 31: Global: Green Tea (Wild Berry) Market: Sales Value (in Million US$), 2018 & 2023
Figure 32: Global: Green Tea (Wild Berry) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 33: Global: Green Tea (Jasmin) Market: Sales Value (in Million US$), 2018 & 2023
Figure 34: Global: Green Tea (Jasmin) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 35: Global: Green Tea (Basil) Market: Sales Value (in Million US$), 2018 & 2023
Figure 36: Global: Green Tea (Basil) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 37: Global: Green Tea (Other Flavours) Market: Sales Value (in Million US$), 2018 & 2023
Figure 38: Global: Green Tea (Other Flavours) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 39: Global: Green Tea Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2018 & 2023
Figure 40: Global: Green Tea Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2024-2032
Figure 41: Global: Green Tea Market: Sales through Specialty Stores (in Million US$), 2018 & 2023
Figure 42: Global: Green Tea Market Forecast: Sales through Specialty Stores (in Million US$), 2024-2032
Figure 43: Global: Green Tea Market: Sales through Convenience Stores (in Million US$), 2018 & 2023
Figure 44: Global: Green Tea Market Forecast: Sales through Convenience Stores (in Million US$), 2024-2032
Figure 45: Global: Green Tea Market: Online Stores (in Million US$), 2018 & 2023
Figure 46: Global: Green Tea Market Forecast: Online Stores (in Million US$), 2024-2032
Figure 47: Global: Green Tea Market: Sales through Other Distribution Channels (in Million US$), 2018 & 2023
Figure 48: Global: Green Tea Market Forecast: Sales through Other Distribution Channels (in Million US$), 2024-2032
Figure 49: Asia Pacific: Green Tea Market: Sales Value (In Million US$), 2018 & 2023
Figure 50: Asia Pacific: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 51: North America: Green Tea Market: Sales Value (in Million US$), 2018 & 2023
Figure 52: North America: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 53: Europe: Green Tea Market: Sales Value (in Million US$), 2018 & 2023
Figure 54: Europe: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 55: Middle East and Africa: Green Tea Market: Sales Value (in Million US$), 2018 & 2023
Figure 56: Middle East and Africa: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 57: Latin America: Green Tea Market: Sales Value (in Million US$), 2018 & 2023
Figure 58: Latin America: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 59: Green Tea Manufacturing: Process Flow

List of Tables
Table 1: Global: Green Tea Market: Key Industry Highlights, 2023 and 2032
Table 2: Global: Green Tea Market Forecast: Breakup by Type (in Million US$), 2024-2032
Table 3: Global: Green Tea Market Forecast: Breakup by Flavour (in Million US$), 2024-2032
Table 4: Global: Green Tea Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
Table 5: Global: Green Tea Market Forecast: Breakup by Region (in Million US$), 2024-2032
Table 6: Green Tea: Raw Material Requirements
Table 7: Global: Green Tea Market Structure
Table 8: Global: Green Tea Market: Key Players

 

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Summary

The global green tea market size reached US$ 16.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 27.2 Billion by 2032, exhibiting a growth rate (CAGR) of 5.8% during 2024-2032. The market is growing rapidly driven by the emerging health and wellness trends, increasing consumer awareness of green tea benefits, recent innovations in product offerings, rapid globalization of tea culture, and rising disposable incomes.

Green Tea Market Trends:
The emerging health and wellness trends

Consumers are becoming increasingly aware of their dietary choices and its impact on overall health. In line with this, the widespread adoption of green tea, as it is rich in antioxidants and bioactive compounds that improve brain function, aid in weight loss, reduce the risk of heart disease, and lower the risk of certain types of cancer, is boosting the market growth. Furthermore, the ongoing shift towards healthy living, prompting consumers to substitute traditional beverages like coffee and black tea with green tea, is driving the market growth. Moreover, the growing prevalence of lifestyle diseases, such as obesity and diabetes, propelling consumers to opt for healthier alternatives like green tea, is creating a positive outlook for the market.

Increasing consumer awareness of green tea benefits

The growing awareness of green tea's health benefits, fueled by scientific research, media coverage, and marketing efforts, is propelling the market growth. In line with this, the increasing number of studies highlighting green tea's potential health benefits, including improved brain function, antioxidants that may lower the risk of certain cancers, heightened metabolic rate, and a reduction in the risk of cardiovascular diseases, is boosting the market growth. Additionally, information about potential health benefits has been widely disseminated through health blogs, wellness magazines, and social media platforms, making it more accessible to the general public. Besides this, aggressive marketing campaigns by green tea producers, which often highlight the natural, health-promoting aspects of green tea, are driving the market growth.

Recent innovations in product offerings

Recent innovation in product offerings, such as the introduction of a range of natural flavors, including lemon, honey, mint, and jasmine, is boosting the market growth. Furthermore, the development of ready-to-drink (RTD) green tea beverages, which offer convenience and accessibility to consumers who are often on the go and looking for healthy beverage options that fit their busy lifestyles, is supporting the market growth. Additionally, the introduction of innovative products, such as sweetened and unsweetened green teas and green tea-based energy drinks, is positively influencing the market growth. Besides this, the widespread utilization of green tea-infused products in the health and beauty sectors is acting as another growth-inducing factor. Moreover, the development of organic and sustainably produced green tea products, catering to the growing demand for environmentally friendly and ethically produced goods, is favoring the market growth.

Rapid globalization of tea culture

The globalization of tea culture due to several factors, including increased global travel, cultural exchange, and the influence of Asian diasporas in Western countries, is propelling the market growth. The increasing exposure to new food and beverage (F&B) traditions, including tea-drinking customs, which has led to a growing appreciation and adoption of green tea in regions where it was previously less common, is supporting the market growth. Furthermore, the rising number of specialty tea shops and cafes, which offer a variety of green teas, introducing consumers to its diverse flavors and forms, is catalyzing the market growth. Moreover, the increasing presence of Asian pop culture through mediums, such as film, television, and social media, resulting in a broader acceptance and curiosity about green tea, is driving the market growth.

Rising disposable incomes

The increasing disposable incomes, enabling more people to have greater financial resources to spend on non-essential goods, including premium beverages like green tea, is boosting the market growth. Furthermore, the rapid economic growth, leading to a burgeoning middle class in regions that have traditionally been tea-consuming cultures is supporting the market growth. In addition, the ongoing shift towards premium green teas, as consumers seek out products that signify a higher status or offer perceived health benefits, is positively influencing the market growth. Moreover, the escalating disposable income allows consumers to explore and experiment with different types of green teas, including organic and imported varieties, which are generally more expensive than standard black tea or lower-grade green teas.

Green Tea Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on type, flavour, and distribution channel.

Breakup by Type:
Green Tea Bags
Green Tea Instant Mixes
Iced Green Tea
Loose Leaf
Capsules
Others

Green tea bags accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the type. This includes green tea bags, green tea instant mixes, iced green tea, loose leaf, capsules, and others. According to the report, green tea bags represented the largest segment.

Breakup by Flavour:

Lemon
Aloe Vera
Cinnamon
Vanilla
Wild Berry
Jasmin
Basil
Others

Lemon holds the largest share in the industry

A detailed breakup and analysis of the market based on the flavour have also been provided in the report. This includes lemon, aloe vera, cinnamon, vanilla, wild berry, jasmin, basil, and others. According to the report, lemon accounted for the largest market share.

Breakup by Distribution Channel:

Supermarkets and Hypermarkets
Specialty Stores
Convenience Stores
Online Stores
Others

Supermarkets and hypermarkets represents the leading market segment

The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes supermarkets and hypermarkets, specialty stores, convenience stores, online stores, and others. According to the report, supermarkets and hypermarkets represented the largest segment.

Breakup by Region:
Asia Pacific
North America
Europe
Middle East and Africa
Latin America

Asia Pacific leads the market, accounting for the largest green tea market share

The market research report has also provided a comprehensive analysis of all the major regional markets, which include Asia Pacific, North America, Europe, Middle East and Africa, and Latin America. According to the report, Asia Pacific accounted for the largest market share.

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

AMORE Pacific Corp
Arizona Beverage Company
Associated British Foods LLC
The Coca-Cola Company
Tata Global Beverages
Unilever
Cape Natural Tea Products
Celestial Seasonings
Finlays Beverages Ltd.
Frontier Natural Products Co-Op.
Hambleden Herbs
Hankook Tea
Honest Tea, Inc.
ITO EN
Kirin Beverage Corp.
Metropolitan Tea Company
Northern Tea Merchants Ltd
Numi Organic Tea
Oishi Group Plc.
Oregon Chai Inc.
Yogi Tea

Key Questions Answered in This Report

1. What was the size of the global green tea market in 2023?
2. What is the expected growth rate of the global green tea market during 2024-2032?
3. What has been the impact of COVID-19 on the global green tea market?
4. What are the key factors driving the global green tea market?
5. What is the breakup of the global green tea market based on the type?
6. What is the breakup of the global green tea market based on the flavor?
7. What is the breakup of the global green tea market based on the distribution channel?
8. What are the key regions in the global green tea market?
9. Who are the key players/companies in the global green tea market?



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Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Green Tea Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Breakup by Type
5.5 Market Breakup by Flavour
5.6 Market Breakup by Distribution Channel
5.7 Market Breakup by Region
5.8 Market Forecast
6 Market Breakup by Type
6.1 Green Tea Bags
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Green Tea Instant Mixes
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Iced Green Tea
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Loose Leaf
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Capsules
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Others
6.6.1 Market Trends
6.6.2 Market Forecast
7 Market Breakup by Flavour
7.1 Lemon
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Aloe Vera
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Cinnamon
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Vanilla
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Wild Berry
7.5.1 Market Trends
7.5.2 Market Forecast
7.6 Jasmin
7.6.1 Market Trends
7.6.2 Market Forecast
7.7 Basil
7.7.1 Market Trends
7.7.2 Market Forecast
7.8 Others
7.8.1 Market Trends
7.8.2 Market Forecast
8 Market Breakup by Distribution Channel
8.1 Supermarkets and Hypermarkets
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Specialty Stores
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Convenience Stores
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Online Stores
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Others
8.5.1 Market Trends
8.5.2 Market Forecast
9 Market Breakup by Region
9.1 Asia Pacific
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 North America
9.2.1 Market Trends
9.2.2 Market Forecast
9.3 Europe
9.3.1 Market Trends
9.3.2 Market Forecast
9.4 Middle East and Africa
9.4.1 Market Trends
9.4.2 Market Forecast
9.5 Latin America
9.5.1 Market Trends
9.5.2 Market Forecast
10 Global Green Tea Industry: SWOT Analysis
10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats
11 Global Green Tea Industry: Value Chain Analysis
11.1 Overview
11.2 Producers
11.3 Processing
11.4 Trade
11.5 Manufacturers
11.6 Retail
11.7 Consumers
12 Global Green Tea Industry: Porters Five Forces Analysis
12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes
13 Global Green Tea Industry: Price Analysis
13.1 Price Indicators
13.2 Price Structure
13.3 Margin Analysis
14 Green Tea Manufacturing Process
14.1 Product Overview
14.2 Raw Material Requirements
14.3 Manufacturing Process
14.4 Key Success and Risk Factors
15 Competitive Landscape
15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
15.3.1 AMORE Pacific Corp
15.3.2 Arizona Beverage Company
15.3.3 Associated British Foods LLC
15.3.4 The Coca-Cola Company
15.3.5 Tata Global Beverages
15.3.6 Unilever
15.3.7 Cape Natural Tea Products
15.3.8 Celestial Seasonings
15.3.9 Finlays Beverages Ltd.
15.3.10 Frontier Natural Products Co-Op.
15.3.11 Hambleden Herbs
15.3.12 Hankook Tea
15.3.13 Honest Tea, Inc.
15.3.14 ITO EN
15.3.15 Kirin Beverage Corp.
15.3.16 Metropolitan Tea Company
15.3.17 Northern Tea Merchants Ltd
15.3.18 Numi Organic Tea
15.3.19 Oishi Group Plc.
15.3.20 Oregon Chai Inc.
15.3.21 Yogi Tea
List of Figures
Figure 1: Global: Green Tea Market: Major Drivers and Challenges
Figure 2: Global: Green Tea Market: Sales Value (in Billion US$), 2018-2023
Figure 3: Global: Green Tea Market: Breakup by Type (in %), 2023
Figure 4: Global: Green Tea Market: Breakup by Flavour (in %), 2023
Figure 5: Global: Green Tea Market: Breakup by Distribution Channel (in %), 2023
Figure 6: Global: Green Tea Market: Breakup by Region (in %), 2023
Figure 7: Global: Green Tea Market Forecast: Sales Value (in Billion US$), 2024-2032
Figure 8: Global: Green Tea Industry: SWOT Analysis
Figure 9: Global: Green Tea Industry: Value Chain Analysis
Figure 10: Global: Green Tea Industry: Porter’s Five Forces Analysis
Figure 11: Global: Green Tea (Green Tea Bags) Market: Sales Value (in Million US$), 2018 & 2023
Figure 12: Global: Green Tea (Green Tea Bags) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 13: Global: Green Tea (Green Tea Instant Mixes) Market: Sales Value (in Million US$), 2018 & 2023
Figure 14: Global: Green Tea (Green Tea Instant Mixes) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 15: Global: Green Tea (Iced Green Tea) Market: Sales Value (in Million US$), 2018 & 2023
Figure 16: Global: Green Tea (Iced Green Tea) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 17: Global: Green Tea (Loose Leaf) Market: Sales Value (in Million US$), 2018 & 2023
Figure 18: Global: Green Tea (Loose Leaf) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 19: Global: Green Tea (Capsules) Market: Sales Value (in Million US$), 2018 & 2023
Figure 20: Global: Green Tea (Capsules) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 21: Global: Green Tea (Other Types) Market: Sales Value (in Million US$), 2018 & 2023
Figure 22: Global: Green Tea (Other Types) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 23: Global: Green Tea (Lemon) Market: Sales Value (in Million US$), 2018 & 2023
Figure 24: Global: Green Tea (Lemon) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 25: Global: Green Tea (Aloe Vera) Market: Sales Value (in Million US$), 2018 & 2023
Figure 26: Global: Green Tea (Aloe Vera) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 27: Global: Green Tea (Cinnamon) Market: Sales Value (in Million US$), 2018 & 2023
Figure 28: Global: Green Tea (Cinnamon) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 29: Global: Green Tea (Vanilla) Market: Sales Value (in Million US$), 2018 & 2023
Figure 30: Global: Green Tea (Vanilla) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 31: Global: Green Tea (Wild Berry) Market: Sales Value (in Million US$), 2018 & 2023
Figure 32: Global: Green Tea (Wild Berry) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 33: Global: Green Tea (Jasmin) Market: Sales Value (in Million US$), 2018 & 2023
Figure 34: Global: Green Tea (Jasmin) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 35: Global: Green Tea (Basil) Market: Sales Value (in Million US$), 2018 & 2023
Figure 36: Global: Green Tea (Basil) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 37: Global: Green Tea (Other Flavours) Market: Sales Value (in Million US$), 2018 & 2023
Figure 38: Global: Green Tea (Other Flavours) Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 39: Global: Green Tea Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2018 & 2023
Figure 40: Global: Green Tea Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2024-2032
Figure 41: Global: Green Tea Market: Sales through Specialty Stores (in Million US$), 2018 & 2023
Figure 42: Global: Green Tea Market Forecast: Sales through Specialty Stores (in Million US$), 2024-2032
Figure 43: Global: Green Tea Market: Sales through Convenience Stores (in Million US$), 2018 & 2023
Figure 44: Global: Green Tea Market Forecast: Sales through Convenience Stores (in Million US$), 2024-2032
Figure 45: Global: Green Tea Market: Online Stores (in Million US$), 2018 & 2023
Figure 46: Global: Green Tea Market Forecast: Online Stores (in Million US$), 2024-2032
Figure 47: Global: Green Tea Market: Sales through Other Distribution Channels (in Million US$), 2018 & 2023
Figure 48: Global: Green Tea Market Forecast: Sales through Other Distribution Channels (in Million US$), 2024-2032
Figure 49: Asia Pacific: Green Tea Market: Sales Value (In Million US$), 2018 & 2023
Figure 50: Asia Pacific: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 51: North America: Green Tea Market: Sales Value (in Million US$), 2018 & 2023
Figure 52: North America: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 53: Europe: Green Tea Market: Sales Value (in Million US$), 2018 & 2023
Figure 54: Europe: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 55: Middle East and Africa: Green Tea Market: Sales Value (in Million US$), 2018 & 2023
Figure 56: Middle East and Africa: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 57: Latin America: Green Tea Market: Sales Value (in Million US$), 2018 & 2023
Figure 58: Latin America: Green Tea Market Forecast: Sales Value (in Million US$), 2024-2032
Figure 59: Green Tea Manufacturing: Process Flow

List of Tables
Table 1: Global: Green Tea Market: Key Industry Highlights, 2023 and 2032
Table 2: Global: Green Tea Market Forecast: Breakup by Type (in Million US$), 2024-2032
Table 3: Global: Green Tea Market Forecast: Breakup by Flavour (in Million US$), 2024-2032
Table 4: Global: Green Tea Market Forecast: Breakup by Distribution Channel (in Million US$), 2024-2032
Table 5: Global: Green Tea Market Forecast: Breakup by Region (in Million US$), 2024-2032
Table 6: Green Tea: Raw Material Requirements
Table 7: Global: Green Tea Market Structure
Table 8: Global: Green Tea Market: Key Players

 

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