Summary

Retail e-commerce saw its sales skyrocket in Norway in current value terms in 2020, with increases in all categories and across all geographical areas. This was thanks to high penetration of the internet and smartphone devices, fears of visiting high traffic shopping areas due to the pandemic, and the ease and convenience the channel offers. Also boosting the performance of e-commerce were efforts by e-commerce players to appeal to customers. For example, several companies reduced or temporarily...

Euromonitor International's Retail E-Commerce in Norway report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Retail E-Commerce by Product, Retail E-Commerce by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Retail E-Commerce market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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Table of Contents

Retail E-Commerce in Norway
Euromonitor International
April 2023

List Of Contents And Tables

RETAIL E-COMMERCE IN NORWAY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Although decline is inevitably seen, sales remain far higher than pre-COVID-19
More older consumers move towards e-commerce, valuing home delivery
Most players offer e-commerce, but not all
PROSPECTS AND OPPORTUNITIES
Dynamic growth set to resume as most players favour omnichannel retailing
Removal of tax-free limit actually likely to boost sales for foreign e-commerce players
Competition from Amazon will be a threat despite no direct presence
CHANNEL DATA
Table 1 Retail E-Commerce by Channel: Value 2017-2022
Table 2 Retail E-Commerce by Channel: % Value Growth 2017-2022
Table 3 Retail E-Commerce by Product: Value 2017-2022
Table 4 Retail E-Commerce by Product: % Value Growth 2017-2022
Table 5 Retail E-Commerce GBO Company Shares: % Value 2018-2022
Table 6 Retail E-Commerce GBN Brand Shares: % Value 2019-2022
Table 7 Forecast Retail E-Commerce by Channel: Value 2022-2027
Table 8 Forecast Retail E-Commerce by Channel: % Value Growth 2022-2027
Table 9 Forecast Retail E-Commerce by Product: Value 2022-2027
Table 10 Forecast Retail E-Commerce by Product: % Value Growth 2022-2027
RETAIL IN NORWAY
EXECUTIVE SUMMARY
Retail in 2022: The big picture
E-commerce sees its first ever decline, after two exceptional years
Moves towards sustainability and attempts to reduce waste
What next for retail?
OPERATING ENVIRONMENT
Informal retail
Opening hours for physical retail
Summary 1 Standard Opening Hours by Channel Type 2022
Seasonality
Black Friday
Christmas
New Year
Back to School
MARKET DATA
Table 11 Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2017-2022
Table 12 Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2017-2022
Table 13 Sales in Retail Offline by Channel: Value 2017-2022
Table 14 Sales in Retail Offline by Channel: % Value Growth 2017-2022
Table 15 Retail Offline Outlets by Channel: Units 2017-2022
Table 16 Retail Offline Outlets by Channel: % Unit Growth 2017-2022
Table 17 Sales in Retail E-Commerce by Product: Value 2017-2022
Table 18 Sales in Retail E-Commerce by Product: % Value Growth 2017-2022
Table 19 Grocery Retailers: Value Sales, Outlets and Selling Space 2017-2022
Table 20 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 21 Sales in Grocery Retailers by Channel: Value 2017-2022
Table 22 Sales in Grocery Retailers by Channel: % Value Growth 2017-2022
Table 23 Grocery Retailers Outlets by Channel: Units 2017-2022
Table 24 Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
Table 25 Non-Grocery Retailers: Value Sales, Outlets and Selling Space 2017-2022
Table 26 Non-Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2017-2022
Table 27 Sales in Non-Grocery Retailers by Channel: Value 2017-2022
Table 28 Sales in Non-Grocery Retailers by Channel: % Value Growth 2017-2022
Table 29 Non-Grocery Retailers Outlets by Channel: Units 2017-2022
Table 30 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
Table 31 Retail GBO Company Shares: % Value 2018-2022
Table 32 Retail GBN Brand Shares: % Value 2019-2022
Table 33 Retail Offline GBO Company Shares: % Value 2018-2022
Table 34 Retail Offline GBN Brand Shares: % Value 2019-2022
Table 35 Retail Offline LBN Brand Shares: Outlets 2019-2022
Table 36 Retail E-Commerce GBO Company Shares: % Value 2018-2022
Table 37 Retail E-Commerce GBN Brand Shares: % Value 2019-2022
Table 38 Grocery Retailers GBO Company Shares: % Value 2018-2022
Table 39 Grocery Retailers GBN Brand Shares: % Value 2019-2022
Table 40 Grocery Retailers LBN Brand Shares: Outlets 2019-2022
Table 41 Non-Grocery Retailers GBO Company Shares: % Value 2018-2022
Table 42 Non-Grocery Retailers GBN Brand Shares: % Value 2019-2022
Table 43 Non-Grocery Retailers LBN Brand Shares: Outlets 2019-2022
Table 44 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2022-2027
Table 45 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2022-2027
Table 46 Forecast Sales in Retail Offline by Channel: Value 2022-2027
Table 47 Forecast Sales in Retail Offline by Channel: % Value Growth 2022-2027
Table 48 Forecast Retail Offline Outlets by Channel: Units 2022-2027
Table 49 Forecast Retail Offline Outlets by Channel: % Unit Growth 2022-2027
Table 50 Forecast Sales in Retail E-Commerce by Product: Value 2022-2027
Table 51 Forecast Sales in Retail E-Commerce by Product: % Value Growth 2022-2027
Table 52 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 53 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 54 Forecast Sales in Grocery Retailers by Channel: Value 2022-2027
Table 55 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2022-2027
Table 56 Forecast Grocery Retailers Outlets by Channel: Units 2022-2027
Table 57 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2022-2027
Table 58 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2022-2027
Table 59 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2022-2027
Table 60 Forecast Sales in Non-Grocery Retailers by Channel: Value 2022-2027
Table 61 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2022-2027
Table 62 Forecast Non-Grocery Retailers Outlets by Channel: Units 2022-2027
Table 63 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2022-2027
DISCLAIMER
SOURCES
Summary 2 Research Sources