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世界の紙おむつ(大人用・ベビー用)市場:製品タイプ別、流通チャネル別、地域別の市場規模と動向、COVID-19の影響と2028年までの予測


Global Diaper (Adult and Baby Diaper) Market: Analysis Product Type, By Distribution Channel, By Region Size and Trends with Impact of COVID-19 and Forecast up to 2028

おむつとは、使用者がトイレを使用せずに排尿や排泄ができるように、使用者が着用する柔らかい吸収性の布または衣服と定義される。紙おむつは、下痢、失禁、運動障害、認知症などの異常な健康状態に苦しむ大人だ... もっと見る

 

 

出版社 出版年月 電子版価格 ページ数 言語
Daedal Research
デダルリサーチ
2023年8月14日 US$2,350
シングルユーザライセンス(印刷不可)
ライセンス・価格情報・注文方法はこちら
166 英語

 

サマリー

おむつとは、使用者がトイレを使用せずに排尿や排泄ができるように、使用者が着用する柔らかい吸収性の布または衣服と定義される。紙おむつは、下痢、失禁、運動障害、認知症などの異常な健康状態に苦しむ大人だけでなく、赤ちゃんも着用することが多い。世界のおむつ市場は、使い捨ておむつと再利用可能なおむつの両方の生産、流通、販売に関わる産業全体を包含している。2022年のおむつ世界市場規模は883億3,000万米ドルであった。2028年には1,226億3,000万米ドルに成長すると予測されている。

急速な人口増加、生分解性紙おむつや紙おむつに代わる環境に優しいおむつに対する意識の高まり、発展途上国における医療インフラの改善、ベビーケア産業の急拡大、個人衛生に対する関心の高まり、中間層の可処分所得の増加、スーパーマーケット、薬局、オンラインショップ、ベビー専門店などの増加という小売・流通チャネルの急拡大などが、おむつ需要の拡大にプラスに寄与している。その他の重要な要因としては、紙おむつ製造企業による効果的な広告・マーケティングキャンペーン、高齢者人口における尿失禁の有病率の上昇、都市部における核家族化の進行、新生児の清潔さの重要性に対する親の意識の高まり、市場における競争力を維持し、現在のポートフォリオを強化するために紙おむつブランドが市場で新製品を発売し、イノベーションを行う数の増加が挙げられる。例えば、2023年6月15日、プロクター・アンド・ギャンブル・カンパニーは、チャーリー・バナナがチャーリー・バナナの再利用可能な布おむつと水泳用おむつに遊び心あふれる13種類の新デザインを取り入れたコレクションを発売したと発表した。また、パッケージのほとんどを完全にリサイクル可能なFSC認証紙にアップグレードし、新コレクションには、鮮やかで楽しい色合いからより落ち着いた繊細な色合いまで、13種類の新プリントが含まれている。同市場は、2023~2028年の予測期間中、年平均成長率約6%で成長すると予測されている。

市場セグメンテーション分析:

エンドユーザー別:本レポートでは、エンドユーザー別に市場をベビー用紙おむつと大人用紙おむつの2つに区分している。大人用紙おむつ市場は、世界の紙おむつ市場の中で最も急成長している分野である。これは、老人人口の増加、消費者の衛生意識の高まり、ヘルスケアと医療施設の継続的な進歩、新興国における大人用紙おむつの認知度の向上と製品の入手のしやすさに起因している。また、大人用紙おむつをベビー用品売り場ではなく、デオドラントや生理用ナプキンの隣のパーソナルケア売り場に置く、大人用紙おむつの使用にまつわる汚名を減らす、失禁関連の問題に対する認識を高めるなど、態度を変えるために製品をより目立たないものにするなどのアプローチを試みる紙おむつメーカーも増えており、2023~2028年の予測期間における大人用紙おむつ市場の成長を後押ししている。

製品タイプ別:本レポートでは、ベビー用紙おむつ市場を製品タイプ別に、紙おむつ、トレーニング用おむつ、布おむつ、その他の4つのセグメントに分類している。ベビー用紙おむつ市場は、世界のベビー用紙おむつ市場の最大セグメントであり、人口ピラミッドの拡大、急速な都市化、生活水準の着実な向上、ベビー用紙おむつ技術の革新の高まり、軽度失禁用ベビー用紙おむつの販売増加、ベビー衛生に対する女性の意識の高まりが牽引している。また同レポートでは、大人用紙おむつ市場を製品タイプ別にパンツ型、パッド型、テープ型、その他の4つのセグメントに分けている。テープ型大人用紙おむつ市場は、世界の大人用紙おむつ市場で最も急成長している分野である。その背景には、大人用失禁・関連製品に対する意識の高まり、生活習慣に起因する失禁の増加、再利用可能なテープ型紙おむつの人気の高まり、快適な着用感や吸収性の向上といった技術の進歩がある。

流通チャネル別:本レポートでは、ベビー用紙おむつ市場を流通チャネル別にオンラインとオフラインの2つに分類している。ベビー用紙おむつオンライン市場は、世界のベビー用紙おむつ市場において最も急成長している分野である。これは、発展途上国における出生率の上昇、電子商取引分野の拡大、サプライチェーンネットワークの改善、幅広い紙おむつオプションを提供するオンラインショッピングプラットフォームの人気上昇、顧客に対する追加割引やオファーの提供により、消費者のオンライン購入がより簡単で便利になったためである。また、同レポートでは、大人用紙おむつ市場を流通チャネルに基づいてオンラインとオフラインの2つのセグメントに二分しており、オフラインの大人用紙おむつ市場が世界の大人用紙おむつ市場の最大セグメントとなっている。オフラインの大人用紙おむつ市場は、大人用紙おむつの必要性に対する意識の高まり、オフライン店舗のベビーケア売り場からパーソナルケア売り場への移行、大手紙おむつブランドが大人用紙おむつの売上を伸ばすために顧客ロイヤルティプログラム、割引、季節特売など様々な販促・マーケティングイベントを利用するようになっていることから、予測期間中にプラス成長する可能性が高い。

地域別:本レポートでは、アジア太平洋地域、北米、欧州、その他の地域という地域別に、ベビー用紙おむつ市場に関する知見を提供している。北米は世界のベビー用紙おむつ市場の最大地域である。これは、個人の一人当たり所得が高いこと、出生率が上昇していること、赤ちゃんの衛生に関する親の知識が高いこと、識字率が高く個人の衛生に対する認識が広まっていること、働く女性の人口が増加していること、紙おむつなどの便利で信頼性の高いベビーケア製品を好むライフスタイルが変化していることなどによる。アジア太平洋地域は、世界のベビー用紙おむつ市場の中で最も急速に成長している地域である。これは、出生率の増加、中間所得層の可処分所得の増加、発展途上国が伝統的な方法をやめて赤ちゃんに紙おむつを普及させようとする政府の取り組みが活発化しているという点で、この地域の消費者基盤が大きいためである。アジア太平洋地域内では、中国がアジア太平洋地域のベビー用紙おむつ市場の最大かつ最速の成長地域である。これは、都市型ライフスタイルの急速な普及、高級で快適な紙おむつ製品への顧客の嗜好や好みの変化によるものである。

また、アジア太平洋地域、北米地域、欧州地域、その他の地域という地域別に、大人用紙おむつ市場に関する洞察も提供している。北米の大人用紙おむつ市場は、高齢者人口の増加、座りがちなライフスタイルの継続的な採用、大人用紙おむつに関する消費者の意識の高まり、薬局、オンラインストア、スーパーマーケット/ハイパーマーケットを通じた大人用紙おむつの容易な入手が原動力となり、長年にわたって積極的に拡大している。

市場ダイナミクス:

成長の促進要因:世界の紙おむつ市場は、働く女性の増加、新興国における高い出生率、急速な都市化、老人人口の増加、電子商取引やオンライン小売の拡大などの要因により、過去数年間で急速に成長している。オンライン小売プラットフォームが提供する透明性の高い価格設定や製品比較、プロモーションや割引、定期購入サービス、他の顧客からの製品レビューや評価などは、顧客の購入プロセスを合理化し、利便性を提供するとともに、さまざまなおむつブランドの品質や適合性について十分な情報を得た上で意思決定するための支援を追加しており、Eコマースプラットフォームを通じたおむつの販売数の増加につながっている。さらに、eコマース・プラットフォームは、消費者データを分析してパーソナライズされた推奨を提供し、環境に優しいおむつの代替品を強調して宣伝し、チャットボットや電子メールなどの様々なチャネルを通じて顧客サポートを提供して問い合わせを支援し、問題を迅速に解決することができ、期間中の世界のおむつ市場の成長をさらに後押ししている。

課題:しかし、皮膚のかぶれの発生や環境問題など、さまざまな課題によって市場の成長はマイナスの影響を受けるだろう。紙おむつが環境に与える影響、特に廃棄物の発生に対する意識の高まりは、紙おむつを購入する消費者の選択に悪影響を及ぼしている。不適切な廃棄物管理や適切な紙おむつ処理システムの欠如は、多くの地域で環境への懸念を高めており、紙おむつメーカーは紙おむつ廃棄物管理のための持続可能な解決策を見つけ、より持続可能な生産方法と材料を採用することを余儀なくされている。

動向:成分の透明性への注目の高まり、スマート紙おむつの導入、生分解性紙おむつへの需要の高まり、継続的な研究開発活動などにより、市場は予測期間中に速いペースで成長すると予測される。より革新的で快適なベビー用紙おむつ製品を開発するための主要メーカーによる研究開発活動の増加は、世界市場の成長を促進すると予想される。また、継続的な研究開発活動により、おむつメーカーは市場での競争力を維持することができる。なぜなら、研究と革新に投資するブランドは、さまざまな赤ちゃんとその両親の特定のニーズに対応し、パーソナライズされたサイズ、デザイン、機能などの面でユニークで優れた製品を提供することで差別化を図ることができ、さらに多くの顧客を引き付け、市場での競争力を得ることができるからである。したがって、継続的な研究開発(R&D)活動は、予測される数年間、市場の主要トレンドとして機能し続けるだろう。

COVID-19の影響分析と今後の展望:

COVID-19は、生産性の低下、人命の損失、事業の閉鎖、工場や組織の閉鎖、オンライン業務への移行など、世界に多くの変化をもたらした。COVID-19パンデミックの発生は、世界の紙おむつ市場に様々な影響を与えたが、全体的な影響はプラスに転じた。パンデミックの初期段階で市場は急激な需要増に見舞われ、長引く戸締まりによる供給不能を想定して消費者が買いだめを始めたため、オフライン店舗の棚は空っぽになった。また、入院患者数が増加するにつれ、大人用紙おむつのニーズも増加した。危篤状態の人々はベッドで看護を受けなければならず、大人用紙おむつの需要を押し上げた。さらに、COVID-19パンデミックは、COVID-19の恐怖や、病院がアクセスできないため伝染病の蔓延を抑え阻止するための緊急指令によって、予防措置として大人用おむつを含む使い捨て衛生用品の使用に対する消費者の意識を高め、健康とウェルネス製品に対する世界的な需要の高まりと相まって、大人用おむつの需要を増加させた。

最後に、調節可能なウエストバンドやファスナーなど、カスタマイズ可能な機能の統合の増加、製品のデザインや美観に対するおむつ製造企業の注目と関心の高まり、赤ちゃんのおむつかぶれやその他の皮膚刺激のリスクを軽減するための抗菌機能や低刺激性素材の組み込みの増加という形で、継続的な技術革新と技術進歩が、COVID後の期間も世界のおむつ市場の成長を後押しするだろう。

競争環境:

世界の紙おむつ市場は断片化されており、多数の地域・地元企業が需要の増加に対応している。しかし、インドネシアや日本のような国別のおむつ市場は、市場の大きな可能性を見出した大手消費財メーカーの関与が増加しており、現在では収益シェアの大部分を支配している。

同市場の主要プレーヤーは以下の通り:

ザ・プロクター・アンド・ギャンブル・カンパニー
ジョンソン・エンド・ジョンソン
ユニ・チャーム株式会社
キンバリー・クラーク・コーポレーション
エシティ社
オンテックス・グループ
ヘンガン・インターナショナル・グループ・カンパニー・リミテッド
ノーベル・ハイジーン
バムキンス

市場は、衛生的で速乾性、吸収性、漏出技術の進歩を求める顧客の需要に応えて拡大・変化しており、企業はより多様な消費者の売上を獲得するチャンスを得ている。市場の大きな牽引力を獲得するために、既存企業は新技術の発明や天然物質の実験を行い、新製品を市場に展開している。例えば、2023年5月10日、Nobel Hygiene社は、インドの大手紙おむつメーカーNobel Hygiene Pvt Ltdの主力ブランドであるFriendsが、国内初の「スリムな」使い捨て吸収パンツFriends UltraThinzを発売したと発表した。


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目次

1. Executive Summary

2. Introduction

2.1 Diaper: An Overview
2.1.1 Definition of Diaper
2.1.2 Benefits of Diaper

2.2 Diaper Segmentation: An Overview
2.2.1 Diaper Segmentation

3. Global Market Analysis

3.1 Global Diaper Market: An Analysis

3.1.1 Global Diaper Market: An Overview
3.1.2 Global Diaper Market by Value
3.1.3 Global Diaper Market by End User (Baby Diaper and Adult Diaper)

3.2 Global Diaper Market: End User Analysis

3.2.1 Global Diaper Market by End User: An Overview
3.2.2 Global Baby Diaper Market by Value
3.2.3 Global Baby Diaper Market by Product Type (Disposable Diaper, Training Nappies, Cloth Diaper, and Others)
3.2.4 Global Baby Diaper Market by Distribution Channel (Online and Offline)
3.2.5 Global Baby Diaper Market by Region (North America, Asia Pacific, Europe and Rest of the World)
3.2.6 Global Adult Diaper Market by Value
3.2.7 Global Adult Diaper Market by Product Type (Pant Type, Pad Type, Tape Type, and Others)
3.2.8 Global Adult Diaper Market by Distribution Channel (Online and Offline)
3.2.9 Global Adult Diaper Market by Region (North America, Asia Pacific, Europe and Rest of the World)

3.3 Global Baby Diaper Market: Product Type Analysis

3.3.1 Global Baby Diaper Market by Product Type: An Overview
3.3.2 Global Disposable Baby Diaper Market by Value
3.3.3 Global Training Nappies Market by Value
3.3.4 Global Cloth Baby Diaper Market by Value
3.3.5 Global Others Baby Diaper Market by Value

3.4 Global Baby Diaper Market: Distribution Channel Analysis

3.4.1 Global Baby Diaper Market by Distribution Channel: An Overview
3.4.2 Global Online Baby Diaper Market by Value
3.4.3 Global Offline Baby Diaper Market by Value

3.5 Global Adult Diaper Market: Product Type Analysis

3.5.1 Global Adult Diaper Market by Product Type: An Overview
3.5.2 Global Pant Adult Diaper Market by Value
3.5.3 Global Pad Adult Diaper Market by Value
3.5.4 Global Tape Adult Diaper Market by Value
3.5.5 Global Others Adult Diaper Market by Value

3.6 Global Adult Diaper Market: Distribution Channel Analysis

3.6.1 Global Adult Diaper Market by Distribution Channel: An Overview
3.6.2 Global Online Adult Diaper Market by Value
3.6.3 Global Offline Adult Diaper Market by Value

4. Regional Market Analysis

4.1 North America Diaper Market: An Analysis

4.1.1 North America Baby Diaper Market: An Overview
4.1.2 North America Baby Diaper Market by Value
4.1.3 North America Baby Diaper Market by Region (The US, Canada, and Mexico)
4.1.4 The US Baby Diaper Market by Value
4.1.5 Canada Baby Diaper Market by Value
4.1.6 Mexico Baby Diaper Market by Value
4.1.7 North America Adult Diaper Market: An Overview
4.1.8 North America Adult Diaper Market by Value

4.2 Asia Pacific Diaper Market: An Analysis

4.2.1 Asia Pacific Baby Diaper Market: An Overview
4.2.2 Asia Pacific Baby Diaper Market by Value
4.2.3 Asia Pacific Baby Diaper Market by Region (China, India, Indonesia, Japan, Australia and Rest of Asia Pacific)
4.2.4 China Baby Diaper Market by Value
4.2.5 India Baby Diaper Market by Value
4.2.6 Indonesia Baby Diaper Market by Value
4.2.7 Japan Baby Diaper Market by Value
4.2.8 Australia Baby Diaper Market by Value
4.2.9 Rest of Asia Pacific Baby Diaper Market by Value
4.2.10 Asia Pacific Adult Diaper Market: An Overview
4.2.11 Asia Pacific Adult Diaper Market by Value

4.3 Europe Diaper Market: An Analysis

4.3.2 Europe Baby Diaper Market by Value
4.3.3 Europe Baby Diaper Market by Region (UK, Germany, France, Spain, and Rest of Europe)
4.3.4 UK Baby Diaper Market by Value
4.3.5 Germany Baby Diaper Market by Value
4.3.6 France Baby Diaper Market by Value
4.3.7 Spain Baby Diaper Market by Value
4.3.8 Rest of Europe Baby Diaper Market by Value
4.3.9 Europe Adult Diaper Market: An Overview
4.3.10 Europe Adult Diaper Market by Value

4.4 Rest of the World Diaper Market: An Analysis

4.4.1 Rest of the World Baby Diaper Market: An Overview
4.4.2 Rest of the World Baby Diaper Market by Value
4.4.3 Rest of the World Adult Diaper Market: An Overview
4.4.4 Rest of the World Adult Diaper Market by Value

5. Impact of COVID-19

5.1 Impact of COVID-19 on Global Diaper Market
5.1.1 Impact on Global Baby Diaper Market
5.1.2 Impact on Global Adult Diaper Market
5.2 Post COVID-19 Impact on Global Diaper Market

6. Market Dynamics

6.1 Growth Drivers
6.1.1 Growing Number of Working Women
6.1.2 Growing Number of Geriatric Population
6.1.3 Rapid Urbanization
6.1.4 High Birth Rates in Emerging Economies
6.1.5 Expanding E-Commerce and Online Retailing

6.2 Challenges
6.2.1 Outbreak of Skin Rashes
6.2.2 Environmental Concerns

6.3 Market Trends
6.3.1 Introduction of Smart Diapers
6.3.2 Increasing Focus on Ingredient Transparency
6.3.3 Continuous Research and Development (R&D) Activities
6.3.4 Rising Demand for Biodegradable Diapers

7. Competitive Landscape

7.1 Indonesia Baby Diaper Players by Market Share
7.2 Japan Baby Diaper Players by Market Share
7.3 Japan Adult Diaper Players by Market Share

8. Company Profiles

8.1 The Procter & Gamble Company
8.1.1 Business Overview
8.1.2 Operating Segments
8.1.3 Business Strategy

8.2 Johnson & Johnson Inc.
8.2.1 Business Overview
8.2.2 Operating Segments
8.2.3 Business Strategy

8.3 Unicharm Corporation
8.3.1 Business Overview
8.3.2 Operating Segments
8.3.3 Business Strategy

8.4 Kimberly-Clark Corporation
8.4.1 Business Overview
8.4.2 Operating Segments
8.4.3 Business Strategy

8.5 Essity Aktiebolag
8.5.1 Business Overview
8.5.2 Operating Segments
8.5.3 Business Strategy

8.6 Ontex Group
8.6.1 Business Overview
8.6.2 Operating Segments
8.6.3 Business Strategy

8.7 Hengan International Group Company Ltd
8.7.1 Business Overview
8.7.2 Operating Segments

8.8 Nobel Hygiene
8.8.1 Business Overview
8.8.2 Business Strategy

8.9 Bumkins
8.9.1 Business Overview
8.9.2 Business Strategy

List of Figures

Figure 1: Benefits of Diaper
Figure 2: Diaper Segmentation
Figure 3: Global Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 4: Global Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 5: Global Diaper Market by End User; 2022 (Percentage, %)
Figure 6: Global Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 7: Global Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 8: Global Baby Diaper Market by Product Type; 2022 (Percentage, %)
Figure 9: Global Baby Diaper Market by Distribution Channel; 2022 (Percentage, %)
Figure 10: Global Baby Diaper Market by Region; 2022 (Percentage, %)
Figure 11: Global Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 12: Global Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 13: Global Adult Diaper Market by Product Type; 2022 (Percentage, %)
Figure 14: Global Adult Diaper Market by Distribution Channel; 2022 (Percentage, %)
Figure 15: Global Adult Diaper Market by Region; 2022 (Percentage, %)
Figure 16: Global Disposable Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 17: Global Disposable Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 18: Global Training Nappies Market by Value; 2018-2022 (US$ Billion)
Figure 19: Global Training Nappies Market by Value; 2023-2028 (US$ Billion)
Figure 20: Global Cloth Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 21: Global Cloth Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 22: Global Others Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 23: Global Others Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 24: Global Online Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 25: Global Online Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 26: Global Offline Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 27: Global Offline Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 28: Global Pant Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 29: Global Pant Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 30: Global Pad Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 31: Global Pad Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 32: Global Tape Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 33: Global Tape Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 34: Global Others Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 35: Global Others Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 36: Global Online Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 37: Global Online Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 38: Global Offline Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 39: Global Offline Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 40: North America Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 41: North America Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 42: North America Baby Diaper Market by Region; 2022 (Percentage, %)
Figure 43: The US Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 44: The US Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 45: Canada Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 46: Canada Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 47: Mexico Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 48: Mexico Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 49: North America Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 50: North America Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 51: Asia Pacific Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 52: Asia Pacific Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 53: Asia Pacific Baby Diaper Market by Region; 2022 (Percentage, %)
Figure 54: China Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 55: China Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 56: India Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 57: India Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 58: Indonesia Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 59: Indonesia Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 60: Japan Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 61: Japan Baby Diaper Market by Value; 2023-2028 (US$ Million)
Figure 62: Australia Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 63: Australia Baby Diaper Market by Value; 2023-2028 (US$ Million)
Figure 64: Rest of Asia Pacific Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 65: Rest of Asia Pacific Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 66: Asia Pacific Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 67: Asia Pacific Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 68: Europe Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 69: Europe Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 70: Europe Baby Diaper Market by Region; 2022 (Percentage, %)
Figure 71: UK Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 72: UK Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 73: Germany Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 74: Germany Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 75: France Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 76: France Baby Diaper Market by Value; 2023-2028 (US$ Million)
Figure 77: Spain Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 78: Spain Baby Diaper Market by Value; 2023-2028 (US$ Million)
Figure 79: Rest of Europe Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 80: Rest of Europe Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 81: Europe Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 82: Europe Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 83: Rest of the World Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 84: Rest of the World Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 85: Rest of the World Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 86: Rest of the World Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 87: Female Laborforce in OECD Countries; 2018-2022 (Percentage, %)
Figure 88: Global Population Ages 65 and Above; 2018-2022 (Percentage, %)
Figure 89: Global Share of Urban Population in Total Population; 2016, 2021 & 2050 (Percentage, %)
Figure 90: Global Smart Diaper Market by Value; 2021-2028 (Million)
Figure 91: Indonesia Baby Diaper Players by Market Share; 2022 (Percentage, %)
Figure 92: Japan Baby Diaper Players by Market Share; 2022 (Percentage, %)
Figure 93: Japan Adult Diaper Players by Market Share; 2022 (Percentage, %)
Figure 94: The Procter & Gamble Company Net Sales by Segments; 2022 (Percentage, %)
Figure 95: Johnson & Johnson Inc. Sales by Segments; 2022 (Percentage, %)
Figure 96: Unicharm Corporation Net Sales by Segments; 2022 (Percentage, %)
Figure 97: Kimberly-Clark Corporation Net Sales by Segments; 2022 (Percentage, %)
Figure 98: Essity Aktiebolag Net Sales by Business Areas; 2022 (Percentage, %)
Figure 99: Ontex Group Revenue by Product Group; 2022 (Percentage, %)
Figure 100: Hengan International Group Company Ltd Revenue by Products; 2022 (Percentage, %)

 

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Summary

Diaper is defined as a soft absorbent fabric or clothing worn by users that enable the user to urinate or secrete without the utilization of toilets. Diaper are often worn by babies as well as adults suffering from abnormal health conditions such as diarrhea, incontinence, mobility impairment, or dementia. The global diaper market encompasses the entire industry involved in the production, distribution, and sale of both disposable and reusable diapers. The global diaper market was valued at US$88.33 billion in 2022. The market value is forecasted to grow to US$122.63 billion by 2028.

Rapid population growth, rising awareness about biodegradable diapers and eco-friendly alternatives to disposable diapers, improving healthcare infrastructure in developing countries, rapidly expanding baby care industry, ongoing concerns about personal hygiene, increasing disposable income of middle class population, and rapidly expanding retail and distribution channels in terms of increasing number of supermarkets, pharmacies, online stores, and baby specialty shops, etc., have been positively contributing towards increased demand for diapers. Other significant factors are effective advertising and marketing campaigns by diaper manufacturing companies, rising prevalence of urine incontinence among the geriatric population, ongoing shift towards nuclear families in urban areas, rising parent’s awareness of the importance of newborn cleanliness, and increasing number of new product launches and innovations in the market by diaper brands to remain competitive in the market and strengthen their current portfolios. For instance, on June 15, 2023, the Procter & Gamble Company announced that Charlie Banana launched a collection of 13 playful new designs in Charlie Banana’s reusable cloth and swim diapers, while also upgrading most of its packaging to fully-recyclable FSC-certified paper, where the new collection includes 13 new prints, spanning from vibrant, joyful colors to more calm, subtle hues. The market is anticipated to grow at a CAGR of approx. 6% during the forecasted period of 2023-2028.

Market Segmentation Analysis:

By End User: The report provides the bifurcation of the market into two segments on the basis of end user: baby diapers and adult diapers. Adult diaper market is the fastest growing segment of global diaper market, owing to rising geriatric population, increased consumer hygiene consciousness, ongoing advancements in healthcare and medical facilities, and increased awareness & easy product availability of adult diapers in emerging economies. Also, increasing number of diaper companies are experimenting with other approaches to changing attitudes, such as making products more covert, eliminating words like diapers or nappies, and putting them in the personal care aisle, next to deodorants and menstruation pads, rather than the baby products area, reducing stigma associated with using adult diapers and increasing awareness of incontinence-related issues, boosting the growth of adult diaper market in the forecasted period of 2023-2028.

By Product Type: The report provides the bifurcation of the baby diaper market into four segments based on product type: disposable diaper, training nappies, cloth diaper, and others. Baby disposable diaper market is the largest segment of global baby diaper market, driven by expanding population pyramids, rapid urbanization, steadily improving living standards, growing innovations in baby diaper technology, increasing sales of mild incontinence baby diapers and rising female awareness of baby hygiene. The report also provides the bifurcation of the adult diaper market into four segments based on product type: pant, pad, tape, and others. Tape adult diaper market is the fastest growing segment of global adult diaper market, owing to growing awareness of adult incontinence & related products, rise in lifestyle-related incontinence, increasing popularity of reusable tape diapers, and ongoing technology advancement in terms of comfortable wearing, and increased absorbent properties.

By Distribution Channel: The report provides the bifurcation of the baby diaper market into two segments on the basis of distribution channel: online and offline. Online baby diaper market is the fastest growing segment of global baby diaper market, owing to increase in birth rates in developing countries, expanding e-commerce sector, improving supply chain networks, and rising popularity of online shopping platforms that provide a wide range of diaper options, and additional discounts and offers to their customers, making it easier and more convenient for consumers to make online purchases. The report also provides the bifurcation of the adult diaper market into two segments based on distribution channel: online and offline, where offline adult diaper market is the largest segment of global adult diaper market. The market for offline adult diaper is likely to grow positively during the forecasted period, owing to the increasing awareness about the need for adult diapers, shifting of these products from the baby care departments to personal care departments of the offline stores, and increasing use of various promotional and marketing events such as customer loyalty programs, discounts, seasonal specials, and others by major diaper brands to boost adult diaper sales.

By Region: The report provides insight into baby diaper market based on the regions namely, Asia Pacific, North America, Europe, and rest of the world. North America is the largest region of global baby diaper market, owing to individuals' high per capita income, rising birth rates, greater parental knowledge of baby hygiene, region's high literacy rates and widespread awareness of personal hygiene, increasing working women population, and changing lifestyle towards increased preference for convenient and reliable baby care products such as disposable diapers. Asia Pacific is the fastest growing region of global baby diaper market, as a result of region’s large consumer base in terms of increasing birth rate, increasing disposable income of middle-class population, and increased governments efforts by developing countries to forgo traditional methods and begin adoption of diapers for the babies. Within Asia Pacific, China is both the largest and fastest growing region of Asia Pacific baby diaper market, owing to rapid adoption of urban lifestyle, shift in customer tastes and preferences toward premium and more comfortable diaper products.

The report also provides insights into adult diaper market based on the regions namely, Asia Pacific, North America, Europe, and rest of the world. North America adult diaper market, has been positive expanding over the years, driven by increasing geriatric population, ongoing adoption of sedentary lifestyles, rising awareness among consumers about adult diapers, and easy availability of adult diapers through pharmacies, online stores and supermarkets/hypermarkets.

Market Dynamics:

Growth Drivers: The global diaper market has been rapidly growing over the past few years, due to factors such as growing number of working women, high birth rates in emerging economies, rapid urbanization, growing number of geriatric population, expanding e-commerce and online retailing, etc. Transparent pricing and product comparison, promotions and discounts, subscription services and product reviews and ratings from other customers etc., provided by online retailing platforms has streamlined the purchasing process for customers, providing convenience and added assistance in making informed decisions about the quality and suitability of different diaper brands, leading to increased number of diaper sales through e-commerce platforms. Furthermore, e-commerce platforms can analyze consumer data to provide personalized recommendations, highlight & promote eco-friendly diaper alternatives and offer customer support through various channels, such as chatbots or email, etc., to assist with inquiries and resolve issues promptly, further boosting the growth of global diaper market during the period.

Challenges: However, the market growth would be negatively impacted by various challenges such as outbreak of skin rashes, environmental concerns, etc. Growing awareness of the environmental impact of disposable diapers, particularly in terms of waste generation, have been negatively influencing consumer’s choices towards the purchase of diapering options. Inadequate waste management and a lack of proper diaper disposal systems have raised environmental concerns in many regions, forcing manufacturers to find sustainable solutions for diaper waste management and to adopt more sustainable production methods and materials, raising production costs and resulting in lower profit margins for diaper manufacturers.

Trends: The market is projected to grow at a fast pace during the forecasted period, due to increasing focus on ingredient transparency, introduction of smart diapers, rising demand for biodegradable diapers, continuous R&D activities, etc. Increasing number of research and development activities by key manufacturers to develop more innovative and comfortable baby diaper products is expected to foster global market growth. Also, continuous R&D activities enable diaper companies to stay competitive in the market as brands that invest in research and innovation can differentiate themselves by offering unique and superior products in terms of personalized sizing, designs, features, etc., catering to the specific needs of different babies & their parents, further attracting more customers and gaining a competitive edge in the market. Therefore, continuous research and development (R&D) activities will continue to act as a major trend for the market in the forecasted years.

Impact Analysis of COVID-19 and Way Forward:

COVID-19 brought in many changes in the world in terms of reduced productivity, loss of life, business closures, closing down of factories and organizations, and shift to an online mode of work. The outbreak of COVID-19 pandemic had a mixed impact on the global diaper market, although the overall impact turned out to be positive, with market experiencing a sudden rise in demand during the early stage of the pandemic, where racks of the offline stores got empty as the consumers started hoarding supplies assuming of its non-availability due to prolonged lockdowns. Also, as the number of hospitalisations increased, so did the need for adult diapers. People who were in critical condition had to be nursed at their beds, boosting the demand for adult diapers during the period. Furthermore, COVID-19 pandemic increased the awareness among the consumers for the usage of disposable hygiene products, including adult diapers as a precautionary measure, driven by COVID-19 fears and emergency mandates to reduce and stop the spread of communicable diseases as hospitals are inaccessible, coupled with the growing demand for health and wellness products worldwide.

Lastly, ongoing innovations and technological advancements in the form of increased integration of customizable features, such as adjustable waistbands & fasteners, growing focus and attention of diaper manufacturing companies on design and aesthetics of their products, and increased incorporation of antimicrobial features and hypoallergenic materials to reduce the risk of diaper rash and other skin irritations in babies, will continue to boost the growth of global diaper market growth in the post-COVID period.

Competitive Landscape:

Global diaper market is fragmented, with large number of regional and local players catering to the increased demand. However, country specific diaper market such as Indonesia and Japan are found to be dominated, with increasing involvement of leading consumer goods players who have identified the market's tremendous potential and now control the bulk of the revenue share.

The key players of the market are:

The Procter & Gamble Company
Johnson & Johnson Inc.
Unicharm Corporation
Kimberly-Clark Corporation
Essity Aktiebolag
Ontex Group
Hengan International Group Company Ltd
Nobel Hygiene
Bumkins

The market is expanding and shifting in response to customer demand for sanitary and quick-drying, absorbing, and leak technology advances, as the market provides a chance for businesses to capture sales from a more diverse range of consumers. To acquire significant market traction, established corporations have been inventing new technologies and experimenting with natural substances to roll out new products in the market. For instance, on May 10, 2023, Nobel Hygiene announced that Friends, the flagship brand of Indian diapering giant Nobel Hygiene Pvt Ltd, has launched the country's first 'slim' disposable absorbent underpant - Friends UltraThinz, where the new product is designed specifically for younger consumers who suffer from light incontinence due to conditions such as obesity, prostate issues, & postpartum incontinence.



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Table of Contents

1. Executive Summary

2. Introduction

2.1 Diaper: An Overview
2.1.1 Definition of Diaper
2.1.2 Benefits of Diaper

2.2 Diaper Segmentation: An Overview
2.2.1 Diaper Segmentation

3. Global Market Analysis

3.1 Global Diaper Market: An Analysis

3.1.1 Global Diaper Market: An Overview
3.1.2 Global Diaper Market by Value
3.1.3 Global Diaper Market by End User (Baby Diaper and Adult Diaper)

3.2 Global Diaper Market: End User Analysis

3.2.1 Global Diaper Market by End User: An Overview
3.2.2 Global Baby Diaper Market by Value
3.2.3 Global Baby Diaper Market by Product Type (Disposable Diaper, Training Nappies, Cloth Diaper, and Others)
3.2.4 Global Baby Diaper Market by Distribution Channel (Online and Offline)
3.2.5 Global Baby Diaper Market by Region (North America, Asia Pacific, Europe and Rest of the World)
3.2.6 Global Adult Diaper Market by Value
3.2.7 Global Adult Diaper Market by Product Type (Pant Type, Pad Type, Tape Type, and Others)
3.2.8 Global Adult Diaper Market by Distribution Channel (Online and Offline)
3.2.9 Global Adult Diaper Market by Region (North America, Asia Pacific, Europe and Rest of the World)

3.3 Global Baby Diaper Market: Product Type Analysis

3.3.1 Global Baby Diaper Market by Product Type: An Overview
3.3.2 Global Disposable Baby Diaper Market by Value
3.3.3 Global Training Nappies Market by Value
3.3.4 Global Cloth Baby Diaper Market by Value
3.3.5 Global Others Baby Diaper Market by Value

3.4 Global Baby Diaper Market: Distribution Channel Analysis

3.4.1 Global Baby Diaper Market by Distribution Channel: An Overview
3.4.2 Global Online Baby Diaper Market by Value
3.4.3 Global Offline Baby Diaper Market by Value

3.5 Global Adult Diaper Market: Product Type Analysis

3.5.1 Global Adult Diaper Market by Product Type: An Overview
3.5.2 Global Pant Adult Diaper Market by Value
3.5.3 Global Pad Adult Diaper Market by Value
3.5.4 Global Tape Adult Diaper Market by Value
3.5.5 Global Others Adult Diaper Market by Value

3.6 Global Adult Diaper Market: Distribution Channel Analysis

3.6.1 Global Adult Diaper Market by Distribution Channel: An Overview
3.6.2 Global Online Adult Diaper Market by Value
3.6.3 Global Offline Adult Diaper Market by Value

4. Regional Market Analysis

4.1 North America Diaper Market: An Analysis

4.1.1 North America Baby Diaper Market: An Overview
4.1.2 North America Baby Diaper Market by Value
4.1.3 North America Baby Diaper Market by Region (The US, Canada, and Mexico)
4.1.4 The US Baby Diaper Market by Value
4.1.5 Canada Baby Diaper Market by Value
4.1.6 Mexico Baby Diaper Market by Value
4.1.7 North America Adult Diaper Market: An Overview
4.1.8 North America Adult Diaper Market by Value

4.2 Asia Pacific Diaper Market: An Analysis

4.2.1 Asia Pacific Baby Diaper Market: An Overview
4.2.2 Asia Pacific Baby Diaper Market by Value
4.2.3 Asia Pacific Baby Diaper Market by Region (China, India, Indonesia, Japan, Australia and Rest of Asia Pacific)
4.2.4 China Baby Diaper Market by Value
4.2.5 India Baby Diaper Market by Value
4.2.6 Indonesia Baby Diaper Market by Value
4.2.7 Japan Baby Diaper Market by Value
4.2.8 Australia Baby Diaper Market by Value
4.2.9 Rest of Asia Pacific Baby Diaper Market by Value
4.2.10 Asia Pacific Adult Diaper Market: An Overview
4.2.11 Asia Pacific Adult Diaper Market by Value

4.3 Europe Diaper Market: An Analysis

4.3.2 Europe Baby Diaper Market by Value
4.3.3 Europe Baby Diaper Market by Region (UK, Germany, France, Spain, and Rest of Europe)
4.3.4 UK Baby Diaper Market by Value
4.3.5 Germany Baby Diaper Market by Value
4.3.6 France Baby Diaper Market by Value
4.3.7 Spain Baby Diaper Market by Value
4.3.8 Rest of Europe Baby Diaper Market by Value
4.3.9 Europe Adult Diaper Market: An Overview
4.3.10 Europe Adult Diaper Market by Value

4.4 Rest of the World Diaper Market: An Analysis

4.4.1 Rest of the World Baby Diaper Market: An Overview
4.4.2 Rest of the World Baby Diaper Market by Value
4.4.3 Rest of the World Adult Diaper Market: An Overview
4.4.4 Rest of the World Adult Diaper Market by Value

5. Impact of COVID-19

5.1 Impact of COVID-19 on Global Diaper Market
5.1.1 Impact on Global Baby Diaper Market
5.1.2 Impact on Global Adult Diaper Market
5.2 Post COVID-19 Impact on Global Diaper Market

6. Market Dynamics

6.1 Growth Drivers
6.1.1 Growing Number of Working Women
6.1.2 Growing Number of Geriatric Population
6.1.3 Rapid Urbanization
6.1.4 High Birth Rates in Emerging Economies
6.1.5 Expanding E-Commerce and Online Retailing

6.2 Challenges
6.2.1 Outbreak of Skin Rashes
6.2.2 Environmental Concerns

6.3 Market Trends
6.3.1 Introduction of Smart Diapers
6.3.2 Increasing Focus on Ingredient Transparency
6.3.3 Continuous Research and Development (R&D) Activities
6.3.4 Rising Demand for Biodegradable Diapers

7. Competitive Landscape

7.1 Indonesia Baby Diaper Players by Market Share
7.2 Japan Baby Diaper Players by Market Share
7.3 Japan Adult Diaper Players by Market Share

8. Company Profiles

8.1 The Procter & Gamble Company
8.1.1 Business Overview
8.1.2 Operating Segments
8.1.3 Business Strategy

8.2 Johnson & Johnson Inc.
8.2.1 Business Overview
8.2.2 Operating Segments
8.2.3 Business Strategy

8.3 Unicharm Corporation
8.3.1 Business Overview
8.3.2 Operating Segments
8.3.3 Business Strategy

8.4 Kimberly-Clark Corporation
8.4.1 Business Overview
8.4.2 Operating Segments
8.4.3 Business Strategy

8.5 Essity Aktiebolag
8.5.1 Business Overview
8.5.2 Operating Segments
8.5.3 Business Strategy

8.6 Ontex Group
8.6.1 Business Overview
8.6.2 Operating Segments
8.6.3 Business Strategy

8.7 Hengan International Group Company Ltd
8.7.1 Business Overview
8.7.2 Operating Segments

8.8 Nobel Hygiene
8.8.1 Business Overview
8.8.2 Business Strategy

8.9 Bumkins
8.9.1 Business Overview
8.9.2 Business Strategy

List of Figures

Figure 1: Benefits of Diaper
Figure 2: Diaper Segmentation
Figure 3: Global Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 4: Global Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 5: Global Diaper Market by End User; 2022 (Percentage, %)
Figure 6: Global Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 7: Global Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 8: Global Baby Diaper Market by Product Type; 2022 (Percentage, %)
Figure 9: Global Baby Diaper Market by Distribution Channel; 2022 (Percentage, %)
Figure 10: Global Baby Diaper Market by Region; 2022 (Percentage, %)
Figure 11: Global Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 12: Global Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 13: Global Adult Diaper Market by Product Type; 2022 (Percentage, %)
Figure 14: Global Adult Diaper Market by Distribution Channel; 2022 (Percentage, %)
Figure 15: Global Adult Diaper Market by Region; 2022 (Percentage, %)
Figure 16: Global Disposable Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 17: Global Disposable Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 18: Global Training Nappies Market by Value; 2018-2022 (US$ Billion)
Figure 19: Global Training Nappies Market by Value; 2023-2028 (US$ Billion)
Figure 20: Global Cloth Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 21: Global Cloth Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 22: Global Others Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 23: Global Others Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 24: Global Online Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 25: Global Online Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 26: Global Offline Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 27: Global Offline Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 28: Global Pant Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 29: Global Pant Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 30: Global Pad Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 31: Global Pad Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 32: Global Tape Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 33: Global Tape Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 34: Global Others Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 35: Global Others Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 36: Global Online Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 37: Global Online Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 38: Global Offline Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 39: Global Offline Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 40: North America Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 41: North America Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 42: North America Baby Diaper Market by Region; 2022 (Percentage, %)
Figure 43: The US Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 44: The US Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 45: Canada Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 46: Canada Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 47: Mexico Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 48: Mexico Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 49: North America Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 50: North America Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 51: Asia Pacific Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 52: Asia Pacific Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 53: Asia Pacific Baby Diaper Market by Region; 2022 (Percentage, %)
Figure 54: China Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 55: China Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 56: India Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 57: India Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 58: Indonesia Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 59: Indonesia Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 60: Japan Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 61: Japan Baby Diaper Market by Value; 2023-2028 (US$ Million)
Figure 62: Australia Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 63: Australia Baby Diaper Market by Value; 2023-2028 (US$ Million)
Figure 64: Rest of Asia Pacific Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 65: Rest of Asia Pacific Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 66: Asia Pacific Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 67: Asia Pacific Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 68: Europe Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 69: Europe Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 70: Europe Baby Diaper Market by Region; 2022 (Percentage, %)
Figure 71: UK Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 72: UK Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 73: Germany Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 74: Germany Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 75: France Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 76: France Baby Diaper Market by Value; 2023-2028 (US$ Million)
Figure 77: Spain Baby Diaper Market by Value; 2018-2022 (US$ Million)
Figure 78: Spain Baby Diaper Market by Value; 2023-2028 (US$ Million)
Figure 79: Rest of Europe Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 80: Rest of Europe Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 81: Europe Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 82: Europe Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 83: Rest of the World Baby Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 84: Rest of the World Baby Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 85: Rest of the World Adult Diaper Market by Value; 2018-2022 (US$ Billion)
Figure 86: Rest of the World Adult Diaper Market by Value; 2023-2028 (US$ Billion)
Figure 87: Female Laborforce in OECD Countries; 2018-2022 (Percentage, %)
Figure 88: Global Population Ages 65 and Above; 2018-2022 (Percentage, %)
Figure 89: Global Share of Urban Population in Total Population; 2016, 2021 & 2050 (Percentage, %)
Figure 90: Global Smart Diaper Market by Value; 2021-2028 (Million)
Figure 91: Indonesia Baby Diaper Players by Market Share; 2022 (Percentage, %)
Figure 92: Japan Baby Diaper Players by Market Share; 2022 (Percentage, %)
Figure 93: Japan Adult Diaper Players by Market Share; 2022 (Percentage, %)
Figure 94: The Procter & Gamble Company Net Sales by Segments; 2022 (Percentage, %)
Figure 95: Johnson & Johnson Inc. Sales by Segments; 2022 (Percentage, %)
Figure 96: Unicharm Corporation Net Sales by Segments; 2022 (Percentage, %)
Figure 97: Kimberly-Clark Corporation Net Sales by Segments; 2022 (Percentage, %)
Figure 98: Essity Aktiebolag Net Sales by Business Areas; 2022 (Percentage, %)
Figure 99: Ontex Group Revenue by Product Group; 2022 (Percentage, %)
Figure 100: Hengan International Group Company Ltd Revenue by Products; 2022 (Percentage, %)

 

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