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欧州飲料ヨーグルト市場の展望、2028年


Europe Drinkable Yogurt Market Outlook, 2028

欧州の飲むヨーグルト市場は近年着実な成長を遂げている。便利でヘルシーな外出用オプションに対する消費者の嗜好の高まり、ヨーグルトの健康効果に対する意識の高まり、製品革新などの要因が市場拡大に寄与して... もっと見る

 

 

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Bonafide Research & Marketing Pvt. Ltd.
ボナファイドリサーチ
2023年5月31日 US$3,450
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欧州の飲むヨーグルト市場は近年着実な成長を遂げている。便利でヘルシーな外出用オプションに対する消費者の嗜好の高まり、ヨーグルトの健康効果に対する意識の高まり、製品革新などの要因が市場拡大に寄与している。欧州は、独自の食習慣や嗜好を持つ多様な国々で構成されている。飲用ヨーグルトの人気は地域によって異なり、文化的要因、地域の嗜好、伝統的な乳製品消費習慣の影響を受けている。大人や子供を含む健康志向の消費者の間で、より健康的なスナック菓子やプロバイオティクス食品に対する需要が高まっていることが、市場の主な推進要因となっている。また、オメガ3、アロエベラ、植物ステロール、大豆イソフラボンを強化した飲むヨーグルトや、新しい風味の調合機能性製品も世界市場の拡大に寄与している。さらに、この地域の発展途上の人口が産乳ヨーグルトの開発に貢献していることは明白であり、ココナッツ、クランベリー、パイナップル、ストロベリーなど、ヨーグルト市場で入手可能なフレーバー・ミックスの量が、さらに産乳ヨーグルトの強化市場を速いペースで加速させている。他の地域と同様、欧州でも健康とウェルネスへの注目が高まっており、栄養価の高い機能性食品への需要が高まっている。飲むヨーグルトは、健康上の利点が認識され、利便性が高いため、こうした傾向によく合致している。欧州の消費者は、飲むヨーグルトを含め、オーガニックでナチュラルな製品を強く嗜好している。欧州の多くのブランドやメーカーは、オーガニック原料の使用、最小限の加工、人工添加物の不使用を強調している。飲むヨーグルトは、ヨーロッパでは朝食や軽食としてよく食べられている。この地域の朝食や間食文化を反映して、1日の始まりや外出先で手軽に栄養価の高いものを選ぶことが多い。

Bonafide Research社の調査レポート「欧州の飲用ヨーグルト市場の展望、2028年」によると、欧州の飲用ヨーグルト市場は2023年から2028年にかけて50.9億米ドル以上の市場規模が見込まれる。飲用ヨーグルトは、欧州で流行している健康とウェルネスのトレンドによく合っている。高タンパク、プロバイオティクス、ビタミン、ミネラルを含み、消化、腸の健康、健康全般に良い栄養価の高い手軽な選択肢と考えられている。ライフスタイルの変化により、肥満や心臓病などの健康問題を抱える人が増えている。ヨーグルトには利点があり、それが食習慣におけるヨーグルトへの関心を広げている。植物ベースの食生活の人気と、乳製品の代替品を求める消費者の増加により、ヨーロッパでは植物ベースの飲むヨーグルトの需要が高まっている。各ブランドはこの傾向に対応するため、大豆、アーモンド、オート麦、ココナッツなどの植物性ミルクを使用した革新的な処方を導入している。乳製品ベースと非乳製品ベース/ビーガンを含むカテゴリーセグメントに基づくと、欧州市場では乳製品ベースの市場シェアが最も高い。ヨーロッパでは、ヨーグルトを含む乳製品を利用する習慣が定着している。牛乳とヨーグルトという2つの乳製品は、ヨーロッパの食生活と文化に深く根付いている。ヨーロッパの買い物客は乳製品を使った商品で育ち、その味を覚えている。乳製品をベースにした飲むヨーグルトは、多くの消費者が魅力を感じるクリーミーでリッチなテクスチャーを提供する。乳製品をベースにしたヨーグルトの自然な酸味と風味は、その滑らかな粘性とともに、ヨーロッパの消費者の間で人気がある一因となっている。多くの酪農場と加工施設があるヨーロッパは、酪農産業が盛んである。飲むヨーグルトは、こうしたインフラが可能にした乳製品ベースの製品のひとつである。乳製品ベースの飲むヨーグルトの市場支配は、乳原料の安定した信頼できる供給が可能であることによって容易になっている。

ここでは、ヨーロッパ市場における飲むヨーグルトの加工における技術的進歩を紹介する。 発酵・培養技術の進歩により、ヨーグルト製造工程をより正確に制御できるようになった。メーカーは特定のスターターカルチャーと発酵パラメーターを使用し、飲料用ヨーグルトに望ましい風味、テクスチャー、一貫性を実現している。伝統的なバッチ処理方法は、ヨーロッパのヨーグルト製造施設の一部で、連続処理システムに徐々に取って代わられている。これらのシステムは、効率を高め、処理時間を短縮し、製品の一貫性を向上させる。無菌処理と包装技術は、ドリンクヨーグルトの製造にますます利用されるようになっている。無菌処理では、ヨーグルトを高温で短時間加熱して細菌を死滅させ、その後無菌容器に包装する。

フレーバー入り、プレーンなど種類別に見ると、欧州ではフレーバー入りドリンクヨーグルトの市場シェアが最も高い。フレーバー入りの飲むヨーグルトは、さまざまな顧客の嗜好に合わせて多種多様なフレーバーがある。フルーツフレーバー、バニラ、チョコレート、その他の珍しい組み合わせなど、幅広い選択肢の中からフレーバーを選べることをヨーロッパの人々は高く評価している。フレーバー・ドリンク・ヨーグルトの風味は、ほのかな甘みや酸味を加えることで、味覚体験全体を向上させる。フレーバー・ドリンク・ヨーグルトは、子供やティーンエイジャーを含む若い消費者によりアピールする傾向がある。鮮やかな色、楽しいパッケージ、フルーティーな風味は、若年層の味覚にとって魅力的で楽しい選択肢となっている。カップ、ボトル、テトラパック、パウチなどの包装タイプ別にみると、欧州ではカップ包装タイプが最も高い市場シェアを占めている。プラスチックカップは欧州の飲むヨーグルト市場で広く使用されている。軽量で耐久性があり、消費者に便利で持ち運びやすい選択肢を提供している。プラスチックカップは多くの場合透明か半透明で、消費者は中の製品を見ることができる。流通チャネル別に見ると、スーパーマーケットやハイパーマーケット、コンビニエンスストア、専門店、オンラインストア、その他がある。欧州では、スーパーマーケットとハイパーマーケットが市場をリードしている。ヨーロッパには、Tesco、Carrefour、Edekaなど、飲むヨーグルトを提供するスーパーマーケットやハイパーマーケットがいくつかある。消費者は自宅や外出先からドリンクヨーグルトを閲覧・購入できるため、オンラインショッピングが提供する利便性により、将来的にはオンラインセグメントが最も高いCAGR率で成長すると予想される。実店舗を訪れる必要がなくなり、時間と労力を節約できる。Amazon、Ocado、Tescoなど、ドリンクヨーグルトを提供するオンラインチャネルはいくつかある。

ヨーロッパにはいくつかのチャンスと制約がある。飲用ヨーグルト市場を含む飲料市場は、スムージー、機能性飲料、植物性乳代替品などの他の代替飲料との競争に直面している。メーカーは、混雑した市場で際立つために、製品を差別化し、飲むヨーグルト独自の利点を効果的に伝える必要がある。消費者の乳製品利用は急速に増加している。乳製品部門拡大の主な原動力のひとつは、ヨーグルト需要の高まりである。ヨーグルトの消費量は、乳糖不耐症率が上昇するにつれて減少していくだろう。乳糖不耐症の場合、乳製品に含まれる乳糖を適切に消化する能力が妨げられる。乳糖不耐症の有病率は社会全体で増加している。飲むヨーグルトはヨーロッパでは根強い消費者基盤を持つが、ヨーグルトベースの飲料の味や食感を好まない層もまだ存在する。メーカーは、魅力的な風味を開発し、食感を改善し、飲むヨーグルトの利点と多様性について消費者を教育することによって、こうした嗜好に対処する必要がある。欧州市場では飲むヨーグルトの需要に季節変動があり、暖かい季節に消費が増える。メーカーは需要の変動に対応するため、生産とマーケティング戦略を適宜計画する必要がある。

本レポートの考察

- 地理ヨーロッパ
- 歴史的な年2017
- 基準年2022
- 推定年2023
- 予測年2028

本レポートでカバーされている側面

- 欧州の飲用ヨーグルト市場、その価値とセグメント別予測
- 国別の飲料用ヨーグルト市場分析
- 様々な促進要因と課題
- 進行中のトレンドと開発
- トッププロファイル企業
- 戦略的推奨

レポート対象国

- ドイツ
- 英国
- フランス
- イタリア
- スペイン
- ロシア

カテゴリー別

- 乳製品ベースのヨーグルト
- 非乳製品/ビーガンヨーグルト

包装タイプ別

- カップ
- ボトル
- テトラパック
- パウチ

流通チャネル別

- スーパーマーケットとハイパーマーケット
- コンビニエンスストア
- 専門店
- オンライン
- その他

レポートのアプローチ

本レポートは、一次調査と二次調査を組み合わせたアプローチで構成されている。まず、市場を理解し、市場に存在する企業をリストアップするために、二次調査が使用された。二次調査は、プレスリリース、企業の年次報告書、政府が作成した報告書やデータベースの分析など、第三者による情報源で構成されている。二次ソースからデータを収集した後、一次調査は、市場がどのように機能しているかについて主要なプレーヤーと電話インタビューを行い、市場のディーラーやディストリビューターと取引を行いました。その後、消費者を地域別、階層別、年齢層別、性別に均等にセグメンテーションし、一次調査を開始した。一次データを入手した後は、二次ソースから入手した詳細の検証を開始した。

対象読者

本レポートは、業界コンサルタント、メーカー、サプライヤー、人工芝業界関連団体・組織、政府機関、その他のステークホルダーが市場中心の戦略を調整するのに役立ちます。マーケティングやプレゼンテーションに加え、業界に関する競合知識を高めることもできます。


***注:ご注文確認後、レポートのお届けまで48時間(2営業日)かかります。

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目次

Table of Contents

1. Executive Summary
2. Research Methodology
2.1. Secondary Research
2.2. Primary Data Collection
2.3. Market Formation & Validation
2.4. Report Writing, Quality Check & Delivery
3. Market Structure
3.1. Market Considerate
3.2. Assumptions
3.3. Limitations
3.4. Abbreviations
3.5. Sources
3.6. Definitions
4. Economic /Demographic Snapshot
5. Global Drinkable Yogurt Market Outlook
5.1. Market Size By Value
5.2. Market Share By Region
5.3. Market Size and Forecast, By Category
5.4. Market Size and Forecast, By Type
5.5. Market Size and Forecast, By Packaging
5.6. Market Size and Forecast, By Distribution Channel
6. Europe Drinkable Yogurt Market Outlook
6.1. Market Size By Value
6.2. Market Share By Country
6.3. Market Size and Forecast, By Category
6.4. Market Size and Forecast, By Type
6.5. Market Size and Forecast, By Packaging
6.6. Market Size and Forecast, By Distribution Channel
6.7. Germany Drinkable Yogurt Market Outlook
6.7.1. Market Size By Value
6.7.2. Market Size and Forecast By Category
6.7.3. Market Size and Forecast By Type
6.7.4. Market Size and Forecast By Packaging
6.7.5. Market Size and Forecast By Distribution Channel
6.8. United Kingdom Drinkable Yogurt Market Outlook
6.8.1. Market Size By Value
6.8.2. Market Size and Forecast By Category
6.8.3. Market Size and Forecast By Type
6.8.4. Market Size and Forecast By Packaging
6.8.5. Market Size and Forecast By Distribution Channel
6.9. France Drinkable Yogurt Market Outlook
6.9.1. Market Size By Value
6.9.2. Market Size and Forecast By Category
6.9.3. Market Size and Forecast By Type
6.9.4. Market Size and Forecast By Packaging
6.9.5. Market Size and Forecast By Distribution Channel
6.10. Italy Drinkable Yogurt Market Outlook
6.10.1. Market Size By Value
6.10.2. Market Size and Forecast By Category
6.10.3. Market Size and Forecast By Type
6.10.4. Market Size and Forecast By Packaging
6.10.5. Market Size and Forecast By Distribution Channel
6.11. Spain Drinkable Yogurt Market Outlook
6.11.1. Market Size By Value
6.11.2. Market Size and Forecast By Category
6.11.3. Market Size and Forecast By Type
6.11.4. Market Size and Forecast By Packaging
6.11.5. Market Size and Forecast By Distribution Channel
6.12. Russia Drinkable Yogurt Market Outlook
6.12.1. Market Size By Value
6.12.2. Market Size and Forecast By Category
6.12.3. Market Size and Forecast By Type
6.12.4. Market Size and Forecast By Packaging
6.12.5. Market Size and Forecast By Distribution Channel
7. Competitive Landscape
7.1. Competitive Dashboard
7.2. Business Strategies Adopted by Key Players
7.3. Key Players Market Positioning Matrix
7.4. Porter's Five Forces
7.5. Company Profile
7.5.1. Nestle S.A.
7.5.2. Danone S.A.
7.5.3. Arla Foods amba
7.5.4. Royal FrieslandCampina N.V.
7.5.5. General Mills, Inc.
7.5.6. Meiji Holdings Company, Ltd.
7.5.7. Lactalis Group
7.5.8. Emmi AG
7.5.9. Fonterra Co-operative Group Limited
7.5.10. Fage International S.A.
7.5.11. Müller Milk & Ingredients
7.5.12. Valio Ltd
7.5.13. Saputo Inc.
7.5.14. Yakult Honsha Co. Ltd.
7.5.15. The Hain Celestial Group, Inc.
8. Strategic Recommendations
9. Annexure
9.1. FAQ`s
9.2. Notes
9.3. Related Reports
10. Disclaimer

List of Figures

Figure 1: Global Drinkable Yogurt Market Size (USD Billion) By Region, 2022 & 2028
Figure 2: Market attractiveness Index, By Region 2028
Figure 3: Market attractiveness Index, By Segment 2028
Figure 4: Global Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 5: Global Drinkable Yogurt Market Share By Region (2022)
Figure 6: Europe Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 7: Europe Drinkable Yogurt Market Share By Country (2022)
Figure 8: Germany Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 9: UK Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 10: France Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 11: Italy Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 12: Spain Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 13: Russia Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 14: Competitive Dashboard of top 5 players, 2022
Figure 15: Porter's Five Forces of Global Drinkable Yogurt Market


List of Tables

Table 1: Global Drinkable Yogurt Market Snapshot, By Segmentation (2022 & 2028) (in USD Billion)
Table 2: Top 10 Counties Economic Snapshot 2020
Table 3: Economic Snapshot of Other Prominent Countries 2020
Table 4: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 5: Global Drinkable Yogurt Market Size and Forecast, By Geography (2017 to 2028F) (In USD Billion)
Table 6: Global Drinkable Yogurt Market Size and Forecast, By Category (2017 to 2028F) (In USD Billion)
Table 7: Global Drinkable Yogurt Market Size and Forecast, By Type (2017 to 2028F) (In USD Billion)
Table 8: Global Drinkable Yogurt Market Size and Forecast, By Packaging (2017 to 2028F) (In USD Billion)
Table 9: Global Drinkable Yogurt Market Size and Forecast, By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 10: Europe Drinkable Yogurt Market Size and Forecast, By Category (2017 to 2028F) (In USD Billion)
Table 11: Europe Drinkable Yogurt Market Size and Forecast, By Type (2017 to 2028F) (In USD Billion)
Table 12: Europe Drinkable Yogurt Market Size and Forecast, By Packaging (2017 to 2028F) (In USD Billion)
Table 13: Europe Drinkable Yogurt Market Size and Forecast, By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 14: Influencing Factors for Global Drinkable Yogurt Market, 2022
Table 15: Germany Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 16: Germany Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 17: Germany Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 18: Germany Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 19: United Kingdom Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 20: United Kingdom Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 21: United Kingdom Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 22: United Kingdom Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 23: France Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 24: France Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 25: France Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 26: France Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 27: Italy Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 28: Italy Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 29: Italy Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 30: Italy Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 31: Spain Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 32: Spain Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 33: Spain Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 34: Spain Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 35: Russia Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 36: Russia Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 37: Russia Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 38: Russia Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)

 

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Summary

The European drinkable yoghurt market has experienced steady growth in recent years. Factors such as increasing consumer preference for convenient and healthy on-the-go options, rising awareness of the health benefits of yoghurt, and product innovation have contributed to market expansion. Europe consists of diverse countries with unique dietary habits and preferences. The popularity of drinkable yoghurt varies across different regions, influenced by cultural factors, local tastes, and traditional dairy consumption habits. The growing demand for healthier snack foods and probiotic foods among health-conscious consumers, including adults and children, is the primary driver of the market. Drinkable yoghurt fortified with omega 3, aloe vera, plant sterols, and soy isoflavones, among other formulated functional products with new flavours, has also contributed to the expansion of the global market. Moreover, the locale's developing populace has unequivocally contributed to the development of sans-dairy yoghurts, and the quantity of flavour mixes accessible in the yoghurt market, like coconut, cranberry, pineapple, strawberry, and others, is additionally speeding up the market for enhanced sans-dairy yoghurts at a quicker pace. Similar to other regions, Europe has witnessed a growing focus on health and wellness, leading to increased demand for nutritious and functional food options. Drinkable yoghurt, with its perceived health benefits and convenience, aligns well with these trends. European consumers have a strong preference for organic and natural products, including drinkable yoghurt. Many European brands and manufacturers emphasise the use of organic ingredients, minimal processing, and no artificial additives in their drinkable yoghurt offerings. Drinkable yoghurt is commonly consumed as a breakfast or snack option in Europe. It is often seen as a quick and nutritious choice to start the day or to have on-the-go, reflecting the region's breakfast and snacking culture.

According to the research report, "Europe Drinkable Yoghurt Market Outlook, 2028," published by Bonafide Research, the Europe Drinkable Yoghurt market is anticipated to add over USD 5.09 billion in market size from 2023 to 2028. Drinkable yoghurt fits in well with the health and wellness trends that are prevalent in Europe. It is thought to be a nutritious and easy option that is high in protein, probiotics, vitamins, and minerals that are good for digestion, gut health, and overall well-being. Due to the shift in lifestyle, the majority of people are experiencing health issues like obesity, heart problems, and others. Yoghurt has advantages, which are expanding the interest in yoghurt in the eating routine. The popularity of plant-based diets and the increasing number of consumers seeking dairy alternatives have led to a growing demand for plant-based drinkable yoghurts in Europe. Brands are introducing innovative formulations using plant-based milks such as soy, almond, oat, and coconut to cater to this trend. Based on the category segment, which includes dairy-based and non-dairy-based/vegan, in the European market, dairy-based has the highest market share. Europe has a well-established custom of dairy utilisation, including yoghurt. Milk and yoghurt, two dairy products, are deeply ingrained in the diet and culture of Europe. Shoppers in Europe have grown up with dairy-based items and have developed a taste for them. Dairy-based drinkable yoghurt offers a creamy and rich texture that many consumers find appealing. The natural tanginess and flavour of dairy-based yoghurt, along with its smooth consistency, contribute to its popularity among European consumers. With a large number of dairy farms and processing facilities, Europe has a robust dairy industry. Drinkable yoghurt is one dairy-based product that is made possible by this infrastructure. The market dominance of dairy-based drinkable yoghurt is made easier by the availability of a consistent and dependable supply of dairy ingredients.

Here are some technical advancement in the processing of drinkable yoghurt in the European market, including the Advances in fermentation and culturing techniques have allowed for more precise control over the yoghurt-making process. Manufacturers use specific starter cultures and fermentation parameters to achieve the desired flavour, texture, and consistency in drinkable yoghurts. Traditional batch processing methods have been gradually replaced by continuous processing systems in some European yoghurt manufacturing facilities. These systems offer increased efficiency, reduced processing time, and improved product consistency. Aseptic processing and packaging technologies are increasingly utilised in the production of drinkable yoghurt. Aseptic processing involves heating the yoghurt to a high temperature for a short period to kill bacteria, followed by packaging in sterile containers, which helps to maintain product freshness and extend shelf life without the need for refrigeration.

Based on the types segment, which includes flavoured and plain, In Europe, flavoured drinkable yoghurt has the highest market share. Drinkable yoghurts with flavours come in a wide variety of flavours to suit the preferences of different customers. Europeans appreciate being able to select from a wide selection of flavours, including fruit flavours, vanilla, chocolate, and other unusual combinations. The flavour of flavoured drinkable yoghurt enhances the overall taste experience by adding a hint of sweetness or tanginess. Flavoured drinkable yoghurts tend to be more appealing to younger consumers, including children and teenagers. The vibrant colours, fun packaging, and fruity flavours make them attractive and enjoyable options for younger palates. Based on the packaging types segment, which includes cups, bottles, Tetra Packs, and pouches, in Europe the cup packaging types have the highest market share. Plastic cups are widely used in the European drinkable yoghurt market. They are lightweight, durable, and provide a convenient and portable option for consumers. Plastic cups are often transparent or semi-transparent, allowing consumers to see the product inside. Based on the distribution channel, it includes supermarkets and hypermarkets, convenience stores, specialty stores, online stores, and others. In Europe, supermarkets and hypermarkets are leading the market. There are several supermarkets and hypermarkets that offer drinkable yoghurt in Europe, including Tesco, Carrefour, Edeka, and more. In the future, the online segment is expected to grow at the highest CAGR rate due to the convenience that online shopping offers as consumers can browse and purchase drinkable yoghurt from the comfort of their homes or on-the-go. It eliminates the need to visit physical stores, saving time and effort. There are several online channels that offer drinkable yoghurt, including Amazon, Ocado, Tesco, and more.

There are several opportunities and constraints in Europe. The drinkable yoghurt market, which includes the drinkable yoghurt market, faces competition from other alternative beverages such as smoothies, functional drinks, and plant-based milk alternatives. Manufacturers need to differentiate their products and effectively communicate the unique benefits of drinkable yoghurt to stand out in a crowded market. Consumer use of dairy products has increased more quickly. One of the key drivers of the expansion of the dairy sector is the rising demand for yoghurt. Yoghurt consumption will decrease nonetheless as lactose sensitivity rates rise. When someone has lactose intolerance, their ability to properly digest the lactose found in dairy products is hindered. The prevalence of lactose intolerance has increased throughout society. While drinkable yoghurt has a strong consumer base in Europe, there are still segments of the population who may not prefer the taste or texture of yoghurt-based beverages. Manufacturers need to address these preferences by developing appealing flavours, improving texture, and educating consumers about the benefits and versatility of drinkable yoghurt. The European market experiences seasonal variations in demand for drinkable yoghurt, with higher consumption during warmer months. Manufacturers need to plan production and marketing strategies accordingly to manage fluctuations in demand.

Considered in this report

• Geography: Europe
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Aspects covered in this report

• Europe Drinkable Yogurt market with its value and forecast along with its segments
• Country-wise Drinkable Yogurt market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

Countries covered in the report:

• Germany
• UK
• France
• Italy
• Spain
• Russia

By Category

• Dairy - Based Yogurt
• Non - Dairy Based / Vegan Yogurt

By Packaging types

• Cup
• Bottles
• Tetra Pack
• Pouches

By Distribution Channel

• Supermarket and Hypermarket
• Convenience Stores
• Speciality Stores
• Online
• Others

The approach of the report:

This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience

This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to Artificial Lawn industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.


***Please Note: It will take 48 hours (2 Business days) for delivery of the report upon order confirmation.



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Table of Contents

Table of Contents

1. Executive Summary
2. Research Methodology
2.1. Secondary Research
2.2. Primary Data Collection
2.3. Market Formation & Validation
2.4. Report Writing, Quality Check & Delivery
3. Market Structure
3.1. Market Considerate
3.2. Assumptions
3.3. Limitations
3.4. Abbreviations
3.5. Sources
3.6. Definitions
4. Economic /Demographic Snapshot
5. Global Drinkable Yogurt Market Outlook
5.1. Market Size By Value
5.2. Market Share By Region
5.3. Market Size and Forecast, By Category
5.4. Market Size and Forecast, By Type
5.5. Market Size and Forecast, By Packaging
5.6. Market Size and Forecast, By Distribution Channel
6. Europe Drinkable Yogurt Market Outlook
6.1. Market Size By Value
6.2. Market Share By Country
6.3. Market Size and Forecast, By Category
6.4. Market Size and Forecast, By Type
6.5. Market Size and Forecast, By Packaging
6.6. Market Size and Forecast, By Distribution Channel
6.7. Germany Drinkable Yogurt Market Outlook
6.7.1. Market Size By Value
6.7.2. Market Size and Forecast By Category
6.7.3. Market Size and Forecast By Type
6.7.4. Market Size and Forecast By Packaging
6.7.5. Market Size and Forecast By Distribution Channel
6.8. United Kingdom Drinkable Yogurt Market Outlook
6.8.1. Market Size By Value
6.8.2. Market Size and Forecast By Category
6.8.3. Market Size and Forecast By Type
6.8.4. Market Size and Forecast By Packaging
6.8.5. Market Size and Forecast By Distribution Channel
6.9. France Drinkable Yogurt Market Outlook
6.9.1. Market Size By Value
6.9.2. Market Size and Forecast By Category
6.9.3. Market Size and Forecast By Type
6.9.4. Market Size and Forecast By Packaging
6.9.5. Market Size and Forecast By Distribution Channel
6.10. Italy Drinkable Yogurt Market Outlook
6.10.1. Market Size By Value
6.10.2. Market Size and Forecast By Category
6.10.3. Market Size and Forecast By Type
6.10.4. Market Size and Forecast By Packaging
6.10.5. Market Size and Forecast By Distribution Channel
6.11. Spain Drinkable Yogurt Market Outlook
6.11.1. Market Size By Value
6.11.2. Market Size and Forecast By Category
6.11.3. Market Size and Forecast By Type
6.11.4. Market Size and Forecast By Packaging
6.11.5. Market Size and Forecast By Distribution Channel
6.12. Russia Drinkable Yogurt Market Outlook
6.12.1. Market Size By Value
6.12.2. Market Size and Forecast By Category
6.12.3. Market Size and Forecast By Type
6.12.4. Market Size and Forecast By Packaging
6.12.5. Market Size and Forecast By Distribution Channel
7. Competitive Landscape
7.1. Competitive Dashboard
7.2. Business Strategies Adopted by Key Players
7.3. Key Players Market Positioning Matrix
7.4. Porter's Five Forces
7.5. Company Profile
7.5.1. Nestle S.A.
7.5.2. Danone S.A.
7.5.3. Arla Foods amba
7.5.4. Royal FrieslandCampina N.V.
7.5.5. General Mills, Inc.
7.5.6. Meiji Holdings Company, Ltd.
7.5.7. Lactalis Group
7.5.8. Emmi AG
7.5.9. Fonterra Co-operative Group Limited
7.5.10. Fage International S.A.
7.5.11. Müller Milk & Ingredients
7.5.12. Valio Ltd
7.5.13. Saputo Inc.
7.5.14. Yakult Honsha Co. Ltd.
7.5.15. The Hain Celestial Group, Inc.
8. Strategic Recommendations
9. Annexure
9.1. FAQ`s
9.2. Notes
9.3. Related Reports
10. Disclaimer

List of Figures

Figure 1: Global Drinkable Yogurt Market Size (USD Billion) By Region, 2022 & 2028
Figure 2: Market attractiveness Index, By Region 2028
Figure 3: Market attractiveness Index, By Segment 2028
Figure 4: Global Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 5: Global Drinkable Yogurt Market Share By Region (2022)
Figure 6: Europe Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 7: Europe Drinkable Yogurt Market Share By Country (2022)
Figure 8: Germany Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 9: UK Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 10: France Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 11: Italy Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 12: Spain Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 13: Russia Drinkable Yogurt Market Size By Value (2017, 2022 & 2028F) (in USD Billion)
Figure 14: Competitive Dashboard of top 5 players, 2022
Figure 15: Porter's Five Forces of Global Drinkable Yogurt Market


List of Tables

Table 1: Global Drinkable Yogurt Market Snapshot, By Segmentation (2022 & 2028) (in USD Billion)
Table 2: Top 10 Counties Economic Snapshot 2020
Table 3: Economic Snapshot of Other Prominent Countries 2020
Table 4: Average Exchange Rates for Converting Foreign Currencies into U.S. Dollars
Table 5: Global Drinkable Yogurt Market Size and Forecast, By Geography (2017 to 2028F) (In USD Billion)
Table 6: Global Drinkable Yogurt Market Size and Forecast, By Category (2017 to 2028F) (In USD Billion)
Table 7: Global Drinkable Yogurt Market Size and Forecast, By Type (2017 to 2028F) (In USD Billion)
Table 8: Global Drinkable Yogurt Market Size and Forecast, By Packaging (2017 to 2028F) (In USD Billion)
Table 9: Global Drinkable Yogurt Market Size and Forecast, By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 10: Europe Drinkable Yogurt Market Size and Forecast, By Category (2017 to 2028F) (In USD Billion)
Table 11: Europe Drinkable Yogurt Market Size and Forecast, By Type (2017 to 2028F) (In USD Billion)
Table 12: Europe Drinkable Yogurt Market Size and Forecast, By Packaging (2017 to 2028F) (In USD Billion)
Table 13: Europe Drinkable Yogurt Market Size and Forecast, By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 14: Influencing Factors for Global Drinkable Yogurt Market, 2022
Table 15: Germany Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 16: Germany Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 17: Germany Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 18: Germany Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 19: United Kingdom Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 20: United Kingdom Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 21: United Kingdom Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 22: United Kingdom Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 23: France Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 24: France Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 25: France Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 26: France Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 27: Italy Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 28: Italy Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 29: Italy Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 30: Italy Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 31: Spain Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 32: Spain Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 33: Spain Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 34: Spain Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)
Table 35: Russia Drinkable Yogurt Market Size and Forecast By Category (2017 to 2028F) (In USD Billion)
Table 36: Russia Drinkable Yogurt Market Size and Forecast By Type (2017 to 2028F) (In USD Billion)
Table 37: Russia Drinkable Yogurt Market Size and Forecast By Packaging (2017 to 2028F) (In USD Billion)
Table 38: Russia Drinkable Yogurt Market Size and Forecast By Distribution Channel (2017 to 2028F) (In USD Billion)

 

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