Summary

Brazil two wheeler market is projected to grow at a CAGR of over 9% during the forecast period, on account of increasing traffic congestion and rising demand for connectivity in mid-sized and smaller cities. Brazil is the largest two-wheeler market in South America and ranks under top 10 in global two wheeler market. Brazil two wheeler market registered sluggish growth in 2014 due to economic crisis. However, the market is expected to witness extensive growth in the next five years, backed by growing demand for two wheelers and extensive offerings by various companies operating in the space. Rising disposable income, growing population and lack of proper public transport are expected to positively influence the market in coming years. Brazil two wheeler market can be segmented based on vehicle type, engine capacity and region. On the basis of vehicle type, the market can be segmented into motorcycle, moped/scooter and electric two wheeler. Motorcycle is the dominating segment in the market, as it has high fuel efficiency with better handling when compared with their counterparts. However, inclination towards electric two wheeler is increasing due to growing environmental concerns. On the basis of engine capacity, the market can be segmented into less than 100cc, 100-125cc, 126-250cc, 250-500cc and more than 500cc. Of these, 100-125cc segment is witnessing extensive adoption among riders due to cost efficiency and better fuel economy. In terms of regional analysis, the market can be segmented into north region, south region, east region and west region. Relative affordability, easy maneuverability and lower emissions are driving the two-wheeler market in Brazil. Major players operating in the country’s two-wheeler market include Moto Honda da Amazônia, Ltda., Triumph Motorcycles Ltd., Harley Davidson Inc., Yamaha Motor do Brasil Ltda., Dafra Motos, Suzuki Motor Corp., Bayerische Motoren Werke AG and Kawasaki Motors Corp. Major companies are developing advanced technologies and launching new products in order to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new product developments. Honda offers a wide range of motorcycle and scooter models in the Brazilian market to maintain its commanding share. Consequent to which, the company was able to grab a volume share of over 80% in 2017 in Brazil. Moreover, the company’s share is further expected to rise in the country during the forecast period. Years considered for this report: Historical Years: 2015-2018 Base Year: 2019 Estimated Year: 2020 Forecast Period: 2021-2025 Objective of the Study: • To analyze and forecast Brazil two wheeler market size. • To classify and forecast Brazil two wheeler market based on vehicle type, engine capacity and regional distribution. • To identify drivers and challenges for Brazil two wheeler market. • To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in Brazil two wheeler market. • To conduct the pricing analysis for Brazil two wheeler market. • To identify and analyze the profile of leading players operating in Brazil two wheeler market. TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of two-wheeler companies across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. TechSci Research analyzed the product offerings, distribution channels and presence of all major two-wheeler companies across the country. TechSci Research calculated Brazil two-wheeler market using a bottom-up approach, where data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research. Key Target Audience: • Two Wheeler Manufacturers • Automotive OEMs • Two-Wheeler Component Manufacturers • Traders, Distributors and Suppliers • Research organizations and consulting companies • Government bodies such as regulating authorities and policy makers • Organizations, forums and alliances related to two-wheeler market The study is useful in providing answers to several critical questions that are important for industry stakeholders such as two-wheeler companies and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities. Report Scope: In this report, Brazil two wheeler market has been segmented into following categories, in addition to the industry trends which have also been detailed below: • Brazil Two Wheeler Market, by Vehicle Type: o Motorcycle o Scooter/Moped • Brazil Two Wheeler Market, by Engine Capacity: o <100cc o 100-125cc o 126-250cc o 250-500cc o >500cc • Brazil Two Wheeler Market, by Region: o North Region o South Region o East Region o West Region Competitive Landscape Company Profiles: Detailed analysis of the major companies present in Brazil two wheeler Market. Available Customizations: With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report: Company Information • Detailed analysis and profiling of additional market players (up to five).

ページTOPに戻る

Table of Contents

1. Product Overview 2. Research Methodology 3. Impact of COVID-19 on Brazil Two Wheeler Market 4. Executive Summary 5. Voice of Customer 5.1. Factors Influencing Purchase Decision 5.2. Influencer of Purchaser 5.3. Aided/Unaided Brand Recall 5.4. Brand Satisfaction 6. Brazil Two Wheeler Market Outlook 6.1. Market Size & Forecast 6.1.1. By Value 6.1.2. By Volume 6.2. Market Share & Forecast 6.2.1. By Vehicle Type (Motorcycle, Scooter/Moped) 6.2.2. By Engine Capacity (<100cc, 100-125cc, 126-250cc, 250-500cc, >500cc) 6.2.3. By Company (2018) 6.2.4. By Region (East; West; North; South) 6.3. Market Attractiveness Index 7. Brazil Motorcycle Market Outlook 7.1. Market Size & Forecast 7.1.1. By Value 7.1.2. By Volume 7.2. Market Share & Forecast 7.2.1. By Engine Capacity (<100cc, 100-125cc, 150-180cc, 180-250cc, 250-500cc, >500cc) 7.2.2. By Company 7.3. Pricing Analysis 8. Brazil Scooter/Moped Market Outlook 8.1. Market Size & Forecast 8.1.1. By Value 8.1.2. By Volume 8.2. Market Share & Forecast 8.2.1. By Engine Capacity (<100cc, 100-125cc, 150-180cc, 180-250cc, 250-500cc, >500cc) 8.2.2. By Company 8.3. Pricing Analysis 9. Brazil Electric Two Wheeler Market Outlook 9.1. Market Size & Forecast 9.1.1. By Value 9.1.2. By Volume 9.2. Market Share & Forecast 9.2.1. By Vehicle Type (Motorcycle; Scooter) 9.2.2. By Battery Capacity (<25 Ah; >25 Ah) 9.2.3. By Battery Type (Lead Acid; Li-ion) 9.2.4. By Company 9.3. Pricing Analysis 10. Market Dynamics 10.1. Drivers 10.2. Challenges 11. Market Trends & Developments 12. SWOT Analysis 13. Policy & Regulatory Landscape 14. Brazil Economic Profile 15. Competitive Landscape 15.1. Competition Outlook 15.2. Company Profiles (Partial List of Leading Companies) 14.2.1 Moto Honda da Amazônia, Ltda. 14.2.2 Triumph Motorcycles Ltd. 14.2.3 Harley Davidson Inc. 14.2.4 Yamaha Motor do Brasil Ltda. 14.2.5 Dafra Motos 14.2.6 Suzuki Motor Corp. 14.2.7 Bayerische Motoren Werke AG 14.2.8 Kawasaki Motors Corp. 16. Strategic Recommendations