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拡張現実とバーチャルリアリティの世界市場 2023-2027


Global Augmented Reality and Virtual Reality Market 2023-2027

拡張現実とバーチャルリアリティの世界市場 2023-2027 Technavioは、拡張現実とバーチャルリアリティ市場を監視しており、2023年から2027年の間に364557.67万ドル、予測期間中にCAGR52.37%で加速して成長すると... もっと見る

 

 

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2022年10月28日 US$2,500
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サマリー

拡張現実とバーチャルリアリティの世界市場 2023-2027
Technavioは、拡張現実とバーチャルリアリティ市場を監視しており、2023年から2027年の間に364557.67万ドル、予測期間中にCAGR52.37%で加速して成長すると予測しています。当レポートでは、拡張現実とバーチャルリアリティ市場の全体分析、市場規模と予測、動向、成長促進要因、課題、さらに約25社のベンダーを網羅したベンダー分析を行っています。
現在の世界市場のシナリオ、最新のトレンドとドライバー、市場全体の環境に関する最新の分析を提供しています。市場は、ARおよびVR技術に対する需要の増加、製品の発売、M&A活動の増加によって牽引されています。
Technavioの拡張現実とバーチャルリアリティ市場は、以下のように区分されています。
技術別
- AR
- VR
アプリケーション別
- コンシューマー
- 企業
地域別状況
- 北米
- アジア太平洋地域
- 欧州
- 中近東・アフリカ
- 南米
本調査では、ベンダーによる様々なビジネス戦略の採用が、今後数年間の拡張現実およびバーチャルリアリティ市場の成長を促進する主要な理由の1つであると特定しています。また、投資家からのスタートアップARおよびVR企業への資金提供の増加や、ARおよびVR技術の多様な応用が、市場の大きな需要につながるとしている。
Technavioは、複数のソースからのデータの研究、合成、主要パラメータの分析による総括の方法により、市場の詳細な姿を提示します。拡張現実とバーチャルリアリティ市場に関する当レポートは、以下の分野をカバーしています。
- 拡張現実とバーチャルリアリティの市場サイジング
- 拡張現実とバーチャルリアリティの市場予測
- 拡張現実とバーチャルリアリティ市場の産業分析
Technavioの強力なベンダー分析は、顧客が市場での地位を向上できるように設計されており、これに沿って本レポートでは、Alphabet Inc、Apple Inc、Augmented Pixels Inc、Blippar Ltd、CyberGlove Systems Inc、Eon Reality Inc、HP Inc、HTC Corp、Innovega Inc、Lenovo Group Ltd、Magic Leap Inc、Microsoft Corp.、PTC Inc、Samsung Electronics Co.Ltd.、セイコーエプソン株式会社、株式会社東芝、Vuzix Corp.、Wikitude GmbH、Zugara Inc.、およびMaxst Co.Ltd.、Vuzix Corp.、Wikitude GmbH、Zugara Inc.また、拡張現実とバーチャルリアリティの市場分析レポートには、今後の動向や市場成長に影響を与える課題に関する情報も含まれています。これは、企業が今後訪れるすべての成長機会を戦略的に活用するのに役立つものです。
本調査は、業界の主要参加者からのインプットを含む、一次情報と二次情報の客観的な組み合わせを使用して実施されました。本レポートには、主要ベンダーの分析に加え、包括的な市場およびベンダーランドスケープが含まれています。本レポートの詳細については、https://www.technavio.com/report/augmented-reality-and-virtual-reality-market-industry-analysis をご覧ください。
Technavioは、利益、価格、競争、プロモーションなどの主要パラメータの分析により、複数のソースからのデータの研究、合成、総括の方法により、市場の詳細なイメージを提示します。また、業界の主要なインフルエンサーを特定することにより、市場の様々な側面を提示しています。提示されるデータは、包括的で信頼性が高く、一次および二次にわたる広範な調査の結果です。Technavioの市場調査レポートは、正確な市場成長を予測するために、完全な競争環境と、定性的および定量的調査を用いた詳細なベンダー選定方法と分析を提供します。

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目次

• 1 Executive Summary
o 1.1 Market overview
o Exhibit 01: Executive Summary - Chart on Market Overview
o Exhibit 02: Executive Summary - Data Table on Market Overview
o Exhibit 03: Executive Summary - Chart on Global Market Characteristics
o Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
o Exhibit 05: Executive Summary - Chart on Market Segmentation by Technology
o Exhibit 06: Executive Summary - Chart on Market Segmentation by Application
o Exhibit 07: Executive Summary - Chart on Incremental Growth
o Exhibit 08: Executive Summary - Data Table on Incremental Growth
o Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
• 2 Market Landscape
o 2.1 Market ecosystem
o Exhibit 10: Parent market
o Exhibit 11: Market Characteristics
• 3 Market Sizing
o 3.1 Market definition
o Exhibit 12: Offerings of vendors included in the market definition
o 3.2 Market segment analysis
o Exhibit 13: Market segments
o 3.3 Market size 2022
o 3.4 Market outlook: Forecast for 2022-2027
o Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
o Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
o Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
o Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
• 4 Historic Market Size
o 4.1 Global augmented reality and virtual reality market 2017 - 2021
o Exhibit 18: Historic Market Size - Data Table on Global augmented reality and virtual reality market 2017 - 2021 ($ million)
o 4.2 By technology Segment Analysis 2017 - 2021
o Exhibit 19: Historic Market Size - By technology Segment 2017 - 2021 ($ million)
o 4.3 By application Segment Analysis 2017 - 2021
o Exhibit 20: Historic Market Size - By application Segment 2017 - 2021 ($ million)
o 4.4 By Geographical Landscape Segment Analysis 2017 - 2021
o Exhibit 21: Historic Market Size - By Geographical Landscape Segment 2017 - 2021 ($ million)
o 4.5 Country Segment Analysis 2017 - 2021
o Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ million)
• 5 Five Forces Analysis
o 5.1 Five forces summary
o Exhibit 23: Five forces analysis - Comparison between2022 and 2027
o 5.2 Bargaining power of buyers
o Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
o 5.3 Bargaining power of suppliers
o Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
o 5.4 Threat of new entrants
o Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027
o 5.5 Threat of substitutes
o Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027
o 5.6 Threat of rivalry
o Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027
o 5.7 Market condition
o Exhibit 29: Chart on Market condition - Five forces 2022 and 2027
• 6 Market Segmentation by Technology
o 6.1 Market segments
o Exhibit 30: Chart on Technology - Market share 2022-2027 (%)
o Exhibit 31: Data Table on Technology - Market share 2022-2027 (%)
o 6.2 Comparison by Technology
o Exhibit 32: Chart on Comparison by Technology
o Exhibit 33: Data Table on Comparison by Technology
o 6.3 AR - Market size and forecast 2022-2027
o Exhibit 34: Chart on AR - Market size and forecast 2022-2027 ($ million)
o Exhibit 35: Data Table on AR - Market size and forecast 2022-2027 ($ million)
o Exhibit 36: Chart on AR - Year-over-year growth 2022-2027 (%)
o Exhibit 37: Data Table on AR - Year-over-year growth 2022-2027 (%)
o 6.4 VR - Market size and forecast 2022-2027
o Exhibit 38: Chart on VR - Market size and forecast 2022-2027 ($ million)
o Exhibit 39: Data Table on VR - Market size and forecast 2022-2027 ($ million)
o Exhibit 40: Chart on VR - Year-over-year growth 2022-2027 (%)
o Exhibit 41: Data Table on VR - Year-over-year growth 2022-2027 (%)
o 6.5 Market opportunity by Technology
o Exhibit 42: Market opportunity by Technology ($ million)
• 7 Market Segmentation by Application
o 7.1 Market segments
o Exhibit 43: Chart on Application - Market share 2022-2027 (%)
o Exhibit 44: Data Table on Application - Market share 2022-2027 (%)
o 7.2 Comparison by Application
o Exhibit 45: Chart on Comparison by Application
o Exhibit 46: Data Table on Comparison by Application
o 7.3 Consumer - Market size and forecast 2022-2027
o Exhibit 47: Chart on Consumer - Market size and forecast 2022-2027 ($ million)
o Exhibit 48: Data Table on Consumer - Market size and forecast 2022-2027 ($ million)
o Exhibit 49: Chart on Consumer - Year-over-year growth 2022-2027 (%)
o Exhibit 50: Data Table on Consumer - Year-over-year growth 2022-2027 (%)
o 7.4 Enterprise - Market size and forecast 2022-2027
o Exhibit 51: Chart on Enterprise - Market size and forecast 2022-2027 ($ million)
o Exhibit 52: Data Table on Enterprise - Market size and forecast 2022-2027 ($ million)
o Exhibit 53: Chart on Enterprise - Year-over-year growth 2022-2027 (%)
o Exhibit 54: Data Table on Enterprise - Year-over-year growth 2022-2027 (%)
o 7.5 Market opportunity by Application
o Exhibit 55: Market opportunity by Application ($ million)
• 8 Customer Landscape
o 8.1 Customer landscape overview
o Exhibit 56: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 9 Geographic Landscape
o 9.1 Geographic segmentation
o Exhibit 57: Chart on Market share By Geographical Landscape 2022-2027 (%)
o Exhibit 58: Data Table on Market share By Geographical Landscape 2022-2027 (%)
o 9.2 Geographic comparison
o Exhibit 59: Chart on Geographic comparison
o Exhibit 60: Data Table on Geographic comparison
o 9.3 North America - Market size and forecast 2022-2027
o Exhibit 61: Chart on North America - Market size and forecast 2022-2027 ($ million)
o Exhibit 62: Data Table on North America - Market size and forecast 2022-2027 ($ million)
o Exhibit 63: Chart on North America - Year-over-year growth 2022-2027 (%)
o Exhibit 64: Data Table on North America - Year-over-year growth 2022-2027 (%)
o 9.4 APAC - Market size and forecast 2022-2027
o Exhibit 65: Chart on APAC - Market size and forecast 2022-2027 ($ million)
o Exhibit 66: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
o Exhibit 67: Chart on APAC - Year-over-year growth 2022-2027 (%)
o Exhibit 68: Data Table on APAC - Year-over-year growth 2022-2027 (%)
o 9.5 Europe - Market size and forecast 2022-2027
o Exhibit 69: Chart on Europe - Market size and forecast 2022-2027 ($ million)
o Exhibit 70: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
o Exhibit 71: Chart on Europe - Year-over-year growth 2022-2027 (%)
o Exhibit 72: Data Table on Europe - Year-over-year growth 2022-2027 (%)
o 9.6 Middle East and Africa - Market size and forecast 2022-2027
o Exhibit 73: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
o Exhibit 74: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
o Exhibit 75: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
o Exhibit 76: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
o 9.7 South America - Market size and forecast 2022-2027
o Exhibit 77: Chart on South America - Market size and forecast 2022-2027 ($ million)
o Exhibit 78: Data Table on South America - Market size and forecast 2022-2027 ($ million)
o Exhibit 79: Chart on South America - Year-over-year growth 2022-2027 (%)
o Exhibit 80: Data Table on South America - Year-over-year growth 2022-2027 (%)
o 9.8 US - Market size and forecast 2022-2027
o Exhibit 81: Chart on US - Market size and forecast 2022-2027 ($ million)
o Exhibit 82: Data Table on US - Market size and forecast 2022-2027 ($ million)
o Exhibit 83: Chart on US - Year-over-year growth 2022-2027 (%)
o Exhibit 84: Data Table on US - Year-over-year growth 2022-2027 (%)
o 9.9 China - Market size and forecast 2022-2027
o Exhibit 85: Chart on China - Market size and forecast 2022-2027 ($ million)
o Exhibit 86: Data Table on China - Market size and forecast 2022-2027 ($ million)
o Exhibit 87: Chart on China - Year-over-year growth 2022-2027 (%)
o Exhibit 88: Data Table on China - Year-over-year growth 2022-2027 (%)
o 9.10 Germany - Market size and forecast 2022-2027
o Exhibit 89: Chart on Germany - Market size and forecast 2022-2027 ($ million)
o Exhibit 90: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
o Exhibit 91: Chart on Germany - Year-over-year growth 2022-2027 (%)
o Exhibit 92: Data Table on Germany - Year-over-year growth 2022-2027 (%)
o 9.11 UK - Market size and forecast 2022-2027
o Exhibit 93: Chart on UK - Market size and forecast 2022-2027 ($ million)
o Exhibit 94: Data Table on UK - Market size and forecast 2022-2027 ($ million)
o Exhibit 95: Chart on UK - Year-over-year growth 2022-2027 (%)
o Exhibit 96: Data Table on UK - Year-over-year growth 2022-2027 (%)
o 9.12 Japan - Market size and forecast 2022-2027
o Exhibit 97: Chart on Japan - Market size and forecast 2022-2027 ($ million)
o Exhibit 98: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
o Exhibit 99: Chart on Japan - Year-over-year growth 2022-2027 (%)
o Exhibit 100: Data Table on Japan - Year-over-year growth 2022-2027 (%)
o 9.13 Market opportunity By Geographical Landscape
o Exhibit 101: Market opportunity By Geographical Landscape ($ million)
• 10 Drivers, Challenges, and Trends
o 10.1 Market drivers
o 10.2 Market challenges
o 10.3 Impact of drivers and challenges
o Exhibit 102: Impact of drivers and challenges in 2022 and 2027
o 10.4 Market trends
• 11 Vendor Landscape
o 11.1 Overview
o 11.2 Vendor landscape
o Exhibit 103: Overview on Criticality of inputs and Factors of differentiation
o 11.3 Landscape disruption
o Exhibit 104: Overview on factors of disruption
o 11.4 Industry risks
o Exhibit 105: Impact of key risks on business
• 12 Vendor Analysis
o 12.1 Vendors covered
o Exhibit 106: Vendors covered
o 12.2 Market positioning of vendors
o Exhibit 107: Matrix on vendor position and classification
o 12.3 Alphabet Inc.
o Exhibit 108: Alphabet Inc. - Overview
o Exhibit 109: Alphabet Inc. - Business segments
o Exhibit 110: Alphabet Inc. - Key news
o Exhibit 111: Alphabet Inc. - Key offerings
o Exhibit 112: Alphabet Inc. - Segment focus
o 12.4 Apple Inc.
o Exhibit 113: Apple Inc. - Overview
o Exhibit 114: Apple Inc. - Business segments
o Exhibit 115: Apple Inc. - Key news
o Exhibit 116: Apple Inc. - Key offerings
o Exhibit 117: Apple Inc. - Segment focus
o 12.5 Augmented Pixels Inc.
o Exhibit 118: Augmented Pixels Inc. - Overview
o Exhibit 119: Augmented Pixels Inc. - Product / Service
o Exhibit 120: Augmented Pixels Inc. - Key offerings
o 12.6 Blippar Ltd.
o Exhibit 121: Blippar Ltd. - Overview
o Exhibit 122: Blippar Ltd. - Product / Service
o Exhibit 123: Blippar Ltd. - Key offerings
o 12.7 CyberGlove Systems Inc.
o Exhibit 124: CyberGlove Systems Inc. - Overview
o Exhibit 125: CyberGlove Systems Inc. - Product / Service
o Exhibit 126: CyberGlove Systems Inc. - Key offerings
o 12.8 HP Inc.
o Exhibit 127: HP Inc. - Overview
o Exhibit 128: HP Inc. - Business segments
o Exhibit 129: HP Inc. - Key news
o Exhibit 130: HP Inc. - Key offerings
o Exhibit 131: HP Inc. - Segment focus
o 12.9 HTC Corp.
o Exhibit 132: HTC Corp. - Overview
o Exhibit 133: HTC Corp. - Product / Service
o Exhibit 134: HTC Corp. - Key offerings
o 12.10 Lenovo Group Ltd.
o Exhibit 135: Lenovo Group Ltd. - Overview
o Exhibit 136: Lenovo Group Ltd. - Business segments
o Exhibit 137: Lenovo Group Ltd. - Key offerings
o Exhibit 138: Lenovo Group Ltd. - Segment focus
o 12.11 Magic Leap Inc.
o Exhibit 139: Magic Leap Inc. - Overview
o Exhibit 140: Magic Leap Inc. - Product / Service
o Exhibit 141: Magic Leap Inc. - Key offerings
o 12.12 Microsoft Corp.
o Exhibit 142: Microsoft Corp. - Overview
o Exhibit 143: Microsoft Corp. - Business segments
o Exhibit 144: Microsoft Corp. - Key news
o Exhibit 145: Microsoft Corp. - Key offerings
o Exhibit 146: Microsoft Corp. - Segment focus
o 12.13 PTC Inc.
o Exhibit 147: PTC Inc. - Overview
o Exhibit 148: PTC Inc. - Business segments
o Exhibit 149: PTC Inc. - Key offerings
o Exhibit 150: PTC Inc. - Segment focus
o 12.14 Samsung Electronics Co. Ltd.
o Exhibit 151: Samsung Electronics Co. Ltd. - Overview
o Exhibit 152: Samsung Electronics Co. Ltd. - Business segments
o Exhibit 153: Samsung Electronics Co. Ltd. - Key news
o Exhibit 154: Samsung Electronics Co. Ltd. - Key offerings
o Exhibit 155: Samsung Electronics Co. Ltd. - Segment focus
o 12.15 Seiko Epson Corp.
o Exhibit 156: Seiko Epson Corp. - Overview
o Exhibit 157: Seiko Epson Corp. - Business segments
o Exhibit 158: Seiko Epson Corp. - Key news
o Exhibit 159: Seiko Epson Corp. - Key offerings
o Exhibit 160: Seiko Epson Corp. - Segment focus
o 12.16 Toshiba Corp.
o Exhibit 161: Toshiba Corp. - Overview
o Exhibit 162: Toshiba Corp. - Business segments
o Exhibit 163: Toshiba Corp. - Key news
o Exhibit 164: Toshiba Corp. - Key offerings
o Exhibit 165: Toshiba Corp. - Segment focus
o 12.17 Zugara Inc.
o Exhibit 166: Zugara Inc. - Overview
o Exhibit 167: Zugara Inc. - Product / Service
o Exhibit 168: Zugara Inc. - Key offerings
• 13 Appendix
o 13.1 Scope of the report
o 13.2 Inclusions and exclusions checklist
o Exhibit 169: Inclusions checklist
o Exhibit 170: Exclusions checklist
o 13.3 Currency conversion rates for US$
o Exhibit 171: Currency conversion rates for US$
o 13.4 Research methodology
o Exhibit 172: Research methodology
o Exhibit 173: Validation techniques employed for market sizing
o Exhibit 174: Information sources
o 13.5 List of abbreviations
o Exhibit 175: List of abbreviations
o March 2019,
o for product development


Exhibits:
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Global Market Characteristics
Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits5: Executive Summary - Chart on Market Segmentation by Technology
Exhibits6: Executive Summary - Chart on Market Segmentation by Application
Exhibits7: Executive Summary - Chart on Incremental Growth
Exhibits8: Executive Summary - Data Table on Incremental Growth
Exhibits9: Executive Summary - Chart on Vendor Market Positioning
Exhibits10: Parent market
Exhibits11: Market Characteristics
Exhibits12: Offerings of vendors included in the market definition
Exhibits13: Market segments
Exhibits14: Chart on Global - Market size and forecast 2022-2027 ($ million)
Exhibits15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
Exhibits16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
Exhibits17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
Exhibits18: Historic Market Size - Data Table on Global augmented reality and virtual reality market 2017 - 2021 ($ million)
Exhibits19: Historic Market Size - By technology Segment 2017 - 2021 ($ million)
Exhibits20: Historic Market Size - By application Segment 2017 - 2021 ($ million)
Exhibits21: Historic Market Size - By Geographical Landscape Segment 2017 - 2021 ($ million)
Exhibits22: Historic Market Size - Country Segment 2017 - 2021 ($ million)
Exhibits23: Five forces analysis - Comparison between2022 and 2027
Exhibits24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
Exhibits25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
Exhibits26: Threat of new entrants - Impact of key factors in 2022 and 2027
Exhibits27: Threat of substitutes - Impact of key factors in 2022 and 2027
Exhibits28: Threat of rivalry - Impact of key factors in 2022 and 2027
Exhibits29: Chart on Market condition - Five forces 2022 and 2027
Exhibits30: Chart on Technology - Market share 2022-2027 (%)
Exhibits31: Data Table on Technology - Market share 2022-2027 (%)
Exhibits32: Chart on Comparison by Technology
Exhibits33: Data Table on Comparison by Technology
Exhibits34: Chart on AR - Market size and forecast 2022-2027 ($ million)
Exhibits35: Data Table on AR - Market size and forecast 2022-2027 ($ million)
Exhibits36: Chart on AR - Year-over-year growth 2022-2027 (%)
Exhibits37: Data Table on AR - Year-over-year growth 2022-2027 (%)
Exhibits38: Chart on VR - Market size and forecast 2022-2027 ($ million)
Exhibits39: Data Table on VR - Market size and forecast 2022-2027 ($ million)
Exhibits40: Chart on VR - Year-over-year growth 2022-2027 (%)
Exhibits41: Data Table on VR - Year-over-year growth 2022-2027 (%)
Exhibits42: Market opportunity by Technology ($ million)
Exhibits43: Chart on Application - Market share 2022-2027 (%)
Exhibits44: Data Table on Application - Market share 2022-2027 (%)
Exhibits45: Chart on Comparison by Application
Exhibits46: Data Table on Comparison by Application
Exhibits47: Chart on Consumer - Market size and forecast 2022-2027 ($ million)
Exhibits48: Data Table on Consumer - Market size and forecast 2022-2027 ($ million)
Exhibits49: Chart on Consumer - Year-over-year growth 2022-2027 (%)
Exhibits50: Data Table on Consumer - Year-over-year growth 2022-2027 (%)
Exhibits51: Chart on Enterprise - Market size and forecast 2022-2027 ($ million)
Exhibits52: Data Table on Enterprise - Market size and forecast 2022-2027 ($ million)
Exhibits53: Chart on Enterprise - Year-over-year growth 2022-2027 (%)
Exhibits54: Data Table on Enterprise - Year-over-year growth 2022-2027 (%)
Exhibits55: Market opportunity by Application ($ million)
Exhibits56: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits57: Chart on Market share By Geographical Landscape 2022-2027 (%)
Exhibits58: Data Table on Market share By Geographical Landscape 2022-2027 (%)
Exhibits59: Chart on Geographic comparison
Exhibits60: Data Table on Geographic comparison
Exhibits61: Chart on North America - Market size and forecast 2022-2027 ($ million)
Exhibits62: Data Table on North America - Market size and forecast 2022-2027 ($ million)
Exhibits63: Chart on North America - Year-over-year growth 2022-2027 (%)
Exhibits64: Data Table on North America - Year-over-year growth 2022-2027 (%)
Exhibits65: Chart on APAC - Market size and forecast 2022-2027 ($ million)
Exhibits66: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
Exhibits67: Chart on APAC - Year-over-year growth 2022-2027 (%)
Exhibits68: Data Table on APAC - Year-over-year growth 2022-2027 (%)
Exhibits69: Chart on Europe - Market size and forecast 2022-2027 ($ million)
Exhibits70: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
Exhibits71: Chart on Europe - Year-over-year growth 2022-2027 (%)
Exhibits72: Data Table on Europe - Year-over-year growth 2022-2027 (%)
Exhibits73: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibits74: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibits75: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibits76: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibits77: Chart on South America - Market size and forecast 2022-2027 ($ million)
Exhibits78: Data Table on South America - Market size and forecast 2022-2027 ($ million)
Exhibits79: Chart on South America - Year-over-year growth 2022-2027 (%)
Exhibits80: Data Table on South America - Year-over-year growth 2022-2027 (%)
Exhibits81: Chart on US - Market size and forecast 2022-2027 ($ million)
Exhibits82: Data Table on US - Market size and forecast 2022-2027 ($ million)
Exhibits83: Chart on US - Year-over-year growth 2022-2027 (%)
Exhibits84: Data Table on US - Year-over-year growth 2022-2027 (%)
Exhibits85: Chart on China - Market size and forecast 2022-2027 ($ million)
Exhibits86: Data Table on China - Market size and forecast 2022-2027 ($ million)
Exhibits87: Chart on China - Year-over-year growth 2022-2027 (%)
Exhibits88: Data Table on China - Year-over-year growth 2022-2027 (%)
Exhibits89: Chart on Germany - Market size and forecast 2022-2027 ($ million)
Exhibits90: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
Exhibits91: Chart on Germany - Year-over-year growth 2022-2027 (%)
Exhibits92: Data Table on Germany - Year-over-year growth 2022-2027 (%)
Exhibits93: Chart on UK - Market size and forecast 2022-2027 ($ million)
Exhibits94: Data Table on UK - Market size and forecast 2022-2027 ($ million)
Exhibits95: Chart on UK - Year-over-year growth 2022-2027 (%)
Exhibits96: Data Table on UK - Year-over-year growth 2022-2027 (%)
Exhibits97: Chart on Japan - Market size and forecast 2022-2027 ($ million)
Exhibits98: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
Exhibits99: Chart on Japan - Year-over-year growth 2022-2027 (%)
Exhibits100: Data Table on Japan - Year-over-year growth 2022-2027 (%)
Exhibits101: Market opportunity By Geographical Landscape ($ million)
Exhibits102: Impact of drivers and challenges in 2022 and 2027
Exhibits103: Overview on Criticality of inputs and Factors of differentiation
Exhibits104: Overview on factors of disruption
Exhibits105: Impact of key risks on business
Exhibits106: Vendors covered
Exhibits107: Matrix on vendor position and classification
Exhibits108: Alphabet Inc. - Overview
Exhibits109: Alphabet Inc. - Business segments
Exhibits110: Alphabet Inc. - Key news
Exhibits111: Alphabet Inc. - Key offerings
Exhibits112: Alphabet Inc. - Segment focus
Exhibits113: Apple Inc. - Overview
Exhibits114: Apple Inc. - Business segments
Exhibits115: Apple Inc. - Key news
Exhibits116: Apple Inc. - Key offerings
Exhibits117: Apple Inc. - Segment focus
Exhibits118: Augmented Pixels Inc. - Overview
Exhibits119: Augmented Pixels Inc. - Product / Service
Exhibits120: Augmented Pixels Inc. - Key offerings
Exhibits121: Blippar Ltd. - Overview
Exhibits122: Blippar Ltd. - Product / Service
Exhibits123: Blippar Ltd. - Key offerings
Exhibits124: CyberGlove Systems Inc. - Overview
Exhibits125: CyberGlove Systems Inc. - Product / Service
Exhibits126: CyberGlove Systems Inc. - Key offerings
Exhibits127: HP Inc. - Overview
Exhibits128: HP Inc. - Business segments
Exhibits129: HP Inc. - Key news
Exhibits130: HP Inc. - Key offerings
Exhibits131: HP Inc. - Segment focus
Exhibits132: HTC Corp. - Overview
Exhibits133: HTC Corp. - Product / Service
Exhibits134: HTC Corp. - Key offerings
Exhibits135: Lenovo Group Ltd. - Overview
Exhibits136: Lenovo Group Ltd. - Business segments
Exhibits137: Lenovo Group Ltd. - Key offerings
Exhibits138: Lenovo Group Ltd. - Segment focus
Exhibits139: Magic Leap Inc. - Overview
Exhibits140: Magic Leap Inc. - Product / Service
Exhibits141: Magic Leap Inc. - Key offerings
Exhibits142: Microsoft Corp. - Overview
Exhibits143: Microsoft Corp. - Business segments
Exhibits144: Microsoft Corp. - Key news
Exhibits145: Microsoft Corp. - Key offerings
Exhibits146: Microsoft Corp. - Segment focus
Exhibits147: PTC Inc. - Overview
Exhibits148: PTC Inc. - Business segments
Exhibits149: PTC Inc. - Key offerings
Exhibits150: PTC Inc. - Segment focus
Exhibits151: Samsung Electronics Co. Ltd. - Overview
Exhibits152: Samsung Electronics Co. Ltd. - Business segments
Exhibits153: Samsung Electronics Co. Ltd. - Key news
Exhibits154: Samsung Electronics Co. Ltd. - Key offerings
Exhibits155: Samsung Electronics Co. Ltd. - Segment focus
Exhibits156: Seiko Epson Corp. - Overview
Exhibits157: Seiko Epson Corp. - Business segments
Exhibits158: Seiko Epson Corp. - Key news
Exhibits159: Seiko Epson Corp. - Key offerings
Exhibits160: Seiko Epson Corp. - Segment focus
Exhibits161: Toshiba Corp. - Overview
Exhibits162: Toshiba Corp. - Business segments
Exhibits163: Toshiba Corp. - Key news
Exhibits164: Toshiba Corp. - Key offerings
Exhibits165: Toshiba Corp. - Segment focus
Exhibits166: Zugara Inc. - Overview
Exhibits167: Zugara Inc. - Product / Service
Exhibits168: Zugara Inc. - Key offerings
Exhibits169: Inclusions checklist
Exhibits170: Exclusions checklist
Exhibits171: Currency conversion rates for US$
Exhibits172: Research methodology
Exhibits173: Validation techniques employed for market sizing
Exhibits174: Information sources
Exhibits175: List of abbreviations

 

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Summary

Global Augmented Reality and Virtual Reality Market 2023-2027
Technavio has been monitoring the augmented reality and virtual reality market and it is poised to grow by $364557.67 mn during 2023-2027, accelerating at a CAGR of 52.37% during the forecast period. Our report on the augmented reality and virtual reality market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing demand for AR and VR technology, product launches, and the increasing number of M&A activities.
Technavio's augmented reality and virtual reality market is segmented as below:
By Technology
• AR
• VR
By Application
• Consumer
• Enterprise
By Geographical Landscape
• North America
• APAC
• Europe
• Middle East and Africa
• South America
This study identifies the adoption of various business strategies by vendors as one of the prime reasons driving the augmented reality and virtual reality market growth during the next few years. Also, growing funding in startup AR and VR companies from investors and diverse applications of AR and VR technology will lead to sizable demand in the market.
Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the augmented reality and virtual reality market covers the following areas:
• Augmented reality and virtual reality market sizing
• Augmented reality and virtual reality market forecast
• Augmented reality and virtual reality market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading augmented reality and virtual reality market vendors that include Alphabet Inc., Apple Inc., Augmented Pixels Inc., Blippar Ltd., CyberGlove Systems Inc., Eon Reality Inc., HP Inc., HTC Corp., Innovega Inc., Lenovo Group Ltd., Magic Leap Inc., Microsoft Corp., PTC Inc., Samsung Electronics Co. Ltd., Seiko Epson Corp., Toshiba Corp., Vuzix Corp., Wikitude GmbH, Zugara Inc., and Maxst Co. Ltd. Also, the augmented reality and virtual reality market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors. For further information on this report, please visit - https://www.technavio.com/report/augmented-reality-and-virtual-reality-market-industry-analysis
Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.



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Table of Contents

• 1 Executive Summary
o 1.1 Market overview
o Exhibit 01: Executive Summary - Chart on Market Overview
o Exhibit 02: Executive Summary - Data Table on Market Overview
o Exhibit 03: Executive Summary - Chart on Global Market Characteristics
o Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
o Exhibit 05: Executive Summary - Chart on Market Segmentation by Technology
o Exhibit 06: Executive Summary - Chart on Market Segmentation by Application
o Exhibit 07: Executive Summary - Chart on Incremental Growth
o Exhibit 08: Executive Summary - Data Table on Incremental Growth
o Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
• 2 Market Landscape
o 2.1 Market ecosystem
o Exhibit 10: Parent market
o Exhibit 11: Market Characteristics
• 3 Market Sizing
o 3.1 Market definition
o Exhibit 12: Offerings of vendors included in the market definition
o 3.2 Market segment analysis
o Exhibit 13: Market segments
o 3.3 Market size 2022
o 3.4 Market outlook: Forecast for 2022-2027
o Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
o Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
o Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
o Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
• 4 Historic Market Size
o 4.1 Global augmented reality and virtual reality market 2017 - 2021
o Exhibit 18: Historic Market Size - Data Table on Global augmented reality and virtual reality market 2017 - 2021 ($ million)
o 4.2 By technology Segment Analysis 2017 - 2021
o Exhibit 19: Historic Market Size - By technology Segment 2017 - 2021 ($ million)
o 4.3 By application Segment Analysis 2017 - 2021
o Exhibit 20: Historic Market Size - By application Segment 2017 - 2021 ($ million)
o 4.4 By Geographical Landscape Segment Analysis 2017 - 2021
o Exhibit 21: Historic Market Size - By Geographical Landscape Segment 2017 - 2021 ($ million)
o 4.5 Country Segment Analysis 2017 - 2021
o Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ million)
• 5 Five Forces Analysis
o 5.1 Five forces summary
o Exhibit 23: Five forces analysis - Comparison between2022 and 2027
o 5.2 Bargaining power of buyers
o Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
o 5.3 Bargaining power of suppliers
o Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
o 5.4 Threat of new entrants
o Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027
o 5.5 Threat of substitutes
o Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027
o 5.6 Threat of rivalry
o Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027
o 5.7 Market condition
o Exhibit 29: Chart on Market condition - Five forces 2022 and 2027
• 6 Market Segmentation by Technology
o 6.1 Market segments
o Exhibit 30: Chart on Technology - Market share 2022-2027 (%)
o Exhibit 31: Data Table on Technology - Market share 2022-2027 (%)
o 6.2 Comparison by Technology
o Exhibit 32: Chart on Comparison by Technology
o Exhibit 33: Data Table on Comparison by Technology
o 6.3 AR - Market size and forecast 2022-2027
o Exhibit 34: Chart on AR - Market size and forecast 2022-2027 ($ million)
o Exhibit 35: Data Table on AR - Market size and forecast 2022-2027 ($ million)
o Exhibit 36: Chart on AR - Year-over-year growth 2022-2027 (%)
o Exhibit 37: Data Table on AR - Year-over-year growth 2022-2027 (%)
o 6.4 VR - Market size and forecast 2022-2027
o Exhibit 38: Chart on VR - Market size and forecast 2022-2027 ($ million)
o Exhibit 39: Data Table on VR - Market size and forecast 2022-2027 ($ million)
o Exhibit 40: Chart on VR - Year-over-year growth 2022-2027 (%)
o Exhibit 41: Data Table on VR - Year-over-year growth 2022-2027 (%)
o 6.5 Market opportunity by Technology
o Exhibit 42: Market opportunity by Technology ($ million)
• 7 Market Segmentation by Application
o 7.1 Market segments
o Exhibit 43: Chart on Application - Market share 2022-2027 (%)
o Exhibit 44: Data Table on Application - Market share 2022-2027 (%)
o 7.2 Comparison by Application
o Exhibit 45: Chart on Comparison by Application
o Exhibit 46: Data Table on Comparison by Application
o 7.3 Consumer - Market size and forecast 2022-2027
o Exhibit 47: Chart on Consumer - Market size and forecast 2022-2027 ($ million)
o Exhibit 48: Data Table on Consumer - Market size and forecast 2022-2027 ($ million)
o Exhibit 49: Chart on Consumer - Year-over-year growth 2022-2027 (%)
o Exhibit 50: Data Table on Consumer - Year-over-year growth 2022-2027 (%)
o 7.4 Enterprise - Market size and forecast 2022-2027
o Exhibit 51: Chart on Enterprise - Market size and forecast 2022-2027 ($ million)
o Exhibit 52: Data Table on Enterprise - Market size and forecast 2022-2027 ($ million)
o Exhibit 53: Chart on Enterprise - Year-over-year growth 2022-2027 (%)
o Exhibit 54: Data Table on Enterprise - Year-over-year growth 2022-2027 (%)
o 7.5 Market opportunity by Application
o Exhibit 55: Market opportunity by Application ($ million)
• 8 Customer Landscape
o 8.1 Customer landscape overview
o Exhibit 56: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 9 Geographic Landscape
o 9.1 Geographic segmentation
o Exhibit 57: Chart on Market share By Geographical Landscape 2022-2027 (%)
o Exhibit 58: Data Table on Market share By Geographical Landscape 2022-2027 (%)
o 9.2 Geographic comparison
o Exhibit 59: Chart on Geographic comparison
o Exhibit 60: Data Table on Geographic comparison
o 9.3 North America - Market size and forecast 2022-2027
o Exhibit 61: Chart on North America - Market size and forecast 2022-2027 ($ million)
o Exhibit 62: Data Table on North America - Market size and forecast 2022-2027 ($ million)
o Exhibit 63: Chart on North America - Year-over-year growth 2022-2027 (%)
o Exhibit 64: Data Table on North America - Year-over-year growth 2022-2027 (%)
o 9.4 APAC - Market size and forecast 2022-2027
o Exhibit 65: Chart on APAC - Market size and forecast 2022-2027 ($ million)
o Exhibit 66: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
o Exhibit 67: Chart on APAC - Year-over-year growth 2022-2027 (%)
o Exhibit 68: Data Table on APAC - Year-over-year growth 2022-2027 (%)
o 9.5 Europe - Market size and forecast 2022-2027
o Exhibit 69: Chart on Europe - Market size and forecast 2022-2027 ($ million)
o Exhibit 70: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
o Exhibit 71: Chart on Europe - Year-over-year growth 2022-2027 (%)
o Exhibit 72: Data Table on Europe - Year-over-year growth 2022-2027 (%)
o 9.6 Middle East and Africa - Market size and forecast 2022-2027
o Exhibit 73: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
o Exhibit 74: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
o Exhibit 75: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
o Exhibit 76: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
o 9.7 South America - Market size and forecast 2022-2027
o Exhibit 77: Chart on South America - Market size and forecast 2022-2027 ($ million)
o Exhibit 78: Data Table on South America - Market size and forecast 2022-2027 ($ million)
o Exhibit 79: Chart on South America - Year-over-year growth 2022-2027 (%)
o Exhibit 80: Data Table on South America - Year-over-year growth 2022-2027 (%)
o 9.8 US - Market size and forecast 2022-2027
o Exhibit 81: Chart on US - Market size and forecast 2022-2027 ($ million)
o Exhibit 82: Data Table on US - Market size and forecast 2022-2027 ($ million)
o Exhibit 83: Chart on US - Year-over-year growth 2022-2027 (%)
o Exhibit 84: Data Table on US - Year-over-year growth 2022-2027 (%)
o 9.9 China - Market size and forecast 2022-2027
o Exhibit 85: Chart on China - Market size and forecast 2022-2027 ($ million)
o Exhibit 86: Data Table on China - Market size and forecast 2022-2027 ($ million)
o Exhibit 87: Chart on China - Year-over-year growth 2022-2027 (%)
o Exhibit 88: Data Table on China - Year-over-year growth 2022-2027 (%)
o 9.10 Germany - Market size and forecast 2022-2027
o Exhibit 89: Chart on Germany - Market size and forecast 2022-2027 ($ million)
o Exhibit 90: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
o Exhibit 91: Chart on Germany - Year-over-year growth 2022-2027 (%)
o Exhibit 92: Data Table on Germany - Year-over-year growth 2022-2027 (%)
o 9.11 UK - Market size and forecast 2022-2027
o Exhibit 93: Chart on UK - Market size and forecast 2022-2027 ($ million)
o Exhibit 94: Data Table on UK - Market size and forecast 2022-2027 ($ million)
o Exhibit 95: Chart on UK - Year-over-year growth 2022-2027 (%)
o Exhibit 96: Data Table on UK - Year-over-year growth 2022-2027 (%)
o 9.12 Japan - Market size and forecast 2022-2027
o Exhibit 97: Chart on Japan - Market size and forecast 2022-2027 ($ million)
o Exhibit 98: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
o Exhibit 99: Chart on Japan - Year-over-year growth 2022-2027 (%)
o Exhibit 100: Data Table on Japan - Year-over-year growth 2022-2027 (%)
o 9.13 Market opportunity By Geographical Landscape
o Exhibit 101: Market opportunity By Geographical Landscape ($ million)
• 10 Drivers, Challenges, and Trends
o 10.1 Market drivers
o 10.2 Market challenges
o 10.3 Impact of drivers and challenges
o Exhibit 102: Impact of drivers and challenges in 2022 and 2027
o 10.4 Market trends
• 11 Vendor Landscape
o 11.1 Overview
o 11.2 Vendor landscape
o Exhibit 103: Overview on Criticality of inputs and Factors of differentiation
o 11.3 Landscape disruption
o Exhibit 104: Overview on factors of disruption
o 11.4 Industry risks
o Exhibit 105: Impact of key risks on business
• 12 Vendor Analysis
o 12.1 Vendors covered
o Exhibit 106: Vendors covered
o 12.2 Market positioning of vendors
o Exhibit 107: Matrix on vendor position and classification
o 12.3 Alphabet Inc.
o Exhibit 108: Alphabet Inc. - Overview
o Exhibit 109: Alphabet Inc. - Business segments
o Exhibit 110: Alphabet Inc. - Key news
o Exhibit 111: Alphabet Inc. - Key offerings
o Exhibit 112: Alphabet Inc. - Segment focus
o 12.4 Apple Inc.
o Exhibit 113: Apple Inc. - Overview
o Exhibit 114: Apple Inc. - Business segments
o Exhibit 115: Apple Inc. - Key news
o Exhibit 116: Apple Inc. - Key offerings
o Exhibit 117: Apple Inc. - Segment focus
o 12.5 Augmented Pixels Inc.
o Exhibit 118: Augmented Pixels Inc. - Overview
o Exhibit 119: Augmented Pixels Inc. - Product / Service
o Exhibit 120: Augmented Pixels Inc. - Key offerings
o 12.6 Blippar Ltd.
o Exhibit 121: Blippar Ltd. - Overview
o Exhibit 122: Blippar Ltd. - Product / Service
o Exhibit 123: Blippar Ltd. - Key offerings
o 12.7 CyberGlove Systems Inc.
o Exhibit 124: CyberGlove Systems Inc. - Overview
o Exhibit 125: CyberGlove Systems Inc. - Product / Service
o Exhibit 126: CyberGlove Systems Inc. - Key offerings
o 12.8 HP Inc.
o Exhibit 127: HP Inc. - Overview
o Exhibit 128: HP Inc. - Business segments
o Exhibit 129: HP Inc. - Key news
o Exhibit 130: HP Inc. - Key offerings
o Exhibit 131: HP Inc. - Segment focus
o 12.9 HTC Corp.
o Exhibit 132: HTC Corp. - Overview
o Exhibit 133: HTC Corp. - Product / Service
o Exhibit 134: HTC Corp. - Key offerings
o 12.10 Lenovo Group Ltd.
o Exhibit 135: Lenovo Group Ltd. - Overview
o Exhibit 136: Lenovo Group Ltd. - Business segments
o Exhibit 137: Lenovo Group Ltd. - Key offerings
o Exhibit 138: Lenovo Group Ltd. - Segment focus
o 12.11 Magic Leap Inc.
o Exhibit 139: Magic Leap Inc. - Overview
o Exhibit 140: Magic Leap Inc. - Product / Service
o Exhibit 141: Magic Leap Inc. - Key offerings
o 12.12 Microsoft Corp.
o Exhibit 142: Microsoft Corp. - Overview
o Exhibit 143: Microsoft Corp. - Business segments
o Exhibit 144: Microsoft Corp. - Key news
o Exhibit 145: Microsoft Corp. - Key offerings
o Exhibit 146: Microsoft Corp. - Segment focus
o 12.13 PTC Inc.
o Exhibit 147: PTC Inc. - Overview
o Exhibit 148: PTC Inc. - Business segments
o Exhibit 149: PTC Inc. - Key offerings
o Exhibit 150: PTC Inc. - Segment focus
o 12.14 Samsung Electronics Co. Ltd.
o Exhibit 151: Samsung Electronics Co. Ltd. - Overview
o Exhibit 152: Samsung Electronics Co. Ltd. - Business segments
o Exhibit 153: Samsung Electronics Co. Ltd. - Key news
o Exhibit 154: Samsung Electronics Co. Ltd. - Key offerings
o Exhibit 155: Samsung Electronics Co. Ltd. - Segment focus
o 12.15 Seiko Epson Corp.
o Exhibit 156: Seiko Epson Corp. - Overview
o Exhibit 157: Seiko Epson Corp. - Business segments
o Exhibit 158: Seiko Epson Corp. - Key news
o Exhibit 159: Seiko Epson Corp. - Key offerings
o Exhibit 160: Seiko Epson Corp. - Segment focus
o 12.16 Toshiba Corp.
o Exhibit 161: Toshiba Corp. - Overview
o Exhibit 162: Toshiba Corp. - Business segments
o Exhibit 163: Toshiba Corp. - Key news
o Exhibit 164: Toshiba Corp. - Key offerings
o Exhibit 165: Toshiba Corp. - Segment focus
o 12.17 Zugara Inc.
o Exhibit 166: Zugara Inc. - Overview
o Exhibit 167: Zugara Inc. - Product / Service
o Exhibit 168: Zugara Inc. - Key offerings
• 13 Appendix
o 13.1 Scope of the report
o 13.2 Inclusions and exclusions checklist
o Exhibit 169: Inclusions checklist
o Exhibit 170: Exclusions checklist
o 13.3 Currency conversion rates for US$
o Exhibit 171: Currency conversion rates for US$
o 13.4 Research methodology
o Exhibit 172: Research methodology
o Exhibit 173: Validation techniques employed for market sizing
o Exhibit 174: Information sources
o 13.5 List of abbreviations
o Exhibit 175: List of abbreviations
o March 2019,
o for product development


Exhibits:
Exhibits1: Executive Summary - Chart on Market Overview
Exhibits2: Executive Summary - Data Table on Market Overview
Exhibits3: Executive Summary - Chart on Global Market Characteristics
Exhibits4: Executive Summary - Chart on Market By Geographical Landscape
Exhibits5: Executive Summary - Chart on Market Segmentation by Technology
Exhibits6: Executive Summary - Chart on Market Segmentation by Application
Exhibits7: Executive Summary - Chart on Incremental Growth
Exhibits8: Executive Summary - Data Table on Incremental Growth
Exhibits9: Executive Summary - Chart on Vendor Market Positioning
Exhibits10: Parent market
Exhibits11: Market Characteristics
Exhibits12: Offerings of vendors included in the market definition
Exhibits13: Market segments
Exhibits14: Chart on Global - Market size and forecast 2022-2027 ($ million)
Exhibits15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
Exhibits16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
Exhibits17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)
Exhibits18: Historic Market Size - Data Table on Global augmented reality and virtual reality market 2017 - 2021 ($ million)
Exhibits19: Historic Market Size - By technology Segment 2017 - 2021 ($ million)
Exhibits20: Historic Market Size - By application Segment 2017 - 2021 ($ million)
Exhibits21: Historic Market Size - By Geographical Landscape Segment 2017 - 2021 ($ million)
Exhibits22: Historic Market Size - Country Segment 2017 - 2021 ($ million)
Exhibits23: Five forces analysis - Comparison between2022 and 2027
Exhibits24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
Exhibits25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
Exhibits26: Threat of new entrants - Impact of key factors in 2022 and 2027
Exhibits27: Threat of substitutes - Impact of key factors in 2022 and 2027
Exhibits28: Threat of rivalry - Impact of key factors in 2022 and 2027
Exhibits29: Chart on Market condition - Five forces 2022 and 2027
Exhibits30: Chart on Technology - Market share 2022-2027 (%)
Exhibits31: Data Table on Technology - Market share 2022-2027 (%)
Exhibits32: Chart on Comparison by Technology
Exhibits33: Data Table on Comparison by Technology
Exhibits34: Chart on AR - Market size and forecast 2022-2027 ($ million)
Exhibits35: Data Table on AR - Market size and forecast 2022-2027 ($ million)
Exhibits36: Chart on AR - Year-over-year growth 2022-2027 (%)
Exhibits37: Data Table on AR - Year-over-year growth 2022-2027 (%)
Exhibits38: Chart on VR - Market size and forecast 2022-2027 ($ million)
Exhibits39: Data Table on VR - Market size and forecast 2022-2027 ($ million)
Exhibits40: Chart on VR - Year-over-year growth 2022-2027 (%)
Exhibits41: Data Table on VR - Year-over-year growth 2022-2027 (%)
Exhibits42: Market opportunity by Technology ($ million)
Exhibits43: Chart on Application - Market share 2022-2027 (%)
Exhibits44: Data Table on Application - Market share 2022-2027 (%)
Exhibits45: Chart on Comparison by Application
Exhibits46: Data Table on Comparison by Application
Exhibits47: Chart on Consumer - Market size and forecast 2022-2027 ($ million)
Exhibits48: Data Table on Consumer - Market size and forecast 2022-2027 ($ million)
Exhibits49: Chart on Consumer - Year-over-year growth 2022-2027 (%)
Exhibits50: Data Table on Consumer - Year-over-year growth 2022-2027 (%)
Exhibits51: Chart on Enterprise - Market size and forecast 2022-2027 ($ million)
Exhibits52: Data Table on Enterprise - Market size and forecast 2022-2027 ($ million)
Exhibits53: Chart on Enterprise - Year-over-year growth 2022-2027 (%)
Exhibits54: Data Table on Enterprise - Year-over-year growth 2022-2027 (%)
Exhibits55: Market opportunity by Application ($ million)
Exhibits56: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Exhibits57: Chart on Market share By Geographical Landscape 2022-2027 (%)
Exhibits58: Data Table on Market share By Geographical Landscape 2022-2027 (%)
Exhibits59: Chart on Geographic comparison
Exhibits60: Data Table on Geographic comparison
Exhibits61: Chart on North America - Market size and forecast 2022-2027 ($ million)
Exhibits62: Data Table on North America - Market size and forecast 2022-2027 ($ million)
Exhibits63: Chart on North America - Year-over-year growth 2022-2027 (%)
Exhibits64: Data Table on North America - Year-over-year growth 2022-2027 (%)
Exhibits65: Chart on APAC - Market size and forecast 2022-2027 ($ million)
Exhibits66: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
Exhibits67: Chart on APAC - Year-over-year growth 2022-2027 (%)
Exhibits68: Data Table on APAC - Year-over-year growth 2022-2027 (%)
Exhibits69: Chart on Europe - Market size and forecast 2022-2027 ($ million)
Exhibits70: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
Exhibits71: Chart on Europe - Year-over-year growth 2022-2027 (%)
Exhibits72: Data Table on Europe - Year-over-year growth 2022-2027 (%)
Exhibits73: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibits74: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibits75: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibits76: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibits77: Chart on South America - Market size and forecast 2022-2027 ($ million)
Exhibits78: Data Table on South America - Market size and forecast 2022-2027 ($ million)
Exhibits79: Chart on South America - Year-over-year growth 2022-2027 (%)
Exhibits80: Data Table on South America - Year-over-year growth 2022-2027 (%)
Exhibits81: Chart on US - Market size and forecast 2022-2027 ($ million)
Exhibits82: Data Table on US - Market size and forecast 2022-2027 ($ million)
Exhibits83: Chart on US - Year-over-year growth 2022-2027 (%)
Exhibits84: Data Table on US - Year-over-year growth 2022-2027 (%)
Exhibits85: Chart on China - Market size and forecast 2022-2027 ($ million)
Exhibits86: Data Table on China - Market size and forecast 2022-2027 ($ million)
Exhibits87: Chart on China - Year-over-year growth 2022-2027 (%)
Exhibits88: Data Table on China - Year-over-year growth 2022-2027 (%)
Exhibits89: Chart on Germany - Market size and forecast 2022-2027 ($ million)
Exhibits90: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
Exhibits91: Chart on Germany - Year-over-year growth 2022-2027 (%)
Exhibits92: Data Table on Germany - Year-over-year growth 2022-2027 (%)
Exhibits93: Chart on UK - Market size and forecast 2022-2027 ($ million)
Exhibits94: Data Table on UK - Market size and forecast 2022-2027 ($ million)
Exhibits95: Chart on UK - Year-over-year growth 2022-2027 (%)
Exhibits96: Data Table on UK - Year-over-year growth 2022-2027 (%)
Exhibits97: Chart on Japan - Market size and forecast 2022-2027 ($ million)
Exhibits98: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
Exhibits99: Chart on Japan - Year-over-year growth 2022-2027 (%)
Exhibits100: Data Table on Japan - Year-over-year growth 2022-2027 (%)
Exhibits101: Market opportunity By Geographical Landscape ($ million)
Exhibits102: Impact of drivers and challenges in 2022 and 2027
Exhibits103: Overview on Criticality of inputs and Factors of differentiation
Exhibits104: Overview on factors of disruption
Exhibits105: Impact of key risks on business
Exhibits106: Vendors covered
Exhibits107: Matrix on vendor position and classification
Exhibits108: Alphabet Inc. - Overview
Exhibits109: Alphabet Inc. - Business segments
Exhibits110: Alphabet Inc. - Key news
Exhibits111: Alphabet Inc. - Key offerings
Exhibits112: Alphabet Inc. - Segment focus
Exhibits113: Apple Inc. - Overview
Exhibits114: Apple Inc. - Business segments
Exhibits115: Apple Inc. - Key news
Exhibits116: Apple Inc. - Key offerings
Exhibits117: Apple Inc. - Segment focus
Exhibits118: Augmented Pixels Inc. - Overview
Exhibits119: Augmented Pixels Inc. - Product / Service
Exhibits120: Augmented Pixels Inc. - Key offerings
Exhibits121: Blippar Ltd. - Overview
Exhibits122: Blippar Ltd. - Product / Service
Exhibits123: Blippar Ltd. - Key offerings
Exhibits124: CyberGlove Systems Inc. - Overview
Exhibits125: CyberGlove Systems Inc. - Product / Service
Exhibits126: CyberGlove Systems Inc. - Key offerings
Exhibits127: HP Inc. - Overview
Exhibits128: HP Inc. - Business segments
Exhibits129: HP Inc. - Key news
Exhibits130: HP Inc. - Key offerings
Exhibits131: HP Inc. - Segment focus
Exhibits132: HTC Corp. - Overview
Exhibits133: HTC Corp. - Product / Service
Exhibits134: HTC Corp. - Key offerings
Exhibits135: Lenovo Group Ltd. - Overview
Exhibits136: Lenovo Group Ltd. - Business segments
Exhibits137: Lenovo Group Ltd. - Key offerings
Exhibits138: Lenovo Group Ltd. - Segment focus
Exhibits139: Magic Leap Inc. - Overview
Exhibits140: Magic Leap Inc. - Product / Service
Exhibits141: Magic Leap Inc. - Key offerings
Exhibits142: Microsoft Corp. - Overview
Exhibits143: Microsoft Corp. - Business segments
Exhibits144: Microsoft Corp. - Key news
Exhibits145: Microsoft Corp. - Key offerings
Exhibits146: Microsoft Corp. - Segment focus
Exhibits147: PTC Inc. - Overview
Exhibits148: PTC Inc. - Business segments
Exhibits149: PTC Inc. - Key offerings
Exhibits150: PTC Inc. - Segment focus
Exhibits151: Samsung Electronics Co. Ltd. - Overview
Exhibits152: Samsung Electronics Co. Ltd. - Business segments
Exhibits153: Samsung Electronics Co. Ltd. - Key news
Exhibits154: Samsung Electronics Co. Ltd. - Key offerings
Exhibits155: Samsung Electronics Co. Ltd. - Segment focus
Exhibits156: Seiko Epson Corp. - Overview
Exhibits157: Seiko Epson Corp. - Business segments
Exhibits158: Seiko Epson Corp. - Key news
Exhibits159: Seiko Epson Corp. - Key offerings
Exhibits160: Seiko Epson Corp. - Segment focus
Exhibits161: Toshiba Corp. - Overview
Exhibits162: Toshiba Corp. - Business segments
Exhibits163: Toshiba Corp. - Key news
Exhibits164: Toshiba Corp. - Key offerings
Exhibits165: Toshiba Corp. - Segment focus
Exhibits166: Zugara Inc. - Overview
Exhibits167: Zugara Inc. - Product / Service
Exhibits168: Zugara Inc. - Key offerings
Exhibits169: Inclusions checklist
Exhibits170: Exclusions checklist
Exhibits171: Currency conversion rates for US$
Exhibits172: Research methodology
Exhibits173: Validation techniques employed for market sizing
Exhibits174: Information sources
Exhibits175: List of abbreviations

 

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