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シンガポールの美容・パーソナルケアBeauty and Personal Care in Singapore 美の概念がますますグローバル化する中、包括性と多様性は、関連性の高いブランドメッセージの基本的な構成要素となっています。その結果、美容業界では、多様性を求める消費者層の拡大に対応するため、製品ライ... もっと見る
サマリー美の概念がますますグローバル化する中、包括性と多様性は、関連性の高いブランドメッセージの基本的な構成要素となっています。その結果、美容業界では、多様性を求める消費者層の拡大に対応するため、製品ラインナップの拡充を続けています。現地の消費者は、オーガニック、フェアトレード、ヴィーガン、クルーエルティフリーなどの製品認証を、社会的・環境的責任を果たすものとして高く評価しています。ニュージーランドのビューティ＆パーソナルケアは、そのような消費者のニーズに応えています。Euromonitor Internationalの調査レポート「ニュージーランドの美容とパーソナルケア」は、国レベルの市場規模と形状の包括的なガイドを提供しています。2017-2021年の最新小売販売データを提供し、成長を促進するセクターを特定することができます。2026年までの予測では、市場がどのように変化していくかを説明しています。 製品のカバー範囲ベビー＆子供専用製品、バス＆シャワー、カラーコスメティック、デオドラント、脱毛剤、ダーモコスメティック ビューティ＆パーソナルケア、フレグランス、ヘアケア、マスビューティ＆パーソナルケア、メンズグルーミング、オーラルケア、パワー歯ブラシを除くオーラルケア、プレミアムビューティ＆パーソナルケア、プレステージビューティ＆パーソナルケア、スキンケア、サンケア。 データ収録範囲：市場規模（過去および予測）、企業シェア、ブランドシェア、流通データ。 本レポートを購入する理由 * ビューティ＆パーソナルケア市場の詳細なイメージを得ることができます。 * 成長分野を特定し、変化を促す要因を特定します。 * 競争環境、市場の主要プレーヤー、主要ブランドの理解。 * 5年後を予測することで、市場の発展予測を評価することができます。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ビリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人以上のアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼できる情報資源を開発する独自の能力を有しています。 目次Beauty and Personal Care in New ZealandEuromonitor International May 2022 List Of Contents And Tables BEAUTY AND PERSONAL CARE IN NEW ZEALAND EXECUTIVE SUMMARY Beauty and personal care in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for beauty and personal care? CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026 CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026 MARKET DATA Table 1 Sales of Beauty and Personal Care by Category: Value 2016-2021 Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021 Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021 Table 7 Distribution of Beauty and Personal Care by Format: % Value 2016-2021 Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2021 Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026 Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources MASS BEAUTY AND PERSONAL CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Concept of age reversal is increasingly challenged in New Zealand Blurring boundaries between health and beauty and better for the environment Price barrier emerges as a result of the pandemic PROSPECTS AND OPPORTUNITIES Inclusivity and diversity are driving change in the industry Sustainability through green and blue beauty movements Fragrance-free products as safer alternatives CATEGORY DATA Table 11 Sales of Mass Beauty and Personal Care by Category: Value 2016-2021 Table 12 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 13 NBO Company Shares of Mass Beauty and Personal Care: % Value 2017-2021 Table 14 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2018-2021 Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2021-2026 Table 16 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2021-2026 PREMIUM BEAUTY AND PERSONAL CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Premiumisation of bath additives New Zealand brands continue to thrive Increasing demand for organic products PROSPECTS AND OPPORTUNITIES Use of prebiotics and probiotics for healthy skin Male premium skin care products on the rise Increasing interest in nutricosmetics CATEGORY DATA Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2016-2021 Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 19 NBO Company Shares of Premium Beauty and Personal Care: % Value 2017-2021 Table 20 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2018-2021 Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2021-2026 Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2021-2026 BABY AND CHILD-SPECIFIC PRODUCTS IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Pandemic encourages innovation in baby and child-specific toiletries with a focus on strengthening parent-child bonding Natural credentials benefit baby and child-specific skin care and toiletries The green wave emerges in baby wipes PROSPECTS AND OPPORTUNITIES Baby and child-specific products to see moderate growth over the forecast period E-commerce will continue to slowly penetrate category Sustainability as new competing element in baby and child-specific products CATEGORY DATA Table 23 Sales of Baby and Child-specific Products by Category: Value 2016-2021 Table 24 Sales of Baby and Child-specific Products by Category: % Value Growth 2016-2021 Table 25 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2016-2021 Table 26 NBO Company Shares of Baby and Child-specific Products: % Value 2017-2021 Table 27 LBN Brand Shares of Baby and Child-specific Products: % Value 2018-2021 Table 28 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2018-2021 Table 29 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2018-2021 Table 30 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2018-2021 Table 31 Forecast Sales of Baby and Child-specific Products by Category: Value 2021-2026 Table 32 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2021-2026 Table 33 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2021-2026 BATH AND SHOWER IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Revival of bar soap Price barrier of personal hygiene products Weekend getaways turn into relaxing home bathing sessions PROSPECTS AND OPPORTUNITIES Habitual use of hand sanitisers will support further demand Products that address environmental, social and sustainable concerns Organic products on the rise CATEGORY DATA Table 34 Sales of Bath and Shower by Category: Value 2016-2021 Table 35 Sales of Bath and Shower by Category: % Value Growth 2016-2021 Table 36 Sales of Bath and Shower by Premium vs Mass: % Value 2016-2021 Table 37 NBO Company Shares of Bath and Shower: % Value 2017-2021 Table 38 LBN Brand Shares of Bath and Shower: % Value 2018-2021 Table 39 LBN Brand Shares of Premium Bath and Shower: % Value 2018-2021 Table 40 Forecast Sales of Bath and Shower by Category: Value 2021-2026 Table 41 Forecast Sales of Bath and Shower by Category: % Value Growth 2021-2026 Table 42 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2021-2026 COLOUR COSMETICS IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Inclusive colour cosmetics Eye liner as mood enhancer during anxious period Natural mascaras for health-conscious consumers PROSPECTS AND OPPORTUNITIES Gender equality in colour cosmetics to the fore Natural colour cosmetic formulations gain in popularity Foundation oils blur boundaries CATEGORY DATA Table 43 Sales of Colour Cosmetics by Category: Value 2016-2021 Table 44 Sales of Colour Cosmetics by Category: % Value Growth 2016-2021 Table 45 NBO Company Shares of Colour Cosmetics: % Value 2017-2021 Table 46 LBN Brand Shares of Colour Cosmetics: % Value 2018-2021 Table 47 LBN Brand Shares of Eye Make-up: % Value 2018-2021 Table 48 LBN Brand Shares of Facial Make-up: % Value 2018-2021 Table 49 LBN Brand Shares of Lip Products: % Value 2018-2021 Table 50 LBN Brand Shares of Nail Products: % Value 2018-2021 Table 51 LBN Brand Shares of Premium Colour Cosmetics: % Value 2018-2021 Table 52 Forecast Sales of Colour Cosmetics by Category: Value 2021-2026 Table 53 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2021-2026 DEODORANTS IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Deodorant sales rebound in 2021 as a result of demand recovery Major brands take initiatives in terms of sustainable packaging and refill systems Natural deodorants still at play, with local brands gaining in popularity PROSPECTS AND OPPORTUNITIES Stable demand for deodorants over the forecast period Natural deodorants will continue to rise in prevalence with diverse format innovations Packaging innovations highlight sustainability initiatives CATEGORY DATA Table 54 Sales of Deodorants by Category: Value 2016-2021 Table 55 Sales of Deodorants by Category: % Value Growth 2016-2021 Table 56 Sales of Deodorants by Premium vs Mass: % Value 2016-2021 Table 57 NBO Company Shares of Deodorants: % Value 2017-2021 Table 58 LBN Brand Shares of Deodorants: % Value 2018-2021 Table 59 LBN Brand Shares of Premium Deodorants: % Value 2018-2021 Table 60 Forecast Sales of Deodorants by Category: Value 2021-2026 Table 61 Forecast Sales of Deodorants by Category: % Value Growth 2021-2026 Table 62 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2021-2026 DEPILATORIES IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Maturity of women’s razors and blades leads to further declines in 2021 Buying local to support the economy Natural products are trending PROSPECTS AND OPPORTUNITIES Increasing popularity of laser hair removal and electrolysis to further weaken demand for depilatories In-shower depilatories Depilatories with skin care properties CATEGORY DATA Table 63 Sales of Depilatories by Category: Value 2016-2021 Table 64 Sales of Depilatories by Category: % Value Growth 2016-2021 Table 65 Sales of Women's Razors and Blades by Type: % Value Breakdown 2017-2021 Table 66 NBO Company Shares of Depilatories: % Value 2017-2021 Table 67 LBN Brand Shares of Depilatories: % Value 2018-2021 Table 68 Forecast Sales of Depilatories by Category: Value 2021-2026 Table 69 Forecast Sales of Depilatories by Category: % Value Growth 2021-2026 FRAGRANCES IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Natural fragrances gain in popularity Demand for allergy-safe fragrances Luxury fragrance candles for home ambience PROSPECTS AND OPPORTUNITIES Research and development of natural fragrances through AI Solid fragrances as alternative format Blockchain fragrances and NFTs CATEGORY DATA Table 70 Sales of Fragrances by Category: Value 2016-2021 Table 71 Sales of Fragrances by Category: % Value Growth 2016-2021 Table 72 NBO Company Shares of Fragrances: % Value 2017-2021 Table 73 LBN Brand Shares of Fragrances: % Value 2018-2021 Table 74 LBN Brand Shares of Premium Men's Fragrances: % Value 2018-2021 Table 75 LBN Brand Shares of Premium Women's Fragrances: % Value 2018-2021 Table 76 Forecast Sales of Fragrances by Category: Value 2021-2026 Table 77 Forecast Sales of Fragrances by Category: % Value Growth 2021-2026 HAIR CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Further rise of organic hair care Hair care products to address effects of ageing Emergence of hair care embedded with skin care properties PROSPECTS AND OPPORTUNITIES Environmentally-friendly shampoo bars offer sustainable alternative Anti-pollution hair care to address impact of urbanisation Cruelty-free products in line with increasing awareness among local consumers CATEGORY DATA Table 78 Sales of Hair Care by Category: Value 2016-2021 Table 79 Sales of Hair Care by Category: % Value Growth 2016-2021 Table 80 Sales of Hair Care by Premium vs Mass: % Value 2016-2021 Table 81 NBO Company Shares of Hair Care: % Value 2017-2021 Table 82 NBO Company Shares of Salon Professional Hair Care: % Value 2017-2021 Table 83 LBN Brand Shares of Hair Care: % Value 2018-2021 Table 84 LBN Brand Shares of Colourants: % Value 2018-2021 Table 85 LBN Brand Shares of Salon Professional Hair Care: % Value 2018-2021 Table 86 LBN Brand Shares of Styling Agents: % Value 2018-2021 Table 87 LBN Brand Shares of Premium Hair Care: % Value 2018-2021 Table 88 Forecast Sales of Hair Care by Category: Value 2021-2026 Table 89 Forecast Sales of Hair Care by Category: % Value Growth 2021-2026 Table 90 Forecast Sales of Hair Care by Premium vs Mass: % Value 2021-2026 MEN'S GROOMING IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Evolution of men’s skin care “Manscaping” and the popularity of electric shavers Men’s personal care routines continue to evolve PROSPECTS AND OPPORTUNITIES New Zealand males embrace premium skin care Safety razors as eco-friendly option Demand for men’s hair care set to further rise CATEGORY DATA Table 91 Sales of Men’s Grooming by Category: Value 2016-2021 Table 92 Sales of Men’s Grooming by Category: % Value Growth 2016-2021 Table 93 Sales of Men's Razors and Blades by Type: % Value Breakdown 2018-2021 Table 94 Sales of Men's Skin Care by Type: % Value Breakdown 2018-2021 Table 95 NBO Company Shares of Men’s Grooming: % Value 2017-2021 Table 96 LBN Brand Shares of Men’s Grooming: % Value 2018-2021 Table 97 LBN Brand Shares of Men's Razors and Blades: % Value 2018-2021 Table 98 Forecast Sales of Men’s Grooming by Category: Value 2021-2026 Table 99 Forecast Sales of Men’s Grooming by Category: % Value Growth 2021-2026 ORAL CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Price barriers to oral care and potential expansion of private label Eco-friendly toothbrushes gaining in popularity Mouthwashes/dental rinses as popular infection control measure PROSPECTS AND OPPORTUNITIES Water flossers as alternative method Natural toothpaste and gum serums Electric toothbrushes to gain further popularity due to perceptions of greater efficacy CATEGORY DATA Table 100 Sales of Oral Care by Category: Value 2016-2021 Table 101 Sales of Oral Care by Category: % Value Growth 2016-2021 Table 102 Sales of Toothbrushes by Category: Value 2016-2021 Table 103 Sales of Toothbrushes by Category: % Value Growth 2016-2021 Table 104 Sales of Toothpaste by Type: % Value Breakdown 2017-2021 Table 105 NBO Company Shares of Oral Care: % Value 2017-2021 Table 106 LBN Brand Shares of Oral Care: % Value 2018-2021 Table 107 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2018-2021 Table 108 LBN Brand Shares of Toothpaste: % Value 2018-2021 Table 109 Forecast Sales of Oral Care by Category: Value 2021-2026 Table 110 Forecast Sales of Oral Care by Category: % Value Growth 2021-2026 Table 111 Forecast Sales of Toothbrushes by Category: Value 2021-2026 Table 112 Forecast Sales of Toothbrushes by Category: % Value Growth 2021-2026 SKIN CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Premature skin ageing in New Zealand More frequent handwashing exacerbates skin conditions Development of anti-pollution hemp-based skin care PROSPECTS AND OPPORTUNITIES Natural skin care routines to come to the fore From anti-ageing to ageing well Use of probiotics in skin care CATEGORY DATA Table 113 Sales of Skin Care by Category: Value 2016-2021 Table 114 Sales of Skin Care by Category: % Value Growth 2016-2021 Table 115 NBO Company Shares of Skin Care: % Value 2017-2021 Table 116 LBN Brand Shares of Skin Care: % Value 2018-2021 Table 117 LBN Brand Shares of Basic Moisturisers: % Value 2018-2021 Table 118 LBN Brand Shares of Anti-agers: % Value 2018-2021 Table 119 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2018-2021 Table 120 LBN Brand Shares of General Purpose Body Care: % Value 2018-2021 Table 121 LBN Brand Shares of Premium Skin Care: % Value 2018-2021 Table 122 Forecast Sales of Skin Care by Category: Value 2021-2026 Table 123 Forecast Sales of Skin Care by Category: % Value Growth 2021-2026 SUN CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Mineral formulations winning over chemical-based sun protection Calls for mandatory sun protection testing standards Natural oils as part of aftersun’s development PROSPECTS AND OPPORTUNITIES Further blurring of sun care and colour cosmetics Innovations in baby and child-specific sun care Self-tanning’s growing popularity amid calls to ban tanning beds CATEGORY DATA Table 124 Sales of Sun Care by Category: Value 2016-2021 Table 125 Sales of Sun Care by Category: % Value Growth 2016-2021 Table 126 NBO Company Shares of Sun Care: % Value 2017-2021 Table 127 LBN Brand Shares of Sun Care: % Value 2018-2021 Table 128 LBN Brand Shares of Premium Adult Sun Care: % Value 2018-2021 Table 129 Forecast Sales of Sun Care by Category: Value 2021-2026 Table 130 Forecast Sales of Sun Care by Category: % Value Growth 2021-2026
SummaryWith the concept of beauty becoming increasingly globalised, inclusivity and diversity have become fundamental components of highly relevant brand messages. As a result, the industry continues to broaden product portfolios to cater for an expanding consumer base with increasing levels of diversity. Local consumers value product certifications such as organic, Fairtrade, vegan, and cruelty-free options since they endorse social and environmental responsibility. As beauty and personal care in New... Table of ContentsBeauty and Personal Care in New ZealandEuromonitor International May 2022 List Of Contents And Tables BEAUTY AND PERSONAL CARE IN NEW ZEALAND EXECUTIVE SUMMARY Beauty and personal care in 2021: The big picture 2021 key trends Competitive landscape Retailing developments What next for beauty and personal care? CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026 CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026 MARKET DATA Table 1 Sales of Beauty and Personal Care by Category: Value 2016-2021 Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021 Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021 Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021 Table 7 Distribution of Beauty and Personal Care by Format: % Value 2016-2021 Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2021 Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026 Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026 DISCLAIMER SOURCES Summary 1 Research Sources MASS BEAUTY AND PERSONAL CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Concept of age reversal is increasingly challenged in New Zealand Blurring boundaries between health and beauty and better for the environment Price barrier emerges as a result of the pandemic PROSPECTS AND OPPORTUNITIES Inclusivity and diversity are driving change in the industry Sustainability through green and blue beauty movements Fragrance-free products as safer alternatives CATEGORY DATA Table 11 Sales of Mass Beauty and Personal Care by Category: Value 2016-2021 Table 12 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 13 NBO Company Shares of Mass Beauty and Personal Care: % Value 2017-2021 Table 14 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2018-2021 Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2021-2026 Table 16 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2021-2026 PREMIUM BEAUTY AND PERSONAL CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Premiumisation of bath additives New Zealand brands continue to thrive Increasing demand for organic products PROSPECTS AND OPPORTUNITIES Use of prebiotics and probiotics for healthy skin Male premium skin care products on the rise Increasing interest in nutricosmetics CATEGORY DATA Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2016-2021 Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021 Table 19 NBO Company Shares of Premium Beauty and Personal Care: % Value 2017-2021 Table 20 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2018-2021 Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2021-2026 Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2021-2026 BABY AND CHILD-SPECIFIC PRODUCTS IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Pandemic encourages innovation in baby and child-specific toiletries with a focus on strengthening parent-child bonding Natural credentials benefit baby and child-specific skin care and toiletries The green wave emerges in baby wipes PROSPECTS AND OPPORTUNITIES Baby and child-specific products to see moderate growth over the forecast period E-commerce will continue to slowly penetrate category Sustainability as new competing element in baby and child-specific products CATEGORY DATA Table 23 Sales of Baby and Child-specific Products by Category: Value 2016-2021 Table 24 Sales of Baby and Child-specific Products by Category: % Value Growth 2016-2021 Table 25 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2016-2021 Table 26 NBO Company Shares of Baby and Child-specific Products: % Value 2017-2021 Table 27 LBN Brand Shares of Baby and Child-specific Products: % Value 2018-2021 Table 28 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2018-2021 Table 29 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2018-2021 Table 30 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2018-2021 Table 31 Forecast Sales of Baby and Child-specific Products by Category: Value 2021-2026 Table 32 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2021-2026 Table 33 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2021-2026 BATH AND SHOWER IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Revival of bar soap Price barrier of personal hygiene products Weekend getaways turn into relaxing home bathing sessions PROSPECTS AND OPPORTUNITIES Habitual use of hand sanitisers will support further demand Products that address environmental, social and sustainable concerns Organic products on the rise CATEGORY DATA Table 34 Sales of Bath and Shower by Category: Value 2016-2021 Table 35 Sales of Bath and Shower by Category: % Value Growth 2016-2021 Table 36 Sales of Bath and Shower by Premium vs Mass: % Value 2016-2021 Table 37 NBO Company Shares of Bath and Shower: % Value 2017-2021 Table 38 LBN Brand Shares of Bath and Shower: % Value 2018-2021 Table 39 LBN Brand Shares of Premium Bath and Shower: % Value 2018-2021 Table 40 Forecast Sales of Bath and Shower by Category: Value 2021-2026 Table 41 Forecast Sales of Bath and Shower by Category: % Value Growth 2021-2026 Table 42 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2021-2026 COLOUR COSMETICS IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Inclusive colour cosmetics Eye liner as mood enhancer during anxious period Natural mascaras for health-conscious consumers PROSPECTS AND OPPORTUNITIES Gender equality in colour cosmetics to the fore Natural colour cosmetic formulations gain in popularity Foundation oils blur boundaries CATEGORY DATA Table 43 Sales of Colour Cosmetics by Category: Value 2016-2021 Table 44 Sales of Colour Cosmetics by Category: % Value Growth 2016-2021 Table 45 NBO Company Shares of Colour Cosmetics: % Value 2017-2021 Table 46 LBN Brand Shares of Colour Cosmetics: % Value 2018-2021 Table 47 LBN Brand Shares of Eye Make-up: % Value 2018-2021 Table 48 LBN Brand Shares of Facial Make-up: % Value 2018-2021 Table 49 LBN Brand Shares of Lip Products: % Value 2018-2021 Table 50 LBN Brand Shares of Nail Products: % Value 2018-2021 Table 51 LBN Brand Shares of Premium Colour Cosmetics: % Value 2018-2021 Table 52 Forecast Sales of Colour Cosmetics by Category: Value 2021-2026 Table 53 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2021-2026 DEODORANTS IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Deodorant sales rebound in 2021 as a result of demand recovery Major brands take initiatives in terms of sustainable packaging and refill systems Natural deodorants still at play, with local brands gaining in popularity PROSPECTS AND OPPORTUNITIES Stable demand for deodorants over the forecast period Natural deodorants will continue to rise in prevalence with diverse format innovations Packaging innovations highlight sustainability initiatives CATEGORY DATA Table 54 Sales of Deodorants by Category: Value 2016-2021 Table 55 Sales of Deodorants by Category: % Value Growth 2016-2021 Table 56 Sales of Deodorants by Premium vs Mass: % Value 2016-2021 Table 57 NBO Company Shares of Deodorants: % Value 2017-2021 Table 58 LBN Brand Shares of Deodorants: % Value 2018-2021 Table 59 LBN Brand Shares of Premium Deodorants: % Value 2018-2021 Table 60 Forecast Sales of Deodorants by Category: Value 2021-2026 Table 61 Forecast Sales of Deodorants by Category: % Value Growth 2021-2026 Table 62 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2021-2026 DEPILATORIES IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Maturity of women’s razors and blades leads to further declines in 2021 Buying local to support the economy Natural products are trending PROSPECTS AND OPPORTUNITIES Increasing popularity of laser hair removal and electrolysis to further weaken demand for depilatories In-shower depilatories Depilatories with skin care properties CATEGORY DATA Table 63 Sales of Depilatories by Category: Value 2016-2021 Table 64 Sales of Depilatories by Category: % Value Growth 2016-2021 Table 65 Sales of Women's Razors and Blades by Type: % Value Breakdown 2017-2021 Table 66 NBO Company Shares of Depilatories: % Value 2017-2021 Table 67 LBN Brand Shares of Depilatories: % Value 2018-2021 Table 68 Forecast Sales of Depilatories by Category: Value 2021-2026 Table 69 Forecast Sales of Depilatories by Category: % Value Growth 2021-2026 FRAGRANCES IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Natural fragrances gain in popularity Demand for allergy-safe fragrances Luxury fragrance candles for home ambience PROSPECTS AND OPPORTUNITIES Research and development of natural fragrances through AI Solid fragrances as alternative format Blockchain fragrances and NFTs CATEGORY DATA Table 70 Sales of Fragrances by Category: Value 2016-2021 Table 71 Sales of Fragrances by Category: % Value Growth 2016-2021 Table 72 NBO Company Shares of Fragrances: % Value 2017-2021 Table 73 LBN Brand Shares of Fragrances: % Value 2018-2021 Table 74 LBN Brand Shares of Premium Men's Fragrances: % Value 2018-2021 Table 75 LBN Brand Shares of Premium Women's Fragrances: % Value 2018-2021 Table 76 Forecast Sales of Fragrances by Category: Value 2021-2026 Table 77 Forecast Sales of Fragrances by Category: % Value Growth 2021-2026 HAIR CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Further rise of organic hair care Hair care products to address effects of ageing Emergence of hair care embedded with skin care properties PROSPECTS AND OPPORTUNITIES Environmentally-friendly shampoo bars offer sustainable alternative Anti-pollution hair care to address impact of urbanisation Cruelty-free products in line with increasing awareness among local consumers CATEGORY DATA Table 78 Sales of Hair Care by Category: Value 2016-2021 Table 79 Sales of Hair Care by Category: % Value Growth 2016-2021 Table 80 Sales of Hair Care by Premium vs Mass: % Value 2016-2021 Table 81 NBO Company Shares of Hair Care: % Value 2017-2021 Table 82 NBO Company Shares of Salon Professional Hair Care: % Value 2017-2021 Table 83 LBN Brand Shares of Hair Care: % Value 2018-2021 Table 84 LBN Brand Shares of Colourants: % Value 2018-2021 Table 85 LBN Brand Shares of Salon Professional Hair Care: % Value 2018-2021 Table 86 LBN Brand Shares of Styling Agents: % Value 2018-2021 Table 87 LBN Brand Shares of Premium Hair Care: % Value 2018-2021 Table 88 Forecast Sales of Hair Care by Category: Value 2021-2026 Table 89 Forecast Sales of Hair Care by Category: % Value Growth 2021-2026 Table 90 Forecast Sales of Hair Care by Premium vs Mass: % Value 2021-2026 MEN'S GROOMING IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Evolution of men’s skin care “Manscaping” and the popularity of electric shavers Men’s personal care routines continue to evolve PROSPECTS AND OPPORTUNITIES New Zealand males embrace premium skin care Safety razors as eco-friendly option Demand for men’s hair care set to further rise CATEGORY DATA Table 91 Sales of Men’s Grooming by Category: Value 2016-2021 Table 92 Sales of Men’s Grooming by Category: % Value Growth 2016-2021 Table 93 Sales of Men's Razors and Blades by Type: % Value Breakdown 2018-2021 Table 94 Sales of Men's Skin Care by Type: % Value Breakdown 2018-2021 Table 95 NBO Company Shares of Men’s Grooming: % Value 2017-2021 Table 96 LBN Brand Shares of Men’s Grooming: % Value 2018-2021 Table 97 LBN Brand Shares of Men's Razors and Blades: % Value 2018-2021 Table 98 Forecast Sales of Men’s Grooming by Category: Value 2021-2026 Table 99 Forecast Sales of Men’s Grooming by Category: % Value Growth 2021-2026 ORAL CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Price barriers to oral care and potential expansion of private label Eco-friendly toothbrushes gaining in popularity Mouthwashes/dental rinses as popular infection control measure PROSPECTS AND OPPORTUNITIES Water flossers as alternative method Natural toothpaste and gum serums Electric toothbrushes to gain further popularity due to perceptions of greater efficacy CATEGORY DATA Table 100 Sales of Oral Care by Category: Value 2016-2021 Table 101 Sales of Oral Care by Category: % Value Growth 2016-2021 Table 102 Sales of Toothbrushes by Category: Value 2016-2021 Table 103 Sales of Toothbrushes by Category: % Value Growth 2016-2021 Table 104 Sales of Toothpaste by Type: % Value Breakdown 2017-2021 Table 105 NBO Company Shares of Oral Care: % Value 2017-2021 Table 106 LBN Brand Shares of Oral Care: % Value 2018-2021 Table 107 LBN Brand Shares of Mouthwashes/Dental Rinses: % Value 2018-2021 Table 108 LBN Brand Shares of Toothpaste: % Value 2018-2021 Table 109 Forecast Sales of Oral Care by Category: Value 2021-2026 Table 110 Forecast Sales of Oral Care by Category: % Value Growth 2021-2026 Table 111 Forecast Sales of Toothbrushes by Category: Value 2021-2026 Table 112 Forecast Sales of Toothbrushes by Category: % Value Growth 2021-2026 SKIN CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Premature skin ageing in New Zealand More frequent handwashing exacerbates skin conditions Development of anti-pollution hemp-based skin care PROSPECTS AND OPPORTUNITIES Natural skin care routines to come to the fore From anti-ageing to ageing well Use of probiotics in skin care CATEGORY DATA Table 113 Sales of Skin Care by Category: Value 2016-2021 Table 114 Sales of Skin Care by Category: % Value Growth 2016-2021 Table 115 NBO Company Shares of Skin Care: % Value 2017-2021 Table 116 LBN Brand Shares of Skin Care: % Value 2018-2021 Table 117 LBN Brand Shares of Basic Moisturisers: % Value 2018-2021 Table 118 LBN Brand Shares of Anti-agers: % Value 2018-2021 Table 119 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2018-2021 Table 120 LBN Brand Shares of General Purpose Body Care: % Value 2018-2021 Table 121 LBN Brand Shares of Premium Skin Care: % Value 2018-2021 Table 122 Forecast Sales of Skin Care by Category: Value 2021-2026 Table 123 Forecast Sales of Skin Care by Category: % Value Growth 2021-2026 SUN CARE IN NEW ZEALAND KEY DATA FINDINGS 2021 DEVELOPMENTS Mineral formulations winning over chemical-based sun protection Calls for mandatory sun protection testing standards Natural oils as part of aftersun’s development PROSPECTS AND OPPORTUNITIES Further blurring of sun care and colour cosmetics Innovations in baby and child-specific sun care Self-tanning’s growing popularity amid calls to ban tanning beds CATEGORY DATA Table 124 Sales of Sun Care by Category: Value 2016-2021 Table 125 Sales of Sun Care by Category: % Value Growth 2016-2021 Table 126 NBO Company Shares of Sun Care: % Value 2017-2021 Table 127 LBN Brand Shares of Sun Care: % Value 2018-2021 Table 128 LBN Brand Shares of Premium Adult Sun Care: % Value 2018-2021 Table 129 Forecast Sales of Sun Care by Category: Value 2021-2026 Table 130 Forecast Sales of Sun Care by Category: % Value Growth 2021-2026
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