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マレーシアのアイウェアEyewear in Malaysia COVID-19に関連する規制が撤廃され市場が再開されたことで、マレーシアのアイウエアは様々な影響を受けた。サングラス・カテゴリーは、より普通のライフスタイルへのシフトの顕著な受益者であった。2022年末から... もっと見る
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サマリーCOVID-19に関連する規制が撤廃され市場が再開されたことで、マレーシアのアイウエアは様々な影響を受けた。サングラス・カテゴリーは、より普通のライフスタイルへのシフトの顕著な受益者であった。2022年末から海外旅行が再開されたことで、海外からの観光客が流入し、マレーシア人も国内旅行や海外旅行に復帰した。その結果、サングラスの需要は...この調査レポートはマレーシアのアイウェアを分析・予測したEuromonitor Internationalの市場調査報告書です。最新の小売販売データ（2018年～2022年）を提供しており、成長を促進する分野を特定することができます。主要企業、主要ブランドを特定し、新製品開発、流通、価格問題など、市場に影響を与える主要要因の戦略的分析を提供しています。2027年までの予測は、市場がどのように変化するかを示しています。 対象製品コンタクトレンズとソリューション、メガネ、サングラス データ範囲：市場規模（過去と予測）、企業シェア、ブランドシェア、流通データ。 このレポートを購入する理由 * アイウェア市場の詳細な把握； * 成長分野を特定し、変化を促す要因を特定する； * 競争環境、市場の主要プレーヤー、主要ブランドを理解する； * 5年間の予測を用いて、市場がどのように発展するかを評価する。 ユーロモニター・インターナショナルは、市場調査レポート、ビジネス参考書、オンライン情報システムの出版において40年以上の経験を有しています。ロンドン、シカゴ、シンガポール、上海、ヴィリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人以上のアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼性の高い情報資源を開発する独自の能力を有しています。 目次Eyewear in MalaysiaEuromonitor International June 2023 List Of Contents And Tables EYEWEAR IN MALAYSIA EXECUTIVE SUMMARY Eyewear in 2023: The big picture 2023 key trends Competitive landscape Retailing developments What next for eyewear? MARKET DATA Table 1 Sales of Eyewear by Category: Volume 2018-2023 Table 2 Sales of Eyewear by Category: Value 2018-2023 Table 3 Sales of Eyewear by Category: % Volume Growth 2018-2023 Table 4 Sales of Eyewear by Category: % Value Growth 2018-2023 Table 5 NBO Company Shares of Eyewear: % Value 2018-2022 Table 6 LBN Brand Shares of Eyewear: % Value 2019-2022 Table 7 Distribution of Eyewear by Format: % Value 2018-2023 Table 8 Forecast Sales of Eyewear by Category: Volume 2023-2028 Table 9 Forecast Sales of Eyewear by Category: Value 2023-2028 Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028 Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028 DISCLAIMER SOURCES Summary 1 Research Sources CONTACT LENSES AND SOLUTIONS IN MALAYSIA KEY DATA FINDINGS 2023 DEVELOPMENTS Frequent replacement lenses identified as stronger performer in contact lenses Brands using promotional activity and rewards with loyalty programmes to stimulate sales New product launches in contact lenses adapting offer to the changing lifestyles of consumers PROSPECTS AND OPPORTUNITIES Market expected to continue to see the penetration of a larger number of colour cosmetic lenses Stronger degree of personalisation as consumers look for value-added benefits Changes in government regulations pushing more retailers to provide online sales services CATEGORY DATA Table 12 Sales of Contact Lenses by Category: Volume 2018-2023 Table 13 Sales of Contact Lenses by Category: Value 2018-2023 Table 14 Sales of Contact Lenses by Category: % Volume Growth 2018-2023 Table 15 Sales of Contact Lenses by Category: % Value Growth 2018-2023 Table 16 Sales of Contact Lens Solutions: Value 2018-2023 Table 17 Sales of Contact Lens Solutions: % Value Growth 2018-2023 Table 18 Sales of Contact Lenses by Type: % Value 2018-2023 Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2018-2023 Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2018-2023 Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2018-2023 Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2018-2023 Table 23 NBO Company Shares of Contact Lenses: % Value 2018-2022 Table 24 LBN Brand Shares of Contact Lenses: % Value 2019-2022 Table 25 Distribution of Contact Lenses by Format: % Value 2018-2023 Table 26 Distribution of Contact Lens Solutions by Format: % Value 2018-2023 Table 27 Forecast Sales of Contact Lenses by Category: Volume 2023-2028 Table 28 Forecast Sales of Contact Lenses by Category: Value 2023-2028 Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2023-2028 Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2023-2028 Table 31 Forecast Sales of Contact Lens Solutions: Value 2023-2028 Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2023-2028 SPECTACLES IN MALAYSIA KEY DATA FINDINGS 2023 DEVELOPMENTS Switch in consumption behaviour after pandemic spurs growth in spectacles Eyewear retailers aim to attract sales with affordable spectacle packages offered in stores Luxottica retains lead, but smaller players continue to expand PROSPECTS AND OPPORTUNITIES Optical retailers expected to continue with intense price wars to fight for market share Changing socio-demographic patterns in Malaysia to lead to the introduction of more innovative spectacle lenses Malaysians show strong preference for durable and lightweight spectacles ranges CATEGORY DATA Table 33 Sales of Spectacles by Category: Volume 2018-2023 Table 34 Sales of Spectacles by Category: Value 2018-2023 Table 35 Sales of Spectacles by Category: % Volume Growth 2018-2023 Table 36 Sales of Spectacles by Category: % Value Growth 2018-2023 Table 37 Sales of Spectacle Lenses by Type: % Value 2018-2023 Table 38 NBO Company Shares of Spectacles: % Value 2018-2022 Table 39 LBN Brand Shares of Spectacles: % Value 2019-2022 Table 40 Distribution of Spectacles by Format: % Value 2018-2023 Table 41 Forecast Sales of Spectacles by Category: Volume 2023-2028 Table 42 Forecast Sales of Spectacles by Category: Value 2023-2028 Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2023-2028 Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2023-2028 SUNGLASSES IN MALAYSIA KEY DATA FINDINGS 2023 DEVELOPMENTS Relaxation of international travel rules related to COVID-19 containment boosts recovery in sunglasses Prices for sunglasses remain stable with constant discounts and promotions given by retailers and manufacturers Smaller players dominate PROSPECTS AND OPPORTUNITIES Continuous enhancement in transition lenses expected to attract more sales away from sunglasses Retailers focus on retaining sales share by reducing price and technological innovation Trend of premiumisation in sunglasses anticipated along with opening of more premium eyewear retailers CATEGORY DATA Table 45 Sales of Sunglasses: Volume 2018-2023 Table 46 Sales of Sunglasses: Value 2018-2023 Table 47 Sales of Sunglasses: % Volume Growth 2018-2023 Table 48 Sales of Sunglasses: % Value Growth 2018-2023 Table 49 NBO Company Shares of Sunglasses: % Value 2018-2022 Table 50 LBN Brand Shares of Sunglasses: % Value 2019-2022 Table 51 Distribution of Sunglasses by Format: % Value 2018-2023 Table 52 Forecast Sales of Sunglasses: Volume 2023-2028 Table 53 Forecast Sales of Sunglasses: Value 2023-2028 Table 54 Forecast Sales of Sunglasses: % Volume Growth 2023-2028 Table 55 Forecast Sales of Sunglasses: % Value Growth 2023-2028
SummaryThe reopening of the market with the removal of COVID-19 related restrictions has impacted eyewear in Malaysia, with mixed developments. The sunglasses category was a prominent beneficiary of the shift towards more normal lifestyles. The resumption of international travel from the end of 2022 onwards led to an influx of international tourists, as well as Malaysians returning to domestic and international travel. As a result, there was a significant increase in demand for sunglasses amongst both... Table of ContentsEyewear in MalaysiaEuromonitor International June 2023 List Of Contents And Tables EYEWEAR IN MALAYSIA EXECUTIVE SUMMARY Eyewear in 2023: The big picture 2023 key trends Competitive landscape Retailing developments What next for eyewear? MARKET DATA Table 1 Sales of Eyewear by Category: Volume 2018-2023 Table 2 Sales of Eyewear by Category: Value 2018-2023 Table 3 Sales of Eyewear by Category: % Volume Growth 2018-2023 Table 4 Sales of Eyewear by Category: % Value Growth 2018-2023 Table 5 NBO Company Shares of Eyewear: % Value 2018-2022 Table 6 LBN Brand Shares of Eyewear: % Value 2019-2022 Table 7 Distribution of Eyewear by Format: % Value 2018-2023 Table 8 Forecast Sales of Eyewear by Category: Volume 2023-2028 Table 9 Forecast Sales of Eyewear by Category: Value 2023-2028 Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028 Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028 DISCLAIMER SOURCES Summary 1 Research Sources CONTACT LENSES AND SOLUTIONS IN MALAYSIA KEY DATA FINDINGS 2023 DEVELOPMENTS Frequent replacement lenses identified as stronger performer in contact lenses Brands using promotional activity and rewards with loyalty programmes to stimulate sales New product launches in contact lenses adapting offer to the changing lifestyles of consumers PROSPECTS AND OPPORTUNITIES Market expected to continue to see the penetration of a larger number of colour cosmetic lenses Stronger degree of personalisation as consumers look for value-added benefits Changes in government regulations pushing more retailers to provide online sales services CATEGORY DATA Table 12 Sales of Contact Lenses by Category: Volume 2018-2023 Table 13 Sales of Contact Lenses by Category: Value 2018-2023 Table 14 Sales of Contact Lenses by Category: % Volume Growth 2018-2023 Table 15 Sales of Contact Lenses by Category: % Value Growth 2018-2023 Table 16 Sales of Contact Lens Solutions: Value 2018-2023 Table 17 Sales of Contact Lens Solutions: % Value Growth 2018-2023 Table 18 Sales of Contact Lenses by Type: % Value 2018-2023 Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2018-2023 Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2018-2023 Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2018-2023 Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2018-2023 Table 23 NBO Company Shares of Contact Lenses: % Value 2018-2022 Table 24 LBN Brand Shares of Contact Lenses: % Value 2019-2022 Table 25 Distribution of Contact Lenses by Format: % Value 2018-2023 Table 26 Distribution of Contact Lens Solutions by Format: % Value 2018-2023 Table 27 Forecast Sales of Contact Lenses by Category: Volume 2023-2028 Table 28 Forecast Sales of Contact Lenses by Category: Value 2023-2028 Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2023-2028 Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2023-2028 Table 31 Forecast Sales of Contact Lens Solutions: Value 2023-2028 Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2023-2028 SPECTACLES IN MALAYSIA KEY DATA FINDINGS 2023 DEVELOPMENTS Switch in consumption behaviour after pandemic spurs growth in spectacles Eyewear retailers aim to attract sales with affordable spectacle packages offered in stores Luxottica retains lead, but smaller players continue to expand PROSPECTS AND OPPORTUNITIES Optical retailers expected to continue with intense price wars to fight for market share Changing socio-demographic patterns in Malaysia to lead to the introduction of more innovative spectacle lenses Malaysians show strong preference for durable and lightweight spectacles ranges CATEGORY DATA Table 33 Sales of Spectacles by Category: Volume 2018-2023 Table 34 Sales of Spectacles by Category: Value 2018-2023 Table 35 Sales of Spectacles by Category: % Volume Growth 2018-2023 Table 36 Sales of Spectacles by Category: % Value Growth 2018-2023 Table 37 Sales of Spectacle Lenses by Type: % Value 2018-2023 Table 38 NBO Company Shares of Spectacles: % Value 2018-2022 Table 39 LBN Brand Shares of Spectacles: % Value 2019-2022 Table 40 Distribution of Spectacles by Format: % Value 2018-2023 Table 41 Forecast Sales of Spectacles by Category: Volume 2023-2028 Table 42 Forecast Sales of Spectacles by Category: Value 2023-2028 Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2023-2028 Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2023-2028 SUNGLASSES IN MALAYSIA KEY DATA FINDINGS 2023 DEVELOPMENTS Relaxation of international travel rules related to COVID-19 containment boosts recovery in sunglasses Prices for sunglasses remain stable with constant discounts and promotions given by retailers and manufacturers Smaller players dominate PROSPECTS AND OPPORTUNITIES Continuous enhancement in transition lenses expected to attract more sales away from sunglasses Retailers focus on retaining sales share by reducing price and technological innovation Trend of premiumisation in sunglasses anticipated along with opening of more premium eyewear retailers CATEGORY DATA Table 45 Sales of Sunglasses: Volume 2018-2023 Table 46 Sales of Sunglasses: Value 2018-2023 Table 47 Sales of Sunglasses: % Volume Growth 2018-2023 Table 48 Sales of Sunglasses: % Value Growth 2018-2023 Table 49 NBO Company Shares of Sunglasses: % Value 2018-2022 Table 50 LBN Brand Shares of Sunglasses: % Value 2019-2022 Table 51 Distribution of Sunglasses by Format: % Value 2018-2023 Table 52 Forecast Sales of Sunglasses: Volume 2023-2028 Table 53 Forecast Sales of Sunglasses: Value 2023-2028 Table 54 Forecast Sales of Sunglasses: % Volume Growth 2023-2028 Table 55 Forecast Sales of Sunglasses: % Value Growth 2023-2028
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