オーストラリアのアイウェアEyewear in Australia オーストラリアでは、パンデミック(世界的大流行)による 閉鎖措置が数年間続いたが、眼鏡需要は2023年も引き続き伸びる。ロックダウンと様々な規制が緩和された後、オーストラリア人は眼鏡店で自由に視力検査を... もっと見る
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サマリーオーストラリアでは、パンデミック(世界的大流行)による 閉鎖措置が数年間続いたが、眼鏡需要は2023年も引き続き伸びる。ロックダウンと様々な規制が緩和された後、オーストラリア人は眼鏡店で自由に視力検査を受け、新しい眼鏡やコンタクトレンズを装着することができるようになった。眼鏡店の営業再開は、オーストラリア国内での眼鏡の普及に大きく貢献した。この調査レポートはオーストラリアの眼鏡を分析・予測したEuromonitor Internationalの市場調査報告書です。最新の小売販売データ(2018-2022年)を提供しており、成長を促進する分野を特定することができます。主要企業、主要ブランドを特定し、新製品開発、流通、価格問題など、市場に影響を与える主要要因の戦略的分析を提供しています。2027年までの予測は、市場がどのように変化するかを示しています。 対象製品コンタクトレンズとソリューション、メガネ、サングラス データ範囲:市場規模(過去と予測)、企業シェア、ブランドシェア、流通データ。 このレポートを購入する理由 * アイウェア市場の詳細な把握; * 成長分野を特定し、変化を促す要因を特定する; * 競争環境、市場の主要プレーヤー、主要ブランドを理解する; * 5年間の予測を用いて、市場がどのように発展するかを評価する。 ユーロモニター・インターナショナルは市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の実績があります。ロンドン、シカゴ、シンガポール、上海、ヴィリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人以上のアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼性の高い情報資源を開発する独自の能力を有しています。 目次Eyewear in AustraliaEuromonitor International May 2023 List Of Contents And Tables EYEWEAR IN AUSTRALIA EXECUTIVE SUMMARY Eyewear in 2023: The big picture 2023 key trends Competitive landscape Retailing developments What next for eyewear? MARKET DATA Table 1 Sales of Eyewear by Category: Volume 2018-2023 Table 2 Sales of Eyewear by Category: Value 2018-2023 Table 3 Sales of Eyewear by Category: % Volume Growth 2018-2023 Table 4 Sales of Eyewear by Category: % Value Growth 2018-2023 Table 5 NBO Company Shares of Eyewear: % Value 2018-2022 Table 6 LBN Brand Shares of Eyewear: % Value 2019-2022 Table 7 Distribution of Eyewear by Format: % Value 2018-2023 Table 8 Forecast Sales of Eyewear by Category: Volume 2023-2028 Table 9 Forecast Sales of Eyewear by Category: Value 2023-2028 Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028 Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028 DISCLAIMER SOURCES Summary 1 Research Sources CONTACT LENSES AND SOLUTIONS IN AUSTRALIA KEY DATA FINDINGS 2023 DEVELOPMENTS Consumer preferences continue to shift towards daily disposable lenses (DD) Sales of contact lens solutions continue to decline Optical goods stores maintains position as dominant distribution channel PROSPECTS AND OPPORTUNITIES Myopia control will be increasingly important trend within local eyewear The form and function offered by contact lenses E-commerce set to gain further share from optical goods stores CATEGORY DATA Table 12 Sales of Contact Lenses by Category: Volume 2018-2023 Table 13 Sales of Contact Lenses by Category: Value 2018-2023 Table 14 Sales of Contact Lenses by Category: % Volume Growth 2018-2023 Table 15 Sales of Contact Lenses by Category: % Value Growth 2018-2023 Table 16 Sales of Contact Lens Solutions: Value 2018-2023 Table 17 Sales of Contact Lens Solutions: % Value Growth 2018-2023 Table 18 Sales of Contact Lenses by Type: % Value 2018-2023 Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2018-2023 Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2018-2023 Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2018-2023 Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2018-2023 Table 23 NBO Company Shares of Contact Lenses: % Value 2018-2022 Table 24 LBN Brand Shares of Contact Lenses: % Value 2019-2022 Table 25 Distribution of Contact Lenses by Format: % Value 2018-2023 Table 26 Distribution of Contact Lens Solutions by Format: % Value 2018-2023 Table 27 Forecast Sales of Contact Lenses by Category: Volume 2023-2028 Table 28 Forecast Sales of Contact Lenses by Category: Value 2023-2028 Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2023-2028 Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2023-2028 Table 31 Forecast Sales of Contact Lens Solutions: Value 2023-2028 Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2023-2028 SPECTACLES IN AUSTRALIA KEY DATA FINDINGS 2023 DEVELOPMENTS Greater exposure to blue light sustains demand for spectacles Specsavers consolidates leadership of spectacle lenses in 2022 E-commerce goes from strength to strength PROSPECTS AND OPPORTUNITIES Australians’ vision expected to deteriorate further, supporting future category growth Tight household budgets may cause a shift in consumer choice Fashion and style should be a key consideration for brands of spectacle frames CATEGORY DATA Table 33 Sales of Spectacles by Category: Volume 2018-2023 Table 34 Sales of Spectacles by Category: Value 2018-2023 Table 35 Sales of Spectacles by Category: % Volume Growth 2018-2023 Table 36 Sales of Spectacles by Category: % Value Growth 2018-2023 Table 37 Sales of Spectacle Lenses by Type: % Value 2018-2023 Table 38 NBO Company Shares of Spectacles: % Value 2018-2022 Table 39 LBN Brand Shares of Spectacles: % Value 2019-2022 Table 40 Distribution of Spectacles by Format: % Value 2018-2023 Table 41 Forecast Sales of Spectacles by Category: Volume 2023-2028 Table 42 Forecast Sales of Spectacles by Category: Value 2023-2028 Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2023-2028 Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2023-2028 SUNGLASSES IN AUSTRALIA KEY DATA FINDINGS 2023 DEVELOPMENTS Improving demand for sunglasses post-lockdown Fashion a vital consideration in the purchasing decision Financial independence of women influences brand messaging PROSPECTS AND OPPORTUNITIES Greater potential for prescription sunglasses which address myopia Incorporating sustainability into product design Return of tourists a potential boon for sunglass manufacturers CATEGORY DATA Table 45 Sales of Sunglasses: Volume 2018-2023 Table 46 Sales of Sunglasses: Value 2018-2023 Table 47 Sales of Sunglasses: % Volume Growth 2018-2023 Table 48 Sales of Sunglasses: % Value Growth 2018-2023 Table 49 NBO Company Shares of Sunglasses: % Value 2018-2022 Table 50 LBN Brand Shares of Sunglasses: % Value 2019-2022 Table 51 Distribution of Sunglasses by Format: % Value 2018-2023 Table 52 Forecast Sales of Sunglasses: Volume 2023-2028 Table 53 Forecast Sales of Sunglasses: Value 2023-2028 Table 54 Forecast Sales of Sunglasses: % Volume Growth 2023-2028 Table 55 Forecast Sales of Sunglasses: % Value Growth 2023-2028
SummaryDemand for eyewear continues to grow in 2023 following several challenging years in Australia during pandemic-induced lockdowns; while demand for contact lenses remained strong during this difficult period (driven by repeat purchases online), sales of spectacles and sunglasses declined. Following the easing of lockdowns and various restrictions, Australians are now able to freely return to optical goods stores for eye tests and have new spectacles or contact lenses fitted. The reopening of the l... Table of ContentsEyewear in AustraliaEuromonitor International May 2023 List Of Contents And Tables EYEWEAR IN AUSTRALIA EXECUTIVE SUMMARY Eyewear in 2023: The big picture 2023 key trends Competitive landscape Retailing developments What next for eyewear? MARKET DATA Table 1 Sales of Eyewear by Category: Volume 2018-2023 Table 2 Sales of Eyewear by Category: Value 2018-2023 Table 3 Sales of Eyewear by Category: % Volume Growth 2018-2023 Table 4 Sales of Eyewear by Category: % Value Growth 2018-2023 Table 5 NBO Company Shares of Eyewear: % Value 2018-2022 Table 6 LBN Brand Shares of Eyewear: % Value 2019-2022 Table 7 Distribution of Eyewear by Format: % Value 2018-2023 Table 8 Forecast Sales of Eyewear by Category: Volume 2023-2028 Table 9 Forecast Sales of Eyewear by Category: Value 2023-2028 Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028 Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028 DISCLAIMER SOURCES Summary 1 Research Sources CONTACT LENSES AND SOLUTIONS IN AUSTRALIA KEY DATA FINDINGS 2023 DEVELOPMENTS Consumer preferences continue to shift towards daily disposable lenses (DD) Sales of contact lens solutions continue to decline Optical goods stores maintains position as dominant distribution channel PROSPECTS AND OPPORTUNITIES Myopia control will be increasingly important trend within local eyewear The form and function offered by contact lenses E-commerce set to gain further share from optical goods stores CATEGORY DATA Table 12 Sales of Contact Lenses by Category: Volume 2018-2023 Table 13 Sales of Contact Lenses by Category: Value 2018-2023 Table 14 Sales of Contact Lenses by Category: % Volume Growth 2018-2023 Table 15 Sales of Contact Lenses by Category: % Value Growth 2018-2023 Table 16 Sales of Contact Lens Solutions: Value 2018-2023 Table 17 Sales of Contact Lens Solutions: % Value Growth 2018-2023 Table 18 Sales of Contact Lenses by Type: % Value 2018-2023 Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2018-2023 Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2018-2023 Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2018-2023 Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2018-2023 Table 23 NBO Company Shares of Contact Lenses: % Value 2018-2022 Table 24 LBN Brand Shares of Contact Lenses: % Value 2019-2022 Table 25 Distribution of Contact Lenses by Format: % Value 2018-2023 Table 26 Distribution of Contact Lens Solutions by Format: % Value 2018-2023 Table 27 Forecast Sales of Contact Lenses by Category: Volume 2023-2028 Table 28 Forecast Sales of Contact Lenses by Category: Value 2023-2028 Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2023-2028 Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2023-2028 Table 31 Forecast Sales of Contact Lens Solutions: Value 2023-2028 Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2023-2028 SPECTACLES IN AUSTRALIA KEY DATA FINDINGS 2023 DEVELOPMENTS Greater exposure to blue light sustains demand for spectacles Specsavers consolidates leadership of spectacle lenses in 2022 E-commerce goes from strength to strength PROSPECTS AND OPPORTUNITIES Australians’ vision expected to deteriorate further, supporting future category growth Tight household budgets may cause a shift in consumer choice Fashion and style should be a key consideration for brands of spectacle frames CATEGORY DATA Table 33 Sales of Spectacles by Category: Volume 2018-2023 Table 34 Sales of Spectacles by Category: Value 2018-2023 Table 35 Sales of Spectacles by Category: % Volume Growth 2018-2023 Table 36 Sales of Spectacles by Category: % Value Growth 2018-2023 Table 37 Sales of Spectacle Lenses by Type: % Value 2018-2023 Table 38 NBO Company Shares of Spectacles: % Value 2018-2022 Table 39 LBN Brand Shares of Spectacles: % Value 2019-2022 Table 40 Distribution of Spectacles by Format: % Value 2018-2023 Table 41 Forecast Sales of Spectacles by Category: Volume 2023-2028 Table 42 Forecast Sales of Spectacles by Category: Value 2023-2028 Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2023-2028 Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2023-2028 SUNGLASSES IN AUSTRALIA KEY DATA FINDINGS 2023 DEVELOPMENTS Improving demand for sunglasses post-lockdown Fashion a vital consideration in the purchasing decision Financial independence of women influences brand messaging PROSPECTS AND OPPORTUNITIES Greater potential for prescription sunglasses which address myopia Incorporating sustainability into product design Return of tourists a potential boon for sunglass manufacturers CATEGORY DATA Table 45 Sales of Sunglasses: Volume 2018-2023 Table 46 Sales of Sunglasses: Value 2018-2023 Table 47 Sales of Sunglasses: % Volume Growth 2018-2023 Table 48 Sales of Sunglasses: % Value Growth 2018-2023 Table 49 NBO Company Shares of Sunglasses: % Value 2018-2022 Table 50 LBN Brand Shares of Sunglasses: % Value 2019-2022 Table 51 Distribution of Sunglasses by Format: % Value 2018-2023 Table 52 Forecast Sales of Sunglasses: Volume 2023-2028 Table 53 Forecast Sales of Sunglasses: Value 2023-2028 Table 54 Forecast Sales of Sunglasses: % Volume Growth 2023-2028 Table 55 Forecast Sales of Sunglasses: % Value Growth 2023-2028
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