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ブラジルのアイウェアEyewear in Brazil ブラジルの予防接種プログラムが2022年に向けて前進したことで、ほとんどの地元消費者にとって、屋外での活動や社交的な集まりが定期的に再開された。2年近く家に閉じこもっていた人々は、外で時間を過ごし、社交... もっと見る
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サマリーブラジルの予防接種プログラムが2022年に向けて前進したことで、ほとんどの地元消費者にとって、屋外での活動や社交的な集まりが定期的に再開された。2年近く家に閉じこもっていた人々は、外で時間を過ごし、社交的になり、さまざまな活動に自由に参加することを熱望した。このことは、眼鏡需要に積極的かつ大きな影響を与えた。世界的に多くの困難があったにもかかわらず、アイウェアは予想を上回る成長を記録した。この調査レポートはブラジルのアイウェアを分析・予測したEuromonitor Internationalの市場調査報告書です。最新の小売販売データ（2018年～2022年）を提供しており、成長を牽引するセクターを特定することができます。主要企業、主要ブランドを特定し、新製品開発、流通、価格問題など、市場に影響を与える主要要因の戦略的分析を提供しています。2027年までの予測は、市場がどのように変化するかを示しています。 対象製品コンタクトレンズとソリューション、メガネ、サングラス データ範囲：市場規模（過去と予測）、企業シェア、ブランドシェア、流通データ。 このレポートを購入する理由 * アイウェア市場の詳細な把握； * 成長分野を特定し、変化を促す要因を特定する； * 競争環境、市場の主要プレーヤー、主要ブランドを理解する； * 5年間の予測を用いて、市場がどのように発展するかを評価する。 ユーロモニター・インターナショナルは市場調査レポート、ビジネス参考書、オンライン情報システムの出版で40年以上の実績があります。ロンドン、シカゴ、シンガポール、上海、ヴィリニュス、ドバイ、ケープタウン、サンティアゴ、シドニー、東京、バンガロールにオフィスを構え、世界中に800人以上のアナリストのネットワークを持つユーロモニター・インターナショナルは、情報に基づいた戦略立案を支援する信頼性の高い情報資源を開発する独自の能力を有しています。 目次Eyewear in BrazilEuromonitor International May 2023 List Of Contents And Tables EYEWEAR IN BRAZIL EXECUTIVE SUMMARY Eyewear in 2023: The big picture Rising sales of eyewear driven by greater mobility and sustainable concerns Celebrity marketing campaigns and transition to spectacles gain traction Consumer experience improves with the advance of e-commerce What next for eyewear? MARKET DATA Table 1 Sales of Eyewear by Category: Volume 2018-2023 Table 2 Sales of Eyewear by Category: Value 2018-2023 Table 3 Sales of Eyewear by Category: % Volume Growth 2018-2023 Table 4 Sales of Eyewear by Category: % Value Growth 2018-2023 Table 5 NBO Company Shares of Eyewear: % Value 2018-2022 Table 6 LBN Brand Shares of Eyewear: % Value 2019-2022 Table 7 Distribution of Eyewear by Format: % Value 2018-2023 Table 8 Forecast Sales of Eyewear by Category: Volume 2023-2028 Table 9 Forecast Sales of Eyewear by Category: Value 2023-2028 Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028 Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028 DISCLAIMER SOURCES Summary 1 Research Sources CONTACT LENSES AND SOLUTIONS IN BRAZIL KEY DATA FINDINGS 2023 DEVELOPMENTS Sales continue to rise, but Brazilians still lack proper knowledge regarding contact lenses The development of e-commerce and its benefits to contact lenses Independent stores gain traction with the resumption of activities PROSPECTS AND OPPORTUNITIES Stronger growth predicted for contact lenses, supported by rising vision problems among younger consumers Investment in technology can help address health issues and drive functionality Spectacles as a fashion accessory are a threat, but contact lenses likely to gain traction on other fronts CATEGORY DATA Table 12 Sales of Contact Lenses by Category: Volume 2018-2023 Table 13 Sales of Contact Lenses by Category: Value 2018-2023 Table 14 Sales of Contact Lenses by Category: % Volume Growth 2018-2023 Table 15 Sales of Contact Lenses by Category: % Value Growth 2018-2023 Table 16 Sales of Contact Lens Solutions: Value 2018-2023 Table 17 Sales of Contact Lens Solutions: % Value Growth 2018-2023 Table 18 Sales of Contact Lenses by Type: % Value 2018-2023 Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2018-2023 Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2018-2023 Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2018-2023 Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2018-2023 Table 23 NBO Company Shares of Contact Lenses: % Value 2018-2022 Table 24 LBN Brand Shares of Contact Lenses: % Value 2019-2022 Table 25 Distribution of Contact Lenses by Format: % Value 2018-2023 Table 26 Distribution of Contact Lens Solutions by Format: % Value 2018-2023 Table 27 Forecast Sales of Contact Lenses by Category: Volume 2023-2028 Table 28 Forecast Sales of Contact Lenses by Category: Value 2023-2028 Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2023-2028 Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2023-2028 Table 31 Forecast Sales of Contact Lens Solutions: Value 2023-2028 Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2023-2028 SPECTACLES IN BRAZIL KEY DATA FINDINGS 2023 DEVELOPMENTS Despite price increases and consumers’ changing perspective, spectacles shows resilience Trading down enables mid-priced segment to gain traction Omnichannel approach and flagship stores gain in popularity with consumers PROSPECTS AND OPPORTUNITIES Low-income consumer segment set to grow, but regulations regarding ophthalmologists will continue over the forecast period Sustainability to drive new development, 3D glasses to become increasingly popular Rising rate of eye conditions among younger consumers to become strong driver of spectacles CATEGORY DATA Table 33 Sales of Spectacles by Category: Volume 2018-2023 Table 34 Sales of Spectacles by Category: Value 2018-2023 Table 35 Sales of Spectacles by Category: % Volume Growth 2018-2023 Table 36 Sales of Spectacles by Category: % Value Growth 2018-2023 Table 37 Sales of Spectacle Lenses by Type: % Value 2018-2023 Table 38 NBO Company Shares of Spectacles: % Value 2018-2022 Table 39 LBN Brand Shares of Spectacles: % Value 2019-2022 Table 40 Distribution of Spectacles by Format: % Value 2018-2023 Table 41 Forecast Sales of Spectacles by Category: Volume 2023-2028 Table 42 Forecast Sales of Spectacles by Category: Value 2023-2028 Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2023-2028 Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2023-2028 SUNGLASSES IN BRAZIL KEY DATA FINDINGS 2023 DEVELOPMENTS Sunglasses struggles to recover but manages further growth Celebrity campaigns support demand for sunglasses in Brazil E-commerce boosts sales, but move towards spectacles strengthens PROSPECTS AND OPPORTUNITIES Shift towards spectacles likely to benefit brands remaining exclusively in sunglasses Brands with sustainable claims to gain penetration and popularity Outdoor activities to drive relevant growth for spectacles over forecast period CATEGORY DATA Table 45 Sales of Sunglasses: Volume 2018-2023 Table 46 Sales of Sunglasses: Value 2018-2023 Table 47 Sales of Sunglasses: % Volume Growth 2018-2023 Table 48 Sales of Sunglasses: % Value Growth 2018-2023 Table 49 NBO Company Shares of Sunglasses: % Value 2018-2022 Table 50 LBN Brand Shares of Sunglasses: % Value 2019-2022 Table 51 Distribution of Sunglasses by Format: % Value 2018-2023 Table 52 Forecast Sales of Sunglasses: Volume 2023-2028 Table 53 Forecast Sales of Sunglasses: Value 2023-2028 Table 54 Forecast Sales of Sunglasses: % Volume Growth 2023-2028 Table 55 Forecast Sales of Sunglasses: % Value Growth 2023-2028
SummaryWith the advance of Brazil’s vaccination programme over 2022, outdoor activities and social gatherings were resumed on a regular basis for most local consumers. After close to two years of home seclusion, the population was eager to spend time outside, socialising and freely participating in different activities. This had a positive and significant impact on demand for eyewear. Despite many global difficulties experienced during the year, eyewear recorded faster growth than expected, especially... Table of ContentsEyewear in BrazilEuromonitor International May 2023 List Of Contents And Tables EYEWEAR IN BRAZIL EXECUTIVE SUMMARY Eyewear in 2023: The big picture Rising sales of eyewear driven by greater mobility and sustainable concerns Celebrity marketing campaigns and transition to spectacles gain traction Consumer experience improves with the advance of e-commerce What next for eyewear? MARKET DATA Table 1 Sales of Eyewear by Category: Volume 2018-2023 Table 2 Sales of Eyewear by Category: Value 2018-2023 Table 3 Sales of Eyewear by Category: % Volume Growth 2018-2023 Table 4 Sales of Eyewear by Category: % Value Growth 2018-2023 Table 5 NBO Company Shares of Eyewear: % Value 2018-2022 Table 6 LBN Brand Shares of Eyewear: % Value 2019-2022 Table 7 Distribution of Eyewear by Format: % Value 2018-2023 Table 8 Forecast Sales of Eyewear by Category: Volume 2023-2028 Table 9 Forecast Sales of Eyewear by Category: Value 2023-2028 Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028 Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028 DISCLAIMER SOURCES Summary 1 Research Sources CONTACT LENSES AND SOLUTIONS IN BRAZIL KEY DATA FINDINGS 2023 DEVELOPMENTS Sales continue to rise, but Brazilians still lack proper knowledge regarding contact lenses The development of e-commerce and its benefits to contact lenses Independent stores gain traction with the resumption of activities PROSPECTS AND OPPORTUNITIES Stronger growth predicted for contact lenses, supported by rising vision problems among younger consumers Investment in technology can help address health issues and drive functionality Spectacles as a fashion accessory are a threat, but contact lenses likely to gain traction on other fronts CATEGORY DATA Table 12 Sales of Contact Lenses by Category: Volume 2018-2023 Table 13 Sales of Contact Lenses by Category: Value 2018-2023 Table 14 Sales of Contact Lenses by Category: % Volume Growth 2018-2023 Table 15 Sales of Contact Lenses by Category: % Value Growth 2018-2023 Table 16 Sales of Contact Lens Solutions: Value 2018-2023 Table 17 Sales of Contact Lens Solutions: % Value Growth 2018-2023 Table 18 Sales of Contact Lenses by Type: % Value 2018-2023 Table 19 Sales of Daily Disposable Lenses (DD) by Material: % Value 2018-2023 Table 20 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2018-2023 Table 21 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2018-2023 Table 22 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2018-2023 Table 23 NBO Company Shares of Contact Lenses: % Value 2018-2022 Table 24 LBN Brand Shares of Contact Lenses: % Value 2019-2022 Table 25 Distribution of Contact Lenses by Format: % Value 2018-2023 Table 26 Distribution of Contact Lens Solutions by Format: % Value 2018-2023 Table 27 Forecast Sales of Contact Lenses by Category: Volume 2023-2028 Table 28 Forecast Sales of Contact Lenses by Category: Value 2023-2028 Table 29 Forecast Sales of Contact Lenses by Category: % Volume Growth 2023-2028 Table 30 Forecast Sales of Contact Lenses by Category: % Value Growth 2023-2028 Table 31 Forecast Sales of Contact Lens Solutions: Value 2023-2028 Table 32 Forecast Sales of Contact Lens Solutions: % Value Growth 2023-2028 SPECTACLES IN BRAZIL KEY DATA FINDINGS 2023 DEVELOPMENTS Despite price increases and consumers’ changing perspective, spectacles shows resilience Trading down enables mid-priced segment to gain traction Omnichannel approach and flagship stores gain in popularity with consumers PROSPECTS AND OPPORTUNITIES Low-income consumer segment set to grow, but regulations regarding ophthalmologists will continue over the forecast period Sustainability to drive new development, 3D glasses to become increasingly popular Rising rate of eye conditions among younger consumers to become strong driver of spectacles CATEGORY DATA Table 33 Sales of Spectacles by Category: Volume 2018-2023 Table 34 Sales of Spectacles by Category: Value 2018-2023 Table 35 Sales of Spectacles by Category: % Volume Growth 2018-2023 Table 36 Sales of Spectacles by Category: % Value Growth 2018-2023 Table 37 Sales of Spectacle Lenses by Type: % Value 2018-2023 Table 38 NBO Company Shares of Spectacles: % Value 2018-2022 Table 39 LBN Brand Shares of Spectacles: % Value 2019-2022 Table 40 Distribution of Spectacles by Format: % Value 2018-2023 Table 41 Forecast Sales of Spectacles by Category: Volume 2023-2028 Table 42 Forecast Sales of Spectacles by Category: Value 2023-2028 Table 43 Forecast Sales of Spectacles by Category: % Volume Growth 2023-2028 Table 44 Forecast Sales of Spectacles by Category: % Value Growth 2023-2028 SUNGLASSES IN BRAZIL KEY DATA FINDINGS 2023 DEVELOPMENTS Sunglasses struggles to recover but manages further growth Celebrity campaigns support demand for sunglasses in Brazil E-commerce boosts sales, but move towards spectacles strengthens PROSPECTS AND OPPORTUNITIES Shift towards spectacles likely to benefit brands remaining exclusively in sunglasses Brands with sustainable claims to gain penetration and popularity Outdoor activities to drive relevant growth for spectacles over forecast period CATEGORY DATA Table 45 Sales of Sunglasses: Volume 2018-2023 Table 46 Sales of Sunglasses: Value 2018-2023 Table 47 Sales of Sunglasses: % Volume Growth 2018-2023 Table 48 Sales of Sunglasses: % Value Growth 2018-2023 Table 49 NBO Company Shares of Sunglasses: % Value 2018-2022 Table 50 LBN Brand Shares of Sunglasses: % Value 2019-2022 Table 51 Distribution of Sunglasses by Format: % Value 2018-2023 Table 52 Forecast Sales of Sunglasses: Volume 2023-2028 Table 53 Forecast Sales of Sunglasses: Value 2023-2028 Table 54 Forecast Sales of Sunglasses: % Volume Growth 2023-2028 Table 55 Forecast Sales of Sunglasses: % Value Growth 2023-2028
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Euromonitor International社のアイウェア分野での最新刊レポート本レポートと同じKEY WORD（eyewear）の最新刊レポートよくあるご質問Euromonitor International社はどのような調査会社ですか?Euromonitor International（ユーロモニターインターナショナル）は年17,000以上の市場調査レポートを発行しています。あらゆる国や産業のトレンド、消費者動向を分析し、詳細カテゴ... もっと見る 調査レポートの納品までの日数はどの程度ですか?在庫のあるものは速納となりますが、平均的には 3-４日と見て下さい。
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