Summary

The automotive films market was valued at $6.9 billion in 2023, and is projected to reach $11.4 billion by 2033, growing at a CAGR of 5.2% from 2024 to 2033.
Automotive films are thin, adhesive-coated sheets applied to various parts of vehicles, such as windows, body panels, and lights, to enhance performance, aesthetics, and protection. These films are made from materials like polyester, vinyl, or other polymers and are available in various types, including window tints, paint protection films, and decorative wraps. They not only enhance the aesthetic appeal of vehicles but also provide essential functional benefits, such as heat reduction, UV protection, and scratch resistance.

The growth of the global automotive films market is majorly driven by factors such as expansion of the automotive sector in developing countries and rise in awareness of UV and heat protection. Automotive window films provide protection against harmful UV rays and help reduce cabin heat, improving comfort and protecting interiors from fading. For instance, 3M—an American multinational conglomerate operating in the fields of industry, worker safety, and consumer goods—launched 3M™ Automotive Window Films that can block up to 99% of UV rays and reduce cabin temperatures by up to 60%. Moreover, increase in focus on vehicle protection acts as a key driving force of the market. This is attributed to the fact that paint protection films safeguard vehicles against scratches, chips, and environmental damage, which appeals to car owners looking to preserve their vehicle's resale value. Furthermore, laws mandating UV protection and reducing heat emissions in vehicles are encouraging the adoption of automotive films, especially in regions with harsh climates, thus augmenting the market growth. In addition, rise in penetration of electric vehicles significantly contributes toward the market growth, as electric vehicle owners often seek high-performance films for better insulation and aesthetics, complementing the innovative appeal of electric cars. According to the International Energy Agency, a Paris-based autonomous intergovernmental organization, over 3 million electric vehicles were sold in the first quarter of 2024, around 25% higher as compared to 2023. This number is estimated to reach 17 million by the end of 2024, exhibiting a 20% year-on-year increase. This highlights the increasing need for automotive films in the industry. However, high cost associated with premium automotive films such as ceramic-based window tints or self-healing paint protection films restrains the market growth. Moreover, the production and disposal of automotive films involve plastic-based materials, raising concerns about their environmental impact, which significantly hampers the market growth. On the contrary, innovations such as ceramic-based window tints and self-healing paint protection films are expected to offer lucrative opportunities for the expansion of the global market during the forecast period.

The global automotive films market is segmented by material type, film type, vehicle type, application, and region. Depending on material type, the market is classified into polyethylene terephthalate (PET), polyethylene (PE), poly vinyl chloride (PVC), polyurethane (PU), and others. By film type, it is divided into window films, paint protection films (PPF), wrap films, and others. On the basis of function, it is segregated into protection and NVH. As per vehicle type, it is fragmented into passenger vehicles and commercial vehicles. By application, it is categorized into interior and exterior. Region wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Key Findings
By material, the polyethylene terephthalate (PET) segment held the highest market share in 2023, and is expected to maintain its leadership status from 2024 to 2033.
On the basis of film type, window film segment was the major shareholder in 2023, and is anticipated to dominate during the forecast period.
Depending on function, the protection segment garnered the largest share in 2023, and is projected to exhibit consistent growth throughout the forecast period.
By vehicle type, the passenger vehicles segment led the automotive films market, in terms of share, in 2023, and is likely to continue to follow a similar trajectory over the upcoming years.
Depending on application, the exterior segment held the highest market share in 2023, and is anticipated to dominate during the forecast period.
Region wise, Asia-Pacific is was the major revenue contributor in 2023.

Competition Analysis
The major players operating in the global automotive films market include Eastman Chemical Company, Lintec of America, INC, HEXIS S.A.S, Johnson Window Films, Inc, Garware Hi - Tech Films Limited, TORAY INDUSTRIES, INC., SAINT-GOBAIN, Nexfil USA, 3M Company, and Madico, Inc. These major players have adopted various key development strategies such as business expansion, new product launches, and partnerships to strengthen their foothold in the competitive market.


Additional benefits you will get with this purchase are:
● Quarterly Update and* (only available with a corporate license, on listed price)
● 5 additional Company Profile of client Choice pre- or Post-purchase, as a free update.
● Free Upcoming Version on the Purchase of Five and Enterprise User License.
● 16 analyst hours of support* (post-purchase, if you find additional data requirements upon review of the report, you may receive support amounting to 16 analyst hours to solve questions, and post-sale queries)
● 15% Free Customization* (in case the scope or segment of the report does not match your requirements, 15% is equivalent to 3 working days of free work, applicable once)
● Free data Pack on the Five and Enterprise User License. (Excel version of the report)
● Free Updated report if the report is 6-12 months old or older.
● 24-hour priority response*
● Free Industry updates and white papers.

Possible Customization with this report (with additional cost and timeline, please talk to the sales executive to know more)
● Analysis of raw material in a product (by %)
● Manufacturing Capacity
● End user preferences and pain points
● Product Life Cycles
● Technology Trend Analysis
● Go To Market Strategy
● New Product Development/ Product Matrix of Key Players
● Additional company profiles with specific to client's interest
● Historic market data
● Key player details (including location, contact details, supplier/vendor network etc. in excel format)
● SWOT Analysis
Key Market Segments
By Material Type
● Polyethylene Terephthalate (PET)
● Polyethylene (PE)
● Poly Vinyl Chloride (PVC)
● Polyurethane (PU)
● Others
By Film Type
● Window Films
● Paint Protection Films (PPF)
● Wrap Films
● Others
By Function
● Protection
● NVH
By Vehicle Type
● Passenger Vehicles
● Commercial Vehicles
By Application
● Interior
● Exterior
By Region
● North America
○ U.S.
○ Canada
○ Mexico
● Europe
○ France
○ Germany
○ Italy
○ Spain
○ UK
○ Rest of Europe
● Asia-Pacific
○ China
○ Japan
○ India
○ South Korea
○ Australia
○ Rest of Asia-Pacific
● LAMEA
○ Brazil
○ South Africa
○ Saudi Arabia
○ Rest of LAMEA
● Key Market Players
○ Eastman Chemical Company
○ Lintec of America, INC
○ HEXIS S.A.S
○ Johnson Window Films, Inc
○ Garware Hi - Tech Films Limited
○ TORAY INDUSTRIES, INC.
○ SAINT-GOBAIN
○ Nexfil USA
○ 3M Company
○ Madico, Inc

ページTOPに戻る

Table of Contents

CHAPTER 1: INTRODUCTION
1.1. Report Description
1.2. Key Market Segments
1.3. Key Benefits
1.4. Research Methodology
1.4.1. Primary Research
1.4.2. Secondary Research
1.4.3. Analyst Tools and Models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO Perspective
CHAPTER 3: MARKET LANDSCAPE
3.1. Market Definition and Scope
3.2. Key Findings
3.2.1. Top Investment Pockets
3.2.2. Top Winning Strategies
3.3. Porter's Five Forces Analysis
3.3.1. Bargaining Power of Suppliers
3.3.2. Threat of New Entrants
3.3.3. Threat of Substitutes
3.3.4. Competitive Rivalry
3.3.5. Bargaining Power among Buyers
3.4. Market Dynamics
3.4.1. Drivers
3.4.2. Restraints
3.4.3. Opportunities
CHAPTER 4: AUTOMOTIVE FILMS MARKET, BY MATERIAL TYPE
4.1. Market Overview
4.1.1 Market Size and Forecast, By Material Type
4.2. Polyethylene Terephthalate (PET)
4.2.1. Key Market Trends, Growth Factors and Opportunities
4.2.2. Market Size and Forecast, By Region
4.2.3. Market Share Analysis, By Country
4.3. Polyethylene (PE)
4.3.1. Key Market Trends, Growth Factors and Opportunities
4.3.2. Market Size and Forecast, By Region
4.3.3. Market Share Analysis, By Country
4.4. Poly Vinyl Chloride (PVC)
4.4.1. Key Market Trends, Growth Factors and Opportunities
4.4.2. Market Size and Forecast, By Region
4.4.3. Market Share Analysis, By Country
4.5. Polyurethane (PU)
4.5.1. Key Market Trends, Growth Factors and Opportunities
4.5.2. Market Size and Forecast, By Region
4.5.3. Market Share Analysis, By Country
4.6. Others
4.6.1. Key Market Trends, Growth Factors and Opportunities
4.6.2. Market Size and Forecast, By Region
4.6.3. Market Share Analysis, By Country
CHAPTER 5: AUTOMOTIVE FILMS MARKET, BY FILM TYPE
5.1. Market Overview
5.1.1 Market Size and Forecast, By Film Type
5.2. Window Films
5.2.1. Key Market Trends, Growth Factors and Opportunities
5.2.2. Market Size and Forecast, By Region
5.2.3. Market Share Analysis, By Country
5.3. Paint Protection Films (PPF)
5.3.1. Key Market Trends, Growth Factors and Opportunities
5.3.2. Market Size and Forecast, By Region
5.3.3. Market Share Analysis, By Country
5.4. Wrap Films
5.4.1. Key Market Trends, Growth Factors and Opportunities
5.4.2. Market Size and Forecast, By Region
5.4.3. Market Share Analysis, By Country
5.5. Others
5.5.1. Key Market Trends, Growth Factors and Opportunities
5.5.2. Market Size and Forecast, By Region
5.5.3. Market Share Analysis, By Country
CHAPTER 6: AUTOMOTIVE FILMS MARKET, BY FUNCTION
6.1. Market Overview
6.1.1 Market Size and Forecast, By Function
6.2. Protection
6.2.1. Key Market Trends, Growth Factors and Opportunities
6.2.2. Market Size and Forecast, By Region
6.2.3. Market Share Analysis, By Country
6.3. NVH
6.3.1. Key Market Trends, Growth Factors and Opportunities
6.3.2. Market Size and Forecast, By Region
6.3.3. Market Share Analysis, By Country
CHAPTER 7: AUTOMOTIVE FILMS MARKET, BY VEHICLE TYPE
7.1. Market Overview
7.1.1 Market Size and Forecast, By Vehicle Type
7.2. Passenger Vehicles
7.2.1. Key Market Trends, Growth Factors and Opportunities
7.2.2. Market Size and Forecast, By Region
7.2.3. Market Share Analysis, By Country
7.3. Commercial Vehicles
7.3.1. Key Market Trends, Growth Factors and Opportunities
7.3.2. Market Size and Forecast, By Region
7.3.3. Market Share Analysis, By Country
CHAPTER 8: AUTOMOTIVE FILMS MARKET, BY APPLICATION
8.1. Market Overview
8.1.1 Market Size and Forecast, By Application
8.2. Interior
8.2.1. Key Market Trends, Growth Factors and Opportunities
8.2.2. Market Size and Forecast, By Region
8.2.3. Market Share Analysis, By Country
8.3. Exterior
8.3.1. Key Market Trends, Growth Factors and Opportunities
8.3.2. Market Size and Forecast, By Region
8.3.3. Market Share Analysis, By Country
CHAPTER 9: AUTOMOTIVE FILMS MARKET, BY REGION
9.1. Market Overview
9.1.1 Market Size and Forecast, By Region
9.2. North America
9.2.1. Key Market Trends and Opportunities
9.2.2. Market Size and Forecast, By Material Type
9.2.3. Market Size and Forecast, By Film Type
9.2.4. Market Size and Forecast, By Function
9.2.5. Market Size and Forecast, By Vehicle Type
9.2.6. Market Size and Forecast, By Application
9.2.7. Market Size and Forecast, By Country
9.2.8. U.S. Automotive Films Market
9.2.8.1. Market Size and Forecast, By Material Type
9.2.8.2. Market Size and Forecast, By Film Type
9.2.8.3. Market Size and Forecast, By Function
9.2.8.4. Market Size and Forecast, By Vehicle Type
9.2.8.5. Market Size and Forecast, By Application
9.2.9. Canada Automotive Films Market
9.2.9.1. Market Size and Forecast, By Material Type
9.2.9.2. Market Size and Forecast, By Film Type
9.2.9.3. Market Size and Forecast, By Function
9.2.9.4. Market Size and Forecast, By Vehicle Type
9.2.9.5. Market Size and Forecast, By Application
9.2.10. Mexico Automotive Films Market
9.2.10.1. Market Size and Forecast, By Material Type
9.2.10.2. Market Size and Forecast, By Film Type
9.2.10.3. Market Size and Forecast, By Function
9.2.10.4. Market Size and Forecast, By Vehicle Type
9.2.10.5. Market Size and Forecast, By Application
9.3. Europe
9.3.1. Key Market Trends and Opportunities
9.3.2. Market Size and Forecast, By Material Type
9.3.3. Market Size and Forecast, By Film Type
9.3.4. Market Size and Forecast, By Function
9.3.5. Market Size and Forecast, By Vehicle Type
9.3.6. Market Size and Forecast, By Application
9.3.7. Market Size and Forecast, By Country
9.3.8. France Automotive Films Market
9.3.8.1. Market Size and Forecast, By Material Type
9.3.8.2. Market Size and Forecast, By Film Type
9.3.8.3. Market Size and Forecast, By Function
9.3.8.4. Market Size and Forecast, By Vehicle Type
9.3.8.5. Market Size and Forecast, By Application
9.3.9. Germany Automotive Films Market
9.3.9.1. Market Size and Forecast, By Material Type
9.3.9.2. Market Size and Forecast, By Film Type
9.3.9.3. Market Size and Forecast, By Function
9.3.9.4. Market Size and Forecast, By Vehicle Type
9.3.9.5. Market Size and Forecast, By Application
9.3.10. Italy Automotive Films Market
9.3.10.1. Market Size and Forecast, By Material Type
9.3.10.2. Market Size and Forecast, By Film Type
9.3.10.3. Market Size and Forecast, By Function
9.3.10.4. Market Size and Forecast, By Vehicle Type
9.3.10.5. Market Size and Forecast, By Application
9.3.11. Spain Automotive Films Market
9.3.11.1. Market Size and Forecast, By Material Type
9.3.11.2. Market Size and Forecast, By Film Type
9.3.11.3. Market Size and Forecast, By Function
9.3.11.4. Market Size and Forecast, By Vehicle Type
9.3.11.5. Market Size and Forecast, By Application
9.3.12. UK Automotive Films Market
9.3.12.1. Market Size and Forecast, By Material Type
9.3.12.2. Market Size and Forecast, By Film Type
9.3.12.3. Market Size and Forecast, By Function
9.3.12.4. Market Size and Forecast, By Vehicle Type
9.3.12.5. Market Size and Forecast, By Application
9.3.13. Rest Of Europe Automotive Films Market
9.3.13.1. Market Size and Forecast, By Material Type
9.3.13.2. Market Size and Forecast, By Film Type
9.3.13.3. Market Size and Forecast, By Function
9.3.13.4. Market Size and Forecast, By Vehicle Type
9.3.13.5. Market Size and Forecast, By Application
9.4. Asia-Pacific
9.4.1. Key Market Trends and Opportunities
9.4.2. Market Size and Forecast, By Material Type
9.4.3. Market Size and Forecast, By Film Type
9.4.4. Market Size and Forecast, By Function
9.4.5. Market Size and Forecast, By Vehicle Type
9.4.6. Market Size and Forecast, By Application
9.4.7. Market Size and Forecast, By Country
9.4.8. China Automotive Films Market
9.4.8.1. Market Size and Forecast, By Material Type
9.4.8.2. Market Size and Forecast, By Film Type
9.4.8.3. Market Size and Forecast, By Function
9.4.8.4. Market Size and Forecast, By Vehicle Type
9.4.8.5. Market Size and Forecast, By Application
9.4.9. Japan Automotive Films Market
9.4.9.1. Market Size and Forecast, By Material Type
9.4.9.2. Market Size and Forecast, By Film Type
9.4.9.3. Market Size and Forecast, By Function
9.4.9.4. Market Size and Forecast, By Vehicle Type
9.4.9.5. Market Size and Forecast, By Application
9.4.10. India Automotive Films Market
9.4.10.1. Market Size and Forecast, By Material Type
9.4.10.2. Market Size and Forecast, By Film Type
9.4.10.3. Market Size and Forecast, By Function
9.4.10.4. Market Size and Forecast, By Vehicle Type
9.4.10.5. Market Size and Forecast, By Application
9.4.11. South Korea Automotive Films Market
9.4.11.1. Market Size and Forecast, By Material Type
9.4.11.2. Market Size and Forecast, By Film Type
9.4.11.3. Market Size and Forecast, By Function
9.4.11.4. Market Size and Forecast, By Vehicle Type
9.4.11.5. Market Size and Forecast, By Application
9.4.12. Australia Automotive Films Market
9.4.12.1. Market Size and Forecast, By Material Type
9.4.12.2. Market Size and Forecast, By Film Type
9.4.12.3. Market Size and Forecast, By Function
9.4.12.4. Market Size and Forecast, By Vehicle Type
9.4.12.5. Market Size and Forecast, By Application
9.4.13. Rest of Asia-Pacific Automotive Films Market
9.4.13.1. Market Size and Forecast, By Material Type
9.4.13.2. Market Size and Forecast, By Film Type
9.4.13.3. Market Size and Forecast, By Function
9.4.13.4. Market Size and Forecast, By Vehicle Type
9.4.13.5. Market Size and Forecast, By Application
9.5. LAMEA
9.5.1. Key Market Trends and Opportunities
9.5.2. Market Size and Forecast, By Material Type
9.5.3. Market Size and Forecast, By Film Type
9.5.4. Market Size and Forecast, By Function
9.5.5. Market Size and Forecast, By Vehicle Type
9.5.6. Market Size and Forecast, By Application
9.5.7. Market Size and Forecast, By Country
9.5.8. Brazil Automotive Films Market
9.5.8.1. Market Size and Forecast, By Material Type
9.5.8.2. Market Size and Forecast, By Film Type
9.5.8.3. Market Size and Forecast, By Function
9.5.8.4. Market Size and Forecast, By Vehicle Type
9.5.8.5. Market Size and Forecast, By Application
9.5.9. South Africa Automotive Films Market
9.5.9.1. Market Size and Forecast, By Material Type
9.5.9.2. Market Size and Forecast, By Film Type
9.5.9.3. Market Size and Forecast, By Function
9.5.9.4. Market Size and Forecast, By Vehicle Type
9.5.9.5. Market Size and Forecast, By Application
9.5.10. Saudi Arabia Automotive Films Market
9.5.10.1. Market Size and Forecast, By Material Type
9.5.10.2. Market Size and Forecast, By Film Type
9.5.10.3. Market Size and Forecast, By Function
9.5.10.4. Market Size and Forecast, By Vehicle Type
9.5.10.5. Market Size and Forecast, By Application
9.5.11. Rest of LAMEA Automotive Films Market
9.5.11.1. Market Size and Forecast, By Material Type
9.5.11.2. Market Size and Forecast, By Film Type
9.5.11.3. Market Size and Forecast, By Function
9.5.11.4. Market Size and Forecast, By Vehicle Type
9.5.11.5. Market Size and Forecast, By Application
CHAPTER 10: COMPETITIVE LANDSCAPE
10.1. Introduction
10.2. Top Winning Strategies
10.3. Product Mapping Of Top 10 Player
10.4. Competitive Dashboard
10.5. Competitive Heatmap
10.6. Top Player Positioning, 2023
CHAPTER 11: COMPANY PROFILES
11.1. Eastman Chemical Company
11.1.1. Company Overview
11.1.2. Key Executives
11.1.3. Company Snapshot
11.1.4. Operating Business Segments
11.1.5. Product Portfolio
11.1.6. Business Performance
11.1.7. Key Strategic Moves and Developments
11.2. Lintec Of America, INC
11.2.1. Company Overview
11.2.2. Key Executives
11.2.3. Company Snapshot
11.2.4. Operating Business Segments
11.2.5. Product Portfolio
11.2.6. Business Performance
11.2.7. Key Strategic Moves and Developments
11.3. HEXIS S.A.S
11.3.1. Company Overview
11.3.2. Key Executives
11.3.3. Company Snapshot
11.3.4. Operating Business Segments
11.3.5. Product Portfolio
11.3.6. Business Performance
11.3.7. Key Strategic Moves and Developments
11.4. Johnson Window Films, Inc
11.4.1. Company Overview
11.4.2. Key Executives
11.4.3. Company Snapshot
11.4.4. Operating Business Segments
11.4.5. Product Portfolio
11.4.6. Business Performance
11.4.7. Key Strategic Moves and Developments
11.5. Garware Hi - Tech Films Limited
11.5.1. Company Overview
11.5.2. Key Executives
11.5.3. Company Snapshot
11.5.4. Operating Business Segments
11.5.5. Product Portfolio
11.5.6. Business Performance
11.5.7. Key Strategic Moves and Developments
11.6. TORAY INDUSTRIES, INC.
11.6.1. Company Overview
11.6.2. Key Executives
11.6.3. Company Snapshot
11.6.4. Operating Business Segments
11.6.5. Product Portfolio
11.6.6. Business Performance
11.6.7. Key Strategic Moves and Developments
11.7. SAINT-GOBAIN
11.7.1. Company Overview
11.7.2. Key Executives
11.7.3. Company Snapshot
11.7.4. Operating Business Segments
11.7.5. Product Portfolio
11.7.6. Business Performance
11.7.7. Key Strategic Moves and Developments
11.8. Nexfil USA
11.8.1. Company Overview
11.8.2. Key Executives
11.8.3. Company Snapshot
11.8.4. Operating Business Segments
11.8.5. Product Portfolio
11.8.6. Business Performance
11.8.7. Key Strategic Moves and Developments
11.9. 3M Company
11.9.1. Company Overview
11.9.2. Key Executives
11.9.3. Company Snapshot
11.9.4. Operating Business Segments
11.9.5. Product Portfolio
11.9.6. Business Performance
11.9.7. Key Strategic Moves and Developments
11.10. Madico, Inc
11.10.1. Company Overview
11.10.2. Key Executives
11.10.3. Company Snapshot
11.10.4. Operating Business Segments
11.10.5. Product Portfolio
11.10.6. Business Performance
11.10.7. Key Strategic Moves and Developments