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旅行・観光分野のAR/VR市場 - 世界の産業規模、シェア、動向、機会、予測、2018-2028F 技術別(拡張現実、仮想現実)、コンポーネント別(ハードウェア、ソフトウェア、サービス)、用途別(ホスピタリティ、機内エンターテインメント、旅行予約サービス、ARゲーミフィケーション、ナビゲート)、製品別(AR搭載メガネ、ARモバイルアプリ/ソフトウェア、VRヘッドセット)、地域別、競争状況別


AR/VR in Travel & Tourism Market Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028FSegmented By Technology (Augmented Reality and Virtual Reality), By Component (Hardware, Software, and Services), By Application (Hospitality, In-Flight Entertainment, Travel Booking Services, AR Gamification, and Navigating), By Product (AR-Powered Glasses, AR Mobile Apps/Software, and VR Headsets), By Region, Competition

旅行・観光における世界のAR/VR市場は、世界中の仮想世界での旅行やホスピタリティサービスに対する需要の増加により、数多くのARやVRの観光・旅行サービスへの関心導入が高まっています。拡張現実(AR)は、デジ... もっと見る

 

 

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サマリー

旅行・観光における世界のAR/VR市場は、世界中の仮想世界での旅行やホスピタリティサービスに対する需要の増加により、数多くのARやVRの観光・旅行サービスへの関心導入が高まっています。拡張現実(AR)は、デジタル機器を通して見たときに、物理的な周囲の環境に対するユーザーの認識を変化させる技術です。AR技術は、現実の環境を置き換えるのではなく、デジタルコンポーネントを重ね合わせることによって、現実の環境を拡張します。拡張現実の最も顕著な例は「ポケモンGO」です。しかし、テクノロジーはマーケティングの世界にも広がっています。市場関係者は通常、ARデバイスを通して見る環境にグラフィックや有用な情報を追加するためにARを使用します。拡張現実技術の体験は、スマートフォンやタブレット、その他同様のデバイスを通じて得られ、消費者にとっては、ほとんどの仮想現実対応ヘッドセットよりも安価な選択肢となっています。多くの場合、ARはカメラやGPS追跡などのモバイル技術とも連動しています。
世界のARおよびVRの市場規模は高いCAGRで成長し、2023年には3億440万米ドルに達すると予測されています。2020年、パンデミックにもかかわらず、観光部門によるGDP成長への直接貢献は約4.7兆USD。北米は、現時点では、ARやVRに関連する旅行産業の最も大きな部分を占めている。これは、最先端のAR/VR装置における運動団体のベンチャーが発展しているためである。アジア太平洋地域は、ムーブメントビジネスを推進・支援する政府の後押しにより、最も早く発展する地域であると考えられています。旅行・観光分野におけるAR/VRの最も有望な分野には、ゲーム、ナビゲーション、旅行予約サービス、ホスピタリティなどがある。
AR旅行アプリケーションを使用する最も実質的な利点は、物理的な周囲の環境に対するユーザーの知覚の変更と改善です。AR/VR技術は、ユーザーと関わり、インタラクティブで没入感のある仮想体験を提供します。ARのユーザー数は、2023年までに24億人に達すると推定されています。旅行会社はこのトレンドを活用して、ユニークな顧客提案を行うことが期待されます。
メタバースの台頭が市場成長の原動力となる
メタバースは、インターネットの次の世代と考えられており、ユーザーは1つの場所に座りながら物理的な世界とデジタルな世界をまとめて体験することができます。ソーシャルテクノロジーの進化に伴い、メタバースでは、デジタルで表現された人々やアバターが、さまざまな場面で互いに交流することができるようになりました。ユーザーは、自宅だけでなく職場でも、試着体験とともに仮想世界を体験することができます。さらに、メタバースは、バーチャルリアリティ(VR)ヘッドセット、ARグラス、スマートフォンアプリを使用して、無限に相互接続されたバーチャルコミュニティの空間を提供します。このように、メタバース技術の採用が進むことで、世界中の旅行・観光業界におけるAR/VRの成長も加速しています。
ユーザーエクスペリエンスの向上が市場成長の原動力に
バーチャルリアリティ(VR)技術は、さまざまな場所のバーチャルなウォークスルーを促進するインタラクティブな3Dツアーをユーザーに提供することで、幅広い旅行体験を増大させます。VRは、より多くの予約を集め、売上を向上させたい旅行会社にとって、優れたツールである。例えば、アマデウス社は、現地でのオンライン旅行予約の選択肢として、バーチャルリアリティ(VR)検索・予約体験サービスを開発し、テストを行っています。VRは、実際の旅行にお金を使う前に、その場所に出会うことができるため、顧客にも役立つと期待されています。あるいは、代理店はVR旅行を販売し、没入感のあるユーザー体験を提供するために、ヘルメットやその他のハードウェアなどの特別な機器をユーザーに提供することができます。
主要プレーヤーによる技術強化が市場成長を促進する
主要プレーヤーは、観光・旅行セクターのユーザーに技術的に高度なサービスを提供するために、技術を強化しています。例えば、HTC Corporationは、360度VR体験を強化するための入力コントローラを搭載したVRワイヤレスヘッドセット「HTC Vive」を発表しています。マイクロソフト株式会社は、主にソフトウェアの開発・設計、パーソナルコンピュータサービス、多数のコンシューマエレクトロニクスに注力しています。また、マイクロソフトは、ホログラフィックな拡張現実体験を提供する複合現実(MR)マウントディスプレイを発表しています。
市場の細分化
技術別では、Augmented RealityとVirtual Realityに分類される。コンポーネントに基づき、市場はハードウェア、ソフトウェア、サービスに分類されます。アプリケーションに基づき、市場はホスピタリティ、機内エンターテインメント、旅行予約サービス、ARゲーミフィケーション、ナビゲーティングに細分化される。製品に基づくと、市場はAR搭載メガネ、ARモバイルアプリ/ソフトウェア、VRヘッドセットに分散されます。また、市場分析では、北米、ヨーロッパ、アジア太平洋、南米、中東&アフリカに分け、地域別の市場セグメンテーションを考案するために調査しています。
会社概要
VizioFly Pte Ltd、World Travel VR, INC、Ascape VR、Zco Corporation、Cubix、VARS、Giga Works FZE、The Amsterdam VR Company B.V., InfinitoVFX Studios Pvt Ltd, Ignition Immersive Pty.Ltd.などは、旅行・観光における世界のAR/VR市場の市場成長をリードするグローバルプラットフォームにおける主要な市場プレイヤーです。
レポートのスコープ
本レポートでは、旅行&観光におけるAR/VRの世界市場を、業界動向に加えて、以下のカテゴリーに分類し、その詳細も記載しています:
- 旅行&観光におけるAR/VR市場、技術別:
o 拡張現実(Augmented Reality
o バーチャルリアリティ
- 旅行・観光分野のAR/VR市場、コンポーネント別:
o ハードウェア
ソフトウェア
サービス
- 旅行・観光分野のAR/VR市場:アプリケーション別
o ホスピタリティ
o 機内エンターテイメント
o 旅行予約サービス
o ARゲーミフィケーション
o ナビゲート
- 旅行・観光分野におけるAR/VR市場、製品別
o AR搭載メガネ
o ARモバイルアプリ/ソフトウェア
o VRヘッドセット
- 旅行・観光市場におけるAR/VRの市場:地域別:
o アジア太平洋地域
 中国
 日本
 インド
 オーストラリア
 韓国
北アメリカ
 米国
 カナダ
 メキシコ
ヨーロッパ
 イギリス
 ドイツ
 フランス
 スペイン
 イタリア
o 中東・アフリカ
 イスラエル
 トルコ
 サウジアラビア
 UAE
o 南米
 ブラジル
 アルゼンチン
 コロンビア
競合他社の状況
企業プロファイル:旅行・観光分野における世界のAR/VR市場に進出している主要企業の詳細分析。
利用可能なカスタマイズ:
TechSci Researchは、与えられた市場データをもとに、企業の特定のニーズに応じてカスタマイズを提供します。このレポートでは、以下のカスタマイズオプションが利用可能です:
企業情報
- 追加の市場プレイヤー(最大5社)の詳細な分析とプロファイリング。

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目次

1. Product Overview
2. Research Methodology
3. Impact of COVID-19 on Global AR/VR in Travel & Tourism Market
4. Executive Summary
5. Voice of Customers
5.1. Brand Awareness
5.2. Factors Influencing Purchase Decision
5.3. Key Satisfaction Level
5.4. Challenges Faced Post Purchase
5.5. Prominent Type of Application
6. Global AR/VR in Travel & Tourism Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Technology (Augmented Reality, Virtual Reality)
6.2.2. By Component (Hardware, Software, Services)
6.2.3. By Application (Hospitality, In-Flight Entertainment, Travel Booking Services, AR Gamification, Navigating)
6.2.4. By Product (AR-Powered Glasses, AR Mobile Apps/Software, VR Headsets)
6.2.5. By Region
6.2.6. By Company (2022)
6.3. Market Map
7. North America AR/VR in Travel & Tourism Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Technology
7.2.2. By Component
7.2.3. By Application
7.2.4. By Product
7.2.5. By Country
7.3. North America: Country Analysis
7.3.1. United States AR/VR in Travel & Tourism Market Outlook
7.3.1.1. Market Size & Forecast
7.3.1.1.1. By Value
7.3.1.2. Market Share & Forecast
7.3.1.2.1. By Technology
7.3.1.2.2. By Component
7.3.1.2.3. By Application
7.3.1.2.4. By Product
7.3.2. Canada AR/VR in Travel & Tourism Market Outlook
7.3.2.1. Market Size & Forecast
7.3.2.1.1. By Value
7.3.2.2. Market Share & Forecast
7.3.2.2.1. By Technology
7.3.2.2.2. By Component
7.3.2.2.3. By Application
7.3.2.2.4. By Product
7.3.3. Mexico AR/VR in Travel & Tourism Market Outlook
7.3.3.1. Market Size & Forecast
7.3.3.1.1. By Value
7.3.3.2. Market Share & Forecast
7.3.3.2.1. By Technology
7.3.3.2.2. By Component
7.3.3.2.3. By Application
7.3.3.2.4. By Product
8. Asia-Pacific AR/VR in Travel & Tourism Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Technology
8.2.2. By Component
8.2.3. By Application
8.2.4. By Product
8.2.5. By Country
8.3. Asia-Pacific: Country Analysis
8.3.1. China AR/VR in Travel & Tourism Market Outlook
8.3.1.1. Market Size & Forecast
8.3.1.1.1. By Value
8.3.1.2. Market Share & Forecast
8.3.1.2.1. By Technology
8.3.1.2.2. By Component
8.3.1.2.3. By Application
8.3.1.2.4. By Product
8.3.2. Japan AR/VR in Travel & Tourism Market Outlook
8.3.2.1. Market Size & Forecast
8.3.2.1.1. By Value
8.3.2.2. Market Share & Forecast
8.3.2.2.1. By Technology
8.3.2.2.2. By Component
8.3.2.2.3. By Application
8.3.2.2.4. By Product
8.3.3. South Korea AR/VR in Travel & Tourism Market Outlook
8.3.3.1. Market Size & Forecast
8.3.3.1.1. By Value
8.3.3.2. Market Share & Forecast
8.3.3.2.1. By Technology
8.3.3.2.2. By Component
8.3.3.2.3. By Application
8.3.3.2.4. By Product
8.3.4. India AR/VR in Travel & Tourism Market Outlook
8.3.4.1. Market Size & Forecast
8.3.4.1.1. By Value
8.3.4.2. Market Share & Forecast
8.3.4.2.1. By Technology
8.3.4.2.2. By Component
8.3.4.2.3. By Application
8.3.4.2.4. By Product
8.3.5. Australia AR/VR in Travel & Tourism Market Outlook
8.3.5.1. Market Size & Forecast
8.3.5.1.1. By Value
8.3.5.2. Market Share & Forecast
8.3.5.2.1. By Technology
8.3.5.2.2. By Component
8.3.5.2.3. By Application
8.3.5.2.4. By Product
9. Europe AR/VR in Travel & Tourism Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Technology
9.2.2. By Component
9.2.3. By Application
9.2.4. By Product
9.2.5. By Country
9.3. Europe: Country Analysis
9.3.1. Germany AR/VR in Travel & Tourism Market Outlook
9.3.1.1. Market Size & Forecast
9.3.1.1.1. By Value
9.3.1.2. Market Share & Forecast
9.3.1.2.1. By Technology
9.3.1.2.2. By Component
9.3.1.2.3. By Application
9.3.1.2.4. By Product
9.3.2. United Kingdom AR/VR in Travel & Tourism Market Outlook
9.3.2.1. Market Size & Forecast
9.3.2.1.1. By Value
9.3.2.2. Market Share & Forecast
9.3.2.2.1. By Technology
9.3.2.2.2. By Component
9.3.2.2.3. By Application
9.3.2.2.4. By Product
9.3.3. France AR/VR in Travel & Tourism Market Outlook
9.3.3.1. Market Size & Forecast
9.3.3.1.1. By Value
9.3.3.2. Market Share & Forecast
9.3.3.2.1. By Technology
9.3.3.2.2. By Component
9.3.3.2.3. By Application
9.3.3.2.4. By Product
9.3.4. Italy AR/VR in Travel & Tourism Market Outlook
9.3.4.1. Market Size & Forecast
9.3.4.1.1. By Value
9.3.4.2. Market Share & Forecast
9.3.4.2.1. By Technology
9.3.4.2.2. By Component
9.3.4.2.3. By Application
9.3.4.2.4. By Product
9.3.5. Spain AR/VR in Travel & Tourism Market Outlook
9.3.5.1. Market Size & Forecast
9.3.5.1.1. By Value
9.3.5.2. Market Share & Forecast
9.3.5.2.1. By Technology
9.3.5.2.2. By Component
9.3.5.2.3. By Application
9.3.5.2.4. By Product
10. South America AR/VR in Travel & Tourism Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Technology
10.2.2. By Component
10.2.3. By Application
10.2.4. By Product
10.2.5. By Country
10.3. South America: Country Analysis
10.3.1. Brazil AR/VR in Travel & Tourism Market Outlook
10.3.1.1. Market Size & Forecast
10.3.1.1.1. By Value
10.3.1.2. Market Share & Forecast
10.3.1.2.1. By Technology
10.3.1.2.2. By Component
10.3.1.2.3. By Application
10.3.1.2.4. By Product
10.3.2. Argentina AR/VR in Travel & Tourism Market Outlook
10.3.2.1. Market Size & Forecast
10.3.2.1.1. By Value
10.3.2.2. Market Share & Forecast
10.3.2.2.1. By Technology
10.3.2.2.2. By Component
10.3.2.2.3. By Application
10.3.2.2.4. By Product
10.3.3. Colombia AR/VR in Travel & Tourism Market Outlook
10.3.3.1. Market Size & Forecast
10.3.3.1.1. By Value
10.3.3.2. Market Share & Forecast
10.3.3.2.1. By Technology
10.3.3.2.2. By Component
10.3.3.2.3. By Application
10.3.3.2.4. By Product
11. Middle East & Africa AR/VR in Travel & Tourism Market Outlook
11.1. Market Size & Forecast
11.1.1. By Value
11.2. Market Share & Forecast
11.2.1. By Technology
11.2.2. By Component
11.2.3. By Application
11.2.4. By Product
11.2.5. By Country
11.3. Middle East & Africa: Country Analysis
11.3.1. Israel AR/VR in Travel & Tourism Market Outlook
11.3.1.1. Market Size & Forecast
11.3.1.1.1. By Value
11.3.1.2. Market Share & Forecast
11.3.1.2.1. By Technology
11.3.1.2.2. By Component
11.3.1.2.3. By Application
11.3.1.2.4. By Product
11.3.2. Turkey AR/VR in Travel & Tourism Market Outlook
11.3.2.1. Market Size & Forecast
11.3.2.1.1. By Value
11.3.2.2. Market Share & Forecast
11.3.2.2.1. By Technology
11.3.2.2.2. By Component
11.3.2.2.3. By Application
11.3.2.2.4. By Product
11.3.3. UAE AR/VR in Travel & Tourism Market Outlook
11.3.3.1. Market Size & Forecast
11.3.3.1.1. By Value
11.3.3.2. Market Share & Forecast
11.3.3.2.1. By Technology
11.3.3.2.2. By Component
11.3.3.2.3. By Application
11.3.3.2.4. By Product
11.3.4. Saudi Arabia AR/VR in Travel & Tourism Market Outlook
11.3.4.1. Market Size & Forecast
11.3.4.1.1. By Value
11.3.4.2. Market Share & Forecast
11.3.4.2.1. By Technology
11.3.4.2.2. By Component
11.3.4.2.3. By Application
11.3.4.2.4. By Product
12. Market Dynamics
12.1. Drivers
12.1.1. Rise in the Metaverse
12.1.2. Enhancement in the User Experience
12.1.3. Technology Enhancement by Key Players
12.2. Challenges
12.2.1. Security and Privacy Concerns
12.2.2. Increasing Health Issues
13. Market Trends & Developments
13.1. Portable Augmented Reality Technology
13.2. Increasing Practical Applications
13.3. More Advanced Headsets and Hardware
13.4. 5G to Expedite AR and VR Evolution
13.5. Growth of Extended Reality (XR)
14. Mergers& Acquisitions/Recent Developments/New Entrants
15. Company Profiles
15.1. VizioFly Pte Ltd
15.1.1. Business Overview
15.1.2. Key Revenue
15.1.3. Recent Developments
15.1.4. Key Personnel
15.1.5. Key Product/Service Offered
15.1.6. Target Market Segments
15.2. World Travel VR, INC
15.2.1. Business Overview
15.2.2. Key Revenue
15.2.3. Recent Developments
15.2.4. Key Personnel
15.2.5. Key Product/Service Offered
15.2.6. Target Market Segments
15.3. Ascape VR
15.3.1. Business Overview
15.3.2. Key Revenue
15.3.3. Recent Developments
15.3.4. Key Personnel
15.3.5. Key Product/Service Offered
15.3.6. Target Market Segments
15.4. Zco Corporation
15.4.1. Business Overview
15.4.2. Key Revenue
15.4.3. Recent Developments
15.4.4. Key Personnel
15.4.5. Key Product/Service Offered
15.4.6. Target Market Segments
15.5. Cubix
15.5.1. Business Overview
15.5.2. Key Revenue
15.5.3. Recent Developments
15.5.4. Key Personnel
15.5.5. Key Product/Service Offered
15.5.6. Target Market Segments
15.6. VARS
15.6.1. Business Overview
15.6.2. Key Revenue
15.6.3. Recent Developments
15.6.4. Key Personnel
15.6.5. Key Product/Service Offered
15.6.6. Target Market Segments
15.7. Giga Works FZE
15.7.1. Business Overview
15.7.2. Key Revenue
15.7.3. Recent Developments
15.7.4. Key Personnel
15.7.5. Key Product/Service Offered
15.7.6. Target Market Segments
15.8. The Amsterdam VR Company B.V.
15.8.1. Business Overview
15.8.2. Key Revenue
15.8.3. Recent Developments
15.8.4. Key Personnel
15.8.5. Key Product/Service Offered
15.8.6. Target Market Segments
15.9. InfinitoVFX Studios Pvt Ltd
15.9.1. Business Overview
15.9.2. Key Revenue
15.9.3. Recent Developments
15.9.4. Key Personnel
15.9.5. Key Product/Service Offered
15.9.6. Target Market Segments
15.10. Ignition Immersive Pty. Ltd.
15.10.1. Business Overview
15.10.2. Key Revenue
15.10.3. Recent Developments
15.10.4. Key Personnel
15.10.5. Key Product/Service Offered
15.10.6. Target Market Segments
16. Strategic Recommendations
16.1. Fastest Growing Market by Application
16.2. Dominating Market by Technology
16.3. Dominating Market by Region & Country
16.4. Growing Technologies
17. About Us & Disclaimer
(Note: The companies list can be customized based on the client requirements.)

 

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Summary

Global AR/VR in Travel & Tourism Market is driven by the increased demand for travel and hospitality services in the virtual world across the globe, raising the interest adoption of numerous AR and VR tourism and travel services. Augmented reality (AR) is a technology that changes users' perception of their physical surroundings when viewed through a digital device. AR technology does not replace the real-world environment but augments it by overlaying digital components. The most prominent instance of augmented reality is Pokémon Go. However, technology has expanded into the world of marketing. The market players usually use AR to add graphics and useful information to an environment viewed through an AR device. The experience of augmented reality technology has been gained through a smartphone, tablet, or other similar devices, which is the less expensive option for consumers than most virtual reality-enabled headsets. In many cases, AR also works with mobile technologies, including cameras and GPS tracking.
The market size of the global AR and VR market is projected to be growing at a high CAGR, reaching USD 304.4 million by 2023. In 2020, the direct contribution to GDP growth from the tourism sector was about USD 4.7 trillion, despite the pandemic. North America is, as of now, home to the biggest portion of the travel industry related to AR and VR because of developing ventures by movement organizations in cutting-edge AR/VR apparatuses. As far as it matters for its, Asia Pacific is supposed to demonstrate the locale with the quickest development on account of government drives to advance and support the movement business. Some of the most promising areas of AR/VR in the travel and tourism sectors include games, navigation, travel booking services, and hospitality.
The most substantial benefits of using AR travel applications include alteration and improvements of the perceptions of the user of their physical surroundings. The AR/VR technology engages with the users to offer them an interactive and immersive virtual experience. It is estimated that the number of AR users will reach 2.4 billion by 2023. Travel agencies are expected to take advantage of this trend to create unique customer offers.
Rise in the Metaverse is Fueling the Market Growth
The metaverse is regarded as the next iteration of the internet, where the user can experience the physical and digital worlds all together while seating in one place. As the evolution of social technologies is rising, the metaverse allows digital representations of people and avatars to interact with each other in a variety of settings. The user can experience the virtual world at work as well as at home, along with the experience of trying on clothes. Additionally, the metaverse provides a space for endless, interconnected virtual communities using virtual reality (VR) headsets, AR glasses, and smartphone apps. Thus, the rise in the adoption of metaverse technology is, in turn, augmenting the growth of AR/VR in Travel & Tourism across the globe.
Enhancement in the User Experience is Driving the Market Growth
Virtual reality (VR) technologies augment a wide range of travel experiences by offering users interactive 3D tours that promote virtual walkthroughs around various locations. VR is an excellent tool for travel agencies that want to attract more bookings and enhance sales. For instance, the company Amadeus has developed and tested its Virtual Reality (VR) Search and Booking Experience service as an online travel booking option for the local public. VR is also expected to help customers by enabling them to encounter the place before spending money on an actual trip. Alternatively, agencies can sell VR trips and provide users with special equipment like helmets and other hardware for delivering an immersive user experience.
Technology Enhancement by Key Players is Driving the Market Growth
The key players are enhancing their technologies to offer technologically advanced services to the users of the Tourism & Travel Sector. For instance, HTC Corporation has introduced a VR Wireless Headset, HTC Vive, equipped with an input controller to enhance the 360-degree VR experience. Microsoft Corporation focuses primarily on developing and engineering software, personal computer services, and numerous consumer electronics. Microsoft has also launched its mixed reality (MR) mounted display, which offers a holographic Augmented Reality experience.
Market Segmentation
Based on Technology, the market is segmented into Augmented Reality and Virtual Reality. Based on Components, the market is divided into Hardware, Software, and Services. Based on Application, the market is fragmented into Hospitality, In-Flight Entertainment, Travel Booking Services, AR Gamification, and Navigating. Based on the Product, the market is distributed into AR-Powered Glasses, AR Mobile Apps/Software, and VR Headsets. The market analysis also studies the regional segmentation to devise regional market segmentation, divided among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.
Company Profiles
VizioFly Pte Ltd, World Travel VR, INC, Ascape VR, Zco Corporation, Cubix, VARS, Giga Works FZE, The Amsterdam VR Company B.V., InfinitoVFX Studios Pvt Ltd, Ignition Immersive Pty. Ltd. are among the major market players in the global platform that lead the market growth of the global AR/VR in Travel & Tourism market.
Report Scope:
In this report, the global AR/VR in Travel & Tourism market has been segmented into the following categories, in addition to the industry trends, which have also been detailed below:
• AR/VR in Travel & Tourism Market, By Technology:
o Augmented Reality
o Virtual Reality
• AR/VR in Travel & Tourism Market, By Component:
o Hardware
o Software
o Services
• AR/VR in Travel & Tourism Market, By Application:
o Hospitality
o In-Flight Entertainment
o Travel Booking Services
o AR Gamification
o Navigating
• AR/VR in Travel & Tourism Market, By Product:
o AR-Powered Glasses
o AR Mobile Apps/Software
o VR Headsets
• AR/VR in Travel & Tourism Market, By Region:
o Asia-Pacific
 China
 Japan
 India
 Australia
 South Korea
o North America
 United States
 Canada
 Mexico
o Europe
 United Kingdom
 Germany
 France
 Spain
 Italy
o Middle East & Africa
 Israel
 Turkey
 Saudi Arabia
 UAE
o South America
 Brazil
 Argentina
 Colombia
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the global AR/VR in the Travel & Tourism market.
Available Customizations:
With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:
Company Information
• Detailed analysis and profiling of additional market players (up to five).



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Table of Contents

1. Product Overview
2. Research Methodology
3. Impact of COVID-19 on Global AR/VR in Travel & Tourism Market
4. Executive Summary
5. Voice of Customers
5.1. Brand Awareness
5.2. Factors Influencing Purchase Decision
5.3. Key Satisfaction Level
5.4. Challenges Faced Post Purchase
5.5. Prominent Type of Application
6. Global AR/VR in Travel & Tourism Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Technology (Augmented Reality, Virtual Reality)
6.2.2. By Component (Hardware, Software, Services)
6.2.3. By Application (Hospitality, In-Flight Entertainment, Travel Booking Services, AR Gamification, Navigating)
6.2.4. By Product (AR-Powered Glasses, AR Mobile Apps/Software, VR Headsets)
6.2.5. By Region
6.2.6. By Company (2022)
6.3. Market Map
7. North America AR/VR in Travel & Tourism Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Technology
7.2.2. By Component
7.2.3. By Application
7.2.4. By Product
7.2.5. By Country
7.3. North America: Country Analysis
7.3.1. United States AR/VR in Travel & Tourism Market Outlook
7.3.1.1. Market Size & Forecast
7.3.1.1.1. By Value
7.3.1.2. Market Share & Forecast
7.3.1.2.1. By Technology
7.3.1.2.2. By Component
7.3.1.2.3. By Application
7.3.1.2.4. By Product
7.3.2. Canada AR/VR in Travel & Tourism Market Outlook
7.3.2.1. Market Size & Forecast
7.3.2.1.1. By Value
7.3.2.2. Market Share & Forecast
7.3.2.2.1. By Technology
7.3.2.2.2. By Component
7.3.2.2.3. By Application
7.3.2.2.4. By Product
7.3.3. Mexico AR/VR in Travel & Tourism Market Outlook
7.3.3.1. Market Size & Forecast
7.3.3.1.1. By Value
7.3.3.2. Market Share & Forecast
7.3.3.2.1. By Technology
7.3.3.2.2. By Component
7.3.3.2.3. By Application
7.3.3.2.4. By Product
8. Asia-Pacific AR/VR in Travel & Tourism Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value
8.2. Market Share & Forecast
8.2.1. By Technology
8.2.2. By Component
8.2.3. By Application
8.2.4. By Product
8.2.5. By Country
8.3. Asia-Pacific: Country Analysis
8.3.1. China AR/VR in Travel & Tourism Market Outlook
8.3.1.1. Market Size & Forecast
8.3.1.1.1. By Value
8.3.1.2. Market Share & Forecast
8.3.1.2.1. By Technology
8.3.1.2.2. By Component
8.3.1.2.3. By Application
8.3.1.2.4. By Product
8.3.2. Japan AR/VR in Travel & Tourism Market Outlook
8.3.2.1. Market Size & Forecast
8.3.2.1.1. By Value
8.3.2.2. Market Share & Forecast
8.3.2.2.1. By Technology
8.3.2.2.2. By Component
8.3.2.2.3. By Application
8.3.2.2.4. By Product
8.3.3. South Korea AR/VR in Travel & Tourism Market Outlook
8.3.3.1. Market Size & Forecast
8.3.3.1.1. By Value
8.3.3.2. Market Share & Forecast
8.3.3.2.1. By Technology
8.3.3.2.2. By Component
8.3.3.2.3. By Application
8.3.3.2.4. By Product
8.3.4. India AR/VR in Travel & Tourism Market Outlook
8.3.4.1. Market Size & Forecast
8.3.4.1.1. By Value
8.3.4.2. Market Share & Forecast
8.3.4.2.1. By Technology
8.3.4.2.2. By Component
8.3.4.2.3. By Application
8.3.4.2.4. By Product
8.3.5. Australia AR/VR in Travel & Tourism Market Outlook
8.3.5.1. Market Size & Forecast
8.3.5.1.1. By Value
8.3.5.2. Market Share & Forecast
8.3.5.2.1. By Technology
8.3.5.2.2. By Component
8.3.5.2.3. By Application
8.3.5.2.4. By Product
9. Europe AR/VR in Travel & Tourism Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value
9.2. Market Share & Forecast
9.2.1. By Technology
9.2.2. By Component
9.2.3. By Application
9.2.4. By Product
9.2.5. By Country
9.3. Europe: Country Analysis
9.3.1. Germany AR/VR in Travel & Tourism Market Outlook
9.3.1.1. Market Size & Forecast
9.3.1.1.1. By Value
9.3.1.2. Market Share & Forecast
9.3.1.2.1. By Technology
9.3.1.2.2. By Component
9.3.1.2.3. By Application
9.3.1.2.4. By Product
9.3.2. United Kingdom AR/VR in Travel & Tourism Market Outlook
9.3.2.1. Market Size & Forecast
9.3.2.1.1. By Value
9.3.2.2. Market Share & Forecast
9.3.2.2.1. By Technology
9.3.2.2.2. By Component
9.3.2.2.3. By Application
9.3.2.2.4. By Product
9.3.3. France AR/VR in Travel & Tourism Market Outlook
9.3.3.1. Market Size & Forecast
9.3.3.1.1. By Value
9.3.3.2. Market Share & Forecast
9.3.3.2.1. By Technology
9.3.3.2.2. By Component
9.3.3.2.3. By Application
9.3.3.2.4. By Product
9.3.4. Italy AR/VR in Travel & Tourism Market Outlook
9.3.4.1. Market Size & Forecast
9.3.4.1.1. By Value
9.3.4.2. Market Share & Forecast
9.3.4.2.1. By Technology
9.3.4.2.2. By Component
9.3.4.2.3. By Application
9.3.4.2.4. By Product
9.3.5. Spain AR/VR in Travel & Tourism Market Outlook
9.3.5.1. Market Size & Forecast
9.3.5.1.1. By Value
9.3.5.2. Market Share & Forecast
9.3.5.2.1. By Technology
9.3.5.2.2. By Component
9.3.5.2.3. By Application
9.3.5.2.4. By Product
10. South America AR/VR in Travel & Tourism Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value
10.2. Market Share & Forecast
10.2.1. By Technology
10.2.2. By Component
10.2.3. By Application
10.2.4. By Product
10.2.5. By Country
10.3. South America: Country Analysis
10.3.1. Brazil AR/VR in Travel & Tourism Market Outlook
10.3.1.1. Market Size & Forecast
10.3.1.1.1. By Value
10.3.1.2. Market Share & Forecast
10.3.1.2.1. By Technology
10.3.1.2.2. By Component
10.3.1.2.3. By Application
10.3.1.2.4. By Product
10.3.2. Argentina AR/VR in Travel & Tourism Market Outlook
10.3.2.1. Market Size & Forecast
10.3.2.1.1. By Value
10.3.2.2. Market Share & Forecast
10.3.2.2.1. By Technology
10.3.2.2.2. By Component
10.3.2.2.3. By Application
10.3.2.2.4. By Product
10.3.3. Colombia AR/VR in Travel & Tourism Market Outlook
10.3.3.1. Market Size & Forecast
10.3.3.1.1. By Value
10.3.3.2. Market Share & Forecast
10.3.3.2.1. By Technology
10.3.3.2.2. By Component
10.3.3.2.3. By Application
10.3.3.2.4. By Product
11. Middle East & Africa AR/VR in Travel & Tourism Market Outlook
11.1. Market Size & Forecast
11.1.1. By Value
11.2. Market Share & Forecast
11.2.1. By Technology
11.2.2. By Component
11.2.3. By Application
11.2.4. By Product
11.2.5. By Country
11.3. Middle East & Africa: Country Analysis
11.3.1. Israel AR/VR in Travel & Tourism Market Outlook
11.3.1.1. Market Size & Forecast
11.3.1.1.1. By Value
11.3.1.2. Market Share & Forecast
11.3.1.2.1. By Technology
11.3.1.2.2. By Component
11.3.1.2.3. By Application
11.3.1.2.4. By Product
11.3.2. Turkey AR/VR in Travel & Tourism Market Outlook
11.3.2.1. Market Size & Forecast
11.3.2.1.1. By Value
11.3.2.2. Market Share & Forecast
11.3.2.2.1. By Technology
11.3.2.2.2. By Component
11.3.2.2.3. By Application
11.3.2.2.4. By Product
11.3.3. UAE AR/VR in Travel & Tourism Market Outlook
11.3.3.1. Market Size & Forecast
11.3.3.1.1. By Value
11.3.3.2. Market Share & Forecast
11.3.3.2.1. By Technology
11.3.3.2.2. By Component
11.3.3.2.3. By Application
11.3.3.2.4. By Product
11.3.4. Saudi Arabia AR/VR in Travel & Tourism Market Outlook
11.3.4.1. Market Size & Forecast
11.3.4.1.1. By Value
11.3.4.2. Market Share & Forecast
11.3.4.2.1. By Technology
11.3.4.2.2. By Component
11.3.4.2.3. By Application
11.3.4.2.4. By Product
12. Market Dynamics
12.1. Drivers
12.1.1. Rise in the Metaverse
12.1.2. Enhancement in the User Experience
12.1.3. Technology Enhancement by Key Players
12.2. Challenges
12.2.1. Security and Privacy Concerns
12.2.2. Increasing Health Issues
13. Market Trends & Developments
13.1. Portable Augmented Reality Technology
13.2. Increasing Practical Applications
13.3. More Advanced Headsets and Hardware
13.4. 5G to Expedite AR and VR Evolution
13.5. Growth of Extended Reality (XR)
14. Mergers& Acquisitions/Recent Developments/New Entrants
15. Company Profiles
15.1. VizioFly Pte Ltd
15.1.1. Business Overview
15.1.2. Key Revenue
15.1.3. Recent Developments
15.1.4. Key Personnel
15.1.5. Key Product/Service Offered
15.1.6. Target Market Segments
15.2. World Travel VR, INC
15.2.1. Business Overview
15.2.2. Key Revenue
15.2.3. Recent Developments
15.2.4. Key Personnel
15.2.5. Key Product/Service Offered
15.2.6. Target Market Segments
15.3. Ascape VR
15.3.1. Business Overview
15.3.2. Key Revenue
15.3.3. Recent Developments
15.3.4. Key Personnel
15.3.5. Key Product/Service Offered
15.3.6. Target Market Segments
15.4. Zco Corporation
15.4.1. Business Overview
15.4.2. Key Revenue
15.4.3. Recent Developments
15.4.4. Key Personnel
15.4.5. Key Product/Service Offered
15.4.6. Target Market Segments
15.5. Cubix
15.5.1. Business Overview
15.5.2. Key Revenue
15.5.3. Recent Developments
15.5.4. Key Personnel
15.5.5. Key Product/Service Offered
15.5.6. Target Market Segments
15.6. VARS
15.6.1. Business Overview
15.6.2. Key Revenue
15.6.3. Recent Developments
15.6.4. Key Personnel
15.6.5. Key Product/Service Offered
15.6.6. Target Market Segments
15.7. Giga Works FZE
15.7.1. Business Overview
15.7.2. Key Revenue
15.7.3. Recent Developments
15.7.4. Key Personnel
15.7.5. Key Product/Service Offered
15.7.6. Target Market Segments
15.8. The Amsterdam VR Company B.V.
15.8.1. Business Overview
15.8.2. Key Revenue
15.8.3. Recent Developments
15.8.4. Key Personnel
15.8.5. Key Product/Service Offered
15.8.6. Target Market Segments
15.9. InfinitoVFX Studios Pvt Ltd
15.9.1. Business Overview
15.9.2. Key Revenue
15.9.3. Recent Developments
15.9.4. Key Personnel
15.9.5. Key Product/Service Offered
15.9.6. Target Market Segments
15.10. Ignition Immersive Pty. Ltd.
15.10.1. Business Overview
15.10.2. Key Revenue
15.10.3. Recent Developments
15.10.4. Key Personnel
15.10.5. Key Product/Service Offered
15.10.6. Target Market Segments
16. Strategic Recommendations
16.1. Fastest Growing Market by Application
16.2. Dominating Market by Technology
16.3. Dominating Market by Region & Country
16.4. Growing Technologies
17. About Us & Disclaimer
(Note: The companies list can be customized based on the client requirements.)

 

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