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パブリックリレーションズ グローバルマーケットレポート 2022 を含む。1) 媒体別。イベント、ソーシャルメディア、インフルエンサー・マーケティング、企業ウェブサイト、テレビ、印刷物、その他 2) エンドユーザー別:消費財・小売、BFSI、政府・公共機関、通信、IT、ヘルスケア、メディア、エンターテインメント 3) タイプ別プライベートPR会社、パブリックPR会社 カバーしています。IPG、Publicis、Omnicom、WPP、Prezly、Business Wire、Havas PR、MWWPR、Mikhailov & Partners、DJE


Public Relations Global Market Report 2022 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the global publ... もっと見る

 

 

出版社 出版年月 電子版価格 ページ数 言語
The Business Research Company (TBRC)
ザ・ビジネスリサーチカンパニー
2021年12月27日 US$4,000
シングルユーザライセンス
ライセンス・価格情報・注文方法はこちら
175 英語

 

サマリー

Public Relations Global Market Report 2022 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the global public relations market as it emerges from the COVID-19 shut down.

Reasons to Purchase
• Gain a truly global perspective with the most comprehensive report available on this market covering 12+ geographies.
• Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
• Create regional and country strategies on the basis of local data and analysis.
• Identify growth segments for investment.
• Outperform competitors using forecast data and the drivers and trends shaping the market.
• Understand customers based on the latest market research findings.
• Benchmark performance against key competitors.
• Utilize the relationships between key data sets for superior strategizing.
• Suitable for supporting your internal and external presentations with reliable high quality data and analysis
• Report will be updated with the latest data and delivered to you within 3-5 working days of order.

Description:
Where is the largest and fastest growing market for the public relations? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Public Relations Market Global Report from The Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography.
• The Market Characteristics section of the report defines and explains the market.
• The market size section gives the market size ($b) covering both the historic growth of the market, the impact of the COVID-19 virus and forecasting its recovery.
• Market segmentations break down market into sub markets.
• The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the impact and recovery trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
• Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
• The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered: 1) By Medium: Events; Social Media; Influencer Marketing; Company Websites; TV; Print; Others
2) By End User: Consumer Goods and Retail; BFSI; Government and Public Sector; Telecom; IT; HealthCare; Media; Entertainment
3) By Type: Private PR firms; Public PR firms

Companies Mentioned: IPG; Publicis; Omnicom; WPP; Prezly

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time Series: Five years historic and ten years forecast.

Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.


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目次

1. Executive Summary
2. Public Relations Market Characteristics
3. Public Relations Market Trends And Strategies
4. Impact Of COVID-19 On Public Relations
5. Public Relations Market Size And Growth
5.1. Global Public Relations Historic Market, 2016-2021, $ Billion
5.1.1. Drivers Of The Market
5.1.2. Restraints On The Market
5.2. Global Public Relations Forecast Market, 2021-2026F, 2031F, $ Billion
5.2.1. Drivers Of The Market
5.2.2. Restraints On the Market
6. Public Relations Market Segmentation
6.1. Global Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
Events
Social Media
Influencer Marketing
Company Websites
TV
Print
Others
6.2. Global Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
Consumer Goods and Retail
BFSI
Government and Public Sector
Telecom
IT
HealthCare
Media
Entertainment
6.3. Global Public Relations Market, Segmentation By Type, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
Private PR firms
Public PR firms
7. Public Relations Market Regional And Country Analysis
7.1. Global Public Relations Market, Split By Region, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
7.2. Global Public Relations Market, Split By Country, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
8. Asia-Pacific Public Relations Market
8.1. Asia-Pacific Public Relations Market Overview
Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
8.3. Asia-Pacific Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
9. China Public Relations Market
9.1. China Public Relations Market Overview
9.2. China Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion
9.3. China Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F,$ Billion
10. India Public Relations Market
10.1. India Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
10.2. India Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
11. Japan Public Relations Market
11.1. Japan Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
11.2. Japan Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
12. Australia Public Relations Market
12.1. Australia Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
12.2. Australia Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
13. Indonesia Public Relations Market
13.1. Indonesia Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
13.2. Indonesia Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
14. South Korea Public Relations Market
14.1. South Korea Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
14.2. South Korea Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
15. Western Europe Public Relations Market
15.1. Western Europe Public Relations Market Overview
15.2. Western Europe Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
15.3. Western Europe Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
16. UK Public Relations Market
16.1. UK Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
16.2. UK Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
17. Germany Public Relations Market
17.1. Germany Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
17.2. Germany Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
18. France Public Relations Market
18.4. France Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
18.5. France Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
19. Eastern Europe Public Relations Market
19.1. Eastern Europe Public Relations Market Overview
19.2. Eastern Europe Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
19.3. Eastern Europe Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
20. Russia Public Relations Market
20.1. Russia Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
20.2. Russia Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
21. North America Public Relations Market
21.1. North America Public Relations Market Overview
21.2. North America Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
21.3. North America Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
22. USA Public Relations Market
22.1. USA Public Relations Market Overview
22.2. USA Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
22.3. USA Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
23. South America Public Relations Market
23.1. South America Public Relations Market Overview
23.2. South America Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
23.3. South America Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
24. Brazil Public Relations Market
24.1. Brazil Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
24.2. Brazil Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
25. Middle East Public Relations Market
25.1. Middle East Public Relations Market Overview
25.2. Middle East Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
25.3. Middle East Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
26. Africa Public Relations Market
26.1. Africa Public Relations Market Overview
26.2. Africa Public Relations Market, Segmentation By Medium, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
26.3. Africa Public Relations Market, Segmentation By End User, Historic and Forecast, 2016-2021, 2021-2026F, 2031F, $ Billion
27. Public Relations Market Competitive Landscape And Company Profiles
27.1. Public Relations Market Competitive Landscape
27.2. Public Relations Market Company Profiles
27.2.1. IPG
27.2.1.1. Overview
27.2.1.2. Products and Services
27.2.1.3. Strategy
27.2.1.4. Financial Performance
27.2.2. Publicis
27.2.2.1. Overview
27.2.2.2. Products and Services
27.2.2.3. Strategy
27.2.2.4. Financial Performance
27.2.3. Omnicom
27.2.3.1. Overview
27.2.3.2. Products and Services
27.2.3.3. Strategy
27.2.3.4. Financial Performance
27.2.4. WPP
27.2.4.1. Overview
27.2.4.2. Products and Services
27.2.4.3. Strategy
27.2.4.4. Financial Performance
27.2.5. Prezly
27.2.5.1. Overview
27.2.5.2. Products and Services
27.2.5.3. Strategy
27.2.5.4. Financial Performance
28. Key Mergers And Acquisitions In The Public Relations Market
29. Public Relations Market Future Outlook and Potential Analysis
30. Appendix
30.1. Abbreviations
30.2. Currencies
30.3. Research Inquiries
30.4. The Business Research Company
30.5. Copyright And Disclaimer

 

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