Summary

Nutritional Supplements Market Growth & Trends

The global nutritional supplements market size is estimated to reach USD 704.28 billion by 2030, registering a CAGR of 6.42% from 2025 to 2030, according to a new report by Grand View Research, Inc. The global market for nutritional supplements has been experiencing a substantial surge in demand in recent years, driven by a convergence of factors such as evolving consumer preferences, health consciousness, and advancements in scientific research.

Another significant factor contributing to market growth is the changing lifestyles and demographic trends. Rapid urbanization, sedentary work environments, and busy schedules have resulted in decreased physical activity levels and a rise in stress-related issues. As a result, individuals are actively seeking solutions to overcome these challenges and are willing to invest in health and wellness products to improve their quality of life. In addition, the aging population and the desire for healthy aging have fueled the demand for products supporting longevity & vitality.

One of the primary drivers behind the increased demand for nutritional supplements is the rising awareness of the importance of a balanced and nutrient-rich diet. As more people acknowledge the challenges of obtaining all necessary nutrients solely through their daily meals, they are turning to supplements as a convenient and effective way to bridge nutritional gaps. The modern lifestyle, characterized by fast-paced routines and often poor dietary choices, has resulted in the need for alternative sources of essential vitamins, minerals, and other nutrients that support overall well-being.

Aging populations across the world have also contributed significantly to the surge in demand for nutritional supplements. As individuals age, their nutritional requirements often change, and they may require additional support to maintain their health and vitality. Nutritional supplements designed to address age-related concerns, such as bone health, cognitive function, and immune support, have gained popularity among elderly demographics seeking to enhance their quality of life and maintain their independence.

Nutritional Supplements Market Report Highlights

• In terms of product, the functional foods and beverages segment dominated the market in 2024 with a revenue share of 49.76%, which can be attributed to the increased demand for probiotics

• Based on consumer group, the adult segment dominated the global market in 2024 with a revenue share of 51.62%. The segment is also anticipated to showcase the fastest CAGR over the forecast period. This growth is attributed to the large consumption of supplements by this age group

• In terms of formulation, the powder segment dominated the market in 2024 with a revenue share of 37.97%. The higher revenue growth is attributed to the large number of products available in powdered form

• In terms of sales channel, the brick & mortar distribution channel segment dominated the global industry in 2024. In contrast, the E-commerce segment is projected to register the highest growth rate during the projected period.

• In terms of region, Asia Pacific dominated the global industry in 2024 with a revenue share of 39.63%, owing to the growing consumer base and increasing awareness regarding healthy living standards in the region.

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Table of Contents

Table of Contents

Chapter 1. Methodology and Scope
1.1. Market Segmentation and Scope
1.2. Market Definitions
1.2.1. Product Segment
1.2.2. Formulation Segment
1.2.3. Sales Channel Segment
1.2.4. Consumer Group Segment
1.2.5. Application Segment
1.3. Information Analysis
1.3.1. Market Formulation & Data Visualization
1.4. Data Validation & Publishing
1.5. Information Procurement
1.5.1. Primary Research
1.6. Information or Data Analysis
1.7. Market Formulation & Validation
1.8. Market Model
1.9. Objectives
1.9.1. Objective 1
1.9.2. Objective 2
Chapter 2. Executive Summary
2.1. Market Outlook
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
Chapter 3. Market Variables, Trends, & Scope
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.1.2. Related/Ancillary Market Outlook
3.2. Market Dynamics
3.2.1. Market Driver Analysis
3.2.1.1. Increase In Health Consciousness And Rise In Awareness About Sports Nutrition Products
3.2.1.2. Increasing Disposable Income
3.2.1.3. Increasing Accessibility Of Supplements
3.2.1.4. Increasing Prevalence Of Obesity
3.2.1.5. Increasing Number Of Initiatives In The Field Of Nutritional Supplements
3.2.2. Market Restraint Analysis
3.2.2.1. Sale Of Counterfeit Products In The Market
3.2.2.2. Changes In Regulatory Scenario
3.3. Industry Analysis Tools
3.3.1. Porter’s Five Forces Analysis
3.3.2. PESTEL Analysis
3.3.3. COVID-19 Impact Analysis
Chapter 4. Product Business Analysis
4.1. Product Segment Dashboard
4.2. Global Nutritional Supplements Market: Product Movement Analysis
4.3. Global Nutritional Supplements Market Size & Trend Analysis, by Product, 2018 to 2030 (USD Million)
4.4. Sports Nutrition
4.4.1. Sports Nutrition Market, 2018 - 2030 (USD Million)
4.4.2. Sports Supplements
4.4.2.1. Sports Supplements Market Estimates And Forecasts, 2016 - 2030 (USD Million)
4.4.2.2. Protein Supplements
4.4.2.2.1. Protein Supplements Market, 2018 - 2030 (USD Million)
4.4.2.2.2. Egg Protein
4.4.2.2.2.1. Egg Protein Market, 2018 - 2030 (USD Million)
4.4.2.2.3. Soy Protein
4.4.2.2.3.1. Soy Protein Market, 2018 - 2030 (USD Million)
4.4.2.2.4. Pea Protein
4.4.2.2.4.1. Pea Protein Market, 2018 - 2030 (USD Million)
4.4.2.2.5. Lentil Protein
4.4.2.2.5.1. Lentil Protein Market, 2018 - 2030 (USD Million)
4.4.2.2.6. Hemp Protein
4.4.2.2.6.1. Hemp Protein Market, 2018 - 2030 (USD Million)
4.4.2.2.7. Casein
4.4.2.2.7.1. Casein Market, 2018 - 2030 (USD Million)
4.4.2.2.8. Quinoa Protein
4.4.2.2.8.1. Quinoa Protein Market, 2018 - 2030 (USD Million)
4.4.2.2.9. Whey Protein
4.4.2.2.9.1. Whey Protein Market, 2018 - 2030 (USD Million)
4.4.2.2.9.2. Whey Protein Isolate
4.4.2.2.9.2.1. Whey Protein Isolate Market, 2018 - 2030 (USD Million)
4.4.2.2.9.3. Whey Protein Concentrate
4.4.2.2.9.3.1. Whey Protein Concentrate Market, 2018 - 2030 (USD Million)
4.4.2.3. Vitamins
4.4.2.3.1. Vitamins Market, 2018 - 2030 (USD Million)
4.4.2.4. Minerals
4.4.2.4.1. Minerals Market, 2018 - 2030 (USD Million)
4.4.2.4.2. Calcium
4.4.2.4.2.1. Calcium Market, 2018 - 2030 (USD Million)
4.4.2.4.3. Potassium
4.4.2.4.3.1. Potassium Market, 2018 - 2030 (USD Million)
4.4.2.4.4. Magnesium
4.4.2.4.4.1. Magnesium Market, 2018 - 2030 (USD Million)
4.4.2.4.5. Iron
4.4.2.4.5.1. Iron Market, 2018 - 2030 (USD Million)
4.4.2.4.6. Zinc
4.4.2.4.6.1. Zinc Market, 2018 - 2030 (USD Million)
4.4.2.5. Amino Acids
4.4.2.5.1. Amino Acids Market, 2018 - 2030 (USD Million)
4.4.2.5.2. BCAA
4.4.2.5.2.1. BCAA Market, 2018 - 2030 (USD Million)
4.4.2.5.3. Arginine
4.4.2.5.3.1. Arginine Market, 2018 - 2030 (USD Million)
4.4.2.5.4. Aspartate
4.4.2.5.4.1. Aspartate Market, 2018 - 2030 (USD Million)
4.4.2.5.5. Glutamine
4.4.2.5.5.1. Glutamine Market, 2018 - 2030 (USD Million)
4.4.2.5.6. Beta Alanine
4.4.2.5.6.1. Beta Alanine Market, 2018 - 2030 (USD Million)
4.4.2.5.7. Creatine
4.4.2.5.7.1. Creatine Market, 2018 - 2030 (USD Million)
4.4.2.5.8. L-Carnitine
4.4.2.5.8.1. L-Carnitine Market, 2018 - 2030 (USD Million)
4.4.2.6. Probiotics
4.4.2.6.1. Probiotics Market, 2018 - 2030 (USD Million)
4.4.2.7. Omega -3 Fatty Acids
4.4.2.7.1. Omega -3 Fatty Acids Market, 2018 - 2030 (USD Million)
4.4.2.8. Carbohydrates
4.4.2.8.1. Carbohydrates Market, 2018 - 2030 (USD Million)
4.4.2.8.2. Maltodextrin
4.4.2.8.2.1. Maltodextrin Market, 2018 - 2030 (USD Million)
4.4.2.8.3. Dextrose
4.4.2.8.3.1. Dextrose Market, 2018 - 2030 (USD Million)
4.4.2.9. Detox Supplements
4.4.2.9.1. Detox Supplements Market, 2018 - 2030 (USD Million)
4.4.2.10. Electrolytes
4.4.2.10.1. Electrolytes Market, 2018 - 2030 (USD Million)
4.4.2.11. Others
4.4.2.11.1. Others Market, 2018 - 2030 (USD Million)
4.4.3. Sports Drinks
4.4.3.1. Sports Drinks Market, 2018 - 2030 (USD Million)
4.4.3.2. Isotonic
4.4.3.2.1. Isotonic Market, 2018 - 2030 (USD Million)
4.4.3.3. Hypotonic
4.4.3.3.1. Hypotonic Market, 2018 - 2030 (USD Million)
4.4.3.4. Hypertonic
4.4.3.4.1. Hypertonic Market, 2018 - 2030 (USD Million)
4.4.4. Sports Foods
4.4.4.1. Sports Foods Market, 2018 - 2030 (USD Million)
4.4.4.2. Protein Bars
4.4.4.2.1. Protein Bars Market, 2018 - 2030 (USD Million
4.4.4.3. Energy Bars
4.4.4.3.1. Energy Bars Market, 2018 - 2030 (USD Million)
4.4.4.4. Protein Gel
4.4.4.4.1. Protein Gel Market, 2018 - 2030 (USD Million)
4.4.5. Meal Replacement Products
4.4.5.1. Meal Replacement Products Market, 2018 - 2030 (USD Million)
4.4.6. Weight Loss Product
4.4.6.1. Weight Loss Product Market, 2018 - 2030 (USD Million)
4.5. Fat Burners
4.5.1. Fat Burners Market, 2018 - 2030 (USD Million)
4.5.2. Green Tea
4.5.2.1. Green Tea Market, 2018 - 2030 (USD Million)
4.5.3. Fiber
4.5.3.1. Fiber Market, 2018 - 2030 (USD Million)
4.5.4. Protein
4.5.4.1. Protein Market, 2018 - 2030 (USD Million)
4.5.5. Green Coffee
4.5.5.1. Green Coffee Market, 2018 - 2030 (USD Million)
4.5.6. Others
4.5.6.1. Others Market, 2018 - 2030 (USD Million)
4.6. Dietary Supplements
4.6.1. Dietary Supplements Market, 2018 - 2030 (USD Million)
4.6.2. Vitamins
4.6.2.1. Vitamins Market, 2018 - 2030 (USD Million)
4.6.2.2. Multivitamin
4.6.2.2.1. Multivitamin Market, 2018 - 2030 (USD Million)
4.6.2.3. Vitamin A
4.6.2.3.1. Vitamin A Market, 2018 - 2030 (USD Million)
4.6.2.4. Vitamin B
4.6.2.4.1. Vitamin B Market, 2018 - 2030 (USD Million)
4.6.2.5. Vitamin C
4.6.2.5.1. Vitamin C Market, 2018 - 2030 (USD Million)
4.6.2.6. Vitamin D
4.6.2.6.1. Vitamin D Market, 2018 - 2030 (USD Million)
4.6.2.7. Vitamin E
4.6.2.7.1. Vitamin E Market, 2018 - 2030 (USD Million)
4.6.3. Minerals
4.6.3.1. Minerals Market, 2018 - 2030 (USD Million)
4.6.4. Enzymes
4.6.4.1. Enzymes Market, 2018 - 2030 (USD Million)
4.6.5. Amino Acids
4.6.5.1. Amino Acids Market, 2018 - 2030 (USD Million)
4.6.6. Conjugated Linoleic Acids
4.6.6.1. Conjugated Linoleic Acids Market, 2018 - 2030 (USD Million)
4.6.7. Others
4.6.7.1. Others Market, 2018 - 2030 (USD Million)
4.7. Functional Foods And Beverages
4.7.1. Functional Foods And Beverages Market, 2018 - 2030 (USD Million)
4.7.2. Probiotics
4.7.2.1. Probiotics Market, 2018 - 2030 (USD Million)
4.7.3. Omega -3
4.7.3.1. Omega -3 Market, 2018 - 2030 (USD Million)
4.7.4. Others
4.7.4.1. Others Market, 2018 - 2030 (USD Million)
Chapter 5. Formulation Business Analysis
5.1. Formulation Segment Dashboard
5.2. Global Nutritional Supplements Market: Formulation Movement Analysis
5.3. Global Nutritional Supplements Market Size & Trend Analysis, by Formulation, 2018 to 2030 (USD Million)
5.4. Tablets
5.4.1. Tablets Market, 2018 - 2030 (USD Million)
5.5. Capsules
5.5.1. Capsules Market, 2018 - 2030 (USD Million)
5.6. Powder
5.6.1. Powder Market, 2018 - 2030 (USD Million)
5.7. Softgels
5.7.1. Softgels Market, 2018 - 2030 (USD Million)
5.8. Liquid
5.8.1. Liquid Market, 2018 - 2030 (USD Million)
5.9. Others
5.9.1. Others Market, 2018 - 2030 (USD Million)
Chapter 6. Sales Channel Business Analysis
6.1. Sales Channel Segment Dashboard
6.2. Global Nutritional Supplements Market: Sales Channel Movement Analysis
6.3. Global Nutritional Supplements Market Size & Trend Analysis, by Sales Channel, 2018 to 2030 (USD Million)
6.4. Brick & Mortar
6.4.1. Brick & Mortar Market, 2018 - 2030 (USD Million)
6.4.2. Direct Selling
6.4.2.1. Direct Selling Market, 2018 - 2030 (USD Million)
6.4.3. Chemist/Pharmacies
6.4.3.1. Chemist/Pharmacies Market, 2018 - 2030 (USD Million)
6.4.4. Health Food Shops
6.4.4.1. Health Food Shops Market, 2018 - 2030 (USD Million)
6.4.5. Hyper Markets
6.4.5.1. Hyper Markets Market, 2018 - 2030 (USD Million)
6.4.6. Super Markets
6.4.6.1. Supermarkets Market, 2018 - 2030 (USD Million)
6.5. E-Commerce
6.5.1. E-Commerce Market, 2018 - 2030 (USD Million)
Chapter 7. Consumer Group Business Analysis
7.1. Consumer Group Segment Dashboard
7.2. Global Nutritional Supplements Market: Consumer Group Movement Analysis
7.3. Global Nutritional Supplements Market Size & Trend Analysis, by Consumer Group, 2018 to 2030 (USD Million)
7.4. Infants
7.4.1. Infants Market, 2018 - 2030 (USD Million)
7.5. Children
7.5.1. Children Market, 2018 - 2030 (USD Million)
7.6. Adults
7.6.1. Adults Market, 2018 - 2030 (USD Million)
7.6.2. Age Group 21-30
7.6.2.1. Age Group 21-30 Market, 2018 - 2030 (USD Million)
7.6.3. Age Group 31-40
7.6.3.1. Age Group 31-40 Market, 2018 - 2030 (USD Million)
7.6.4. Age Group 41-50
7.6.4.1. Age Group 41-50 Market, 2018 - 2030 (USD Million)
7.6.5. Age Group 51-65
7.6.5.1. Age Group 51-65 Market, 2018 - 2030 (USD Million)
7.7. Geriatric
7.7.1. Geriatric Market, 2018 - 2030 (USD Million)
7.8. Pregnant
7.8.1. Pregnant Market, 2018 - 2030 (USD Million)
Chapter 8. Application Business Analysis
8.1. Application Segment Dashboard
8.2. Global Nutritional Supplements Market: Application Movement Analysis
8.3. Global Nutritional Supplements Market Size & Trend Analysis, by Application, 2018 to 2030 (USD Million)
8.4. Sports & Athletics
8.4.1. Sports & Athletics Market, 2018 - 2030 (USD Million)
8.5. General Health
8.5.1. General Health Market, 2018 - 2030 (USD Million)
8.6. Bone & Joint Health
8.6.1. Bone & Joint Health Market, 2018 - 2030 (USD Million)
8.7. Brain Health
8.7.1. Brain Health Market, 2018 - 2030 (USD Million)
8.8. Gastrointestinal Health
8.8.1. Gastrointestinal Health Market, 2018 - 2030 (USD Million)
8.9. Immune Health
8.9.1. Immune Health Market, 2018 - 2030 (USD Million)
8.10. Cardiovascular Health
8.10.1. Cardiovascular Health Market, 2018 - 2030 (USD Million)
8.11. Skin/Hair/Nails
8.11.1. Skin/Hair/Nails Market, 2018 - 2030 (USD Million)
8.12. Sexual Health
8.12.1. Sexual Health Market, 2018 - 2030 (USD Million)
8.13. Women’s Health
8.13.1. Women’s Health Market, 2018 - 2030 (USD Million)
8.14. Anti-aging
8.14.1. Anti-aging Market, 2018 - 2030 (USD Million)
8.15. Weight Management
8.15.1. Weight Management Market, 2018 - 2030 (USD Million)
8.16. Others
8.16.1. Others Market, 2018 - 2030 (USD Million)
Chapter 9. Regional Business Analysis
9.1. Regional Dashboard
9.2. Market Size & Forecasts and Trend Analysis, 2018 to 2030
9.3. North America
9.3.1. North America Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.3.2. U.S.
9.3.2.1. Key Country Dynamics
9.3.2.2. Competitive Scenario
9.3.2.3. Regulatory Framework
9.3.2.4. U.S. Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.3.3. Canada
9.3.3.1. Key Country Dynamics
9.3.3.2. Competitive Scenario
9.3.3.3. Regulatory Framework
9.3.3.4. Canada Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.3.4. Mexico
9.3.4.1. Key Country Dynamics
9.3.4.2. Competitive Scenario
9.3.4.3. Regulatory Framework
9.3.4.4. Mexico Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.4. Europe
9.4.1. Europe Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.4.2. UK
9.4.2.1. Key Country Dynamics
9.4.2.2. Competitive Scenario
9.4.2.3. Regulatory Framework
9.4.2.4. UK Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.4.3. Germany
9.4.3.1. Key Country Dynamics
9.4.3.2. Competitive Scenario
9.4.3.3. Regulatory Framework
9.4.3.4. Germany Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.4.4. France
9.4.4.1. Key Country Dynamics
9.4.4.2. Competitive Scenario
9.4.4.3. Regulatory Framework
9.4.4.4. France Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.4.5. Italy
9.4.5.1. Key Country Dynamics
9.4.5.2. Competitive Scenario
9.4.5.3. Regulatory Framework
9.4.5.4. Italy Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.4.6. Spain
9.4.6.1. Key Country Dynamics
9.4.6.2. Competitive Scenario
9.4.6.3. Regulatory Framework
9.4.6.4. Spain Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.4.7. Denmark
9.4.7.1. Key Country Dynamics
9.4.7.2. Competitive Scenario
9.4.7.3. Regulatory Framework
9.4.7.4. Denmark Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.4.8. Sweden
9.4.8.1. Key Country Dynamics
9.4.8.2. Competitive Scenario
9.4.8.3. Regulatory Framework
9.4.8.4. Sweden Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.4.9. Norway
9.4.9.1. Key Country Dynamics
9.4.9.2. Competitive Scenario
9.4.9.3. Regulatory Framework
9.4.9.4. Norway Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.5. Asia Pacific
9.5.1. Asia Pacific Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.5.2. Japan
9.5.2.1. Key Country Dynamics
9.5.2.2. Competitive Scenario
9.5.2.3. Regulatory Framework
9.5.2.4. Japan Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.5.3. China
9.5.3.1. Key Country Dynamics
9.5.3.2. Competitive Scenario
9.5.3.3. Regulatory Framework
9.5.3.4. China Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.5.4. India
9.5.4.1. Key Country Dynamics
9.5.4.2. Competitive Scenario
9.5.4.3. Regulatory Framework
9.5.4.4. India Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.5.5. Australia
9.5.5.1. Key Country Dynamics
9.5.5.2. Competitive Scenario
9.5.5.3. Regulatory Framework
9.5.5.4. Australia Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.5.6. Singapore
9.5.6.1. Key Country Dynamics
9.5.6.2. Competitive Scenario
9.5.6.3. Regulatory Framework
9.5.6.4. Singapore Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.5.7. Thailand
9.5.7.1. Key Country Dynamics
9.5.7.2. Competitive Scenario
9.5.7.3. Regulatory Framework
9.5.7.4. Thailand Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.5.8. South Korea
9.5.8.1. Key Country Dynamics
9.5.8.2. Competitive Scenario
9.5.8.3. Regulatory Framework
9.5.8.4. South Korea Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.6. Latin America
9.6.1. Latin America Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.6.2. Brazil
9.6.2.1. Key Country Dynamics
9.6.2.2. Competitive Scenario
9.6.2.3. Regulatory Framework
9.6.2.4. Brazil Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.6.3. Argentina
9.6.3.1. Key Country Dynamics
9.6.3.2. Competitive Scenario
9.6.3.3. Regulatory Framework
9.6.3.4. Argentina Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.7. MEA
9.7.1. MEA Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.7.2. South Africa
9.7.2.1. Key Country Dynamics
9.7.2.2. Competitive Scenario
9.7.2.3. Regulatory Framework
9.7.2.4. South Africa Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.7.3. Saudi Arabia
9.7.3.1. Key Country Dynamics
9.7.3.2. Competitive Scenario
9.7.3.3. Regulatory Framework
9.7.3.4. Saudi Arabia Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.7.4. UAE
9.7.4.1. Key Country Dynamics
9.7.4.2. Competitive Scenario
9.7.4.3. Regulatory Framework
9.7.4.4. UAE Nutritional Supplements Market, 2018 - 2030 (USD Million)
9.7.5. Kuwait
9.7.5.1. Key Country Dynamics
9.7.5.2. Competitive Scenario
9.7.5.3. Regulatory Framework
9.7.5.4. Kuwait Nutritional Supplements Market, 2018 - 2030 (USD Million)
Chapter 10. Competitive Landscape
10.1. Participant Categorization
10.2. Strategy Mapping
10.3. Company Market Position Analysis, 2024
10.4. Participant’s Overview
10.4.1. Glanbia PLC
10.4.1.1. Overview
10.4.1.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.1.3. Product Benchmarking
10.4.1.4. Strategic Initiatives
10.4.2. Nestlé Health Science
10.4.2.1. Overview
10.4.2.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.2.3. Product Benchmarking
10.4.2.4. Strategic Initiatives
10.4.3. Herbalife International of America, Inc.
10.4.3.1. Overview
10.4.3.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.3.3. Product Benchmarking
10.4.3.4. Strategic Initiatives
10.4.4. Amway
10.4.4.1. Overview
10.4.4.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.4.3. Product Benchmarking
10.4.4.4. Strategic Initiatives
10.4.5. PepsiCo
10.4.5.1. Overview
10.4.5.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.5.3. Product Benchmarking
10.4.5.4. Strategic Initiatives
10.4.6. The Coca-Cola Company
10.4.6.1. Overview
10.4.6.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.6.3. Product Benchmarking
10.4.6.4. Strategic Initiatives
10.4.7. GNC Holdings, LLC
10.4.7.1. Overview
10.4.7.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.7.3. Product Benchmarking
10.4.7.4. Strategic Initiatives
10.4.8. Thorne
10.4.8.1. Overview
10.4.8.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.8.3. Product Benchmarking
10.4.8.4. Strategic Initiatives
10.4.9. NOW Foods
10.4.9.1. Overview
10.4.9.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.9.3. Product Benchmarking
10.4.9.4. Strategic Initiatives
10.4.10. The Vitamin Shoppe
10.4.10.1. Overview
10.4.10.2. Financial Performance (Net Revenue/Sales/EBITDA/Gross Profit)
10.4.10.3. Product Benchmarking
10.4.10.4. Strategic Initiatives