Summary
この調査レポートでは、アナリシス・メイソンが毎年行っている消費者調査の結果をもとに、英国におけるゲーマーの嗜好を説明し、固定ブロードバンド事業者への影響について詳細に調査・分析しています。
Report Summary
"Hardcore gamers are generally satisfied with their broadband services, but high speeds are a must for this segment and third-party gaming subscription services are an attractive option."
Online gaming is an increasingly popular activity that is enjoyed by both adults and children. Fixed broadband operators may be able to increase their number of subscribers and grow their ARPU by targeting the gamer demographic. This article draws on the results of Analysys Mason’s annual consumer survey to describe the preferences of gamers in the UK and to explain the implications for fixed broadband operators.
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