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マレーシアのプリペイドカードとデジタルウォレット市場Malaysia Prepaid Card and Digital Wallet Business and Investment Opportunities Databook – Market Size and Forecast, Consumer Attitude & Behaviour, Retail Spend Report Description Despite being cash dominated country, Malaysia has made significant progress from cash to non-cash payments. Notably, the high adoption of card payments, mainly supported by t... もっと見る
サマリーReport DescriptionDespite being cash dominated country, Malaysia has made significant progress from cash to non-cash payments. Notably, the high adoption of card payments, mainly supported by the increasing banked population and rising merchant acceptance with the introduction of a cap on interchange fees, has further provided the growth of the prepaid card market in Malaysia. Millennials in the country played a significant role in the growth of the market. Almost 21% of the millennial population uses the mobile payments option to pay for public transport. Notably, the high adoption of contactless payments technology by merchants has boosted the consumers to shift towards prepaid instruments in the country. More than 55% of the millennial population depends on cards to pay for their groceries. All these provided a shift towards contactless spending and high adoption of the prepaid card by consumers in Malaysia. Notably, the government measures amidst pandemic, such as lockdown and social distancing restrictions, have closed brick-and-mortar shops, affecting consumer spending, which has further reduced card payments in Malaysia. However, vaccination drive and improved economic conditions have positively impacted card payments in the country. Malaysian digital wallet providers are building partnerships with global payments companies to launch prepaid cards With the increase in the digitally native millennials in the country, Malaysian digital wallet providers are entering into strategic partnerships with technology companies to grab a prominent market share in the prepaid market space. For instance, • In December 2021, Boost, an e-wallet provider and also the fintech arm of Axiata Digital partnered up with global technology and payments provider, Mastercard, to offer a range of innovative payment solutions to Malaysian and Indonesian consumers. Out of these solutions, the first to hit the market will be a Mastercard prepaid card. • The Boost Mastercard prepaid card will allow Boost consumers to make transactions in a safe and secured manner in Malaysia, Indonesia, and globally where Mastercard is accepted. • The partnership will include the introduction of SME financial products in both countries. Notably, this will help to broaden the services offered to small micro-merchants through the platforms such as Boost Biz and Boost Credit • Similarly, in August 2021, Kiplepay Sdn Bhd (“Kiple”), a wholly-owned subsidiary of Green Packet Berhad, collaborated with the payment technology company Visa to launch a prepaid card for Kiplepay users in Malaysia. Malaysian banks are collaborating with digital payment service providers to enter the prepaid market The banking institutions are entering the prepaid card market space with unique products so as to attract the digital natives of the country and to cater to their evolving financial needs. For instance, • Affin Bank Berhad, Malaysia has collaborated with digital payment service and mobile virtual network operator provider Merchantrade Asia Sdn Berhad to bring a prepaid e-wallet card to the market in October 2021. • This is a multi-currency prepaid card that will allow the customers to transact funds globally in 20 foreign currencies without any cross-currency charges. Prepaid card providers are focusing to obtain digital banking licenses to expand market share The rising smartphone penetration and better internet connections are encouraging digital players to enter the banking space. For instance, • In June 2021, BigPay, the subsidiary of AirAsia, has filed an application to the Central Bank of Malaysia to provide individuals and micro-businesses with full-fledged financial services. • BigPay has partnered with Malaysian Industrial Development Finance Bhd (MIDF), a unit of the country’s largest asset manager Permodalan Nasional Bhd, private equity firm Ikhlas Capital and a foreign conglomerate with fintech expertise. This will support the company in sanctioning the application in its favor. • The prepaid card and e-wallet provider launched several regulated financial products in Malaysia, which include e-money, international remittance prepaid cards, and micro-insurance, etc. • BigPay is planning to launch new services such as credit, savings, and freelancer-focused services with the help of the digital banking license. According to PayNXT360, the prepaid card market (value terms) in Malaysia increased at a CAGR of 9.4% during 2017-2021. Over the forecast period of 2022 to 2026, the market is expected to record a CAGR of 14.4%, increasing from US$6.06 billion in 2022 to reach US$10.40 billion by 2026. This report provides a detailed data centric analysis of prepaid payment instruments, covering spend through prepaid cards and digital wallets across retail and corporate consumer segments. In addition, it provides a snapshot of consumer behaviour and retail spend dynamics in Malaysia. With over 100 KPIs at country level, this report provides comprehensive understanding of prepaid card and digital wallet card market dynamics. • Market dynamics: Provides a comprehensive view on size and structure, industry dynamics, market trends, consumer attitude and behaviour, and competitive landscape in prepaid card and digital wallet industry in Malaysia. • Digital wallet segments: Provides value, volume and average value per transaction across 5 key spend categories in digital wallet. This includes retail, travel, entertainment and gaming, restaurant, and recharge and bill payment. • Open loop and closed loop prepaid cards: market estimates and forecasts to assess opportunities 13 open loop and closed loop prepaid market segments. Details four essential KPIs – number of cards in circulation, number of transactions, load value, and value of transactions. • Consumer attitude and behaviour: Drawing from proprietary survey results, this report identifies and interprets key prepaid KPIs, including spend by age, gender, and income level. • Retail spend: Breaks down retail spend across 11 categories to provide detailed insights on consumer behaviour and changing dynamics of prepaid card spend. Scope This report provides a detailed data centric analysis of prepaid payment instruments, covering spend through prepaid cards and digital wallets across retail and corporate consumer segments. In addition, it provides a snapshot of consumer behaviour and retail spend dynamics in Malaysia. With over 100 KPIs at country level, this report provides comprehensive understanding of prepaid card and digital wallet card market dynamics. Malaysia Digital Wallet Market Size and Forecast • Transaction Value Trend Analysis • Transaction Volume Trend Analysis • Average Value per Transaction Malaysia Digital Wallet Market Size and Forecast by Key Segments • Retail Shopping (Value, Volume, Avg. Value) • Travel (Value, Volume, Avg. Value) • Entertainment and Gaming (Value, Volume, Avg. Value) • Restaurant (Value, Volume, Avg. Value) • Recharge and Bill Payment (Value, Volume, Avg. Value) Malaysia Prepaid Card Industry Market Attractiveness • Load Value Trend Analysis • Transaction Value Trend Analysis • Transaction Volume Trend Analysis • Average Value per Transaction • Number of Cards Market Share Analysis by Functional Attributes – Open Loop vs. Closed Loop, 2016 – 2025 Market Share Analysis by Prepaid Card Categories Malaysia Open Loop Prepaid Card Future Growth Dynamics, 2016 – 2025 • Transaction Value Trend Analysis • Transaction Volume Trend Analysis • Average Value per Transaction • Number of Cards Malaysia Closed Loop Prepaid Card Future Growth Dynamics, 2016 – 2025 • Transaction Value Trend Analysis • Transaction Volume Trend Analysis • Average Value per Transaction • Number of Cards Malaysia Prepaid Card Consumer Usage Trends • By Age Group • By Income Group • By Gender Malaysia General Purpose Prepaid Card Market Size and Forecast Malaysia Gift Card Market Size and Forecast Gift Card Market Size and Forecast by Functional Attribute • By Open Loop Gift Card • By Closed Loop Gift Card Gift Card Market Size and Forecast by Consumer Segments • By Retail Consumer Segment • By Corporate Consumer Segment Gift Card Market Share Analysis by Retail Categories Gift Card Market Share Analysis by Gifting Occasion Gift Card Market Share Analysis by Purchase Location Malaysia Entertainment and Gaming Prepaid Card Market Size and Forecast Malaysia Teen and Campus Prepaid Card Market Size and Forecast Teen and Campus Prepaid Card Market Size and Forecast by Functional Attribute • By Open Loop Teen and Campus Prepaid Card • By Closed Loop Teen and Campus Prepaid Card Malaysia Business and Administrative Expense Prepaid Card Market Size and Forecast Business and Administrative Expense Prepaid Card Market Size and Forecast by Consumer Segments • By Small Scale Business Segment • By Mid-Tier Business Segment • By Enterprise Business Segment • By Government Segment Malaysia Payroll Prepaid Card Market Size and Forecast Payroll Prepaid Card Market Size and Forecast by Consumer Segments • By Small Scale Business Segment • By Mid-Tier Business Segment • By Enterprise Business Segment • By Government Segment Malaysia Meal Prepaid Card Market Size and Forecast Meal Prepaid Card Market Size and Forecast by Consumer Segments • By Small Scale Business Segment • By Mid-Tier Business Segment • By Enterprise Business Segment • By Government Segment Malaysia Travel Forex Prepaid Card Market Size and Forecast Travel Forex Prepaid Card Market Size and Forecast by Consumer Segments • By Retail • By Small Scale Business Segment • By Mid-Tier Business Segment • By Enterprise Business Segment • By Government Segment Malaysia Transit and Tolls Prepaid Card Market Size and Forecast Malaysia Healthcare and Wellness Prepaid Card Market Size and Forecast Malaysia Social Security and Other Government Benefit Programs Prepaid Card Market Size and Forecast Malaysia Fuel Prepaid Cards Market Size and Forecast Malaysia Utilities, and Other Prepaid Cards Market Size and Forecast Reasons to buy • In-depth understanding of prepaid card and digital wallet market dynamics: Understand market opportunity, industry dynamics, key trends and drivers across 75+ market segments and sub-segments of prepaid payment instrument in Malaysia. • Develop market specific strategies: Identify growth segments and target specific opportunities to formulate your prepaid card and digital wallet strategy; assess market specific key trends, drivers and risks in the industry. • Get insights into consumer attitude and behaviour: Understand changing consumer attitude and behaviour and boost ROI. Get detailed insights into retail spend through prepaid cards and digital wallets. 目次1.About this Report1.1.Methodology 1.2.Definitions 1.3.Disclaimer 2.Prepaid Payment Instrument Market Size and Future Growth Dynamics by Key Performance Indicators 2.1.Malaysia Prepaid Payment Instrument – Transaction Value Trend Analysis, 2017-2026 2.2.Malaysia Prepaid Payment Instrument – Transaction Volume Trend Analysis, 2017-2026 2.3.Malaysia Prepaid Payment Instrument – Average Value per Transaction, 2017-2026 2.4.Market Share Analysis by Prepaid Card vs. Digital Wallet, 2017 – 2026 3.Digital Wallet Market Size and Future Growth Dynamics by Key Performance Indicators 3.1.Malaysia Digital Wallet – Transaction Value Trend Analysis, 2017-2026 3.2.Malaysia Digital Wallet – Transaction Volume Trend Analysis, 2017-2026 3.3.Malaysia Digital Wallet – Average Value per Transaction, 2017-2026 3.4.Malaysia Digital Wallet Market Share Analysis by Key Segments 4.Digital Wallet Market Size and Future Growth Dynamics by Key Segments 4.1.Retail Payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.1.1.Retail Payments – Transaction Value Trend Analysis, 2017-2026 4.1.2.Retail Payments – Transaction Volume Trend Analysis, 2017-2026 4.1.3.Retail Payments – Average Value per Transaction, 2017-2026 4.2.Travel Payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.2.1.Travel Payments – Transaction Value Trend Analysis, 2017-2026 4.2.2.Travel Payments – Transaction Volume Trend Analysis, 2017-2026 4.2.3.Travel Payments – Average Value per Transaction, 2017-2026 4.3.Restaurants & Bars payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.3.1.Restaurants & Bars payments – Transaction Value Trend Analysis, 2017-2026 4.3.2.Restaurants & Bars payments – Transaction Volume Trend Analysis, 2017-2026 4.3.3.Restaurants & Bars payments – Average Value per Transaction, 2017-2026 4.4.Entertainment, Gaming, & Event Payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.4.1.Entertainment, Gaming, & Event Payments – Transaction Value Trend Analysis, 2017-2026 4.4.2.Entertainment, Gaming, & Event Payments – Transaction Volume Trend Analysis, 2017-2026 4.4.3.Entertainment, Gaming, & Event Payments – Average Value per Transaction, 2017-2026 4.5.Recharge and Bill Payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.5.1.Recharge and Bill Payments – Transaction Value Trend Analysis, 2017-2026 4.5.2.Recharge and Bill Payments – Transaction Volume Trend Analysis, 2017-2026 4.5.3.Recharge and Bill Payments – Average Value per Transaction, 2017-2026 5.Malaysia Prepaid Card Industry Market Attractiveness 5.1.Prepaid Card Market Size and Future Growth Dynamics by Key Performance Indicators 5.1.1.Malaysia Prepaid Card – Transaction Value Trend Analysis, 2017-2026 5.1.2.Malaysia Prepaid Card – Transaction Volume Trend Analysis, 2017-2026 5.1.3.Malaysia Prepaid Card – Average Value per Transaction, 2017-2026 5.1.4.Malaysia Prepaid Card – Number of Cards, 2017-2026 5.2.Market Share Analysis by Functional Attributes – Open Loop vs. Closed Loop, 2017 – 2026 5.3.Market Share Analysis by Prepaid Card Categories 6.Malaysia Open Loop Prepaid Card Future Growth Dynamics, 2017 – 2026 6.1.Trend Analysis by Key Performance Indicators 6.1.1.Open Loop Prepaid Card – Transaction Value Trend Analysis, 2017-2026 6.1.2.Open Loop Prepaid Card – Transaction Volume Trend Analysis, 2017-2026 6.1.3.Open Loop Prepaid Card – Average Value per Transaction, 2017-2026 6.1.4.Open Loop Prepaid Card – Number of Cards, 2017-2026 7.Malaysia Closed Loop Prepaid Card Future Growth Dynamics, 2017 – 2026 7.1.Trend Analysis by Key Performance Indicators 7.1.1.Closed Loop Prepaid Card – Transaction Value Trend Analysis, 2017-2026 7.1.2.Closed Loop Prepaid Card – Transaction Volume Trend Analysis, 2017-2026 7.1.3.Closed Loop Prepaid Card – Average Value per Transaction, 2017-2026 7.1.4.Closed Loop Prepaid Card – Number of Cards, 2017-2026 8.Malaysia Prepaid Card Consumer Usage Trends 8.1.Prepaid Card Spend Analysis by Age Group 8.2.Prepaid Card Transaction Value Analysis by Income Group 8.3.Prepaid Card Transaction Value Analysis by Gender 9.Malaysia Prepaid Card Retail Spend Dynamics 10.Malaysia General Purpose Prepaid Card Market Size and Forecast, 2017-2026 10.1.General Purpose Prepaid Card – Transaction Value Trend Analysis, 2017-2026 10.2.General Purpose Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 10.2.1.General Purpose Prepaid Card Market Size and Forecast – Unbanked / Underbanked Segment, 2017-2026 10.2.2.General Purpose Prepaid Card Market Size and Forecast – Banked Segment, 2017-2026 11.Malaysia Gift Card Market Size and Forecast, 2017-2026 11.1.Gift Card – Transaction Value Trend Analysis, 2017-2026 11.2.Gift Card Market Size and Forecast by Functional Attribute 11.2.1.Open Loop Gift Card – Transaction Value Trend Analysis, 2017-2026 11.2.2.Closed Loop Gift Card – Transaction Value Trend Analysis, 2017-2026 11.3.Gift Card Market Size and Forecast by Consumer Segments 11.3.1.Gift Card Market Size Trend Analysis by Retail Consumer Segment 11.3.2.Gift Card Market Size Trend Analysis by Corporate Consumer Segment 11.4.Gift Card Market Share Analysis by Retail Categories 11.5.Gift Card Market Share Analysis by Gifting Occasion 11.5.1.Retail Gift Card Market Share Analysis by Gifting Occasion 11.5.2.Corporate Gift Card Market Share Analysis by Gifting Occasion 12.Malaysia Entertainment and Gaming Prepaid Card Market Size and Forecast, 2017-2026 13.Malaysia Teen and Campus Prepaid Card Market Size and Forecast, 2017-2026 13.1.Teen and Campus Prepaid Card – Transaction Value Trend Analysis, 2017-2026 13.2.Teen and Campus Prepaid Card Market Size and Forecast by Functional Attribute 13.2.1.Open Loop Teen and Campus Prepaid Card – Transaction Value Trend Analysis, 2017-2026 13.2.2.Closed Loop Teen and Campus Prepaid Card – Transaction Value Trend Analysis, 2017-2026 14.Malaysia Business and Administrative Expense Prepaid Card Market Size and Forecast, 2017-2026 14.1.Business and Administrative Expense Prepaid Card – Transaction Value Trend Analysis, 2017-2026 14.2.Business and Administrative Expense Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 14.2.1.Business and Administrative Expense Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026 14.2.2.Business and Administrative Expense Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026 14.2.3.Business and Administrative Expense Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026 14.2.4.Business and Administrative Expense Prepaid Card Market Size and Forecast – Government Segment, 2017-2026 15.Malaysia Payroll Prepaid Card Market Size and Forecast, 2017-2026 15.1.Payroll Prepaid Card – Transaction Value Trend Analysis, 2017-2026 15.2.Payroll Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 15.2.1.Payroll Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026 15.2.2.Payroll Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026 15.2.3.Payroll Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026 15.2.4.Payroll Prepaid Card Market Size and Forecast – Government Segment, 2017-2026 16.Malaysia Meal Prepaid Card Market Size and Forecast, 2017-2026 16.1.Meal Prepaid Card – Transaction Value Trend Analysis, 2017-2026 16.2.Meal Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 16.2.1.Meal Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026 16.2.2.Meal Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026 16.2.3.Meal Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026 16.2.4.Meal Prepaid Card Market Size and Forecast – Government Segment, 2017-2026 17.Malaysia Travel Forex Prepaid Card Market Size and Forecast, 2017-2026 17.1.Travel Forex Prepaid Card – Transaction Value Trend Analysis, 2017-2026 17.2.Travel Forex Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 17.2.1.Travel Forex Prepaid Card Market Size and Forecast – Retail, 2017-2026 17.2.2.Travel Forex Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026 17.2.3.Travel Forex Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026 17.2.4.Travel Forex Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026 17.2.5.Travel Forex Prepaid Card Market Size and Forecast – Government Segment, 2017-2026 18.Malaysia Transit and Tolls Prepaid Card Market Size and Forecast, 2017-2026 19.Malaysia Healthcare and Wellness Prepaid Card Market Size and Forecast, 2017-2026 20.Malaysia Social Security and Other Government Benefit Programs Prepaid Card Market Size and Forecast, 2017-2026 21.Malaysia Fuel Prepaid Cards Market Size and Forecast, 2017-2026 22.Malaysia Utilities, and Other Prepaid Cards Market Size and Forecast, 2017-2026 23.Further Reading 23.1.About PayNXT360 23.2.Related Research
SummaryReport DescriptionDespite being cash dominated country, Malaysia has made significant progress from cash to non-cash payments. Notably, the high adoption of card payments, mainly supported by the increasing banked population and rising merchant acceptance with the introduction of a cap on interchange fees, has further provided the growth of the prepaid card market in Malaysia. Millennials in the country played a significant role in the growth of the market. Almost 21% of the millennial population uses the mobile payments option to pay for public transport. Notably, the high adoption of contactless payments technology by merchants has boosted the consumers to shift towards prepaid instruments in the country. More than 55% of the millennial population depends on cards to pay for their groceries. All these provided a shift towards contactless spending and high adoption of the prepaid card by consumers in Malaysia. Notably, the government measures amidst pandemic, such as lockdown and social distancing restrictions, have closed brick-and-mortar shops, affecting consumer spending, which has further reduced card payments in Malaysia. However, vaccination drive and improved economic conditions have positively impacted card payments in the country. Malaysian digital wallet providers are building partnerships with global payments companies to launch prepaid cards With the increase in the digitally native millennials in the country, Malaysian digital wallet providers are entering into strategic partnerships with technology companies to grab a prominent market share in the prepaid market space. For instance, • In December 2021, Boost, an e-wallet provider and also the fintech arm of Axiata Digital partnered up with global technology and payments provider, Mastercard, to offer a range of innovative payment solutions to Malaysian and Indonesian consumers. Out of these solutions, the first to hit the market will be a Mastercard prepaid card. • The Boost Mastercard prepaid card will allow Boost consumers to make transactions in a safe and secured manner in Malaysia, Indonesia, and globally where Mastercard is accepted. • The partnership will include the introduction of SME financial products in both countries. Notably, this will help to broaden the services offered to small micro-merchants through the platforms such as Boost Biz and Boost Credit • Similarly, in August 2021, Kiplepay Sdn Bhd (“Kiple”), a wholly-owned subsidiary of Green Packet Berhad, collaborated with the payment technology company Visa to launch a prepaid card for Kiplepay users in Malaysia. Malaysian banks are collaborating with digital payment service providers to enter the prepaid market The banking institutions are entering the prepaid card market space with unique products so as to attract the digital natives of the country and to cater to their evolving financial needs. For instance, • Affin Bank Berhad, Malaysia has collaborated with digital payment service and mobile virtual network operator provider Merchantrade Asia Sdn Berhad to bring a prepaid e-wallet card to the market in October 2021. • This is a multi-currency prepaid card that will allow the customers to transact funds globally in 20 foreign currencies without any cross-currency charges. Prepaid card providers are focusing to obtain digital banking licenses to expand market share The rising smartphone penetration and better internet connections are encouraging digital players to enter the banking space. For instance, • In June 2021, BigPay, the subsidiary of AirAsia, has filed an application to the Central Bank of Malaysia to provide individuals and micro-businesses with full-fledged financial services. • BigPay has partnered with Malaysian Industrial Development Finance Bhd (MIDF), a unit of the country’s largest asset manager Permodalan Nasional Bhd, private equity firm Ikhlas Capital and a foreign conglomerate with fintech expertise. This will support the company in sanctioning the application in its favor. • The prepaid card and e-wallet provider launched several regulated financial products in Malaysia, which include e-money, international remittance prepaid cards, and micro-insurance, etc. • BigPay is planning to launch new services such as credit, savings, and freelancer-focused services with the help of the digital banking license. According to PayNXT360, the prepaid card market (value terms) in Malaysia increased at a CAGR of 9.4% during 2017-2021. Over the forecast period of 2022 to 2026, the market is expected to record a CAGR of 14.4%, increasing from US$6.06 billion in 2022 to reach US$10.40 billion by 2026. This report provides a detailed data centric analysis of prepaid payment instruments, covering spend through prepaid cards and digital wallets across retail and corporate consumer segments. In addition, it provides a snapshot of consumer behaviour and retail spend dynamics in Malaysia. With over 100 KPIs at country level, this report provides comprehensive understanding of prepaid card and digital wallet card market dynamics. • Market dynamics: Provides a comprehensive view on size and structure, industry dynamics, market trends, consumer attitude and behaviour, and competitive landscape in prepaid card and digital wallet industry in Malaysia. • Digital wallet segments: Provides value, volume and average value per transaction across 5 key spend categories in digital wallet. This includes retail, travel, entertainment and gaming, restaurant, and recharge and bill payment. • Open loop and closed loop prepaid cards: market estimates and forecasts to assess opportunities 13 open loop and closed loop prepaid market segments. Details four essential KPIs – number of cards in circulation, number of transactions, load value, and value of transactions. • Consumer attitude and behaviour: Drawing from proprietary survey results, this report identifies and interprets key prepaid KPIs, including spend by age, gender, and income level. • Retail spend: Breaks down retail spend across 11 categories to provide detailed insights on consumer behaviour and changing dynamics of prepaid card spend. Scope This report provides a detailed data centric analysis of prepaid payment instruments, covering spend through prepaid cards and digital wallets across retail and corporate consumer segments. In addition, it provides a snapshot of consumer behaviour and retail spend dynamics in Malaysia. With over 100 KPIs at country level, this report provides comprehensive understanding of prepaid card and digital wallet card market dynamics. Malaysia Digital Wallet Market Size and Forecast • Transaction Value Trend Analysis • Transaction Volume Trend Analysis • Average Value per Transaction Malaysia Digital Wallet Market Size and Forecast by Key Segments • Retail Shopping (Value, Volume, Avg. Value) • Travel (Value, Volume, Avg. Value) • Entertainment and Gaming (Value, Volume, Avg. Value) • Restaurant (Value, Volume, Avg. Value) • Recharge and Bill Payment (Value, Volume, Avg. Value) Malaysia Prepaid Card Industry Market Attractiveness • Load Value Trend Analysis • Transaction Value Trend Analysis • Transaction Volume Trend Analysis • Average Value per Transaction • Number of Cards Market Share Analysis by Functional Attributes – Open Loop vs. Closed Loop, 2016 – 2025 Market Share Analysis by Prepaid Card Categories Malaysia Open Loop Prepaid Card Future Growth Dynamics, 2016 – 2025 • Transaction Value Trend Analysis • Transaction Volume Trend Analysis • Average Value per Transaction • Number of Cards Malaysia Closed Loop Prepaid Card Future Growth Dynamics, 2016 – 2025 • Transaction Value Trend Analysis • Transaction Volume Trend Analysis • Average Value per Transaction • Number of Cards Malaysia Prepaid Card Consumer Usage Trends • By Age Group • By Income Group • By Gender Malaysia General Purpose Prepaid Card Market Size and Forecast Malaysia Gift Card Market Size and Forecast Gift Card Market Size and Forecast by Functional Attribute • By Open Loop Gift Card • By Closed Loop Gift Card Gift Card Market Size and Forecast by Consumer Segments • By Retail Consumer Segment • By Corporate Consumer Segment Gift Card Market Share Analysis by Retail Categories Gift Card Market Share Analysis by Gifting Occasion Gift Card Market Share Analysis by Purchase Location Malaysia Entertainment and Gaming Prepaid Card Market Size and Forecast Malaysia Teen and Campus Prepaid Card Market Size and Forecast Teen and Campus Prepaid Card Market Size and Forecast by Functional Attribute • By Open Loop Teen and Campus Prepaid Card • By Closed Loop Teen and Campus Prepaid Card Malaysia Business and Administrative Expense Prepaid Card Market Size and Forecast Business and Administrative Expense Prepaid Card Market Size and Forecast by Consumer Segments • By Small Scale Business Segment • By Mid-Tier Business Segment • By Enterprise Business Segment • By Government Segment Malaysia Payroll Prepaid Card Market Size and Forecast Payroll Prepaid Card Market Size and Forecast by Consumer Segments • By Small Scale Business Segment • By Mid-Tier Business Segment • By Enterprise Business Segment • By Government Segment Malaysia Meal Prepaid Card Market Size and Forecast Meal Prepaid Card Market Size and Forecast by Consumer Segments • By Small Scale Business Segment • By Mid-Tier Business Segment • By Enterprise Business Segment • By Government Segment Malaysia Travel Forex Prepaid Card Market Size and Forecast Travel Forex Prepaid Card Market Size and Forecast by Consumer Segments • By Retail • By Small Scale Business Segment • By Mid-Tier Business Segment • By Enterprise Business Segment • By Government Segment Malaysia Transit and Tolls Prepaid Card Market Size and Forecast Malaysia Healthcare and Wellness Prepaid Card Market Size and Forecast Malaysia Social Security and Other Government Benefit Programs Prepaid Card Market Size and Forecast Malaysia Fuel Prepaid Cards Market Size and Forecast Malaysia Utilities, and Other Prepaid Cards Market Size and Forecast Reasons to buy • In-depth understanding of prepaid card and digital wallet market dynamics: Understand market opportunity, industry dynamics, key trends and drivers across 75+ market segments and sub-segments of prepaid payment instrument in Malaysia. • Develop market specific strategies: Identify growth segments and target specific opportunities to formulate your prepaid card and digital wallet strategy; assess market specific key trends, drivers and risks in the industry. • Get insights into consumer attitude and behaviour: Understand changing consumer attitude and behaviour and boost ROI. Get detailed insights into retail spend through prepaid cards and digital wallets. Table of Contents1.About this Report1.1.Methodology 1.2.Definitions 1.3.Disclaimer 2.Prepaid Payment Instrument Market Size and Future Growth Dynamics by Key Performance Indicators 2.1.Malaysia Prepaid Payment Instrument – Transaction Value Trend Analysis, 2017-2026 2.2.Malaysia Prepaid Payment Instrument – Transaction Volume Trend Analysis, 2017-2026 2.3.Malaysia Prepaid Payment Instrument – Average Value per Transaction, 2017-2026 2.4.Market Share Analysis by Prepaid Card vs. Digital Wallet, 2017 – 2026 3.Digital Wallet Market Size and Future Growth Dynamics by Key Performance Indicators 3.1.Malaysia Digital Wallet – Transaction Value Trend Analysis, 2017-2026 3.2.Malaysia Digital Wallet – Transaction Volume Trend Analysis, 2017-2026 3.3.Malaysia Digital Wallet – Average Value per Transaction, 2017-2026 3.4.Malaysia Digital Wallet Market Share Analysis by Key Segments 4.Digital Wallet Market Size and Future Growth Dynamics by Key Segments 4.1.Retail Payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.1.1.Retail Payments – Transaction Value Trend Analysis, 2017-2026 4.1.2.Retail Payments – Transaction Volume Trend Analysis, 2017-2026 4.1.3.Retail Payments – Average Value per Transaction, 2017-2026 4.2.Travel Payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.2.1.Travel Payments – Transaction Value Trend Analysis, 2017-2026 4.2.2.Travel Payments – Transaction Volume Trend Analysis, 2017-2026 4.2.3.Travel Payments – Average Value per Transaction, 2017-2026 4.3.Restaurants & Bars payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.3.1.Restaurants & Bars payments – Transaction Value Trend Analysis, 2017-2026 4.3.2.Restaurants & Bars payments – Transaction Volume Trend Analysis, 2017-2026 4.3.3.Restaurants & Bars payments – Average Value per Transaction, 2017-2026 4.4.Entertainment, Gaming, & Event Payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.4.1.Entertainment, Gaming, & Event Payments – Transaction Value Trend Analysis, 2017-2026 4.4.2.Entertainment, Gaming, & Event Payments – Transaction Volume Trend Analysis, 2017-2026 4.4.3.Entertainment, Gaming, & Event Payments – Average Value per Transaction, 2017-2026 4.5.Recharge and Bill Payments Market Size and Future Growth Dynamics by Key Performance Indicators 4.5.1.Recharge and Bill Payments – Transaction Value Trend Analysis, 2017-2026 4.5.2.Recharge and Bill Payments – Transaction Volume Trend Analysis, 2017-2026 4.5.3.Recharge and Bill Payments – Average Value per Transaction, 2017-2026 5.Malaysia Prepaid Card Industry Market Attractiveness 5.1.Prepaid Card Market Size and Future Growth Dynamics by Key Performance Indicators 5.1.1.Malaysia Prepaid Card – Transaction Value Trend Analysis, 2017-2026 5.1.2.Malaysia Prepaid Card – Transaction Volume Trend Analysis, 2017-2026 5.1.3.Malaysia Prepaid Card – Average Value per Transaction, 2017-2026 5.1.4.Malaysia Prepaid Card – Number of Cards, 2017-2026 5.2.Market Share Analysis by Functional Attributes – Open Loop vs. Closed Loop, 2017 – 2026 5.3.Market Share Analysis by Prepaid Card Categories 6.Malaysia Open Loop Prepaid Card Future Growth Dynamics, 2017 – 2026 6.1.Trend Analysis by Key Performance Indicators 6.1.1.Open Loop Prepaid Card – Transaction Value Trend Analysis, 2017-2026 6.1.2.Open Loop Prepaid Card – Transaction Volume Trend Analysis, 2017-2026 6.1.3.Open Loop Prepaid Card – Average Value per Transaction, 2017-2026 6.1.4.Open Loop Prepaid Card – Number of Cards, 2017-2026 7.Malaysia Closed Loop Prepaid Card Future Growth Dynamics, 2017 – 2026 7.1.Trend Analysis by Key Performance Indicators 7.1.1.Closed Loop Prepaid Card – Transaction Value Trend Analysis, 2017-2026 7.1.2.Closed Loop Prepaid Card – Transaction Volume Trend Analysis, 2017-2026 7.1.3.Closed Loop Prepaid Card – Average Value per Transaction, 2017-2026 7.1.4.Closed Loop Prepaid Card – Number of Cards, 2017-2026 8.Malaysia Prepaid Card Consumer Usage Trends 8.1.Prepaid Card Spend Analysis by Age Group 8.2.Prepaid Card Transaction Value Analysis by Income Group 8.3.Prepaid Card Transaction Value Analysis by Gender 9.Malaysia Prepaid Card Retail Spend Dynamics 10.Malaysia General Purpose Prepaid Card Market Size and Forecast, 2017-2026 10.1.General Purpose Prepaid Card – Transaction Value Trend Analysis, 2017-2026 10.2.General Purpose Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 10.2.1.General Purpose Prepaid Card Market Size and Forecast – Unbanked / Underbanked Segment, 2017-2026 10.2.2.General Purpose Prepaid Card Market Size and Forecast – Banked Segment, 2017-2026 11.Malaysia Gift Card Market Size and Forecast, 2017-2026 11.1.Gift Card – Transaction Value Trend Analysis, 2017-2026 11.2.Gift Card Market Size and Forecast by Functional Attribute 11.2.1.Open Loop Gift Card – Transaction Value Trend Analysis, 2017-2026 11.2.2.Closed Loop Gift Card – Transaction Value Trend Analysis, 2017-2026 11.3.Gift Card Market Size and Forecast by Consumer Segments 11.3.1.Gift Card Market Size Trend Analysis by Retail Consumer Segment 11.3.2.Gift Card Market Size Trend Analysis by Corporate Consumer Segment 11.4.Gift Card Market Share Analysis by Retail Categories 11.5.Gift Card Market Share Analysis by Gifting Occasion 11.5.1.Retail Gift Card Market Share Analysis by Gifting Occasion 11.5.2.Corporate Gift Card Market Share Analysis by Gifting Occasion 12.Malaysia Entertainment and Gaming Prepaid Card Market Size and Forecast, 2017-2026 13.Malaysia Teen and Campus Prepaid Card Market Size and Forecast, 2017-2026 13.1.Teen and Campus Prepaid Card – Transaction Value Trend Analysis, 2017-2026 13.2.Teen and Campus Prepaid Card Market Size and Forecast by Functional Attribute 13.2.1.Open Loop Teen and Campus Prepaid Card – Transaction Value Trend Analysis, 2017-2026 13.2.2.Closed Loop Teen and Campus Prepaid Card – Transaction Value Trend Analysis, 2017-2026 14.Malaysia Business and Administrative Expense Prepaid Card Market Size and Forecast, 2017-2026 14.1.Business and Administrative Expense Prepaid Card – Transaction Value Trend Analysis, 2017-2026 14.2.Business and Administrative Expense Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 14.2.1.Business and Administrative Expense Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026 14.2.2.Business and Administrative Expense Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026 14.2.3.Business and Administrative Expense Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026 14.2.4.Business and Administrative Expense Prepaid Card Market Size and Forecast – Government Segment, 2017-2026 15.Malaysia Payroll Prepaid Card Market Size and Forecast, 2017-2026 15.1.Payroll Prepaid Card – Transaction Value Trend Analysis, 2017-2026 15.2.Payroll Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 15.2.1.Payroll Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026 15.2.2.Payroll Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026 15.2.3.Payroll Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026 15.2.4.Payroll Prepaid Card Market Size and Forecast – Government Segment, 2017-2026 16.Malaysia Meal Prepaid Card Market Size and Forecast, 2017-2026 16.1.Meal Prepaid Card – Transaction Value Trend Analysis, 2017-2026 16.2.Meal Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 16.2.1.Meal Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026 16.2.2.Meal Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026 16.2.3.Meal Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026 16.2.4.Meal Prepaid Card Market Size and Forecast – Government Segment, 2017-2026 17.Malaysia Travel Forex Prepaid Card Market Size and Forecast, 2017-2026 17.1.Travel Forex Prepaid Card – Transaction Value Trend Analysis, 2017-2026 17.2.Travel Forex Prepaid Card Market Size and Forecast by Consumer Segments, 2017-2026 17.2.1.Travel Forex Prepaid Card Market Size and Forecast – Retail, 2017-2026 17.2.2.Travel Forex Prepaid Card Market Size and Forecast – Small Scale Business Segment, 2017-2026 17.2.3.Travel Forex Prepaid Card Market Size and Forecast – Mid-Tier Business Segment, 2017-2026 17.2.4.Travel Forex Prepaid Card Market Size and Forecast – Enterprise Business Segment, 2017-2026 17.2.5.Travel Forex Prepaid Card Market Size and Forecast – Government Segment, 2017-2026 18.Malaysia Transit and Tolls Prepaid Card Market Size and Forecast, 2017-2026 19.Malaysia Healthcare and Wellness Prepaid Card Market Size and Forecast, 2017-2026 20.Malaysia Social Security and Other Government Benefit Programs Prepaid Card Market Size and Forecast, 2017-2026 21.Malaysia Fuel Prepaid Cards Market Size and Forecast, 2017-2026 22.Malaysia Utilities, and Other Prepaid Cards Market Size and Forecast, 2017-2026 23.Further Reading 23.1.About PayNXT360 23.2.Related Research
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