Summary

The AI PC market is projected to grow from USD 50.61 billion in 2024 to USD 231.30 billion by 2030, growing at a CAGR of 28.82% during the forecast period. Increasing integration of Al PCs with cloud platforms for enhanced computing power and storage is driving the market growth. Cloud services from giant companies like Microsoft and Google are being offered so that heavy computations can be offloaded to the cloud, thereby making Al accessible and scalable. the AI PCs are interoperable with cloud platforms to fully take advantage of increased computing power, thus offering it possibilities that may include real-time data processing, training machine learning models, and high-performance computing, through offloading intensive computations to the cloud while still enabling efficient local execution.
“X86 compute architecture segment of the AI PC market is expected to hold significant market share during the forecast period.”
The x86 compute architecture segment is likely to hold a significant market share in the forecast period for AI PCs, because of its dominance on both personal and enterprise computing. The x86 architecture has a vast ecosystem of both hardware and software. It supports most operating systems in addition to Windows, Linux, and macOS, as well as many AI development tools, libraries, and frameworks like TensorFlow, PyTorch, and OpenAI. Hence, it is considered to be an extremely reliable and versatile pick for AI workloads from data processing and AI model training up to everyday computing tasks.
“The US is expected to hold the largest market size in the North America region during the forecast period.”
The companies, such as Microsoft, Apple, NVIDIA, and Intel, are leading technology companies present in the US and provide the foundation for AI-enhanced PCs development and adoption. The U.S. government is significantly investing in AI research and development and venture capital firms are highly providing venture financing for AI application development. In addition, efforts to enhance AI research and development, especially in the high-tech and defense industries, are further propelling the demand for the AI PC market.

• By Company Type: Tier 1 – 40%, Tier 2 – 40%, and Tier 3 – 20%
• By Designation: Directors– 40%, Managers –40%, and Others – 20%
• By Region: North America –40%, Europe – 30%, Asia Pacific– 20%, and RoW – 10%
Apple Inc. (US), Dell Inc. (US), HP Development Company, L.P. (US), Lenovo (China), ASUSTeK Computer Inc. (Taiwan), Intel Corporation (US), Advanced Micro Devices, Inc. (US), NVIDIA Corporation (US), Acer Inc. (Taiwan), and Microsoft (US) are some of the key players in the AI PC market.
The study includes an in-depth competitive analysis of these key players in the AI PC market, with their company profiles, recent developments, and key market strategies.
Research Coverage
This research report categorizes the AI PC market by product (Desktop/Notebook, Workstations), by end user (Consumer, Enterprise), by Operating system (Windows, macOS, Others), by compute type (GPU, NPU), by compute architecture (X86, ARM), by price (less than USD 1200, USD 1200 and above) and by region (North America, Europe, Asia Pacific, and RoW). The scope of the report covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the AI PC market. A detailed analysis of the key industry players has been done to provide insights into their business overview, solutions, and services; key strategies; partnerships, agreements. new product & service launches, mergers and acquisitions, and recent developments associated with the AI PC market. Competitive analysis of upcoming startups in the AI PC market ecosystem is covered in this report.
Reasons to buy this report
The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall AI PC market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and to plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:
• Analysis of key drivers (Enterprise and Professional sectors are driving the demand- the increasing necessity to make a data- driven approach towards decision-making, and automation is fueling the demand for Al powered PCs in the enterprise sector), restraints (Skills gap and workforce readiness), opportunities (Increasing commercial adoption of AI PCs), and challenges (High Costs of AI-optimized Hardware) influencing the growth of the AI PC market.
• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the AI PC market
• Market Development: Comprehensive information about lucrative markets – the report analyses the AI PC market across varied regions.
• Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the AI PC market
• Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players like Apple Inc. (US), Dell Inc. (US), HP Development Company, L.P. (US), Lenovo (China), ASUSTeK Computer Inc. (Taiwan), Intel Corporation (US), Advanced Micro Devices, Inc. (US), NVIDIA Corporation (US), Acer Inc. (Taiwan), Microsoft (US) among others in AI PC market.

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Table of Contents

1 INTRODUCTION 201.1 STUDY OBJECTIVES 201.2 MARKET DEFINITION 201.3 STUDY SCOPE 211.3.1 MARKETS COVERED AND REGIONAL SCOPE 211.3.2 INCLUSIONS AND EXCLUSIONS 221.3.3 YEARS CONSIDERED 221.4 CURRENCY CONSIDERED 231.4.1 USD EXCHANGE RATES, 2020–2022 231.5 UNITS CONSIDERED 231.6 LIMITATIONS 231.7 STAKEHOLDERS 242 RESEARCH METHODOLOGY 252.1 RESEARCH DATA 252.1.1 SECONDARY DATA 262.1.1.1 List of major secondary sources 262.1.1.2 Key data from secondary sources 262.1.2 PRIMARY DATA 272.1.2.1 List of primary interview participants 272.1.2.2 Breakdown of primaries 272.1.2.3 Key data from primary sources 282.1.2.4 Key industry insights 292.1.3 SECONDARY AND PRIMARY RESEARCH 292.2 MARKET SIZE ESTIMATION 302.2.1 BOTTOM-UP APPROACH 312.2.1.1 Approach to estimate market size using bottom-up analysis(supply side) 312.2.2 TOP-DOWN APPROACH 322.2.2.1 Approach to estimate market size using top-down analysis(demand side) 322.3 MARKET BREAKDOWN AND DATA TRIANGULATION 342.4 RESEARCH ASSUMPTIONS 352.5 RISK ASSESSMENT 362.6 RESEARCH LIMITATIONS 363 EXECUTIVE SUMMARY 37 4 PREMIUM INSIGHTS 404.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN AI PC MARKET 404.2 AI PC MARKET, BY PRODUCT 404.3 AI PC MARKET, BY END USER 414.4 AI PC MARKET, BY PRICE 414.5 AI PC MARKET IN ASIA PACIFIC, BY COUNTRY AND END USER 424.6 AI PC MARKET, BY COUNTRY 425 MARKET OVERVIEW 435.1 INTRODUCTION 435.2 MARKET DYNAMICS 435.2.1 DRIVERS 445.2.1.1 Adoption of digital platforms 445.2.1.2 Advancements in GenAI and ML 455.2.1.3 Expanding gaming industry 455.2.2 RESTRAINTS 465.2.2.1 Shortage of qualified professionals 465.2.2.2 Requirement of specialized hardware components 465.2.3 OPPORTUNITIES 475.2.3.1 Increasing adoption in commercial sector 475.2.3.2 Integration into IoT ecosystem 485.2.4 CHALLENGES 485.2.4.1 High costs of AI-optimized hardware 485.3 SUPPLY CHAIN ANALYSIS 495.4 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 515.5 ECOSYSTEM ANALYSIS 525.6 GLOBAL PC SHIPMENT FORECAST 535.7 PORTER'S FIVE FORCES ANALYSIS 545.7.1 THREAT OF NEW ENTRANTS 555.7.2 THREAT OF SUBSTITUTES 555.7.3 BARGAINING POWER OF SUPPLIERS 555.7.4 BARGAINING POWER OF BUYERS 565.7.5 INTENSITY OF COMPETITION RIVALRY 565.8 KEY STAKEHOLDERS AND BUYING CRITERIA 565.8.1 KEY STAKEHOLDERS IN BUYING PROCESS 565.8.2 BUYING CRITERIA 575.9 CASE STUDY ANALYSIS 585.9.1 DELOITTE ACCELERATED DIGITAL TRANSFORMATION WITH DELL AI PCS POWERED BY INTEL 585.9.2 INTEL INTEGRATED AI INTO NEW GENERATION OF PCS THAT ENHANCED SPEED AND SECURITY 585.9.3 DELL WORKSTATIONS DEPLOYED NVIDIA GPUS THAT BOOSTED AI PERFORMANCE AND COMPUTATIONAL POWER 595.9.4 ACER DELIVERED TRAVELMATE SPIN B3 LAPTOPS TO VARIETAS THAT ENHANCED LEARNING EXPERIENCE 595.10 INVESTMENT AND FUNDING SCENARIO 605.11 TECHNOLOGY ANALYSIS 605.11.1 KEY TECHNOLOGIES 605.11.1.1 Edge AI 605.11.1.2 Processors used in AI PC 605.11.1.2.1 AMD Ryzen AI processors 605.11.1.2.2 Apple's neural engine 615.11.1.2.3 Intel deep learning boost 615.11.1.2.4 Qualcomm's hexagon 615.11.1.2.5 NVIDIA GeForce and RTX GPUs 615.11.2 COMPLEMENTARY TECHNOLOGIES 615.11.2.1 High bandwidth memory 615.11.3 ADJACENT TECHNOLOGIES 625.11.3.1 Integration of AI accelerators 625.12 TRADE ANALYSIS 625.12.1 IMPORT SCENARIO (HS CODE 847141) 625.12.2 EXPORT SCENARIO (HS CODE 847141) 635.13 PATENT ANALYSIS 645.14 TARIFF AND REGULATORY LANDSCAPE 665.14.1 TARIFF ANALYSIS 665.14.2 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 685.14.3 REGULATORY STANDARDS 725.15 KEY CONFERENCES AND EVENTS, 2025–2026 745.16 PRICING ANALYSIS 765.16.1 INDICATIVE PRICING OF KEY PLAYERS, BY PRODUCT, 2023 765.16.2 INDICATIVE PRICING OF DESKTOPS/NOTEBOOKS AND WORKSTATIONS, BY REGION, 2023 (USD) 776 AI PC MARKET, BY PRODUCT 786.1 INTRODUCTION 796.2 DESKTOP/NOTEBOOK 806.2.1 INTEGRATION OF NPUS AND ENHANCED GPUS TO OFFER LUCRATIVE GROWTH OPPORTUNITIES 806.3 WORKSTATION 826.3.1 ADOPTION OF AI IN FINANCE AND HEALTHCARE SECTORS TO DRIVE MARKET 82 7 AI PC MARKET, BY OPERATING SYSTEM 847.1 INTRODUCTION 857.2 WINDOWS 867.2.1 GROWING DEMAND FOR USER-FRIENDLY INTERFACE TO FUEL MARKET GROWTH 867.3 MACOS 867.3.1 EASY INTEGRATION OF ML MODELS INTO APPS TO ACCELERATE DEMAND 867.4 OTHERS 878 AI PC MARKET, BY COMPUTE ARCHITECTURE 888.1 INTRODUCTION 898.2 X86 908.2.1 ABILITY TO SUPPORT LARGE AMOUNT OF RAM TO BOOST DEMAND 908.3 ARM 908.3.1 RISING NEED TO MAINTAIN BALANCE BETWEEN POWER EFFICIENCY AND PROCESSING CAPABILITIES TO FUEL MARKET GROWTH 909 AI PC MARKET, BY COMPUTE TYPE 919.1 INTRODUCTION 929.2 GPU 939.2.1 ABILITY TO PROCESS LARGE MATRICES AND COMPLEX COMPUTATIONS IN AI ALGORITHMS TO DRIVE MARKET 939.3 NPU 939.3.1 RISING WORKLOAD IN DEEP LEARNING AND ML TO BOOST DEMAND 939.3.1.1 <40 tops 939.3.1.2 40–60 tops 9310 AI PC MARKET, BY PRICE 9410.1 INTRODUCTION 9510.2 LESS THAN USD 1,200 9610.2.1 INCREASING ADOPTION FOR LESS COMPLEX MODELS TO DRIVE MARKET 9610.3 USD 1,200 AND ABOVE 9710.3.1 GROWING ADOPTION AMONG RESEARCHERS TO FOSTER MARKET GROWTH 9711 AI PC MARKET, BY END USER 9811.1 INTRODUCTION 9911.2 CONSUMER 10011.2.1 GROWING POPULARITY OF ESPORTS AND VR TO BOOST DEMAND 10011.3 ENTERPRISE 10211.3.1 IMPROVED PRODUCTIVITY THROUGH WORKFLOW AUTOMATION AND INTELLIGENT DECISION-MAKING TO DRIVE MARKET 102 12 AI PC MARKET, BY REGION 10512.1 INTRODUCTION 10612.2 NORTH AMERICA 10712.2.1 MACROECONOMIC OUTLOOK FOR NORTH AMERICA 10712.2.2 US 10912.2.2.1 Government-led initiatives to boost AI development to foster market growth 10912.2.3 CANADA 11012.2.3.1 Growing emphasis on developing digital economy to fuel market growth 11012.2.4 MEXICO 11112.2.4.1 Increasing shift toward digital platforms to accelerate demand 11112.3 EUROPE 11212.3.1 MACROECONOMIC OUTLOOK FOR EUROPE 11212.3.2 UK 11412.3.2.1 Development of data centers to boost demand 11412.3.3 GERMANY 11512.3.3.1 Surging adoption of AI in automotive, manufacturing, and healthcare sectors to drive market 11512.3.4 ITALY 11612.3.4.1 Growing need for advanced data processing methods to offer lucrative growth opportunities 11612.3.5 FRANCE 11712.3.5.1 Increasing collaborations between academia, industry, and government to foster market growth 11712.3.6 REST OF EUROPE 11812.4 ASIA PACIFIC 11912.4.1 MACROECONOMIC OUTLOOK FOR ASIA PACIFIC 11912.4.2 CHINA 12212.4.2.1 Rising initiatives to develop and deploy AI PCs to accelerate demand 12212.4.3 JAPAN 12312.4.3.1 Expanding data center infrastructure to offer lucrative growth opportunities 12312.4.4 INDIA 12412.4.4.1 Rising e-governance to offer lucrative growth opportunities 12412.4.5 SOUTH KOREA 12512.4.5.1 Government-led initiatives to boost AI infrastructure to drive market 12512.4.6 REST OF ASIA PACIFIC 12612.5 ROW 12712.5.1 MACROECONOMIC OUTLOOK FOR ROW 127 12.5.2 MIDDLE EAST & AFRICA 12912.5.2.1 Increasing demand for AI infrastructure to drive market 12912.5.2.2 GCC countries 12912.5.2.3 Rest of Middle East & Africa 13012.5.3 SOUTH AMERICA 13112.5.3.1 Rapid technological advancements to foster market growth 13113 COMPETITIVE LANDSCAPE 13213.1 OVERVIEW 13213.2 KEY STRATEGIES/RIGHT TO WIN, 2023–2024 13213.3 REVENUE ANALYSIS OF KEY PLAYERS, 2021–2023 13413.4 MARKET SHARE ANALYSIS OF KEY PLAYERS, 2023 13513.5 COMPANY VALUATION AND FINANCIAL METRICS 13613.6 BRAND/PRODUCT COMPARISON 13813.7 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2023 13913.7.1 STARS 13913.7.2 EMERGING LEADERS 13913.7.3 PERVASIVE PLAYERS 13913.7.4 PARTICIPANTS 13913.7.5 COMPANY FOOTPRINT: KEY PLAYERS, 2023 14113.7.5.1 Company footprint 14113.7.5.2 Product footprint 14213.7.5.3 End user footprint 14313.7.5.4 Operating system footprint 14413.7.5.5 Compute type footprint 14513.7.5.6 Price footprint 14613.7.5.7 Region footprint 14713.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2023 14813.8.1 PROGRESSIVE COMPANIES 14813.8.2 RESPONSIVE COMPANIES 14813.8.3 DYNAMIC COMPANIES 14813.8.4 STARTING BLOCKS 14813.8.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023 15013.8.5.1 Detailed list of key startups/SMEs 15013.8.5.2 Competitive benchmarking of key startups/SMEs 15113.9 COMPETITIVE SCENARIOS 15213.9.1 PRODUCT LAUNCHES 15213.9.2 DEALS 15613.9.3 EXPANSIONS 15813.9.4 OTHERS 159 14 COMPANY PROFILES 16014.1 KEY PLAYERS 16014.1.1 APPLE INC. 16014.1.1.1 Business overview 16014.1.1.2 Products/Solutions/Services offered 16114.1.1.3 Recent developments 16214.1.1.3.1 Product launches 16214.1.1.3.2 Deals 16314.1.1.4 MnM view 16414.1.1.4.1 Key strengths/Right to win 16414.1.1.4.2 Strategic choices 16414.1.1.4.3 Weaknesses/Competitive threats 16514.1.2 DELL INC. 16614.1.2.1 Business overview 16614.1.2.2 Products/Solutions/Services offered 16714.1.2.3 Recent developments 16814.1.2.3.1 Product launches 16814.1.2.3.2 Deals 16914.1.2.3.3 Expansion 16914.1.2.4 MnM view 17014.1.2.4.1 Key strengths/Right to win 17014.1.2.4.2 Strategic choices 17014.1.2.4.3 Weaknesses/Competitive threats 17014.1.3 LENOVO 17114.1.3.1 Business overview 17114.1.3.2 Products/Solutions/Services offered 17214.1.3.3 Recent developments 17314.1.3.3.1 Product launches 17314.1.3.3.2 Deals 17414.1.3.4 MnM view 17514.1.3.4.1 Key strengths/Right to win 17514.1.3.4.2 Strategic choices 17514.1.3.4.3 Weaknesses/Competitive threats 17514.1.4 HP DEVELOPMENT COMPANY, L.P. 17614.1.4.1 Business overview 17614.1.4.2 Products/Solutions/Services offered 17714.1.4.3 Recent developments 17814.1.4.3.1 Product launches 17814.1.4.3.2 Deals 179 14.1.4.4 MnM view 17914.1.4.4.1 Key strengths/Right to win 17914.1.4.4.2 Strategic choices 17914.1.4.4.3 Weaknesses/Competitive threats 17914.1.5 ASUSTEK COMPUTER INC. 18014.1.5.1 Business overview 18014.1.5.2 Products/Solutions/Services offered 18114.1.5.3 Recent developments 18314.1.5.3.1 Product launches 18314.1.5.4 MnM view 18314.1.5.4.1 Key strengths/Right to win 18314.1.5.4.2 Strategic choices 18414.1.5.4.3 Weaknesses/Competitive threats 18414.1.6 INTEL CORPORATION 18514.1.6.1 Business overview 18514.1.6.2 Products/Solutions/Services offered 18614.1.6.3 Recent developments 18714.1.6.3.1 Product launches 18714.1.6.3.2 Deals 18814.1.6.3.3 Others 18914.1.7 ADVANCED MICRO DEVICES, INC. 19014.1.7.1 Business overview 19014.1.7.2 Products/Solutions/Services offered 19114.1.7.3 Recent developments 19214.1.7.3.1 Product launches 19214.1.7.3.2 Deals 19314.1.7.3.3 Expansions 19414.1.8 NVIDIA CORPORATION 19514.1.8.1 Business overview 19514.1.8.2 Products/Solutions/Services offered 19614.1.8.3 Recent developments 19714.1.8.3.1 Product launches 19714.1.8.3.2 Deals 19814.1.9 MICROSOFT 19914.1.9.1 Business overview 19914.1.9.2 Products/Solutions/Services offered 20014.1.9.3 Recent developments 20114.1.9.3.1 Deals 20114.1.9.3.2 Others 201 14.1.10 ACER INC. 20214.1.10.1 Business overview 20214.1.10.2 Products/Solutions/Services offered 20414.1.10.3 Recent developments 20514.1.10.3.1 Product launches 20514.2 OTHER PLAYERS 20614.2.1 FUJITSU 20614.2.2 HUAWEI TECHNOLOGIES CO., LTD. 20714.2.3 GIGA-BYTE TECHNOLOGY CO., LTD. 20814.2.4 MICRO-STAR INT'L CO., LTD. 20914.2.5 SUPER MICRO COMPUTER, INC. 21014.2.6 LAMBDA, INC. 21114.2.7 IBM CORPORATION 21214.2.8 BOXX 21314.2.9 CORSAIR 21414.2.10 PUGET SYSTEMS 21514.2.11 RAZER INC. 21614.2.12 SYSTEM76, INC. 21714.2.13 GROQ, INC. 21814.2.14 HAILO TECHNOLOGIES LTD 21914.2.15 BLAIZE 22014.2.16 KNERON, INC. 22114.2.17 CEREBRAS 22215 APPENDIX 22315.1 DISCUSSION GUIDE 22315.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 22615.3 CUSTOMIZATION OPTIONS 22815.4 RELATED REPORTS 22815.5 AUTHOR DETAILS 229