The Dutch population remains diverse owing to the continued influx of immigrants, while businesses are continuously catering to the varying needs and taste of its multicultural customers. Ageing population and rise of singleton households are reshaping sp…
With the world’s lowest fertility rate, South Korea faces a steadily aging population and a projected population decline in the coming decades. As solo living grows in popularity, single-person households are now the most common, leading to rising number …
This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in Saudi Arabia.
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By 2040, Spain’s consumer landscape will see couples without children households being the norm, as birth rates decline and the ageing population increases. Consumers seek bargains, with private label offerings growing in appeal. Unemployment remains a ma…
China’s consumer landscape in 2023 reflects evolving demographic, economic and social trends. This report examines shifts in population, household structures, income and expenditure patterns while highlighting changing lifestyles influenced by technology …
Despite lower birth rates, the UK's population is expected to grow by 2.8 million by 2040, fuelled by high immigration from non-EU countries. Single-person households are set to dominate, spending more on necessities due to reliance on a single income. In…
By 2040, Japan's aging population and shrinking workforce is set to reshape its economy, with single-person households dominating and healthcare demand surging as older cohorts remain the most prevalent. Despite recent wage increases, financial conservati…
Chile’s population is projected to continue growing despite lower birth rates, with growth supported by rising life expectancy. While single person households are seeing a rapid increase, households with children remain the predominant household type. The…
While Millennials was the largest generational group in Sweden in 2023, Generation Z is becoming a powerful consumer cohort. Both generations are tech savvy and comfortable with using digital platforms and marketplaces when making purchases. This is pushi…
This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends, and insights as to how each trend has manifested in Mexico.
Eurom…
This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in Spain.
Euromo…
This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in Thailand.
Eur…
This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in Australia.
Eu…