Summary

India automotive films market is expected to grow from US$ 281.98 million in 2023 to US$ 424.98 million by 2031. It is expected to grow at a CAGR of 5.3% from 2023 to 2031.

The India automotive films market is experiencing steady growth, driven by a combination of factors that highlight its increasing significance in the automotive industry. Automotive films, which include products such as window tints, paint protection films, and vehicle wraps, have become essential for enhancing the aesthetics, functionality, and safety of vehicles in India. The market’s expansion is primarily fueled by the rising vehicle ownership, the growing consumer awareness about vehicle aesthetics and protection, and the increasing need for vehicle privacy and comfort.

The growing demand for enhanced vehicle protection is a major driver for the India automotive films market. As more consumers invest in vehicles, they seek ways to protect their investments from external factors such as UV radiation, heat, scratches, and environmental damage. Paint protection films and UV-protective window tints are highly preferred in this regard, as they help preserve the vehicle’s appearance and extend its lifespan. The hot and sunny climate in many parts of India further boosts the demand for films that offer heat rejection and UV protection, making them an essential accessory for vehicle owners. Additionally, the market is witnessing a surge in demand for automotive films due to the increasing popularity of vehicle customization. Many consumers, especially younger demographics, are looking to personalize their vehicles with unique designs, colors, and finishes, which can be easily achieved through vehicle wraps and decorative films.

Automotive film manufacturers play a pivotal role in the supply chain of the India automotive films market, acting as a key intermediary that transforms raw materials into finished products tailored for various applications. These manufacturers are responsible for designing, producing, and delivering automotive films that meet the specific needs of both individual consumers and automotive industry players, such as vehicle manufacturers and aftermarket service providers. The primary role of automotive film manufacturers is to process raw materials into specialized films that offer functionalities such as UV protection, heat reduction, scratch resistance, and aesthetic enhancement. The manufacturing process involves several complex steps, including material formulation, extrusion, coating, laminating, and quality testing, all of which must be meticulously controlled to ensure the final product meets industry standards and customer expectations. Manufacturers must continuously innovate and optimize these processes to produce high-performance films that stand up to the challenging environmental conditions found in India, such as extreme heat and intense sunlight.

Based on film type, the India automotive films market is segmented into window films/tints, wrap films, and paint protection films. In 2023, window films/tints segment held a significant market share during the forecast period. Window films are used to reduce solar heat gain and enhance the styling and protection of the vehicle. They also protect interior components such as audio equipment, seats, and other electronic devices. These factors are expected to drive the demand for window films and tints. Moreover, paint protection films is expected to register the fastest CAGR during the forecast period.

3M Co; Hexis SAS; Compagnie de Saint Gobain SA; Garware Hi - Tech Films Limited; GoodFellas ARG – SOHO; Cosmo Sunshield; Manmachine Automotive Pvt. Ltd.; Pulsar Enterprises Pvt Ltd; Global Pet Films, Inc.; Eastman Chemical Co, are among the leading players in the India automotive films market. These companies are adopting mergers & acquisitions and product launches to expand their geographic presence and consumer bases.

The overall India automotive films market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain more analytical insights. Participants of this process include industry experts such as VPs, business development managers, market intelligence managers, and national sales managers—along with external consultants, including valuation experts, research analysts, and key opinion leaders—specializing in the India automotive films market.

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Table of Contents

TABLE OF CONTENTS

1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.2.1 Hypothesis formulation:
3.2.2 Macro-economic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country level data:
4. India Automotive Films Market Landscape
4.1 Overview
4.2 Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.3.1 Raw Material:
4.3.2 Automotive Film Manufacturers:
4.3.3 Distributors/Suppliers:
4.3.4 End Users:
5. India Automotive Films Market – Key Market Dynamics
5.1 India Automotive Films Market – Key Market Dynamics
5.2 Market Drivers
5.2.1 Increasing Popularity of Paint Protection Films
5.2.2 Growing Concerns About UV Protection and Heat Reduction
5.3 Market Restraints
5.3.1 Stringent Government Regulations
5.4 Market Opportunities
5.4.1 Growing Consumer Awareness and Preferences
5.5 Future Trends
5.5.1 Advancements in Film Technology and Smart Features
5.6 Impact of Drivers and Restraints:
6. India Automotive Films Market Analysis
6.1 India Automotive Films Market Volume (Million Sq. Ft), 2021–2031
6.2 India Automotive Films Market Volume Forecast and Analysis (Million Sq. Ft)
6.3 India Automotive Films Market Revenue (US$ Million), 2023–2031
6.4 India Automotive Films Market Forecast and Analysis
7. India Automotive Films Market Volume and Revenue Analysis – by Film Type
7.1 Window Films/Tints
7.1.1 Overview
7.1.2 Window Films/Tints: India Automotive Films Market – Volume and Forecast to 2031 (Million Sq. Ft)
7.1.3 Window Films/Tints: India Automotive Films Market – Revenue and Forecast to 2031 (US$ Million)
7.2 Wrap Films
7.2.1 Overview
7.2.2 Wrap Films: India Automotive Films Market – Volume and Forecast to 2031 (Million Sq. Ft)
7.2.3 Wrap Films: India Automotive Films Market – Revenue and Forecast to 2031 (US$ Million)
7.3 Paint Protection Films
7.3.1 Overview
7.3.2 Paint Protection Films: India Automotive Films Market – Volume and Forecast to 2031 (Million Sq. Ft)
7.3.3 Paint Protection Films: India Automotive Films Market – Revenue and Forecast to 2031 (US$ Million)
8. India Automotive Films Market Revenue Analysis – by Application
8.1 Passenger Cars
8.1.1 Overview
8.1.2 Passenger Cars: India Automotive Films Market – Revenue and Forecast to 2031 (US$ Million)
8.2 Commercial Vehicles
8.2.1 Overview
8.2.2 Commercial Vehicles: India Automotive Films Market – Revenue and Forecast to 2031 (US$ Million)
8.3 Two Wheelers and Others
8.3.1 Overview
8.3.2 Two Wheelers and Others: India Automotive Films Market – Revenue and Forecast to 2031 (US$ Million)
9. Competitive Landscape
9.1 Heat Map Analysis by Key Players
9.2 Company Positioning & Concentration
10. Industry Landscape
10.1 Overview
10.2 Market Initiative
10.3 Product Development
11. Company Profiles
11.1 3M Co
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Hexis SAS
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Compagnie de Saint Gobain SA
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Garware Hi - Tech Films Limited
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 GoodFellas ARG - SOHO
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 Cosmo Sunshield
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 MANMACHINE AUTOMOTIVE PVT. LTD.
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 Pulsar Enterprises Pvt Ltd
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 Global Pet Films, Inc.
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Products and Services
11.9.4 Financial Overview
11.9.5 SWOT Analysis
11.9.6 Key Developments
11.10 Eastman Chemical Co
11.10.1 Key Facts
11.10.2 Business Description
11.10.3 Products and Services
11.10.4 Financial Overview
11.10.5 SWOT Analysis
11.10.6 Key Developments
12. Appendix
12.1 About The Insight Partners