Summary

The Asia Pacific gaming controller market was valued at US$ 1,076.88 million in 2022 and is expected to reach US$ 2,251.01 million by 2030; it is estimated to register a CAGR of 9.7% from 2022 to 2030.

Rise in Number of Professional Gamers Boosts Asia Pacific Gaming Controller Market

The rise of professional gaming has heightened the demand for controllers that offer competitive advantages. Pro-level controllers mostly come with customizable buttons, additional features, and robust build quality to meet the specific needs of professional gamers. Professional gamers require precise control over their in-game actions. Manufacturers respond by developing controllers with advanced features such as customizable buttons, adjustable trigger sensitivity, and programmable profiles. For instance, controllers from brands such as SCUF Gaming offer customizable options to meet the specific preferences of professional players. Many professional gamers are sponsored by gaming peripheral companies to promote and use specific gaming controllers during competitions. Also, the number of gaming leagues and tournaments worldwide has increased significantly, with events such as The International (Dota 2) and the League of Legends World Championship drawing massive viewership. Many professional gamers live stream on platforms such as Twitch, where they showcase their gameplay. As professional gamers become content creators, the controllers they use gain visibility among their fan bases. This, in turn, influences other gamers' preferences, driving the adoption of specific controllers. Thus, the rising number of professional gamers is expected to provide growth opportunities for the gaming controller market. The demand for controllers with advanced features, customization options, and durability has increased as esports continue to thrive, influencing both casual and competitive gamers. Manufacturers are responding to these trends by developing controllers that meet the specific needs of professional gamers, further fueling the growth of the gaming controller market.

Asia Pacific Gaming Controller Market Overview

The online gaming industry in APAC has experienced a metamorphosis, evolving into an economic powerhouse with increasingly noteworthy influence. Both mobile and PC gamers are emerging as top players in global scenarios, and gamers are even earning through streaming and content creation within the segment. However, Asian gamers are not merely confining their gaming skills to fun and content creation; they are also pursuing gaming as a legitimate career path. A recent study on the Indian gaming landscape conducted by HP revealed that nearly half of professional gamers are generating significant income by pursuing their passion for gaming. The study included 3500 respondents, including 500 parents, from 15 Tier-1 and Tier-2 cities across India. Among the participants, 70% were PC users, and 30% were mobile gamers. Additionally, the demographic breakdown revealed that 75% of the respondents were male, while 25% were female. Also, various companies are launching new gaming controllers in APAC. For instance, in January 2024, Machenike unveiled its new gaming controller, the G6 Pro. The controller is listed on the Chinese e-commerce platform JD.com for US$ 39 (CNY 279). Similarly, in February 2023, CRKD, known for the Nitro Deck, expanded its premium gaming lineup with the launch of the NEO S Wireless Collectible Controller, designed for use with Switch, PC, mobile devices, and Smart TVs. Therefore, the gaming controller market is growing significantly in APAC.

Asia Pacific Gaming Controller Market Revenue and Forecast to 2030 (US$ Million)

Asia Pacific Gaming Controller Market Segmentation

The Asia Pacific gaming controller market is categorized into product type, compatibility, connectivity, distribution channel, end use, and country.

Based on product type, the Asia Pacific gaming controller market is segmented into gamepad, joystick, trackball, steering wheel, throttle quadrant, and others. The gamepad segment held the largest market share in 2022.

In terms of compatibility, the Asia Pacific gaming controller market is categorized into pcs, console, and mobile. The pcs segment held the largest market share in 2022.

By connectivity, the Asia Pacific gaming controller market is bifurcated into wired and wireless. The wired segment held a larger market share in 2022.

Based on distribution channel, the Asia Pacific gaming controller market is bifurcated into offline and online. The offline segment held a larger market share in 2022.

In terms of end use, the Asia Pacific gaming controller market is bifurcated into personal and commercial. The personal segment held a larger market share in 2022.

By country, the Asia Pacific gaming controller market is segmented into Australia, China, India, Japan, South Korea, and the Rest of Asia Pacific. China dominated the Asia Pacific gaming controller market share in 2022.

Guillemot Corp SA, Microsoft Corp, Logitech International SA, Corsair Gaming Inc, ACCO Brands Corp, Mad Catz Global Ltd, Sabrent, Sony Group Corp, Razer Inc, and Nintendo Co Ltd. are some of the leading companies operating in the Asia Pacific gaming controller market.

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Table of Contents

TABLE OF CONTENTS

1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Asia Pacific Gaming Controller Market Landscape
4.1 Overview
4.2 PEST Analysis
4.3 Ecosystem Analysis
5. Asia Pacific Gaming Controller Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Rapid Expansion of Gaming Sector
5.1.2 Technological Advancements
5.2 Market Restraints
5.2.1 Increase in Counterfeit Controllers:
5.2.2 High Initial Cost:
5.3 Market Opportunities
5.3.1 Rise in Number of Professional Gamers
5.3.2 Emergence of New Gaming Platforms
5.4 Future Trends
5.4.1 Shift in Digital and Cloud Gaming:
5.5 Impact of Drivers and Restraints:
6. Gaming Controller Market – Asia Pacific Market Analysis
6.1 Gaming Controller Market Revenue (US$ Million), 2020–2030
6.2 Gaming Controller Market Forecast Analysis
7. Asia Pacific Gaming Controller Market Analysis – by Product Type
7.1 Gamepad
7.1.1 Overview
7.1.2 Gamepad: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
7.2 Joystick
7.2.1 Overview
7.2.2 Joystick: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
7.3 Trackball
7.3.1 Overview
7.3.2 Trackball: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
7.4 Steering Wheel
7.4.1 Overview
7.4.2 Steering Wheel: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
7.5 Throttle Quadrant
7.5.1 Overview
7.5.2 Throttle Quadrant: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
7.6 Others
7.6.1 Overview
7.6.2 Others: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
8. Asia Pacific Gaming Controller Market Analysis – by Compatibility
8.1 PCs
8.1.1 Overview
8.1.2 PCs: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
8.2 Console
8.2.1 Overview
8.2.2 Console: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
8.3 Mobile
8.3.1 Overview
8.3.2 Mobile: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
9. Asia Pacific Gaming Controller Market Analysis – by Connectivity
9.1 Wired
9.1.1 Overview
9.1.2 Wired: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
9.2 Wireless
9.2.1 Overview
9.2.2 Wireless: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
10. Asia Pacific Gaming Controller Market Analysis – by Distribution Channel
10.1 Offline
10.1.1 Overview
10.1.2 Offline: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
10.2 Online
10.2.1 Overview
10.2.2 Online: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
11. Asia Pacific Gaming Controller Market Analysis – by End use
11.1 Personal
11.1.1 Overview
11.1.2 Personal: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
11.2 Commercial
11.2.1 Overview
11.2.2 Commercial: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
12. Asia Pacific Gaming Controller Market – Country Analysis
12.1 Asia Pacific Market Overview
12.1.1 Asia Pacific: Gaming Controller Market – Revenue and Forecast Analysis – by Country
12.1.1.1 Asia Pacific: Gaming Controller Market – Revenue and Forecast Analysis – by Country
12.1.1.2 Australia: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
12.1.1.2.1 Australia: Gaming Controller Market Breakdown, by Product Type
12.1.1.2.2 Australia: Gaming Controller Market Breakdown, by Compatibility
12.1.1.2.3 Australia: Gaming Controller Market Breakdown, by Connectivity
12.1.1.2.4 Australia: Gaming Controller Market Breakdown, by Distribution Channel
12.1.1.2.5 Australia: Gaming Controller Market Breakdown, by End use
12.1.1.3 China: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
12.1.1.3.1 China: Gaming Controller Market Breakdown, by Product Type
12.1.1.3.2 China: Gaming Controller Market Breakdown, by Compatibility
12.1.1.3.3 China: Gaming Controller Market Breakdown, by Connectivity
12.1.1.3.4 China: Gaming Controller Market Breakdown, by Distribution Channel
12.1.1.3.5 China: Gaming Controller Market Breakdown, by End use
12.1.1.4 India: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
12.1.1.4.1 India: Gaming Controller Market Breakdown, by Product Type
12.1.1.4.2 India: Gaming Controller Market Breakdown, by Compatibility
12.1.1.4.3 India: Gaming Controller Market Breakdown, by Connectivity
12.1.1.4.4 India: Gaming Controller Market Breakdown, by Distribution Channel
12.1.1.4.5 India: Gaming Controller Market Breakdown, by End use
12.1.1.5 Japan: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
12.1.1.5.1 Japan: Gaming Controller Market Breakdown, by Product Type
12.1.1.5.2 Japan: Gaming Controller Market Breakdown, by Compatibility
12.1.1.5.3 Japan: Gaming Controller Market Breakdown, by Connectivity
12.1.1.5.4 Japan: Gaming Controller Market Breakdown, by Distribution Channel
12.1.1.5.5 Japan: Gaming Controller Market Breakdown, by End use
12.1.1.6 South Korea: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
12.1.1.6.1 South Korea: Gaming Controller Market Breakdown, by Product Type
12.1.1.6.2 South Korea: Gaming Controller Market Breakdown, by Compatibility
12.1.1.6.3 South Korea: Gaming Controller Market Breakdown, by Connectivity
12.1.1.6.4 South Korea: Gaming Controller Market Breakdown, by Distribution Channel
12.1.1.6.5 South Korea: Gaming Controller Market Breakdown, by End use
12.1.1.7 Rest of Asia Pacific: Gaming Controller Market – Revenue and Forecast to 2030 (US$ Million)
12.1.1.7.1 Rest of Asia Pacific: Gaming Controller Market Breakdown, by Product Type
12.1.1.7.2 Rest of Asia Pacific: Gaming Controller Market Breakdown, by Compatibility
12.1.1.7.3 Rest of Asia Pacific: Gaming Controller Market Breakdown, by Connectivity
12.1.1.7.4 Rest of Asia Pacific: Gaming Controller Market Breakdown, by Distribution Channel
12.1.1.7.5 Rest of Asia Pacific: Gaming Controller Market Breakdown, by End use
13. Competitive Landscape
13.1 Company Positioning & Concentration
13.2 Heat Map Analysis
14. Industry Landscape
14.1 Overview
14.2 Market Initiative
14.3 New Product Development
14.4 Merger and Acquisition
15. Company Profiles
15.1 Guillemot Corp SA
15.1.1 Key Facts
15.1.2 Business Description
15.1.3 Products and Services
15.1.4 Financial Overview
15.1.5 SWOT Analysis
15.1.6 Key Developments
15.2 Microsoft Corp
15.2.1 Key Facts
15.2.2 Business Description
15.2.3 Products and Services
15.2.4 Financial Overview
15.2.5 SWOT Analysis
15.2.6 Key Developments
15.3 Logitech International SA
15.3.1 Key Facts
15.3.2 Business Description
15.3.3 Products and Services
15.3.4 Financial Overview
15.3.5 SWOT Analysis
15.3.6 Key Developments
15.4 Corsair Gaming Inc
15.4.1 Key Facts
15.4.2 Business Description
15.4.3 Products and Services
15.4.4 Financial Overview
15.4.5 SWOT Analysis
15.4.6 Key Developments
15.5 ACCO Brands Corp
15.5.1 Key Facts
15.5.2 Business Description
15.5.3 Products and Services
15.5.4 Financial Overview
15.5.5 SWOT Analysis
15.5.6 Key Developments
15.6 Mad Catz Global Ltd
15.6.1 Key Facts
15.6.2 Business Description
15.6.3 Products and Services
15.6.4 Financial Overview
15.6.5 SWOT Analysis
15.6.6 Key Developments
15.7 Sabrent
15.7.1 Key Facts
15.7.2 Business Description
15.7.3 Products and Services
15.7.4 Financial Overview
15.7.5 SWOT Analysis
15.7.6 Key Developments
15.8 Sony Group Corp
15.8.1 Key Facts
15.8.2 Business Description
15.8.3 Products and Services
15.8.4 Financial Overview
15.8.5 SWOT Analysis
15.8.6 Key Developments
15.9 Razer Inc
15.9.1 Key Facts
15.9.2 Business Description
15.9.3 Products and Services
15.9.4 Financial Overview
15.9.5 SWOT Analysis
15.9.6 Key Developments
15.10 Nintendo Co Ltd
15.10.1 Key Facts
15.10.2 Business Description
15.10.3 Products and Services
15.10.4 Financial Overview
15.10.5 SWOT Analysis
15.10.6 Key Developments
16. Appendix
16.1 Word Index
16.2 About The Insight Partners