Summary

Global Smart Speaker Market Analysis

Smart Speakers Market is expected to surpass US$ 45. 14 billion by 2032 from 8.04 billion in 2023. Such a strong increase indicates a CAGR of 21.14% from 2024 to 2032 which is attributed by the rising demand of IOT home appliances and the development in artificial intelligence.


Global Smart Speaker Market Analysis

A smart speaker is an innovative loudspeaker equipped with voice control, which can have a built-in artificial assistant, such as Amazon Alexa, Google Assistant or Apple’s Siri. It directly links to the internet and uses the capabilities of artificial intelligence to perform numerous functions. Commands can be made through voice effectiveness and there is full control of the device without need to use hands making it fully convenient.

Smart speakers work as entertainment, climate updates, schedule reminding, controlling the smart homes and respond to general solutions. They can also schedule meetings, make your phone calls for you and even typing of messages. When connected to smart home systems they also regulate lights, temperatures, and security systems. Besides, they provide convenience to known attributes of disability helping anyone with disabilities to effectively use technology. Offering a steady stream of rather frequent updates and new integrations, smart speakers steadily grow the list of their capabilities, becoming an increasingly more essential fixture of modern homes and people’s daily routines.


Driving Forces for the Smart Speaker Market

Convenience and Voice Control

Smart speakers are incredibly convenient as they enable users to manage different functions using voice instructions. This technology does away with the requirement of controlling individually the smart home devices, entertainment systems, and various online services. People can give voice instructions to play a song, turn on/off the lights, remind themselves of an event, inquire about the weather, or even order food items. Such a hands-free interaction is quite favorable for people who want to keep their hands occupied and for the persons with motion disabilities, making the use of home appliances and devices easier and faster. Furthermore, smart speakers are usually connected with other smart devices, and they form the smart home ecosystems, which help to control various processes within the house, making life easier. The elements of artificial intelligence integrate with the gadgets enhance and reveal the devices understanding of the user’s preference and this makes these devices even smarter and highly effective.


Integration with Smart Home Ecosystems:

Smart speakers are located at the core of smart homes and are now active smart home controllers for managing connected devices such as lighting, climate control systems, and security systems. The speakers enable smooth automation of home appliances and management through voice control or an application installed on a smartphone and control of settings, activities as well as security improvements of a home. Smart speakers also help with the lack of time and convenience enhancing tendencies by uniting different functions into one tool. They allow the users to offer personalized schedule, details on malicious activities and save energy. Additionally, the connectivity with a plethora of smart home devices prevents complications among devices and the ability for homeowners to morph their smart homes, creating growth and mood modifications for desired changes. They increase convenience and help make the living environment safer and more responsive by integrating with each other.

Rising Demand for Entertainment and Information:

Smart speakers are catching up to the current trend of instant availability of information and entertainment through voice commands regulating contents. It is easy for users to listen to the music, podcasts and news updates and get information on matters they are interested in without the need for searching the channels or operating the devices on their own. This is especially enjoying in the present world full of activity, where the users want to use the hands free and want instant information and entertainment. Smart speakers also have the capability to provide the user with content suggestions according to their interest and the web history they have produced. Another benefit is the possibility to connect them with widely used streaming services and news applications, which increases their value as useful companions in entertainment and education. In this capability, smart speakers are marketed as indispensable tools for being updated and entertained in the contemporary age.


Asia Smart Speaker Market

The Asia smart speaker market is growing at a fast pace due to technological innovations, growth in the internet connection, and consumers’ demand for smart devices. The Asia Pacific is one of the largest contributing to this growth, especially Japan, China, Korea, and India are increasingly embracing smart home solutions boosted by their technology-literate citizens. These speakers are changing the face of homes and modifying the way people engage with the technologies also, providing voice command to switch on entertainment, news or home automation. Manufacturers are integrating technology in artificial intelligence and natural language processing to enable the device to become smarter and more adaptable enabling it to determine various forms of language used in the different countries in the region. ‘Affordability’, ‘localization’ and the inclusion of Asian content and services becomes important strategies to compete in Asia’s fast-growing market environment which is characterized by a diversified and volatile consumer’ demand.


Smart Speaker Company Overview

The leading companies in the Smart Speaker market include Alibaba Group Holding Limited, Amazon.com Inc., Apple Inc., Baidu Inc., Bose Corporation, Lenovo Group Limited, LG Electronics Inc., Sonos, and Panasonic Corporation Inc.


Smart Speaker Company News

In March 2024, LG Electronics' latest portable speaker, the LG StanbyME Speaker (model XT7S), was globally released. It has a remote control to quickly manage the speaker and screen, and users can pair them with Bluetooth. Additionally, the LG StanbyME includes a dedicated widget for centralized control and speaker status monitoring.

In January 2024, the well-liked JBL portable audio lineup, including the JBL Xtreme 4, JBL Clip 5, and JBL Go 4, will be updated with Auracast for wider connectivity choices, improved sound quality, fashion-forward color options, and up to 80% PCR components. The JBL Xtreme 4 now includes Al Sound Boost for real-time audio output optimization.

In October 2023, Sonos launched the Era 100 and Era 300 smart speakers in India. The Era 300 features Dolby Atmos and an innovative design for exceptional spatial sound. The Sonos One has also been updated with the Era 100. Their prices are USD 360 and USD 660.

Amazon India introduced the $60 Echo Pop smart speaker in June 2023. It is available in Charcoal, Lavender Bloom, Glacier White, and Midnight Teal hues and has a semi-hemisphere design. With Alexa, users of the tiny gadget may check the weather, read news, place orders, listen to music, audiobooks, and podcasts from different providers, set timers, and much more.


Component – Global Smart Speaker Market in 2 Viewpoints –

1) Hardware
2) Software


Intelligent Virtual Assistant - Global Smart Speaker Market in 5 Viewpoints –

1) Amazon Alexa
2) Google Assistant
3) Siri
4) Cortana
5) Others


Connectivity - Global Smart Speaker Market in 2 Viewpoints –

1) Wi-Fi
2) Bluetooth


Price Range - Global Smart Speaker Market in 3 Viewpoints –

1) Low-range (Less than $100)
2) Mid-range ($101 to $200)
3) Premium (Above $200)


Distribution Channel- Global Smart Speaker Market in 2 Viewpoints –

1) Online
2) Offline


End User - Global Smart Speaker Market in 2 Viewpoints –

1) Personal
2) Commercial


Geography – Global Smart Speaker Market

North America

1. United States
2. Canada

Europe

1. France
2. Germany
3. Italy
4. Spain
5. United Kingdom
6. Belgium
7. Netherlands
8. Turkey


Asia Pacific

1. China
2. Japan
3. India
4. Australia
5. South Korea
6. Thailand
7. Malaysia
8. Indonesia
9. New Zealand

Latin America
1. Brazil
2. Mexico
3. Argentina

Middle East & Africa
1. South Africa
2. Saudi Arabia
3. United Arab Emirates


Company Insights:

• Overviews
• Recent Developments & Strategies
• Product Portfolio & Product Launch in Last 1 Year
• Revenue


Company Analysis:

1. Alibaba Group Holding Limited
2. Amazon.com Inc.
3. Apple Inc.
4. Baidu Inc.
5. Bose Corporation
6. Lenovo Group Limited
7. LG Electronics Inc.
8. Panasonic Corporation
9. Sonos Inc.

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Table of Contents

1. Introduction

2. Research Methodology

3. Executive Summary

4. Market Dynamic

4.1 Growth Drivers
4.2 Challenges


5. Global Smart Speaker Market

6. Global Smart Speaker Market Share Analysis

6.1 By Component
6.2 By Intelligent Virtual Assistant
6.3 By Connectivity
6.4 By Distribution Channel
6.5 By End User
6.6 By Regions


7. Component – Global Smart Speaker Market

7.1 Hardware
7.2 Software


8. Intelligent Virtual Assistant - Global Smart Speaker Market

8.1 Amazon Alexa
8.2 Google Assistant
8.3 Siri
8.4 Cortana
8.5 Others


9. Connectivity - Global Smart Speaker Market

9.1 Wi-Fi
9.2 Bluetooth


10. Price Range - Global Smart Speaker Market

10.1 Low-range (Less than $100)
10.2 Mid-range ($101 to $200)
10.3 Premium (Above $200)


11. Distribution Channel- Global Smart Speaker Market

11.1 Online
11.2 Offline


12. End User - Global Smart Speaker Market

12.1 Personal
12.2 Commercial


13. Region – Global Smart Speaker Market

13.1 North America

13.1.1 United States
13.1.2 Canada

13.2 Europe

13.2.1 France
13.2.2 Germany
13.2.3 Italy
13.2.4 Spain
13.2.5 United Kingdom
13.2.6 Belgium
13.2.7 Netherlands
13.2.8 Turkey

13.3 Asia Pacific

13.3.1 China
13.3.2 Japan
13.3.3 India
13.3.4 Australia
13.3.5 South Korea
13.3.6 Thailand
13.3.7 Malaysia
13.3.8 Indonesia
13.3.9 New Zealand

13.4 Latin America

13.4.1 Brazil
13.4.2 Mexico
13.4.3 Argentina

13.5 Middle East & Africa

13.5.1 South Africa
13.5.2 Saudi Arabia
13.5.3 United Arab Emirates


14. Porter's Five Forces Analysis

14.1 Bargaining Power of Buyers
14.2 Bargaining Power of Suppliers
14.3 Degree of Competition
14.4 Threat of New Entrants
14.5 Threat of Substitutes


15. SWOT Analysis

15.1 Strength
15.2 Weakness
15.3 Opportunity
15.4 Threats


16. Key Players Analysis

16.1 Alibaba Group Holding Limited

16.1.1 Overviews
16.1.2 Recent Developments & Strategies
16.1.3 Product Portfolio & Product Launch in Last 1 Year
16.1.4 Revenue

16.2 Amazon.com Inc.

16.2.1 Overviews
16.2.2 Recent Developments & Strategies
16.2.3 Product Portfolio & Product Launch in Last 1 Year
16.2.4 Revenue

16.3 Apple Inc.

16.3.1 Overviews
16.3.2 Recent Developments & Strategies
16.3.3 Product Portfolio & Product Launch in Last 1 Year
16.3.4 Revenue

16.4 Baidu Inc.

16.4.1 Overviews
16.4.2 Recent Developments & Strategies
16.4.3 Product Portfolio & Product Launch in Last 1 Year
16.4.4 Revenue

16.5 Bose Corporation

16.5.1 Overviews
16.5.2 Recent Developments & Strategies
16.5.3 Product Portfolio & Product Launch in Last 1 Year
16.5.4 Revenue

16.6 Lenovo Group Limited

16.6.1 Overviews
16.6.2 Recent Developments & Strategies
16.6.3 Product Portfolio & Product Launch in Last 1 Year
16.6.4 Revenue

16.7 LG Electronics Inc.

16.7.1 Overviews
16.7.2 Recent Developments & Strategies
16.7.3 Product Portfolio & Product Launch in Last 1 Year
16.7.4 Revenue

16.8 Panasonic Corporation

16.8.1 Overviews
16.8.2 Recent Developments & Strategies
16.8.3 Product Portfolio & Product Launch in Last 1 Year
16.8.4 Revenue

16.9 Sonos Inc.

16.9.1 Overviews
16.9.2 Recent Developments & Strategies
16.9.3 Product Portfolio & Product Launch in Last 1 Year
16.9.4 Revenue