Summary

Report Description

BNPL payment industry in Latin America has recorded strong growth over the last four quarters, supported by increased ecommerce penetration along with impact of economic slowdown due to disruption caused by Covid-19 outbreak.

According to PayNXT360’s Q4 2021 BNPL Survey, BNPL payment industry in the region is expected to grow by 92.9% on annual basis to reach US$ 9179.9 million in 2022.

Medium to long term growth story of BNPL industry in Latin America remains strong. The BNPL payment adoption is expected to grow steadily over the forecast period, recording a CAGR of 40.2% during 2022-2028. The BNPL Gross Merchandise Value in the country will increase from US$ 4757.7 million in 2021 to reach US$ 69752.9 million by 2028.

The Latin American BNPL market has recorded substantial growth over the last four to eight quarters on the back of widespread adoption among both merchants and consumers. PayNXT360 expects the trend to continue from the short to medium-term perspective, as consumers from the informal economy are looking at the payment method to get access to credit.

With the high-growth potential offered by the BNPL sector, PayNXT360 also expects several global firms, to expand in the Latin American BNPL market over the next four to eight quarters.

Global BNPL players are launching their split payment service for consumers in Mexico

In the midst of the growing demand from both consumers and merchants in the country, global BNPL players are seeking to launch their own split payment service in the high-growth potential market of Mexico. For instance,

• In September 2021, Australia-based BNPL firm, Zip, announced that the firm had launched its split payment product for consumers in Mexico. The entry of Zip in the Mexico BNPL market comes at a time when there is a growing demand for deferred payment services among both consumers and merchants. Since its launch in the country, Zip has helped merchants to increase their basket sizes and conversion rates.
• More than 30 merchants have already reported having increased their sales by 40% since their integration with the Zip BNPL payment method. Some of the brands that it has partnered with include All Saints, Maje, and Sandro, among several others. With one of the fastest-growing e-commerce markets in Latin America, Zip aims to capitalize on it and further boost its share in the global BNPL market over the next four to eight quarters.

BNPL startups are raising funds to focus on B2B BNPL services in Brazil

The demand for BNPL payment options in the B2B segment is increasing in Brazil. Moreover, the pandemic has created a demand for convenient credit facilities among retailers with their suppliers. Consequently, BNPL startups are raising funds to strengthen their presence in the B2B BNPL product offerings. For instance,

• In November 2021, São Paulo-based TruePay, a BNPL provider raised US$32 million in a Series A funding round. The funding round was led by Lee Fixel. According to TruePay the newly raised fund will help the company to offer a B2B BNPL service network for merchants and industries.

This title from PayNXT360 is a bundled offering, combining the following 7 reports:

1. Latin America Buy Now Pay Later Insight Brief
2. Latin America Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
3. Argentina Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
4. Brazil Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
5. Chile Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
6. Colombia Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
7. Mexico Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook

Scope

Country reports in this bundled offering provide in-depth analysis of Buy Now Pay Later industry. Below is a summary of key market segments:

BNPL Market Size and Spending Pattern
• Gross Merchandise Value Trend Analysis
• Average Value Per Transaction Trend Analysis
• Transaction Volume Trend Analysis

Buy Now Pay Later Operational KPIs
• Buy Now Pay Later Revenues, 2019 – 2028
• Buy Now Pay Later Share by Revenue Segments
• Buy Now Pay Later Merchant Commission, 2019 – 2028
• Buy Now Pay Later Missed Payment Fee Revenue, 2019 – 2028
• Buy Now Pay Later Pay Now & Other Income, 2019 – 2028
• Buy Now Pay Later Accounts, 2019 – 2028

Buy Now Pay Later Spend Analysis by Channel: Market Size and Forecast
• Online Channel
• POS Channel

Buy Now Pay Later in Retail Shopping: Market Size and Forecast
• Gross Merchandise Value Trend Analysis
• Average Value Per Transaction Trend Analysis
• Transaction Volume Trend Analysis

Buy Now Pay Later in Home Improvement: Market Size and Forecast
• Gross Merchandise Value Trend Analysis
• Average Value Per Transaction Trend Analysis
• Transaction Volume Trend Analysis

Buy Now Pay Later in Leisure & Entertainment: Market Size and Forecast
• Gross Merchandise Value Trend Analysis
• Average Value Per Transaction Trend Analysis
• Transaction Volume Trend Analysis

Buy Now Pay Later in Healthcare and Wellness: Market Size and Forecast
• Gross Merchandise Value Trend Analysis
• Average Value Per Transaction Trend Analysis
• Transaction Volume Trend Analysis

Buy Now Pay Later in Other: Market Size and Forecast
• Gross Merchandise Value Trend Analysis
• Average Value Per Transaction Trend Analysis
• Transaction Volume Trend Analysis

Reasons to buy

• In-depth Understanding of Buy Now Pay Later Market Dynamics: Understand market opportunities and key trends along with forecast (2019-2028). Understand market dynamics through essential KPIs such as Gross Merchandise Value, Volume, and Average Value Per Transaction.

• Insights into Opportunity by end-use sectors – Get market dynamics by end-use sectors to assess emerging opportunity across various end-use sectors.

• Develop Market Specific Strategies: Identify growth segments and target specific opportunities to formulate BNPL strategy; assess market specific key trends, drivers, and risks in the BNPL industry.

• Get Insights into Consumer Attitude and Behaviour: Drawing from proprietary survey results, this report identifies and interprets key Buy Now Pay Later KPIs, including spend by age, gender, and income level.

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Table of Contents

This title from PayNXT360 is a bundled offering, combining the following 7 reports:

1. Latin America Buy Now Pay Later Insight Brief
2. Latin America Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
3. Argentina Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
4. Brazil Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
5. Chile Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
6. Colombia Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook
7. Mexico Buy Now Pay Later Business and Investment Opportunities (2019-2028) Databook


All regional, and country reports mentioned above will have analyst comments covering the following tables of contents:

1. About this Report
1.1 Summary
1.2 Scope
1.3 Methodology

2. Buy Now Pay Later Industry Attractiveness
2.1 Buy Now Pay Later – Gross Merchandise Value Trend Analysis, 2019-2028
2.2 Buy Now Pay Later – Average Value Per Transaction Trend Analysis, 2019-2028
2.3 Buy Now Pay Later – Transaction Volume Trend Analysis, 2019-2028
2.4 Buy Now Pay Later Market Share Analysis by Key Players

3. Buy Now Pay Later Operational KPIs
3.1 Buy Now Pay Later Revenues, 2019 – 2028
3.2 Buy Now Pay Later Share by Revenue Segments
3.3 Buy Now Pay Later Merchant Commission, 2019 – 2028
3.4 Buy Now Pay Later Missed Payment Fee Revenue, 2019 – 2028
3.5 Buy Now Pay Later Pay Now & Other Income, 2019 – 2028
3.6 Buy Now Pay Later Accounts, 2019 – 2028

4. Buy Now Pay Later Spend Analysis by Channel
4.1 Buy Now Pay Later Market Share by Channel, 2019 – 2028
4.2 Buy Now Pay Later Online Channel Market Size and Forecast, 2019 – 2028
4.3 Buy Now Pay Later POS Channel Market Size and Forecast, 2019 – 2028

5. Buy Now Pay Later Snapshot by End-Use Sector
5.1 Buy Now Pay Later Market Share by End-Use Sector – Emerging Avenues and Future Growth Prospects
5.2 Buy Now Pay Later Sales Uplift by End-Use Sector
5.3 Buy Now Pay Later Share by Retail Product Category

6. Buy Now Pay Later in Retail Shopping: Market Size and Forecast, 2019 – 2028
6.1 Buy Now Pay Later Retail Shopping – Gross Merchandise Value Trend Analysis, 2019-2028
6.2 Buy Now Pay Later Retail Shopping – Average Value Per Transaction Trend Analysis, 2019-2028
6.3 Buy Now Pay Later Retail Shopping – Transaction Volume Trend Analysis, 2019-2028

7. Buy Now Pay Later in Home Improvement: Market Size and Forecast, 2019 – 2028
7.1 Buy Now Pay Later Home Improvement – Gross Merchandise Value Trend Analysis, 2019-2028
7.2 Buy Now Pay Later Home Improvement – Average Value Per Transaction Trend Analysis, 2019-2028
7.3 Buy Now Pay Later Home Improvement – Transaction Volume Trend Analysis, 2019-2028

8. Buy Now Pay Later in Leisure & Entertainment: Market Size and Forecast, 2019 – 2028
8.1 Buy Now Pay Later Leisure & Entertainment – Gross Merchandise Value Trend Analysis, 2019-2028
8.2 Buy Now Pay Later Leisure & Entertainment – Average Value Per Transaction Trend Analysis, 2019-2028
8.3 Buy Now Pay Later Leisure & Entertainment – Transaction Volume Trend Analysis, 2019-2028

9. Buy Now Pay Later in Healthcare and Wellness: Market Size and Forecast, 2019 – 2028
9.1 Buy Now Pay Later Healthcare and Wellness – Gross Merchandise Value Trend Analysis, 2019-2028
9.2 Buy Now Pay Later Healthcare and Wellness – Average Value Per Transaction Trend Analysis, 2019-2028
9.3 Buy Now Pay Later Healthcare and Wellness – Transaction Volume Trend Analysis, 2019-2028

10. Buy Now Pay Later in Other Segment: Market Size and Forecast, 2019 – 2028
10.1 Buy Now Pay Later Other Segment – Gross Merchandise Value Trend Analysis, 2019-2028
10.2 Buy Now Pay Later Other Segment – Average Value Per Transaction Trend Analysis, 2019-2028
10.3 Buy Now Pay Later Other Segment – Transaction Volume Trend Analysis, 2019-2028

11. Further Reading
11.1 About PayNXT360
11.2 Related Research
11.3 PayNXT360 Knowledge Center