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骨と関節の健康サプリメント市場:タイプ(ビタミンD、ビタミンK、カルシウム、コラーゲン、オメガ3脂肪酸、グルコサミン・コンドロイチン)、流通チャネル、形態(錠剤、カプセル、液体、粉末)、ターゲット消費者、地域別 - 2027年までの世界予測


Bone & Joint Health Supplements Market by Type (Vitamin D, Vitamin K, Calcium, Collagen, Omega 3-Fatty Acid, Glucosamine-Chondroitin), Distribution Channels, Form (Tablets, Capsules, Liquid, Powder), Target Consumers and Region - Global Forecast to 2027

骨・関節健康サプリメントの世界市場は、2022年に117億米ドルと推定されます。2027年には176億ドルに達すると予測され、予測期間中に8.5%のCAGRを記録しています。所得の増加により、家計は予算を増やし、食料な... もっと見る

 

 

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MarketsandMarkets
マーケッツアンドマーケッツ
2022年6月20日 US$4,950
シングルユーザライセンス
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サマリー

骨・関節健康サプリメントの世界市場は、2022年に117億米ドルと推定されます。2027年には176億ドルに達すると予測され、予測期間中に8.5%のCAGRを記録しています。所得の増加により、家計は予算を増やし、食料などの必需品に加え、健康や栄養に費やすようになりました。プロテイン・サプリメントに加え、栄養バーが特に都市部で人気を集めています。専門家によると、食品/スポーツ用サプリメントの人気が高まっており、特にベジタリアンは健康維持のためにタンパク質の必要量を満たす必要性をますます感じているとのことです。
"北米は、予測期間中に7.9%の成長を目撃することが予測される。"
北米の骨・関節健康サプリメント市場は、健康トレンドに関連する意識の高まりにより、CAGR7.9%で成長しており、骨・関節健康サプリメントの人気は、この地域の急増を目の当たりにしています。運動不足、ビタミンD不足、カルシウム不足は、現代の生活においてより広く認識されるようになってきています。ビタミンDの不足は、米国では子供の約70%が罹患していると言われています。成人でも同程度のビタミンD欠乏症があることが分かっています。ビタミンDは、サケやメカジキなどの脂ののった魚や、マグロなどの魚介類に少量含まれています。ビタミンDは食事だけでは十分な量を摂取することが難しい。それとともに、運動不足、ビタミンDの低下、カルシウムの不足などが、現代生活の中で広く認識されてきています。ビタミンD不足は、米国では子供の約70%が罹患していると言われています。成人でも同程度のビタミンD欠乏症があることが分かっています。アメリカ人の4分の3以上が毎年栄養補助食品を摂取しており、この傾向は、健康やウェルネスの習慣全般において補助食品が重要であることを示しています。

「骨・関節用サプリメント市場の対象消費者別では、高齢者層が圧倒的なシェアを占めています。2022年には54億1,020万米ドルと推定されます。"
ターゲット消費者別の高齢者セグメントは、それに関連する高齢化人口の増加により、予測期間中に最も高い成長を目撃すると予測されています。優雅に年を重ねること、健康的なライフスタイルを採用すること、活動的でいることは、高齢化社会の大多数の人々の重要な目標の一部となっています。加齢に伴い、体にとって必要なビタミンやミネラルを適切に摂取することが難しくなります。幸いなことに、骨と関節の健康サプリメントの消費は、そのような欠乏のギャップを埋めるものです。米国では多くの高齢者が、錠剤や飲料として1種類以上の骨・関節用サプリメントを摂取しています。人気のあるサプリメントには、カルシウムやビタミンD、カルシウムなど、高齢者の間で消費量が少ない栄養素が含まれています。他のビタミンの中でも、ビタミンDは消費率が高いです。高齢者の場合、ビタミンDは骨を作り、保護することで骨格の健康をサポートするのに役立ちます。

"その他の流通チャネル "は最も成長率の高いセグメントです。予測期間中に9.2%で成長すると予測される。"
その他の流通チャネルには、専門食品店、コンビニエンスストア、消費者直販、フィットネス機関、Eコマースなどが含まれます。多くの企業や小売業者がオンラインサービスを提供し、消費者の注文や配送を容易にしています。いくつかのワンストップショップは、消費者の購入プロセスを容易にするためにウェブ上に存在する。これらのオンライン小売はまた、より多くの顧客を引き付けるために、従来の小売価格よりも割引率で特定の骨と関節の健康補助食品のためのさまざまなオプションを提供します。過去10年間、オンラインショッピングの利用頻度は増加し、インドのWheafreeやイギリスのHealthy Supplies Ltd.など、国内の大手オンライン小売業者だけでなく、地域の電子小売業者の製品販売を強化する機会も生まれました。



プライマリーの内訳
バリューチェーン別。供給側59%、需要側41
役職別CXO 31%, マネージャー 24%, エグゼクティブ 45
地域別欧州29%、アジア太平洋32%、北米24%、アジア太平洋地域15

本レポートに掲載されている主要なプレイヤー
- バイエル社(ドイツ)
- プロクター・アンド・ギャンブル(米国)
- アムウェイ(米)
- バスフSE(ドイツ)
- アーチャー・ダニエルズ・ミッドランド(米国)
- レキットベンキーザー(英)
- ファイザー(米国)
- ビタライフサイエンス社(オーストラリア)
- アラゾニュートリション(米国)
- ネイチャーズ・サンシャイン・プロダクツ社(米国)
- (フランス)
- Glanbia Plc(アイルランド)
- Vitawin(インド)
- ニュートラマックス・ラボラトリーズ・コンシューマーケア社(米)
- シンプリーサプリメント(イギリス)
- ラブライフサプリメント(イギリス)
- ナウフーズ(米国)
- ベラビタヘルスケア(インド)
- ビタコ(ニュージーランド)
- ニュートラビータ(イギリス)
- ライフエクステンション(米)
- Pure Encapsulations, LLC(米国)
- Herbs Nutriproducts Pvt.(インド)
- ミレニアムハーバルケア(インド)



調査対象
本レポートでは、骨・関節健康サプリメント市場をタイプ、流通チャネル、形態、ターゲット消費者、地域に基づいて分類しています。洞察に関しては、競合環境、最終用途分析、企業プロファイルといった様々なレベルの分析に焦点を当てており、これらは世界のスターターカルチャーにおける新興&高成長セグメント、高成長地域、国、政府の取り組み、ドライバー、制約、機会、課題に関する見解を構成し議論しています。

本レポートを購入する理由
- 骨と関節の健康サプリメント市場の包括的な概観を得るため。
- 業界のトップ企業、製品ポートフォリオ、採用した主要戦略に関する幅広い情報を得ることができます。
- 骨・関節の健康食品市場が繁栄している主要国/地域に関する洞察を得ることができます。

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目次

1 INTRODUCTION 35
1.1 OBJECTIVES OF THE STUDY 35
1.2 MARKET DEFINITION 35
1.3 STUDY SCOPE 36
FIGURE 1 MARKET SEGMENTATION 36
1.3.1 INCLUSIONS AND EXCLUSIONS 36
1.4 REGIONS COVERED 37
1.5 PERIODIZATION CONSIDERED 37
1.6 CURRENCY CONSIDERED 38
TABLE 1 USD EXCHANGE RATES CONSIDERED, 2017–2021 38
1.7 STAKEHOLDERS 39
2 RESEARCH METHODOLOGY 40
2.1 RESEARCH DATA 40
FIGURE 2 BONE & JOINT HEALTH SUPPLEMENTS MARKET: RESEARCH DESIGN 40
2.1.1 SECONDARY DATA 41
2.1.1.1 Key data from secondary sources 41
2.1.2 PRIMARY DATA 42
2.1.2.1 Key data from primary sources 42
2.1.2.2 Key industry insights 43
2.1.2.3 Breakdown of primary interviews 43
FIGURE 3 BREAKDOWN OF PRIMARY INTERVIEWS BY COMPANY TYPE, DESIGNATION, AND REGION 43
2.2 MARKET SIZE ESTIMATION 44
FIGURE 4 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE ESTIMATION, BY TYPE (SUPPLY-SIDE) 45
FIGURE 5 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE ESTIMATION
(DEMAND-SIDE) 45
2.2.1 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 46
FIGURE 6 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE ESTIMATION:
BOTTOM-UP APPROACH 46
2.2.2 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 47
FIGURE 7 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE ESTIMATION:
TOP-DOWN APPROACH 47
2.3 DATA TRIANGULATION 48
FIGURE 8 DATA TRIANGULATION 48
2.4 ASSUMPTIONS FOR THE STUDY 49
2.5 RESEARCH LIMITATIONS & ASSOCIATED RISKS 50

3 EXECUTIVE SUMMARY 51
TABLE 2 BONE & JOINT HEALTH SUPPLEMENTS MARKET SNAPSHOT, 2022 VS. 2027 52
FIGURE 9 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022 VS. 2027 (USD BILLION) 53
FIGURE 10 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2022 VS. 2027 (USD BILLION) 53
FIGURE 11 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2022 VS. 2027 (USD BILLION) 54
FIGURE 12 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2022 VS. 2027 (USD BILLION) 54
FIGURE 13 BONE & JOINT HEALTH SUPPLEMENTS MARKET SHARE (VALUE),
BY REGION, 2021 55
4 PREMIUM INSIGHTS 56
4.1 ATTRACTIVE GROWTH OPPORTUNITIES IN THE BONE & JOINT HEALTH SUPPLEMENTS MARKET 56
FIGURE 14 EMERGING ECONOMIES OFFER OPPORTUNITIES FOR MARKET GROWTH 56
4.2 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENT MARKET, BY TYPE & COUNTRY 57
FIGURE 15 VITAMIN D FORMED THE DOMINANT SEGMENT IN TERMS OF TYPE, IN THE NORTH AMERICAN BONE & JOINT HEALTH SUPPLEMENTS MARKET 57
4.3 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TARGET CONSUMERS 57
FIGURE 16 ELDERLY SEGMENT TO DOMINATE THE MARKET DURING THE FORECAST PERIOD 57
4.4 BONE & JOINT HEALTH SUPPLEMENT MARKET, BY FORM AND BY REGION 58
FIGURE 17 NORTH AMERICA LED THE BONE & JOINT HEALTH SUPPLEMENTS MARKET
IN 2021 58
4.5 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY REGION 58
FIGURE 18 THE US ACCOUNTED FOR THE LARGEST SHARE OF THE GLOBAL BONE &
JOINT HEALTH SUPPLEMENTS MARKET IN 2021 58
5 MARKET OVERVIEW 59
5.1 INTRODUCTION 59
5.2 MACROECONOMIC INDICATORS 59
5.2.1 AGING POPULATION 59
FIGURE 19 POPULATION AGED 65 & ABOVE (% OF TOTAL POPULATION) (2016–2020) 60
5.2.2 GLOBAL POPULATION IS WITNESSING A HIGH PROPORTION OF OBESITY 60
5.2.3 KEY FACTS 60
5.3 MARKET DYNAMICS 61
FIGURE 20 DIETARY SUPPLEMENTS MARKET: MARKET DYNAMICS 61
5.3.1 DRIVERS 61
5.3.1.1 Increase in the prevalence of vitamin D deficiencies across the globe is expected to boost demand 61
5.3.1.2 Shift in consumer preferences due to the rising health awareness 62
5.3.1.3 Aging population to drive the market growth 62
FIGURE 21 AGING POPULATION IN JAPAN, 2014 - 2021 63
FIGURE 22 AGING POPULATION IN CHINA, 2014 - 2021 63
FIGURE 23 AGING POPULATION IN UK, 2014 - 2021 63
FIGURE 24 AGING POPULATION IN GERMANY, 2014 - 2021 64
FIGURE 25 PERCENTAGE OF US ADULTS BY AGE TAKING DIETARY SUPPLEMENTS, 2021 64
5.3.1.4 Growing retail sale of nutritional & fortified products 64
FIGURE 26 RETAIL SALE OF NUTRITIONAL AND FORTIFIED PRODUCTS IN AUSTRALIA
(USD MILLION), 2018-2022 65
5.3.2 RESTRAINTS 65
5.3.2.1 High R&D investments and high cost of clinical trials 65
5.3.3 OPPORTUNITIES 66
5.3.3.1 Rise in the number of osteoporosis patients is anticipated to propel the market demand 66
5.3.3.2 Food fortification to satisfy consumer awareness about micronutrient deficiencies 66
5.3.4 CHALLENGES 67
5.3.4.1 Consumer skepticism associated with nutraceutical products 67
5.3.4.2 Regulatory influence 67
6 INDUSTRY TRENDS 68
6.1 OVERVIEW 68
6.2 REGULATORY FRAMEWORK 68
6.2.1 NORTH AMERICA 68
6.2.1.1 Canada 68
6.2.1.2 US 68
6.2.1.3 Mexico 69
6.2.2 EUROPEAN UNION 69
6.2.3 ASIA PACIFIC 69
6.2.3.1 Japan 69
6.2.3.2 China 70
6.2.3.3 India 70
6.2.3.4 Australia & New Zealand 70
6.2.4 SOUTH AMERICA 71
6.2.4.1 Brazil 71
6.2.4.2 Argentina 71
6.2.5 MIDDLE EAST 72
6.3 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 72
TABLE 3 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 72
TABLE 4 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS 74
TABLE 5 ASIA-PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS 75
TABLE 6 SOUTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 76
TABLE 7 REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 76
6.4 TRADE ANALYSIS 76
TABLE 8 KEY EXPORTING COUNTRIES WITH EXPORT VALUE OF VITAMINS & VITAMIN SUPPLEMENTS, 2021 (USD MILLION) 77
FIGURE 27 IMPORT TARIFF OF KEY COUNTRIES ON VITAMINS & VITAMIN SUPPLEMENTS, 2020 (%) 80
6.5 PATENT ANALYSIS 81
FIGURE 28 NO OF PATENTS GRANTED FOR BONE & JOINT HEALTH SUPPLEMENTS MARKET, 2011-2021 81
FIGURE 29 REGIONAL ANALYSIS OF PATENT GRANTED FOR BONE & JOINT HEALTH SUPPLEMENTS MARKET, 2011-2021 82
TABLE 9 KEY PATENTS PERTAINING TO BONE & JOINT HEALTH SUPPLEMENTS, 2021 82
6.6 VALUE CHAIN ANALYSIS 85
FIGURE 30 BONE & HEALTH SUPPLEMENTS: VALUE CHAIN ANALYSIS 85
6.6.1 RESEARCH & DEVELOPMENT 86
6.6.2 MANUFACTURING 86
6.6.3 PACKAGING AND STORAGE 86
6.6.4 DISTRIBUTION 86
6.6.5 END USER 86
6.7 TRENDS/DISRUPTIONS IMPACTING THE CUSTOMER’S BUSINESS 87
FIGURE 31 YC-YCC SHIFT FOR THE BONE & JOINT HEALTH SUPPLEMENTS MARKET 87
6.8 ECOSYSTEM/MARKET MAP 87
TABLE 10 DIETARY SUPPLEMENTRS MARKET: ECOSYSTEM 88
6.8.1 MARKET MAP 88
FIGURE 32 BONE & JOINT HEALTH SUPPLEMENTS MARKET: MARKET MAP 89
6.9 TECHNOLOGY ANALYSIS 89
6.9.1 FOOD MICROENCAPSULATION 89
6.9.1.1 Encapsulation of Omega-3 to mask the odor 90
6.9.2 BIOTECHNOLOGY 90
6.9.3 INNOVATIVE AND DISRUPTIVE TECH 90
6.9.3.1 Robotics as a key technological trend leading to innovations in the market 90
6.9.3.2 3D printing to uplift the future of the dietary supplements market with high end products 91
6.9.3.3 Hologram Sciences: Consumer-facing digital platforms for personalized nutrition and advice 91
6.10 PORTER’S FIVE FORCES ANALYSIS 91
TABLE 11 BONE & JOINT HEALTH SUPPLEMENTS MARKET: PORTER’S FIVE FORCES ANALYSIS 91
6.10.1 DEGREE OF COMPETITION 92
6.10.2 BARGAINING POWER OF SUPPLIERS 92
6.10.3 BARGAINING POWER OF BUYERS 92
6.10.4 THREAT OF SUBSTITUTES 93
6.10.5 THREAT OF NEW ENTRANTS 93
6.11 KEY CONFERENCES & EVENTS IN 2022-2023 94
TABLE 12 BONE AND JOINT HEALTH SUPPLEMENTS MARKET: DETAILED LIST OF CONFERENCES & EVENTS 94
6.12 KEY STAKEHOLDERS & BUYING CRITERIA 95
6.12.1 KEY STAKEHOLDERS IN BUYING PROCESS 95
FIGURE 33 INFLUENCE OF STAKEHOLDERS IN BUYING PROCESS FOR TOP THREE FORMS 95
TABLE 13 INFLUENCE OF STAKEHOLDERS IN BUYING PROCESS FOR TOP THREE FORMS (%) 95
6.12.2 BUYING CRITERIA 96
FIGURE 34 KEY BUYING CRITERIA FOR TOP THREE FORMS 96
TABLE 14 KEY BUYING CRITERIA FOR TOP THREE FORMS 96
6.13 CASE STUDY ANALYSIS 96
6.13.1 SAFETY ASSESSMENT AND CERTIFICATION DEMAND BY INDUSTRY PLAYERS TO ENSURE TRANSPARENCY 96
6.13.1.1 Problem statement 96
6.13.1.2 Solution offered 97
6.13.1.3 Outcome 97
6.13.2 FRUNUTTA STARTED OFFERING EASY-TO-USE AND EFFICIENT-TO-TAKE VITAMIN AND MINERAL PILLS THAT DISSOLVE INSTANTLY 97
6.13.2.1 Problem statement 97
6.13.2.2 Solution offered 97
6.13.2.3 Outcome 97
6.13.3 NOW FOODS AVAILS FLAVOURED DIETARY SUPPLEMENT PRODUCTS 97
6.13.3.1 Problem statement 97
6.13.3.2 Solution offered 97
6.13.3.3 Outcome 97
6.13.4 BAYER AG: HOW CAN WE MAKE OUR EXTENDED LIFESPAN A HEALTHY ONE? 98
6.13.4.1 Problem statement 98
6.13.4.2 Solution offered 98
6.13.4.3 Outcome 98
6.14 AVERAGE SELLING PRICES 98
FIGURE 35 PRICING ANALYSIS: BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TYPE 99
FIGURE 36 PRICING ANALYSIS OF KEY PLAYERS: BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY REGION 99
FIGURE 37 PRICING ANALYSIS: BONE & JOINT HEALTH SUPPLEMENTS MARKET,
BY FORM (2017–2021), USD/KG 100
FIGURE 38 PRICING ANALYSIS: BONE & JOINT HEALTH SUPPLEMENTS MARKET,
BY REGION (2017–2021), USD/KG 100
7 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TYPE 101
7.1 INTRODUCTION 102
FIGURE 39 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TYPE,
2022 VS 2027 (USD MILLION) 102
TABLE 15 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 102
TABLE 16 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 103
7.2 VITAMIN D 103
7.2.1 DEFICIENCY OF VITAMIN D IS THE KEY FACTOR DRIVING THEIR USAGE 103
TABLE 17 VITAMIN D: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 104
TABLE 18 VITAMIN D: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 104
7.3 VITAMIN K 104
7.3.1 VITAMIN K PLAYS A VITAL ROLE IN BONE HEALTH 104
TABLE 19 VITAMIN K: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 105
TABLE 20 VITAMIN K: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 105
7.4 CALCIUM 106
7.4.1 LACTOSE INTOLERANCE PEOPLE DRIVING THE GROWTH OF CALCIUM SUPPLEMENTS 106
TABLE 21 CALCIUM: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 106
TABLE 22 CALCIUM: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 107
7.5 COLLAGEN 107
7.5.1 RISE IN THE AGING POPLUATION IN DEVELOPED COUNTRIES CONTRIBUTES TO HIGHER GROWTH OF THE COLLAGEN MARKET IN FUTURE 107
TABLE 23 COLLAGEN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 108
TABLE 24 COLLAGEN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 108
7.6 OMEGA 3 FATTY ACID 108
7.6.1 OMEGA 3 FATTY ACIDS HAVE ANTI-INFLAMMATORY EFFECTS 108
TABLE 25 OMEGA 3 FATTY ACID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 109
TABLE 26 OMEGA 3 FATTY ACID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 109
7.7 GLUCOSAMINE AND CHONDROITIN 110
7.7.1 HEALTH-CONSCIOUS PEOPLE ARE TAKING GLUCOSAMINE AND CHONDROITIN AS A PREVENTIVE MEASURE AGAINST ARTHRITIS 110
TABLE 27 GLUCOSAMINE AND CHONDROITIN: BONE & JOINT HEALTH SUPPLEMENT MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 110
TABLE 28 GLUCOSAMINE AND CHONDRAITIN: BONE & JOINT HEALTH SUPPLEMENT MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 110
7.8 OTHER TYPES 111
7.8.1 VEGAN AND VEGETARIAN PEOPLE ARE DRIVING THE DEMAND FOR PLANT BASED SUPPLEMENTS 111
TABLE 29 OTHER TYPES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2017–2021 (USD MILLION) 111
TABLE 30 OTHER TYPES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2022–2027 (USD MILLION) 111
8 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY FORM 112
8.1 INTRODUCTION 113
FIGURE 40 BONE & JOINT HEALTH SUPPLEMENTS MARKET SHARE, BY FORM,
2022 VS. 2027 (USD MILLION) 113
TABLE 31 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2017–2021 (USD MILLION) 113
TABLE 32 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2022–2027 (USD MILLION) 114
TABLE 33 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2017–2021 (KILOTONS) 114
TABLE 34 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2022–2027 (KILOTONS) 114
8.2 TABLETS 115
8.2.1 LONG LIFE IS THE KEY TO THE GROWTH OF THE TABLET FORM OF
BONE & JOINT HEALTH SUPPLEMENTS 115
TABLE 35 TABLETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 115
TABLE 36 TABLETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 116
TABLE 37 TABLETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 116
TABLE 38 TABLETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 116
8.3 CAPSULES 117
8.3.1 FASTER ABSORPTION OF NUTRIENTS THROUGH CAPSULES 117
TABLE 39 CAPSULES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 117
TABLE 40 CAPSULES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 118
TABLE 41 CAPSULES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 118
TABLE 42 CAPSULES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 118
8.4 LIQUID 119
8.4.1 HIGH ABSORPTION OF LIQUIDS UPON CONSUMPTION IS EXPECTED TO PROPEL THE MARKET GROWTH OF LIQUID SUPPLEMENTS 119
TABLE 43 LIQUID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 119
TABLE 44 LIQUID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 120
TABLE 45 LIQUID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 120
TABLE 46 LIQUID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 120

8.5 POWDER 121
8.5.1 EASY RELEASE OF ACTIVE INGREDIENTS DRIVING THE USAGE OF THE POWDER FORM 121
TABLE 47 POWDER: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 121
TABLE 48 POWDER: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 122
TABLE 49 POWDER: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 122
TABLE 50 POWDER: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 122
8.6 OTHER FORMS 123
8.6.1 RELATIVELY LOW-COST DRIVING DEMAND OF OTHER SEGMENT 123
TABLE 51 OTHER FORMS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2017–2021 (USD MILLION) 123
TABLE 52 OTHER FORMS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2022–2027 (USD MILLION) 124
TABLE 53 OTHER FORMS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2017–2021 (KILOTONS) 124
TABLE 54 OTHER FORMS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2022–2027 (KILOTONS) 124
9 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TARGET CONSUMER 125
9.1 INTRODUCTION 126
FIGURE 41 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2022 VS. 2027 (USD MILLION) 126
TABLE 55 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2017–2021 (USD MILLION) 127
TABLE 56 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2022–2027 (USD MILLION) 127
9.2 INFANTS 127
9.2.1 ESSENTIAL NUTRIENTS REQUIRED FOR INFANT NUTRITION TRIGGER THE DEMAND FOR BONE & JOINT HEALTH SUPPLEMENTS 127
TABLE 57 INFANTS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 128
TABLE 58 INFANTS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 128
9.3 CHILDREN 129
9.3.1 RISE IN CONSUMPTION OF NUTRIENTS AMONG CHILDREN PROPELLING THE DEMAND FOR BONE & JOINT HEALTH SUPPLEMENTS 129
TABLE 59 CHILDREN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 129
TABLE 60 CHILDREN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 130
9.4 ADULTS 130
9.4.1 DEFICIENCY OF SEVERAL MINERALS AND VITAMINS IN ADULTS 130
TABLE 61 ADULTS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 131
TABLE 62 ADULTS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 131
9.5 PREGNANT WOMEN 131
9.5.1 REQUIREMENT FOR OPTIMAL NUTRITION DURING PREGNANCY DRIVING THE DEMAND FOR BONE & JOINT HEALTH SUPPLEMENTS 131
TABLE 63 PREGNANT WOMEN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2017–2021 (USD MILLION) 132
TABLE 64 PREGNANT WOMEN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2022–2027 (USD MILLION) 132
9.6 ELDERLY 132
9.6.1 NEED FOR CONSUMPTION OF BONE & JOINT HEALTH SUPPLEMENTS BY THE AGING POPULATION 132
TABLE 65 ELDERLY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 133
TABLE 66 ELDERLY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 133
10 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL 134
10.1 INTRODUCTION 135
FIGURE 42 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022 VS. 2027 (USD MILLION) 135
TABLE 67 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 136
TABLE 68 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 136
10.2 SUPERMARKETS/HYPERMARKETS 136
10.2.1 SUPERMARKETS OF DEVELOPED COUNTRIES CONTRIBUTE A MAJOR SHARE OF BONE & JOINT HEALTH SUPPLEMENTS 136
TABLE 69 SUPERMARKETS/HYPERMARKETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 137
TABLE 70 SUPERMARKETS/HYPERMARKETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 137
10.3 PHARMACIES & DRUG STORES 137
10.3.1 ELDERLY PEOPLE PREFER PHARMACIES OVER CONVENTIONAL STORE 137
TABLE 71 PHARMACIES & DRUG STORES: BONE & JOINT HEALTH MARKET SIZE,
BY REGION, 2017–2021 (USD MILLION) 138
TABLE 72 PHARMACIES & DRUG STORES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 138
10.4 HEALTH AND BEAUTY STORES 138
10.4.1 PATIENT-DIRECTED APPROACH DRIVES THE MARKET FOR HEALTH CENTERS, GLOBALLY 138
TABLE 73 HEALTH & BEAUTY STORES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 139
TABLE 74 HEALTH & BEAUTY STORES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 139

10.5 OTHER DISTRIBUTION CHANNELS 139
10.5.1 EASY ACCESSIBILITY TO A WIDE RANGE OF HEALTH PRODUCTS AIDS SALES OF BONE & JOINT HEALTH SUPPLEMENTS 139
TABLE 75 OTHER DISTRIBUTION CHANNELS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 140
TABLE 76 OTHER DISTRIBUTION CHANNELS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 140
11 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY REGION 141
11.1 INTRODUCTION 142
FIGURE 43 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY REGION,
2022 VS. 2027 (USD MILLION) 142
FIGURE 44 INDIA IS EXPECTED TO REGISTER THE HIGHEST CAGR IN THE GLOBAL
BONE & JOINT HEALTH SUPPLEMENTS MARKET FROM 2022 TO 2027 143
TABLE 77 GLOBAL BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 143
TABLE 78 GLOBAL BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 144
TABLE 79 GLOBAL BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 144
TABLE 80 GLOBAL BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 144
11.2 NORTH AMERICA 145
FIGURE 45 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SNAPSHOT 145
TABLE 81 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2017–2021 (USD MILLION) 146
TABLE 82 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2022–2027 (USD MILLION) 146
TABLE 83 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2017–2021 (USD MILLION) 146
TABLE 84 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2022–2027 (USD MILLION) 147
TABLE 85 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (USD MILLION) 147
TABLE 86 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (USD MILLION) 147
TABLE 87 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (KILOTONS) 148
TABLE 88 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (KILOTONS) 148
TABLE 89 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2017–2021 (USD MILLION) 148
TABLE 90 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2022–2027 (USD MILLION) 149
TABLE 91 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 149
TABLE 92 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 149
11.2.1 US 150
11.2.1.1 Vitamin D deficiency fueling the growth of the bone & joint health supplements market 150
TABLE 93 US: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 151
TABLE 94 US: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 151
11.2.2 CANADA 152
11.2.2.1 Markets for Omega-3 fatty acids, vitamin d, and calcium as bone & joint health supplements gaining an opportunity 152
FIGURE 46 DEATHS BY DISEASES OF THE MUSCULOSKELETAL SYSTEM AND CONNECTIVE TISSUE IN CANADA 152
TABLE 95 CANADA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 153
TABLE 96 CANADA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 153
11.2.3 MEXICO 153
11.2.3.1 Malnutrition and obesity triggering the demand for bone & joint health supplements 153
TABLE 97 MEXICO: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 154
TABLE 98 MEXICO: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 155
11.3 EUROPE 155
TABLE 99 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY COUNTRY, 2017–2021 (USD MILLION) 156
TABLE 100 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY COUNTRY, 2022–2027 (USD MILLION) 156
TABLE 101 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 157
TABLE 102 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 157
TABLE 103 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2017–2021 (USD MILLION) 158
TABLE 104 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2022–2027 (USD MILLION) 158
TABLE 105 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2017–2021 (KILOTONS) 158
TABLE 106 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2022–2027 (KILOTONS) 159
TABLE 107 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2017–2021 (USD MILLION) 159
TABLE 108 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2022–2027 (USD MILLION) 159
TABLE 109 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 160
TABLE 110 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 160

11.3.1 GERMANY 160
11.3.1.1 Surge in demand for plant-based food products provides an avenue for herbal supplements 160
TABLE 111 GERMANY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 161
TABLE 112 GERMANY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 161
11.3.2 UK 162
11.3.2.1 Increasing risk of arthritis gaining popularity for bone & joint health supplements 162
TABLE 113 UK: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 162
TABLE 114 UK: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 163
11.3.3 FRANCE 163
11.3.3.1 Government support for promoting the consumption of nutritional supplements 163
TABLE 115 FRANCE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 164
TABLE 116 FRANCE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 164
11.3.4 ITALY 164
11.3.4.1 Higher prevalence of vitamin d deficiency driving the demand for bone & joint health supplements 164
TABLE 117 ITALY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 165
TABLE 118 ITALY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 166
11.3.5 SPAIN 166
11.3.5.1 Consumer preference for clean-label ingredients paving the way for bone & joint health supplement products 166
TABLE 119 SPAIN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 167
TABLE 120 SPAIN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 167
11.3.6 REST OF EUROPE 167
11.3.6.1 Rising aging population and growing awareness about the importance of consuming healthy foods 167
TABLE 121 REST OF EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2017–2021 (USD MILLION) 168
TABLE 122 REST OF EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2022–2027 (USD MILLION) 168
11.4 ASIA PACIFIC 169
FIGURE 47 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SNAPSHOT 170
TABLE 123 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2017–2021 (USD MILLION) 170
TABLE 124 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2022–2027 (USD MILLION) 171
TABLE 125 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2017–2021 (USD MILLION) 171
TABLE 126 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2022–2027 (USD MILLION) 171
TABLE 127 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (USD MILLION) 172
TABLE 128 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (USD MILLION) 172
TABLE 129 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (KILOTONS) 172
TABLE 130 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (KILOTONS) 173
TABLE 131 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2017–2021 (USD MILLION) 173
TABLE 132 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2022–2027 (USD MILLION) 173
TABLE 133 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 174
TABLE 134 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 174
11.4.1 CHINA 174
11.4.1.1 Elderly and the millennial population are the forefront users of nutritional supplements for bone & joint health 174
TABLE 135 CHINA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 175
TABLE 136 CHINA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 175
11.4.2 INDIA 175
11.4.2.1 The millennial population play a key role in driving the demand for bone & joint health supplements 175
TABLE 137 INDIA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 176
TABLE 138 INDIA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 176
11.4.3 JAPAN 177
11.4.3.1 Rise in the aging population is driving the growth of the market 177
FIGURE 48 JAPAN: COUNTRIES WITH THE LARGEST SHARE OF POPULATION AGED 65 OR OVER, 2019 177
TABLE 139 JAPAN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 177
TABLE 140 JAPAN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 178
11.4.4 REST OF ASIA PACIFIC 178
11.4.4.1 Surge in the consumption rate of several types of healthy food products helping the growth of nutritional supplements of bone & joint supplements 178
TABLE 141 REST OF ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 179
TABLE 142 REST OF ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 179
11.5 SOUTH AMERICA 180
TABLE 143 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2017–2021 (USD MILLION) 180
TABLE 144 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2022–2027 (USD MILLION) 180
TABLE 145 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2017–2021 (USD MILLION) 181
TABLE 146 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2022–2027 (USD MILLION) 181
TABLE 147 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (USD MILLION) 182
TABLE 148 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (USD MILLION) 182
TABLE 149 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (KILOTONS) 182
TABLE 150 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (KILOTONS) 183
TABLE 151 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2017–2021 (USD MILLION) 183
TABLE 152 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2022–2027 (USD MILLION) 183
TABLE 153 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 184
TABLE 154 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 184
11.5.1 BRAZIL 184
11.5.1.1 Increasing obesity is driving the consumers toward bone &
joint health supplements 184
TABLE 155 BRAZIL: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 185
TABLE 156 BRAZIL: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 185
11.5.2 ARGENTINA 186
11.5.2.1 Increase in the osteoporosis concern influencing the growth of
bone & joint health supplements 186
TABLE 157 ARGENTINA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 186
TABLE 158 ARGENTINA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 187
11.5.3 REST OF SOUTH AMERICA 187
11.5.3.1 Influence of health and wellness trends contributing to the market growth 187
TABLE 159 REST OF SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 188
TABLE 160 REST OF SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 188

11.6 REST OF THE WORLD 188
TABLE 161 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 189
TABLE 162 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 189
TABLE 163 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 190
TABLE 164 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 190
TABLE 165 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2017–2021 (USD MILLION) 191
TABLE 166 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2022–2027 (USD MILLION) 191
TABLE 167 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2017–2021 (KILOTONS) 191
TABLE 168 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2022–2027 (KILOTONS) 192
TABLE 169 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2017–2021 (USD MILLION) 192
TABLE 170 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2022–2027 (USD MILLION) 192
TABLE 171 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 193
TABLE 172 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 193
11.6.1 AFRICA 193
11.6.1.1 Prevalence of vitamin deficiency among women and children results in concerning authorities providing food products, including bone & joint health supplements 193
TABLE 173 AFRICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 194
TABLE 174 AFRICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 194
11.6.2 MIDDLE EAST 195
11.6.2.1 Use of bone & joint health supplements for the pharmaceuticals and sports nutrition segments 195
TABLE 175 MIDDLE EAST: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 196
TABLE 176 MIDDLE EAST: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 196

 

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Summary

The global bone & joint health supplements market is estimated to be valued at USD 11.7 billion in 2022. It is projected to reach USD 17.6 billion by 2027, recording a CAGR of 8.5% during the forecast period. Rising incomes have prompted households to increase their budgets and spend more on health and nutrition in addition to necessities such as food. Nutrition bars, in addition to protein supplements, are gaining popularity, particularly in urban areas. According to experts, food/sport supplements are becoming more popular, particularly vegetarians, increasingly feel the need to meet their protein requirements in order to stay healthy.
“North America is projected to witness the growth of 7.9% during the forecast period.”
The bone & joint health supplements market in North America is growing at a CAGR of 7.9% due to the rising awareness related to health trends, the popularity of bone & joint health supplements is witnessing a surge in the region. Insufficient exercise, low vitamin D levels, and inadequate calcium are becoming more widely recognized in modern life. Vitamin D deficiency affects around 70% of children in the United States. Adults have been shown to have a similar level of vitamin D deficiency. Vitamin D is found in oily fish such as salmon and swordfish, as well as smaller amounts in tuna and other seafood. Vitamin D is difficult to obtain in sufficient amounts through diet alone. Along with that, insufficient exercise, low vitamin D levels, and inadequate calcium are becoming more widely recognized in modern life. Vitamin D deficiency affects around 70% of children in the United States. Adults have been shown to have a similar level of vitamin D deficiency. More than three-quarters of Americans take nutritional supplements each year, a clear trend that demonstrates the importance of supplementation in their overall health and wellness routines.

“The elderly people segment dominated the bone & joint health supplements market by target consumers. It is estimated at USD 5,410.2 million in 2022.”
It is projected that the elderly people segment by target consumers will witness the highest growth during the forecast period, owing to the increasing aging populations associated with it. Aging gracefully, adopting a healthy lifestyle, staying active are some of the key goals of the majority of the aging population. As one ages, it becomes a challenge to get the right amount of vitamins and minerals for the body. Fortunately, consumption of bone and joint health supplement fills the gap for such deficiencies. Many older adults in the United States take one or more bone and joint supplements either as a pill or drink. Popular supplements include some nutrients that are under consumed among older adults, including calcium and vitamins D and calcium. Among all other vitamins, vitamin D has been consumed at a higher rate. In older adults, vitamin D helps to support skeletal health by building and protecting bones.

“Other distributions channels is fastest growing segment. It is projected to grow at 9.2% during forecast period.”
Others distribution channels includes speciality food stores, convenience stores, direct-to-consumer, fitness institutes, and E-commerce. Many companies and retailers offer online services to facilitate consumers in terms of placing an order as well as delivering the same. Several one-stop shops are present on the web in easing the purchasing process of the consumers. These online retails also offer a variety of options for a particular bone and joint health supplement product at discounted rates than traditional retail prices to attract more customers. Since the last decade, the increased frequency of online shopping had created opportunities to enhance the product sales of leading online players as well as for regional domestic e-retailers, such as Wheafree in India and Healthy Supplies Ltd. in the UK.



Break-up of Primaries:
 By Value chain side: Supply side-59%, Demand side-41%
 By Designation: CXOs- 31%, Managers- 24%, Executives – 45%
 By Region: Europe - 29%, Asia Pacific – 32%, North America - 24%, RoW – 15%

Leading players profiled in this report:
• Bayer AG(Germany)
• Procter & Gamble (US)
• Amway (US)
• Basf SE (Germany)
• Archer Daniels Midland (US)
• Reckitt Benckiser (UK)
• Pfizer (US)
• Vita Life Sciences Ltd (Australia)
• Arazo Nutrition (US)
• Nature’s Sunshine Products, Inc (US)
• (France)
• Glanbia Plc (Ireland)
• Vitawin(India)
• Nutramax Laboratories Consumer Care, Inc(US)
• Simply Supplements(UK)
• Love Life Supplements(UK)
• Now Foods(US)
• Bellavita Healthcare Pvt Ltd(India)
• Vitaco(New Zealand)
• Nutravita(UK)
• Life Extension(US)
• Pure Encapsulations, LLC (US)
• Herbs Nutriproducts Pvt. Ltd. (India)
• Millennium Herbal Care (India)



Research Coverage:
The report segments the bone & joint health supplements market on the basis of type, distribution channel, form, target consumer and region. In terms of insights, this report has focused on various levels of analyses—the competitive landscape, end-use analysis, and company profiles, which together comprise and discuss views on the emerging & high-growth segments of the global starter cultures, high-growth regions, countries, government initiatives, drivers, restraints, opportunities, and challenges.

Reasons to buy this report:
• To get a comprehensive overview of the bone & joint health supplements market
• To gain wide-ranging information about the top players in this industry, their product portfolios, and key strategies adopted by them
• To gain insights about the major countries/regions in which the bone & joint health supplements market is flourishing



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Table of Contents

1 INTRODUCTION 35
1.1 OBJECTIVES OF THE STUDY 35
1.2 MARKET DEFINITION 35
1.3 STUDY SCOPE 36
FIGURE 1 MARKET SEGMENTATION 36
1.3.1 INCLUSIONS AND EXCLUSIONS 36
1.4 REGIONS COVERED 37
1.5 PERIODIZATION CONSIDERED 37
1.6 CURRENCY CONSIDERED 38
TABLE 1 USD EXCHANGE RATES CONSIDERED, 2017–2021 38
1.7 STAKEHOLDERS 39
2 RESEARCH METHODOLOGY 40
2.1 RESEARCH DATA 40
FIGURE 2 BONE & JOINT HEALTH SUPPLEMENTS MARKET: RESEARCH DESIGN 40
2.1.1 SECONDARY DATA 41
2.1.1.1 Key data from secondary sources 41
2.1.2 PRIMARY DATA 42
2.1.2.1 Key data from primary sources 42
2.1.2.2 Key industry insights 43
2.1.2.3 Breakdown of primary interviews 43
FIGURE 3 BREAKDOWN OF PRIMARY INTERVIEWS BY COMPANY TYPE, DESIGNATION, AND REGION 43
2.2 MARKET SIZE ESTIMATION 44
FIGURE 4 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE ESTIMATION, BY TYPE (SUPPLY-SIDE) 45
FIGURE 5 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE ESTIMATION
(DEMAND-SIDE) 45
2.2.1 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 46
FIGURE 6 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE ESTIMATION:
BOTTOM-UP APPROACH 46
2.2.2 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 47
FIGURE 7 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE ESTIMATION:
TOP-DOWN APPROACH 47
2.3 DATA TRIANGULATION 48
FIGURE 8 DATA TRIANGULATION 48
2.4 ASSUMPTIONS FOR THE STUDY 49
2.5 RESEARCH LIMITATIONS & ASSOCIATED RISKS 50

3 EXECUTIVE SUMMARY 51
TABLE 2 BONE & JOINT HEALTH SUPPLEMENTS MARKET SNAPSHOT, 2022 VS. 2027 52
FIGURE 9 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022 VS. 2027 (USD BILLION) 53
FIGURE 10 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2022 VS. 2027 (USD BILLION) 53
FIGURE 11 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2022 VS. 2027 (USD BILLION) 54
FIGURE 12 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2022 VS. 2027 (USD BILLION) 54
FIGURE 13 BONE & JOINT HEALTH SUPPLEMENTS MARKET SHARE (VALUE),
BY REGION, 2021 55
4 PREMIUM INSIGHTS 56
4.1 ATTRACTIVE GROWTH OPPORTUNITIES IN THE BONE & JOINT HEALTH SUPPLEMENTS MARKET 56
FIGURE 14 EMERGING ECONOMIES OFFER OPPORTUNITIES FOR MARKET GROWTH 56
4.2 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENT MARKET, BY TYPE & COUNTRY 57
FIGURE 15 VITAMIN D FORMED THE DOMINANT SEGMENT IN TERMS OF TYPE, IN THE NORTH AMERICAN BONE & JOINT HEALTH SUPPLEMENTS MARKET 57
4.3 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TARGET CONSUMERS 57
FIGURE 16 ELDERLY SEGMENT TO DOMINATE THE MARKET DURING THE FORECAST PERIOD 57
4.4 BONE & JOINT HEALTH SUPPLEMENT MARKET, BY FORM AND BY REGION 58
FIGURE 17 NORTH AMERICA LED THE BONE & JOINT HEALTH SUPPLEMENTS MARKET
IN 2021 58
4.5 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY REGION 58
FIGURE 18 THE US ACCOUNTED FOR THE LARGEST SHARE OF THE GLOBAL BONE &
JOINT HEALTH SUPPLEMENTS MARKET IN 2021 58
5 MARKET OVERVIEW 59
5.1 INTRODUCTION 59
5.2 MACROECONOMIC INDICATORS 59
5.2.1 AGING POPULATION 59
FIGURE 19 POPULATION AGED 65 & ABOVE (% OF TOTAL POPULATION) (2016–2020) 60
5.2.2 GLOBAL POPULATION IS WITNESSING A HIGH PROPORTION OF OBESITY 60
5.2.3 KEY FACTS 60
5.3 MARKET DYNAMICS 61
FIGURE 20 DIETARY SUPPLEMENTS MARKET: MARKET DYNAMICS 61
5.3.1 DRIVERS 61
5.3.1.1 Increase in the prevalence of vitamin D deficiencies across the globe is expected to boost demand 61
5.3.1.2 Shift in consumer preferences due to the rising health awareness 62
5.3.1.3 Aging population to drive the market growth 62
FIGURE 21 AGING POPULATION IN JAPAN, 2014 - 2021 63
FIGURE 22 AGING POPULATION IN CHINA, 2014 - 2021 63
FIGURE 23 AGING POPULATION IN UK, 2014 - 2021 63
FIGURE 24 AGING POPULATION IN GERMANY, 2014 - 2021 64
FIGURE 25 PERCENTAGE OF US ADULTS BY AGE TAKING DIETARY SUPPLEMENTS, 2021 64
5.3.1.4 Growing retail sale of nutritional & fortified products 64
FIGURE 26 RETAIL SALE OF NUTRITIONAL AND FORTIFIED PRODUCTS IN AUSTRALIA
(USD MILLION), 2018-2022 65
5.3.2 RESTRAINTS 65
5.3.2.1 High R&D investments and high cost of clinical trials 65
5.3.3 OPPORTUNITIES 66
5.3.3.1 Rise in the number of osteoporosis patients is anticipated to propel the market demand 66
5.3.3.2 Food fortification to satisfy consumer awareness about micronutrient deficiencies 66
5.3.4 CHALLENGES 67
5.3.4.1 Consumer skepticism associated with nutraceutical products 67
5.3.4.2 Regulatory influence 67
6 INDUSTRY TRENDS 68
6.1 OVERVIEW 68
6.2 REGULATORY FRAMEWORK 68
6.2.1 NORTH AMERICA 68
6.2.1.1 Canada 68
6.2.1.2 US 68
6.2.1.3 Mexico 69
6.2.2 EUROPEAN UNION 69
6.2.3 ASIA PACIFIC 69
6.2.3.1 Japan 69
6.2.3.2 China 70
6.2.3.3 India 70
6.2.3.4 Australia & New Zealand 70
6.2.4 SOUTH AMERICA 71
6.2.4.1 Brazil 71
6.2.4.2 Argentina 71
6.2.5 MIDDLE EAST 72
6.3 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 72
TABLE 3 NORTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 72
TABLE 4 EUROPE: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS 74
TABLE 5 ASIA-PACIFIC: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES,
AND OTHER ORGANIZATIONS 75
TABLE 6 SOUTH AMERICA: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 76
TABLE 7 REST OF THE WORLD: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 76
6.4 TRADE ANALYSIS 76
TABLE 8 KEY EXPORTING COUNTRIES WITH EXPORT VALUE OF VITAMINS & VITAMIN SUPPLEMENTS, 2021 (USD MILLION) 77
FIGURE 27 IMPORT TARIFF OF KEY COUNTRIES ON VITAMINS & VITAMIN SUPPLEMENTS, 2020 (%) 80
6.5 PATENT ANALYSIS 81
FIGURE 28 NO OF PATENTS GRANTED FOR BONE & JOINT HEALTH SUPPLEMENTS MARKET, 2011-2021 81
FIGURE 29 REGIONAL ANALYSIS OF PATENT GRANTED FOR BONE & JOINT HEALTH SUPPLEMENTS MARKET, 2011-2021 82
TABLE 9 KEY PATENTS PERTAINING TO BONE & JOINT HEALTH SUPPLEMENTS, 2021 82
6.6 VALUE CHAIN ANALYSIS 85
FIGURE 30 BONE & HEALTH SUPPLEMENTS: VALUE CHAIN ANALYSIS 85
6.6.1 RESEARCH & DEVELOPMENT 86
6.6.2 MANUFACTURING 86
6.6.3 PACKAGING AND STORAGE 86
6.6.4 DISTRIBUTION 86
6.6.5 END USER 86
6.7 TRENDS/DISRUPTIONS IMPACTING THE CUSTOMER’S BUSINESS 87
FIGURE 31 YC-YCC SHIFT FOR THE BONE & JOINT HEALTH SUPPLEMENTS MARKET 87
6.8 ECOSYSTEM/MARKET MAP 87
TABLE 10 DIETARY SUPPLEMENTRS MARKET: ECOSYSTEM 88
6.8.1 MARKET MAP 88
FIGURE 32 BONE & JOINT HEALTH SUPPLEMENTS MARKET: MARKET MAP 89
6.9 TECHNOLOGY ANALYSIS 89
6.9.1 FOOD MICROENCAPSULATION 89
6.9.1.1 Encapsulation of Omega-3 to mask the odor 90
6.9.2 BIOTECHNOLOGY 90
6.9.3 INNOVATIVE AND DISRUPTIVE TECH 90
6.9.3.1 Robotics as a key technological trend leading to innovations in the market 90
6.9.3.2 3D printing to uplift the future of the dietary supplements market with high end products 91
6.9.3.3 Hologram Sciences: Consumer-facing digital platforms for personalized nutrition and advice 91
6.10 PORTER’S FIVE FORCES ANALYSIS 91
TABLE 11 BONE & JOINT HEALTH SUPPLEMENTS MARKET: PORTER’S FIVE FORCES ANALYSIS 91
6.10.1 DEGREE OF COMPETITION 92
6.10.2 BARGAINING POWER OF SUPPLIERS 92
6.10.3 BARGAINING POWER OF BUYERS 92
6.10.4 THREAT OF SUBSTITUTES 93
6.10.5 THREAT OF NEW ENTRANTS 93
6.11 KEY CONFERENCES & EVENTS IN 2022-2023 94
TABLE 12 BONE AND JOINT HEALTH SUPPLEMENTS MARKET: DETAILED LIST OF CONFERENCES & EVENTS 94
6.12 KEY STAKEHOLDERS & BUYING CRITERIA 95
6.12.1 KEY STAKEHOLDERS IN BUYING PROCESS 95
FIGURE 33 INFLUENCE OF STAKEHOLDERS IN BUYING PROCESS FOR TOP THREE FORMS 95
TABLE 13 INFLUENCE OF STAKEHOLDERS IN BUYING PROCESS FOR TOP THREE FORMS (%) 95
6.12.2 BUYING CRITERIA 96
FIGURE 34 KEY BUYING CRITERIA FOR TOP THREE FORMS 96
TABLE 14 KEY BUYING CRITERIA FOR TOP THREE FORMS 96
6.13 CASE STUDY ANALYSIS 96
6.13.1 SAFETY ASSESSMENT AND CERTIFICATION DEMAND BY INDUSTRY PLAYERS TO ENSURE TRANSPARENCY 96
6.13.1.1 Problem statement 96
6.13.1.2 Solution offered 97
6.13.1.3 Outcome 97
6.13.2 FRUNUTTA STARTED OFFERING EASY-TO-USE AND EFFICIENT-TO-TAKE VITAMIN AND MINERAL PILLS THAT DISSOLVE INSTANTLY 97
6.13.2.1 Problem statement 97
6.13.2.2 Solution offered 97
6.13.2.3 Outcome 97
6.13.3 NOW FOODS AVAILS FLAVOURED DIETARY SUPPLEMENT PRODUCTS 97
6.13.3.1 Problem statement 97
6.13.3.2 Solution offered 97
6.13.3.3 Outcome 97
6.13.4 BAYER AG: HOW CAN WE MAKE OUR EXTENDED LIFESPAN A HEALTHY ONE? 98
6.13.4.1 Problem statement 98
6.13.4.2 Solution offered 98
6.13.4.3 Outcome 98
6.14 AVERAGE SELLING PRICES 98
FIGURE 35 PRICING ANALYSIS: BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TYPE 99
FIGURE 36 PRICING ANALYSIS OF KEY PLAYERS: BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY REGION 99
FIGURE 37 PRICING ANALYSIS: BONE & JOINT HEALTH SUPPLEMENTS MARKET,
BY FORM (2017–2021), USD/KG 100
FIGURE 38 PRICING ANALYSIS: BONE & JOINT HEALTH SUPPLEMENTS MARKET,
BY REGION (2017–2021), USD/KG 100
7 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TYPE 101
7.1 INTRODUCTION 102
FIGURE 39 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TYPE,
2022 VS 2027 (USD MILLION) 102
TABLE 15 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 102
TABLE 16 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 103
7.2 VITAMIN D 103
7.2.1 DEFICIENCY OF VITAMIN D IS THE KEY FACTOR DRIVING THEIR USAGE 103
TABLE 17 VITAMIN D: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 104
TABLE 18 VITAMIN D: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 104
7.3 VITAMIN K 104
7.3.1 VITAMIN K PLAYS A VITAL ROLE IN BONE HEALTH 104
TABLE 19 VITAMIN K: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 105
TABLE 20 VITAMIN K: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 105
7.4 CALCIUM 106
7.4.1 LACTOSE INTOLERANCE PEOPLE DRIVING THE GROWTH OF CALCIUM SUPPLEMENTS 106
TABLE 21 CALCIUM: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 106
TABLE 22 CALCIUM: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 107
7.5 COLLAGEN 107
7.5.1 RISE IN THE AGING POPLUATION IN DEVELOPED COUNTRIES CONTRIBUTES TO HIGHER GROWTH OF THE COLLAGEN MARKET IN FUTURE 107
TABLE 23 COLLAGEN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 108
TABLE 24 COLLAGEN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 108
7.6 OMEGA 3 FATTY ACID 108
7.6.1 OMEGA 3 FATTY ACIDS HAVE ANTI-INFLAMMATORY EFFECTS 108
TABLE 25 OMEGA 3 FATTY ACID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 109
TABLE 26 OMEGA 3 FATTY ACID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 109
7.7 GLUCOSAMINE AND CHONDROITIN 110
7.7.1 HEALTH-CONSCIOUS PEOPLE ARE TAKING GLUCOSAMINE AND CHONDROITIN AS A PREVENTIVE MEASURE AGAINST ARTHRITIS 110
TABLE 27 GLUCOSAMINE AND CHONDROITIN: BONE & JOINT HEALTH SUPPLEMENT MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 110
TABLE 28 GLUCOSAMINE AND CHONDRAITIN: BONE & JOINT HEALTH SUPPLEMENT MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 110
7.8 OTHER TYPES 111
7.8.1 VEGAN AND VEGETARIAN PEOPLE ARE DRIVING THE DEMAND FOR PLANT BASED SUPPLEMENTS 111
TABLE 29 OTHER TYPES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2017–2021 (USD MILLION) 111
TABLE 30 OTHER TYPES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2022–2027 (USD MILLION) 111
8 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY FORM 112
8.1 INTRODUCTION 113
FIGURE 40 BONE & JOINT HEALTH SUPPLEMENTS MARKET SHARE, BY FORM,
2022 VS. 2027 (USD MILLION) 113
TABLE 31 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2017–2021 (USD MILLION) 113
TABLE 32 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2022–2027 (USD MILLION) 114
TABLE 33 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2017–2021 (KILOTONS) 114
TABLE 34 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM,
2022–2027 (KILOTONS) 114
8.2 TABLETS 115
8.2.1 LONG LIFE IS THE KEY TO THE GROWTH OF THE TABLET FORM OF
BONE & JOINT HEALTH SUPPLEMENTS 115
TABLE 35 TABLETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 115
TABLE 36 TABLETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 116
TABLE 37 TABLETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 116
TABLE 38 TABLETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 116
8.3 CAPSULES 117
8.3.1 FASTER ABSORPTION OF NUTRIENTS THROUGH CAPSULES 117
TABLE 39 CAPSULES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 117
TABLE 40 CAPSULES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 118
TABLE 41 CAPSULES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 118
TABLE 42 CAPSULES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 118
8.4 LIQUID 119
8.4.1 HIGH ABSORPTION OF LIQUIDS UPON CONSUMPTION IS EXPECTED TO PROPEL THE MARKET GROWTH OF LIQUID SUPPLEMENTS 119
TABLE 43 LIQUID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 119
TABLE 44 LIQUID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 120
TABLE 45 LIQUID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 120
TABLE 46 LIQUID: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 120

8.5 POWDER 121
8.5.1 EASY RELEASE OF ACTIVE INGREDIENTS DRIVING THE USAGE OF THE POWDER FORM 121
TABLE 47 POWDER: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 121
TABLE 48 POWDER: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 122
TABLE 49 POWDER: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 122
TABLE 50 POWDER: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 122
8.6 OTHER FORMS 123
8.6.1 RELATIVELY LOW-COST DRIVING DEMAND OF OTHER SEGMENT 123
TABLE 51 OTHER FORMS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2017–2021 (USD MILLION) 123
TABLE 52 OTHER FORMS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2022–2027 (USD MILLION) 124
TABLE 53 OTHER FORMS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2017–2021 (KILOTONS) 124
TABLE 54 OTHER FORMS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2022–2027 (KILOTONS) 124
9 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TARGET CONSUMER 125
9.1 INTRODUCTION 126
FIGURE 41 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY TARGET CONSUMER, 2022 VS. 2027 (USD MILLION) 126
TABLE 55 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2017–2021 (USD MILLION) 127
TABLE 56 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2022–2027 (USD MILLION) 127
9.2 INFANTS 127
9.2.1 ESSENTIAL NUTRIENTS REQUIRED FOR INFANT NUTRITION TRIGGER THE DEMAND FOR BONE & JOINT HEALTH SUPPLEMENTS 127
TABLE 57 INFANTS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 128
TABLE 58 INFANTS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 128
9.3 CHILDREN 129
9.3.1 RISE IN CONSUMPTION OF NUTRIENTS AMONG CHILDREN PROPELLING THE DEMAND FOR BONE & JOINT HEALTH SUPPLEMENTS 129
TABLE 59 CHILDREN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 129
TABLE 60 CHILDREN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 130
9.4 ADULTS 130
9.4.1 DEFICIENCY OF SEVERAL MINERALS AND VITAMINS IN ADULTS 130
TABLE 61 ADULTS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 131
TABLE 62 ADULTS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 131
9.5 PREGNANT WOMEN 131
9.5.1 REQUIREMENT FOR OPTIMAL NUTRITION DURING PREGNANCY DRIVING THE DEMAND FOR BONE & JOINT HEALTH SUPPLEMENTS 131
TABLE 63 PREGNANT WOMEN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2017–2021 (USD MILLION) 132
TABLE 64 PREGNANT WOMEN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY REGION, 2022–2027 (USD MILLION) 132
9.6 ELDERLY 132
9.6.1 NEED FOR CONSUMPTION OF BONE & JOINT HEALTH SUPPLEMENTS BY THE AGING POPULATION 132
TABLE 65 ELDERLY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 133
TABLE 66 ELDERLY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 133
10 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL 134
10.1 INTRODUCTION 135
FIGURE 42 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL, 2022 VS. 2027 (USD MILLION) 135
TABLE 67 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 136
TABLE 68 BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 136
10.2 SUPERMARKETS/HYPERMARKETS 136
10.2.1 SUPERMARKETS OF DEVELOPED COUNTRIES CONTRIBUTE A MAJOR SHARE OF BONE & JOINT HEALTH SUPPLEMENTS 136
TABLE 69 SUPERMARKETS/HYPERMARKETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 137
TABLE 70 SUPERMARKETS/HYPERMARKETS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 137
10.3 PHARMACIES & DRUG STORES 137
10.3.1 ELDERLY PEOPLE PREFER PHARMACIES OVER CONVENTIONAL STORE 137
TABLE 71 PHARMACIES & DRUG STORES: BONE & JOINT HEALTH MARKET SIZE,
BY REGION, 2017–2021 (USD MILLION) 138
TABLE 72 PHARMACIES & DRUG STORES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 138
10.4 HEALTH AND BEAUTY STORES 138
10.4.1 PATIENT-DIRECTED APPROACH DRIVES THE MARKET FOR HEALTH CENTERS, GLOBALLY 138
TABLE 73 HEALTH & BEAUTY STORES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 139
TABLE 74 HEALTH & BEAUTY STORES: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 139

10.5 OTHER DISTRIBUTION CHANNELS 139
10.5.1 EASY ACCESSIBILITY TO A WIDE RANGE OF HEALTH PRODUCTS AIDS SALES OF BONE & JOINT HEALTH SUPPLEMENTS 139
TABLE 75 OTHER DISTRIBUTION CHANNELS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 140
TABLE 76 OTHER DISTRIBUTION CHANNELS: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 140
11 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY REGION 141
11.1 INTRODUCTION 142
FIGURE 43 BONE & JOINT HEALTH SUPPLEMENTS MARKET, BY REGION,
2022 VS. 2027 (USD MILLION) 142
FIGURE 44 INDIA IS EXPECTED TO REGISTER THE HIGHEST CAGR IN THE GLOBAL
BONE & JOINT HEALTH SUPPLEMENTS MARKET FROM 2022 TO 2027 143
TABLE 77 GLOBAL BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 143
TABLE 78 GLOBAL BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 144
TABLE 79 GLOBAL BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (KILOTONS) 144
TABLE 80 GLOBAL BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (KILOTONS) 144
11.2 NORTH AMERICA 145
FIGURE 45 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SNAPSHOT 145
TABLE 81 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2017–2021 (USD MILLION) 146
TABLE 82 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2022–2027 (USD MILLION) 146
TABLE 83 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2017–2021 (USD MILLION) 146
TABLE 84 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2022–2027 (USD MILLION) 147
TABLE 85 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (USD MILLION) 147
TABLE 86 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (USD MILLION) 147
TABLE 87 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (KILOTONS) 148
TABLE 88 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (KILOTONS) 148
TABLE 89 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2017–2021 (USD MILLION) 148
TABLE 90 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2022–2027 (USD MILLION) 149
TABLE 91 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 149
TABLE 92 NORTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 149
11.2.1 US 150
11.2.1.1 Vitamin D deficiency fueling the growth of the bone & joint health supplements market 150
TABLE 93 US: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 151
TABLE 94 US: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 151
11.2.2 CANADA 152
11.2.2.1 Markets for Omega-3 fatty acids, vitamin d, and calcium as bone & joint health supplements gaining an opportunity 152
FIGURE 46 DEATHS BY DISEASES OF THE MUSCULOSKELETAL SYSTEM AND CONNECTIVE TISSUE IN CANADA 152
TABLE 95 CANADA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 153
TABLE 96 CANADA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 153
11.2.3 MEXICO 153
11.2.3.1 Malnutrition and obesity triggering the demand for bone & joint health supplements 153
TABLE 97 MEXICO: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 154
TABLE 98 MEXICO: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 155
11.3 EUROPE 155
TABLE 99 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY COUNTRY, 2017–2021 (USD MILLION) 156
TABLE 100 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY COUNTRY, 2022–2027 (USD MILLION) 156
TABLE 101 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 157
TABLE 102 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 157
TABLE 103 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2017–2021 (USD MILLION) 158
TABLE 104 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2022–2027 (USD MILLION) 158
TABLE 105 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2017–2021 (KILOTONS) 158
TABLE 106 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2022–2027 (KILOTONS) 159
TABLE 107 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2017–2021 (USD MILLION) 159
TABLE 108 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2022–2027 (USD MILLION) 159
TABLE 109 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 160
TABLE 110 EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 160

11.3.1 GERMANY 160
11.3.1.1 Surge in demand for plant-based food products provides an avenue for herbal supplements 160
TABLE 111 GERMANY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 161
TABLE 112 GERMANY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 161
11.3.2 UK 162
11.3.2.1 Increasing risk of arthritis gaining popularity for bone & joint health supplements 162
TABLE 113 UK: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 162
TABLE 114 UK: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 163
11.3.3 FRANCE 163
11.3.3.1 Government support for promoting the consumption of nutritional supplements 163
TABLE 115 FRANCE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 164
TABLE 116 FRANCE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 164
11.3.4 ITALY 164
11.3.4.1 Higher prevalence of vitamin d deficiency driving the demand for bone & joint health supplements 164
TABLE 117 ITALY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 165
TABLE 118 ITALY: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 166
11.3.5 SPAIN 166
11.3.5.1 Consumer preference for clean-label ingredients paving the way for bone & joint health supplement products 166
TABLE 119 SPAIN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 167
TABLE 120 SPAIN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 167
11.3.6 REST OF EUROPE 167
11.3.6.1 Rising aging population and growing awareness about the importance of consuming healthy foods 167
TABLE 121 REST OF EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2017–2021 (USD MILLION) 168
TABLE 122 REST OF EUROPE: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2022–2027 (USD MILLION) 168
11.4 ASIA PACIFIC 169
FIGURE 47 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SNAPSHOT 170
TABLE 123 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2017–2021 (USD MILLION) 170
TABLE 124 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2022–2027 (USD MILLION) 171
TABLE 125 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2017–2021 (USD MILLION) 171
TABLE 126 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2022–2027 (USD MILLION) 171
TABLE 127 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (USD MILLION) 172
TABLE 128 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (USD MILLION) 172
TABLE 129 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (KILOTONS) 172
TABLE 130 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (KILOTONS) 173
TABLE 131 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2017–2021 (USD MILLION) 173
TABLE 132 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2022–2027 (USD MILLION) 173
TABLE 133 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 174
TABLE 134 ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 174
11.4.1 CHINA 174
11.4.1.1 Elderly and the millennial population are the forefront users of nutritional supplements for bone & joint health 174
TABLE 135 CHINA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 175
TABLE 136 CHINA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 175
11.4.2 INDIA 175
11.4.2.1 The millennial population play a key role in driving the demand for bone & joint health supplements 175
TABLE 137 INDIA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 176
TABLE 138 INDIA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 176
11.4.3 JAPAN 177
11.4.3.1 Rise in the aging population is driving the growth of the market 177
FIGURE 48 JAPAN: COUNTRIES WITH THE LARGEST SHARE OF POPULATION AGED 65 OR OVER, 2019 177
TABLE 139 JAPAN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2017–2021 (USD MILLION) 177
TABLE 140 JAPAN: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE,
2022–2027 (USD MILLION) 178
11.4.4 REST OF ASIA PACIFIC 178
11.4.4.1 Surge in the consumption rate of several types of healthy food products helping the growth of nutritional supplements of bone & joint supplements 178
TABLE 141 REST OF ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 179
TABLE 142 REST OF ASIA PACIFIC: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 179
11.5 SOUTH AMERICA 180
TABLE 143 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2017–2021 (USD MILLION) 180
TABLE 144 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY COUNTRY, 2022–2027 (USD MILLION) 180
TABLE 145 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2017–2021 (USD MILLION) 181
TABLE 146 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TYPE, 2022–2027 (USD MILLION) 181
TABLE 147 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (USD MILLION) 182
TABLE 148 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (USD MILLION) 182
TABLE 149 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2017–2021 (KILOTONS) 182
TABLE 150 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY FORM, 2022–2027 (KILOTONS) 183
TABLE 151 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2017–2021 (USD MILLION) 183
TABLE 152 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY TARGET CONSUMER, 2022–2027 (USD MILLION) 183
TABLE 153 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 184
TABLE 154 SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE,
BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 184
11.5.1 BRAZIL 184
11.5.1.1 Increasing obesity is driving the consumers toward bone &
joint health supplements 184
TABLE 155 BRAZIL: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 185
TABLE 156 BRAZIL: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 185
11.5.2 ARGENTINA 186
11.5.2.1 Increase in the osteoporosis concern influencing the growth of
bone & joint health supplements 186
TABLE 157 ARGENTINA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 186
TABLE 158 ARGENTINA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 187
11.5.3 REST OF SOUTH AMERICA 187
11.5.3.1 Influence of health and wellness trends contributing to the market growth 187
TABLE 159 REST OF SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 188
TABLE 160 REST OF SOUTH AMERICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 188

11.6 REST OF THE WORLD 188
TABLE 161 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2017–2021 (USD MILLION) 189
TABLE 162 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY REGION, 2022–2027 (USD MILLION) 189
TABLE 163 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 190
TABLE 164 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 190
TABLE 165 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2017–2021 (USD MILLION) 191
TABLE 166 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2022–2027 (USD MILLION) 191
TABLE 167 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2017–2021 (KILOTONS) 191
TABLE 168 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY FORM, 2022–2027 (KILOTONS) 192
TABLE 169 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2017–2021 (USD MILLION) 192
TABLE 170 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TARGET CONSUMER, 2022–2027 (USD MILLION) 192
TABLE 171 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2017–2021 (USD MILLION) 193
TABLE 172 REST OF THE WORLD: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2022–2027 (USD MILLION) 193
11.6.1 AFRICA 193
11.6.1.1 Prevalence of vitamin deficiency among women and children results in concerning authorities providing food products, including bone & joint health supplements 193
TABLE 173 AFRICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 194
TABLE 174 AFRICA: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 194
11.6.2 MIDDLE EAST 195
11.6.2.1 Use of bone & joint health supplements for the pharmaceuticals and sports nutrition segments 195
TABLE 175 MIDDLE EAST: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2017–2021 (USD MILLION) 196
TABLE 176 MIDDLE EAST: BONE & JOINT HEALTH SUPPLEMENTS MARKET SIZE, BY TYPE, 2022–2027 (USD MILLION) 196

 

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