デジタルトランスフォーメーション市場：テクノロジー別（クラウドコンピューティング、ビッグデータ・アナリティクス、モビリティ／ソーシャルメディア、サイバーセキュリティ、AI、IoT）、デプロイメントタイプ別、組織規模別、垂直型（BFSI、小売、教育）、地域別 - 2026年までの世界予測

Digital Transformation Market by Technology (Cloud Computing, Big Data and Analytics, Mobility/Social Media, Cybersecurity, AI, and IoT), Deployment Type, Organization Size, Vertical (BFSI, Retail, Education), and Region - Global Forecast to 2026

デジタルトランスフォーメーションの市場規模は、2021年の5,215億米ドルから2026年には1,475億米ドルへと、予測期間中に年平均成長率（CAGR）19.1%で成長すると見込まれています。企業によるマーケティング・広告... もっと見る

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サマリー

デジタルトランスフォーメーションの市場規模は、2021年の5,215億米ドルから2026年には1,475億米ドルへと、予測期間中に年平均成長率（CAGR）19.1%で成長すると見込まれています。企業によるマーケティング・広告活動への支出の増加、市場を牽引するカスタマー・インテリジェンスの状況変化、顧客チャネルの急増など、さまざまな要因がデジタルトランスフォーメーション技術・サービスの導入を促進すると予想されます。
デジタルトランスフォーメーションとは、デジタル技術の適用によって起こる変化の結果です。ビジネスや組織の活動、プロセス、コンピテンシー、ビジネスモデルに渡ってデジタルトランスフォーメーションを活用することで、デジタル技術の組み合わせによる変化や機会、そして社会への影響を活用することができます。デジタルトランスフォーメーションは、企業がカスタマーエクスペリエンスを向上させ、労働力を最適化し、オペレーション活動を強化し、組織の製品やサービスを変革するのに役立ちます。クラウドコンピューティング、ビッグデータとアナリティクス、モビリティ／ソーシャルメディア、ブロックチェーン、人工知能（AI）、モノのインターネット（IoT）、ロボティクス、サイバーセキュリティなどのデジタルテクノロジーの進化により、いくつかの産業でデジタル化の必要性が生じています。これらのテクノロジーは、企業が従来のビジネスプロセスを改善したり、機能を追加したりするために利用されるとともに、顧客関係の強化にも役立っています。
オンプレミス・セグメントが予測期間中に最も高いCAGRを示す
デジタルトランスフォーメーション市場は、導入形態別に、オンプレミスとクラウドに分類されます。予測期間中、オンプレミス型の導入モードのCAGRが最も大きいと予測されています。オンプレミス型のソリューションは、1回限りのライセンス料と年間サービス契約で導入され、一定期間後の無料アップグレードも含まれています。オンプレミス型のソフトウェアソリューションは減価償却資産であり、初期投資を行う予算のある企業にとっては手頃な価格である。
予測期間中に高いCAGRを維持する中小企業セグメント
デジタルトランスフォーメーション市場は、組織規模別に大企業と中小企業に分けられています。予測期間中は、中小企業の市場が高いCAGRを記録すると予想されます。これらの企業は、デジタルトランスフォーメーションソリューションをいち早く採用しています。これらの企業は、ITインフラが多様で複雑な性質を持っているため、セキュリティを効果的に管理するという面倒な作業に直面しています。
地域別では、APACが予測期間中に最も高いCAGRを記録
APACは、予測期間中に良好なペースで成長すると予想されています。APACでは、脅威が増え続けていることから、セキュリティ支出が大幅に増加しています。従来の方法では、高度なデジタル化に対応できなくなっています。そのため、この地域のデジタルトランスフォーメーションベンダーは、自社の製品ラインに関連するイノベーションに注力しています。中国、日本、インドは、デジタルトランスフォーメーション市場において十分な成長機会を示しています。
プライマリーの内訳
デジタルトランスフォーメーション市場に参入しているさまざまな主要企業のCEO（最高経営責任者）、イノベーション＆テクノロジーディレクター、システムインテグレーター、エグゼクティブへの詳細なインタビューを実施しました。
企業別に見るとティアI：35％、ティアII：45％、ティアIII：20
呼称別CレベルエグゼキュティブCレベルエグゼクティブ：35％、Dレベルエグゼクティブ：25％、マネージャー：40
地域別APAC：25％、欧州：30％、北米：30％、MEA：10％、ラテンアメリカ：5
レポートでは、デジタルトランスフォーメーションのソリューションやサービスを提供する主要プレイヤーの調査を行っています。世界のデジタルトランスフォーメーション市場における主要ベンダーを紹介しています。世界のデジタルトランスフォーメーション市場の主要ベンダーには、IBM（米国）、Microsoft（米国）、Salesforce（米国）、SAP（ドイツ）、SAS Institute（米国）、Talend（米国）、FICO（米国）、Ayata（米国）、Altair（米国）、Alteryx（米国）、Tibco（米国）、Sisense（米国）、Infor（米国）などがあります。
調査範囲
この市場調査では、デジタルトランスフォーメーション市場をセグメント別に取り上げています。コンポーネント、展開モード、組織規模、アプリケーション、垂直方向、地域など、さまざまなセグメントにおける市場規模と成長の可能性を推定することを目的としています。このレポートには、市場の主要プレーヤーの詳細な競合分析が含まれており、会社概要、製品や事業提供に関連する重要な見解、最近の開発状況、主要な市場戦略などが示されています。
本レポートを購入する主なメリット
本レポートは、この市場のリーダー/新規参入者に、デジタルトランスフォーメーション市場全体とそのサブセグメントの収益数値の最も近い近似値に関する情報を提供するでしょう。このレポートは、ステークホルダーが競争状況を理解し、自社のビジネスを位置づけ、適切な市場参入戦略を計画するためのより良い洞察を得るのに役立ちます。また、ステークホルダーが市場の脈動を理解するのに役立ち、主要な市場のドライバー、阻害要因、課題、機会などの情報を提供します。

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1 INTRODUCTION 34
1.1 INTRODUCTION TO COVID-19 34
1.2 COVID-19 HEALTH ASSESSMENT 34
FIGURE 1 COVID-19: GLOBAL PROPAGATION 34
FIGURE 2 COVID-19 PROPAGATION: SELECT COUNTRIES 35
1.3 COVID-19 ECONOMIC ASSESSMENT 36
FIGURE 3 REVISED GROSS DOMESTIC PRODUCT FORECASTS FOR SELECT G20 COUNTRIES IN 2020 36
1.3.1 COVID-19 ECONOMIC IMPACT—SCENARIO ASSESSMENT 37
FIGURE 4 CRITERIA IMPACTING GLOBAL ECONOMY 37
FIGURE 5 SCENARIOS IN TERMS OF RECOVERY OF GLOBAL ECONOMY 38
1.4 OBJECTIVES OF THE STUDY 39
1.5 MARKET DEFINITION 39
1.5.1 INCLUSIONS AND EXCLUSIONS 40
1.6 MARKET SCOPE 40
1.6.1 MARKET SEGMENTATION 40
1.6.2 REGIONS COVERED 41
1.6.3 YEARS CONSIDERED FOR THE STUDY 41
1.7 CURRENCY CONSIDERED 41
TABLE 1 UNITED STATES DOLLAR EXCHANGE RATE, 2018–2019 42
1.8 STAKEHOLDERS 42
1.9 SUMMARY OF CHANGES 42
2 RESEARCH METHODOLOGY 43
2.1 RESEARCH DATA 43
FIGURE 6 DIGITAL TRANSFORMATION MARKET: RESEARCH DESIGN 44
2.1.1 SECONDARY DATA 44
2.1.2 PRIMARY DATA 45
TABLE 2 PRIMARY INTERVIEWS 45
2.1.2.1 Breakup of primary profiles 45
2.1.2.2 Key industry insights 46
2.2 MARKET BREAKUP AND DATA TRIANGULATION 46
FIGURE 7 DATA TRIANGULATION 46
2.3 MARKET SIZE ESTIMATION 47
FIGURE 8 DIGITAL TRANSFORMATION MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 47
2.3.1 TOP-DOWN APPROACH 47
2.3.2 BOTTOM-UP APPROACH 48
FIGURE 9 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 1 (SUPPLY SIDE): REVENUE OF SOLUTIONS/SERVICES OF THE DIGITAL TRANSFORMATION MARKET 48
FIGURE 10 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 2 - BOTTOM-UP (SUPPLY SIDE): COLLECTIVE REVENUE OF ALL SOLUTIONS/SERVICES OF THE DIGITAL TRANSFORMATION MARKET 49
FIGURE 11 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 3, BOTTOM-UP (SUPPLY-SIDE): COLLECTIVE REVENUE FROM ALL SOFTWARE/ SERVICES OF THE DIGITAL TRANSFORMATION MARKET 50
FIGURE 12 MARKET SIZE ESTIMATION METHODOLOGY-APPROACH 4, BOTTOM-UP (DEMAND-SIDE): SHARE OF DIGITAL TRANSFORMATION THROUGH OVERALL DIGITAL TRANSFORMATION SPENDING 50
2.4 MARKET FORECAST 51
TABLE 3 FACTOR ANALYSIS 51
TABLE 4 IMPACT OF COVID-19 52
2.5 COMPANY EVALUATION MATRIX 53
FIGURE 13 COMPANY EVALUATION MATRIX: CRITERIA WEIGHTAGE 53
2.6 STARTUP/SME EVALUATION MATRIX METHODOLOGY 54
FIGURE 14 STARTUP/SME EVALUATION MATRIX: CRITERIA WEIGHTAGE 54
2.7 ASSUMPTIONS FOR THE STUDY 54
2.8 LIMITATIONS OF THE STUDY 56
3 EXECUTIVE SUMMARY 57
TABLE 5 GLOBAL DIGITAL TRANSFORMATION MARKET SIZE AND GROWTH RATE, 2015–2020 (USD MILLION, Y-O-Y %) 58
TABLE 6 GLOBAL DIGITAL TRANSFORMATION MARKET SIZE AND GROWTH RATE, 2020–2026 (USD MILLION, Y-O-Y %) 58
FIGURE 15 DIGITAL TRANSFORMATION MARKET SNAPSHOT, BY TECHNOLOGY 58
FIGURE 16 DIGITAL TRANSFORMATION MARKET SNAPSHOT, BY DEPLOYMENT TYPE 59
FIGURE 17 DIGITAL TRANSFORMATION MARKET SNAPSHOT, BY ORGANIZATION SIZE 59
FIGURE 18 DIGITAL TRANSFORMATION MARKET SNAPSHOT, BY VERTICAL 60
FIGURE 19 DIGITAL TRANSFORMATION MARKET SNAPSHOT, BY REGION 60
4 PREMIUM INSIGHTS 61
4.1 ATTRACTIVE OPPORTUNITIES IN THE DIGITAL TRANSFORMATION MARKET 61
FIGURE 20 DEMAND FOR PERSONALIZED DIGITAL TRANSFORMATION TO DRIVE MARKET GROWTH DURING THE FORECAST PERIOD 61
4.2 DIGITAL TRANSFORMATION MARKET: BY REGION 61
FIGURE 21 NORTH AMERICA ACCOUNTED FOR THE LARGEST MARKET SHARE IN 2021 61
4.3 DIGITAL TRANSFORMATION MARKET: TOP THREE TECHNOLOGIES 62
FIGURE 22 BANKING, FINANCIAL SERVICES AND INSURANCE SEGMENT TO HAVE THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD 62
4.4 DIGITAL TRANSFORMATION MARKET, BY TECHNOLOGY AND VERTICAL 62
FIGURE 23 CLOUD COMPUTING, AND BANKING, FINANCIAL SERVICES AND INSURANCE TO ACCOUNT FOR LARGEST SHARES IN THE DIGITAL TRANSFORMATION MARKET IN 2021 62
5 MARKET OVERVIEW AND INDUSTRY TRENDS 63
5.1 INTRODUCTION 63
5.2 MARKET DYNAMICS 63
FIGURE 24 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES: DIGITAL TRANSFORMATION MARKET 64
5.2.1 DRIVERS 64
5.2.1.1 Rising adoption of big data and other related technologies 64
5.2.1.2 Advent of machine learning and artificial intelligence 65
5.2.1.3 Cost benefits of cloud-based digital transformation solutions 65
5.2.1.4 Rapid proliferation of mobile devices and apps 66
5.2.1.5 Adoption and scaling of digital initiatives 66
5.2.2 RESTRAINTS 66
5.2.2.1 Changing regional data regulations leading to the time-consuming restructuring of predictive models 66
5.2.2.2 Data security concerns 67
5.2.3 OPPORTUNITIES 67
5.2.3.1 Rising internet proliferation and growing usage of connected and integrated technologies 67
5.2.3.2 Increasing demand for real-time analytical solutions to track and monitor the COVID-19 spread 68
5.2.3.3 Demand for personalized digital transformation 68
5.2.4 CHALLENGES 69
5.2.4.1 Integration of data from data silos 69
5.2.4.2 Issues related to IT modernization 69
5.2.4.3 Ownership and privacy of collected data 69
5.3 DIGITAL TRANSFORMATION MARKET: COVID-19 IMPACT 70
5.4 DIGITAL TRANSFORMATION: EVOLUTION 71
FIGURE 25 EVOLUTION OF DIGITAL TRANSFORMATION 71
5.5 CASE STUDY ANALYSIS 71
TABLE 7 USE CASES: PROMINENT INDUSTRY-WISE INSTANCES 71
5.5.1 BANKING, FINANCIAL SERVICES AND INSURANCE 73
5.5.1.1 Case study 1: Cognizant’s AI and automation solution helps an insurance company improve the insurance claims process 73
5.5.1.2 Case study 2: Risk assessment 74
5.5.1.3 Case study 3: Make real-time decisions and reduce operational costs 74
5.5.2 IT AND TELECOM 75
5.5.2.1 Case study: American Telecommunication Service Provider (TSP) collaborated with HCL to refine its digital journey 75
5.5.3 RETAIL 75
5.5.3.1 Case study 1: ASOS used Microsoft Azure ML service to reduce time-to-market for recommendations model 75
5.5.3.2 Case study 2: Optimization of shopping experience of customers 76
5.5.3.3 Case study 3: Categorization of user behavior and improvement in a campaign targeting 76
5.5.4 ENERGY AND UTILITIES 77
5.5.4.1 Case study 1: Easy access to exploration portfolio in oil and gas industry 77
5.5.4.2 Case study 2: Data centralization 77
5.5.5 TRANSPORTATION AND LOGISTICS 78
5.5.5.1 Case study: Decisions related to route diversions based on live streaming traffic information 78
5.5.6 HEALTHCARE 78
5.5.6.1 Case study 1: One of the leading healthcare companies adopted Cognizant’s AI-driven solution to identify drug-seeking behavior 78
5.5.6.2 Case study 2: Inspire used ML to connect millions of patients and caregivers on AWS 79
5.5.7 MANUFACTURING 79
5.5.7.1 Case Study 1: IBM helped SHENZHEN CHINA STAR OPTOELECTRONICS TECHNOLOGY CO LTD. (CSOT) boost production quality and throughput 79
5.5.7.2 Case study 2: Dell built 360-degree customer view 80
5.5.8 EDUCATION 80
5.5.8.1 Case study: Using data modeling to accurately predict student performance and effectively decrease drop-out rates 80
5.5.9 MEDIA AND ENTERTAINMENT 81
5.5.9.1 Case study 1: One of the world’s leading media conglomerates adopted HCL’s digital transformation solution to redefine user experience through human-centric design 81
5.5.9.2 Case study 2: Boost subscriber engagement and data-driven decision-making 81
5.5.10 GOVERNMENT 82
5.5.10.1 Case study 1: By moving to Equinix’s TY3 facility OANDA was able to improve this time by 93%, providing its Japanese customers with real-time access to their foreign exchange trading market 82
5.5.10.2 Case study 2: Monetize and harness real-time data for community benefit 82
5.6 PATENT ANALYSIS 83
5.6.1 METHODOLOGY 83
5.6.2 DOCUMENT TYPE 83
TABLE 8 PATENTS FILED, 2018–2021 83
5.6.3 INNOVATION AND PATENT APPLICATIONS 83
FIGURE 26 TOTAL NUMBER OF PATENTS GRANTED IN A YEAR, 2018–2021 83
5.6.3.1 Top applicants 84
FIGURE 27 TOP TEN COMPANIES WITH THE HIGHEST NUMBER OF PATENT APPLICATIONS, 2018–2021 84
TABLE 9 TOP TEN PATENT OWNERS (US) IN THE DIGITAL TRANSFORMATION MARKET, 2018–2021 84
5.7 SUPPLY/VALUE CHAIN ANALYSIS 85
FIGURE 28 SUPPLY/VALUE CHAIN ANALYSIS 85
5.8 PRICING MODEL ANALYSIS 86
5.9 PORTER’S FIVE FORCES ANALYSIS 87
FIGURE 29 DIGITAL TRANSFORMATION MARKET: PORTER’S FIVE FORCES ANALYSIS 87
TABLE 10 DIGITAL TRANSFORMATION MARKET: PORTER’S FIVE FORCES ANALYSIS 87
5.9.1 THREAT OF NEW ENTRANTS 88
5.9.2 THREAT OF SUBSTITUTES 88
5.9.3 BARGAINING POWER OF SUPPLIERS 88
5.9.4 BARGAINING POWER OF BUYERS 88
5.9.5 INTENSITY OF COMPETITIVE RIVALRY 88
5.10 TECHNOLOGY ANALYSIS 89
5.10.1 AI AND DIGITAL TRANSFORMATION 89
5.10.2 ML AND DIGITAL TRANSFORMATION 89
5.10.3 IOT AND DIGITAL TRANSFORMATION 89
5.10.4 CLOUD COMPUTING AND DIGITAL TRANSFORMATION 90
5.11 REGULATORY IMPLICATIONS 90
5.11.1 INTRODUCTION 90
5.11.2 SARBANES-OXLEY ACT OF 2002 90
5.11.3 GENERAL DATA PROTECTION REGULATION 91
5.11.4 BASEL 91
5.12 MARKET ANALYSIS BY BUSINESS FUNCTION 91
FIGURE 30 DIGITAL TRANSFORMATION MARKET, BY BUSINESS FUNCTION 91
5.12.1 CUSTOMER TRANSFORMATION 92
5.12.2 WORKFORCE TRANSFORMATION 92
5.12.3 OPERATIONAL TRANSFORMATION 92
5.12.4 PRODUCT TRANSFORMATION 93
5.13 BEST PRACTICES 93
5.13.1 SYNCHRONIZED EFFORTS 93
5.13.2 CHANGE MANAGEMENT 93
5.13.3 GAUGING THE PERSPECTIVE OF CUSTOMERS 93
5.13.4 LEVERAGING THE LATEST TECHNOLOGY 93
5.14 VALUE PROPOSITION – BY INDUSTRY 94
TABLE 11 VALUE PROPOSITION BY INDUSTRY 94
6 DIGITAL TRANSFORMATION MARKET, BY TECHNOLOGY 95
6.1 INTRODUCTION 96
6.1.1 TECHNOLOGIES: DIGITAL TRANSFORMATION MARKET DRIVERS 96
6.1.2 TECHNOLOGIES: COVID-19 IMPACT 96
FIGURE 31 ARTIFICIAL INTELLIGENCE SEGMENT OF THE DIGITAL TRANSFORMATION MARKET TO GROW AT THE HIGHEST RATE DURING THE FORECAST PERIOD 97
TABLE 12 DIGITAL TRANSFORMATION MARKET SIZE, BY TECHNOLOGY,
2015–2020 (USD MILLION) 97
TABLE 13 DIGITAL TRANSFORMATION MARKET SIZE, BY TECHNOLOGY,
2021–2026 (USD MILLION) 98

6.2 CLOUD COMPUTING 98
6.2.1 FACTORS SUCH AS DATA SECURITY, FASTER DISASTER RECOVERY (DR), AND MEETING COMPLIANCE REQUIREMENTS DRIVE THE GROWTH OF THE DIGITAL TRANSFORMATION MARKET 98
TABLE 14 CLOUD COMPUTING: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 99
TABLE 15 CLOUD COMPUTING: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 99
6.3 ARTIFICIAL INTELLIGENCE 99
6.3.1 ENHANCEMENTS OF CUSTOMER SATISFACTION AND INCREASED PRODUCTIVITY THROUGH AI DRIVE THE GROWTH OF THE DIGITAL TRANSFORMATION MARKET 99
TABLE 16 ARTIFICIAL INTELLIGENCE: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 100
TABLE 17 ARTIFICIAL INTELLIGENCE: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 100
6.4 BIG DATA AND ANALYTICS 101
6.4.1 RISE IN THE AMOUNT OF THE UNSTRUCTURED DATA FROM SEVERAL SOURCES AND THE NEED TO OPTIMIZE LARGE WORKLOADS OF DATA LED TO VARIOUS ADVANCEMENTS IN BIG DATA AND ANALYTICS TECHNOLOGY 101
TABLE 18 BIG DATA AND ANALYTICS: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 101
TABLE 19 BIG DATA AND ANALYTICS: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 102
6.5 MOBILITY/SOCIAL MEDIA 102
6.5.1 EXPANDING MOBILE WORKFORCE LEADING TO A RISE IN BRINGING YOUR OWN DEVICE TREND, RISING SECURITY CONCERNS, AND PROLIFERATION OF MOBILE APPLICATIONS LED TO VARIOUS ADVANCEMENTS IN THE DIGITAL TRANSFORMATION MARKET 102
TABLE 20 MOBILITY/SOCIAL MEDIA: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 103
TABLE 21 MOBILITY/SOCIAL MEDIA: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 103
6.6 CYBERSECURITY 103
6.6.1 GROWING CYBERATTACKS, DATA BREACHES, AND IDENTITY THEFTS LED TO THE INCREASED DEMAND FOR CYBERSECURITY TECHNOLOGY IN THE DIGITAL TRANSFORMATION MARKET 103
TABLE 22 CYBERSECURITY: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 104
TABLE 23 CYBERSECURITY: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 104
6.7 INTERNET OF THINGS 105
6.7.1 CONCEPT OF IOT HELPED ORGANIZATIONS ACROSS VERTICALS TO INCREASE OPERATIONAL EFFICIENCY AND PROVIDE PROFICIENT CUSTOMER SERVICE LEADING TO ADVANCEMENTS IN DIGITAL TRANSFORMATION 105
TABLE 24 INTERNET OF THINGS: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 105
TABLE 25 INTERNET OF THINGS: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 106
6.8 OTHER TECHNOLOGIES 106
TABLE 26 OTHER TECHNOLOGIES: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 106
TABLE 27 OTHER TECHNOLOGIES: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 107
7 DIGITAL TRANSFORMATION MARKET, BY DEPLOYMENT TYPE 108
7.1 INTRODUCTION 109
7.1.1 DEPLOYMENT TYPES: DIGITAL TRANSFORMATION MARKET DRIVERS 109
7.1.2 DEPLOYMENT TYPES: COVID-19 IMPACT 109
FIGURE 32 CLOUD SEGMENT TO LEAD THE DIGITAL TRANSFORMATION MARKET IN 2021 110
TABLE 28 DIGITAL TRANSFORMATION MARKET SIZE, BY DEPLOYMENT TYPE,
2015–2020 (USD MILLION) 110
TABLE 29 DIGITAL TRANSFORMATION MARKET SIZE, BY DEPLOYMENT TYPE,
2021–2026 (USD MILLION) 110
7.2 ON-PREMISES 111
7.2.1 BETTER DATA GOVERNANCE, CONTROL, AND SECURITY WILL DRIVE
THE ADOPTION OF ON-PREMISES SOLUTIONS 111
TABLE 30 ON-PREMISES: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 111
TABLE 31 ON-PREMISES: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 111
7.3 CLOUD 112
7.3.1 AVAILABILITY OF SUBSCRIPTION-BASED CLOUD SOLUTIONS OFFERS FLEXIBILITY AND EASE OF ADOPTION TO END USERS 112
TABLE 32 CLOUD: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 112
TABLE 33 CLOUD: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 113
8 DIGITAL TRANSFORMATION MARKET, BY ORGANIZATION SIZE 114
8.1 INTRODUCTION 115
8.1.1 ORGANIZATION SIZE: DIGITAL TRANSFORMATION MARKET DRIVERS 115
8.1.2 ORGANIZATION SIZE: COVID-19 IMPACT 115
FIGURE 33 SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD 116
TABLE 34 DIGITAL TRANSFORMATION MARKET SIZE, BY ORGANIZATION SIZE,
2015–2020 (USD MILLION) 116
TABLE 35 DIGITAL TRANSFORMATION MARKET SIZE, BY ORGANIZATION SIZE,
2021–2026 (USD MILLION) 116
8.2 SMALL AND MEDIUM-SIZED ENTERPRISES 117
8.2.1 DIGITAL TRANSFORMATION SOLUTIONS ENABLE SMES TO CARVE OUT A NICHE FOR THEMSELVES WITHIN COMPETITIVE MARKETS 117
TABLE 36 SMALL AND MEDIUM-SIZED ENTERPRISES: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 117
TABLE 37 SMALL AND MEDIUM-SIZED ENTERPRISES: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 118
8.3 LARGE ENTERPRISES 118
8.3.1 DIGITAL TRANSFORMATION OF LARGE ENTERPRISES HELPS ACHIEVE A UNIQUE VALUE PROPOSITION FOR BUSINESSES 118
TABLE 38 LARGE ENTERPRISES: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 119
TABLE 39 LARGE ENTERPRISES: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 119
9 DIGITAL TRANSFORMATION MARKET, BY VERTICAL 120
9.1 INTRODUCTION 121
9.1.1 VERTICALS: DIGITAL TRANSFORMATION MARKET DRIVERS 121
9.1.2 VERTICALS: COVID-19 IMPACT 121
FIGURE 34 HEALTHCARE AND LIFE SCIENCES VERTICAL TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD 122
TABLE 40 DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL,
2015–2020 (USD MILLION) 123
TABLE 41 DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL,
2021–2026 (USD MILLION) 123
9.2 BANKING, FINANCIAL SERVICES AND INSURANCE 124
9.2.1 IMPROVE BUSINESS PERFORMANCE, REDUCE COST, AND CHURN THROUGH DIGITAL TRANSFORMATION SOLUTIONS 124
TABLE 42 BANKING, FINANCIAL SERVICES AND INSURANCE: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 124
TABLE 43 BANKING, FINANCIAL SERVICES AND INSURANCE: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 125
9.3 RETAIL AND ECOMMERCE 125
9.3.1 ADOPTION OF DIGITAL TRANSFORMATION SOLUTIONS BOOSTING BUSINESS DECISION PERFORMANCE AND PROFIT MARGINS 125
TABLE 44 RETAIL AND ECOMMERCE: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 126
TABLE 45 RETAIL AND ECOMMERCE: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 126
9.4 TELECOM AND IT 126
9.4.1 USAGE OF SMARTPHONES, COMPLEXITY IN THE TELECOM INDUSTRY, AND INCREASING SERVICE PROVIDERS MAKING A RAPID GROWTH FOR
THE DIGITAL TRANSFORMATION MARKET 126
TABLE 46 TELECOM AND IT: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 127
TABLE 47 TELECOM AND IT: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 127
9.5 MEDIA AND ENTERTAINMENT 128
9.5.1 RISING CONTENT CONSUMPTION, DIGITAL ENTERTAINMENT, AND CLOUD ADOPTION GENERATING DEMAND FOR DIGITAL TRANSFORMATION 128
TABLE 48 MEDIA AND ENTERTAINMENT: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 128
TABLE 49 MEDIA AND ENTERTAINMENT: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 129

9.6 MANUFACTURING 129
9.6.1 ADOPTION OF DIGITAL TRANSFORMATION BOOSTING PERFORMANCE AND IMPROVING DECISION-MAKING 129
TABLE 50 MANUFACTURING: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 130
TABLE 51 MANUFACTURING: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 130
9.7 HEALTHCARE AND LIFE SCIENCES 130
9.7.1 REAL-TIME DECISION-MAKING TO PROVIDE NEW INNOVATIVE SOLUTIONS AND DELIVER PROPER INSIGHTS FOR PATIENTS BOOSTING THE NEED FOR DIGITAL TRANSFORMATION SOLUTIONS 130
TABLE 52 HEALTHCARE AND LIFESCIENCES: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 131
TABLE 53 HEALTHCARE AND LIFESCIENCES: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 131
9.8 EDUCATION 132
9.8.1 INCREASING DEMAND FOR PLATFORM-INDEPENDENT OR CROSS-PLATFORM APPLICATIONS FROM THE EDUCATION VERTICAL PROVIDES HUGE GROWTH OPPORTUNITIES FOR DIGITAL TRANSFORMATION 132
TABLE 54 EDUCATION: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 132
TABLE 55 EDUCATION: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 133
9.9 GOVERNMENT AND DEFENSE 133
9.9.1 TAX COLLECTION, SAFETY, PUBLIC INTEREST, AND SHARING OF CRITICAL DATA ON INTERNATIONAL LEVELS, TO INCREASINGLY ADOPT DIGITAL TRANSFORMATION SOLUTIONS LEADING TO THE GROWTH OF THE DIGITAL TRANSFORMATION MARKET 133
TABLE 56 GOVERNMENT AND DEFENSE: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 134
TABLE 57 GOVERNMENT AND DEFENSE: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 134
9.10 OTHER VERTICALS 134
TABLE 58 OTHER VERTICALS: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2015–2020 (USD MILLION) 135
TABLE 59 OTHER VERTICALS: DIGITAL TRANSFORMATION MARKET SIZE, BY REGION, 2021–2026 (USD MILLION) 135
10 DIGITAL TRANSFORMATION MARKET, BY REGION 136
10.1 INTRODUCTION 137
FIGURE 35 JAPAN TO ACCOUNT FOR THE HIGHEST CAGR DURING THE FORECAST PERIOD 137
FIGURE 36 ASIA PACIFIC TO ACCOUNT FOR THE HIGHEST CAGR THE DURING FORECAST PERIOD 138
TABLE 60 DIGITAL TRANSFORMATION MARKET SIZE, BY REGION,
2015–2020 (USD MILLION) 138
TABLE 61 DIGITAL TRANSFORMATION MARKET SIZE, BY REGION,
2021–2026 (USD MILLION) 138

10.2 NORTH AMERICA 139
10.2.1 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET DRIVERS 139
10.2.2 NORTH AMERICA: COVID-19 IMPACT 140
TABLE 62 NORTH AMERICA: PROMINENT PLAYERS 140
10.2.3 NORTH AMERICA: REGULATIONS 141
10.2.3.1 Personal Information Protection and Electronic Documents Act (PIPEDA) 141
10.2.3.2 Gramm–Leach–Bliley (GLB) Act 141
10.2.3.3 Health Insurance Portability and Accountability Act (HIPAA) of 1996 141
10.2.3.4 Federal Information Security Management Act (FISMA) 141
10.2.3.5 Federal Information Processing Standards (FIPS) 142
10.2.3.6 California Consumer Privacy Act (CSPA) 142
FIGURE 37 NORTH AMERICA: MARKET SNAPSHOT 143
TABLE 63 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY TECHNOLOGY, 2015–2020 (USD MILLION) 143
TABLE 64 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY TECHNOLOGY, 2021–2026 (USD MILLION) 144
TABLE 65 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY DEPLOYMENT MODE, 2015–2020 (USD MILLION) 144
TABLE 66 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY DEPLOYMENT MODE, 2021–2026 (USD MILLION) 144
TABLE 67 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 145
TABLE 68 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 145
TABLE 69 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL, 2015–2020 (USD MILLION) 145
TABLE 70 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION) 146
TABLE 71 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY COUNTRY, 2015–2020 (USD MILLION) 146
TABLE 72 NORTH AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY COUNTRY, 2021–2026 (USD MILLION) 146
10.2.4 UNITED STATES 147
10.2.4.1 Rapid adoption and use of digitally innovative solutions,
the presence of tech-giants, and the increased use of
the internet to drive the digital transformation market growth 147
10.2.5 CANADA 147
10.2.5.1 Startup ecosystem and the transformation into data-driven organizations to drive the growth of digital transformation solutions in Canada 147
10.3 EUROPE 148
10.3.1 EUROPE: DIGITAL TRANSFORMATION MARKET DRIVERS 148
10.3.2 EUROPE: COVID-19 IMPACT 149
TABLE 73 EUROPE: PROMINENT PLAYERS 149
10.3.3 EUROPE: REGULATIONS 150
10.3.3.1 General Data Protection Regulation (GDPR) 150
10.3.3.2 European Committee for Standardization (CEN) 150
10.3.3.3 EU’s General Court 150
TABLE 74 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY TECHNOLOGY,
2015–2020 (USD MILLION) 151
TABLE 75 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY TECHNOLOGY,
2021–2026 (USD MILLION) 151
TABLE 76 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION) 151
TABLE 77 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION) 152
TABLE 78 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 152
TABLE 79 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 152
TABLE 80 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL,
2015–2020 (USD MILLION) 153
TABLE 81 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL,
2021–2026 (USD MILLION) 153
TABLE 82 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY COUNTRY,
2015–2020 (USD MILLION) 154
TABLE 83 EUROPE: DIGITAL TRANSFORMATION MARKET SIZE, BY COUNTRY,
2021–2026 (USD MILLION) 154
10.3.4 UNITED KINGDOM 154
10.3.4.1 Advanced IT infrastructure, technologies, and continued transition toward online services to drive the growth of digital transformation solutions in the UK 154
10.3.5 GERMANY 155
10.3.5.1 Government initiatives for technological developments in the manufacturing vertical to drive the growth of digital transformation solutions in Germany 155
10.3.6 FRANCE 155
10.3.6.1 Heavy R&D investments, digitalization, and strong hold of retail and manufacturing verticals to drive the growth of the digital transformation market in France 155
10.3.7 POLAND 156
10.3.7.1 Large enterprises adopt digital transformation solutions to implement innovation in their business processes 156
10.3.8 REST OF EUROPE 156
10.4 ASIA PACIFIC 156
10.4.1 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET DRIVERS 157
10.4.2 ASIA PACIFIC: COVID-19 IMPACT 157
TABLE 84 APAC: PROMINENT PLAYERS 158
10.4.3 ASIA PACIFIC: REGULATIONS 158
10.4.3.1 Personal Data Protection Act (PDPA) 158
10.4.3.2 International Organization for Standardization (ISO) 27001 159
FIGURE 38 ASIA PACIFIC: MARKET SNAPSHOT 159
TABLE 85 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE, BY TECHNOLOGY, 2015–2020 (USD MILLION) 160
TABLE 86 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE, BY TECHNOLOGY, 2021–2026 (USD MILLION) 160
TABLE 87 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE,
BY DEPLOYMENT MODE, 2015–2020 (USD MILLION) 160
TABLE 88 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE,
BY DEPLOYMENT MODE, 2021–2026 (USD MILLION) 161
TABLE 89 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE,
BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 161
TABLE 90 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE,
BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 161
TABLE 91 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL, 2015–2020 (USD MILLION) 162
TABLE 92 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION) 162
TABLE 93 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE, BY COUNTRY, 2015–2020 (USD MILLION) 163
TABLE 94 ASIA PACIFIC: DIGITAL TRANSFORMATION MARKET SIZE, BY COUNTRY, 2021–2026 (USD MILLION) 163
10.4.4 CHINA 163
10.4.4.1 Use of digital transformation services for driving policy support and technological investments to fuel the adoption of digital transformation in China 163
10.4.5 JAPAN 164
10.4.5.1 Rise of innovative technologies and collaboration between governments and businesses for digital transformation in Japan 164
10.4.6 INDIA 164
10.4.6.1 Local entrepreneurs with the shift in technologies to provide support to Indian companies in the digital transformation market 164
10.4.7 ASEAN 165
10.4.8 REST OF ASIA PACIFIC 165
10.5 MIDDLE EAST AND AFRICA 166
10.5.1 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET DRIVERS 166
10.5.2 MIDDLE EAST AND AFRICA: COVID-19 IMPACT 166
TABLE 95 MIDDLE EAST AND AFRICA: PROMINENT PLAYERS 167
10.5.3 MIDDLE EAST AND AFRICA: REGULATIONS 167
10.5.3.1 Israeli Privacy Protection Regulations (Data Security), 5777-2017 167
10.5.3.2 GDPR Applicability in KSA 167
10.5.3.3 Protection of Personal Information Act (POPIA) 168
TABLE 96 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY TECHNOLOGY, 2015–2020 (USD MILLION) 168
TABLE 97 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY TECHNOLOGY, 2021–2026 (USD MILLION) 169
TABLE 98 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY DEPLOYMENT TYPE, 2015–2020 (USD MILLION) 169
TABLE 99 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY DEPLOYMENT TYPE 2021–2026 (USD MILLION) 169
TABLE 100 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 170
TABLE 101 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 170
TABLE 102 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY VERTICAL, 2015–2020 (USD MILLION) 170
TABLE 103 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY VERTICAL, 2021–2026 (USD MILLION) 171
TABLE 104 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2015–2020 (USD MILLION) 171
TABLE 105 MIDDLE EAST AND AFRICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY REGION, 2021–2026 (USD MILLION) 171
10.5.4 UNITED ARAB EMIRATES 172
10.5.4.1 New investments, strategies, and products to drive the adoption of digital transformation solutions in the region 172
10.5.5 SOUTH AFRICA 172
10.5.5.1 Growing digitalization in African countries to offer opportunities for deploying digital transformation solutions in South Africa 172
10.5.6 REST OF MIDDLE EAST AND AFRICA 173
10.5.6.1 Increase in globalization to offer opportunities to deploy digital transformation solutions in the rest of MEA 173
10.6 LATIN AMERICA 173
10.6.1 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET DRIVERS 173
10.6.2 LATIN AMERICA: COVID-19 IMPACT 174
TABLE 106 LATIN AMERICA: PROMINENT PLAYERS 174
10.6.3 LATIN AMERICA: REGULATIONS 175
10.6.3.1 Brazil Data Protection Law 175
10.6.3.2 Argentina Personal Data Protection Law No. 25.326 175
TABLE 107 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY TECHNOLOGY, 2015–2020 (USD MILLION) 176
TABLE 108 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY TECHNOLOGY, 2021–2026 (USD MILLION) 176
TABLE 109 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY DEPLOYMENT TYPE, 2015–2020 (USD MILLION) 176
TABLE 110 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY DEPLOYMENT TYPE, 2021–2026 (USD MILLION) 177
TABLE 111 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY ORGANIZATION SIZE, 2015–2020 (USD MILLION) 177
TABLE 112 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE,
BY ORGANIZATION SIZE, 2021–2026 (USD MILLION) 177
TABLE 113 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL, 2015–2020 (USD MILLION) 178
TABLE 114 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION) 178
TABLE 115 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY COUNTRY, 2015–2020 (USD MILLION) 179
TABLE 116 LATIN AMERICA: DIGITAL TRANSFORMATION MARKET SIZE, BY COUNTRY, 2021–2026 (USD MILLION) 179
10.6.4 BRAZIL 179
10.6.4.1 Increased use of internet, technologies, and government organizations to increase the demand in Brazil 179
10.6.5 MEXICO 180
10.6.5.1 Increasing trade, rising customer base, and government initiatives to fuel the growth of digital transformation 180
10.6.6 REST OF LATIN AMERICA 180
11 COMPETITIVE LANDSCAPE 181
11.1 OVERVIEW 181
11.2 KEY PLAYER STRATEGIES 181
FIGURE 39 OVERVIEW OF STRATEGIES DEPLOYED BY KEY PLAYERS IN THE DIGITAL TRANSFORMATION MARKET 181
11.3 REVENUE ANALYSIS 182
FIGURE 40 REVENUE ANALYSIS FOR KEY COMPANIES IN THE PAST FIVE YEARS 182
11.4 MARKET SHARE ANALYSIS 183
FIGURE 41 DIGITAL TRANSFORMATION MARKET: MARKET SHARE ANALYSIS 183
TABLE 117 DIGITAL TRANSFORMATION MARKET: DEGREE OF COMPETITION 184
11.5 COMPANY EVALUATION QUADRANT 185
11.5.1 STARS 185
11.5.2 EMERGING LEADERS 185
11.5.3 PERVASIVE PLAYERS 185
11.5.4 PARTICIPANTS 185
FIGURE 42 DIGITAL TRANSFORMATION MARKET (GLOBAL) COMPETITIVE LEADERSHIP MAPPING, 2021 186
11.6 STARTUP/SME EVALUATION QUADRANT 187
11.6.1 PROGRESSIVE COMPANIES 187
11.6.2 RESPONSIVE COMPANIES 187
11.6.3 DYNAMIC COMPANIES 187
11.6.4 STARTING BLOCKS 187
FIGURE 43 DIGITAL TRANSFORMATION MARKET (STARTUP) COMPETITIVE LEADERSHIP MAPPING, 2021 188
11.7 COMPETITIVE BENCHMARKING 189
TABLE 118 COMPANIES TOP THREE SOLUTIONS FOOTPRINT 189
TABLE 119 COMPANY REGION FOOTPRINT 190
11.8 COMPETITIVE SCENARIO 191
11.8.1 PRODUCT LAUNCHES 191
TABLE 120 PRODUCT LAUNCHES, JANUARY 2018–MAY 2021 191
11.8.2 DEALS 192
TABLE 121 DEALS, JANUARY 2018– MAY 2021 192
11.8.3 OTHERS 194
TABLE 122 OTHERS, 2019–2021 194

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Table of Contents

Summary

The digital transformation market size to grow from USD 521.5 billion in 2021 to USD 1247.5 billion by 2026, at a Compound Annual Growth Rate (CAGR) of 19.1% during the forecast period. Various factors such as increasing spending on marketing and advertising activities by enterprises, changing landscape of customer intelligence to drive the market, and proliferation of customer channels are expected to drive the adoption of digital transformation technologies and services.
Digital transformation is the outcome of changes that occur with the application of digital technologies. The use of digital transformation across business and organizational activities, processes, competencies, and business models leverages the changes and opportunities of a mix of digital technologies and their impact on society. Digital transformation helps enterprises improve the customer experience, optimize the workforce, enhance the operational activities, and transform the products and services of the organization. The evolution of digital technologies, such as cloud computing, big data and analytics, mobility/social media, blockchain, Artificial Intelligence (AI), Internet of Things (IoT), robotics, and cybersecurity, has created the need for digitalization across several industries. These technologies are used by enterprises to improve or add more features to their traditional business processes while also helping enhance customer relationships.
The on-premises segment to have the highest CAGR during the forecast period
By deployment mode, the digital transformation market has been segmented into on-premises and cloud. The CAGR of the on-premises deployment mode is estimated to be the largest during the forecast period. On-premises solutions are deployed with a one-time license fee and an annual service agreement, which includes free upgrades after a specified time. On-premises software solutions are depreciable assets and are affordable for companies that have the budget to make the initial investment.
The SMEs segment to hold higher CAGR during the forecast period
The digital transformation market has been segmented by organization size into large enterprises and SMEs. The market for SMEs is expected to register a higher CAGR during the forecast period. These enterprises are early adopters of digital transformation solutions. They are faced with the troublesome task of effectively managing security because of the diverse nature of IT infrastructure, which is complex in nature.
Among regions, APAC to hold highest CAGR during the forecast period
APAC is expected to grow at a good pace during the forecast period. Security spending in APAC is increasing significantly due to the ever-growing threat landscape. Traditional methods are no longer adequate for advanced digitalization. Hence, digital transformation vendors in this region focus on innovations related to their product line. China, Japan, and India have displayed ample growth opportunities in the digital transformation market.
Breakdown of primaries
In-depth interviews were conducted with Chief Executive Officers (CEOs), innovation and technology directors, system integrators, and executives from various key organizations operating in the digital transformation market.
 By Company: Tier I: 35%, Tier II: 45%, and Tier III: 20%
 By Designation: C-Level Executives: 35%, D-Level Executives: 25%, and Managers: 40%
 By Region: APAC: 25%, Europe: 30%, North America: 30%, MEA: 10%, Latin America: 5%
The report includes the study of key players offering digital transformation solutions and services. It profiles major vendors in the global digital transformation market. The major vendors in the global digital transformation market include IBM(US), Microsoft(US), Salesforce(US), SAP(Germany), SAS Institute(US), Talend(US), FICO(US), Ayata(US), Altair(US), Alteryx(US), Tibco(US), Sisense(US) and Infor(US).
Research Coverage
The market study covers the digital transformation market across segments. It aims at estimating the market size and the growth potential of this market across different segments, such as components, deployment mode, organization size, application, vertical, and region. It includes an in-depth competitive analysis of the key players in the market, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.
Key Benefits of Buying the Report
The report would provide the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall digital transformation market and its subsegments. It would help stakeholders understand the competitive landscape and gain more insights better to position their business and plan suitable go-to-market strategies. It also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

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12 COMPANY PROFILES 195

12.1 INTRODUCTION 195

12.2 KEY PLAYERS 196

(Business Overview, Products/Services/Solutions Offered, MnM View, Key Strengths and Right to Win, Strategic Choices Made, Weaknesses and Competitive Threats, Recent Developments)*

12.2.1 MICROSOFT 196

TABLE 123 MICROSOFT: BUSINESS OVERVIEW 196

FIGURE 44 MICROSOFT: COMPANY SNAPSHOT 197

TABLE 124 MICROSOFT: SOLUTIONS OFFERED 197

TABLE 125 MICROSOFT: PRODUCT LAUNCHES AND ENHANCEMENTS 198

TABLE 126 MICROSOFT: DEALS 199

12.2.2 IBM 201

TABLE 127 IBM: BUSINESS OVERVIEW 201

FIGURE 45 IBM: COMPANY SNAPSHOT 202

TABLE 128 IBM: SOLUTIONS OFFERED 202

TABLE 129 IBM: PRODUCT LAUNCHES AND ENHANCEMENTS 203

TABLE 130 IBM: DEALS 204

TABLE 131 IBM: OTHERS 205

12.2.3 SAP 206

TABLE 132 SAP: BUSINESS OVERVIEW 206

FIGURE 46 SAP: COMPANY SNAPSHOT 207

TABLE 133 SAP: SOLUTIONS OFFERED 207

12.2.3.3 Recent developments 208

TABLE 134 SAP: PRODUCT LAUNCHES AND ENHANCEMENTS 208

TABLE 135 SAP: DEALS 209

TABLE 136 SAP: OTHERS 209

12.2.4 ORACLE 211

TABLE 137 ORACLE: BUSINESS OVERVIEW 211

FIGURE 47 ORACLE: COMPANY SNAPSHOT 212

TABLE 138 ORACLE: SOLUTIONS OFFERED 212

TABLE 139 ORACLE: PRODUCT LAUNCHES AND ENHANCEMENTS 213

TABLE 140 ORACLE: DEALS 214

TABLE 141 ORACLE: OTHERS 214

12.2.5 GOOGLE 216

TABLE 142 GOOGLE: BUSINESS OVERVIEW 216

FIGURE 48 GOOGLE: COMPANY SNAPSHOT 217

TABLE 143 GOOGLE: SOLUTIONS OFFERED 217

TABLE 144 GOOGLE: PRODUCT LAUNCHES AND ENHANCEMENTS 218

TABLE 145 GOOGLE: DEALS 219

12.2.6 COGNIZANT 220

TABLE 146 COGNIZANT: BUSINESS OVERVIEW 220

FIGURE 49 COGNIZANT: COMPANY SNAPSHOT 221

TABLE 147 COGNIZANT: PRODUCT LAUNCHES AND ENHANCEMENTS 222

TABLE 148 COGNIZANT: DEALS 223

12.2.7 HPE 225

TABLE 149 HPE: BUSINESS OVERVIEW 225

FIGURE 50 HPE: COMPANY SNAPSHOT 226

TABLE 150 HPE: SOLUTIONS OFFERED 226

TABLE 151 HPE: PRODUCT LAUNCHES AND ENHANCEMENTS 227

TABLE 152 HPE: DEALS 228

TABLE 153 HPE: OTHERS 228

12.2.8 ADOBE 229

TABLE 154 ADOBE: BUSINESS OVERVIEW 229

FIGURE 51 ADOBE: COMPANY SNAPSHOT 230

TABLE 155 ADOBE: SOLUTIONS OFFERED 230

TABLE 156 ADOBE: PRODUCT LAUNCHES AND ENHANCEMENTS 231

TABLE 157 ADOBE: DEALS 232

12.2.9 ACCENTURE 233

TABLE 158 ACCENTURE: BUSINESS OVERVIEW 233

FIGURE 52 ACCENTURE: COMPANY SNAPSHOT 234

TABLE 159 ACCENTURE: SOLUTIONS OFFERED 234

TABLE 160 ACCENTURE: PRODUCT LAUNCHES AND ENHANCEMENTS 235

TABLE 161 ACCENTURE: DEALS 235

TABLE 162 ACCENTURE: OTHERS 236

12.2.10 HCL TECHNOLOGIES 237

TABLE 163 HCL TECHNOLOGIES: BUSINESS OVERVIEW 237

FIGURE 53 HCL TECHNOLOGIES: COMPANY SNAPSHOT 238

TABLE 164 HCL TECHNOLOGIES: SOLUTIONS OFFERED 238

TABLE 165 HCL TECHNOLOGIES: PRODUCT LAUNCHES AND ENHANCEMENTS 239

TABLE 166 HCL TECHNOLOGIES: DEALS 240

12.2.11 BROADCOM 242

TABLE 167 BROADCOM: BUSINESS OVERVIEW 242

FIGURE 54 BROADCOM: COMPANY SNAPSHOT 243

TABLE 168 BROADCOM: SOLUTIONS OFFERED 243

TABLE 169 BROADCOM: PRODUCT LAUNCHES AND ENHANCEMENTS 244

TABLE 170 BROADCOM: DEALS 245

12.2.12 EQUINIX 246

TABLE 171 EQUINIX: BUSINESS OVERVIEW 246

FIGURE 55 EQUINIX: COMPANY SNAPSHOT 247

TABLE 172 EQUINIX: SOLUTIONS OFFERED 247

TABLE 173 EQUINIX: DEALS 248

TABLE 174 EQUINIX: OTHERS 249

12.2.13 DELL 250

TABLE 175 DELL: BUSINESS OVERVIEW 250

TABLE 176 DELL: SOLUTIONS OFFERED 250

TABLE 177 DELL: PRODUCT LAUNCHES AND ENHANCEMENTS 251

TABLE 178 DELL: DEALS 251

12.2.14 TIBCO SOFTWARE 252

TABLE 179 TIBCO SOFTWARE: BUSINESS OVERVIEW 252

TABLE 180 TIBCO SOFTWARE: SOLUTIONS OFFERED 252

TABLE 181 TIBCO SOFTWARE: PRODUCT LAUNCHES AND ENHANCEMENTS 253

TABLE 182 TIBCO SOFTWARE: DEALS 254

12.2.15 MARLABS 255

TABLE 183 MARLABS: BUSINESS OVERVIEW 255

TABLE 184 MARLABS: SOLUTIONS OFFERED 255

TABLE 185 MARLABS: PRODUCT LAUNCHES AND ENHANCEMENTS 255

TABLE 186 MARLABS: DEALS 256

*Business Overview, Products/Services/Solutions Offered, MnM View, Key Strengths and Right to Win, Strategic Choices Made, Weaknesses and Competitive Threats, Recent Developments might not be captured in case of unlisted companies.

12.3 OTHER KEY PLAYERS 257

12.3.1 ALCOR SOLUTIONS 257

12.3.2 SMARTSTREAM 257

12.3.3 YASH TECHNOLOGIES 258

12.3.4 INTERFACING 259

12.3.5 KISSFLOW 259

12.3.6 EMUDHRA 260

12.3.7 PROCESS MAKER 260

12.3.8 PROCESS STREET 261

12.3.9 HAPPIEST MINDS 261

12.3.10 SCORO 262

12.3.11 BRILLIO 262

12.3.12 AEXONIC TECHNOLOGIES 263

13 APPENDIX 264

13.1 ADJACENT AND RELATED MARKETS 264

13.1.1 INTRODUCTION 264

13.1.2 CLOUD COMPUTING MARKET—GLOBAL FORECAST TO 2025 264

13.1.2.1 Market definition 264

13.1.2.2 Market overview 264

13.1.2.2.1 Cloud computing market, by service model 265

TABLE 187 CLOUD COMPUTING MARKET SIZE, BY SERVICE MODEL,

2016–2019 (USD BILLION) 265

TABLE 188 CLOUD COMPUTING MARKET SIZE, BY SERVICE MODEL,

2020–2025 (USD BILLION) 265

13.1.2.2.2 Cloud computing market, by deployment model 265

TABLE 189 CLOUD COMPUTING MARKET SIZE, BY DEPLOYMENT MODEL,

2016–2019 (USD BILLION) 266

TABLE 190 CLOUD COMPUTING MARKET SIZE, BY DEPLOYMENT MODEL,

2020–2025 (USD BILLION) 266

13.1.2.2.3 Cloud computing market, by organization size 266

TABLE 191 CLOUD COMPUTING MARKET SIZE, BY ORGANIZATION SIZE,

2016–2019 (USD BILLION) 267

TABLE 192 CLOUD COMPUTING MARKET SIZE, BY ORGANIZATION SIZE,

2020–2025 (USD BILLION) 267

13.1.2.2.4 Cloud computing market, by industry vertical 267

TABLE 193 CLOUD COMPUTING MARKET SIZE, BY VERTICAL, 2016–2019 (USD BILLION) 268

TABLE 194 CLOUD COMPUTING MARKET SIZE, BY VERTICAL, 2020–2025 (USD BILLION) 268

13.1.2.2.5 Cloud computing market, by region 269

TABLE 195 CLOUD COMPUTING MARKET SIZE, BY REGION, 2016–2019 (USD BILLION) 269

TABLE 196 CLOUD COMPUTING MARKET SIZE, BY REGION, 2020–2025 (USD BILLION) 269

13.1.3 ARTIFICIAL INTELLIGENCE MARKET - GLOBAL FORECAST TO 2026 270

13.1.3.1 Market definition 270

13.1.3.2 Market overview 270

13.1.3.2.1 Artificial intelligence market, by offering 270

TABLE 197 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY OFFERING,

2015–2020 (USD BILLION) 270

TABLE 198 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY OFFERING,

2021–2026 (USD BILLION) 271

13.1.3.2.2 Artificial intelligence market, by deployment mode 271

TABLE 199 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY DEPLOYMENT MODE,

2015–2020 (USD BILLION) 271

TABLE 200 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY DEPLOYMENT MODE,

2021–2026 (USD BILLION) 271

13.1.3.2.3 Artificial intelligence market, by organization size 272

TABLE 201 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY ORGANIZATION SIZE,

2015–2020 (USD BILLION) 272

TABLE 202 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY ORGANIZATION SIZE,

2021–2026 (USD BILLION) 272

13.1.3.2.4 Artificial intelligence market, by technology 273

TABLE 203 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY TECHNOLOGY,

2015–2020 (USD BILLION) 273

TABLE 204 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY TECHNOLOGY,

2021–2026 (USD BILLION) 273

13.1.3.2.5 Artificial intelligence market, by industry vertical 274

TABLE 205 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY VERTICAL,

2015–2020 (USD BILLION) 274

TABLE 206 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY VERTICAL,

2021–2026 (USD BILLION) 274

13.1.3.2.6 Artificial intelligence market, by region 275

TABLE 207 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY REGION,

2015–2020 (USD BILLION) 275

TABLE 208 ARTIFICIAL INTELLIGENCE MARKET SIZE, BY REGION,

2021–2026 (USD BILLION) 275

13.2 DISCUSSION GUIDE 276

13.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 280

13.4 AVAILABLE CUSTOMIZATIONS 282

13.5 RELATED REPORTS 282

13.6 AUTHOR DETAILS 283

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ご注文は、お電話またはWEBから承ります。お見積もりの作成もお気軽にご相談ください。

本レポートと同分野（M2M・IoT）の最新刊レポート

MarketsandMarkets 社の最新刊レポート

本レポートと同じKEY WORD（ai）の最新刊レポート

よくあるご質問

MarketsandMarkets社はどのような調査会社ですか?

調査レポートの納品までの日数はどの程度ですか?

注文の手続きはどのようになっていますか?

お支払方法の方法はどのようになっていますか?

データリソース社はどのような会社ですか?