Summary

The global background music market size reached USD 1.8 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 2.8 Billion by 2033, exhibiting a growth rate (CAGR) of 5.04% during 2025-2033. The significant expansion in the media and entertainment sector and the increasing demand for affordable digital subscription-based music services amongst younger demographics represent some of the key factors driving the market.

Background music is a type of recorded sound that is intended to act as an unobtrusive accompaniment in diverse visual content, including commercials, films, and marketing videos, to affect the behavioral and emotional responses of humans. It is usually played at low volume in various empty halls, fitting rooms, virtual spaces, and massively multiple online role-playing games (MMORPG) to allow multiple speakers to communicate clearly. Background music helps induce a positive mood, enhances arousal, concentration, and performance related to other tasks, and reduces stress, tension, nervousness, and anxiety by providing a relaxing experience. Along with this, background music creates a positive working atmosphere, eliminates the occurrence of negative moods, promotes creativity, improves sleep quality and cognition, and provides motivation. As a result, background music is extensively played in several entertainment places and public organizations.

Background Music Market Trends:
The significant expansion in the media and entertainment sector represents one of the key factors driving the market growth. The increasing demand for affordable digital subscription-based music services amongst younger demographics is also contributing to the market growth. Additionally, the extensive usage of background music in various commercial sectors, such as retail stores, malls, elevators, and housing buildings, to provide a soothing shopping environment to customers is acting as another major growth-inducing factor. In line with this, the widespread adoption of background music in restaurants and hospitality sector to play soft tunes to make customers stay longer, influence purchases, and create a better atmosphere for individuals, is driving the market growth. Furthermore, the ongoing trend of joining gyms and fitness centers to perform several physical activities, such as aerobics and yoga, owing to rising health consciousness, has facilitated the demand for background music in such centers to motivate and encourage individuals. Moreover, the escalating need for personalized traveling amongst tourists has intensified the employment of amplified instrumental background music and traveling songs, commercials, recordings, and digital broadcasts, which, in turn, is supporting the market growth. This is further influenced by the emergence of beat suite music with multiple free online genres sorted by mood, themes, popularity, and keywords to positively impact the travelers’ consciousness. Apart from this, the escalating uptake of various consumer electronic devices, such as desktops, smartphones, and iPods, to stream background music are creating a positive outlook for the market.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the global background music market, along with forecasts at the global, regional, and country levels from 2025-2033. Our report has categorized the market based on type and application.

Type Insights:

Music Streaming
AV System Equipment

The report has also provided a detailed breakup and analysis of the background music market based on the type. This includes music streaming and AV system equipment. According to the report, music streaming represented the largest segment.

Application Insights:

Retail Stores
Restaurants
Public Organizations
Entertainment Places
Others

A detailed breakup and analysis of the background music market based on the application has also been provided in the report. This includes retail stores, restaurants, public organizations, entertainment places, and others. According to the report, restaurants accounted for the largest market share.

Regional Insights:

North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

The report has also provided a comprehensive analysis of all the major regional markets that include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for background music. Some of the factors driving the North America background music market included the significant expansion in the entertainment industry, the extensive use of background music in gyms and spas, and the increasing demand for affordable digital subscription-based music services.

Competitive Landscape:
The report has also provided a comprehensive analysis of the competitive landscape in the global background music market. Detailed profiles of all major companies have also been provided. Some of the companies covered include Auracle Sound Ltd., Imagesound, Mood Media LLC, Music Concierge, NSM Music, Open Ear Music, Rockbot, Sirius XM Radio Inc., TouchTunes Music Corporation, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report:
How has the global background music market performed so far and how will it perform in the coming years?
What are the drivers, restraints, and opportunities in the global background music market?
What are the key regional markets?
Which countries represent the most attractive background music markets?
What is the breakup of the market based on the type?
What is the breakup of the market based on the application?
What is the competitive structure of the global background music market?
Who are the key players/companies in the global background music market?

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Table of Contents

1 Preface
2 Scope and Methodology
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
4.1 Overview
4.2 Key Industry Trends
5 Global Background Music Market
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 Market Breakup by Type
6.1 Music Streaming
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 AV System Equipment
6.2.1 Market Trends
6.2.2 Market Forecast
7 Market Breakup by Application
7.1 Retail Stores
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Restaurants
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Public Organizations
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Entertainment Places
7.4.1 Market Trends
7.4.2 Market Forecast
7.5 Others
7.5.1 Market Trends
7.5.2 Market Forecast
8 Market Breakup by Region
8.1 North America
8.1.1 United States
8.1.1.1 Market Trends
8.1.1.2 Market Forecast
8.1.2 Canada
8.1.2.1 Market Trends
8.1.2.2 Market Forecast
8.2 Asia-Pacific
8.2.1 China
8.2.1.1 Market Trends
8.2.1.2 Market Forecast
8.2.2 Japan
8.2.2.1 Market Trends
8.2.2.2 Market Forecast
8.2.3 India
8.2.3.1 Market Trends
8.2.3.2 Market Forecast
8.2.4 South Korea
8.2.4.1 Market Trends
8.2.4.2 Market Forecast
8.2.5 Australia
8.2.5.1 Market Trends
8.2.5.2 Market Forecast
8.2.6 Indonesia
8.2.6.1 Market Trends
8.2.6.2 Market Forecast
8.2.7 Others
8.2.7.1 Market Trends
8.2.7.2 Market Forecast
8.3 Europe
8.3.1 Germany
8.3.1.1 Market Trends
8.3.1.2 Market Forecast
8.3.2 France
8.3.2.1 Market Trends
8.3.2.2 Market Forecast
8.3.3 United Kingdom
8.3.3.1 Market Trends
8.3.3.2 Market Forecast
8.3.4 Italy
8.3.4.1 Market Trends
8.3.4.2 Market Forecast
8.3.5 Spain
8.3.5.1 Market Trends
8.3.5.2 Market Forecast
8.3.6 Russia
8.3.6.1 Market Trends
8.3.6.2 Market Forecast
8.3.7 Others
8.3.7.1 Market Trends
8.3.7.2 Market Forecast
8.4 Latin America
8.4.1 Brazil
8.4.1.1 Market Trends
8.4.1.2 Market Forecast
8.4.2 Mexico
8.4.2.1 Market Trends
8.4.2.2 Market Forecast
8.4.3 Others
8.4.3.1 Market Trends
8.4.3.2 Market Forecast
8.5 Middle East and Africa
8.5.1 Market Trends
8.5.2 Market Breakup by Country
8.5.3 Market Forecast
9 Drivers, Restraints, and Opportunities
9.1 Overview
9.2 Drivers
9.3 Restraints
9.4 Opportunities
10 Value Chain Analysis
11 Porters Five Forces Analysis
11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes
12 Price Analysis
13 Competitive Landscape
13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
13.3.1 Auracle Sound Ltd.
13.3.1.1 Company Overview
13.3.1.2 Product Portfolio
13.3.2 Imagesound
13.3.2.1 Company Overview
13.3.2.2 Product Portfolio
13.3.3 Mood Media LLC
13.3.3.1 Company Overview
13.3.3.2 Product Portfolio
13.3.4 Music Concierge
13.3.4.1 Company Overview
13.3.4.2 Product Portfolio
13.3.5 NSM Music
13.3.5.1 Company Overview
13.3.5.2 Product Portfolio
13.3.6 Open Ear Music
13.3.6.1 Company Overview
13.3.6.2 Product Portfolio
13.3.7 Rockbot
13.3.7.1 Company Overview
13.3.7.2 Product Portfolio
13.3.8 Sirius XM Radio Inc.
13.3.8.1 Company Overview
13.3.8.2 Product Portfolio
13.3.9 TouchTunes Music Corporation
13.3.9.1 Company Overview
13.3.9.2 Product Portfolio

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

List of Figures

​Figure 1: Global: Background Music Market: Major Drivers and Challenges
Figure 2: Global: Background Music Market: Sales Value (in Billion USD), 2019-2024
Figure 3: Global: Background Music Market Forecast: Sales Value (in Billion USD), 2025-2033
Figure 4: Global: Background Music Market: Breakup by Type (in %), 2024
Figure 5: Global: Background Music Market: Breakup by Application (in %), 2024
Figure 6: Global: Background Music Market: Breakup by Region (in %), 2024
Figure 7: Global: Background Music (Music Streaming) Market: Sales Value (in Million USD), 2019 & 2024
Figure 8: Global: Background Music (Music Streaming) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 9: Global: Background Music (AV System Equipment) Market: Sales Value (in Million USD), 2019 & 2024
Figure 10: Global: Background Music (AV System Equipment) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 11: Global: Background Music (Retail Stores) Market: Sales Value (in Million USD), 2019 & 2024
Figure 12: Global: Background Music (Retail Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 13: Global: Background Music (Restaurants) Market: Sales Value (in Million USD), 2019 & 2024
Figure 14: Global: Background Music (Restaurants) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 15: Global: Background Music (Public Organizations) Market: Sales Value (in Million USD), 2019 & 2024
Figure 16: Global: Background Music (Public Organizations) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 17: Global: Background Music (Entertainment Places) Market: Sales Value (in Million USD), 2019 & 2024
Figure 18: Global: Background Music (Entertainment Places) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 19: Global: Background Music (Other Applications) Market: Sales Value (in Million USD), 2019 & 2024
Figure 20: Global: Background Music (Other Applications) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 21: North America: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 22: North America: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 23: United States: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 24: United States: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 25: Canada: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 26: Canada: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 27: Asia-Pacific: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 28: Asia-Pacific: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 29: China: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 30: China: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 31: Japan: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 32: Japan: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 33: India: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 34: India: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 35: South Korea: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 36: South Korea: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 37: Australia: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 38: Australia: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 39: Indonesia: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 40: Indonesia: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 41: Others: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 42: Others: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 43: Europe: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 44: Europe: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 45: Germany: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 46: Germany: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 47: France: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 48: France: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 49: United Kingdom: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 50: United Kingdom: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 51: Italy: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 52: Italy: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 53: Spain: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 54: Spain: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 55: Russia: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 56: Russia: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 57: Others: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 58: Others: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 59: Latin America: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 60: Latin America: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 61: Brazil: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 62: Brazil: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 63: Mexico: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 64: Mexico: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 65: Others: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 66: Others: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 67: Middle East and Africa: Background Music Market: Sales Value (in Million USD), 2019 & 2024
Figure 68: Middle East and Africa: Background Music Market: Breakup by Country (in %), 2024
Figure 69: Middle East and Africa: Background Music Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 70: Global: Background Music Industry: Drivers, Restraints, and Opportunities
Figure 71: Global: Background Music Industry: Value Chain Analysis
Figure 72: Global: Background Music Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Background Music Market: Key Industry Highlights, 2024 & 2033
Table 2: Global: Background Music Market Forecast: Breakup by Type (in Million USD), 2025-2033
Table 3: Global: Background Music Market Forecast: Breakup by Application (in Million USD), 2025-2033
Table 4: Global: Background Music Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 5: Global: Background Music Market: Competitive Structure
Table 6: Global: Background Music Market: Key Players